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"capital letters are just one of society's conventions that I choose to ignore. you've just been programmed to be one of society. you're a sheep."
theimprobableone on john watson's blog, sherlock

a stylistic choice in which all text is in lowercase letters. it can be thought of as the opposite of writing in all caps when emphasizing a point, in which case it can be used to give a melancholic feel to whatever you're writing. it is not generally thought of as orthographically correct, giving it (if only in the eyes of advertisers) a casual, hip feel, as if to say you can't be bothered to use the shift key. also used in a visual narrative sense to indicate childishness or, in some cases, idiocy.

on a more dark note, however, this trope also has a tendency to show up in many an apocalyptic log where it usually is used to denote the point where the unfortunate author has gone insane or otherwise given up all hope.

can also occur in internet forums monitored by censorship daemons programmed to demote all-caps entries, since all-lower-case text is much easier on the eyes than no-lower-case.

there seems to be a minor — but growing — trend in fanfiction to have the story's title written entirely in lowercase, while the story itself uses correct capitalizations (though stories written in all lowercase is not unheard of). for some reason, these stories tend to be relatively well-written, full of shipping and particularly angsty. archive of our own, also known as ao3, in particular has a lot of fanfics with lowercase titles.

similarly, a trend of lowercase song titles and even album titles began to pop up in the mid-to-late 2010s. it is most prevalent with alternative acts, though it has caught on with mainstream ones as well.

see also no punctuation, period and no indoor voice. contrast caps lock.


    open/close all folders 

  • "i'm lovin' it." actually, all mcdonald's advertising since the switch to this slogan.
  • vitamin water labels. some other bottled water brands such as smart water and abbey well have similar logos.
  • the advertising for european cosmetics company essence, though they use normal case in their us and canada marketing.
  • the canadian brand no name; however, their website mostly uses normal case.
  • ex-lax, the laxative brand. this is likely done to reinforce its selling point as "gentle" relief.
  • hhgregg's mascot, hh, has his name rendered like this to fit the name of the retailer, which is usually stylized with all lowercase letters as well.

  • in addition to his more well known logo-like signature, norman rockwell occasionally signed his paintings in all lowercase cursive.

    comic strips 

    fan works 

    film — animated 
  • the title logo of a bug's life is stylized in all lowercase, fitting for a story about tiny creatures.
  • as were the opening and closing credits of toy story.

    film — live-action 

    let's play 
  • chuggaaconroy's name. in his 50 facts video he revealed he wanted to use the name chugga a. conroy (with uppercase c's), but youtube username restrictions (at the time) prevented him from using this name. however, when youtube gave him the option to change his name to one with several words, he still kept his username as it was, possibly because his fans recognize him as it has been for several years. on facebook and twitter, though, his name is written with an uppercase c in the beginning.
  • both pokecapn and medibot type their names like this. pokecapn also uses it for his youtube video descriptions and comments, though his something awful posts aren't like this.
  • raocow. besides the fact that his name is spelled that way, he often writes video titles and descriptions in all-lowercase.
  • sips. anything he types in-game, including names, will be all lowercase. all of his tweets and everything on his subreddit (including comments by other users) are defaulted to lowercase as well.
  • slowbeef's name is lowercase.



  • isaac asimov's pebble in the sky: the 1950 doubleday cover has the title and asimov's name all in lowercase.
  • an important aspect of dutch author dick bruna's style is his refusal to use lowercase letters in any of his work, including his most famous creation, nijntje (known outside of the netherlands as miffy). downplayed in non-dutch versions of dick bruna-related works.
  • charles bukowski used only lowercase in his early works.
  • australian poet joanne burns actually changed her name to lowercase. however, she does use uppercase letters occasionally in her work.
  • e e cummings' editor published him this way to make him stand out, and now everybody writes his name this way.
  • feminist author bell hooks' pen name.
  • this is how angolan-portuguese writer valter hugo mãe writes his entire books and signs his own name.
  • author andrew j offutt likes to write his name in all lowercase.


  • after the quake's chapter titles are all written in lowercase. the english version of the book also has the title in lowercase.
  • arthur hailey's book airport tells how tanya livingston had a mechanic file off all the capitals on her typewriter, and writes all notes and memos she sends out in lower case.
  • don marquis wrote a series of newspaper columns in the early 20th century supposedly typed by archy the cockroach, who, while he had the strength to work the keys (by climbing up on top of the type writer and jumping down on the keys) did not have enough strength to work the shift. there was a whole cast of characters in archy's world, including a cat mehitabel. some of the archy and mehitabel columns were collected into a series of books.
  • the original cover for beyond control has the title listed in lowercase, while the names and tagline are properly cased.
  • the original cover of the galactic rejects has the title listed in all capital letters, but the author and illustrator credits are presented in all lowercase letters.
  • the immortals series does it on covers. even the author's name, yes.
  • in douglas coupland's novel jpod, a number of characters from a lesbian commune spell their names in lower case, because they see upper case as "privileging" certain letters over others.
  • arc titles in katalepsis are all written in lowercase.
  • a rare in-story example in the kpax novels by gene brewer: prot's species doesn't capitalize the names of individual beings, titles or locations smaller than a celestial body, but capitalizes every letter of things like the planet k-pax, the planet earth, the suns k-mon and k-ril, the constellation lyra, etc.
  • in the hungarian book pál utcai fiúk (the boys from paul street) nemecsek ernő's name is written in the titular gang's book with all lower case and with black ink as a mean of dishonor. due to pop-cultural osmosis, doing this deliberately in a publication became a means of insult in hungarian.
  • rowley jefferson's awesome friendly spooky stories: story 10, a mummy'', has its title written in lowercase letters. justified, as after mekh gets sued by khaba for using a similar stage name, the court tells him that a lowercase "a mummy" is the only stage name he's allowed to use.
  • the sound and the fury features this at the end of quentin's section as he loses his grip on reality just before he commits suicide.
  • because it is written in the perspective of two different people, half of the john green/david levithan book will grayson, will grayson is written this way. the author notes reveal that the second will grayson is that type of person who would just use lower case.
  • all of felurian's dialogue in the wise man's fear is written in this fashion.
  • all of the twilight​ titles are written this way.
  • princesses of the pizza parlor: from princesses on the lonely isle, painting the medium to reflect soledad's voice that was "even-toned and colorless":
    greetings my sister i wish thee well this day
  • in wonder, the chapter written from the point of view of via's artsy boyfriend justin is written in all lowercase.
  • the roosevelt: when jeremey's depression is severe in carry the ocean, he doesn't have the energy to use capital letters or punctuation in his texts to emmet. the two of them come up with a series of abbreviations so jeremey can text with minimal effort.
  • the northern caves: jenny's forum posts are all lowercase, except for words all in caps for emphasis. her fanfic, by contrast, is capitalized conventionally.

    live-action tv 

in general:


  • lots of song lyrics are written this way
    without punctuation
    to give a flow-of-consciousness feel
    and look more poetic
    see also poetry
  • 65daysofstatic
  • aespa
  • tori amos. she even has an album title in all lowercase letters (from the choirgirl hotel).
  • theaudience
  • kelsea ballerini's 2020 album kelsea and all of the song titles.
  • beabadoobee
  • beastie boys' albums paul's boutique and hello nasty take this trope up to eleven by having the liner notes be a simple fold-out with all the lyrics printed in lowercase without punctuation, making for a wall of text that can be difficult to follow at times. check your head side-steps the issue entirely by not having lyrics, while ill communication has all the lyrics written normally but in an eye-strainingly small font.
  • bedroom pop artists in general have a tendency to do this with their stage names as well as their song and album titles.
  • an early example is the beatles' second album with the beatles.
  • bill wurtz: musician, video-creator, and all-round odd fellow, writes literally everything in lowercase*. he also somehow made all his youtube links lowercase.
  • björk
  • blackbear​ stylizes his name this way.
  • two of the founding members of the black eyed peas, and
  • blur​
  • bond, not to be confused with the other guy
  • bring me the horizon's sixth studio album amo has its name rendered in this fashion, with the same applying to almost every track title. the lone exception to the rule is "mantra", as it's stylized in all caps mode.
  • busbee, a country-pop songwriter/producer
  • david byrne's self-titled album has all text (the front and back covers, and all lyrics and liner notes) written in lowercase.
  • the cars
  • charli xcx rendered all the song titles on her album how i'm feeling now this way
  • childish gambino used this on his album because the internet as well as on all the song titles.
  • the name of the experimental rap trio clipping., as well as all the song titles on their first mixtape midcity.
  • coheed and cambria's first album, the second stage turbine blade uses all lowercase letters for the band name, album title, song titles, and lyrics.
  • raplh j. gleason's liner notes for miles davis' bitches brew album.
  • deadmau5
  • dead prez
  • disbelief, a death/sludge metal band, writes their name this way and has their logo stylized as such, which fits their melancholic approach to their genre, though this is averted with their song and album titles (aside from their self-titled debut), which are normally punctuated.
  • eels stylized their name on the cover art to their first two albums, beautiful freak and electro-shock blues, this way. from daisies of the galaxy onward, the name was always printed in all-caps, if there was any text on the cover at all. they've never used a properly capitalized name on their artwork, possibly just because an upper-case e followed by a lower case one would look a little asymmetrical.
  • billie eilish did this with her song titles in her first two albums, but averted it for her third.
  • to date elbow have rarely stylized their name with a capital at the beginning... for no apparent reason.
  • exist†trace and guitarist miko.
  • flor use lowercase text everywhere.
  • fun..
  • peter gabriel signs his work as such.
  • one of the later logos of genesis (featured most prominently on the cover of we can't dance) stylizes the band's name in this way.
  • girl in red stylizes her stage name in lowercase, and her album and all of her songs are also lowercase.
  • gnash.
  • goreshit album and song titles, as well as the artist name are usually written this way, with occasional aversions, most often on albums covers (where the artist name sometimes goes the other way).
    • the hana sumai side project uses this without exception, however the other side project, wounder, averts this trope.
  • ariana grande's albums sweetener, thank u, next, and positions have all track titles written in this, with a few exceptions.
  • green day's 1997 album nimrod.—with a full stop at the end, to boot.
  • half•alive stylizes their name this way, as well as several songs from their debut album now, not yet, such as "still feel." and "creature".
  • walker hayes' debut album boom.
  • hexode uses this on his first two albums' names and every track from the first two albums as well as tagträumer.
  • i hate myself
  • iamamiwhoami; their song titles (such as "b", "u-1", and "; john") are all lowercase letters as well
  • janet jackson's 1994 album, janet. (with period)
  • joyelectric
  • japanese video game composer daiki kasho stylizes his name this way
  • the name of the swedish rock band kent is spelled, well, like that.
  • kendrick lamar's album good kid, m.A.A.d city has a track named "good kid" , written without capital letters. then he followed the album with a new single called "i." kendrick likes this trope.
  • k.d. lang
  • kimino-museum, as well as their eps ataraxia2 - ep edition - and ataraxia2 - ep edition2 -.
  • lana del rey's song "hope is a dangerous thing for a girl like me to have".
  • in 2003, limp bizkit changed the spelling of their name to a single word, written entirely in lower-case ("limpbizkit"); they have since reverted to the original spelling but still use the logo.
  • irish indie-pop band little xs for eyes.
  • south korean girlgroup loona has a sub-unit named yyxy, all in lowercase letters, whose album title and all songs in it are named in all lowercase letters as well. before, yves (one of the members of the group) had her solo song titled "new", without any caps. the first song for the full group, "favorite", subverts this trope: the first letter is lowercase, but the "o" and "t" are written in caps.
  • lovelytheband
  • lyme and cybelle, 60s folk-pop duo remembered mainly for the fact that stephen lyme (or the original stephen lyme, anyway) was a pseudonymous warren zevon.
  • maybeshewill
  • mc chris
  • mclusky tended to stylize their name this way. future of the left, the band andy falkous started after mclusky, generally go for all caps instead, but their album the plot against common sense was an exception.
  •, including their album titles.
  • moe.
  • monochrome-coat, and their albums es, nyanco and need.
  • mothy
  • my bloody valentine stylizes their name in lowercase, also using it for their song titles (as seen on the original pressing of the album loveless).
  • doujin music duo my sound life. their album titles and iyuna's name are also stylized like that.
  • the cover art of natewantstobattle's cover album thnks fr th cvrs stylizes its title like that.
  • nine inch nails
  • nits switched to this in the noughties, having previously been allcaps.
  • although noah stylize their name in allcaps, their previous name peterpan is stylized in lowercase.
  • oasis
  • orange★jam's non-collaboration albums, e.g. so-matic. quite a few of their song titles are stylized like that too, e.g. "dreaming tonight".
  • beth orton's album daybreaker does something similar to the beastie boys example above.
  • paramore's 3rd album brand new eyes was written this way.
  • most of powfu's songs do this.
  • christina perri's album, lovestrong.
  • actress/musician jasmin savoynote  released her third single as goddamnit; this trope does not apply to the ones released previously.
  • the rolling stones' album abiggerbang.
  • olivia rodrigo's album sour has all of its titles in lowercase, despite the album title being all caps.
  • origami angel: gami gang has "/trust", "[spoons rattling]", and "gg". the captions for quiet hours, doing the most, and gen 3 are written in all lowercase and mostly without punctuation (barring some caps for emphasis).
  • set fire to flames
  • silverchair
  • slint's landmark album spiderland has (very minimal) liner notes written in this style.
  • the liner notes to the smashing pumpkins' siamese dream and mellon collie and the infinite sadness are written this way.
  • "sillyworld" by stone sour is written this way.
  • the silver forest album titles thousand miragenote  and chill out vacation
  • taylor swift's sixth album, reputation, eighth album, folklore (2020) and ninth album, evermore (2020) (which also uses this for all of its track names).
  • tears for fears:
    • the hurting: the album title is written this way on the front cover, with the tracklist on the back following suit.
    • the seeds of love: the band name and album title are presented in this fashion on the front cover and cd spine.
  • that dog. as with fun., the period is officially part of their name.
  • twenty | one | pilots
  • underworld's album: dubnobasswithmyheadman.
  • keith urban, but only on his first american album. he went to normal capitalization for all subsequent albums.
  • weezer's logo uses all lower-case, though no one actually types their name that way. the albums make believe and maladroit have all lower-case titles, but on the other hand raditude, death to false metal and everything will be alright in the end have all caps titles.
  • yuuhei satellite vocalist senya stylizes her alias like that.
  • there are image songs for all six main girls of monster musume. mero's song titles are written in all lowercase letters on the cds: "moon and mermaid" and "frothy love".
  • eden ahbez, the composer of "nature boy" whose lifestyle was influential on the hippie movement, spelt his name in this manner as he felt "god" and "infinity" were the only words worthy of capitalization. record labels were inconsistent on this matter, though, with some using all-lowercase and others using standard capitalization or even all-caps.

  • [adult swim]​.
  • the logo of the american broadcasting company consists of the lowercase letters "abc" in a circle or circular outline.
  • tbs is stylized with all lowercase letters, as is the slogan "very funny".
  • channel 5 was stylised as fıve (yes, with a dotless "i") for several years in the noughties.


    puppet shows 
  • the title card of the muppets, using the font associated with the office (us), american typewriter medium. in the episode "going, going gonzo", miss piggy's bottled water brand, piggy water, had a lowercase logo in imitation of other water brands.


    video games 
  • the logo for nintendo's amiibo figures.
  • art of rally has lowercase text everywhere in the game.
  • battle-girl's title, and the name of its eponymous heroine.
  • catie from boxxyquest: the gathering storm likes to speak this way.
  • john calhoun, author of glider and pararena, writes his name in all lowercase.
  • cat planet!
  • in chicory: a colorful tale, pickle talks in lowercase text, giving them an air of nonchalance.
  • a dark room uses mainly lowercase text.
  • unlike undertale's all uppercase title, deltarune's title is all lowercase.
  • minor example in disgaea 4, where one of the random generic character names is "my name is too low".
  • the opening text of dynamite dux is all in lowercase.
  • emily is away does this, until things start getting serious towards the end of the game.
  • vell-os telepathy in ev nova is depicted as all-lowercase with no punctuation.
  • all the fractured games' narration is in lowercase, even uses of "i", "i'm", and "i'd". punctuation usage is minimal.
  • the game boy micro used lowercase letters for the buttons.
  • the was styled in this way.
  • heretic and hexen, except for the title logos.
  • the title of roguelike platformer hets.
  • zigzagged in illwill, which deliberately starts with a lowercase "i". but the "w" is capitalized.
  • jubeat and many of its sequels: jubeat ripples, jubeat knit, jubeat copious, jubeat saucer, jubeat saucer fulfill, jubeat prop, and jubeat clan.
  • the king of fighters xi uses this for most of its text; an example being character names.
  • luminesweeper for game boy advance uses lowercase arial bold throughout its on-screen text.
  • maimai's title. sequels introduce subtitles that avert this trope, however.
  • the ruler of mogeko castle differentiates himself from all other mogeko by always spelling his name in lowercase letters.
  • the hacker in monaco talks like this. his lines also lack space bar usage.
  • the title of the kongregate game no-one has to die..
  • phantom doctrine: code names of people and places and organisations that you find when reviewing intel are usually in this format. e.g. "I went to lake house and met eel monitor, who claimed to represent obsidian eyes."
  • in the firstnote  pokémon stadium, the cueball's pokémon are named this way.
  • psycard: the minigame, friend's quest, is like this, item names, windows, flavor text, etc.
  • in rymdkapsel all text is in lower-case.
  • planet's speech in sid meier's alpha centauri is never capitalized. it also constantly refers to specific people as "earth<name>" (e.g. earthdeirdre).
  • skate is always marketed as skate.
  • although the insecto-robot from la statuette maudite de l'oncle ernest is a unique model and is considered a character in-universe, its name is officially written with no capitalization.
  • supplice has an apocalyptic log from a scared worker which is all in lowercase. probably because the person in question is too delirious to write coherent sentences.
    please help
    i don't know what to do
    hiding in the west lower interconnected tunnel
  • telling lies is stylized as ''telling l!es''.
  • tony hawk's proving ground uses this for listing all your tricks in a combo.
  • transistor: the limiters are written by royce without capitals, such as "i" being like that.
  • uin's dialogue is all in lowercase.
  • undertale:
    • napstablook in speaks in all lowercase, likely due to being depressed.
    • sans seems to speak in all lowercase as well, to contrast his brother papyrus who speaks in all capitals, but then you see sans capitalize the word "i" sometimes; the joke is that he talks like he's typing and is too lazy to type properly. if he speaks in proper capitalization, it means he's being very serious.
    • alphys' undernet messages are often written this way, and her logs in the true lab fully lapse into this after her 9th entry, but goes back to capital letters for the 14th and 15th entries (the 16th too, but for different reasons).
  • the white chamber's title.
  • chaos from xenosaga which is done in contrast to the all caps KOS-MOS

    visual novels 
  • A Date with Death: "grim" initially types by capitalizing every word in a sentence, but after the player character makes fun of him for it, he starts typing like this from day 2 onwards.
  • don't take it personally, babe, it just ain't your story, in which much of the dialogue takes place between teenagers on their school's chatroom.
  • euphoria has its title stylized this way.
  • in misericorde, sister darcy's dialogue is written in this style, sometimes omitting punctuation as well. since no one else talks like this, it serves to emphasize sister darcy's strange nature.

  • achewood's roast beef speaks like this dogg complete with no punctuation because he is hella quiet and subdued very much a defining characteristic
  • chainsawsuit, though it occasionally uses capital letters for emphasis.
  • damaged tape used to be titled in all lowercase, before it moved to an official website — the titles of each new strip are still this trope, however.
  • gunnerkrigg court uses the ale and wenches font, most of whose letters* look the same in uppercase and lowercase. tom siddell's melancholic use of this and No Punctuation Period are also evident in his concept art here.
  • because most dialogue in homestuck is typed, not spoken, several characters 'speak' like this, including jade, john, dave, aradia, sollux, nepeta and eridan.
  • housepets!: aardvark's name (or at least, what everyone calls him) is rendered in lowercase letters via the site's tagging system, potentially to play up his complete nobody status.
  • in jojopolis, myra armstrong's speech is almost entirely in lowercase, representing how she has to speak quietly to avoid being hit by her own stand, "the sound", which automatically targets the loudest sound in the vicinity. the only exception is when she screams in order to attempt a taking you with me attack on sonny.
  • kill six billion demons: gog-agog normally speaks like this, only using capital letters when she's emphasizing something. which, admittedly, she does quite a lot. Speaking with a normal font is usually a good sign she's getting serious about something, which is usually a very, very bad sign for anyone else in the vicinity.
  • minus.. both for the comic and the titular character in-universe.
  • the inhabitants of monospace speak this way.
  • ickle's name from mymilktoof is always spelt in lowercase to exaggerate his size.
  • the order of the stick:
  • pictures for sad children uses this to add to its cynical and fatalistic tone.
  • used in runewriters to show the deaf character tareth's difficulty in speaking.
  • davan in something*positive writes like this in instant messenger. it becomes a minor plot point when eva's ex pretends to be davan online, but fails to fool jason because he writes with correct capitalization.
  • alda henning from the breeder arc in unity, who only capitalizes the name of her mistress
    • also, the cartoonist goes by an all-lowercase "fluffy", although this is claimed more to be for typographic purity.
  • luna lovegood speaks this way in voldemort's children, even though no other character does.
  • xkcd in some of the earlier comics, not to mention the title itself.

    web original 
  • bedrockperson from, obviously, bedrock person.
  • this famous metroid fansite uses this style.
  • sloshy from homestar runner uses this in their logo. and they have it written upside down for bonus style points.
    • also, the names of almost every sbemail, at least on the sbemail menu and the titles of their hrwiki articles.
  • most text from the earlier videos from smg4 is written this way, except when emphasis is needed.
  • indie developer auntie pixelante's blog.
  • mr.coconut, the neopets editorial's most recent meme.
  • youtube video captions generated using their transcribe audio feature are often like this.
  • the asdfmovie series.
  • sips never tweets using proper capitals, and most of his subreddit posts are written the same way (though his grammar is better). his video descriptions proper avert this.
  • custom tags on archive of our own ignore any capitalization when the work is saved, and appear in all lowercase until the tagging team makes them canon.
  • wroetoshaw and miniminter​ of the sidemen.
  • facebook, both its logo and some postings.
  • texts from last night, if the senders' auto-correct isn't on.
  • both of ebay's logos.
  • tumblr:
    • the logo is spelled with lowercase letters.
    • mop, one of the april fools' day 2016 characters, writes in all lowercase letters, reflecting his quirkiness.
    • many of their users type in lowercase, as shown from the about page's selection of community posts.
  • many of bill wurtz's videos, most notably history of japan and history of the entire world, i guess.
  • juice from 17776 types this way.
  • scp foundation: hello yes this is dado. he make good parapharmaceutical and also laundry and tan. sry dado speak english language such way because dado may or may not be human, and his caps key broken yes.
  • as seen in the page quote, one of the (fictional) commentators on john's character blog in sherlock does this. it gets a lampshade hanging when he uses block caps to express his excitement that sherlock's alive, and john's friend mike points it out.
  • chico from solar wind's dialogue is written this way, as is tav's when they're under the influence of cannabis.
  • many of dril's tweets are formatted this way for stylistic suck purposes.
  • in dream's youtube profile picture, "dream" is uncapitalized.
  • the handle and account title for make up a guy are both in all lowercase, and the tweets are typically spelled in all-lowercase as well, giving the account its casual feel.
  • the titles of videos by coleydoesthings are in all lowercase to go along with the diy no budget aesthetic of her skits.
  • the penultimate episode of alphabet is called "n", whereas the preceding episodes had uppercase titles, since it is about the letters when they were lowercase kids.
  • jamie barker renders the majority of her online posts this way, especially on facebook. here's an example.
  • several members of smplive have all-lowercase usernames, such as jschlatt, cscoop, and supertraves.
  • the links in nobody here's main page are spelled in all-lowercase.

    western animation 
  • lampshaded in an episode of the simpsons where marge tried a bland-name product version of vitamin water, and — after noticing the label was in all-lowercase — commented that it was like drinking e e cummings.
  • just about every on-screen word in caillou is printed in lowercase letters.
  • when warner bros. sold their pre-1948 color and b/w merrie melodies films (and paramount their theatrical popeye package to associated artists productions in 1956 for tv distribution), all the cartoons bore the a.a.p. title openings with everything in lowercase.
  • justice league consistently displayed the title and credits of a given episode in lowercase letters.

    tv tropes wiki 
  • this page, obviously.
  • some tropers like to do this with their troper names.
  • the tv tropes logo.

    real life 
  • many transcriptions of latin and greek texts use only lower-case letters. this is because the original texts in the classical period had no capital or lower case distinction, and everything used what are now the capital letters. nowadays they seem to be written with bold inflation. but since in most modern typefaces it is much easier on the eyes to read all lower-case letters, they are usually inverted to preserve the original feel. such ancient texts in their original forms also contained neither punctuation nor any spaces, but are given both in modern renditions.
  • original texts in greek minuscule and roman-era latin cursive (to a lesser extent than greek, as many of the letterforms are too different from their modern counterparts to be recognisable) look like precisely this trope to today's readers.
  • herbert bayer, from the famous german bauhaus school of design, banned the use of uppercase letters in school materials in 1925 ("we only use small characters because it saves time. moreover, why have 2 alphabets when one will do? why write capitals if we cannot speak capitals?"). the most iconic "bauhaus" typeform is based on his "universal" typeface.
  • s3 buckets for amazon web services have all globally unique names that only contain lowercase letters, numbers, and hyphens.
  • social media researcher danah boyd's name.
  • porn star jessica drake signs her name like this.
  • high school debate personality jon sharpe's name.
  • serial killer ted bundy always signed letters like this: "peace, ted"
  • some logo examples:
  • officially, the "it's a small world" attraction at disney theme parks is "properly" spelled with all lowercase letters. it's still frequently referred to using capitalization though, even by disney themselves.
  • some grammar textbooks for grade school kids will have exercises with the directions to rewrite sentences written like this with properly capitalized words. the popular joke example of this, "i helped my uncle jack off a horse", is used in gags about why capitalisation is important.
  • elementary school students learning cursive are usually taught lowercase letters first, resulting in this when they attempt to write names or sentences in cursive before finishing the unit.
  • the guardian newspaper's title is written like this, along with the rest of the paper.
  • zachary quinto writes everything on his twitter or in other places in all lowercase letters. sometimes without paragraph breaks, as well. someone on reddit asked him is he was afraid of capitalization, to which he joked (or not) in all caps that he was terrified.
  • christopher poole (aka moot or mootykins), creator of 4chan and its spin-off, always types like this when replying to his users.
  • adidas uses lowercase in the wordmark portion of its logo (for both the "trefoil" that currently serves as their retro brand, and their current "three-stripes" logo), and insists on using its name in lower-case in all of its documentation, including press releases from any organization they are partnered with.
  • new balance prints a lowercase logo on many of its shoes.
  • there are certain scripts that are entirely monocase, having no differentiation between lowercase and uppercase. an example would be the georgian alphabet.
  • most of craigslist.
  • text posts on tumblr quite often use all-lowercase letters. pair it with no punctuation is funnier and you have the basis for a lot of comedic posts.
  • a running joke in scientific circles holds that the prestige of your name appearing in print is inversely proportional to the number of capital letters in it:
    • your name in all caps = author or co-author of a research paper (not insignificant, but thousands are produced each year).
    • your name with the first letters capitalized = a scientific principle, law, or constant associated with you (e.g., Kepler's laws, Fermat's last theorem, or Avogadro's number).
    • your name in all lowercase = a unit of measurement (e.g., the watt or tesla).
  • british bank first direct is branded this way (albeit with the name first direct always in bold to make it stand out in a sentence).
  • pie five pizza used to do this on their website and menus until 2019.
  • danisnotonfire's youtube channel name (at least until he started using his real name instead) and the way he types.
  • the unix operating system illumos is spelled this way.
  • rfc 1178 dictates that computer names should be in all lowercase.
  • unix utilities are usually entirely in lowercase. this is actually an ergonomic choice meant to reduce the risk of carpal tunnel syndrome and rsi in sysops, which is also why the most frequently used utilities have extremely short names (e.g. ls, mv, cp, vi, ip a), or short aliases.
  • parkrun — everyone will know you're a noob if you capitalise the p (fortunately, the community is very noob-friendly)
  • all english is a downplayed trope of this...if you are a german, which capitalizes all nouns (not only proper names).
  • npckc's online handle, as well as some of their work titles (ex. one night, hot springs), contain no capital letters. other work titles, however, have either standard capitalization (ex. Mima and Nina's Chocolate Workshop) or are entirely capitalized (ex. A YEAR OF SPRINGS).
  • toki pona is written almost entirely in lowercase. only proper names (of people, places, other languages) are capitalized.