"We did the rather cruel thing of destroying a fanboy. There was a lot of laughter on the set when we finally executed that fucker, I can tell you! Well justified."Aiming a jab at the audience, usually for being such losers that they'll waste their time watching/reading/playing this nonsense, such moral degenerates that they'll enjoy sleazy pandering to their base impulses, and/or so dumb they'll pay good money for it. In pinballs, videogames, and other similar works, this extends to mocking the player's lack of skill. Not to be confused with This Loser Is You. May overlap with You Bastard. Straw Fan is a subtrope where the audience is personified by a character in the work. Usually tied up with Self-Deprecation, possibly saying that the creator is a talentless hack who got lucky or is just in it to squeeze money out of the fans, but they're too dumb to realise it. Compare with Biting-the-Hand Humor, where the show mocks their paymasters, such as the network or publishers, as well as how some of these examples attack the very people who are paying for or watching the product. May also overlap with Easy-Mode Mockery if a video game makes fun of the player for playing the game on the easiest difficulty setting. This is usually just a friendly ribbing; it's rare for the creator to actually hate the fans and try to drive them away. However, it is sometimes combined with Artist Disillusionment. This is sometimes a result of a Trolling Creator. If it goes along with a Dear Negative Reader, on the other hand, look out!
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Anime & Manga
- Axis Powers Hetalia features personified nations. It pokes fun at each nation and its people. So, if you live in a country represented by a Hetalia character, it has insulted you. Fans don't seem to mind.
Narrator: Oh wait, I'm talking to anime fans.... right, American anime fans. POLAND IS A COUNTRY! ... U S A!
- In one episode of the English dub, the narrator makes fun of the American fans watching, "assuming" that they don't know where Poland is, or that anime fans know nothing about WWII. To paraphrase:
- The very first scene of Joshiraku's anime adaption takes a pot shot at people who tend to watch anime for free on the internet.
Tetora: Well, at least we'll have more viewers than we do readers.
Kukuru: Though most of them will be watching it for free. A shopper who doesn't buy anything is just a window shopper.
- Mobile Suit Gundam 0080: War in the Pocket is a Deconstruction of the Gundam brand, and is one of the most violent and visceral depictions of warfare seen in the entire franchise. The final episode features a fairly pointed Take That, which basically says "Glad you enjoyed the violence, you sick bastards! Bet you can't wait for the next Gundam show so you can revel in that bloodshed too!"
- Mobile Suit Gundam Unicorn contains one for those who consider Char to be a Draco in Leather Pants. In Episode 4, Audrey meets an elderly bartender who discusses Char's actions during Mobile Suit Gundam: Char's Counterattack, and the man states that Well-Intentioned Extremist or not, any person who would try to commit genocide (even in the name of "saving humanity") is still an asshole and A Nazi by Any Other Name.
- In one episode of Sailor Moon, Luna wonders out loud who in their right mind would be interested in watching an anime about Usagi Tsukino. You know, the protagonist of this very series.
- Many parts of Neon Genesis Evangelion, especially the infamous masturbation scene from End of Evangelion. This is even more blatant if you buy the interpretation that Shinji is meant to be a stand-in for the fanboys in the audience.
- For a long time, fans were expecting a Designated Girl Fight between Sakura and Karin, just because of a brief scene the fanon interpreted as an instant dislike for each other, when they finally do confront each other in person, Karin surrenders without a fight and willingly goes off with Sakura.
- The Post-Script Season, Naruto Gaiden plays around with the people that both disliked the Sasuke/Sakura pairing and actually suggested that Karin was Sarada's mother instead of Sakura by dealing with the real possibility of Sarada being Karin's daughter, even using a DNA test to confirm this. But in the end it turns out Sakura is indeed Sarada's mother, and not only that, but Karin mentions also being good friends with Sakura.
- Sakura's fake love confession to Naruto could be seen as this, as it was a verbatim reading of all the arguments NaruSaku shippers used to justify them getting together. Deeper analysis of the reasons she used made it obvious it was fake, as Sakura pretty much stated she "liked" him because of the hero he became, rather than the person he actually was. It was shallow enough for Naruto deduce that she was really trying to stop him from chasing after Sasuke, and to realize that she never had romantic feelings for him and probably never would. In hindsight, it was the author's early warning to fans to get off the NaruSaku train, as well as the definitive Ship Sinking moment of the pairing, and everything afterwards was icing on the cake.
- Dragon Ball Super
- When Whis is explaining to Goku and Vegeta who Zen-O is and how he rules the multiverse, Goku asks Whis is Zen-O strong. Whis criticize that Saiyans have a bad habit of judging people base on their strength, much like general audience.
- Episode 52 shows Gohan living his life with his family and Future Trunks' reactions to it. Instead of being upset or disappointed that Gohan is no longer the badass he remembers from the Cell Games, he's happy and envious of Gohan for being able to live his dream, while his happiness was viciously stolen from him. This can be seen as a commentary on the fandom who wants Gohan to be an all-powerful badass again, even wants Gohan to lose his entire family to provide motivation, and thought that Trunks would lecture Gohan for getting weaker and tell him how important it is for him to train. Future Trunks is everything the fandom wishes Gohan was, and he's an extremely unhappy and damaged person from all the trauma he's been forced to suffer through.
- For fans who always wanted to see Vegeta go Super Saiyan 3 in canon, Future Trunks asks Vegeta to fight at full power and become a Super Saiyan 3 like Goku. Vegeta laughs and then transforms into a Super Saiyan God Super Saiyan.
- Superboy-Prime in Infinite Crisis & Countdown to Final Crisis has been all but a big middle finger to obsessive comic book nerds who were constantly complaining about how the DCU was better "before" and how everything should be back like it used to be. In hindsight the first writer, Geoff Johns, actually delivered this message with much greater subtlety than the writers of ''Countdown" who ironically only ended up inadvertently showed off how badly the character was being written by them. Given that its the same writers and editors who've insisted in bringing back Silver Age concepts and characters while removing and dismissing, if not simply killing off, modern characters they don't like, the irony of them making a character mocking those who complain about change has sadly been lost on them.
- The very first issue of the New 52's Justice League International has a character calling a bunch of protestors "nothing but a bunch of Basement Dwellers who spend all day whining on the 'Net. Not a single open-minded one in the bunch."
- However, Booster Gold admonishes him and says that it's their job to prove the protestors wrong.
- During his time writing Jungle Action, Don McGregor was frequently criticized by white readers for not having any white characters in the book. His solution? He had Black Panther fight The Klan.
- In the first Great Lakes Avengers, Squirrel Girl and Grasshopper appear in an offstage prologue. Grasshopper says "The only people reading comics now are overweight thirty-year-olds living in their mother's basement." Squirrel Girl's sidekick replies in an inset: "Hey, fanboys, don't take that lying down! Write angry letters to Marvel today!"
- The Unbeatable Squirrel Girl:
- The first volume has a scene where Doreen is asked who could possibly hate Squirrel Girl. Her response is "Jerks?"
- Issue #8 has one for fans who refuse to accept Jane Foster as the new Thor. When Loki is met by both Jane and the original Thor, he says it's nice to see the actual, true Thor instead of some wannabe, and then clarifies that the real deal he's talking about is Jane, not her predecessor.
- Likewise, there's an issue from Jane Foster's run as Thor where she fights the Absorbing Man, who is portrayed as a misogynistic Jerk Ass and parrots a bunch of the common talking points that Jane's detractors (and internet sexists) are fond of using in real life.
- Similarly, there's a Howard the Duck back-up story where Howard meets two irate superhero impersonators who complain about how hard it is to be a white male in their line of business, because all those pesky women and minorities keep stealing all good superhero identities.
- Jhonen Vasquez is notorious for this, especially when Fan Dumb is concerned.
- Wanted spends its last few pages mocking the readers for enjoying the book; given its written by Mark Millar, that's not unexpected.
- One More Day: Peter encounters an alternate version of himself who is bespectacled, overweight and talks about how people who buy comics and video games are losers who don't have anything better to do with their lives. This character feels very much like a plug from writer/editor Joe Quesade who's vocal about how he hates comic fans.
- The final issue of James Robinson's critically-panned Justice League of America run had (among other things) Dick Grayson state that he didn't care if "the public" didn't like his incarnation of the team.
- Grant Morrison's Flex Mentallo takes a shot at readers (and by extension writers and editors) who think edgy comic books are the only kind with any value. The finale of the series has one of the characters claim that only immature adolescents think something being Darker and Edgier automatically makes it better.
- Similar to Grant, Mark Waid does something similar in his Daredevil run. When The Punisher's new apprentice is cornered by Hornhead, she gives a small rant about how the only people who are actually serious about being heroes are those who've suffered tragedy. DD chews her out and gives a long rant about how he finds this line of thinking disgusting as, while he himself HAS suffered tragedy (in fact, probably more tragedy than any other character in comics), he finds the idea that doctors, police officers, fire fighters, and heroes who are heroes because they want to do good are somehow not as heroic as he is just plain disrespectful and appalling to think. It's almost definitely an Author Filibuster aimed at fans who think the only interesting heroes are the Darker and Edgier angsty miserable sort, which is a line of thinking Waid is well known for hating with a passion, but the speech was still pretty awesome and befitting Daredevil's character.
- The very first issue of Captain America and the Mighty Avengers opens with a montage of reactions concerning the new, black Captain America. One of the people featured is an obnoxious Fox News type who complains about how this is all just a stunt to "appease the social justice crowd", mirroring the frequent outrage conservative comic fans have towards the Affirmative Action Legacy trope (or indeed any attempt to make comics more diverse).
- In Fungus The Bogeyman, Raymond Briggs describes comic strips as "A form of entertainment for the simple-minded".
- The last issue of Marville is basically one big diatribe against the readers, saying that nobody read Marville because they just wanted to read about super-heroes fighting instead of Bill Jemas' long, inconsistent and factually inaccurate ramblings about God and evolution, which will somehow lead to world peace.
- The 20th issue of WILQ – Superbohater starts with the titular superhero addressing the most faithful fans who have been reading the series since its beginning, and going into a rant, basically calling them a bunch of losers and nerds. Finishing his speech, Wilq warns the fans that they will eventually end cosplaying the The Witcher while waiting for another client in a brothel for fantasy fans, located in Mysłowice - the in-universe Eldritch Location.
- Roxy from Jem and the Holograms hates social media sites such as Facebook, Twitter, and Tumblr. The series has a heavy Tumblr fanbase and attracts the type of fans who use said social sites. It's also a joke against Sophie Campbell, as she uses Tumblr.
- Iznogoud: The passworded dungeon. Of course it ends with Iznogoud forgetting the password, being trapped in there, desperately testing all permutations and snapping at the reader: "So do YOU remember it? And no turning back pages!"
- From A-Babies vs. X-Babies:
So, yeah, you're buying a book where babies fight babies. What does that say about you?
- Fans of My Little Pony: Friendship Is Magic tend to portray Lyra Heartstrings as an overly obsessed fan of humans. Fan art has had her doing everything from playing with human action figures (and thoroughly embarrassing her friend Bon Bon), to wearing pants and even (if the artist is willing to go not-safe-for-work) masturbating to human porn. She's essentially a parody of the most overzealous brony in existence, and images of her fulfilling pretty much every brony stereotype exist. What makes this an odd example is that it's the audience themselves making the insults.
- An odd example from the original release of Calvin and Hobbes: The Movie — the Credits Gag shows the characters watching the movie itself, and The Stinger is a static image saying "DROP DEAD!" They all take offense and start trying to destroy the screen.
- The Simpsons Movie: "I can't believe we're paying to see something we get on T.V. for free! If you ask me, everyone in this audience is a giant sucker! Especially YOU!"
Film (Live Action)
- The horror satire/social commentary film Funny Games is intended as a giant Take That at the concept of viewers enjoying watching non-real people suffer and die for their own amusement. It carries itself as a psych-horror film, but it breaks the fourth wall several times to ensure that the viewer feels guilty for enjoying the film as a horror film. There's even an in-character debate about whether or not fiction and real life are the same thing.
- The Cabin in the Woods uses the same premise in a more subtle manner, where the horror movie tropes present are literally enforced because the Earth will be destroyed by a rampaging Eldritch Abomination or few if it doesn't happen. The audience is basically that abomination.
- Wanted leaves you with this message as its ending.
Wesley: What the fuck have you done lately?
- Jay and Silent Bob Strike Back: "A Jay and Silent Bob movie? Who'd pay to see that?" Followed by Holden (Ben Affleck), Jay (Jason Mewes) and Silent Bob (director Kevin Smith) looking at the audience, as Jay winks and Silent Bob grins comically.
- Sucker Punch according to Zack Snyder. The brothel-goers are supposed to represent the male nerds in the audience watching for the fanservice.
- The film seminar scenes in Woody Allen's Stardust Memories are widely believed to be an unflattering representation of Woody's own ardent fans:
Fan: What was the car in the scene supposed to be symbolic of?Woody: It was symbolic of a car.
Richard Nixon: [To a portrait of Kennedy:] "When they look at you, they see what they want to be. When they look at me, they see what they are."
- Shock Treatment (the disconnected sequel to The Rocky Horror Picture Show) parodies the only audience that would ever give it attention - Rocky Horror fans. The TV studio audience shouts in unison at what they're watching, seem hopelessly (and happily) glued to their seats, worship Brad and Janet's every move, and blindly follow the characters, even when they're all led into a mental institution. Subtly, they're also wearing costumes from Rocky Horror.
- On top of that, cheerleader Francine DEMANDS to be called "Frankie". And only "Frankie".
- On a fourth-wall-breaking basis, the film also includes quite a few tenuous references for those trying to make a connection between this film and RHPS - to name a few, a fictitious TIME magazine with Rocky lips on the cover, sitting in plain view; dialogue references to "a rocky marriage" and "anticipation" (the latter being said while Frank's now-red throne is visible); the newspaper headline "UFO spotted over Denton"; Riff and Magenta expys discussing 'their old series'; etcetera, etcetera.
- The Lone Ranger: Churchgoers are either fools or hypocrites. The military are dupes, then willing lackeys of the villains. Capitalists are either cowards or actively evil. Either the entire creative team AND studio behind the enormously successful Pirates franchise threw a Critical Failure on "What is the audience for Westerns in general and the Ranger in particular?" or this was a deliberate slam at those fans (that also failed to please the rest of America)
- The Hunger Games: Catching Fire includes a scene of one little girl telling Katniss that she wants to volunteer as a tribute, just like her, and Katniss' horrified reaction. It is likely directed to fans who glorify the games and want to be a tribute.
- The Hunger Games: Mockingjay Part 1:
- The movie doesn't shy away from going deep into the tactics of image manipulation, video virality and propaganda, which can be considered ironic since as a Hollywood movie, it employs these very tactics itself, and the audience is being made aware of how they are manipulated.
- There's also some level of Reality Subtext since a lot of what Plutarch (in particular) describes as Katniss' appeal to people could also apply to her actress.
- The propos sure seem to look a lot like the trailers...
- In a way, Kylo Ren from The Force Awakens is one long jab at rabid Darth Vader fanboys. He's an in-universe Loony Fan who thinks Vader was the epitome of Evil Is Cool, down to the point of knowing Vader redeemed himself, but ignoring this because he thinks it makes him less ideal. By the time the movie begins, Kylo Ren has invoked Darth Vader Clone onto himself, and unlike real life fanboys, actually has the power to back it up. Thing is, no one takes him as seriously as they did with Vader, in-universe and out. Those who know his backstory note know exactly how unjustified his attitude is, the men under his command fear him, but have seen enough temper tantrums to not have any respect for him, and Kylo Ren himself barely understands Vader and Sith philosophy in general, and begs Vader's half-melted iconic helmet for advice. In short, Kylo Ren is a Nerd in Evil's Helmet who, while powerful, can't understand what made Vader feared in-universe, and what made him admirable to viewers.
- The main premise of the original version of Game of Death is to proof styles and patterns wrong. The guardians appear as obvious stand-ins for the martial arts community of the early 1970s, that is stuck in tradition and inflexibility. This extends people who believe that Jeet Kune Do is another style or the perfect style which it isn't (it's a philosophy). Jabbar is the only fighter with an unknown, uncategorizable style and thus represents the highest level of martial arts.
- Multatuli did this to his readers, who praised his writing. Multatuli wanted his work to inspire action, not just literary acclaim, causing him to make bitter remarks about despising his public with great fervour.
- Ursula K. Le Guin's short story The Ones Who Walk Away from Omelas describes the utopian city of Omelas before revealing the horrible secret behind its prosperity. Throughout the story, it is emphasized that the audience would never believe the story if not for this dark element, and the narrator seems to be berating the audience for being unwilling to accept that Utopia could actually exist without a price.
Live Action TV
- Done to an extreme extent by Glee. When the makers of Glee wanted to get Brittany and Sam together, they used this. They actually made Brittany say that she couldn't be with him since a whole army of angry lesbians would be coming after them. This was a reference to the Brittana fandom that actually got pretty pissed about this.
- In The Late Late Show, the live studio are often called dirty hobos who are only attending 'cause they were bribed with food.
- This jokey example from Red Dwarf: In the episode "Backwards," in which time (and dialogue) flows backwards, the manager of the pub in Retsehcnam is actually addressing "the one prat in the country who has bothered to get a hold of this recording, turn it round and actually work out the rubbish that I'm saying. What a poor sad life he's got!"note
- The "Back to Earth" miniseries dumps Lister and company into a universe where Red Dwarf is just a television show, and they're all fictional characters. Naturally, the show's fans are all mentally disturbed. Craig Charles (Lister) has publicly lamented wasting "half (his) adult life at Red Dwarf conventions" in the past.
- In the Emohawk episode, Duke of Dork Duane Dibbley is described as "Looking so geeky I don't think he could get into a science fiction convention".
- The Price Is Right: Bob Barker responds to an audience that is loudly booing a contestant for thinking a 1 is the first number of a Lincoln Mark VII.
Bob: Now, look, don't start throwing things, you might hit me!
- Have I Got News for You, especially the earlier series. A tie-in book even claimed the 'typical' HIGNFY fan was a Serial Killer.
- The videogames episode of Screenwipe concludes:
Charlie Brooker: Yes, videogames are going through a renaissance, and you should not miss out - like you are now, by choosing to watch TV instead like some kind of medieval throwback farmhand fuck.
- During the sixth episode of Nathan Barley (a collaboration between Charlie Brooker and Chris Morris), there's a brief shot of a police sign appealing for witnesses to a crime to step forward. The small text at the bottom of the sign◊ insults the viewer for being sad enough to pause the DVD to check if the shot contains a Freeze-Frame Bonus.
- A similar thing happened on the fourth episode of the first series of Newswipe. Charlie Brooker was talking about the G20 summit and a long list of the economies part of the G20 scrolled down the screen. However one of the entries was:
"Bottom Land. No, not really. We made that one up. And you bothered to pause this to read the phrase "Bottom Land". What a dismal little prick you are."
- Of course, there's also William Shatner and his Saturday Night Live skit "Get a Life".
William Shatner: "I mean, for crying out loud it- it's just a TV Show!"
- The Community episode "Paradigms of Human Memory" takes a jab at shippers. In it, Annie uses a series of Flashbacks to try and assert that she and Jeff are in a torrid Will They or Won't They? situation, which mostly consist of completely innocent and innocuous actions on Jeff's part. Once it's over, he even flat out says that Annie is desperately overanalyzing things to find romantic subtext that isn't actually there.
- Doctor Who:
The Doctor: (Tom Baker's voice) Would you like a jelly baby? (screaming) (David Tennant's Voice) Hello, I'm the Doctor. (Matt Smith's Voice) No! Let it go! We've moved on!
- Whizzkid, from the Sylvester McCoy story "The Greatest Show in the Galaxy," was intended as a slap in the face to obsessive Doctor Who fans. He enjoys the Psychic Circus a bit too much to be tolerable, but claims 'it's not as good as it used to be' (a common fan gripe at the time), despite not having even SEEN it in the past. As described in the page quote, he meets a nasty end.
- In "The Almost People." There is a small but loud group of Who fans who dislike Matt Smith because of no other reason than he's not David Tennant. There also is a smaller, similarly annoying group of Who fans who dislike Matt Smith and every Doctor since Tom Baker, for no reason other than they aren't Tom Baker. That had to have had something to do with this scene, when a clone of Eleven is having his skull runneth over coping with his past regenerations:
- "Death in Heaven" has Cosplaying Doctor-fangirl Osgood who, despite being a wholly sympathetic character and fan favorite from her previous appearance in "The Day of the Doctor", gets murdered while wearing the Tenth Doctor's signature shoes and the Eleventh Doctor's bow tie. Combine that with the scene at the climax of the episode when the Twelfth Doctor announces that he's not a good man (referencing the Eleventh Doctor's 'good man' arc) and that he's not a Messianic Archetype (like the Tenth Doctor was) but 'an idiot with a screwdriver', and it is a pretty solid urging for fans obsessed with the past two Doctors to move on. (Note, however, that there were actually two Osgoods by that point: the original and her Zygon double. One of them — even the Doctor doesn't know which — appears in the following season, gets to be his temporary companion, and even gets a new "sister" at the end.)
- The Series 9 finale three-parter addresses complaints that Clara Oswald, the Doctor's companion from Series 7B onward, quickly became much too powerful/influential a companion starting in "The Name of the Doctor" and continuing into "The Day of the Doctor", "The Time of the Doctor", and "Listen", and that the Series 8 Story Arc was far more interested in her side of the story than the Twelfth Doctor's. In that three-parter, she's been Killed Off for Real in a Senseless Sacrifice not unlike some of the Doctor's feats; in turn, he prioritizes saving her from the grave as more important than reconciling with his people when he finally returns to Gallifrey. The result? She ends up a functional immortal, traveling the universe with a TARDIS and companion of her own within the last moment of her original life, making her a Doctor in all but name. Clara haters were not happy.
- Heroes: Tim Kring's infamous "saps and dipshits" comment, in which he insulted any viewer of the show who used DVR.
- One episode of Law & Order: Special Victims Unit, via a Soap Box Sadie on the witness stand, all but called the audience monsters (she's addressing the court gallery, but it's clear who the message was really intended for). For what, you may ask? Owning computers. Granted, it was an anvil that probably needed to be dropped (relating to the Congo War and how metals used in computers might finance African Terrorists), but how very accusatory it is is mind-blowing.
- Played for Drama in the Battlestar Galactica (2003) Season 3 finale. When Gaius Baltar is placed on trial, Lee Adama gets called to the stand to explain exactly why the panel should vote to acquit. He delivers a blistering monologue about how everybody in the Fleet has been willing to forgive the various transgressions committed throughout the series, and how quickly they changed their mind for this one person.
- The Monkees' TV special, "33 1/3 Revolutions Per Monkee" did this in the "Wind-Up Man" number.
- I'm a wind up man / Programmed to be entertaining / Turn me on / And I will sing a song about a Wind-up world / Of people watching television / Wind up man / Can you hear me laughing at you?
- Owing to her nature as a Brainless Beauty, Ms. Fanservice and Margaret's rivalnote , Lucy became the most hated character rather early in the first season of Boardwalk Empire, and some particularly mean fans extended the hate to her actress, Paz de la Huerta, claiming that she was as much a mess as her character and just behaving as usual rather than acting. In Season 2, the character was given a tragic arc and finally received a couple of centric episodes. One of them had a scene where she rehearses the real 1921 play "A Dangerous Maid" in front of a mirror, filmed with her talking straight to the camera, and it totally comes as if she is talking back to the audience:
"I know what everybody says about me behind my back. That I'm just some flibbertigibbet with cotton wool between the ears. Well, I'm wise to a thing or two. I guess you think I'll fall for any old bean with pomade in his hair and keys to a coupe?"
- Sadly, the scene's power was undermined when it was leaked that Paz was really difficult on the set, and her character was Put on a Bus.
- While encouraging people to read The Great Gatsby, Stephen Colbert jokingly suggested most of the viewers of The Colbert Report are illiterate.
- From Vicious, a series that stars nerd icons Sir Ian McKellennote and Sir Derek Jacobinote :
Violet: Will there be a lot of single men?
Freddie: It's a science fiction "fan club" event; they'll be single, but they'll be disgusting.
- From Wizards of Waverly Place: In the finale, Alex says she put peanut butter on the outside of a sandwich because "that's what a 40-year old gets for ordering off the kid's menu."
- The 2014 Sesame Street episode "Me Am What Me Am" is a direct Take That to the large number of former fans deriding Cookie Monster's now-healthier eating habits by calling him "Veggie Monster". In the episode, a very persistent news reporter gets everybody in-universe to start calling him that as well, and he gets very insecure about his identity because of it.
- Supernatural has this in spades as it likes regularly Leaning on the Fourth Wall. In one episode, Sam and Dean end up attending a Supernatural convention, encountering various hyper critical and overly obsessed fans.
Dean: What’s a slash fan?Sam: As in Sam slash Dean... Together.Dean: Like... together together?Sam: Yeah.Dean:...They do know we’re brothers, right?Sam: Doesn’t seem to matter.
- Forever Knight opened its last episode with the suicide of a character with the same name as the president of the show's fan club.
- In the finale of Agents of S.H.I.E.L.D. Season 2, the character Kara, who is in a rather unhealthy relationship with Grant Ward (a villainous character who previously betrayed the team), says she will "always stand with Ward". This is in reference to the #standwithward hashtag coined by fans who believed that Ward had a legitimate enough Freudian Excuse with his abusive childhood to warrant redemption, was just misunderstood, or both. The plotline ends with Ward accidentally shooting Kara when she's in disguise as someone else, and then willingly rejoining HYDRA.
- Even earlier than that, Season 1 has a scene where Ward tries to defend his affiliation with HYDRA by claiming that they aren't actually Nazis. Skye shuts him down and says in no uncertain terms that HYDRA was founded by the Red Skull, "A big fat Nazi." Through to be fair to Ward, HYDRA's ties to Nazi ideology in the MCU are arguably much more blurred than in contrast to the 616-verse comics. (Season 3 even reveals that HYDRA predates the Nazis by a long shot, though Ward may not have known that.)
- In general, the show has gone to great lengths to shut down the vocal fanbase that wants Ward to be 'redeemed' and pull a Heel–Face Turn, particular the SkyeWard shippers. In "What They Became", Ward frees Skye after HYDRA capture her; the second he turns his back on her, she shoots him repeatedly. In "The Dirty Half-Dozen", Ward briefly rejoins the team in an "enemy of my enemy" scenario and tries to convince them that he's sorry for what he did and misses the bond they used to have; they react with disgust, Skye declares that she's glad she shot him, and the others loudly wish that she'd shot him in the head. "Chaos Theory" in season 3 has Ward declaring "I don't need redemption," having taken over as the new HYDRA head. "Closure" brings up Ward's brother Thomas, who had the same Freudian Excuses Grant did but didn't become a psychopath. Finally, in "Maveth" he claims he's let go of his personal demons and is ready to serve a higher purpose, but by that he means he'll be a Visionary Villain instead of being out for himself. And by that time he had pissed off Coulson with one of his earlier Kick the Dog actions, and Coulson kills him the minute he gets the chance.
- The season 2 finale of The Fall features Stella interviewing Paul and delivering a Shut Up, Hannibal! speech that includes slapping down the type of people who find him fascinating; during the line "the people who like to read and watch programmes about people like you", the camera angle briefly cuts so that Gillian Anderson is directly addressing the audience.
- In season 2, episode 6 of Trailer Park Boys, the boys find a note from Jacob that appears onscreen for a matter of seconds. At the bottom of the note is a line that reads "If you are freeze framing this on DVD your (sic) fucked."
- The Wiz Live! had an exchange following The Reveal of the Wiz as an ordinary woman in disguise interpreted as the script calling out whatever viewers would object to director Kenny Leon casting Queen Latifah as the usually-male Wiz.
Dorothy: (to her shocked companions) And what's wrong with bein' a woman?
Tin Man: Uh, nothin'...
Dorothy: That's right! Nothin' wrong with bein' a woman. I don't know where y'all fools learned y'all manners.
- Blues Traveler's single "The Hook" is basically about how the lead singer could sing anything as long as the audience thinks it sounds good.
- The Nirvana song "In Bloom" is squarely - or at least as squarely as anything the typically cryptic and abstract Cobain ever wrote - aimed at that sections of Nirvana's audience who just liked the tunes and didn't much care for or were even aware of the underlying message. In the unused liner notes for In Utero, Cobain was brutally direct:
If any of you hate homosexuals, people of different color, or women, please do this one favor for us — leave us alone! Don’t come to our shows and don’t buy our records!
- Inverted in Molly and the Tinker's "The Anti-Singalong Song", in which the performers get the audience to sing about how they won't sing along, because the singers are just being lazy and not doing their jobs.
- The Fall's "How I Wrote Elastic Man", about a singer who complains that whatever he does, everything everyone ever wants to know is how he wrote that one song... and they don't even get the title right.
And they will ask meHow I wrote "Plastic Man"How I wrote "Plastic Man"
- Showbread's song "Shepherd, No Sheep" from their 2009 album "The Fear Of God" is a whole song consisting of this trope coupled with Misaimed Fandom and Artist Disillusionment, talking to their old fans who latched onto their first album "No Sir, Nihilism Is Not Practical" because it was a high-energy, distorted rock album with screamed vocals released at a time when Screamo and Metalcore were steadily gaining popularity.
- Frank Zappa: "This here song might offend you some. If it does it's because you're dumb."
- Mindless Self Indulgence frequently takes jabs at their audience, both through their lyrics and hurling between songs during their live shows.
You're telling me that fifty million screaming fans are never wrong,I'm telling you that fifty million screaming fans are fucking morons
- Their third album has a song called 'You'll Rebel To Anything (As Long as It's Not Challenging)' which seems to be dedicated to insulting their fans. As the chorus says:
"Is it simple enough for you? Can everybody understand me? You all still following me?""Should I talk slower like you're a retard?"
- The same album has another song titled "Stupid MF." It pokes fun at the audience for being unable to understand Jimmy Urine's fast-paced singing.
Jimmy: "You guys, man, you gotta get organized. Come on! When I say we, you say suck! We!"Audience: "Suck!"Jimmy: "We!"Audience: "Suck!"Jimmy: "DICK!"
- The live segment at the beginning of "Backmask," where Jimmy talks to the audience:
- Tool: "Hooker with a Penis" has a few, combined with self-admitted The Man Is Sticking It to the Man:
All you know about me is what I've sold you, dumbfuckI sold out long before you ever even heard my nameI sold my soul to make a record, dipshitThen you bought one.
- "Admit It" by Music/Anything is six and-a-half glorious minutes of frontman Max Bemis blatantly saying how much he hates hipsters.
You are a vacuous soldier of the thrift store Gestapo
You adhere to a set of standards and tastes
That appear to be determined by an unseen panel of hipster judges (BULLSHIT!)
- "Three Little Pigs", by Green Jelly concludes with the following:
And the moral of the story is
That bands with no talent
Can easily amuse idiots
With a stupid puppet show.
- The Dead Kennedys weren't very happy with how they were becoming popular with neo-Nazi punks misinterpreting their songs, so eventually they wrote a track just for them, entitled "Nazi Punks Fuck Off."
- Star Trek: The Next Generation has several if the player tilts during a game.
Worf: "You are without honor."
- If you press START without any credits in Sega Pinball's South Park, the game replies "Come on! Even Kenny's family has a quarter."
- In Red & Ted's Road Show, finishing multiball without getting a single jackpot prompts Red to shout, "You missed EVERYTHING!"
- One of Red's quotes when starting a new game is "Jerk alert!"
- Playing poorly in Spider-Man (Stern) results in various snarktastic remarks from J. Jonah Jameson.
Jameson: "Play better!"
- Also done in No Fear: Dangerous Sports if you drain too quickly.
Skull: "Play better!"
- Family Guy has lots of ways to insult the player.
Peter: "Only a jackass would leave Happy Hour early."
- Done repeatedly and incessantly in No Good Gofers, as the game is all about Buzz and Bud trying to ruin the player's day.
Bud: "You hit your own cart!"Buzz: "You're dumber than Bud!"
- Similarly, this is Gunther's primary schtick in the earlier Tee'd Off.
Gunther: "Did anybody teach ya how to play this game?"
- Tilting The Shadow causes the game to comment:
Khan: "You still think you can control the game with brute force?"
- Many of the Ringmasters' quotes in Cirqus Voltaire are insults like this.
Ringmaster: "You're a disaster and I'm still the Ringmaster!"
- There's a decent amount of this in The Simpsons (Data East).
Grampa Simpson: Don't you know how to use the flippers?
- Centaur will sometimes taunt, "Slow, aren't you?"
- Done occasionally in Indianapolis 500:
Pit Crew: "Shoot the blinking light, you wanker!"
- One-Eye the talking skull from Bone Busters has these among his repertoire.
One-Eye: "You're a bonehead!"
- Congo has Amy the gorilla insult the player after a tilt:
"Player one ugly."
- Tilting WWF Royal Rumble prompts Vince McMahon to yell "That's a cheap shot!"
- Brian Pillman's infamous "smart mark" promo in the ECW Arena is one enormous middle finger to the much more inside ECW fans. He even compared them to the much maligned Eric Bischoff to prove his point.
- On the final WCW Monday Nitro, Vince McMahon took the opportunity to not only bury the company but also all the "Southern rednecks" who watched it.
- This was basically what WWE did when it buried Daniel Puder and "Kaval" after it let fans vote for who they wanted to win Tough Enough and NXT, respectively, and the two of them won by landslides, instead giving near endless screen time to inferior runner ups the Miz and Michael McGilicutty. The Miz would even do interviews talking about proving wrong the people who said he didn't belong in pro wrestling because he didn't do MMA, a direct reference to Puder, who was so popular because of his UFC background, something WWE later embraced with Brock Lesnar. Meanwhile The Scrappy commentator Michael Cole openly mocked "the internet nerds who voted for Kaval." while otherwise endlessly shilling internet social media programs twitter and tout. While Daniel Puder reportedly had issues that led to his release, giving WWE a (petty) reason to aggravate potential customers who wanted to see him, Kurt Angle had broken three of Chris Nawrocki's ribs before Puder "shot" on him so it wasn't as if attitude problems were exclusive to Puder. Kaval on the other hand was reportedly on his best behavior but told there was nothing for him and made to do the job till he asked for a releasenote . Kaval would get the last laugh as he then put on better matches than anything WWE recorded all year in New Japan with Prince Devitt, whom WWE then hired. Kaval's insulted fans? Not so much.
- Would be WWE rival TNA is not above mocking its fan base or reducing the time of wrestlers the large majority of its base tells them it wants to see. While it has listened to the roars of "Austin Aries" and mostly treated him well since he was voted into the promotion, when Desmond Wolfe was voted by fans to be most deserving of a World Title shot, TNA not only had him lose that title shot, but proceeded to bury for the rest of his run, sometimes having him lose multiple times in a single night. Eventually, Wolfe would look for ways out of his contract and return to Ring of Honor (where he got screwed by the Sinclair suits, but that's another topic). Though TNA would be Vindicated by History on the Wolfe case, as it later turned out that his health issues were writing the plot for a lot of this.
- After Glory By Honor VII: The Final Countdown, the RoHbots started chanting "Twinkies" during Austin Aries's matches till at Super Card Of Honor later that year, he brought a bag of "Golden Snack Cakes" as a peace offering to Delirious, so the fans started chanting "Golden Snack Cakes" instead, leading Aries to call them puppets.
- The TNA fans in the Impact Zone were told they had a "Role to play." which was apparently not boo Hulk Hogan, as they had done for a few weeks, including the one prior when he made his big debut. Not boo Hogan and not demand for the return of the six sided ring. Ring Of Honor would turn this one into a Take That to TNA at its 2010 Gold Rush pay per view, when after the dark matches the RoHbots too were told they had a role to play, which was to chant ROH when the camera comes on, which they did at every taping anyway until Yes chants became all the rage.
- TNA rejecting The Big O after he placed in the top five among fan votes regarding their "Gut Check Challenge" was also this trope in action.
- In the quote/unquote "Reality Era", both WWE and TNA on-screen authority figures have seemed to have gotten very good at mocking fans who support Smart Mark internet favorites, either by teasing success for said favorites only to snatch it away in lieu of more conventional choices for the main event scene, or by straight up getting on the mike and comparing such fans to spoiled crybabies that whine when they don't get what they want.
- In a much less mean spirited, more comical, take on this trope, Ethan Carter III, in response to the fans in New York chanting "ECW" despite aunt Dixie's insistence that they would get TNA sued, put together a team called ECW consisting of ECW's final champion Rhyno, the final WWECW Champion Rycklon Stevens (who became Ezekiel Jackson when WWE hired him) and Gene Snitsky (who had little to nothing to do with ECW).
- There is a growing sentiment amongst WWE fans that this is the legitimate mindset of Vince McMahon, after the terrible booking of 2015. He's basically buried not only the smark favorites but arguably the entire roster in his desperate attempts to get one guy over the way the he wants him too, to the point of rehashing what is basically Austin vs McMahon for the umpteenth time, even though it's obvious the performer is the corporate pick. It's as if WWE officials honestly believe the fans are that dumb — while not everyone is a Smart Mark, thanks to the destruction of kayfabe back in the late 90s, even the average casual fan has a vague grasp of how things are booked in the company. This isn't the 80s — the Internet has allowed fans to become much more informed about the ongoings of the company, from injuries to relationships to rumors. The complete inability to acknowledge this and treat fans as idiots has been received as insulting or felt as outright disdain, playing a large part in the declining ratings for RAW ever since it became a three-hours show.
- A staple part of the humour in The Now Show is making fun of BBC Radio 4 listeners.
- Part of the (very thorough) Self Deprecating Humour of I'm Sorry I Haven't A Clue.
- Pretty much every episode of the XFM The Ricky Gervais Show contained some form of insult to the listeners, usually berating how few listeners there were and that the minority listening should just turn over or switch it off.
- An episode of The News Quiz in which they discussed accusations that the Radio 4 audience was too middle class.
- And in the U.S., the NPR news quiz Wait Wait... Don't Tell Me! regularly enjoys making fun of its listeners as the sort who were beaten up and stuffed in their lockers at school, studying in the library while everyone else was partying and playing beer pong, etc.
- Violence™: The Roleplaying Game of Egregrious and Repulsive Bloodshed by "Designer X" (Greg Costikyan in a very bad mood) is this in spades. It's available under the Creative Commons license now; download the PDF here if you're so disposed.
You puerile adolescent- and post-adolescent scum don't give a tinker’s cuss. ...there's no point in trying to write a good set of rules because you idiots can't tell the difference between a good set and a bad set anyway.
- Aristophanes's plays were written to be performed only once, in front of an audience he knew personally, so he did this a lot, (making this trope Older Than Feudalism):
- The Clouds: During an argument between the personified Stronger Argument and Weaker Argument, Weaker tells Stronger to look out at the audience and tell her what he sees. Following her advice, he exclaims "By the gods, they're all gay!" (Various translations render this anything from "faggots" and "assholes" to "blackguards" but the meaning is pretty clear from his very next exclamation that "Every one of them is one of those spreaders of their butt cheeks!")
- The Frogs: "Wait, if we're in Hell, shouldn't there be a lot of sinners around?" "Sure, check out the audience."
- In Hamlet (written of course by the English William Shakespeare and performed for English audiences, but set in Denmark), the graveyard scene has this exchange:
Hamlet: Ay, marry, why was [Hamlet] sent into England?
First Gravedigger: Why, because he was mad: he shall recover his wits there; or, if he do not, it's no great matter there.
First Clown: 'Twill, a not be seen in him there; there the men are as mad as he.
- Near the start of Lucky Guy, Courtney Vance's character Hap Harrison says the time period is from 1985 to 1998. “(New York) City had become polarized between rich and poor." Harrison indicated the people in the front row as "rich" and the people sitting the balcony as "poor." In the performance this troper saw, the audience responded "harshly" to this, briefly taking Harrison aback.
- The "Pyramus and Thisbe" sequence in A Midsummer Night's Dream, featuring a pair of doomed lovers killing themselves because they couldn't be together, was almost certainly a Take That aimed squarely at fans of Romeo and Juliet who failed to grasp that the romance therein was not supposed to be taken as a great love.
- Elisabeth: In "Kitsch", Lucheni the narrator mocks the audience for expecting a pretty fairy tale about the lovely empress and her handsome husband. Note that the audiences of the original production went in expecting exactly that. Including the original actor for Death, Uwe Kröger, who had hoped to be cast as Emperor Franz-Josef.
- Starflight: A newspaper you can find on the ruins of Earth discusses how people in the distant past (the present time) would spend countless hours in front of screens and living out fantasies. The article goes on to state that the historians believed it caused the downfall of society.
- Do really badly in Fire Emblem (a.k.a. Rekka no Ken) and the ending will note about the player "To this day, historians look back and question how these incomprehensible strategies ever led to victory."
- If the player loses enough units in Shadow Dragon to be unable to meet the maximum number of units deployable for a chapter, they will receive filler units named after numbers. Lose them, and (in the US translation) you receive more... with names like Owend, Lucer, and Auffle (Owned, Loser, and Awful).
- Miss all of El Oscuro's eggs in Rise of the Triad, and you're treated to a fake ending where you save the world.... well, until El Oscuro's spawn rises to power and explodes the Earth. Complete with a .wav file going "Youuuuuuuuuuu suuuuuuuuuuuuuuuuuuuuuuck."
- Lose enough times in a Mortal Kombat game, and Shao Kahn will go "it's official: YOU SUCK."
- Collect all of the DNA (hidden collectibles) of the The Lost World: Jurassic Park tie-in game, and you get a video transmission from Jeff Goldblum as Dr. Ian Malcolm... who tells you to go outside.
- In GoldenEye Source extended camping will "earn" a player the Octopussy achievement. The Quantum of Solace game did the same thing for players who finished the game on the easy difficulty.
- In Blaze Union, one battlefield depicts a gaggle of delinquents first trying to score with the female party members, then actually attacking and trying to rape them when that fails. Said delinquents are given the same kind of musical cues and attention that the player characters do—and they're portrayed as laughably ineffectual scum of the earth that will most likely die virgins even if their attacks on women don't get them killed. This appears to be a stab at a Vocal Minority of rape fantasy loving otaku in the Japanese fandom, Unfortunately, no attention was paid to the women who enjoy such hentai.
- In The Lost Vikings, the eponymous vikings routinely Lean On The Fourth Wall. Fail often enough and they'll comment on it. If you have to restart fifteen times, Thor will tell them they're doing very badly and they need to shape up.
- One of the Dave Mirra BMX games would actually use this as a cheat code - if you saved and quit enough times in practice mode, the game would eventually display "My grandma can play better than you". You'd then unlock a grandma as a playable biker...
- The Dude will insult you for Save Scumming in Postal 2.
- "Didn't you just save?"
- "My grandmother could beat the game if she saved as much as you do."
- "Are you saving AGAIN?"
- He also gets on your case if you cheat, with phrases like "If you say so." and "Wussy!"
- N's dialogue in Pokémon Black and White against the trainers who only use Pokémon as tools and only care about competing seems to be a jab against the "Stop Having Fun" Guys part of the fandom.
Karen: "Strong Pokémon. Weak Pokémon. That is only the selfish perception of people. Truly skilled Trainers should try to win with the Pokémon they love best."
- Karen beat N to the punch back in Pokémon Gold and Silver in delivering a Take That to the "Stop Having Fun" Guys.
- In Tokimeki Memorial 2 Substories: Dancing Summer Vacation, at around the middle of the game, if you decide to train at Dance Dance Revolution before paying a visit to your DDR tournament partner Miyuki, she'll phone you between two training sessions, and, all while being happy to see how serious you are at training, she'll say the following (and will fail to notice afterwards why the protagonist, aka you, feels awkward after that!):
Miyuki: But~ Miyuki is so happy to hear this~! After all, with su~ch a beautiful day like this, young people shouldn't shut themselves in their room the whole day playing video games~!
- The FreeSpace 2 level editor will call you a moron if you try to confuse its ship naming system.
- Metal Gear Solid 2: Sons of Liberty has a somewhat humorous, fourth-wall-breaking one during the "Colonel"'s malfunction, "Honestly, though, you have played the game for a long time. Don't you have anything else to do with your time?"
- A subtle one is in the Infocom game Suspect where the behavior of an NPC detective is implied to be a recreation of how most players acted when assuming the detective role in the earlier Witness... which is to say, not very competent at all.
- An NPC in Morrowind, Oblivion and Skyrim named "M'aiq the Liar" basically tells the series' massive Unpleasable Fanbase to can it. But as of Skyrim, he even makes a couple Take That, Us comments too.
- Sonic 1 Remastered, a ROM Hack of Sonic the Hedgehog, changes the text on the normal "No Chaos Emeralds" screen from "SPECIAL STAGE" to "YOU SUCK AT SPECIAL STAGES".
- In Umineko: When They Cry, Episode 8's climax is one massive Take That towards the audience, as the creator had gotten tired of the fans demanding 'the true solution' to everything instead of trying to work it out themselves. The main characters are Zerg Rushed by massive, stupid-theory-sprouting Butler-Goats that ate away at the mystery and demanded answers. Subtle.
- In Undertale, every time you die to Sans at the end of a Genocide Run, he mocks you for dying with his never-fading smile on his face. The snarky comments get increasingly harsher every time you die, essentially rubbing salt on the wound until he simply decides to stop counting when you reach 12 deaths, simply brushing you off and saying "let's just get to the point".
Sans: what? you think i'm just going to stand there and take it?
- Sans as a boss himself is a huge "Fuck You" to the audience, as he essentially breaks every rule established in the game, acknowledges he's breaking said rules and taunts you, grinning all the way through.
Flowey: "At least we're better than those sickos that stand around and WATCH it happen."
- The game also contains jabs at players who helped crowdfund the game, delivered by the shopkeeper at Snowdin Town, and to the audience of YouTube Let's Play channels, delivered by Flowey.
- When the first trailers and screenshots of Diablo III were released, there was a lot of backdraft over the game not being "dark enough", to the point everyone thought the game was going to be a Lighter and Softer cash-in. Blizzard's response? Whimsyshire, the game's new cow level, which has you fighting your way through a Tastes Like Diabetes landscape of rainbows, smiling clouds, dancing flowers, and unicorns.
- World of Warcraft had complaints from beta players who felt the Maelstrom was not "epic" enough, considering its importance in game lore. Blizz's tongue-in-cheek response was to add Epicus Maximus, a guitar-axe-playing undead riding a T-rex riding a rocket-powered shark with lasers on its head. It has since had cameo appearances in a hologram of what appeals to degenerate tech-lovers and the Brawler's Guild.
Female Pandaren: "I was talking to this Tauren the other day- no, Worgen. Ugh, which one's a cow and which one's a dog? All these talking animals are stupid!"
- The short story "Over Water" was about a bitter Alliance soldier who felt that Varian's decision to make peace with the Horde after the Siege of Orgrimmar let them off the hook with no real consequences and denied the Alliance a chance at some well-deserved payback for the numerous atrocities the Horde had committed during the war, an obvious stand in for pro-Alliance players who'd been voicing the same complaints. During the story, he encounters a group of Pandaren fishermen who teach him that it's not about how many Orcs you kill, but how good a story you can get out of it. Obvious meta is obvious.
- A quick one targeted at people complaining that Pandaren were going to bring a bunch of furries into the game comes from one of the female Pandaren /silly emotes.
- In Legion leatherworks get a quest to make barding for mounts, to keep you from being dismounted when attacked. The quest NPC says "I keep telling people to stop running through packs of wild animals, but apparently that's not the fastest way to travel."
- After some players complained about the endings of Mass Effect 3, the developers added a fourth ending option...which leads to the Reapers wiping out the galactic civilization. Then, for good measure, included a different stargazer scene implying the next cycle did what you were supposed to do: use the Crucible. The game made it clear that the galaxy was not going to win without the Crucible, and the Extended Cut made that clear.
- Distorted Travesty, your Mission Control best friend Jeremy mocks you for dying every single time it happens. And the game is actually pretty tough, so you will probably die quite a lot. Playing on Easy Mode only increases the insults. The sequel has a different Mission Control character who encourages you upon death instead, but the third game brings Jeremy back and with him, his insults.
- Spec Ops: The Line is simultaneously a deconstruction of the modern military shooter, a Take That at the same, and a huge take that to the players, with plenty of leaning (and breaking) of the fourth wall as the game culminates in an incident where the player murders innocent civilians and blasts the player for finding violence fun. Even the loading screens near the end have such gems as "Do you feel like a Hero yet?", "You're still a good person.", and "This is all your fault."
- Mocked in You Were Hallucinating the Whole Time, which uses the games' logic of accusing you for finding entertainment fun on classic video games.
- I Wanna Be the Guy: The infamous sword.
"It's dangerous to go alone! Take this."
"YOU JUMPED INTO A SWORD, YOU RETARD!"
- The ZX Spectrum version of the shooter Sqij, in addition to being a Porting Disaster which is an unplayable, glitchy mess even if you fix the Game-Breaking Bug that prevents the player from moving in the first place, goes out of its way to insult a losing player: "What a plonker. You got yourself killed."
- Dmc Devil May Cry has a particular scene which pokes fun at the HUGE Internet Backdraft that occurred among the franchise's old-time fans after trailers unveiled Dante's re-design. While fighting a giant demon at a fair, an attack destroys a building and leaves Dante wearing a long-haired white wig and a smashed mirror in front of him. He looks at himself, smirks, says "not in a million years", and then tears the wig off and goes back to fighting. Some fans saw this as a light-hearted joke, and others, especially the old-timers, saw it as a further middle-finger directed at them. However, this whole scene ends up being a case of Hypocritical Humor at the end of the game, as his hair turns permanently white as a side-effect of the Devil Trigger. Also later DLC allowed you to play as classic Dante.
- Valve Software pokes fun at a specific type of Team Fortress 2 modders in this page. And this is after it was discovered that Gabe Newell watches the show.
- The In-game explanation for fan-made items in Team Fortress 2 is that the company supplying the mercs is conning them by buying items the Mercs made and selling them to their teammates and opponents. This is technically what Valve is doing in reality, except the fans know they're doing it for free.
- Poker Night 2 has the following exchange:
Sam: Hey! I thought we were all friends here?
Max: It's playing computer poker by itself, Sam. It doesn't have any friends.
Claptrap: You can't leave now! If you're gone, who'll regale me with tales of their epic battles with hygiene and interpersonal relationships?
- If the player is eliminated from the tournament:
Although usually a sign of a weak hand, a check can also be used to disguise a stronger hand. In your case, I'll assume it's a sign of confusion.The judicious poker player knows the importance of a well-timed fold. And then there's you.Wow. That was a clever move that won't come back to bite you in your ample posterior.Congratulations, you've stopped listening to your frontal lobe and are going with your gut, where all the feces are.The player has been eliminated due to lack of funds. And intelligence.
- GLaDOS (who's the dealer) does this basically every single time she speaks to you. But then, it is GLaDOS after all...
- As in the Mass Effect example above, Shadowrun Returns features dragons who basically rule over the world, and are also complete and utter bastards. At one point in the Dragonfall campaign, the player is given the option to side with the villain and Take a Third Option to kill them all. If you do this, the game not only goes to great pains to point out how horrible you are, but the epilogue specifically spells out that the dragons were holding back an even greater evil and you've just doomed the entire human race to a horrific death.
- Beat the first Special Place in Sonic Erazor and the game insults you.
"If I see such a pathetic excuse of what you call skill again, I will go ahead and disable the checkpoints until you can do this stage while you are asleep!"
- Done via Leaning on the Fourth Wall in XCOM: Enemy Unknown. During a plot mission the peanut gallery sees an alien entertainment device (a weird colored light show doohickey) and remarks:
Dr. Shen: Is this what the aliens do for fun? At least they're not playing ... computer games.
- Get a game over in the 3DO adaptation of Demolition Man, and Sylvester Stallone will appear and personally tell you how much you suck. Then an audience of children will laugh at you.
- Cranky Kong in the Donkey Kong Country series does this all the time. His end quote in the Donkey Kong 64 manual translates to 'buy the strategy or just get better at the game', and his comments in the games themselves come down to 'stop dying and you won't have to buy all these expensive items'. Like Crash into too many things, and even this stuff won't save you. Or Why are you falling into holes anyway? And that's not even getting into what he said when he took over Nintendo of America's Twitter account.. Old enough to remember when falling in a pit in a platformer was called “lack of skill” and not “cheap.”
- If you lose a life when playing through Ashley's story mode/microgames in WarioWare, the character will pretty much call you an idiot in the process.
- Super Paper Mario. The entirety of chapter 3 is one long Take That aimed at Nintendo's fanboys/audience. Complete with a stereotypical nerd called Francis who complains about video games he hasn't played on internet message boards and talks about how his first love was an anime character.
- There is a point in GUN where you have to break out of a jail cell by grabbing the jailor as he drunkenly stumbles into your reach. If you miss the first time, he does the same maneuver again, with different dialogue. Miss three times in a row, however, and the only new dialogue you get is "You are the dumbest sumbitch I ever seen", which is obviously aimed at the player.
- The trailer for the Edition Select mode for Ultra Street Fighter IV opens with a man representing a fanboy tossing and turning in bed, having nightmares about Sagat's new balanced gameplay and clutching a piece of paper with things like "FIREBALLS TAKE NO DAMAGE!!!!! UPPERCUT TAKES NO DAMAGE!!!!!" written on it to his chest.
- The Cloaker enemy in PAYDAY 2 tears down several fourth walls to insult and mock the fans that would soon be complaining about him since his kick attacks are a One-Hit Kill.
Cloaker: Now go to the forums and cry like the little bitch you are!
- Final Fantasy XIV has one scene that shows a band of adventurers disbanding over a healer who not only sucked at her job, but she sucked so bad that her fiance died in the dungeon they were exploring. The spat between the adventurers is a jab at players who constantly argue and point fingers at each other whenever something goes wrong.
- Hidden Expedition: Everest does this lightly on the opening screen by describing one of the competing teams as made up of people who think they can climb Everest because "they've done it hundreds of times in video games!"
- An example from GTA 3, probably not the only one: Try to walk into the spot that starts the car race. You get a message that this is supposed to be a car race (duh). And that you are an idiot.
- Grand Theft Auto V has one in Self Radio has one to music pirates- one of the station callsigns goes something like this:
"Music that speaks to you. And it's saying that you didn't pay for it".
- If you exit a room in Berzerk before you've killed every robot in it: "Chicken! Fight like a robot!"
- Nintendo is at it again in Splatoon. After an update, Callie and Marie will snark on-air regarding the behavior of certain fatheaded players who think certain weapons are overpowered or blame their team for their own shortcomings.
- Completing the Treasure's Best folder in Bangai-O Spirits results in an ending in which the protagonists explain that the ending solely exists to prevent players from complaining about a lack of one. They also discourage you from selling the game because it's too short and encourage you to exchange custom levels with the Level Editor.
- The 8-Bit Theater strip "Unwisely Pissing Off the Fanbase" claims to do this but is actually more Self-Deprecation. Many feel the strip's vast overreliance on Anticlimax is one of these as well. Brian Clevinger has repeatedly stated that the best jokes are the ones played on the reader.
- In The Order of the Stick, the mass-murdering barbarian Thog became a fan-favourite, which is then mirrored in-universe when he becomes a gladiator of such efficacy that he becomes too popular to simply kill off. The following line lampshading this has the additional bonus of applying to the speaker, a mass-murdering, sociopathic Tin Tyrant who also became a fan-favorite by merit of his sheer charisma and being Genre Savvy.
Tarquin: It's weird, no matter how many people he kills, the audience still thinks he's lovable.
- Taken to further irony levels when Thog accidentally kills a fan of his in the arena audience.
- Played seriously in Terminal Lance. A photo of a boot corporal holding an umbrella for the President while he gave a speech was met with derision and declarations to tell him to hold his own umbrella...from Talking Heads to other servicefolknote The strip has the corporal complain, whereupon the President about tears his head off, and author Max Uriarte directly calls out the people who said this in The Rant.
Uriarte: “I would have told him to fuck off and hold his own umbrella.” No you wouldn’t. Shut up. We’re Marines, if the President of the fucking United States asks you to hold a fucking umbrella, you hold a fucking umbrella. [...] He’s the President, he rates an umbrella. Get over it.
- Strong Bad from Homestar Runner does this a lot in his Strong Bad Email series.
Strong Bad: Just like you did zombies, pirates, ninjas, and Strong Bad! Er, wait, no. Yeah!
- The episode that took the cake and ran with it, though, was SBEmail #188 "fan club", where it turns out that his loser brother Strong Sad formed an SB fanclub with Strong Mad and The Cheat called "the Deleteheads". He also mercilessly took a jab at Fan Fics and Mary Sues in the same episode.
- In the very first Strong Bad Email, SB closes out by saying "Keep sending me your questions, and I will make fun of you... I mean, answer them."
- In "Trogday 08", Strong Bad accuses "you Internet types" of running his creation Trogdor the Burninator into the ground.
- Zero Punctuation:
Yahtzee: A nerd, after all, is someone who obsesses over something, like the cultural impact of gaming, or people who criticise same in silly internet videos."
- This dialogue (also getting in two digs at himself at the same time):
- Also, seeing the face of the viewer is apparently enough to make an imp's head explode.
- Ultra Fast Pony:
Rarity: Nobody's that stupid, Twilight.
- The episode "A Library With No Twilight" gives quite a bit of characterization to the series' Lemony Narrator. Specifically, his name is Phil, and he's a complete creepazoid. Then the episode ends with the text, "Phil is a brony, exactly like you! YES! JUST LIKE YOU!"
- In "Derp and Destruction", Twilight justifies her completely gratuitous recaps by claiming that they're for the audience's benefit.
Twilight: They watch this show. They have to be a little bit stupid.
- The Stinger of the YouTube Poop "Gaston and Frollo Get a Life" has Frollo telling the viewers "For the love of God, don't just quote me, leave a more clever comment! And learn how to spell!"
- Andrew Hussie, creator of Homestuck, does this all the time to the Fan Dumb if something is misinterpreted or some logical leap not made.
GA: Sorry I Thought That Was Obvious.
- Spoony gets one in during his LP of Terror TRAX: Track of the Vampire:
Graves: I get it. She was scamming losers who can't get real dates.
Spoony: Same kind of losers who watch let's plays instead of meeting girls.
- In an episode of Game Grumps Jon and Arin had just finished some very stressful levels in Zombies Ate My Neighbors. The password for them at the end of the Ants level comes out to be "FKYQ"
Jontron Dude, the..dude the password is "FKYQ"! "Fuck you" it seriously is.
- In The Nostalgia Critic review of The Care Bears Movie, when a character brainwashes an audience and makes them start fighting, the critic yells "Oh no! He's turned them into Youtube commenters!"
"I thought the most important part of the Nostalgia Critic... was the Nostalgia Critic. Not the wall behind him!"
- He died in 2012, but then returned in 2013 with a different wall colour behind him. When fans made comments about how the old wall was better (with vrying levels of pleasantness and obnoxiousness), he delivers one of these:
- From Son of the Mask onwards, the trope has been included more often in reviews. The most glaring example was "The Top 11 South Park Episodes", a topic the fans chose when Doug asked if he was allowed to do a Top 11, where he started out hating the fans, them annoying him, and finally him screeching virgin-shaming insults at them.
- Death Note: The Abridged Series (kpts4tv) has a chart featuring the brain-size of the average abridged series viewer.
- In Chapter 26.3 of Worm, Clockblocker complains that "[s]ome dingbats online speculated that I had a thing for Weaver, and it took off." This is, of course, a direct jab at the substantial Shipping contingent among the fans who insist these two characters would be awesome together.
- Becoming YouTube has a lot of this.
Ben: Thanks for watching my first YouTube video. Next week's video is about you, the audience. You'll come back for that, won't you, you narcissist!
- The What the Fuck Is Wrong with You? episode "Hummingbird Hell" contains this jab:
Nash:...Gentlemen, and I'm using the term loosely because you're watching my show...
- AMV Hell during its Challenge series had nearly Once an Episode appearances of Jem, eliciting complaints from fans that she was a Western cartoon and so didn't belong in an anime compilation. In Challenge 19 an entire clip was dedicated to Jem singing while pasted clips of user comments and her Japanese creator mocked the whiners. During the voting for best clip in that video, it tied for first.
- Meduka Meguca: After the creators received a massive amount of hate-mail for how long episodes took to come out, they used Kyoko's after-episode scene to tell the 'fans' what the team thought of their responses - even replying directly to a few - and culminating in a simple message: "Sending nasty messages won't make an episode come out any faster [...] Leave Director Chii alone."
- The Yogscast have had more than a few moments of this, largely in response to the Fan Dumb and "Stop Having Fun" Guys.
Simon Lane: FIRST! FIRST!Sjin: FIRST... second...Kim: I am Dave, and I have the balls!
- In this episode of Yognews, Lewis Brindley addresses just why comments were turned off for nearly two months, at which point we see various Yogscast members interrupt him.
At this point, Lewis makes an effort to shove all the annoying commentators out of the room. They all begin screaming nonsensically.Simon: WHY IS THERE ONLY 301+ VIEWS BUT OVER 4000 LIKES? IT DOESN'T MAKE ANY SENSE! GG YOUTUBE!
- During episode 33 of the Hat Films podcast "Hat Chat", the Sirs do politely, but rather firmly, dismiss the criticism that people have of Turpster joining them for games, arguing that the fandom are reacting too viciously to the format being changed.
- Fictosophy: "The Best Case Scenario" shows a fictionalized Donald Trump calling out his own voters.
- Team Four Star began running a Pokemon Nuzlocke playthrough. As their play and recall of game mechanics is not perfect the videos have garnered a large number of critical and often mocking responses from the franchise's devotees. They became increasingly dismissive of the criticism and when considering whether to evolve a Charizard actually held off just to spite the fans due to the hate-hate relationship.
- The hentai website nhentia has the small banner "Chat with other nhentai users!" shown near the bottom of the page. When it isn't showing cute girls from various anime and video games it's jokingly comparing its userbase to freaks (as shown by clips of youtuber Melon Pan), creeps, hooligans (as shown by a group of slavs or anime girls wearing tracksuits and squatting), cavemen, literal Nazis/Hitler, or imbecilic baboons among other negative stereotypes.
- Adventure Time has the episode "Fionna and Cake," a gender-swapped version of Finn and Jake. The whole episode is filled with cheesy dialogue, fight scenes, and a song. The fans loved it, and ate it up...until the end, when it's revealed that the whole episode was the Ice King's fanfiction about Finn and Jake, and the big bad Ice Queen was an Author Avatar for the Ice King! It was like a giant (albeit affectionate) middle finger towards the show's more zealous fans who write that kind of fanfiction and obsess over Finn and Jake just as much as the Ice King does.
- "All The Little People" also pokes fun at shippers and fanfic writers when Finn discovers a bag of miniature versions of himself and his friends (left in his pocket by Magic Man) and starts messing around with them, only to start feeling guilty when he sees how unhappy he's making them with his meddling in their relationships.
- There's a playful dig at comic fans in an episode of The Super Hero Squad Show:
Scarlet Witch: What do they write about me on your message boards?The Falcon: Great things! They write nothing but really nice, positive things!Scarlet Witch: Liar! Nobody ever writes positive things on message boards!
- The Batman: The Brave and the Bold episode "Legends of the Dark Mite" contains an Author Filibuster from Paul Dini, in which Bat-Mite takes a jab at overzealous adult fans who think everything needs to be Darker and Edgier to be good, as well as those who write off every new Batman production as inferior to Batman: The Animated Series (which Dini co-created).
"Batman's rich history allows him to be interpreted in a multitude of ways. To be sure, this is a lighter incarnation, but it's certainly no less valid and true to the character's roots than the tortured avenger crying out for mommy and daddy."
- The show's Grand Finale also took a jab at the fandom's Contested Sequel tendencies. Batmite goes through lengthy attempts to get Brave and the Bold cancelled because he wants a more serious series like B:TAS. When he succeeded, the show ends up getting replaced with a CGI Batgirl series. Batmite immediately starts complaining about preferring Brave and the Bold, especially when he realizes he's not going to be able to show up in a Darker and Edgier series.
- Animaniacs made fun of the more overzealous members of their Periphery Demographic in the famous "Please, Please, Pleese Get a Life Foundation" sketch (which features geeks rattling off Animaniacs trivia and nitpicks culled from an actual list found on a newsgroup).
- The announcer on Danger Mouse would start prattling off hypothetical questions at the end of some episodes, and at the end of a particular episode he quipped "Why do you watch this stuff?"
- Family Guy: "You know what really grinds my gears? You America. Fuck you! Diane?
- From the Futurama episode The Why of Fry:
The Big Brain: "Detecting trace amounts of mental activity, possibly a dead weasel or a cartoon viewer."
Gender-Swapped Leela: Thank God most of our fans are huge perverts!
- "Here's a definition for you. Idiot. Noun. YOU! HA!"
- Implied in the commentary to "The Prisoner of Benda," with the hookup of Fry (in Zoiberg's body) and Leela (in the professor's), especially to those who have been pressuring the writers to hook them up onscreen.
- This one, after a fanservice-y photoshoot that saved Planet Express from bankruptcy:
- Invader Zim episode "GIR Goes Crazy and Stuff," was made to mess with people who think GIR should only ever be cute.
- The Phineas and Ferb episode "The Beak" has an odd example in its second song, making fun of the viewers for being weaker than the eponymous superhero.
"You really are pretty lame compared to the Beak!"
- There's also Irving, a nerdy outcast sort of character whose obsession with the titular duo is taken by some fans as a playful dig at the fandom.
- In the "Ember Island Players" episode of "Avatar: The Last Airbender", the writer of "The Boy in the Iceberg" made Katara and Zuko a couple, Actress!Katara considering Actress!Aang more like a little brother than a lover. Making things awkward for their real counterparts in the process. This is likely a Take That to the people who ship the actual Katara and Zuko.
- The Simpsons:
Homer: Does anyone care what this guy thinks?Crowd: No!
- In "Bye, Bye Nerdie," Lisa discovers that bullies detect nerds via their scent, ends with the bully Francine sniffing straight ahead of her and leaping at the audience.
- In the later seasons of the show — starting around season 8's "The Itchy & Scratchy & Poochie Show," an extended riff on this theme — nearly any appearance of Comic Book Guy heralds one of these. In "Saddlesore Galactica" he practically breaks the Fourth Wall in order to make the point.
Ken Keeler: This [episode] is about a community of people who like things just the way they are. Skinner's not really close to these people—you know, he's a minor character—but they get upset when someone comes in and says, 'This is not really the way things are,' and they run the messenger out of town on the rail. When the episode aired, lo and behold, a community of people who like things just the way they are got mad. It never seems to have occurred to anyone that this episode is about the people who hate it.
- An in-universe example appears in a sequence in "The Otto Show", when Bart daydreams about being a jaded, bitter rock star. During a concert he informs the audience that he's going to play a new song entitled "Me Fans Are Stupid Pigs". Cue an outburst of squealing and fawning from said fans.
- Word of God said this was supposed to be the point of "The Principal and the Pauper", where Principal Skinner is exposed as an impostor named Armin Tamzarian.
Homer: TV respects me. It laughs with me, not at me!Guy on TV: *points at the camera and laughs* You stupid!
- "Deep Space Homer" has an in-universe example Played for Laughs:
- South Park: When Stan and Kyle finally reach their goal in scoring 1,000,000 points on Guitar Hero, instead of saying something along the lines of "You're a rock star!" the game mocks them and says they're fags for playing the game so much.
- During the episode of The Boondocks where Grandpa fights an old blind man, the show stops before the killing blow and Huey muses to the audience that they could be reading a book right now. The screen stays still a few more seconds, like the show is telling you to do something better with your time than watch two old men beat each other.
- ReBoot: When Enzo and Dot are in a zombie shooter game, they discuss the brutality of it.
Enzo: In the next level, the zombies have flesh!Dot: What kind of sick creature gets enjoyment out of playing this sort of game? ''*both glare at the camera*
- In season 2 finale of My Little Pony: Friendship Is Magic, Princess Cadance comments on Pinkie Pie's plans for her wedding reception: "Perfect! ...if we were celebrating a six-year-old's birthday party", even though that's basically the target audience of the show. Justified, though, since it's really the Big Bad impersonating real Cadance.
Yeah, I knew everything was going to be fine. — Spike
- "Spike at Your Service" pokes fun at Fanfiction writers. Rainbow Dash mentions writing a novel about an awesome pegasus who's the best flyer ever and becomes captain of the Wonderbolts, to which Rarity snarks "However did you come up with that ingeniously woven intricate plot-line?"
- In the season 3 finale, "Magical Mystery Cure", Princess Twilight Sparkle's final line, "Yes, everything's gonna be just fine!", was interpreted by the Bronies as a swipe to the critics of her turning to an alicorn. In actuality, it's a Callback to Spike's last line in "The Crystal Empire, Part 2":
- Whether or not it's intentional is anyone's guess, but the Yaks from "Party Pooped" have been interpreted by a lot of fans as a Take That to fans who are overly nitpicky and never satisfied.
- The creators of Daria pulled this in the episode "Camp Fear" where Our Heroine is accosted by a clingy "friend" from her childhood who's completely obsessed with her. The real kicker, though is that MTV had earlier held a contest where Big Name Fans Erin Mills and Michelle Klein-Hass won the right to get their likenesses made into background characters, it was this out of all the episodes they could have done, that they were used in.
- The Powerpuff Girls episode "City Of Clipsville," with the girls and the Professor recounting past adventures, was intended as a Take That to PPG fan fiction, most notably those that paired teen Powerpuffs with teen Rowdyruff Boys. It backfired, as it didn't happen.
- The special features for Metalocalypse are LOADED with these. At the end of an extended scene of Nathan Explosion recording a Shakespeare audiobook, the viewer is told to take his hand off his cock, get off the couch, and get a job. At least one Credits Gag repeatedly tells viewers to go fuck themselves. Facebones, the band mascot, has blistering contempt for Klokateers and civilians (in-universe) AND for viewers (in special features).
- The American Dad! episode "Familyland" starts with Bullock (ie, Sir Patrick Stewart) giving a voiceover that involves reading the sign for Familyland to the audience. He then asks why he had to read it since presumably the audience could do that for themselves, only to be told that, no, the audience can't read.
- A Youtube-like template seen in some episodes of Teen Titans Go! (used when someone is watching a video online) has a pretty noticible video in the suggestions box titled: "TEEN TITANS NO!!!1!" uploaded by: "Childhood Ruined" and bears the thumbnail of a crying baby, suggesting that the writers see fanboys of the original Teen Titans who long for new episodes of the "real" Teen Titans as a bunch of crybabies and basically that their "tears are delicious". Videos related to the Too Good to Last action-oriented shows (which the same fans accuse TTG! of replacing) Young Justice and Green Lantern: The Animated Series (such as advertising a lost episode or something like that) are also seen in the same area.
- "Let's Get Serious" is an entire episode dedicated to mocking the fans who complain about the show not being serious enough, as well as those who (erroneously) blame the series for the cancellation of Young Justice.
- "The Return of Slade". Slade does not actually appear in the episode. The actual plot, in which Beast Boy and Cyborg try to improve a clown into being "more like they remember" clowns being after being disappointed by his kiddiness, is an extended jab at the hatedom of the series for getting worked up over a kids' cartoon.
- "The Fourth Wall", which is another extended jab at fans who complain at the Titan's personalities and consider the show inferior to the original show.
- In the episode "Squash and Stretch" the Titans decide to become more cartoonish in an attempt to kill a squirrel, and become Looney Tunes parodies. They then begin making remarks such as "The Teen Titans are way better as silly cartoons!" and "It feels good to not be weighed down by character development, yo!", further taunting older Teen Titans fans who lament the show's existence.
- Yet another instant of the show flipping the bird to complaining viewers happens in "The Titans Show", the final episode of the "Island Adventures" event, where it turns out that the whole thing was staged by their foe Control Freak to make the Teen Titans more interesting to watch for all of their enemies. Starfire expresses shock and disbelief that so many people who hate the Titans would spend so much energy on watching them. After that, the Titans look at "hurtful" comments on a Tumblr pastiche called DCUmblr consisting of childish insults and stereotypical fan complaints about Teen Titans Go! being inferior to the original series. The Titans react by whining that they don't deserve the vitriol they receive. Control Freak then adds that the opinions of those on the Internet are not an accurate determination of success, and he shows a two-piece pie chart with the smaller part of it labeled "Haters" to prove his point.
- The episode "The Cape" is another jab at fans of the original Teen Titans by being an unflattering Gag Dub of it.
- The Robot Chicken sketch Meteor! has Steven Tyler throw up and claim to have just shot smack into both his eyeballs. Cut to a stereotypical overweight nerd in a bedroom crammed with memorabilia spitting his drink out and yelling that he has to write an angry letter because Steven Tyler's been clean for years.
- The Total Drama character Sierra is a obsessive fangirl of the Show Within a Show. She has a crush on one of the characters who she is always being a general creep towards. She also knows lots of creepy personal information about the cast.
Sierra: Did you know that Cody slept with a stuffed emu named Jerry until he was.... Well, okay he still does.
Noah: And you know this how?
Sierra: I called his aunt once, I pretended to be a telemarketer.
Noah: Ooh, stalkerlicious.
- In the Wander over Yonder episode "The Legend", Wander and Sylvia befriend a band of kids fleeing one of Lord Dominator's attacks. The kids pass the time travelling to meet up with their parents with a series of stories about "the Hero of Legend", which are actually wildly-exaggerated accounts of Wander's escapades. One kid in particular, Melodie, spins a convoluted story about Wander being the last of a race of Star Nomads who has a space princess girlfriend and werewolf powers and who is secretly related to all of his arch-enemies, a playful jab at WOY fan-fiction writers and some popular fan theories regarding Wander's backstory.
- On the website for Rick and Morty's Galactic Federation, Prisoner NE-3679-I is listed as a "Tumblorkian", and they were imprisoned for "Slaaangophilia".