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Some studios have vanity plates that are recognized everywhere. The moment you see a ring of stars swirling into place above a serene-looking mountain, for example, you know you're looking at a Paramount production. That little kid who tosses a fishing line into the water while sitting in the crook of the moon is instantly recognizable as DreamWorks. Such logos, once they climb to a certain point of universal recognition on the movie screens, are a sure fire form of brand name recognition.

Every once in a while, though, a creator will have fun with it. The Vanity Plate will be changed in some way, just enough to put a new spin on it usually being tied into the movie it's featured in. Match Cuts are also a common form of this. More rarely, the logo will show up in a scene in the middle of the show.


More examples are located at Logopedia and the Closing Logos Group.


    open/close all folders 

  • Doctor Who:
  • BBC One Promos for Life On Mars were done in a Retraux style based on the network's presentation in the early '70s (the show's setting). The series 2 premiere opened with a CGI recreation of the mirror-globe ident used at the time. BBC Wales went one step further, using their actual model, complete with bilingual Cymru/Wales branding, and an original BBC Wales announcer.
  • The BBC gave the shutdown of some of its analogue television signals a final farewell with retro idents before they faded out to the pages of telly history:
    • BBC One Wales closed with the mirror globe ident slowly shrinking into nothingness.
    • BBC Two Northern Ireland played the 1979-1986 BBC Two ident and then played it backwards to black as the announcer closes off.
    • BBC One Northern Ireland, the final channel in the entire United Kingdom to close its analogue signals, went out with a sequence that begins with the 1981 mirrored globe ident. It fades to the unprocessed image shown on a monitor where Digit Al (the country's digital switchover Public Service Announcement mascot) sits in a studio set, showing other idents of BBC One past and a memorial for Ceefax (which also died with analogue TV). With the country henceforth unified in the transition to digital TV, the announcer gets to deliver the very last words spoken on UK analogue television:
    Now though, we enter a new era of broadcasting as this becomes a fully digital UK. From the analogue BBC television service: Good night... and goodbye.
  • In 2015, BBC Two opened a comedy program with their familiar "Silk" ident... only for the tarp to be pulled off, revealing a bespectacled man in nothing but his underwear lying down in the shape of a number 2.
  • The Goodies episode "Earthanasia" (in which the world gets blown up by agreement of its governments) ends with the 'spinning globe' ident... which too gets blown up.
  • An audio variation; the anthology audio series Murmurs features the jingle for the BBC Sounds app, only for the jingle to distort partway through.

    Cartoon Network 
  • Similar to the LucasArts examples below, it's actually rare for a Cartoon Network production to not do this, with the vast majority of productions having its characters partaking in some sort of gag inside it (Steven Universe has the Crystal Gems toss Steven around like a ball) or interacting with the logo in some way (Chowder has the titular character eat one of the letters). Most of them can be seen here.
  • There was a special Cartoon Network logo devised for The Powerpuff Girls Movie, the studio's only major theatrical release. All the characters within the Hanna-Barbera and Cartoon Network library are sitting in a cinema, and as it darkens, only their eyes are seen, forming the logo.

    DC Comics 
DC has been partners with Warner Brothers since 1967, so a DC logo generally goes with a WB logo.

  • DC Comics used a custom logo scheme for its films from 2005 to 2011 (the The Dark Knight Trilogy, Superman Returns, Jonah Hex, The Losers, Green Lantern). The logos in those films are shaded the color of the hero they’re about (green, blue, etc.) and features comic-book pages of those heroes.
  • In Man of Steel, the logo is colored steel gray.
  • A new logo debuted in 2012 and lasted to 2016 that featured the D appearing as a folded comic page over the C.
  • DC Comics TV serials:
    • Arrow’s logos are green and have arrows flying behind them.
    • Gotham’s logos are dark grey and have rainfall.
    • The Flash’s logos are red and yellow and crackle with lightning.
    • Supergirl (2015)’s logos are red and blue and are brushed with by a cape.
    • Black Lightning: The WB and DC logos are charged with electricity. See here.
    • Krypton: The DC logo is set in space, and embedded with red Kryptonian earth. It turns green (the color of kryptonite) and explodes (foreshadowing Krypton's fate). The WB logo appears from the explosion, still shaded green. See here.
    • Swamp Thing: The WB logo is set in the swamp, and is covered in plant growth, seen here
  • Suicide Squad (2016) had the logo in a neon decor and a harlequin patchwork design, seen here.
    • In the trailer, both Warner and DC's logo were turning around like lock mechanisms.
  • Wonder Woman (2017)'s trailers had the DC logo in gold.
  • Wonder Woman (2017) and Justice League (2017) debuts the DC logo with animation of the Justice League, reminiscent of the Justice League cartoon intro and Alex Ross's artwork, seen here.
  • SHAZAM! (2019): The DC logo is red and appears from a thunderstorm, seen here. The Justice League animation also doesn't occur, due to no major members of the League prominently appearing in the film (apart from cameos at the end).
  • Joker (2019): The DC logo only appears at the end of the film without the Justice League animation, since it's not a normal DC Comics film.
  • Birdsof Prey 2020: The DC logo gets a frowny face graffitied on it.
    • The trailers had the logo in shades of blue and red, Harley's hair colors.
  • The trailer for Wonder Woman 1984 is in neon lights.

    DreamWorks and DreamWorks Animation 
A popular way to open a DreamWorks Animation movie is to pan down from the scene with the boy in the moon, so even logos that are otherwise normal will have the sky altered to match the opening scene.
  • Shark Tale: The boy casts his line and the action switches to the worm at the end, which segues into the movie proper.
  • Bee Movie: A bee scares away the boy and takes his place on the moon.
  • Madagascar: Escape 2 Africa: The penguins knock out the boy and take his place, seen here.
  • Monsters vs. Aliens: A UFO abducts the boy with a tractor beam. Furthermore, the logo appears in grainy black-and-white and in the 3D version appears flat.
  • Kung Fu Panda: A leopard in a coolie hat in a Ninja Run, skips across a body of water, fishing pole in hand, leaping up onto the crescent moon to take the boy's place, seen here.
  • Some Chinese releases use an Oriental DreamWorks logo, where the moon is formed from a paintstroke and a panda (inspired by Po) sits on the moon, seen here.
  • Medal of Honor: As the piano theme tune changes to a military fanfare, the boy throws away his fishing rod to pull out a rifle and put on a helmet. He then jumps off the moon, deploying a parachute, but it gets stuck at the bottom of the moon.
  • The Ring: The moon becomes the Ring for a split second, along with videotape glitches.
  • Shrek: The S in both "DreamWorks" and "SKG" turn green and grow ogre ears. The series leitmotif "Fairlytale" also substitutes the normal logo fanfare; said score track would later become the normal DreamWorks Animation theme.
  • The Lost World: Jurassic Park for PlayStation and Sega Saturn: The boy's line gets a tug, he exclaims "Caught something!", and the boy is violently yanked off the moon as a raptor squeal is heard. This is referenced during the end-game cutscene, where the camera pans over a pair of raptors before panning up to show the boy on the moon.
  • Small Soldiers for PlayStation: The Commando Elite climb up the line and tie the kid up.
  • How to Train Your Dragon: a Night Fury flies around in the background. This otherwise introduces the new vanity plate for DreamWorks Animation (which exploits the 3D with a more elaborate fishline-swinging). The usual pan down opening shot is inverted as the scene transitions by the night fury flying in front of the logo, revealing it to be a reflection in the water, which then follows a pan up to the opening scene.
    • The third film, The Hidden World, introduces another DreamWorks Animation logo: the logo starts off in a 2D animation style and cleverly transitions into 3D CGI.
  • Scared Shrekless: The boy is scared by a wolf howl and hides behind the crescent moon.
  • Puss in Boots: The animation is accompanied by lively Spanish music, including the sound of a whip-crack which coincides with the boy casting out his fishing line.
  • Rise of the Guardians: Jack Frost takes the boy's place in the crescent moon, his staff in the place of the fishing rod. He lazily knocks the snowflake off towards the screen, causing the camera to zoom out, and the 'DreamWorks' title then freezes up with frost and explodes into snowflakes.
  • The Croods: The logo is a cave painting.
  • Mr. Peabody & Sherman: Sherman sits on the crescent moon, casting the fishing line.
  • Dinotrux: Revvit carves a DreamWorks logo into the ground that features Ty Rux and him fishing on the moon, seen here.
  • Home: The boy is sucked up into a Boov transport and is then replaced by a Boov who then casts the fishing line.
  • Home: Adventures with Tip & Oh: Oh is in the moon in place of the boy, he fishes up the controller for his saucer, and activates it, flying off into the opening proper.
  • Voltron: Legendary Defender: Voltron cuts a chunk out of the moon leaving only the crescent shape remaining, standing behind it where the boy would normally go.
  • Dragons: Riders of Berk: Hiccup and Toothless are sitting in the moon together, Hiccup is reading a book while Toothless has a fishing line tied to his tail. Toothless then fires on the camera, which Match Cuts with the opening, depicting Hiccup and Toothless flying out of the moon.
  • Trollhunters: The Amulet of Merlin opens into the crescent moon, Jim steps out of the crescent where the fishing boy would go and holds his sword high, seen here.
  • She-Ra and the Princesses of Power: the logo appears from Light Hope's hologram and features She-Ra in her classic "sword aloft" pose, seen here.
  • Spirit: Riding Free: A horse steps on a twig lying in the dirt, its hoof-print making a vaguely moon-shaped impression with the silhouette of Lucky sitting in the place of the fishing boy; the twig serving as her fishing rod.
  • Trolls: Poppy and the Trolls sing an a capella version of the music.
    • Trolls: The Beat Goes On!: Poppy stands on a cloud (Cloud Guy), forms her hair into a crescent, and uses a stick attached to a piece of string to cast Guy Diamond and the logo up. Then, he puts glitter onto the logo.
  • The Boss Baby: The entire logo is structured into a baby mobile.
    • The Boss Baby: Back in Business: The DreamWorks Animation logo is shoved aside and replaced by Ted Templeton Jr. on a swivel chair shaped like the moon. He tells his secretary to hold all his calls, and goes to sleep on the chair. Seen here.
  • Captain Underpants: The First Epic Movie: George and Harold can be heard humming along to the music.
    • The Epic Tales of Captain Underpants: Harold and George are coloring a Captain Underpants page that has the titular superhero standing on the Dreamworks Moon taking the place of the boy, and the camera zooms in on the page that comes to life by Captain Underpants attempting to fly only for his underpants to get caught by the tip of the moon while flutes play a heroic jingle. Seen here.
  • The Adventures of Rocky & Bullwinkle: Bullwinkle does his magic trick and pulls Rocky out of a hat, who flies up to the DreamWorks Animation logo, seen here.

    Gaumont Films 
  • The Crimson Rivers: A literal crimson river cuts through the map of the 90's logo and the space background at the end has a red tint as the logo fades into the opening credits, seen here.
  • The little boy picking the flower in the 2000's logo gets roundhouse-kicked in JCVD, the Jean Claude Van Damme self-parody film. Seen here.
  • OSS 117: Cairo, Nest of Spies and OSS 117: Lost in Rio use period-appropriate Gaumont logos. Seen here and here.

    Illumination Entertainment 
For each of its films, Illumination Entertainment's logos feature a different gag with its mascot characters, the Minions from Despicable Me.
  • Sing has the minions sing the word "Illumination" in the four tones of an arpeggio. The fourth minion goes off-key in a yell that blacks out "MIN" and "ION" in the logo. Seen here.

Each IMAX presentation has a pre-movie logo countdown sequence. Sometimes it has different themed versions. Listed in chronological order:

    Jerry Bruckheimer Films 
The Jerry Bruckheimer production company had lightning striking a tree as its logo. The original logo was two lightning bolts striking in the same place from different parts of the screen — being the logo for Don Simpson and Jerry Bruckheimer's company. After Don Simpson's death, Bruckheimer altered the logo to the single bolt of lightning it presently is.

Doing the "normal" logo was usually the exception rather than the rule for LucasArts:
  • Jedi Knight series and The Force Unleashed: multiple variations on drawing a lightsaber / using force powers etc.
  • Afterlife, where the Gold Man first falls into a flaming-red lava pit ... and then flies out with a halo and wings into a heavenly white light off the screen.
  • Rogue Squadron: The Lucas Arts logo forms the scenery for a starfighter duel, then an X-wing pulls a trench run on the Factor 5 logo.
    • In the sequel, the shape of the Gold Man is formed by hundreds of tap-dancing stormtroopers.
    • Rogue Squadron III: The Star Wars characters dance to a disco version of the main theme, including the Gold Man.
    • The Spin-Off Battle for Naboo had the Gold Man on a STAP Hover Bike being chased by a pair of battle droids also riding STAPs through small valleys, evading capture by crashing into the LucasArts logo, which then falls over after being buzzed by a trio of N-1 starfighters. Those starfighters then start their attack on the Droid Control Ship, which turns out to be forming the C of Factor 5's logo. The Nintendo 64 version adds another one - all of this begins with a Gungan walking across a blank screen, only to be crushed by a logo of some sort, which is simply the Star Wars name in the PC version, but is the N64 logo in the N64 version.
  • Armed and Dangerous: features three versions of the 'Gold Man' based on the game characters drinking tea.
  • The Secret of Monkey Island: Special Edition: 90's era Guybrush walks on screen with a treasure map and digs up the logo, which changes to its modern form.
    • Escape from Monkey Island also had the logo change to a monkey holding a banana.
    • In The Curse of Monkey Island the game starts with the letters C M I done in the style of the THX sound preface, complete with the THX noise, with their slogan replaced with "The monkeys are listening."
  • The end credits of Day of the Tentacle featured Purple Tentacle scaring the Gold Guy away and taking his place.
  • Big Sky Trooper: The Slug leader and a lackey descend on the Gold Man, discuss how it has bones and appears to be an ad, then destroy it - as the Slug leader declares, the two things he hates are bones and advertising.
  • Star Wars Starfighter: The Gold Man ducks under a Naboo starfighter as it flies above him, then hangs on for dear life as he finds himself on the nose of another one.
  • Star Wars: Galactic Battlegrounds: The Gold Man falls over to reveal a battle droid hiding behind him, who then shoots the camera.
  • Star Wars Episode I: Racer: A podracer breaks the Gold Man, who is then repaired by some pit droids.
  • Star Wars Episode I: Jedi Power Battles features the Gold Man leaping off of his base and the design above him becoming a lightsaber. Promptly then attacking the screen.
  • Bounty Hunter: Jango ties up the Gold Man and yanks him off the logo, then flies onto it with his jetpack and uses his flamethrower to produce his own golden arc to hold. That gold guy just can't keep his job, can he?
  • In Grim Fandango we see the Gold Man turn into a skeleton, with the ray above also skeletonized.
  • Star Wars: Republic Commando features the Gold man rendered in monochrome and static, in keeping with the Darker and Edgier theme of the game.
  • The trailer for the cancelled Sam & Max: Freelance Police!! features the Gold Man investigating the logo with a magnifying glass. He drops it, causing the logo to shatter like glass.
  • Secret Weapons Over Normandy features the Gold Man come under attack by a German fighter plane, and then rescued by an American fighter, before wiping his brow in relief and projecting the arc.

    Marvel Comics 
  • Marvel Comics utilized a custom logo scheme for its non-MCU films from 2003 (Hulk, The Punisher (2004), Elektra, Tim Story’s Fantastic Four films, X-Men: The Last Stand, Ghost Rider, Logan). The logos in those films are shaded the color of the hero they’re about (red, green, blue, black) and features comic-book pages of those heroes.
    • Furthermore, the logo as seen in Hulk dropped into a pool of water and Ghost Rider's logo replicated the Rider's transformation.
    • Teen Titans Go! To the Movies (a DC movie) did a brief parody of the logo, using flipping pages from Teen Titans comics, which turned into an actual comic book someone was reading, seen here.
  • Marvel Cinematic Universe examples, in chronological order:
    • The Avengers (2012): The Marvel and Paramount logos play within the Tesseract, seen here.
    • Guardians of the Galaxy: The Marvel fanfare is subtly rearranged, and when the word "Studios" appears in the logo, it’s accompanied by the sound of a cassette tape starting, seen here.
    • Ant-Man: "Borombon" by Camilo Azuquita plays instead of the usual fanfare, before cutting to Scott Lang in prison, "Borombon" still playing in the background.
    • Spider-Man: Homecoming: While the Sony and Columbia logos are treated straight, the Marvel Studios logo replaces the standard music accompanying the logo with an orchestral arrangement of the classic Spider-Man cartoon theme ("Spider-Man, Spider-Man, Does whatever a spider can..."), while Spidey takes Hulk's place in the clip montage, seen here.
    • Thor: Ragnarok: The logo glows red-hot and melts from Muspelheim flames, seen here, foreshadowing Ragnarok, where Asgard is destroyed by Surtur.
      • The film trailers had the logo shaded green, the colors of both Hela and the Hulk.
    • Black Panther's teaser trailer had the logo's background turn from red to black.
    • Avengers: Infinity War: The standard Marvel Studios fanfare is replaced with audio of a distress call from an Asgardian ship (the same one from the end of Thor: Ragnarok), the red background in the logo itself fades to black, and the number 10 in red appears inside the logo. This makes the logo read Marvel Stud10s, marking the MCU's Milestone Celebration of 10 years, seen here.
    • Captain Marvel (2019): As this is the first Marvel Cinematic Universe film released after Stan Lee's death, the Marvel Studios logo replaces images of the different superheroes and scenes from previous MCU movies with scenes of Lee's cameos in said movies, as well as publicity photos and footage of Stan, and comes with a message after the logo fades out at the end: "Thank you, Stan." This can be seen here.
    • Avengers: Endgame:
      • Due to the end of Infinity War, the opening logo sequence omits the pictures and movie clips of the heroes who were killed by Thanos's snap while "Dear Mr. Fantasy" by Traffic plays. Seen here.
      • At the end of the closing credits, the Marvel logo is accompanied by the sound of a hammer striking, reminding us of where it all began... in a cave, with a box of scraps.
      • In trailers, the Marvel logo crumbles to dust.
    • Each Avengers film also uses variants of the Avengers team logo for its teaser posters:
      • The Avengers (2012) had the Avengers logo appear normally for the group's debut, seen here,
      • Avengers: Age of Ultron had the Avengers logo appear in a silver, mechanical form with red lights, Ultron’s style, seen here.
      • Avengers: Infinity War had the Avengers logo appear in space with iridescent purple space lights, seen here.
      • Infinity War also had a gallery of posters of each Avenger/Guardian with the Avengers logo, and one special poster with all the Avengers and Guardians around one gigantic Avengers logo, seen here.
      • Avengers: Endgame has the Avengers logo crumble into dust. It still uses the purple lighting but is now in front of a cloudy sky, seen here.
      • Endgame also has a new logo in white, black and red, representing the Avenger team uniform color scheme, seen here.
      • Some new Endgame posters debut the Avengers logo in purple and slightly broken up.
    • Black Widow (2020): In the trailer, the Marvel logo turns red and black and appears with a black widow hourglass marking, as seen here.
    • For 3D versions of Marvel Studios films starting with Doctor Strange (2016), the logo has Captain America's shield fly out of the screen instead of fading away with its wielder. Contrast the 2D version.

  • Spider-Man: Into the Spider-Verse: The Marvel logo, affected by the Super Collider device, shifts between different versions of itself.

    Metro Goldwyn Mayer 
  • On several different Tom and Jerry cartoons, principally those directed by Chuck Jones, Tanner the Lion is replaced by Tom, who gives his best housecat "roar".
    • At the end of "Switchin' Kitten", Jerry runs into a mouse hole and imitates the lion.
    • In "Tail In The Trap", the logo appears as a "Wanted!" Poster which gets shot at.
    • In "Sorry Safari", the words "A Metro-Goldwyn-Mayer Cartoon" appear over a cartoon lion from later in the short.
  • A few MGM cartoons from 1942 had Tanner roaring to the tune of the Tiger Rag.
    • The Tex Avery short "Batty Baseball" started with no logo, just the title of the short. After about 30 seconds into the action, one of the players pauses to ask the narrator what happened to the MGM logo. The narrator apologizes and we then see the logo and credits.
  • In the trailer for A Night at the Opera, the lion was replaced by the Marx Brothers themselves, under the banner "Marx Gratia Marxes" (instead of "Ars Gratia Artis"), each taking turns miming the lion's roar (Groucho and Chico do okay, but when Harpo takes his turn he honks his ever-present taxi-horn instead), seen here.
  • In Tarzan, the Ape Man (the 1981 critical dud starring Bo Derek), Tarzan's yell is in place of the MGM lion's roar.
  • In The Remake of The Pink Panther (2006), after the lion roars, an animated version of Inspector Clouseau appears within the MGM logo, followed by the Pink Panther, then the lion again, reacting Monty Python style.
  • Strange Brew: Standard MGM opening, but the lion, instead of roaring, belches and appears disinterested. The camera then pulls back from the logo and pans towards the Great White North set, where Bob and Doug are trying to make him roar to no avail. A few minutes later, the lion roars in the background, and Bob comments, "Geez, now that hoser's growling!"
  • Silent Movie: The Big Picture Studios logo is essentially that of MGM, but with the studio boss in place of the lion and a seal barking replacing the roar.
  • Similar to Liv and Maddie, Coop & Cami Ask the World does this: the Bugliari/McLaughlin Productions logo features a voice clip of someone. Usually it's Ollie saying "Wheeeeee!!!", but other times it's one of the characters saying something throughout the episode played. The latter becomes more common in Season 2.
  • Steve Irwin's The Crocodile Hunter: Collision Course had an alligator instead of the lion.
    • The film trailer had Irwin stepping into the frame and commenting on the lion.
  • The Fearless Vampire Killers has two versions:
  • The opening of the Shari Lewis Home Entertainment series from MGM/UA Home Video would start with a painting of the MGM lion logo. The fanfare plays, And then Lamb Chop pops through the board (similar to Looney Tunes' Porky Pig breaking out the drum) and remarks "Metro-Goldwyn-Mayer/United Artists present the Shari Lewis Home Entertainment library. Rawr!"
  • The Movie of Josie and the Pussycats (a co-production between Universal and Metro-Goldwyn-Mayer) begins with Boy Band music playing over the Universal logo but is immediately followed by the MGM logo as the music continues, with the lion morphing into a squealing teenage girl.
  • The trailer for Clean Slate has the main character's dog in place of the lion doing the roar. This wasn't in the film though (which instead had a special "70th Anniversary" logo shown on MGM's 1994 lineup).
  • Robocop 2014. Instead of the lion roaring, we have the sound of talk show host Pat Novak doing vocal warm-up exercises.
  • Night of Dark Shadows and The Girl with the Dragon Tattoo (American adaptation): The lion's roars are muted out.
  • Dr. Strangelove was going to have one. Specifically, the film would be presented by "Macro-Galaxy-Meteor Pictures" instead, and instead of the lion, there's, as the script describes, "A WEIRD, HYDRA-HEADED, FURRY CREATURE". This tied in with the unused Framing Device of the movie being presented as a Found Footage film discovered by aliens and presented as part of a documentary series called "The Dead Worlds of Antiquity".
  • In Of Thee I Sing, the election night newsreel ends with the MGM lion opening its mouth, not to roar, but to crow like the Pathé rooster.
  • The Addams Family (2019): The lion turns mid-roar into Kitty Kat the lion, who sees a red ball and jumps out to play with it, knocking the logo over like a cutout board.
  • The logo was parodied in The 13 Ghosts of Scooby-Doo in the episode “That’s Monstertainment”: an in-show movie opens with a custom MGM-style logo with Scooby-Doo in it. The logo reads "Ranna-Rarrera" (Hanna-Barbera, in Scooby's dialect) and "limitus animatus" (Latin for "limited animation", which Hanna-Barbera was famous for).

    MTM Productions/Enterprises 
Mary Tyler Moore's film company, MTM, uses a logo that is a parody of the MGM logo, using a meowing kitten (acquired from an animal shelter and nicknamed "Mimsey") instead of a roaring lion. MTM has used variations of its own logo for various shows produced by them over the years.
  • For Christmas Episodes, such as those on The Bob Newhart Show, Mimsey was shown encircled by a Christmas wreath in place of the usual gold ribbon. Although the original ribbon appears for a split-second, possibly due to an editing error.
  • At the end of the "Put on a Happy Face" episode of The Mary Tyler Moore Show, Mary Tyler Moore herself appeared in place of Mimsey and mouthed the words "Th-th-th-that's all folks!"
  • At the end of the 1991 Mary Tyler Moore Reunion Show, Mimsey does not meow, she says "Bye!" in Mary Tyler Moore's voice.
    • Similarly, a blooper reel for the final season ends with an audio swap of Mary saying "Bye!" and the cat.
  • On videos produced by MTM Home Video, the kitten holds a remote control. After meowing, the kitten hits "rewind". The picture winds backwards (and loses color), and the kitten meows again.
  • The Duck Factory: Before the logo starts, a voiceover asks "Where's the cat?" or "Here's the cat!" The cat then quacks.
  • Eisenhower and Lutz: Mimsey's "meow" is sung by a group.
  • The Graham Kerr Show: As befits a Cooking Show, the kitten wore a chef's hat. Also, her head does not move as much.
  • Similarly, on Hill Street Blues, the kitten wore a policeman's hat.
  • Newhart: Bob Newhart's voice says "Meow" — except for the first episode, where she meows normally, and the last episode, where Darryl and Darryl scream "QUIET!".
  • On the short-lived series Texas Wheelers an extremely rare variant features a cute black & white kitty outside looking around.
  • The New WKRP in Cincinnati: Instead of a meow, you hear Les Nessman saying "Ooooh!".
  • For Remington Steele the cat wears a Sherlock Holmes deerstalker cap and has a meerschaum pipe in her mouth; when she meows, the pipe falls and lands in front of the word "Productions".
    • Also, there is a mockup on YouTube, but the letters move slowly, and Mimsey drops a gun, firing a hole into an "M".
  • St. Elsewhere: The kitten is dressed for surgery in mask and smock. In the final episode, the kitten appeared above the closing credits, hooked up to life support machinery, and flatlined at the end of the credits, with the normal, rather upbeat show theme playingnote . (This variant doesn't always appear when shown in syndication.)
  • The Steve Allen Show: The kitten wears heavy black eyeglasses and declares "Schmock!" in the voice of Steve Allen.
  • The White Shadow: A different kitten from the usual Mimsey bounces a basketball off the MTM logo.
  • Xuxa: The kitten uses the voice of Xuxa saying "Ciao!"
  • The feature film A Little Sex has an animated cartoon version of Mimsey meowing, followed by a second kitten appearing; the two then rub heads affectionately and purr.
  • Bay City Blues has a cartoon Mimsey catching a baseball. This one and several of the other variations mentioned above can be seen in this compilation.
  • Lou Grant, Paris, the theatrical release Just Between Friends, and the pilot for Three for the Road all feature a silent, still image of Mimsey in lieu of the meowing.
  • Speaking of Three for the Road, that short-lived show's final episode had an unusual variation: after Mimsey meowed, the gold ribbon and the shot of Mimsey within turned upside down for no apparent reason. This was also used in the last episode of the 1970s series Friends And Lovers.
  • Carlton Your Doorman, MTM's only animated production — a TV special/pilot for a spinoff from Rhoda (itself a spinoff from The Mary Tyler Moore Show) — ends with a very annoyed looking white cartoon cat (not a kitten) glaring at the camera ("C'mon, say 'meow'... damn cat," grumbles Carlton).
  • Most startling of all, the TV movie/Poorly Disguised Pilot Vampire has "AN MTM ENTERPRISES INC. PRODUCTION" in blood-red against a black background - and no kitten at all!
  • Two unique variants each appeared in a different episode of The Bob Newhart Show.
  • In the unsold 1987 pilot In The Lion's Den, the cat says "Belrooney" or something similar to it.
  • Not really a MTM program, but Minneapolis PBS affiliate KTCA did their own version at the end of a documentary on The Mary Tyler Moore Show.

    Mutant Enemy Productions 
Note that the variants are all exclusive to Buffy the Vampire Slayer, and so the entries refer to episodes of that show.
  • "Becoming, Part 2": The zombie says "Ohhh, I need a hug." (This was the episode where Buffy killed Angel and left Sunnydale.)
  • "Amends" puts the zombie in a Santa Claus hat.
  • "Graduation Day, Part 2" puts the zombie in a graduation cap.
  • At the end of "Storyteller", the zombie sings, "We are as gods!"
  • "Once More With Feeling": the zombie sings "Grrr... argh."
  • "Bargaining, Part 1": the signoff is actually included in the episode itself, with Tara putting on a zombie finger puppet and going "grrr... argh."
  • "Chosen", the final episode of the series: the zombie looks at the camera, growls, then keeps walking.
  • Parodied in an episode of Robot Chicken, with the zombie doing the normal "Grrr... argh." before going on a rampage and killing people. The scene then cuts to show that it's Joss Whedon messing around, as an executive walks in and says, "Come on, Joss. That's why you got kicked off Wonder Woman."

NBC plays around with their peacock logo on a few occasions:

    New Line Cinema 

    Nickelodeon Movies 
For many years, it was actually the norm for most of Nickelodeon's theatrically released movies to have a different logo joke for each movie.
  • Harriet the Spy has a rhino running and stumbling on a prop before crashing into the screen and hanging on to the Nickelodeon logo.
  • Good Burger a cup gets filled with an orange milkshake, then drives around like a race car until it stops, spills over to reveal the Nickelodeon logo.
  • The Rugrats Movie features Slap T. Pooch from Oh Yeah! Cartoons messing around with an orange speck before a giant foot steps on him, leaving behind the Nick logo.
  • Snow Day a man is shoveling snow in front of his house with his dog when a giant ball with the Nick logo crashes on top of his house, startling the man and his dog.
  • Rugrats in Paris has a similar one, except the man is now stereotypically French, he is raking leaves instead of shoveling snow, and it's clearly set in France with the Eifel Tower in the background. Also, after the full logo appears, his dog comes back to bark.
  • Jimmy Neutron: Boy Genius has Goddard following the Nick ball as it bounces around, then projects the Movies ball alongside it.
  • Clockstoppers has the Nick movies logo swaying around like a pendulum in a grandfather clock to emphasize the film's theme on time.

    Viacom/Paramount Pictures 
  • Alfie (2004 Version): The entire logo sequence is colored in pink.
  • The Avengers (2012): Both the Paramount and Marvel logos fade into blue energy, and are seen as different faces on the Tesseract as it rotates.
  • The Bad News Bears Go to Japan has Mount Fuji as the mountain.
  • The Beautician and the Beast: After the logo sequence is finished, the text disappears and the same mountain becomes the first shot of an animated sequence setting up the events of the film.
  • In The Busy World of Richard Scarry animated series, the Paramount logo morphs into a mountain in Busytown which the Applecopter promptly flies out from behind, again via a fade.
  • Chinatown opens with the 1930s logo.
  • Coach Carter: The logo briefly changes into a drawn version on a notebook.
  • Coming to America: The camera zooms in to the mountain — and then over it, with the fictional African country of Zamunda appearing behind it, seen here. In addition, the usual orchestral score is replaced by a rendition of "The Lion Sleeps Tonight".
  • The Core: As it finishes, it zooms into the mountain, then starts to move down to the core of the earth.
  • Event Horizon: The camera flies past the mountain and into a black hole in space as the opening credits roll.
  • The trailer for Everybody Wants Some!! features the end of the 1980-era Paramount logo, but with the Viacom byline in its contemporary font, making it almost indistinguishable from the studio's current print logo. (The film itself has the stock 2016 logo sequence.)
  • Exit Through the Gift Shop: As seen on the poster, guerrilla artist Banksy's vanity production company is Paranoid Pictures, whose logo is very similar to Paramount's.
  • Four Brothers: Blowing snow begins to swirl around the mountain, and causes the logo to become more and more obscured.
  • In Friday the 13th (2009), the logo is tinted blood red.
  • The Geisha Boy: Jerry Lewis is seeing the sights in Japan - at Mount Fuji he does a double take as stars surround it like the studio logo.
  • The Godfather: The "Coppola Restoration" releases from 2008 onwards replace the Paramount logos with sepia-tinted versions of the 2003 idents.
  • G.I. Joe: Retaliation: The stars fly up to the logo with the sounds of the deadly fireflies used by the villain of the same name.
  • Hard Rain: The logo forms amidst a huge storm.
  • Indiana Jones: The Paramountain fades into...
  • The Last Airbender: The Paramount stars are accompanied with splashes of water and "hit" the logo, causing it to freeze. The Nickelodeon Movies logo afterwards is on fire, and gets covered by earth.
  • The Little Prince: For its international release, the sky around the Paramount logo glows bright-yellow as the stars reach the mountain, and there are several larger gold stars that come into focus as the sequence ends.
  • Nebraska opens with the 1950s Paramount logo (though this time, with a Viacom byline at the corner).
  • Overlord: The logo is in greyscale, and the standard fanfare is replaced with the sound of bombs falling and a clip taken from U.S. President Franklin Roosevelt's speech on D-Day ("We will never surrender..."), reflecting them theme of the film.
  • Paranormal Activity: The Marked Ones: As the logo forms, the screen begins glitching and tearing, similar to a VHS tape.
  • Popeye:
    • At the end of the 1951 cartoon Alpine For You, after Popeye punches Bluto, Bluto slams into a mountain peak, forming stars around the mountain. After that, "A Paramount Picture" appears over said mountain, closing the cartoon, seen here. This joke was preserved on the AAP prints.
    • Popeye, Little Lulu, and Little Audrey also had their own special "Spinning Star" openings, where stars from the logo would zoom in with the characters' headshots.
  • Rear Window: The logo appears on closing window blinds during the end.
  • Road to Utopia: Bob Hope and Bing Crosby are sledding through the Klondike countryside and enjoying the scenery, when something catches Bob's eye:
    Hope: Hey, get a load of that bread and butter!
    (Cut to a shot of a snow-covered mountain)
    Crosby: Bread and butter? That's a mountain!
    (The "Paramount Pictures" logo suddenly appears in front of said mountain)
    Hope: Maybe a mountain to you, but it's bread and butter to me!
  • Scrooged: Amid holiday caroling in the background, the camera zooms past the logo and into the sky to focus on a star above a bed of clouds.
  • Star Trek:
    • Star Trek: The Next Generation: While this never happened in the show proper, it was planned to have the logo morph into the Starfleet insignia.
    • The teaser trailer for Star Trek: Insurrection begins with the logo, then pulls backwards as the mountain becomes part of the horizon of the planet Ba'ku.
  • Soap Dish: White bubbles begin to fill up the frame as the logo appears.
  • Sonic the Hedgehog (2020) replaces the stars with Sonic's gold rings, in both the movie and trailers. In the former, the ring's sound effects are added when they begin to circle the mountain.
  • South Park: Bigger, Longer & Uncut: The mountain changes into a construction-paper mountain in the skyline of South Park, Colorado, seen here. This version was cut when Warner Bros. took over the European distribution of the film.
  • Team America: World Police: The Paramount logo animation runs backward.
  • Teenage Mutant Ninja Turtles: Out of the Shadows: The logo is tinted green and the stars are replaced by ninja throwing stars.
  • The Ten Commandments: the logo is cued over an image of Mount Sinai, rather than the usual mountain, seen here.
  • Terminator: Dark Fate: The logo sequence glitches, skips and has artifacts, akin to a VHS tape doing the same thing as it plays. Right before the logo sequence ends, the Paramount logo glitches out, briefly showing the 1986-2003 variant, before hard-cutting to Sarah Connor talking to Dr. Silberman (in archive footage from Terminator 2: Judgment Day).
  • Tomb Raider: The Cradle of Life: The Paramount and Mutual Film Company logos appear as images that float on the surface of the ocean and dissipate soon afterwards.
  • Transformers: The live-action films has the stars flying up to the logo and circling it with the sounds of a robot transforming, seen here.
    • Dark of the Moon had the logo pan upwards to a space vista, seen here.
    • The Last Knight had fireballs soar over the logo into a medieval battlefield, seen here.
  • A Very Brady Sequel: The mountain in the logo transitions to an actual mountain in California.
  • When Wings received a new soundtrack in 2012, it also had a montage of Paramount logos playing in reverse-chronological order added to the opening.
  • World War Z: The stars graze the water accompanied by the sound of what appears to be a falling missile, while there are muted sounds of war in the background and a darker color scheme.

  • Paramount Animation debuted a logo that featured a young girl skipping a stone across a lake, which turns into a star and flies across a mountain forest area, before finally revealing the Paramount logo in an animated style, complete with greenery. It can be seen here.

    Rockstar Games 
Rockstar Games loves to make use of this trope, examples include:
  • Grand Theft Auto (the first game) first depicts the logo for DMA (now Rockstar North) running along a white background, and then getting run over by a car. The Rockstar logo is, appropriate to the name, brought in with the sounds of cameras flashing and paparazzi shouting.
  • Grand Theft Auto 2 has police car lights rush past the DMA logo, causing it to spin out and fall to the ground.
  • Grand Theft Auto III has a faux-computer boot up saying "RAM OK" and "ROM OK" before forming the Rockstar logo using fast moving lines to create a wireframe.
  • In Grand Theft Auto: Vice City, the opening credits depict the Rockstar logo as a Commodore 64-style loading screen while a muffled "Video Killed the Radio Star" plays, to fit the game's 80's vibe.
  • Grand Theft Auto: San Andreas has the Rockstar Games and Rockstar North logos appearing on screen with the sound of spray cans, kinda like graffiti (fitting for the game's 90s-era hip-hop mood).
  • The DS version of Grand Theft Auto: Chinatown Wars has the logo appear on the outside of a suitcase full of drugs (based on one of the game's main mechanics), which then opens up to reveal the other Rockstar studios involved in the game's development. In the PSP version, however, the logos for various Rockstar studios involved in the game's development are shown through a moving train.
  • After having a rather mundane logo intro for the fourth numbered game in the series, Grand Theft Auto V returns to having a nice elaborate logo intro: the sound of a window shattering, a car being hotwired, police sirens, gunfire, and the car speeding away are heard in succession with accompanying police siren lightshow and Wanted Stars filling up to the maximum of five. The fifth star from the meter falls to the center of the screen and serves as the star present in the Rockstar Games logo.
  • In Body Harvest, predating the Rockstar days, the DMA logo walks towards the screen, only for alien goo to appear and drag it away.
  • Bully has the Rockstar logo appearing as the last of three targets - the first two fall as soon as they're hit by baseballs. The Rockstar Vancouver logo holds on through a barrage of balls before finally getting whacked with a brick, where it spins and changes to the Rockstar Games logo.
  • L.A. Noire shows the Rockstar logo as a frame in an old film reel, before switching to the Team Bondi logo depicted as an old school light-up sign.
  • Red Dead Revolver shows the logo as a silhouette burned into a stack of wood.
  • Red Dead Redemption shows the Rockstar Games and Rockstar San Diego logos inside a revolver cylinder. The camera focuses on the Rockstar Games logo, it's fired, and the cylinder rotates to the San Diego logo before it's also fired away.
  • Red Dead Redemption II shows gunsmoke and two shotgun shells being loaded. The shells, marked with "ROCKSTAR GAMES EST. MCMXCVIII" are briefly seen before being fired, creating the Rockstar logo as a red silhouette.
  • Max Payne 3 shows the Rockstar logo as a white silhouette. Gunshots are heard, and the silhouette is filled with red, nearly to the brim, before the rattle a pill container is heard and the red empties. It's a joke on the series' health meter, which works identically - a silhouette of Max gets progressively filled with red as he takes damage, and he heals himself by popping painkillers.

    Summit Entertainment 
  • La La Land: The logo gets a retro look. As the film is a throwback to the musical films of yore, the logo is a riff on what Summit's brand would look like in the 60's, as seen here.
  • Man on a Ledge: The Summit Entertainment logo has a background of New York skyscrapers on it, seen here.
  • Step Up: For Revolution (2002), the Summit Entertainment logo gets spray-painted, seen here.
  • The Twilight saga has a collection of these in dark weather, as seen here.

According to this link [1], a large number of games released on pre-Saturn Sega hardware]] had customised versions of the Sega logo at the start. Do note that Logo Jokes for Sega CD and Master System games are less common than for Genesis, Game Gear and 32X games because their BIOSs displayed a Sega logo of their own.
  • Sonic the Hedgehog
    • Sonic the Hedgehog 2 and Sonic the Hedgehog 4 actually had Sonic run to the right of the screen to make half of the logo appear, and then run back to the left to complete the logo. Trailers for Sonic 4: Episode 1 have a black background, with Sonic (in the form of a blue streaking blur) coming towards the viewer three times, the third time in the middle of the screen and leaving the Sega logo in his wake.
    • Sonic 3 and Sonic 3 & Knuckles displayed the Sega logo, then the background turns black and Sonic jumps out from behind the logo, knocking it away, then the screen flashes white for a second before cutting to the Sonic 3 title screen.
    • Sonic & Knuckles on its own starts out just like the Sonic 3 version, but the background behind the logo fades into Sonic and the Death Egg falling through the sky, with the Death Egg landing in the volcano and causing the Sega logo to shake itself out of existence.
    • The Game Gear version of Sonic the Hedgehog depicts Sonic jumping back and forth, forming the logo, as a reference to Japanese Sega ads that would end with a clay model of Sonic doing the same thing.
    • The film adaptation of Sonic the Hedgehog (2020) uses a custom Sega logo made out of video game screens playing Sega video games, with the first screen seen showing Sonic games.
  • Aladdin (Virgin Games) has the Genie, clad in referee garb, fire a starting pistol and accidentally shoot Iago.
  • Astal has Astal using his breath attack on four enemies, transforming them into the letters of Sega, then doing his signature Fist Pump as the bird flies in over the right part of the logo.
  • Asterix and the Great Rescue has the title character coming upon the Sega logo, then adjusting his hat.
  • Barney's Hide and Seek Game accompanies it with "Boing!"
  • Bass Master Classics puts the logo underwater.
  • Beavis And Butthead has Butt-head come across the logo and whack it.
  • Bug has the titular Bug push the logo from offscreen into view.
  • Cool Spot shows the titular mascot hopping up and down in the logo.
  • Eternal Champions had variations for the nine playable characters - each would approach the logo and then harm it in some way (usually blowing it up). For example, Xavier would turn the logo yellow.
  • The Bonkers game had the four letters of SEGA fall from the top of the screen and bounce asynchronously before settling down.
  • Boogerman showed the titular hero fart-flying a missing S to the EGA logo, then run over to Interplay's logo and launch a booger at the screen. The Interplay part was retained in the SNES version, where it is the only logo shown.
  • Comix Zone has the logo in Deliberate Monochrome, contorting in various ways, while an odd jazz person says the company's name. The villain's hand then writes in "Presents..."
  • Darxide has the logo on an asteroid... in 3D.
  • Desert Demolition Starring Road Runner and Wile E. Coyote has the Road Runner run up to the logo, then jump as Wile E. runs after him, scattering the letters in the process.
  • A Doraemon game has the eponymous robot underneath the logo, performing the jingle.
  • Earthworm Jim has the titular worm showing off his muscles... until his pants fall down.
    • The special edition of the first game Jim performing a variety of inane acts on a Deliberately Monochrome Sega logo (Sega CD) or on the title screen (PC).
    • The second game actually sets up the plot, showing Psy-Crow distracting Jim long enough to kidnap Princess What's-Her-Name. For this reason, it was the only Saturn game to retain its Genesis brethren's Sega logo as well as one of the few Super Nintendo Entertainment System, Game Boy Advance and DOS games to have a real Logo Jokenote . The PS1 version, on the other hand, outright axed the logo.
  • Garfield: Caught in the Act has Garfield dancing on the logo.
  • The Magical Taruruuto-kun Licensed Game has Taruruuto-kun doing the "Seee-Gaaa!" shout.
  • Panic! for the Sega CD opens with the letters in the logo all mixed up so that they read "GASE", accompanied by an edited version of the clip used for the Sonic games: "Gaaa-Seee". Then Slap and Stick (the game's protagonists) fall from above and land on the logo, which snaps back to normal and is accompanied by the standard "Seee-Gaaa!"
  • The Magic School Bus on Genesis did similar by initially spelling the logo "ASEG" before the Magic School Bus bumps the "A" from below, snapping the logo back to normal. No voiceover though.
  • Ristar has the logo letters forming in space in black and white, with calm music playing. After they form, Ristar says "Come On!"
  • The Ren & Stimpy Show Presents: Stimpy's Invention has Log march in with the Sega logo, complete with the Log theme song as the background music.
  • Star Trek: The Next Generation: Echos from the Past has the Sega logo beaming in then out, complete with Star Trek transporter sound effects.
  • The Taz-Mania game has Taz spin up to the logo and eat the "S".
  • Tempo has the logo do a water ripple effect, accompanied by a *BING* sound.
  • ToeJam & Earl shows the duo's ship flying toward the Sega logo, then immediately flying over it as they get too close.
  • Vectorman easily gets the best, where you can play a minigame that might get your game started on later levels if you do well enough and, using an off-screen power-up, you can blow up the Sega logo.
  • Virtua Racing demonstrates the power of its cart's SVP chip from the get-go with an elaborate polygonal Sega logo animation.
  • Wiz 'n Liz has a cameo of the player character from The Killing Game Show flying by and exploding in front of the Sega logo for no apparent reason.
  • Some recent games have also taken to "recreating" the classic jingle with a voice actor/voice synthesizer.
    • For K-On! Houkago Live on the PSP, the "Seee-Gaaa!" yell is done by Aki Toyosaki in-character as Yui.
    • Similarly, the Hatsune Miku: Project DIVA series (done by the same staff as the K-On! game) opens with Miku singing the SEGA sound. Later on, Rin, Len, Luka, KAITO, and MEIKO can also heard singing the jingle.
    • Puyo Puyo Tetris has various different characters singing the jingle; one is selected at random.
    • Puchiguru! Love Live! (which is not a SEGA game, but had a Sonic the Hedgehog Crossover) features the Sega variants of Rin and Hanamaru saying their Verbal Tic to the tune of the jingle when activating their Limit Break ("Nya~nya~" and "Zu~ra~" respectively).
  • Sonic and Sega All-Stars Racing Transformed uses the Genesis Sonic Sega logo and jingle after the copyright disclaimers. Additionally, the credits contain a parody "Sumo" logo, complete with yell. Sumo Digital was responsible for the game's development.
  • Hell Yeah! Wrath of the Dead Rabbit also opens with the Genesis Sega logo, although in its original, digitized 16-bit format, rather than a remastered version like in All-Stars Racing Transformed.
  • The Alien: Isolation trailers feature the Sega logo in an 80s low-quality video style, fitting with the entire game's retraux Zeerust style homage to the original Alien.

    Toei Company 
  • Tokusou Sentai Dekaranger, The Movie: The Toei logo takes place on a beach. Here, the logo quickly pans to the left, for the first scene is on a beach too.
  • Gokaiger Goseiger Super Sentai 199 Hero Great Battle: The Toei logo is unchanged, but the Super Sentai 35th Anniversary logo is directly intergrated into the opening as Gosei Red is sent flying through it by the enemy, breaking it to reveal the Legend War. A second one occurs later in the movie when Yogoshimacritein mentions that the movie he was making in his dimension is a "Goei" production (Complete with his own Vanity Plate)- which Agri smashes with his FIST.
  • The third part of the Kamen Rider Decade and Double Movie Wars begins on a split screen, representing how Double's chasing of the Dummy Dopant will involuntarily converge with Decade's final battle against Super Shocker. Of course, both screens show the Toei logo twice.
    • In the Double and OOO Movie Wars, the Toei logo is shown in red, yellow, green and purple, mirroring the color schemes of both Riders' basic forms (green and purple for Double and red, yellow and green for OOO).
  • Dragon Ball Super: Broly: The film's trailers had the Toei Company logo set in darkness and glows green, replicating Broly's green Saiyan aura.
  • Sailor Moon Eternal: The trailers have the Toei logo in pink and sparkling.

    TriStar Pictures 
  • Lords of Dogtown: The words "locals only" is spray-painted over the TriStar logo, seen here.
  • Look Who's Talking Too: The pegasus from the TriStar logo speaks in a Mister Ed voice.
    • "TriStar Pictures, where anything can happen!"
  • Richard Pryor commentates on Pegasus at the start of Another You, seen here.
  • A Beautiful Day in the Neighborhood: The current Sony logo, in use since 2014, transitions into the 1993-2015 TriStar logo, fitting with the film's time period. The music throughout the Sony, TriStar, and Tencent logos is also played on a chime-like celesta, leading into the recreated Mister Rogers' Neighborhood opening.

  • Watch_Dogs opens with Ubisoft's logo being patched in through connections in a ctOS map of Chicago.
  • Teenage Mutant Ninja Turtles: Turtles in Time Reshelled featured the four tutles falling into the Ubisoft logo in the same manner they fall into time holes in the game. This was later recycled for Teenage Mutant Ninja Turtles: Smash Up (despite the two games' different art styles).
  • Another of Ubisoft's includes the Raving Rabbids series. Most notably in Rabbids Go Home, where after the logo appears, the 2-D Rabbids seen during level intros run in and swipe the logo in their cart.
  • The Assassin's Creed series gets Animus-inspired variants of the then-current logos.
    • Assassin's Creed IV: Black Flag includes, right after Ubisoft, the Abstergo Entertainment Logo, the The Omniscient Council of Vagueness and Big Bad for the franchise. This is a justified joke, as the whole plot is that Abstergo is producing this very same video game as a facade for their real plans, and to get money so.. Congratulations, you just gave the big bads sixty bucks!
  • Ghost Recon: Future Soldier has the Ubisoft and "Tom Clancy's" logos fading in from the trippy background that's supposed to represent the game's Diegetic Interface. Following that is a shot of three shell casings falling to the ground, with the names of the Ubisoft divisions that developed the game printed on them.
    • H.A.W.X. 2 has an afterburning jet engine fade into the Ubisoft logo.
  • Rayman Origins shows Lums being sucked into the logo vortex, accompanied by sound effects from the game mixed in with the jingle. Afterwards, Globox smacks the Ubisoft logo, transitioning it into the UbiART logo. This same logo sequence is reused in Rayman Legends.
  • At the intro of Myst IV: Revelation, after the logo appears, it explodes and changes into the symbol for Tomahna, with the words "Team Revelation" below it. Then it fades into the window that Atrus is looking out of in his study.
  • Far Cry 3: Blood Dragon loads to a logo sequence done in an 80s style, complete with VHS scan lines and a superimposed play symbol.
  • Red Steel 2 has the normal logo at the time of its release, but then it turns orange and dusty as sand is blown across it.
  • On recent Just Dance games, the logo starts normal, but then turns a pink/purple color and transforms into a disco ball.
  • Rainbow Six Siege shows the Ubisoft logo and Tom Clancy's Rainbow Six logo being sewn onto a military patch.

    United Artists 
  • A Funny Thing Happened on the Way to the Forum: The United Artists logo is written in a messy Roman font, making it look like "VNITED ARTISTS".
  • Sleeper, Manhattan, Stardust Memories and Raging Bull featured a black-and-white Transamerica/UA logo. Three of those films were shot in black-and-white.
  • Fiddler on the Roof originally began with a timpani piece playing over the United Artists logo.
  • A Bridge Too Far originally began with a sepia-toned United Artists hexagon.
  • Some prints of the infamous Heaven's Gate had the words "A Transamerica Company" fading underneath the hexagon underneath.
  • The James Bond film For Your Eyes Only originally began with a UA logo similar to the 1975 logo, but with the "Entertainment from Transamerica Corporation" byline from 1968 fading underneath. Given the year this film came out (1981), and the situation UA was going through at the time, this could be interpreted as UA saying "Farewell" to Transamerica, after 14 years.
  • The indie film Undertow used the early 1980's version of the United Artists logo rather than the current United Artists logo as the film's director wanted the logo to tie in with the film's setting.

    Multiple Companies 
  • DC has been partners with Warner Brothers since 1967, so a DC logo generally goes with a WB logo.
    • And in 2008, WB bought New Line Cinema, so these logos generally go together too. Parts of the WB logo fly apart as the camera pans to the right. The pieces become the New Line box and filmstrips with the golden-yellow color scheme.
  • Legendary Pictures has co-produced films with studios since its genesis in 2005.
  • The intro to My Sesame Street Home Video has an animated Cookie Monster taking a bite on the Sesame Street logo. As the title fades out, Cookie Monster remarks "Delicious!"
  • In Zodiac, co-produced by Warner and Paramount, both companies' logos are presented in period-appropriate (i.e., 1970s) versions.
  • Gladiator: The DreamWorks and Universal logos are sepia-toned.
  • In the film adaptation of Watchmen, all of the logos (Warner Brothers, Paramount, Legendary Pictures, DC Comics) are rendered in static, monotone black on a yellow background with the "Futura Condensed" font when applicable, mimicking the cover of the comic book.
  • Monty Python's Flying Circus parodied the 20th Century-Fox and MGM logos in the same sequence.
  • The Cat in the Hat: The Universal, DreamWorks and Imagine Entertainment logos are all drawn and colored Dr. Seuss style. Plus, the DreamWorks logo's kid is wearing the titular hat, and you can see Fish-In-a-Dish swim away in the ripples of the Imagine logo.
  • Cartoon Network's old "Cartoon Theater" had parodies of the MGM, Paramount and Columbia logos.
  • Minority Report: Fox and DreamWorks are black and white and look like they're underwater, to fit in the Precog tank opening scene.
  • The final shot of Who Framed Roger Rabbit combines the closing logo-gimmicks of Warner Brothers and Disney, with Porky Pig stammering his "That's All, Folks!!" and Tinker Bell giving him a parting tap with a magic wand.
  • In The Curious Case of Benjamin Button, the Paramount and Warner logos appear in a pile of buttons.
    • David Fincher claimed he did the Logo Joke purely as self-compensation for being disappointed by all the Artistic Title proposals pitched to himnote  rather than out of any thematic integration to the film.
  • The logos in The Losers are printed on a comic book page.
  • In Sweeney Todd: The Demon Barber of Fleet Street, both the DreamWorks and Warner Bros. logos have desaturated colors to match the look of the film proper.
  • In Terminator Salvation, the logos for distributor (Warner Bros. in the US, Columbia worldwide) and production company (Halcyon, which only did this film before going bankrupt shortly afterwards and thus don't even have a regular logo to speak of) are shocked by static.
  • The parody The Silence of the Hams was apparently co-produced by Silvio Berlusconi Productions and... Thirtieth Century Wolf (which, confusingly, parodies Fox's name but the MGM logo, with the wolf howling in lieu of the lion growling).
  • In Meet the Parents, logo jokes are incorporated into the opening song, "A Fool In Love" by Randy Newman. A chorus can be heard singing "Look at the light coming out of the earth" at the beginning of the song, which coincides the Universal logo in the movie. Then, after a few lines by Randy, you hear the chorus singing "Look at the boy, sitting on the moon", which coincides with the DreamWorks logo. (Because the movie is handled outside North America by DreamWorks, this musical joke isn't heard on international prints.)
  • In The Smurfs 2, the white and blue hues of the Columbia Torch Lady's dress are more Smurf-like. A Smurf hat flies by her then lands on the title logo of Sony Pictures Animation. The fireworks on The K Entertainment Company logo are also colored Smurf blue instead of white as usual and if you look closely, you can notice some Smurfs on the rails.
  • Casino Royale (2006): Deliberately Monochrome MGM and Columbia logos, to fit with the Deliberately Monochrome prologue scene.
  • American Hustle: 1976 Columbia logo. Atlas Entertainment and Annapurna Pictures were founded in The '90s and in 2011 respectively however, so they both had to make do with rendering their logos in the style of neon signs.
  • The Muppets Goes To The Movies has parodies of multiple film company logos, including Fozzie taking Leo's place for "Metro Goldwyn Bear" and Link Hogthrob on the gong for "J. Arthur Link".
  • Krampus features both the Universal Studios logo and the associated Legendary Pictures logo frosted over, with the word "Universal" coated in icicles.
  • Game Night has the Warner, New Line and Access Entertainment logos as pieces of tabletop games.
  • Rampage opens on a retro-ish Warner shield, which dissolves into pixels and as the camera turns to the right, the pixels form the New Line logo.
  • Uglydolls portrays the STX Entertainment, Alibaba Pictures, and Huaxia Film Distribution logos as pieces of felt loosely falling onto the backdrop, fitting the "crafted" world of the movie.


    Video Games 
  • In the World in Conflict intro, the typical Sierra Entertainment logo (a pan of a snowy Yosemite mountainside with an Asian ident) gets turned into a charred, burning battlefield with helicopters zooming past, and the title card is momentarily seen in Kyrillic spelling, sporting Soviet colours and the hammer and sickle.
    • Massive Entertainment's logo gets a similar treatment, as now silhouettes of American soldiers are seen dodging explosions in the foreground.
  • The SNES version of Mortal Kombat II has a hidden alternative intro: Shao Kahn walks next to the Acclaim logo and taunts it while Kintaro walks in from the right, roars and uses his teleport stomp attack to bend it downwards. Shao Kahn then taunts it again.
  • The South Park first person shooter game had the iguana from Iguana Entertainment's logo bite Kenny's head off.
    • Another iguana example in Turok 3: Shadow of Oblivion. The lizard is lounging on top of the Acclaimnote  logo as usual, when lightning strikes it and turns it into a skeleton, which promptly falls apart.
    • Turok 2, meanwhile, had the iguana dodging arrows fired from Turok's bow, before jumping back up and shooting him to death with what appeared to be dual Sawed Off Shotguns.
    • Various NBA Jam games feature the iguana wearing a basketball jersey and spinning a basketball.
  • Holding the Z-button down on the Nintendo GameCube controller while turning on the system would play different music. Gives different results if you hold the button down on one controllers, or all four.
  • Rare seemed to like these in the Nintendo 64 era:
    • Banjo-Kazooie has the N64 logo walk into the frame and stop to watch a dragonfly whiz by. After a brief consideration on what it just saw, it shrugs and continues on its way. The Rareware logo then pops up, which is promptly crashed into by the dragonfly. Later in the intro, Mumbo plays a xylophone with the Nintendo logo on it (replaced with the Microsoft logo in the HD version).
    • Donkey Kong 64 has the N64 logo dancing to the beats of the opening drums.
    • Conker's Bad Fur Day opens with Conker cutting the N64 logo with a chainsaw. He then replaces it with the Rareware logo.
    • Perfect Dark opens with the typical Nintendo and Rare logos looming out of the dark at first, then you are treated to the typical spinning N64 logo... and watch as it slowly changes into a spinning model of the PD logo instead. The XBLA rerelease replaces the first Nintendo logo with Microsoft's and the spinning N64 one with that of 4J Studios, who handled the port.
  • Neversoft really likes this trope, as seen by the Tony Hawk's Pro Skater games.
    • In real life, what did Neversoft do to mark their merging with Infinity Ward, given that the Infinity Ward brand is the only one used after the merger? Set (a prop of) their own logo on fire.
    • Guitar Hero: Warriors of Rock has a collection of different Neversoft logos as an unlockable.
  • Ogre Battle 64 had a group of soldiers stab a fallen block until they carved out the Nintendo 64 logo.
  • nVidia sponsorship sometimes plays with this. Call of Juarez has you shooting down the logo so that it falls on an opposing gunfighter. Unreal Tournament 2003 had a player punching through the logo, and UT2004 followed that up with a Skaarj pounding him through it.
    • Borderlands has the logo appear without the nVidia voice. Claptrap comes up, pounds on it, sighs, and then it lights up as the Nvidia voice plays, making Claptrap go "Ta-da!"
  • A Boy and His Blob (Wii): The Boy and the Blob appear on the Majesco Entertainment logo, then the Boy throws a jellybean over to the nearby WayForward Technologies logo, which is strangely missing the "O"; the Blob moves over, eats the bean, and turns into the "O".
  • The Homestar Runner faux video game company Videlectrix has a logo with a white man running onscreen, tripping and falling, and then getting up in time with the music. In Strong Bad's Cool Game for Attractive People: 8-Bit Is Enough, Strong Bad himself takes the white man's place when he first enters the Videlectrix mainframe.
    • The Awexome Cross '98 game has The Cheat, inside a tire, run over the Videlectrix guy.
    • The 50k Racewalker shows the Videlectrix guy marching across the screen at about the same pace as the characters in the game. The game abruptly cuts to the title screen before he even reaches the center of the screen.
    • Peasant's Quest has the Videlectrix guy, carrying a sword and shield, trip and fall on his sword. When he doesn't get up on cue, the cue plays again. When there's still no response, a a lower note is played and the guy's leg goes limp.
    • Where's an Egg has a shady man walk in screen and shoot the Videlectrix logo. The shot ricochets off the logo and kills him. The standard jingle is also replaced with "Song of the Volga Boatmen", which begins with four similar notes.
    • Stinkoman: 20X6 has a Mega Man style version of the white man.
  • The early 90's Konami logo featured on their Mega Drive/Genesis, Super NES, and PC Engine games varied a little depending on the system (see them here). For SNES, the laser that shoots out at the beginning of the logo is purple, while the Genesis version is green, and the PCE version blue, and of course, the jingle sounds a little different on all three systems due to their differing sound-chips.
    • There are even more variations of the standard Konami logo for a few games. Playstation games had two major ones: the "Logo coming out of earth" one for Western-released games, and the "Walking Logo" one for Japan-released games; most of the Tokimeki Memorial games had the games' heroines cheerfully shouting "Konami!" as the logo appears; and who could forget the legendary Metal Gear Solid Konami logo, whose music was a Shout-Out to Hideo Kojima's previous game Policenauts? (sadly, this and all other Policenauts references in the game were lost on gamers outside of Japan, due to the game never making it outside of Japanese territory)
  • No two Nitrome game will ever show the developer's logo forming in the exact same way. Test Subject Blue has the logo as blobs of Blue Enzyme, in Steamlands it's made out of two steam-tanks blasting away at each other, Fault Line has it formed from the nodes when two screens get joined together, etc...
  • The Star Trek games done by Activision always feature the Activision logo de-cloaking in space, and then getting torpedoed by either the Enterprise-E (and in the case of Bridge Commander, possibly the Sovereign) or the Voyager, in the case of Star Trek: Elite Force as they fly by.
  • The Flash game Color My World opens with the Armor Games logo as a billboard in Black And White City. On the Newgrounds site, it also has the Newgrounds logo.
  • A few Electronic Arts games have the double-lined circle "EA Games" logo done in the style of the game in question.
    • Command & Conquer: Tiberium titles generally have a green logo with a tiberium crystal growing through the background; their Red Alert counterparts features a red-and-black icon with the hammer and sickle. Command & Conquer 3: Kane's Wrath does it a little differently with the logo glowing red while featuring the Nod scorpion tail inside of it, helping indicate that the game has a Campaign for the Wicked Only.
    • Bulletstorm has the main character lasso the EA logo and kick it away, turning it into the Epic Games logo.
    • The Mass Effect 3 version sports the logo in an omniblade.
    • In Michael Jordan: Chaos in the Windy City, a basketball becomes the sphere in Electronic Arts' 1990s logo.
    • The cover for the NTSC version of MySims Kingdom has a bite taken out of the logo with crumbs falling down, courtesy of the hungry pig beside it.
      • At least some games in the series have the iconic plumbob appear over the logo before the title screen.
  • Volition Inc. is fond enough of this trope that they did an official video showcasing all of their Logo Jokes up to Saints Row: The Third.
  • Terminal Reality's logo normally depicts a frightening, ghostlike face against a black background with the company's name below it. In Ghostbusters: The Video Game, it gets an appropriate sendoff: the name fades out after a second, and a Ghost Trap flies in from offscreen left. The ghostly face is satisfyingly pulled into the trap's cone of light, which gives off a puff of smoke and beeps to confirm a successful capture. Fittingly, the game itself uses Columbia Pictures' 1980s-era logo.
  • In Vampire: The Masquerade – Bloodlines the nVidea logo is filled with blood, which a vampire then drains.
  • Every Apogee Software game featured a different take on their theme and logo.
  • The flash game Gyossait features the tank in the Newgrounds logo abandoned and is covered in weeds.
  • In Bubsy II, on the screen showing Accolade's logo and slogan "Games With Personality," a paw takes off the "per" and replaces it with "purr."
  • For Call of Duty: Finest Hour, Spark included a bonus gag in the animation reel: a German soldier runs up to the logo, and, Pixar style, attempts to crush the "S." When he is unsuccessful, he pulls out a machine gun and shoots the letter down to size, after which it springs back up and propels him into the air.
    • Call of Duty: Black Ops has the developer and publisher's logos appearing on '60s-era paperwork, in the midst of several shots of American soldiers in Vietnam. Black Ops II has the developer's logo appearing over the background from the Strike Force loading screen, representing the normal time period, and then goes back to the paperwork-and-historical-footage for the publisher's logo, representing the flashback missions set in The '80s.
  • A few of the edutainment titles by Brøderbund Software would show their logo with a fanfare, followed by a character from the game in question slicing out the "o" to turn it into an "ø". To be more specific...
    • In Logical Journey of the Zoombinis, it starts off with a few zoombinis walking past the logo, with one then jumping up and cutting the "o".
    • In Darby the Dragon, the title character flies around for a bit and uses his wand to slice out the "o".
    • In Gregory and the Hot Air Balloon, the fanfare first plays, and then the title character's dog-like pet lizard crawls around on the "o" causing the slice to fall out.
    • In James Discovers Math, the logo has the titular character's finger come in from the top and pick at the "o", followed by him lifting it up and the letter falling back down and slicing in the process.
  • The Nintendo 64 port of Command & Conquer: Tiberian Dawn has the N64 logo appear in wireframe before filling in with color... and then a Commando runs up, plants C4, and blows it up. Westwood Studios' logo is then shown as part of a fake installation sequence mirroring the original PC version's installer.
  • The Team Fortress 2 retraux fan game Gang Garrison 2 opens with a mock plate for "Faucet", an 8-bit rendition of Valve's plate. Except that here, someone actually opens the faucet, filling the "Faucet" logo on the bottom left with water.
  • Even though Bayonetta does show regular logos when the game is started, there is a nifty little Logo Joke in the prologue: The development team's logo (Team Little Angels) and the developing company's logo (PlatinumGames) appear on gravestones, as well as the names of the development team. This sequence then ends with Enzo taking a leak on the director's grave.
    • The Wonderful 101 is the first game from Platinum to show no logos upon starting the game, due to it being a Nintendo-published game. note  Instead, the Nintendo, Platinum, and dev team logos appear in the prologue on city buildings, along with names of the dev staff, then ending with the camera panning into the school bus.
  • Cyan had a couple of variations of their logos within the Myst saga.
    • realMyst starts with the original logo, then the circle within the logo itself changes into a sun that sets over a silhouetted Myst Island while the words "real Myst" form in front of it one by one, much like how the original Myst's logo formed against a black screen.
    • Riven began with a dark sphere most likely the Age of Riven itself within the Star Fissure with the company's name forming in front of it. Then the background changes to a cloudy blue sky, and the C of the logo then covers that, with the sphere serving as the center of the logo.
    • From Uru: Ages Beyond Myst onward, the company changed its name to Cyan Worlds. The animation they used from there was a hi-res version of the usual 3D polygonal landscape, except now with a Moiety dagger, and the Myst rocketship and library thrown in.
  • Sierra did one in its release of 3D Ultra Pinball: The Fastest Pinball in Space. After the usual fanfare plays, a strange cartoon character walks up carrying the words "Jeff Tunnel Productions", then stops, points to the logo and says, "Phew, Sierra!"
    • This troll-like character appears on the logo screen of several other Sierra games of the era; in 3D Ultra Pinball 3: The Lost Continent, he takes on a dinosaur-like appearance.
  • In Globdule, the "Psygnosis Presents" screen has Globdule in place of the Owlball.
  • In the N64 version of Earthworm Jim 3D, Earthworm Jim is dancing with an accordion when he is squashed by a falling Nintendo 64 logo, which is in turn squashed by a cow (in the PC version he's instead squashed by a fridge, then the cow). Possibly the most amusing part of this logo joke is that that's what actually kicks off the game's story.
  • Phoenotopia has Gale driving the Newgrounds tank.
  • In Sleepwalker, the Comic Relief logo splatters onto Ocean Software's.
  • In Cinemaware's The Three Stooges, the intro to Defender of the Crown - another Cinemaware title - is played, only for the Stooges to walk in and for Moe to exclaim, "Hey, this looks like a kid's game, you idiots!", before hitting Curly & Larry. The correct intro to the game then appears, with Moe saying, "Now this is more like it!"
  • In the various Peanuts games published by Random House Software, the Random House logo shows Snoopy sleeping on the house's roof as if it were his doghouse.

  • The Gracie Films logo at the end of The Simpsons has been altered for comedy a few times specific to the episode. At the end of every Halloween episode (with certain variants), the accompanying bit of music is played on a pipe organ, along with a woman's shrieking in lieu of the logo's usual "SHHHHH!" sound effect.
    • At the end of the crossover episode with Family Guy, the logo appears with the latter show's Peter Griffin heard singing along to the familiar nine-note electric piano theme. ("And now the show is over now".)
  • In the second season of Auf Wiedersehen, Pet the opening Central logo (a white globe) shrinks down and dissolves into a live action shot of a white roulette ball at the start of the opening credits.
  • One episode of Thames Television's The Kenny Everett Video Show had Kenny bursting through the opening logo. The shot was repeated in reverse for the closing logo.
    • Another of Cuddly Ken's programmes replaced the London buildings that made up the Thames logo with women's breasts...
    • One edition of the Morecambe and Wise Christmas shows produced by Thames used a re-recorded version of the Thames logo jingle: "Here they are now, Morecambe and Wi-i-i-i-i-ise!"
    • For the Des O'Connor show, the Thames jingle was played with different instruments. It would then swoop off into the stars, starting off the credits for the show.
    • Armchair Thriller used a nighttime version of the normal logo.
    • For Storyboard, the last note would be reverbed as white streaks would fly in.
  • In the Lakeshore Entertainment title card for Underworld (2003), the logo is tinted blood red.
  • Another ITV company who went along with the Logo Joke idea was Yorkshire Television - perhaps the best remembered example was their chevron logo zooming off like a firework in the titles to game show 3-2-1. It then explodes into the numbers "3", "2", "1", before diving back down and landing in a dustbin, magically animating it into the show's mascot, Dusty Bin.
  • Early editions of Tiswas featured the ATV logo running backward. It was eventually stopped.
  • A variation on LWT's red, white and blue 'ribbon' logo was used at the start of the interview show Russell Harty Plus, where the end of the ribbon would loop into a circle from which the picture would iris in.
    • For LWT's adaptation of JustWilliam, William would smash through the logo with a catapult after it had finished forming. This would later be referenced at the end of an episode where the end titleboard could be seen being held together with tape.
    • The short-lived sketch show End of Part Onenote  begins one episode with the ribbon starting at the top left of the screen as usual, but instead of turning horizontal to form the "L" it continues straight down and falls offscreen with a loud crash.
  • The THX logo has quite a few variations, but the funniest is probably the one with the cows.
  • In Tenacious D in The Pick of Destiny, THX: The Audience Is Now Listening is replaced with THC: The Audience Is Now Baking.
  • Be Kind Rewind: For British distribution by Pathé, its logo got sweded. (Compare with the real deal.)
  • The logo for Shadow Projects, involved in the production of a number of puppet shows, featured a dog. It would normally be heard barking at the end of one of these shows, but on Bear in the Big Blue House, sometimes it would make a different noise, such as meowing or quacking.
  • Taxi: For the Christmas Episode, the off-screen female voice in the John Charles Walters Productions logo says "Merry Christmas, Mr. Walters!" instead of "Good night, Mr. Walters!"
  • Girl Meets World: "Girl Meets the New World" plays with the Michael Jacobs production ending guitar riff, by having Auggie's new friend (named "Dewey", but insists on being called "Doy") sing the guitar riff in nothing but "Doy"s. It Makes Sense in Context.
  • Liv and Maddie always uses this trope. No Disney Channel show loves this trope as much as this one does...
    • In "Flashback-A-Rooney" Liv sees the picture of Liv and Maddie when they were younger on their bedroom wall come to life, with their real faces in place of the drawing; consequently the Beck & Hart Productions Vanity Plate after the end credits has the real faces of creators John D. Beck and Ron Hart superimposed on their drawn bodies.
    • "Helgaween-A-Rooney" has the Helga drawing in the logo, with Beck and Hart presenting offerings of pizza and sandwiches while Helga is heard shouting "KNEEL BEFORE HELGA!"
    • "Rate-A-Rooney" has Beck and Hart holding up sheets of paper with "10" on them, with Karen saying "What'cha doing, Honeybunch?"
    • "Cook-A-Rooney" has Beck and Hart holding up copies of the home ec teacher's self-published memoirs.
    • "Band-A-Rooney" replaces Beck and Hart with a picture of Crispy Kitty's album cover while Joey and Artie - i.e. Crispy Kitty - shout the band name in unison.
    • "Triangle-A-Rooney" leaves Beck and Hart alone - but has Johnny Nimbus standing next to them with Nimbus At Night's chicken puppet Janice squawking.
    • "Continued-A-Rooney" has two planes in the background - one with Diggie's face on it, the other following with the faces of Maddie and Joey on it.
    • "Co-Star-A-Rooney" has (real) Artie right in front of Beck and Hart while he shouts "END SCENE!"
    • "Voltage-A-Rooney" has (real) Liv as SkyVolt, the superhero alterego of her Voltage character Tess, zapping Beck and Hart.
    • "Cowbell-A-Rooney" replaces the drawing of Beck and Hart holding up food with a photograph of them on the back of a cow while Maddie shouts "YOU JUST GOT MILKED!"
    • "Grandma-A-Rooney" has the Beck & Hart Productions logo accompanied with Maddie saying "What a crazy pair!"
    • The series finale "End -a- Rooney" has Beck and Hart holding signs saying "thank you for watching!"
  • In a movie-oriented skit, Monty Python did a Terry Gilliam animated logo for "20th Century Vole" pictures, with a small furry rodent rising into the MGM crest with a squeak.
    • In And Now For Something Completely Different, it got changed to "20th Century Frog" along with a croaking frog in the crest. Either done because it sounded better or because it was assumed international moviegoers wouldn't know what a vole is.
    • A later episode opens with the actual Thames Television logo, followed by Thames announcer David Hamilton stating, “We’ve got an action-packed evening for you tonight on Thames but right now, here’s a rotten old BBC programme!”
  • An example at the end of an episode: the A.K.A. Cartoon logo at the end of every Ed Eddn Eddy episode is remarkably different in every season, episode and even The Movie.
  • Studio Canal:
    • Attack the Block has an all-black version of the Studio Canal logo (completle with unusually black clouds), to match the colors of the film's aliens.
    • Irréversible has ominous red clouds, to match the colors of the film's closing (uhhh, "opening" if you want) credits and the N in the logo is backwards (reverse letters are also the case with the Mars Distribution logo in the French print), to match the typography of the film's logo.
  • Community is "A Dan Harmon/Russo Brothers...
    • "...Tantrum."
    • "...Blood Pact."
    • "...Native American History Exhibit."
    • "...Spectacle." And so on... This lasted until season 4, when both Dan Harmon and the Russo brothers both left the series. When Dan Harmon returned for season 5, the stock Harmonic Claptrap logo was used.
  • The Knights Of Prosperity had the B, & and B of the B&B animated logo perform a different magic act on every episode, such as the ampersand ("The Amazing Ando" - get it?) sawing the two B's apart.
  • When The Nostalgia Critic reviewed Moulin Rouge! (see above), he parodied said film's variation of the Fox logo, except with Chester A. Bum conducting the Channel Awesome fanfare.
  • Google does this frequently, to celebrate an event, whether minor or major.
  • The otherwise forgettable 1971 film The Christian Licorice Store doesn't have the Cinema Center Films logo (or indeed the title of the film) until about 15 minutes in when a character starts running a film on a home projector and the logo (and title) come up on screen. On the screen in the film, that is.
  • Take Me Home Tonight, set in 1988, opens with the 1980s version of the Imagine Entertainment logo (which is technically inaccurate, as the Imagine logo usually appeared at the end of their movies at the time).
  • During the 1980s, WDIV in Detroit would broadcast Detroit Tigers baseball games, and at the end of the broadcast would feature an animated version of what was then the Detroit Tigers logo either roaring and on occasion eating the opposing team's logo after a victory or mewling with an ice pack on its head after a loss.
    • On the occasions where the opponent's logo would be eaten, there were usually special versions as well. For example, a victory against the Baltimore Orioles would have the tiger spitting out orange feathers.
  • While the practice has declined in popularity, it used to be common for the Christmas issue of British gaming magazines to show the magazine logo covered in snow.
  • When Josh Schwartz's production company changed from College Hill Pictures to Fake Empire, the logo became a sketch pad with "FAKE EMPIRE" on it, though what's drawn on the pad depends on what show precedes it. See for yourself.
  • Jack the Giant Slayer: The Bad Hat Harry logo has five giants walking in place of five men, seen here.
  • The Video Games Awesome! website has dozens of banners done in the style of various video game franchise's logos.
  • French comic-book writer Rene Goscinny launched a production company, Studio Idefix, to adapt his own works into animated form. The logo is a parody of the MGM logo, but with Dogmatix the dog, a Roman laurel wreath and the motto “Delirant Est Romani” (“These Romans are Crazy”), seen here. Unfortunately, the studio only made two films before folding due to Goscinny’s untimely death.
  • In Annie (2014), as the Overbrook Entertainment logo appears, the record player starts playing Hard-Knock Life.
  • Every episode of Brutalmoose opens with his own logo altered to resemble a logo pertaning to the game he's reviewing.
  • PBS:
    • The network's first Game Show, WNET's We Interrupt This Week, ends with a loud chorus abruptly singing the last line of "Happy Birthday to You".
    • One documentary, Mouth Music, ended with a humorous a capella rendition of the PBS Everymen logo's music.
    • The start of PBS's promo for Al Capone: Icon begins with the PBS circle in the center of the screen swinging upside-down, counterclockwise, as though the bottom of the circle was nailed to something and the top was loose.
    • On the first episode of Square One TV, the 1984 PBS logo played as usual, but the logo multiplied as lyrics from "Infinity", a song featured in the episode, played over it the end as it multiplied.
  • Parodied in Funny Horsie, where every episode is seemingly produced by a different company (most often a parody of an ITV franchise, given that the "show" is supposedly an old British children's programme), but occasionally more ridiculous ones such as "Mrs. Thatcher Productions", "Clowns TV", "Courtney Love Productions" ("I MADE DIS.") and "Bollocks Television".
  • In Power Rangers (2017) the Saban Films logo is comprised of an amalgamation between the Saban 90s logo (the gold disc) the Saban late 90s-2000s logo (the Earth changing into a logo) the Saban Brands logo (in space) and the unused Saban Films logo (having the logo get claw marks) which leads to SCG appearing below it instead of Saban Films.
  • It's never spelled out in the text, but Holy Wood Hill in the Discworld book Moving Pictures is implied to be a worn-down, aged version of the Paramountain, and in Ginger's dreams is shown surrounded by huge stars (which is Fridge Horror when, as well as being a Shout-Out, these appear to be connected with the established large stars in the skies of the Dungeon Dimensions). Also, when they awaken the Golden Knight from his slumber beneath the Hill, Ginger is carrying a torch and Detritus bangs a gong. In Ginger's dream there's a lion roaring as well, but that never actually happens.
  • The Stephen J Cannell Productions logo has writer/producer Cannell typing at his desk and pulling out a sheet of paper, which lands on a stack and forms the logo. This is the logo for all the shows Cannell produced. A compilation of the logos can be seen here.
  • For Filmation’s sci-fi Western cartoon Bravestarr, the Filmation logo was accompanied by the sound of galloping horses and a whipcrack.
  • The animated film The Red Turtle has the Studio Ghibli logo (traditionally blue in color) shaded red, seen here.
  • The Indian romantic film Chandni has the Yash Raj Films logo colored silver-blue, the color of moonlight ("chandni"). The next Yash Raj Film, Lamhe, has the logo appear from the sun.
  • Shin Godzilla: The Toho logo is the modern version, then turns to the 1950s color logo to homage Gojira (1954)'s era, seen here.
  • A mid-movie gag occurs in Carry On... Up the Khyber when the arrival of the British governor at the Khasi's palace is announced by a shirtless man striking an enormous gong, just like the Rank Organisation logo.
    Khasi: (wincing at the noise) I do wish you wouldn't keep doing that. Rank stupidity!
  • One episode of Lamput has a joke about Lamput hiding in the logo in the intro. Fat Doc tries to find Lamput, but he destroys everything but the creature.
  • For the Nippon Television Network Corporation, changes were made for the first three films in the Death Note Series:
  • Escape from Planet Earth. On the onset, The Weinstein Company's logo appears, if only for a brief moment, before it bleeds into the lights of a UFO that carries the whole sigil away with it.
  • During the September 23, 2019 episode of WWE Raw, WWE's opening "Then. Now. Forever." intro had a grim, distorted look, and a Jump Scare of The Fiend.
  • Capitol Critters features a variant of the Steven Bochco Productions plate where an animated mouse takes the place of Bochco's father.

    Network logo bugs 
  • Fox
    • To promote the release of The Simpsons Movie, the logo was colored yellow, with the "O" replaced by a pink donut.
  • NBC
    • In the months following the 9/11 attacks, the peacock logo had the image of an American flag waving inside of it.
    • The peacock is colored green whenever the network promotes the "Green is Universal" campaign.
    • When NBC Kids is playing on Saturday mornings, a child's hand will peel off the logo in the corner every so often as if it were a sticker and then later glue it back in place.
    • During the months prior to the Olympic Games (start of the year for Summer, and the start of the preceding TV season for Winter), NBC will usually put the Olympic rings under its bug during its entertainment programming. Since a 2015 graphics refresh (when the network began to use a persistent bug in the top-corner of the screen during all sports broadcasts — a practice for NBC that itself originated from the Olympics), NBC also uses this bug during broadcasts of Olympic sports outside of the Games.
  • Cartoon Network
    • For April Fools' Day 2011, the logo was flipped upside-down.
    • In October 2019, the logo was given bat wings for Halloween.
  • Nickelodeon
    • For the first few days leading up to the premiere of Teenage Mutant Ninja Turtles, the logo gained a green turtle shell design.
    • In the early 2000s, there were several animations of Jimmy Neutron experimenting with and altering the logo.
  • Nicktoons
    • The rotating 3D logo was colored slime green during the "Nicktoons Scare-a-Thon" in 2004.
    • Similarly in 2007, the splat globe was changed into an eyeball for Halloween.
  • FXX
    • During the network's first 12-day marathon of The Simpsons, the FXX logo was colored yellow.
  • USA Network:
    • During the Harry Potter marathon for the 2019 Thanksgiving weekend, the USA logo was placed on the left side of the screen (instead of the right), was colored gold, and had a drawing of the Golden Snitch next to it.


Video Example(s):

Alternative Title(s): Logo Gag


Mimsie's death

If the St. Elsewhere finale wasn't infamous enough with it's twist ending, the opening bumper made for the finale showed Mimsie, the logo cat, unconscious and hooked up to an IV, and flatlining at the end of the bumper. Sadly, the real Mimsie would die for real shortly after the finale aired.

How well does it match the trope?

4 (1 votes)

Example of:

Main / LogoJoke

Media sources:

Main / LogoJoke