Usagi Tsukino/Serena - Sailor Moon
: Kotono Mitsuishi
), Kae Araki
(Japanese, EP 44-50), Deok-hui Choi (Korean), Tracey Moore (eps 1-11, 15, 21), Terri Hawkes (eps 12-14, 16-20, 22-89, and movies) (DiC), Linda Ballantyne (Cloverway), Stephanie Sheh
(Viz) (English), Patricia Acevedo
(Latin American Spanish), Cecilia Santiago, Adelaida Lopez and Marta Sainz (European Spanish), Elisabetta Spinelli (Italian, Mediaset dub), Federica De Bortoli (Italian, Shin Vision dub), Sabine Bohlmann (German, Classic), Inez Günther (German, R - Stars and movies), Marli Bortoletto (Brazilian Portuguese, Classic), Daniella Piquet (Brazilian Portuguese, R - Stars), Fernanda Figueiredo (European Portuguese), Marlies Somers (Dutch), Annelie Berg (Swedish)
Portrayed in PGSM by: Miyu Sawai
"I am the Pretty Guardian who fights for love and for justice — I am Sailor Moon! In the name of the moon, I'll punish you!"
Sailor Moon (☾) is the protagonist of the Sailor Moon series. Her civilian identity was Usagi Tsukino ("Serena" in the Canadian dub, and "Bunny" in many other countries). She was the second Guardian to be awakened by the moon cats, and was the only character to appear in every episode of the series. Over the course of the series, she grew from a frightened heroine unsure of herself and her abilities into a brave fighter for love and justice.In all versions of the series, she referred to herself as the "Sailor-Suited Pretty Girl Soldier of Love and Justice" (愛と正義のセーラー服美少女戦士). In the manga, she was also entitled "Soldier of Mystery" (神秘の戦士) by Neo-Queen Serenity.
- Action Girl: She's always the one who's always charging into the villain's stronghold to rescue her boyfriend. Plus, she takes quite a few levels in badass as the story progresses and grows into her role as the hero.
- Action Heroine: She is the Sailor Moon after all.
- Adaptation Dye-Job: In the manga, Usagi/Sailor Moon's hair is most often pale blonde and changes to silver-white as her past incarnation Princess Serenity and future self Neo-Queen Serenity. In The Nineties anime, it's always golden blonde.
- Adorkable: A ditzy, clumsy Nice Girl.
- All Girls Want Bad Boys: The Nineties anime plays with this dynamic, with Mamoru given a motorcycle and an Age Lift from high-schooler to college student while dating a middle-schooler. He's a snarky jerk to Usagi for a long time, but they don't progress beyond Belligerent Sexual Tension until he shapes up.
- All Loving Heroine: Known as "The Messiah of Purity".
- Animal Motifs: Rabbit. Many east Asian cultures see the Man in the Moon as a rabbit, so the animal has a long association with lunar motifs. Oddly enough, she hates carrots, but this may be Truth in Television since carrots are actually bad for rabbits in real life.
- Attention Deficit... Ooh, Shiny!: In the anime, when she gets distracted very easily from important tasks.
- Attractive Bent-Gender: In Chapter 5 of the manga, Usagi uses her disguise pen to turn into a groom. And she/he is hot.◊
- Author Avatar: Naoko Takeuchi has stated that Usagi was modeled after herself.
- Badass Adorable: The Adorkable leader of the senshi.
- Badass Princess: As Princess Serenity, she killed Beryl/Metallia and defeated Galaxia.
- The Beautiful Elite: During the Silver Millenium and Crystal Tokyo.
- Belligerent Sexual Tension: With Mamoru in the first season. Usagi and Mamoru initially meet when she hits Mamoru in the head with a test paper, leading to Mamoru insulting her test score and Usagi screaming at how much she hates him. This progressed in both to rather heated meetings, though it became quickly clear the characters were developing an attraction to each other. This was drawn out much longer in the anime, and each encounter even had its own theme music. In both mediums, however, Usagi and Mamoru eventually realized they were not only Sailor Moon and Tuxedo Mask, who share a more tender and heroic relationship in combat, but also learn they were lovers in the distant past as Princess Serenity and Prince Endymion. Unlike a great deal of these examples, the tension is actually resolved rather early in the series and the drama with the pair after that comes from outside forces trying to force them apart. Played with in the fifth season of the anime, where Seiya (who is on the receiving end) assumes this is what Usagi does when she's attracted to someone before realizing she's not interested in him.
- Betty and Veronica: The Betty to Rei's Veronica for Mamoru's Archie, only in the first anime. She wins.
- Beware The Nice/Silly Ones:
- In the manga, where Usagi will really punish you in the name of the moon for your evil deeds - with lethal magical force.
- The episode "Sailor Venus' Past! Minako's Tragic Love" shows this as well - when Usagi learns that Minako had her heart broken when her friend and her crush fell in love with each other, she's so angry that when the friend (who has become the Monster of the Week) attacks them, she has absolutely no intention to heal her, and is perfectly willing to just kill her. It takes Minako pleading with her to cause her to relent, and even then she's reluctant to do so. The message is clear - you do ''not'' upset her friends.
- Big Damn Heroes: Just after Eudial kills Michiru and aims her gun at Haruka, Usagi appears in a doorway, and lunges forward, hitting Eudial and causing her to practically try to hold on to the edge of the dark cathedral pit, until she jumps onto a bell that goes down the pit. Sadly, this still doesn't save Haruka from committing suicide.
- Big Eater: Usagi, this is also one of her known traits in the series.
- Daddy's Girl: Kenji-papa is quite protective of her.
- Death Is Cheap: One of Sailor Moon's powers is explicitly resurrection, so expect main characters to die at least once per storyline. This is more prevalent in the manga than in the anime; in the latter, Sailor Moon cannot really control this power, so the Guardians tend to die a lot less often.
- Determinator/Plucky Girl: Usagi/Sailor Moon could be the Trope Codifier. She is incredibly optimistic, hopeful, determined and she NEVER GIVES UP so very, "very" much.
- The Ditz: Usagi's ditzy personality is tied together with the rest of her character.
- Does Not Like Spam: Her official profile states that her least favourite food is carrots, which is rather ironic considering that her name means "rabbit" and she's closely associated with them. Could be Truth in Television as carrots are not very good for rabbits.
- Dreadful Musician: In one episode of the anime when she tries (and fails) to play the violin.
- Driven to Suicide: In the manga, her past self committed suicide after Endymion was killed. This is carried over into Crystal and, once dragged to the Dark Kingdom, is forced to fight a possessed Mamoru, cuts him down and then turns the blade onto herself.
- Dumb Blonde: She's Book Dumb and can be a Cloudcuckoolander. Yeah, she probably fits.
- Too Dumb to Live: Happens once in the nineties anime while they're fighting the DD Girls. Aside from the fact her friends have warned her Tuxedo Mask was an illusion, she falls for it. And if you'd think once was enough, you're wrong. She does it again literally immediately after the first one.
- Edible Ammunition: In the final season she once used a Pizza for her "Moon Tiara Action" attack due to the fact that her final outfit lacked a Tiara.
- Even the Girls Want Her: Especially in the manga. Haruka even manages to kiss her in it.
- Expressive Hair: Infamously known as "Meatball Head" ("Bun Head" if you're watching the Viz subs).
- Expy: Of Minako/Sailor Venus, who Takeuchi originally created for a one-shot that would later become Codename: Sailor V. In the anime, this led to the Flanderization of Sailor Venus to distinguish their personalities.
- Fear of Thunder: One episode of Sailor Moon R reveals this, and it negatively impacts her harshly. Usagi's daughter Chibi-Usa also has a fear of thunder too.
- Feather Motif:
- Eternal Sailor Moon, her attacks of Starlight Honeymoon Therapy Kiss and Silver Moon Crystal Power Kiss which invoke purification with a blast of white sparkly feathers.
- Her Moon Crystal Power transformation in the R season also invokes this when she sprouts angel wings during the transformation.
- Fisher Queen: As Neo-Queen Serenity.
- The Fool: Rei usually picks on her for this.
- Foolish Sibling, Responsible Sibling: The Foolish to Shingo's Responsible, though she of course still ends up rescuing him a few times in the anime.
- Forgotten Phlebotinum:
- In the first act/episode, Sailor Moon's odango Hair Decorations blink, beep and act as super hearing devices projecting the sound of her friend Naru's cries for help.
- Sailor Moon can also use her domino mask as a Spider-Sense to see that Naru is in trouble. Despite how obviously useful this is, neither ability appears again.
The Manga justifies this, as Usagi was horrified by what she saw in the mask, and in a number of post transformation panels, she can be seen holding the mask as if discarding it, showing she still had the mask but preferred not to wear it. After her transformation and outfit are upgraded thoughout the first arc, it stops appearing, aside from a single use in the second arc, where she uses another new power with it to see what people have been replaced with droids.
- Episode 5 of the anime showed Usagi using a skill called "Moon Tiara Stardust" that recycled the stock animation of her normal attack, but the effect allowed her to heal children possessed by the monster of the day. This power only showed up once, and by the time she was needed to heal humans again, she used the newly-acquired Moon Stick (which unlike "Moon Tiara Stardust" did actually show up in the manga.)
- Genki Girl: Often goes crazy in a variety of situations.
- Giant Waist Ribbon: In her Super Sailor fuku, Eternal Sailor fuku, Princess Serenity and Neo-Queen Serenity form.
- Girlish Pigtails: Very long girlish pigtails.
- Goldand White Are Divine: She wears mostly (as Sailor Moon) or completely in white (as Serenity). In the Silver Millennium, her mother was worshipped as a goddess, and in modern times she is a Physical Goddess.
- Goggles Do Something Unusual: Her manga only mask lets her see disguised enemies and those who are in danger. She doesn't like it though and takes it off until it stops appearing.
- Good Is Not Soft: She's one of the kindest, sweetest and most compassionate people around, but try to harm her friends and her love and you're in for a world of pain.
- Hair Decorations: Her red jewel odango covers, as well as the white hair barrettes (which she gained later in the anime, but always had in the manga and live-action).
- Hair of Gold, Heart of Gold: In the anime. She stays quite naďve and innocent throughout the series, and as a princess, she's pretty much Purity Personified.
- The Heart: She's the female centerpiece of the series and the glue that holds everyone together. Especially emphasized in the live-action series, in which a group of four loners (Ami, Rei, Makoto, and Minako) all become true friends through Usagi's love and affection.
- Heart Beat-Down: Many of her attacks involve love and hearts, even one attacks consists of blasting enemies in the face with a gigantic glass heart. This trait would pass down to Chibi-Usa.
- Heart Light: Her final form consists of her having wings and a Glowing lotus symbol on her chest.
- Hereditary Hairstyle:
- Queen Serenity, her mother in her past incarnation, has Usagi's exact hairstyle.
- Her daughter has a very similar hairstyle too.
- Heroic Self-Deprecation: Highlighted in the third season of the anime, when Haruka and Michiru begin hurling this at Usagi.
- The Heroine: The one and only Sailor Moon.
- Idiot Heroine: A rare and one of the original female examples of this trope.
- I Just Want to Be Normal: Doesn't want to be Sailor Moon if she can help it, at first. As the series progresses, she begins to take more pride in her role as a Guardian. The reasons do change as the series progresses. At first, she just doesn't want to have to put herself in danger (her crybaby persona). As the series progresses, though, her resentment comes because of what the responsibility of being Sailor Moon has done to her and those around her (sort of like a Magical Girl version of Spider-Man).
Ami Mizuno/Amy - Sailor Mercury
: Aya Hisakawa
(first anime), Hisako Kanemoto
) (Japanese), Karen Bernstein (DiC), Liza Balkan (Cloverway), Kate Higgins
(Viz) (English), Rossy Aguirre
(Latin American Spanish), Ana Maria Mari and Elena Ruiz (European Spanish), Debora Magnaghi (Italian), Stefanie Beba (German), Gilmara Sanches (Brazilian Portuguese, Classic), Melissa Garcia (Brazilian Portuguese, R - Stars), Isabel Wolmar (European Portuguese)
Portrayed in PGSM by: Rika Izumi
"Agent of Love and Exams, the pretty sailor suited soldier Sailor Mercury! Douse yourself in water, and repent!"
Sailor Mercury (☿) was one of Princess Serenity's guardians, and was the first Sailor Guardian to join Sailor Moon in her fight. Her current incarnation was Ami Mizuno, and her powers were derived from water. Her sharp mind and analytical abilities made her the strategist of the Inner Guardians.Depending on the continuity, she referred to herself as the "Soldier of Water and Intellect" (水と知性の戦士) or the "Soldier of Knowledge" (知の戦士), under the guardianship of the "Planet of Water" (the literal meaning of the Japanese name for Mercury).
- Badass Adorable: Her sweetness can't be denied. As for the badass part, she is a Guardian who can manipulate ice and water and summon foggy mists as distractions, proving herself a great asset to the sailor team.
- Badass Bookworm: The obvious brains of the team in every iteration.
- Barrier Maiden: Her future self in Crystal Tokyo.
- Beware the Nice Ones: Ami's First Love is a good example of this, with her turning into a Academic Alpha Bitch and hoping that the demon was her academic rival so that she'd get to kill him. Also, in PGSM, she turns into a Dark Magical Girl because she felt unneeded by the Guardians, and nearly killed Sailor Moon.
- Brainwashed and Crazy: Dark Sailor Mercury in PGSM.
- By the Power of Grayskull!: "Mercury power, make up!", "Mercury star power, make up!", "Mercury planet power, make up!" (manga) "Mercury crystal power, make up!"
- Covert Pervert: While she's involved in very few romantic subplots of her own, she's always very aware of everyone else's, and when most of the Inner Guardians are perplexed and put off by Haruka and Michiru's relationship, she completely understands what's going on. Also, there's a famous scene where, when the Guardians are confronted by a boy in a towel, she can be seen peeking through her hands.
- Curtains Match the Window
- Cute Bookworm: Just look at her picture!
- The Cutie
- Dark Magical Girl: Only in the live-action.
- Elemental Hair: Her blue hair perfectly matches her water and ice affinities.
- Evil Costume Switch: Live action only. She gets brainwashed and turns into an evil version called Dark Mercury; Moon manages to bring her back, though. She still almost kills her and only snaps out of it when she has already injured Moon.
- Fog of Doom: Mercury can produce this with her Mercury Aqua Mist attack (Sabăo Spray in The Nineties anime), producing a concealing fog that gives comrades an opening to attack an enemy unawares.
- Giant Waist Ribbon: Super Sailor Mercury, Eternal Sailor Mercury, Dark Mercury.
- Go-Getter Girl
- Goggles Do Something Unusual: They're able to scan the enemy and work in conjunction with her mini-computer. Also they can release a fog in the manga. They're activated by touching her earring, and can even make a headset mic appear.
- Good Is Not Soft: She is a kind girl, but that doesn't mean that she can't be resourceful in fights and get angry at enemies.
- Improbably High IQ: She's rumored to have an IQ of around 300 by her fellow classmates. The Musicals on the other hand present this as fact. In the new Viz dub, Umino claims that it's over nine thousand!
- Innocent Blue Eyes
- Innocently Insensitive: Implied in the S season of the anime. Michiru and Ami participate in a swimming race, and Michiru senses that Ami was trying to let her win. Michiru calls Ami out on her accidentally condescending behaviour, driving the latter to tears.
- Intelligence Equals Isolation: Before meeting Usagi. Her school peers mistook her shyness for arrogance and refused to approach her.
- In the Name of the Moon: "For love and intellect, I am a sailor-suited pretty soldier: Sailor Mercury! In the name of Mercury, soak your head in water and reflect on yourself!"
- Kansai Regional Accent: In the original, Ami speaks with a light Kyoto accent, presumably to make her seem more refined and ladylike.
- The Canadian dub actually got this part right: Amy's accent occasionally sounds like Queen's Received (not as strongly as Luna's), but with enough Americanisms to make her sound like she's from the classier parts of New England.
- Kid-Appeal Character: Type 4.
- Lonely Rich Kid: More in the manga and live-action. Her single mother is a high-ranking doctor at her hospital and has to work very late hours, so Ami has been a latch-key kid most of her life.
- Mama Bear: Mercury is so pissed when a monster goes after babies that she gains a new power out of sheer anger and willpower.
- Meaningful Name: The characters used to write "Ami" can be read as "Asian beauty," and the "Mizu" in "Mizuno" means "water."
- Meganekko: As an obvious metaphor for Ami's introversion and fear of making friends. In the original manga, she just used them for reading occasionally, and the anime rarely showed them at all. In the live action she wore them all the time at first, as they made people less likely to talk to her.
- Memento MacGuffin: In Sailor Moon Crystal, since Usagi is her first friend ever, Ami rapidly becomes very attached to the pen she won on their first outing together at the Video Arcade, well before she knows it to be her Transformation Trinket. While Brainwashed, she's oblivious to orders from the Monster of the Week as she staggers to retrieve it from across a room, dull-eyed but sighing happily when she does.
- More Than Mind Control: In PGSM.
- Musical Assassin: To a small degree, when she uses her Mercury Aqua Rhapsody which takes the form of a water harp.
- Nerds Are Sexy
- Nice Girl
- Not So Above It All: Mostly in the anime.
- Only Sane Woman: Mostly in the anime, which veers more into Dysfunction Junction and exaggerated character types. In the manga, everyone is far more subdued, so she doesn't invoke this as much.
- The Quiet One
- Renaissance Man: She's demonstrated proficiency at both CPR and mouth-to-mouth. She also has demonstrated fluency in both English and German. She is a top-ranked chess player, able to compete against chess masters three times her age. She has, on occasion, written lyrics for instrumental music she likes. Also she fights monsters in her spare time.
- Shrinking Violet
- Shy Blue-Haired Girl: Former poster child of this trope.
- Take That, Audience!: The first page from the "Ami's First Love" manga has her saying: "Stop reading manga and begin studying!"
- The Smart Girl: Stated to have an IQ of 300, she contributes most with her powers of observation.
- Smart People Play Chess: Versus Berthier and the daimoness U-Ikasaman.
- Surprisingly Good English: In the anime she proved herself on the same level of Minako, who learned her almost accentless Queen's English in London.
- Tareme Eyes
- Teen Genius: Ranked as one of the top 3 at her school, and frequently as the top-scoring student in all of Japan.
- Trademark Favorite Food: According to her, her favorite food is sandwiches, since she can still read while eating them.
- Water Is Blue: Naturally, her fuku is light blue and royal blue.
- Weak, but Skilled: Her combat ability is kind of a joke (especially in the first season, where she just makes fog), but she's got highly useful support abilities (such as her computer) and is an excellent strategist as well.
- You Gotta Have Blue Hair: Dark blue.
Rei Hino/Raye - Sailor Mars
Voiced by: Michie Tomizawa
(first anime), Rina Sato
) (Japanese), Katie Griffin (DiC and Cloverway), Emilie Claire Barlow
(DiC, eps 66-82), Cristina Valenzuela
(Viz) (English), Monica Manjarrez
(Latin American Spanish), Julia Haacke (German), Christina Rodrigues (Brazilian Portuguese, Classic), Denise Popitz (Brazilian Portuguese, R - Stars), Cristina Cavalinhos (European Portuguese)
Portrayed in PGSM by: Keiko Kitagawa
"Soldier of Flame and Passion, the pretty sailor suited soldier Sailor Mars! In the name of Mars, I will chastise you!"
Sailor Mars (♂) was the fourth Guardian discovered by the moon cats in 20th-Century Tokyo. Her civilian identity was Rei Hino, or Raye Hino in the Canadian dub. Sailor Mars was given different titles throughout the various series, including "Soldier of War" (戦いの戦士) and "Soldier of Flame and Passion" (炎と情熱の戦士), under the guardianship of the "Fire Planet" (the literal meaning of the Japanese name for Mars). Depending on the continuity, she would also refer to herself just as the "Soldier of Flame" (炎の戦士) or the "Soldier of Passion" (情熱の戦士).
- Action Girl: Is usually one of the first ones to charge into a fight. She definitely has the skills to back it up and has destroyed several monsters on her own.
- Adaptation Personality Change: Was hit the hardest in the transition to the 90's anime. In the manga, she was more serious and focused, but distant from peers and held men in great contempt. In the anime, she was given a fiery temper (pun intended?), and was more chummy and boy-loving, in stark contrast with her original characterization. PGSM largely retained the manga characterization, though made her somewhat colder. In Sailor Moon Crystal she is closer to her original manga personality, though up to the fourth act, she's a bit friendlier compared to how she starts out in the manga.
- Adaptational Villainy: In a sense. Rei seems more abusive towards her friends in the anime than in the manga, especially in the first season of the former. It's even worse in the DiC dub where Raye makes no qualms about wanting to kick Serena out of the Sailor Scouts and take over as the leader.
- Aloof Dark-Haired Girl: Her appearance is a given, but she's much more so in the manga. In the anime she has a fiery Tsundere temperament, but in the manga she is serious and aloof.
- Anti Heroine: Not so much in the original Japanese anime or in the manga, but certainly in the English dub and the live action. In the latter she's notably a no-hugging, no-kissing kind of person in a show full of Power of Love.
- Archer Archetype: Rei fits this very well in the manga. She is slender, elegant, smart, stoic, accustomed to being alone, and from the upper class. While she isn't anywhere near as stoic in the 90s anime, and she isn't stated to come from a wealthy family, it is made clear that she initially had no respect for Usagi as a fellow Guardian.
- Asian Rune Chant: One of her powers.
- Badass: Just after transforming into Sailor Mars for the first time, she destroyed a youma without Sailor Moon's help. In the finale of the first season, she kills a youma while trapped inside an ice cave, then died, but not before destroying the youma holding her battered body in a blaze. In the StarS season, her extreme precision allowed her to fire off her Flame Sniper to kill Nehellenia's mirror image, without harming Neptune, whom the mirror image was using as a shield between itself and Mars.
- Barrier Maiden: Her future self in Crystal Tokyo.
- Betty and Veronica: The Veronica to Usagi's Betty for Mamoru's Archie, only in the first anime. She loses.
- Bi the Way: Implied in the manga and anime: she is always shown having been in love with at least one man, and has a lot of Les Yay with either Minako or Usagi, depending on the medium.
- The Bully: A subtle example in the first season of the 90s anime, towards Usagi and Ami. Rei constantly goaded Ami into snubbing Usagi along with her. And in an episode where Ami shyly suggests that Usagi might be suited for the role of princess, Rei pinches her leg, forcing Ami to reconsider. She mellows out throughout subsequent seasons, becoming more respectful of the two.
- By the Power of Grayskull!: "Mars power, make up!", "Mars star power, make up!", Mars Planet Power, Make up! (manga) "Mars crystal power, make up!"
- Casting Gag: Sailor Moon Crystal only: It's not the first time Rina Sato has voiced a Miko before.
- Celibate Heroine: In the manga, due to a vow of chastity she gave in her past life. There's only one man in whom she professes romantic interest, and after she realizes he is completely unavailable she never brings the subject up again. In the anime, she's not like this at all.
- Combat Stilettos: Though not extremely high, it's even Lampshaded in a pre-fighting line that heads the Combat Stilettos Trope Page: "I'll punish you in high heels!"
- The Comically Serious: Especially when in the company of Usagi.
- Commander Contrarian: In the dub (while she quarrels with Usagi in the original, it never gets this far).
- Deadpan Snarker: Moreso in the anime, less so in the manga.
- Defrosting Ice Queen: In the manga and live-action.
- Detect Evil: One of the powers she has even without transforming.
- Does Not Like Men: In the manga and Crystal, though to a lesser extent in PGSM. In the 90s anime, she's just as boy-happy as all the rest.
- Eerie Pale-Skinned Brunette: Served to make some visitors of her shrine weary of her. It doesn't help that she has mildly psychic powers, serving to enforce the trope even more. Though she's still admired for her beauty because of or in spite of this trope.
- Even the Girls Want Her: Both anime and manga.
- Fire Is Red: She has fire-based powers and her signature color is red.
- Giant Waist Ribbon: Super Sailor Mars, Eternal Sailor Mars.
- Hair-Trigger Temper: In the anime.
- Hot-Blooded: In the anime. In the manga she is still quite passionate, but never quite goes this far.
- Improbable Aiming Skills: In the Nehellenia arc of the StarS season, Sailor Mars kills Nehellenia's mirror image without the arrow touching Sailor Neptune, whom Nehellenia was holding directly in front of her to stop Mars from attacking. All this after Mars and Neptune had taken a beating from Nehellenia's mirror image. Neptune herself was awestruck by Mars's incredible precision.
- In the Name of the Moon: "For love and passion, I am a sailor-suited pretty soldier: Sailor Mars! In the name of Mars, I will chastise you!"
- Jerkass Has a Point: Sure she can be a bitch and an unsympathetic bully towards Usagi, but sometimes she's merely frustrated for having to put up with Usagi goofing off so much in the beginning. This fades away in the second season, though.
- Jerk with a Heart of Gold: She may be sarcastic and have a short-temper, but she's a Nice Girl underneath it all.
- Lady of War: In the manga and Sailor Moon Crystal. Even in the 90s anime, her attacks have a certain kind of grace to them.
- The Lancer: To Usagi in the anime. In the manga, she's The Lancer to The Lancer (Minako). They argue a great deal, mostly because Rei insists on pointing out the flaws to every plan.
- Lovable Alpha Bitch: Arguably, she is popular at her school, and she does act kind-of snobby and mean towards the other Guardians, particularly Usagi and Ami. But she is actually nice to her classmates, and then she becomes nicer (though still Hot-Blooded) to the Guardians. The live-action show and Sailor Moon Crystal avert this, as she is more distant than actually mean, and is actually shown to be an outcast because of her psychic powers.
- Meaningful Name: Her given name is written in katakana, but sounds the same as the words meaning "cool," "spirit," or "companion." The "Hi" of her last name means "fire." Her full name sounds the same as the Japanese phrase hi no rei, meaning "spirit of fire".
- Miko: And a deeply faithful one. The Catholic school Rei attends is one for rich girls and a Captain Ersatz of the one that the girls from the Imperial Family (including a young Empress Michiko) and other rich girls attend in Real Life. It's a symbol of the Hinos' ultra high-status in Japanese society and not her actual faith, but this is a Justified Trope: a Shinto practitioner is generally allowed to profess other faiths parallel to their Shinto-based beliefs.note
- Ojou: More in the manga.
- Paper Talisman: As a shinto priestess, Rei can use Ofuda and in some occasions these power her attacks or negatively impact her enemies. Minako even steals one of Rei's Ofuda slips and uses it.
- Parental Abandonment: In the manga and the live-action, mom is dead and she's emotionally distanced from dad.
- Personality Powers: Averted in the manga, live-action and Crystal, where she's more of a calm Aloof Dark-Haired Girl, but played straight in the 90's anime where her temper is just as fiery as her abilities.
- Playing with Fire: Well, obviously.
- Pre-Asskicking One-Liner: "I'll punish you in high heels!"
- Proud Beauty: In the 90s anime, Rei knows that her looks are admired by many, many people, and she boasts about her beauty many times. In one SuperS episode, she got front cover of a magazine for her beauty and she basked in all the attention she got, and even rubbed it in the faces of the other Guardians. In the manga and Sailor Moon Crystal, her beauty gains her many admirers (especially Usagi), but she is somewhat more indifferent to her good looks.
- Purple Eyes
- Raised by Grandparents: Her maternal grandpa takes her into his shrine after Rei's mom perishes to illness and she refuses to live with her dad.
- Rapunzel Hair
- Raven Hair, Ivory Skin: Crosses with Eerie Pale-Skinned Brunette, with the way some people regard her.
- The Smart Girl: Serves this role alongside Ami in the original manga.
- Sugar and Ice Personality: In the manga and the live-action, she is aloof, cynical and sarcastic, but kind to children and a loyal Guardian who is deeply grateful for her True Companions. Downplayed in Sailor Moon Crystal, where she is more of a Shrinking Violet, and outright averted in the 90s anime, where she is a hot-tempered Tsundere.
- Tomboy and Girly Girl: Girly Girl to Minako's Tomboy in the manga.
- Tsundere: In the 90s anime. She starts quite tsuntsun, becomes more deredere... and her tsundereness comes out when around both Yuuichirou and Usagi.
- Tsurime Eyes: Especially pronounced in the manga and Crystal. Out of all the Inner Guardians, she has the most dramatic ones.
- Vitriolic Best Buds: With Usagi in the anime and with Minako in the manga. Rei's half of the "Best Buds" part is best exemplified in the R movie. When Usagi overtaxes the Silver Crystal and dies, Mars is the only member of the Guardians to shout her name without an honorific attached.
- You Gotta Have Purple Hair: Her hair, while described as black, is stylized as purple in the manga and in Crystal, likely to make colored spreads more vibrant. The first anime keeps it black but gives it a purple sheen.
Makoto Kino/Lita - Sailor Jupiter
: Emi Shinohara
(first anime), Ami Koshimizu
) (Japanese), Susan Roman
(DiC and Cloverway), Amanda Celine Miller
(Viz) (English), Araceli De Leon
(Latin American Spanish), Veronika Neugebauer (German), Mandy Huydts (Dutch), Isabel de Sá (Brazilian Portuguese, Classic), Fernanda Bulara (Brazilian Portuguese, R - Stars), Cristina Paiva (European Portuguese)
Portrayed in PGSM by: Mew Azama
"Agent of Love and Courage, the pretty sailor suited soldier Sailor Jupiter! In the name of Jupiter, I will punish you!"
Sailor Jupiter (♃) was the fifth and last Guardian discovered by the moon cats in 20th-Century Tokyo. Her civilian identity was Makoto Kino, or Lita in the Canadian dub.She referred to herself as the "Soldier of Thunder and Courage" (雷と勇気の戦士) and the "Soldier of Protection" (保護の戦士), under the guardianship of the "Planet of Thunder" (雷の星), and was the strongest of the Inner Guardians in terms of physical strength, as well as the tallest among them.
- Action Girl: Took out three street thugs who threatened to rob Serena (Usagi), punched Zoicite in the face while trying to protect Game Machine Joe, and saved Sailor Moon from the crane game monster in her debut episode and then she got her powers.
- Adaptation Dye-Job: Makoto/Sailor Jupiter had pink/strawberry-red hair in early manga art, but in both The Nineties anime and recursively, later manga art, it's brown.
- Badass: Before transforming into Sailor Jupiter, she knocked out three musclebound thugs harassing Usagi, and has destroyed youma without Sailor Moon's help. In the finale of the first season, just before succumbing to the power of her own attack, she destroys two of the five youma holding her captive and electrocuting her. In the Makaiju arc, just before transforming into Sailor Jupiter for the first time after her first death, she picks up a youma and tosses it over her back. In the StarS season, she survived an enormous beating from the real Nehellenia while trying to protect Usagi.
- Badass Boast
- Barrier Maiden: Her future self in Crystal Tokyo.
- Beware the Nice Ones: Makoto tries hard to be feminine, and she is very encouraging and empathetic towards her fellow Guardians, especially Usagi and Ami. She also destroyed multiple youma without Usagi's help, and attacked Nehellenia herself, while the other Guardians were tag-teaming against Nehellenia's mirror images. She is also often the first Guardian to attack a monster.
- Big Bra to Fill: Sailor Jupiter, by far the most "talented" guardian in the anime, is downright flat-chested in PGSM.
- Big Eater: Downplayed, though her side story in "Exam Battle Chapter: Makoto's Melancholy" shows her obsession with cooking and eating, and she ends up overeating from stress.
- Her debut episode in the anime shows her almost ordering a big bowl of curry, then changing her order as she did not want to seem indelicate.
- The Big Girl: Jupiter stands out by being taller than everyone else, even the boys at her school. She knows martial arts and kicks ass both in and out of her uniform.
- Bi the Way: Though she protests, her crush on Haruka is in no way inhibited by learning she's a girl.
- Boobs of Steel: She's got quite the, ahem, "talent."
- Bully Hunter: Took out three bullies who threatened Serena/Usagi.
- By the Power of Grayskull!: "Jupiter power, make up!", "Jupiter star power, make up!", Jupiter Planet Power, Make up! "Jupiter crystal power, make up!"
- Chef of Iron
- Cloud Cuckoolander: Has her moments, though not nearly as frequently as Usagi does.
- Eating Lunch Alone: In her first episode. Usagi subverts it quickly by asking her to share, though.
- Effortless Amazonian Lift: Her debut in the anime has her throwing a grown man around like a ragdoll. She also picks up Ami during a dance and shows no physical strain, and cheerfully lifts a skater named Misha similarly when he cannot do it for her due to her weight. In the manga, her first appearance has her saving Usagi from a speeding car by picking her up and getting her out of the way with no effort.
- Empowered Badass Normal: In her anime debut, she curb-stomped three brawny men, left a bruise on Zoisite's face, and threw the Monster of the Week over her head. All of this was before she got her Guardian powers.
- Everything's Sparkly with Jewelry: Has a beautiful pair of rose-shaped earrings. They become a Chekhov's Gun in the anime, as Mako is injured while fighting one of Nehellenia's clones but seeing her earrings on the ground snapped Usagi out of a Lotus-Eater Machine she was in. They're even stated to smell good.
- Face of a Thug: Intentionally subverted. Makoto (Lita) isn't ugly, but everything about her design was to make her look like a delinquent (according to Japanese culture).
- Feminine Women Can Cook: She actually tries to invoke this. In one episode of the third series, she secretly confides to Usagi that she only got into cooking to compensate for her tomboyishness.
- Gender-Blender Name: "Makoto" is a unisex name, which is fitting since she's a Tomboy with a Girly Streak.
- Gentle Giant: She's not the bully she appears to be at all.
- Get A Hold Of Yourself Man: In the manga, while bound by an induced Epiphanic Prison, Makoto questions whether she really wants to be a Guardian. She gets slapped and told off by her own Crystal Guardian, and is only given her Jupiter Crystal when she realizes that protecting Sailor Moon and her fellow Guardians is her true dream.
- Giant Waist Ribbon: Super Sailor Jupiter, Eternal Sailor Jupiter.
- Girly Bruiser: It's telling how much the anime runs on this trope when the most tomboyish girl in the group is still a Girly Bruiser. Makoto loves cooking and shopping and is the most boy-crazy of all the other girls.
- Good Is Not Soft: Makoto is a sweet girl and has a motherly demeanor, but if you try to hurt her friends, you better run.
- Green Eyes: Matches her Jupiter look.
- Hair Decorations: Her ever-present green hair beads that tie her pony tail up.
- Huge Schoolgirl: Maybe one of the most famous examples in the whole shoujo genre. Her height is intimidating to most Japanese people.
- In the Name of the Moon: Subverted in that she never got an introduction speech. Reverted in the live-action, where she does get one: "Soldier of Thunder and Courage, Sailor Jupiter! In the name of Jupiter, I'll punish you!"
- Japanese Delinquents: Her overall looks (very long school skirt, jewelry, wavy hair) and her bad reputation at school comes from the concept of Sukeban or female school rebels. Makoto was intended to be a delinquent leader who smoked, drank, and had a motorcycle gang in tow, but the idea was scrapped out and only her looks and bad rep stayed.
- Kung-Fu Wizard: Along with her lightning based powers, she practices kung fu and relies a fair bit on physically attacking the enemy, and makes use of Full-Contact Magic.
- Loving a Shadow: She says every guy she likes reminds her of her senpai, but considering she falls for every handsome guy she sees one wonders whether it's true.
- Made of Iron: While protecting Usagi, she survives a barrage of black lightning blasts from the real Nehellenia, leaving Nehellenia exhausted.
- Mama Bear: She is the Sailor Soldier of Protection, and, as such, will fight back if her friends are in danger. One of the biggest examples is in R, where she snaps after seeing Sailor Moon pinned to the ground by a Cardian and defeats it singlehandedly — despite being weak from donating blood to her friend, Ken, in the hospital.
- Meaningful Name:
- The "Ki" in "Kino" means "wood" or "tree." Her given name is written in hiragana, but sounds like the word for "sincerity"; her full name sounds the same as the Japanese phrase "sincerity of wood."
- She got her Canadian dub name "Lita" because it is similar to "lightning", her other elemental power. It also sounds like a variation of "Leda", which is one of the moons of Jupiter, and the mother of Helen of Troy by Zeus.
- Misunderstood Loner with a Heart of Gold: She gets unfairly painted as a Delinquent. She's also notorious for fighting at her old school (in the English dub, they just kept the fact that everyone was afraid of Lita, as she got thrown out of her old school for fighting and may be a bully. Her height in Western culture is actually pretty common with some girls), yet, she only fights if someone is in danger, not to threaten and harass people for fun.
- In the manga, it was explained that she transferred schools after being rejected by her senpai; her being expelled for fighting was just gossip.
- Muscles Are Meaningless: Even though she's taller than the other Guardians, she borders on Charles Atlas Super Power given she's not any more muscular than the other characters and can easily lift things bigger than her.
- On the other hand, in the Materials she is described as being "meatier than normal" (in comparison to Usagi's "a little chubby" or Rei's "slender").
- Neat Freak: In the manga version.
- Nice Girl: Despite her surly appearance, Makoto is consistently a mother figure to the Sailor Team and would never hurt somebody unprovoked. An episode in the Super S season shows her refusing to give up on an old friend's dream to write a novel.
- No Guy Wants an Amazon: Poor Makoto. At least the Periphery Demographic strongly disagrees.
- Parental Abandonment: Her parents are dead from a plane crash. Mostly in the manga.
- Petal Power: One of her manga attacks.
- Platonic Life Partners: With the one-shot anime character Shinozaki, her former schoolmate. When Usagi asks if he is her boyfriend, she denies it; their relationship is greater than that.
- Running Gag: In the anime, whenever she meets a boy, she will say he reminds her of her senpai (Japanese) / old boyfriend (English). Including a dog, once.
- Serial Romeo: She will fall for every handsome guy she sees.
- She's Got Legs: Even more so than her castmates; obvious given her height.
- Statuesque Stunner: Taller than most, but shorter than Haruka, Setsuna, Seiya, and Taiki.
- Supreme Chef: Aspires to one day own her very own bakery.
- Team Chef: Cooks for the other Guardians on various occasions.
- Tomboyish Ponytail: Seen untied only once, at the beginning of the "Nurse Minako" episode.
- Tomboy Princess: Tall, strong, independent, good at martial arts and other sports, and also the princess of her planet.
- Tomboy with a Girly Streak: She's physically the strongest of the scouts, can beat up grown men, and was expelled from a previous school for fighting, but she's also the best cook, seamstress, and housekeeper of them, and wants to be a florist and a baker (in the English version, she wants to own her own restaurant and cook there).
- Transfer Student Uniforms: Justified; Usagi's school does not have a big enough uniform for her so she keeps her previous one. Thankfully when they reach high school the school has sizes that can catch up to her.
- Troubled, but Cute
- Wind is Green: Green is her color, and in the manga she had a joint power of creating hurricanes, typhoons and tornadoes of flower petals and such.
- Worf Effect: Gets hit by this hard. Even though she's consistently built up as a strong fighter, Jupiter is always the first one to lose a fight against the new villain or rival Guardians. In the manga, she even gets beat up by her own comrade. However, said comrade is the absolute best of the Guardians in terms of combat.
Minako Aino/Mina - Sailor V/Sailor Venus
: Rika Fukami
(first anime), Shizuka Ito
) (Japanese), Stephanie Morgenstern (DiC), Emilie Claire Barlow
(Cloverway), Cherami Leigh
(Viz) (English), Maria Fernanda Morales
(Latin American Spanish), Claudia Lössl (German), Eleonora Prado (Brazilian Portuguese, Classic), Priscila Concepción (Brazilian Portuguese, R - Stars), Cristina Paiva (European Portuguese)
Portrayed in PGSM by: Ayaka Komatsu
"Agent of Love and Beauty, the pretty sailor suited soldier Sailor Venus! In the name of Love, I will punish you!"
Sailor Venus (♀) was the first Sailor Guardian to be awakened by the moon cats, one year before Sailor Moon, but she was the last Guardian to appear in the show's first season. Her civilian identity was Minako Aino, or Mina in the Canadian dub. She met Artemis when she was 13 years old.Sailor Venus worked solo for many months as Sailor V, trying to trick the Dark Kingdom (then acting as the Dark Agency) into thinking she was the Princess while looking for the real one herself. Since Sailor Moon did not originally exist in the Silver Millennium (Princess Serenity wasn't a fighter), she was the "true" leader of the Inner Guardians. Depending on the continuity, she referred to herself as the "Soldier of Love and Beauty" (愛と美の戦士) or the "Soldier of Love" (愛の戦士), under the guardianship of the "Planet of Beauty" (美の星).
She was actually the first Guardian to ever be created, originally starring in a 1991 one-shot that would eventually become the manga Codename: Sailor V
, which was published alongside the Sailor Moon