Follow TV Tropes



Go To

“Dangeresque 2: This time, it's not Dangeresque 1!”

A single phrase or sentence, used on its own or as part of a commercial, trailer, or poster to promote a TV series, film, game, book, or something else.

Sometimes incorporates Arc Words or a Character Catchphrase.

Not to be confused with Signature Line. For a larger brand, see Slogan.

Particularly famous taglines:

Example subpages:

Other examples:

    open/close all folders 


    Anime & Manga 

    Audio Plays 

    Comic Books 
  • Dawn of X taglines:
  • "Their love will end worlds!" — Deathmate
  • "The world's greatest comic magazine!" — Fantastic Four
    • "The greatest comic magazine in the world!" (Issue #3)
    • "The world's most innovative comic magazine!" (Issue #252)
    • "The world's latest comic magazine!" (Issue #337)
    • "Prehistory's greatest comic magazine!" (Issue #345)
    • "The world's goofiest comic magazine!" (Issue #347)
    • "The world's most commercialest comic magazine!" (Issue #348)
    • "The world's most collectable comic magazine!" (Issue #349)
    • "The world's most confusing comic magazine!" (Issue #352)
    • "The world's fastest comic magazine!" (Issue #354)
    • "This is not your parents' comic magazine!" (Issue #375)
    • "The world's most metamorphic team!" (Issue #378)
    • "The world's most EXPLOSIVE comic magazine!!!" (Issue #383)
    • "The world's most endangered comic magazine!" (Issue #387)
    • "The world's greatest comics!" (Series 2, Issues #10-13)
    • "STILL the world's greatest comic magazine!" (Series 3, Issue #5)
  • "Trapped in a world he never made!" — Howard the Duck
    • "Trapped in a world he's grown accustomed to!" — the 2015 run
  • "Terror times two." — Friday the 13th: Jason vs. Jason X
  • "The next Texas Chainsaw Massacre is on Friday the 13th!" — Jason vs. Leatherface
  • "Face the future." — House of X
    • "Fear the future." — Powers of X
  • "At some point in their lives, all kids think their parents are evil. What if they really are?" — Runaways
  • "Featuring the sensational new adventure strip character—Wonder Woman!"— Sensation Comics
  • "We who are about to die." — Strikeforce: Morituri
  • "They were normal kids. Until they weren't." — Teen Titans: Earth One
  • "Justice, like lightning..." — Thunderbolts
  • "The end of today..." — Zero Hour: Crisis in Time!
    • "The beginning of tomorrow!" — Zero Month

    Fan Works 





    Pro Wrestling 
  • "Where Future Legends Are Born" — All Pro Wrestling
  • "We Can Save Pro Wrestling" — Anarchy Championship Wrestling
  • "La Mejor Lucha Libre Del Mundo" — EMLL/CMLL
  • "Like Nothing Else" — CZW
  • "RINGS will declare the strongest man in the world." — Fighting Network RINGS
  • "Pure heart, pure wrestling." — JWP
  • "Watch the stars of tomorrow, shine today." — Pure Wrestling Association
  • "Creating Excellence" — Ring of Honor
  • "Cross The Line" — TNA
  • "Where the Big Boys Play" — WCW (specifically WCW Monday Nitro)
  • "Un Nuevo Mundo De Lucha Libre" — World Wrestling League
  • WWE:
    • "Get The F Out!" — When it stopped being the WWF after losing a lawsuit to the World Wildlife Fund.
    • "Then. Now. Forever. Together." — The current tagline, introduced during the PG Era. The "Together" part was later added in 2021 after the crowds came back to live events.

    Puppet Shows 
  • "Get wild about reading." — Between the Lions
  • "You can do big things!" — Donkey Hodie
  • "The next big thing." — Dinosaurs
    • "The funniest family in 60 million years!"
  • Sesame Street:
    • "Helping kids grow smarter, stronger, and kinder."
    • "Fun, play and laughter. The gang is on the job."

    Tabletop Games 
  • "The world's greatest roleplaying game." — Dungeons & Dragonsnote 
  • "A party game for horrible people." — Cards Against Humanity
  • Magic: The Gathering has started to use taglines for each of its blocks and sets.
    • The Alara Block
      • "Five worlds share one fate." — Shards of Alara
      • "The birth of one world. The death of five." — Alara Reborn
    • The Zendikar Block
      • "Deadly Perils, Priceless Treasures" — Zendikar
      • "A World Enraged" — Worldwake
      • "And Carnage Shall Follow" — Rise of the Eldrazi
    • "The Battle Rages On" — 2011 Core Set
    • The Scars of Mirrodin Block
      • "The Corrosion Begins" — Scars of Mirrodin
      • "Steel Yourself for War" — Mirrodin Besieged
      • "The Sharpest Steel is Tempered in Fire" — Mirrodin Pure
      • "The Grand Completion is Achieved" — New Phyrexia
    • "Gather Your Allies" — 2012 Core Set
    • "Ascend into Darkness" — The Innistrad Block
      • "Horrors Lurk Within" — Innistrad
      • "Command the Night" — Dark Ascension
  • "Everything has a price." — Shadowrun
  • "In the grim darkness of the far future, there is only war!" — Warhammer 40,000. Most armies have their own one too, sometimes doubling as their battle cry or rallying line:
    • "And they shall know no fear." — the Space Marines
    • "Death to the false Emperor!" — the Chaos Space Marines
    • "For every hero commemorated, a thousand martyrs die, unmourned and unremembered." — the Astra Militarum
    • "Blessed is the mind too small for doubt." — the Ecclesiarchy
    • "Their arrogance is matched only by their firepower." — the Eldar
    • "Their number is legion, their name is Death." — the Necrons
    • "Pray they don't take you alive." — the Dark Eldar
    • "WAAAGH!" — the Orks
    • "They are coming for us - flesh, body and soul!" — the Tyranids
    • "MAN VERSUS ALIEN IN DESPERATE BATTLE" - The spin-off board game, Space Hulk
  • Most of White Wolf's The World of Darkness gamelines have at least one of these:
  • Each of the main books for first edition Scion has one:
    • Hero: "Find Your Destiny."
    • Demigod: "Live the Myth."
    • God: "Embrace Your Fate."
    • Ragnarok: "End the World."
    • Companion: "Master the Unknown."
  • "Hope. Sacrifice. Unity." — Trinity
  • Isaac Asimov's Robots:
    • "Beginner and advanced levels—fun for everyone" — cover
    • "Within 5 minutes you'll be on one of 356 possible courses to save the galaxy" — cover
  • "Your mind is software. Program it. Your body is a shell. Change it. Death is a disease. Cure it. Extinction is approaching. Fight it." — Eclipse Phase

  • "Discover a whole new world in a whole new way." — Aladdin
  • "Journey to the past." — Anastasia
    • "Her past is a mystery. Her future is an adventure."
  • "See what all the fuzz is about." — Avenue Q
  • "The most beautiful love story ever told comes to life on Broadway." — Beauty and the Beast
  • "History just got all sexypants." — Bloody Bloody Andrew Jackson
  • "God loves Mormons and He wants some more" — The Book of Mormon
  • "Now and forever" — Cats
  • "It must be believed to be seen" — Charlie and the Chocolate Factory
    • "Every ticket is Golden!"
    • "Imagine the wonders you'll find"
    • "Enter a world of pure imagination!"
  • "It would be criminal to miss it." — Chicago
  • "There's only one singular sensation" — A Chorus Line
  • "Glass slippers are so back." — Cinderella (Rodgers and Hammerstein) (2013 Broadway adaptation)
  • "...try and find one!" — City of Angels
  • "Discover your inner elf."— Elf
    • "The musical for every Buddy."
    • "See it with some Buddy you love."
  • "Two men. One dream. No chance." — Gutenberg The Musical
  • "It's the musical we had to have!" — Keating! The Musical
  • "Can imagination be a souvenir? Actually, yes!" — La Nouba
  • "See it now. Remember it forever." — The Lion King
    • "See the pride of Broadway."
    • "I just can't wait to see King."
  • "The hardest part of falling in love is taking the first step." — The Little Mermaid
  • Late in its original Broadway run, ads for Man of La Mancha asked "What? You've seen Man of La Mancha only once?"
  • "Broadway's perfectly magical musical" - Mary Poppins
    • "Believe in the magic"
  • "Magical. Mischievous. Miraculous." — Matilda
    • "To change the world, it takes a little genius."
  • "Nothing has ever held you like this." — Miss Saigon
  • "Pure amazement. Pure imagination. Pure performance. Pure Cirque." — Mystère
  • "They delivered the papers, until they made the headlines..." — Newsies
  • "Love wins" — Rocky
  • "It won the awards. It will win your heart." — The Secret Garden
  • "Whos on Broadway." — Seussical
  • "It sets entertainment back 1,000 years" — Spamalot (Inspired by one of the taglines of its source material, which "Sets the cinema back 900 years!")
  • "So much happened before Dorothy dropped in." — Wicked
    • "The untold story of the witches of Oz."
    • "Everyone deserves the chance to fly."
  • "Seriously."Xanadu
  • "Good grief! We're a hit!" — You're a Good Man, Charlie Brown (1999 Broadway revival)
  • "5,000 Years of Civilization Reborn." — Shen Yun

    Theme Parks 
  • In the Disney Theme Parks:
    • "Relive Captain Nemo's adventures...journey through liquid space!" — 20,000 Leagues Under the Sea
      • "See the giant squid from..."
    • "Visit the wonderful world of..." — Alice in Wonderland
    • “The imagination of Disney gone wild.” — Disney Animal Kingdom
    • "Climb aboard n' hang on for the wildest ride in the wilderness!!" — Big Thunder Mountain Railroad
      • "The wildest ride in the west!"
    • “A fun new state of Disney magic.” —California Adventure
    • "We are here to change the world." — Captain EO
    • "The Happiest Place On Earth!" — Disneyland
    • "A musical fantasy with an astonishing cast of audio-animatronic personalities!" — The Enchanted Tiki Room
      • "A musical luau with an astonishing cast!"
    • "The 21st century begins October 1st, 1982" — EPCOT Center
    • "It's coming and there is nothing on earth you can do about it." — ExtraTERRORestrial Alien Encounter
    • "A spectacular journey into the movies!" — The Great Movie Ride
    • "They've been dying to meet you at..." — The Haunted Mansion
    • "Take the trip you've always dreamed of." — Horizons
    • "Join the happiest cruise that ever sailed round' the world" — "it's a small world"
    • "For true-life adventure, ride the..." — Jungle Cruise
      • "Explore the mysterious rivers of adventure"
      • "Explore tropic rivers of adventure"
    • "Spin into the fun-filled world of Wonderland at the..." — Mad Tea Party
    • "The Most Magical Place On Earth!" — Magic Kingdom
    • "Race thru alpine passes and ice caverns in..." — Matterhorn Bobsleds
      • "What's gotten into the Matterhorn?" (1978, when the Abominable Snowman moved in)
    • "Take a motorcar to nowhere in particular..." — Mr. Toad's Wild Ride
    • "Discover the secrets of..." — Phantom Manor
    • "Sail with the wildest crew that ever sacked the Spanish Main" — Pirates of the Caribbean
    • "Rocket to outer space and back on thrilling..." — Space Mountain
      • "A journey through time and space"
    • "Explore uncharted seas!" — Submarine Voyage
    • "The Timekeeper would love to take the time to take you on a trip through TIME!" — The Timekeeper
    • "Drop in if you dare!" — The Twilight Zone Tower of Terror
      • "The tower is in control!"
      • "Never the same fear twice!"
      • "Last chance to check in" — Final Check-Out at California Adventure
    • "Celebrating friendship and beyondPixar Fest
  • In the Universal Studios parks:

    Visual Novels 

    Web Animation 

    Web Comics 

    Web Original 
  • "TV Tropes will ruin your life." — This Very Wiki
  • "The heroes are real, but the story is fictional." — Dogengers
  • Fark:
    • "Real news. Real funny."
    • "It's not news, it's Fark."
    • Similar to the Minecraft example above, Total Fark subscribers can find one of numerous rotating taglines at the top of the screen everytime they refresh. Unfortunately, none mention TV Tropes...yet.
  • "Keit-Ai finds a way" — Keit-Ai
  • "Serious analysis, silly behaviour" — SF Debris
  • "Secure. Contain. Protect." — SCP Foundation
  • "The Internet makes you stupid" — Something Awful
  • "Spare the snark, spoil the networks" — Television Without Pity note 
  • "Define your world" — Urban Dictionary

    Web Videos 

  • In-Universe from Calvin & Hobbes: The Series: "Who knows what lies in the heart of tornadoes? Sharks. That's what." — Tornado Sharks
  • "Gems of the screen." — Columbia Pictures (A pun on the song "Columbia, Gem of the Ocean"; namesake of Screen Gems)
  • "Take Hollywood home!" — Columbia TriStar Home Video
  • "Created by Cable. Offered as a Public Service." — C-SPAN
  • "You Should Be Watching" — Funimation (as of 2010)
  • "Where books come to life." — Golden Book Video
  • "If it's a Paramount Picture, it's the best show in town!"
    • "The eyes (and ears) of the world." — Paramount News
  • "The magic lives on... Disney" (early 80s)
    • "Bring the magic home." (mid 90s)
    • "When they're gone, they're gone." — Cartoon Classics: Limited Gold Editions
      • "A golden opportunity rarely knocks twice." — Limited Gold Edition II
    • "Family keepsakes for every generation." — Walt Disney Masterpiece Collection
      • "After all, some memories are too precious not to share."
    • "Imagination for a lifetime." — Walt Disney Gold Classic Collection
  • "Where the magic begins" — Disney Junior
  • "We know a thing or two because we've seen a thing or two." - Farmers Insurance
  • "Sew Magical! Sew Cute!" — Lalaloopsy (2010-2016)
    • "The magic of creativity." —2017 reboot
  • "You have no idea what's in store for you! — Omega Mart
  • "Sharing your stories with Gia Thành Show! — Gia Thanh Show
  • "Only 6 weeks to live!" — Suzy Puppy (Yes, really.)
  • "More to squish!" — Squishmallows
  • "The audience is listening..." — THX
  • "Unknown, unexplained, unbelievable... until now. — Prehistoric Planet
  • "Flick to stick, stick to score!" — Flick-to-Stick Bungeesnote 
  • "We Love You And We Hate Money." — New Blood Interactive
  • "Enjoy the Show." — Major League Baseball (2022)
  • "That's Game." — the National Basketball Association
  • "Collect the Rainbow" — Rainbow High (2020-2021)
    • "Let Your True Colors Shine" (2022-2023)
    • "Shine Brighter Together" (2024)


Video Example(s):


Deutschland Uber Alles

In a parody of an Audi ad campaign of the 1980s, the Hitlers go on holiday in their new Panzer.

How well does it match the trope?

5 (10 votes)

Example of:

Main / CulturalPosturing

Media sources: