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Creator / SNK

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"The Future Is Now."
Company Motto, 1986-2001, 2016-present

SNK, an acronym for Shin Nihon Kikaku 『新日本企画』 (Japanese for "New Japan Project"), is one of the better known video game companies headquartered in Suita, Osaka, Japan. Besides developing arcade games dating back to 1978 (its very first game, Ozma Wars, was programmed on a reverse-engineered Space Invaders board), SNK is also responsible for the Neo Geo home console, as well as the short-lived Hyper Neo Geo 64 and portable Neo Geo Pocket. The company's legal and trading name became SNK in 1986. It also possesses a unique story of collapse and rebirth: After things started to look bad in the beginning of 2000, SNK was forced to declare bankruptcy in 2001 and sold many of its rights to various companies. Eventually, with hard work and effort, its CEO, Eikichi Kawasaki, eventually gathered up many of its former rights and employees and rebuilt SNK, now named SNK Playmore. Kawasaki was the company's largest shareholder until August 2015, when his shares (along with his wife's) were bought by a Chinese joint venture. In April 2016, SNK Playmore announced that they were changing their name back to SNK, and brought back their old motto as shown above. On December 1, 2016, they changed their legal name from "SNK Playmore Corporation" to "SNK Corporation" to complete the change and rang it in with a fresh new Vanity Plate with a familiar jingle.

SNK is mostly known for its fighting games and was once the biggest rival of Capcom in that field; this rivalry was embodied in the SNK vs. Capcom crossover series. Their fighting game bosses have a reputation for being extremely harder than their rival companies' counterparts, thus making them the Trope Namer for SNK Boss. To casual observers, SNK's 2D fighters were mere imitators of the Street Fighter series, but this is not the case. The combat systems are totally different, with SNK's Art of Fighting series introducing the whole concept of the super special move that would go onto to become a fighting game staple. Also, although both employed luxuriously rich, detailed 2D visuals, SNK's backgrounds were more expressive, and often filled with comic touches. It's also worth pointing out that staff have switched between the Capcom and SNK camps over the years, with original Street Fighter creators Takashi Nishiyama and Hiroshi Matsumoto going onto to work at SNK, notably creating the Fatal Fury and The King of Fighters series, while famed illustrator Shinkiro as well as lesser known Senri Kita note  started at SNK but now work for Capcom.

Has nothing to do with Attack on Titan (which has the Japanese name of Shingeki no Kyojin), despite sharing the same initials. Fans of the video game company have taken to using the company's new names (SNK Playmore, then SNK Corporation/SNK Entertainment) because of the potential confusion.


Consoles made:

  • Neo Geo (1990–2004)
  • Neo Geo CD (1994–1997)
  • Neo Geo Pocket (1998–1999)
  • Neo Geo Pocket Color (1999–2001)

Games developed:

Fighting games

Others


Tropes present in many SNK games:


Alternative Title(s): SNK Playmore

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