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Missing Trailer Scene

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Sauron: Wait, will any of this actually be in the movie?
Wayne: No, it'll all be lost during post-production.
The One Ring to Rule Them All 3 teaser trailer

Never Trust a Trailer taken to the logical extreme: some trailers are so untrustworthy they include scenes that have been cut from the film itself. Or even worse, filmed just for the trailer.

Most trailers are put together by companies that have no idea what is or is not going to get cut from the film, but this doesn't really help the poor bastard that only came to see the scene that didn't make it in.

This may, however, be justified by the fact that the movie is still being edited as the trailers are released. Since the editing process may take months and sometimes only finish mere weeks before the theatrical release, it is rather common for the trailer scenes to either become a Deleted Scene or be replaced by an alternate take in the final cut.

This trope is also common in teaser trailers that are released long in advance of a film's release. They often feature special footage or scenes that are never intended to be used in the film, said footage either being made specifically for promotion or re-purposed internal materials from early production tests.


All in all, such scenes can be found in nearly every movie with a sufficient amount of promotional material. Expect them to appear in the Deleted Scenes section of the DVD or to be included in a Recut for a Limited Special Collector's Ultimate Edition.


  • Film (Live-Action)

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    Anime and Manga 
  • The fourth Bleach movie has two short scenes. The first shows Shuren's Togabito group arriving as a group before the battles start. But the five are never seen together in one scene. The second scene shows Yuzu's kidnapping in the family's house. The movie shows the two sisters being already captured by the villains.
  • One Piece had a dub-only example of this. Back when 4Kids had the license to the series, they released a promotional DVD which included music videos featuring clips from the series. Many of these clips were from the Buggy side-story, Apis, and Little Garden story arcs, which were completely skipped from the 4Kids dub of the series. To make things weirder, the dub had already passed the point where these story arcs should have been.
  • Almost all Pokémon movie trailers have scenes not in the finished movie. In fact, most of the original trailers were composed of nothing but early production footage:
    • The original Japanese teaser trailer for Pokémon: The First Movie. It not only has scenes that don't appear in the film itself, but the trailer heavily implies that it's a Distant Finale for the entire franchise.note  It shows what appears to be an older version of Misty telling a story to a young girl in a park. In addition, the ending theme it uses, "Fantasy in a Pocket", was never used in any version of the film.
    • For Pokémon 2000 an early trailer showed a scene where Ash leaps to rescue Pikachu off a cliff. A tearful Misty (who isn't wearing her jacket like in the final product) tries to run and save Ash but is stopped by Tracey. There's also a scene with Ash and Pikachu on the boat that isn't present in the final product.
    • A trailer for Pokémon: Destiny Deoxys depicted a space battle between Deoxys and Ash riding on the back of Rayquaza, which was nowhere to be seen in the final cut. This may have caused the Urban Legend of Zelda of being able to ride Rayquaza into space in Pokemon Emerald.
    • Some of the trailers for Pokémon: Lucario and the Mystery of Mew show Kid's van being caught in the middle of a geyser field, Lucario dodging falling rocks, Lucario apparently dead, and various other scenes cut from the final film.
    • A teaser for what eventually became Pokémon: Zoroark: Master of Illusions originally depicted Ho-Oh and Lugia locked in aerial combat, presumably for a Heart Gold/Soul Silver tie-in at the time. Other early trainers showed a shadowy Evil Twin of Ash, which also never made it to the movie.
    • Just about every movie has a trailer scene of Ash screaming as Pikachu falls from a great height. No such scene has actually been in any of the movies yet.
  • Rebuild of Evangelion:
    • The teaser for the second movie shows Misato slapping Ritsuko across the face during a heated argument. Nothing remotely close to this happens in the movie.
    • The same teaser shows Mari watching a flock of birds fly away as Zeruel attacks. In the actual movie, she's busy hijacking Unit-02 when Zeruel first arrives and begins attacking the city.
    • Almost nothing from the teaser for the third movie was included in the final film, as the script was heavily rewritten during production.
  • Most of the clips in the trailer for the first episode Idol Time PriPara were not seen in the final version of the episode or were altered, like the glances we see of Michiru and Nino in their civilian identities.

    Fan Fiction 

    Film – Animation 
  • In the trailer for The Adventures of Pinocchio features some scenes not shown in the movie and Pepe's voice is done by Wallace Shawn rather than David Doyle.
  • In the trailer for Aladdin and the King of Thieves during the "Welcome to the 40 Thieves" song Aladdin is seen with a bloody arm from his fight with Saluk, the blood is edited out in the film. However, you can see it when he clutches his arm after being cut.
  • A trailer for Arthur Christmas has Arthur hanging from Evie (Grandsanta's sleigh), yelling "No child left behind!" as he's determined to get a gift to the child forgotten by Santa. This line is not in the film.
  • The trailer for Atlantis: The Lost Empire prominently featured random scenes with Vikings sailing through a thunderstorm, and later being sunk by a sea monster. This made it look like the Vikings were the main characters, but it was taken from the film's original prologue, which was replaced with the more plot-relevant depiction of Atlantis' destruction. Thus, no Vikings appeared in the actual film.
  • In a fairly bizarre example, the commercials and trailers for Batman & Mr. Freeze: Sub-Zero consisted of clips from Mr. Freeze's previous appearances on Batman: The Animated Series. Presumably they hadn't finished their animation yet.
  • The original trailer for Beauty and the Beast: The Enchanted Christmas had a brief scene where the Beast's rose floats through the glass towards Belle. No explanation is given in the trailer, and the scene is not in the final movie.
  • The teaser trailer for Big Hero 6 follows the Pixar trend of showing a comedic gag — Hiro struggling to fit Baymax into a suit of armor, only to have the armor pop off Baymax right after he finally gets it all on — that's nowhere to be found in the actual film. Hiro does suit up Baymax in armor in the film, but no armor-popping happens there. It also shows him in a lab at the San Fransokyo Institute of Technology, while the movie changes the location to his garage.
  • In a trailer for Captain Underpants: The First Epic Movie, there was a scene where Professor Poopypants pops up behind Mr. Krupp's back and yells "Surely, he's got it!", which never happens in the final film. Also, some shots were altered to avoid spoilers.
  • Trailers for the 2005 Disney film Chicken Little almost always included this joke:
    Buck: Son, there's something I want you to know.
    Chicken Little: What, Dad?
    Buck: In about three seconds, I'm going to scream like a little girl.
  • Most of the trailers for Cloudy with a Chance of Meatballs have Gag Dubs over real movie dialogue.
  • Despicable Me features Gru giving an Oh, Crap! expression when he was about to be attacked by kids (which includes the boy he gave the balloon he popped). The final film has him noticing the three girls from earlier.
  • In The Emoji Movie, Poop's line in one of the trailers, "Okay son, what do we do after we go potty?" was changed to "That's because I believe in you!" in the actual film.
  • In the trailer for The Emperor's New Groove, after Pacha and Kuzco accidentally get tied around a tree branch, Pacha mutters, "Or not," in reference to a line he said right beforehand ("Don't worry, your highness! I got ya! You're safe now!"). This wasn't in the movie.
  • Epic: Nod dangling from Mub's eyestalks after dangling from the branch. Also, Mandrake's line "I'm going to destroy the forest, but I'm only going to do it once".
  • In the original trailer for Felix the Cat: The Movie, the Duke of Zill has a less threatening looking design.
  • In Flushed Away, the pair of butler hamsters seen in the trailer are not in the film itself. They originally were, and were named "Gilbert and Sullivan". They do appear in the video game adaptation.
  • Frozen:
    • The scene of Kristoff shouting "Now we just have to survive this blizzard!" and Anna replying "That's no blizzard; that's my sister!" with Elsa then conjuring up a blast of snow on top of the mountain is completely absent from the film. It's actually from an early animation test back when Elsa was the main villain. The animators ended up using elements of it for the Marshmallow chase scene in the movie, but to do so had to completely reanimate and redub parts of it because it clashed vastly with the final characters' designs and personalities (Marshmallow has tree limbs for arms, Anna is afraid to jump off the cliff and lacks her Skunk Stripe, etc).
    • As with the Pixar films, the first teaser is a self-contained skit (in this case, of Olaf the snowman trying to get his carrot nose back before it's eaten by Sven) not meant to be in the movie, although some of the animation is reused for one of the final scenes.
  • One of the first trailers for The Grinch has a scene in which the Grinch gets annoyed with his alarm clock playing Pharrell Williams' "Happy". In the actual film, three Christmas songs play instead: The Jackson Five's cover of "Santa Claus Is Coming To Town", a Christmas-themed rap song and the Ray Conniff version of "The Twelve Days Of Christmas", which also plays later in the film when we see the same alarm clock being crushed by a dresser.
  • Home:
    • An early trailer featured Pig snorting like his namesake in his sleep. This isn't seen in the film.
    • Several clips from Almost Home were used in the trailers, but not in the film itself.
  • The scene in the teaser trailer for Hotel Transylvania 2 is in the final film, but plays out slightly differently. Also, Mavis and Jonathan's son Dennis has a slightly different design.
  • A variation occurred with How to Train Your Dragon. The scene where Astrid finds out about Toothless had her saying "you're so busted" in the trailers. In the film, she says nothing. In a more different vein, one scene in the trailers had Hiccup insulting Toothless and Toothless hitting him on the head in response. This happened in the film, but in two very different instances.
    • TV spots for the movie often included Gobber exclaiming "There go my undies!" as the Red Death dragon shows itself (presumably as a Brick Joke to an earlier moment where he responded to Stoick saying "all hell is going to break loose" with "so will my undies" as they approach the dragons' island). He never says this in the final movie.
  • In an ad for Jimmy Neutron: Boy Genius, Cindy says to Jimmy "If we blow up, whatever's left of me is kicking your butt." Not in the finished film, but it did appear in a junior novelization. The TV adverts edited "kicking your butt" to "kicking your can", so much effort put into a deleted scene.
  • Perhaps one of the most significant examples would be The Land Before Time since various trailers and TV spots for the original film had snippets of animated footage that weren't in the final film at all, but are much talked about with fans as they are from scenes that were cut out due to concern that the film would be too scary for kids (many of these scenes were ones that apparently involved Sharptooth).
  • Legend Of The Guardians The Owls Of Gahoole:
    • One part shows how Noctus tells his owlets a story of the Guardians of Ga'Hoole, with Soren not wanting his father to stop telling it. Eglantine asks what happens next, and while Soren tells it, Kludd scoffs "They win and go back home, lalala, the end! Now think of something real", leading to Soren responding, "They're real." In the final movie, it's replaced with Kludd scoffing at how Soren's head is filled with stories and dreams, to which Soren responds with "There's nothing wrong with dreams."
    • Another has Grimble saying "You're going to need to go a long way to find the guardians." When Soren asks in surprise that they're really real, Grimble responds, "Oh, they're real, all right." In the final version of the movie, they cut it down to Soren just asking in reply, "Da's stories are true?"
    • At St. Aggies, Gylfie tells Soren, "We're each other's family now. We'll find them together." This line and scene were not included in the actual movie.
  • For Minions, the scene where a king is accidentally impaled by his own sword is not included in the montage of the deaths of the Minions' various bosses in the final film.
  • The first trailer of Moana has Maui the Demigod explain who he is, does a little dance around a campfire and then cuts to Moana being confused. This scene is not in the movie. Not only that, but the scene also has Moana's pet pig Pua sitting beside her, he never actually goes with her on her journey and is barely in the movie at all. Perhaps this scene was made exclusively for the trailer?
  • Monsters vs. Aliens:
    • Trailers include a shot of the monsters doing a Power Walk, which was left out of the final cut. Also, the newscaster's comment about America being "the only country UFOs ever seem to land in" is said on location at the landing of the robot probe, while in the movie he says it in the studio during the second UFO sighting.
    • Not only that, the theatrical poster showed a dozen alien ships adorning the sky above the characters. The final film only has one.
    • There is even a scene in one of the trailers in which Gallaxhar contacts the President and his workers demanding Earth be handed over to him. For some reason he contacts them through a television screen rather than project a giant hologram of his face.
  • The trailer for Olaf's Frozen Adventure had these alterations:
    • Most of the lines in the trailer come from the "That Time Of Year" musical number. For example, Olaf doesn't poop a fruitcake out in front of Anna and Elsa. He does this at the house of a woman, and Anna's reaction is from the scene where Kristoff sings "The Ballad of Flemmingrad" when he reveals a troll statue and asks her to kiss it.
    • During the scene in which the sled catches fire, Olaf wore a towel and was singing "Jingle Bells". The line he says to Sven was also shortened.
  • Subverted with The Pirates! In an Adventure with Scientists! when trailers included a scene where the Pirate Captain boards a ship and demands treasure, only to find out it's actually a leper boat. This scene was planned to be in the finished film as it was, but it was redubbed to instead take place on a plague boat after leprosy charities complained. A real shame, since it stops making sense once the original joke concludes and the passenger's arm drops off, to say nothing of how the scene became an Enforced example of a Hong Kong Dub.
  • An honorable mention must go to Pixar, whose trailers are understood to not contain footage from the final movie, but are simply meant to be short comedy sketches introducing the movie's premise and the characters. However, this doesn't stop a lot of people from expecting to see, for example, the bouncing belt buckle gag in The Incredibles.
    • However, in the actual Up trailers (which did feature scenes from the film), Carl blows a raspberry at the assisted-living guys shortly after his house lifts off. This is replaced with a line of dialog in the finished film.
    • A Bug's Life trailers have some scenes made only for the trailers.
    • One trailer for Finding Nemo showed the sharks helping Marlin and Dory find Nemo. In the film, the sharks only appear twice, one of their scenes being merely a cameo at the film's ending.
      • In its sequel, Finding Dory, the trailer has a scene of Dory sleep swimming, but this scene does not appear in the film. It was originally meant to but was scrapped.
    • An infamous screencap from Cars 2 shows Lightning McQueen, Mater, Finn McMissile, and Siddely escaping from an explosion, with a pair of villains in hot pursuit. In the actual movie, Lightning isn't in the scene, Siddeley is further behind and Finn is attached to Mater's tow cable, driving backwards.
      • Another screencap has Lightning McQueen, Mater, and Finn McMissile strolling through the streets of Tokyo. In the actual movie, Finn was never driving with those two cars there, and he didn't even know who Lightning McQueen was until their encounter in London at the end of the film!
    • The original teaser for Brave showed Merida riding her horse Angus into the forest where she enters the ring of standing stones, is confronted by Mor'du the demon bear, and shoots an arrow at him. Clips from this teaser are re-used in other trailers, but the scene doesn't actually happen in the movie. It was presumably created just to sell the idea to the crowd.
      • Later trailers also featured a shot of King Fergus on horseback in the snow. This shot also doesn't appear in the movie.
    • The trailer for WALL•E has an interesting case. One of the last scenes shown is WALL•E shaking M-O's hand in the airlock after saving EVE from being dumped into space. The final film, however, has EVE saving WALL•E from being blown into space with a bunch of trash, and M-O shakes WALL•E's hand later.
    • The first trailer for Inside Out plays out as a short scene from the film, but with some of the dialog altered to avoid spoiling that Joy and Sadness are missing and the other emotions are covering for them.
    • The DVDs of both Up and Inside Out include a montage of animation and character skits created for promotional material. One of these (the scene with Joy and Riley pretending to play music instead of doing homework) was included in the film's main trailer.
    • One particular scene from Cars 3 features Lightning on the simulator while Cruz looks up at him admiringly. In the actual film, Lightning is doing horribly at the simulator and accidentally destroys it. He is also depicted in his “pre-crash” paint job whereas he wears his electronic suit during that scene in the film.
      • A few other screencaps feature Lightning racing against Jackson while wearing his usual racing paint job, while in the film, he has his “pre-crash” livery during that scene.
  • A sneak peek for Pocahontas included on the 1994 VHS release of Snow White and the Seven Dwarves includes an easy-to-miss fully animated clip of Radcliffe standing pompously before a bunch of gold-colored leaves and flowers get thrown in his face. No such scene happens in the final movie, and there's really no place in the final movie where it would make sense in context, either.
  • Mocked in Ralph Breaks the Internet. After the main story is over, an extra scene is shown of a small girl complaining that a trailer scene was missing from the movie she just watched. She then proceeds to have her game crashed by Ralph in a scene that was prominent in the movie's trailers but had not shown up in the film up to that point.
  • One of the trailers and most of the TV spots for Rio 2 has a scene with pair of turtles, one of them holding the other by the hands and spinning them around in the air. The speed becomes so much that the turtle being spun is sucked out of its shell and sent flying, to the shock of the birds. Whilst the turtles do appear in the film, this scene is absent because of the Fruit Fly Incident.
  • Two or three fully animated scenes shown in the trailer for Rugrats in Paris aren't even seen in the actual movie. A few lines might not have made the cut as well. One scene that shows up in the trailer was animated differently in the actual movie, when Spike urinates on the Eiffel Tower's cornerstone; in the trailer it happens during the daytime, whereas in the actual film it happens at night.
  • A scene in a trailer for Shrek the Third apparently showed a scene where Shrek can been seen accidentally scaring children at an elementary school while reading them a story. Such a scene actually did not appear in the movie at all. It did, however, appear in one of the tie-in storybooks.
  • The Simpsons Movie had a lot of footage in the trailers and TV spots that didn't make it to the final print. To wit:
    • The first theatrical trailer had a scene with Reverend Lovejoy and Marge examining the surveillance footage of Abe's meltdown at the church, with Lovejoy later exclaiming "Here's the money shot!" On the commentary track, the filmmakers stated they felt the scene was pointless, and not needed.
    • The same trailer also had additional footage of Dr. Hibbert, Apu and Chief Wiggum fleeing Mr. Burns' hounds that was not included in the final cut, including a part where Wiggum and Apu conferring as they run for their lives.
    • In the final theatrical trailer, there's a scene of Kent Brockman reporting on the turmoil at Springfield before a Molotov cocktail explodes near him, causing him to flee. This scene was cut, but was added as a bonus feature on DVD and Blu-ray.
    • Likewise, one of the final TV spots for the movie had the townspeople raiding the DMV where Patty and Selma work. This was part of the scene above and included along with additional deleted scenes as a bonus feature in the DVD and Blu-ray release.
    • The final theatrical trailer and some TV spots had Moe and Barney panicking after the power goes out while watching a news report of the power outage. In the final movie, the power outage has the scene goes black for a few seconds before the power goes back on, with some of Moe's alcohol stolen and no panicking whatsoever.
  • Sing featured a trailer scene with Rosita and her piglets (all of which somehow fit into one car) bobbing their heads to the opening riffs of "Eye of The Tiger" In the final film, this scene appears nowhere. However, this animation was later recycled for a McDonald's commercial.
  • The Sponge Bob Movie Sponge Out Of Water:
    • The slo-mo shot of the hot woman that Patrick appears to ogle over (when it's just an ice cream he wants) is not in the film. A bunch of alternate takes of uncut scenes can be seen in the trailers, including Patrick's head with a hole through it. The girl commenting on the superheroes saying, "They must be in spin class!" is not in the film, nor is Mr. Krabs' line "That pirate's gonna destroy our world!"
    • Despite being featured in the trailer and a few TV commercials, Slash never appears in the movie.
    • In one scene, Burger Beard throws a six pack of soda can plastic rings at Squidward. He gets caught up in them and exclaims "What is this diabolical thing?!" This is Truth in Television, because marine animals do get caught up in these rings and other pieces of manufactured garbage. However, none of this appears in the film proper.
    • The "Thank Gosh It's Monday" musical number doesn't appear in the film at all. A few details, such as the establishing shot of Bikini Bottom, imply that it's an early version of the opening, and the gag of Patrick using his belly to talk reappears in the actual opening.
  • Tangled:
    • The trailer has a scene in which Rapunzel beats up Flynn with Prehensile Hair, and one where she chucks him out of the tower. These never happen in the movie. The scene where Rapunzel chucks Flynn out of the tower is even present in the credits to a degree, but not in the movie.
    • There's also a third scene, where Flynn calls up to Rapunzel "Let down your hai-" only to have a load of hair suddenly dropped on him, complete with Maximus laughing/whinnying. Like the above two, it's nowhere in the film.
  • One of the trailers for Tarzan has a brief shot of Tarzan being thrown aside by Kerchak against a tree branch (during the scene where Kerchak attempts to attack Clayton), the extended shot in a behind-the-scenes featurette shows Tarzan landing to the ground after he was thrown against the tree branch. In the final cut of the film, the shot was trimmed to show Tarzan landing to the ground after being thrown aside, possibly to make it less violent.
  • Teen Titans Go! To the Movies:
    • Many trailers have a scene where Aquaman and some dolphins appear, causing the Titans to make silly faces in reaction. This never happens in the actual film.
    • Later ads and trailers have a scene where the Titans are trying to catch Batman, and he makes puns based on actual Batman films, with Starfire responding "Wow, there's just no stopping the Batman!" after the third attempt. In the actual film, Batman does not say movie titles during this part because he's being controlled by Slade, though Starfire's line is kept.
    • Lil Yatchy was advertised to appear in the film and there even was a clip where he sang with the Titans. The song they sing does appear, but not Lil Yatchy himself.
  • The promo for Transformers: The Movie consists mainly of test animation that went unused. Some major differences include Ultra Magnus having a different colour scheme (the same as his Diaclone counterpart), Hot Rod and Arcee being on the same shuttle (the Autobots being on different shuttles is a plot point), an alternate version of Kup telling the Dinobots a story, and Snarl being more prominent instead of making quick cameos.
  • Some scenes in the Trolls trailers are different from the actual film to avoid spoiling certain things such as Poppy being the queen.
  • Spider-Man: Into the Spider-Verse has its first teaser trailer end with Peter B. Parker and Miles Morales sitting in a subway station at night, with Miles asking the older Spider-Hero how many others like them are out there. This scene doesn't appear in the final film, with one of the film's animators noting that the sequence mainly served as a character acting test. The trailer also features a scene of Miles bounding off taxis that, in the final film, is performed by his universe's Peter Parker.

    Live-Action TV 
  • Battlestar Galactica (2003):
    • A trailer for the second half of Season 3 had Dee saying, "I'm going to bring Starbuck back to Apollo" in a cheery way. In the actual episode, "Rapture", she said it with resignation.
    • A trailer for the first half of Season 3 finishes with Baltar begging desperately for Gaeta to shoot him. In "Exodus Part 2," he is way calmer about the request.
  • Parodied in Season 2 of Danger 5, where each Previously On montage includes a scene that wasn't shown in the previous episode.
  • The first teaser for The Defenders (2017), which announced the show's release date of August 18, 2017, was elevator security camera footage of the heroes' escape from Midland Circle after a fight with the Hand, ending with Jessica smashing the camera. In the actual show, this scene is skipped, as episode 3 ends at the moment that the teaser footage starts, and the next episode opens with them arriving at the Royal Dragon.
  • Doctor Who: The trailer for 2017 Christmas special "Twice Upon a Time" includes a scene where the First and Twelfth Doctors exit their TARDISes, which are parked side-by-side, at the same time. Naturally, this is nowhere to be found in the episode itself.
  • One trailer for iCarly has a Ship Tease moment where Freddie asks Carly if she was jealous. It's not in the final episode.
  • The trailer for Kamen Rider Decade's Grand Finale movie shown after the final episode contains exactly 0% of the footage from the final product. Going beyond that, the plotlines alluded to in the trailer were almost entirely thrown out, though two (Natsumi opposing Decade and Kivala becoming a Kamen Rider) were merged together. This may be an Enforced example; reportedly Toei had to throw out all their plans for the movie and start over after Japanese PTA groups complained that the series was nothing but a giant advertisement for the movie.
  • Cloud 9's industry trailer for 'The Legend Of William Tell' includes several scenes and lines of dialogue that did not appear in the show. One showed up as a flashback despite not being shown the first time around.
  • Some early promos for Parks and Recreation included footage filmed specifically for TV spots, such as the one in which Leslie and Tom are standing on a railed boardwalk ("It's a wooden walkway.", "It's over a drain, so it's a bridge.") In a subversion, a short scene originally filmed for a TV spot (Leslie encountering a raccoon inside) was later incorporated into the show itself as a Flashback Cut. Also note that the page quote heading our own article on Parks And Recreation ("I hate the public. The public is stupid.") is from a deleted scene in the pilot which was nevertheless heavily featured in early TV spots.
    • Similarly a tv spot for the episode in season two where Ron has a Bunion has a scene where Ron says that he named his bunion with the quote "Yes, I named it Paul. Paul Bunion." The scene is not even the cut scenes on the DVD.
  • Person of Interest: One of Sameen Shaw's most famous lines is "When you're a hammer, everything looks like a nail." It's from the trailer of "Liberty", and was cut from the episode proper.
  • Star Trek: Voyager. To the annoyance of J/C fans, a UPN Promo trailer showed a Ship Tease moment between Captain Janeway and Commander Chakotay that had been cut from "Hunters".
  • The first trailer for Season 2 of The Walking Dead (using footage from the season premiere) showed a haggard Shane running down a street with a bag as a horde of walkers chase him, then turning around and firing several shotgun rounds at them in a rage. A later scene in the trailer showed walkers consuming bodies, standing up with flesh in their mouths and Rick saying "to hell with the noise" before Shane yells at him and the group fires on the walkers. This is due to the fact that said episode, "What Lies Ahead", had two-thirds of its footage scrapped in production. It was originally meant to go from Shane's car running out of gas and him fleeing the horde to the group discovering that the Vatos (from the first season) were all executed offscreen and had their supplies stolen. Even more notable is that there are deleted scenes from the episode on the boxset, but they begin from when Dale, Rick and Glenn rescue Shane in the RV, and don't have the shotgun sequence or take of Rick saying the line before shooting the walkers at the retirement home.

     Tabletop Games 
  • Early "modules" for Dungeons & Dragons used cover illustrations that evoked their contents' more exciting scenes, yet left out or obscured details that would reveal the exact circumstances and/or the nature of the adventure's Big Bad. This is because many Dungeon Masters liked to use unfolded module-covers as impromptu DM screens, the better to conceal their own notes while viewing the maps printed on the covers' interior, and accurate artwork on the obverse would be a spoiler to players.

    Video Games 
  • Aliens: Colonial Marines took this to such an extreme that in many countries the trailers were banned or marked with heavy disclaimers. It turned out that almost the entirety of the pre-release trailer was either created purely for the trailer itself, removed from the game for various reasons, or changed beyond recognition by the time the game was released. Things removed included:
    • One prerelease gameplay reel showed the player using a smart gun from behind a barricade to take out xenomorphs in the Sulaco's cargo bay. Soon after, when the umbilical explodes, the player is shown to have a choice of which way they want to grab onto as objects fly at them into space, implying a Non-Standard Game Over for failure. In the final product, no smart gun is ever utilized and the umbilical escape scene is non-playable.
    • Another gameplay preview showed an entire sequence that never appeared in the game proper. The player character wakes up from a concussion, gives his commanding officer the finger, and they go to secure the operations room in Hadley's Hope. After doing so, the PC and two other AI Marines fend off an attack in the maintenance tunnels with multiple sentry guns, then the PC is knocked out of a window by a xeno, who he subsequently shoots and kills. He is forced to run away from a Crusher charging after him, and barely makes it into the vehicle bay. The group then has a last stand against a horde of xenos (and defend themselves with powerloaders outfitted with flamethrowers) before a Queen busts in, eviscerates several soldiers and attacks the PC.
    • One trailer showed a shot of the Sulaco and Sephora plowing into the landscape of Hadley's Hope, while in the game only the aftermath is seen.
  • The original trailer for Amnesia: A Machine for Pigs features a suspenseful scene in which the main character cowers under a stairway as a squealing, unseen monstrosity batters its way into the room. Too bad this event never takes place in the actual game.
  • The "Holiday Special" trailer for Bully had a unseen scene where the character Gary tells the protagonist Jimmy how "young love... is a beautiful thing", and then pantomimes doggy style sex while saying "spank me". It is probable that this cutscene was removed due to sexual content, which could have hurt Bully's T rating. Not only was the cutscene removed from the game but the dialogue for it was removed from the data files entirely.
  • The trailer for Deus Ex: Human Revolution features several cutscenes that never appear in the actual game. One had Federova gunning down innocent protestors to start a riot, when in the game Federova was dead by the time the riot starts and it appears the police managed to handle the troublemakers without much bloodshed at all.
  • Final Fantasy XV:
    • Due to the infamous amount of Development Hell, most of the game's trailers contain nothing but missing scenes. The game was announced in 2006 as Final Fantasy Versus XIII but wasn't in actual development until 2010 and wasn't released until 2016. As a result, early trailers show very different versions of the games, such as a more violent version featuring humans being killed and unused characters (most glaringly, Stella from many Versus XIII trailers, who ended up replaced with the near identical Luna).
    • Trailers showed a few segments that were not in the actual game, including a hallway battle, a different design for the king, and a Leviathan battle that appeared more cinematic than the quick time event battle in the released game.
  • The trailer for Five Nights at Freddy's showed Bonnie the Bunny running down the hallway to the Office. He does not do this in the final game; Foxy takes that role. The clip of Bonnie removing his costume head (revealing his endoskeleton) is not seen in the game, either.
    • The trailer for Five Nights at Freddy's 2 featured a line from the "Phone Guy" that was never used in the game and only appeared in the trailer. Several shots in the trailer (akin to cutscenes) were only made for the game's promotion.
    "Hello? He-helloooo? Well, if you're hearing this, then...chances are, you've made a very poor career choice."
    • The third game plays with this. The scene with the twitching Springtrap does happen in game, but with different graphics.
  • Jak and Daxter:
  • Kingdom Hearts:
    • One of the trailers for Kingdom Hearts showed that Sora could go inside Disney Castle. This was removed and held back until Kingdom Hearts II. The trailer also showed a cut scene of Riku on top of Big Ben during the Peter Pan level.
    • The beta trailer for Kingdom Hearts II featured many scenes that weren't in the game. These included Roxas chasing the photo-stealing Dusk through Twilight Town's Market Street (and the latter disappearing into the wall of a building), a scene of Organization XIII in the High Tower area of Hollow Bastion from the first game summoning Neoshadows which Sora, Donald and Goofy battle against, and one scene of an apparently just-awakened Donald trying to hit Goofy with Blizzard (for whatever reason) only to have Goofy duck and the spell ricochet off the pods and ceiling and hit Donald, who becomes frozen solid.
  • The scene where Link jumps on a chandelier in the E3 announcement trailer for The Legend of Zelda: The Wind Waker was animated specifically for the trailer. The chandelier exists in the game files but isn't a solid model.
  • The Legend of Zelda: Twilight Princess:
    • The first trailer had a scene of Link walking through a dark, shadowy forest by the light of his lantern. For some reason there are a lot of cats in the forest as well, implying animals held a bigger role (as do several early screenshots). This forest (dubbed the "beta forest" by fans) was absent from the game. A different unused forest exists as a Debug Room but the actual "beta forest" isn't in the final game.
    • Another scene from the first trailer showed a small army of monsters marching up a hill and Link riding out to meet them on Epona, set amidst a fiery sunset, and a scene in the second trailer showed Link walking through a forest with some kind of a giant. Both scenes were cut, though it's speculated that the monster army might have been an early version of the Bulbin attack on Karkariko. The giant doesn't appear in the finished game at all.
  • Perhaps the most shocking example of this trope in the video game medium was its use in Metal Gear Solid 2. It was advertised as mostly straight-forward sequel starring Solid Snake, barely featuring the real main character—a rookie named Raiden—at all. Most of the footage came from the game's intro level, where you do play as Solid Snake, but two scenes from Raiden's portion involving a cyborg ninja and a Harrier attack on the George Washington Bridge were specifically recreated in the intro's location for the trailer. Unlike many other examples, this one earned the ire of many fans. It's also a rare example of this trope being used for aesthetic rather than marketing effect, as the trailer itself is part of the game's elaborate use of Playing the Player.
  • Metal Gear Solid V: The Phantom Pain had several sequences from the trailer that never appeared in the game proper, although some are accessible in the game through obscure or not widely-known means:
    • Several trailers showed footage from a cutscene in Africa of child soldiers being trained to fire assault rifles by an instructor. While the kids training with the instructor can be seen in the final product by going to Masa Village during Mission 13 ("Pitch Black"), waiting until dawn then watching the kids training with the instructor, this doesn't appear as a cutscene.
    • Another trailer showed footage of a prisoner (dressed similarly to those encountered in Ground Zeroes) being tortured before being shot in the back, in a location that looks very similar to Camp Omega from the same title. While there were claims that this was part of an unrealized Old Save Bonus that would have been accessed through a data transfer and would have involved the player going back to the same location, this cutscene never appears in the game. However, the animations seen in this footage are accessible during Mission 6 ("Where Do The Bees Sleep") — if you follow the soldiers transporting the Hamid prisoner into Smasei Fort all the way down to the basement and not trigger any combat alerts, you can see the soldiers find the Killer Bee and taunt the prisoner before executing him in the same way as the cutscene.
    • A cutscene of Venom Snake walking through a burned African village, dropping to his knees and screaming up at the sky doesn't appear in the final product, although most believe that these animations were repurposed from Mission 43 ("Shining Lights, Even in Death") where Venom does the exact same thing after he's forced to kill his infected staff members. In the final game, there is a burned village (north of Masa Village) that can be visited and a short cutscene that plays with Miller explaining what happened when you approach a pile of charred bodies, but not the exact sequence seen in the trailer.
    • Several moments displayed by Venom Snake in Mission 43 are prominent in the trailers, but aren't in the game proper (apparently, most of these were edited by Hideo Kojima to play up certain themes present in the plot, and were never intended to be in the game itself). Among these is a shot of Venom Snake staring away from the flames while cremating his infected troops in Mission 43 (while his face is covered in blood) and a transitional shot of Snake's face turning into a skull (which provides the page image for the game's associated Nightmare Fuel page).
  • Phoenix Wright: Ace Attorney – Dual Destinies had this gameplay trailer, implying Phoenix himself was the victim of one of the cases. This actually turned out to have been a scene created purely for demonstration purposes that isn't in the final game at all.
  • The trailer for Professor Layton vs. Ace Attorney. One can make a drinking game of how many scenes never made it into the game, or were vastly altered. In fact just try to find an exact scene that was kept in.
  • The launch trailer for Phoenix Wright: Ace Attorney – Spirit of Justice shows Ahlbi Ur'gaid with Psyche-Locks, which never happens in the final game. The scene in Case 5 where you find out he managed to sneak into the palace plays out as if one could have been there, so it's possible it was cut.
  • A trailer for South Park: The Stick of Truth includes a giant Clyde Donovan busting through city hall, and the Vampire Kids. The Vamps only appear in a cutscene in Clyde's fortress then are never seen again. On another note, Crab People and Hippies were seen to be fightable enemies but only one Crab Person appeared in the game as a friend. Justified since the script was 850 pages long and they had to trim it down.
  • The vast majority of the plot seen in trailers and preview footage of BioShock Infinite did not make it into the actual game beyond the broad thematic strokes of the world. This initial gameplay trailer is a good example: though Colombia and the player's fighting mechanics are more or less the same, this entire plotline does not occur in the game and Elizabeth's powers seem distinctly more magical than what she could do in the final game.
  • Undertale parodies this in the release trailer. In-between shots of in-game footage, suddenly, inexplicably, a weird blobby 3D model of Toriel rams itself into a pile of untextured cubes and flies away as a ghostly, photo-realistic version of the same character says "my child you are breaking my heart". (The game itself is entirely 2D.) A caption underneath notes that this is "PROBABLY NOT ACTUAL GAME FOOTAGE?" Its PlayStation 4 trailer showed the same scene, now captioned "PROBABLY STILL NOT ACTUAL GAME FOOTAGE?", and the Nintendo Switch trailer takes it even further. This time, instead of crashing through blocks, she's flying after Mew Mew, firing lasers from her eyes that cause explosions, while the realistic Toriel in the background now says "My child, I shall break your heart." There's also some random trees and blocks in the background, one tree of which has Flowey's face, as well as a monster truck driving past. And the note now says "TOBY WHERE IS THIS FOOTAGE EVEN COMING FROM??"
  • The promotional trailers for The World Ends with You contain more than a few scenes that never made it into the game, like Neku flying up the side of a building and an extra scene by the Udagawa tag wall. Many fans mistakenly believe that those scenes were specifically cut from the English-language version, mostly because they are among the most popular scenes to include in fanvids.

    Web Original 
  • The Nostalgia Critic did a trailer for a The Force Awakens review that had almost a completely different storyline to said review. People enjoyed it, (Rob calls it his favorite episode), but that was never explained.
  • Played for laughs in A Trailer for Every Academy Award Winning Movie Ever. The Insightful Best Friend is sipping wine in the bathtub and says "This scene doesn't make it to the final cut of the movie."
  • Ultra Fast Pony had a trailer for Season Two, which mainly consisted of voiceover narration over short scenes or still images, but did contain one scene that could have been from an upcoming episode: Twilight Sparkle, in the midst of her mental breakdown from "Lesson Zero", shouting "I'm just so full of all the emotions!" Then when UFP parodied "Lesson Zero" not long afterwards, that line was absent. When a fan wondered what happened to that line, series creator Wacarb clarified "the trailer is its own thing really."

    Western Animation 
  • The first trailer for The Avengers: Earth's Mightiest Heroes! has a completely different animation style and voice cast compared to the final show. However, re-done versions of some of the scenes made their way into the episodes "Come the Conqueror" and "The Kang Dynasty", among others.
  • During the SDCC 2015 mid-season trailer for Gravity Falls, Ford and Stan are seen simultaneously correcting their glasses. However, as this scene was not included in the episode "A Tale Of Two Stans", and during the trailer they are seen before a backdrop featuring the portal, this scene could no longer be possible as Ford destroyed the portal in the following episode.
  • Literally none of the animation used in Miraculous Ladybug trailer from 2012 was used in the final product (and only a small amount of it vaguely resembles scenes from the cartoon). The series was stuck in Development Hell for a while. In the process the art-style was changed dramatically from animesque to All CGI, the action was toned down, and Felix was cut out completely and replaced by (the highly similar but not identical) Adrien.
  • The Simpsons
    • The Season Three DVD includes a promo for "Colonel Homer" with a deleted scene. The inclusion on the deleted scene is specifically noted, and is evidently the only reason why it was included on the DVD.
    • The promo for "Large Marge" included scenes of Marge's breasts giving Bart confused feelings.
    • The promo for "Brake My Wife Please" features a line not heard in the final episode.
    Homer: It's like you hate me, your own husband, whom you're contractually obligated to like!
    • On the deleted scenes audio commentaries, the show's creators have mentioned several times when a "weaker" joke will be cut for time, only for Fox to unknowingly use it prominently in the episode's promos.
  • The original promo for the South Park post-Election 2016 episode featured an unused scene from the original plot. The episode was called "The Very First Gentleman" and had Bill Clinton visiting South Park Elementary after his wife Hillary was elected president. When it turned out that Donald Trump was elected president, the episode was quickly reworked into "Oh Jeez".
  • Parodied in the Phineas and Ferb episode "Meapless in Seattle". The fake trailer at the end of the earlier episode "The Chronicles of Meap" features a fight scene between Meap and Suzie. No such scene happens in "Meapless in Seattle", but the fake trailer for "Meap Me in St. Louis" features the exact same fight scene.