Acting Unnatural - Once he gets ahold of the Mask, it happens a lot.
Adaptation Distillation: Though much of Ipkiss' personality is the same in the beginning of both the comics and the movie. In the comics Stanley becomes more psychotic and abusive whenever he doesn't have the mask on.
Butt Monkey: weither it's the comic, the movie or the animated series, Stanley tends to get treated like crap by almost everyone other than his closiest friends. In the comic, that serves as his motive for revenge.
Chekhov's Gag - Stanley's favorite cartoons become the traits of the Mask (for starters, he spins like Taz).
Jim Carrey: His actor in the movie (in the animated series, Stanley is voiced by Rob Paulsen)
Large Ham: both as the Stanley and the Mask in the movie. In the animated series, Stanley is portrayed as a bit less hammy and more shy, but the Mask is still incredibly hammy.
Sexier Alter Ego - Note that he's not more physically attractive (unless you're into that sort of thing), but more confident and impulsive (and gets reality warper powers), and that's why he gets the love interest in the end.
Friendly Enemy - Tried to shake Stanley's hand after he saved the day.
Took a Level in Dumbass - In his initial scene at the bank, Doyle seems to be quite intelligent. By the time we see him at the park, he's suddenly a ditz and by the film's end he's a certified idiot. The cartoon made him even dumber.
Detective Lionel
Angry Black Man - Lionel turned into one when Kellaway/Big Head started fighting the police, and challenged Big Head to a fist fight. Big Head almost killed him, and would have if Kellaway hadn't regained control of himself.
Black Dude Dies First - Subverted, as Lionel is one of the few people Big Head doesn't end up killing.
Canon Defilement - A rather odd official example- Lionel was completely ignored for the film and cartoon. Instead, they gave the role of Lt. Kellaway's partner to Doyle, a character so completely different it's not even safe to say he's based on Lionel.
Idiot Ball - Lionel challenged Big Head to a fist fight. This went as well as one would expect...
The Watson - He's not only Kellaway's partner, but one of the few people in the police force that Kellaway even trusts.
Token Minority - Lionel is the only member of the named main cast who's black.
White Dude, Black Dude - Subverted. With Kellaway and Lionel it's more "angry dude, calm dude"., respectively.
Mrs. Peenman
Butt Monkey: And how! Especially in the animated series (though, given how much of a mean old lady she is, Peenman is more of an Asshole Victim).
Karma Houdini: In the movie, since the scene of Peggy getting shoved in the printing press by Dorian and coming out as a bloodied newspaper that has her death on the front page was cut. She and Stanley became friends in the cartoon, on the other hand. But he never got over her selling him out.
Expy: He looks a lot like Eugene Rapaz, a drug dealer from the comics. Tone down the mohawk and replace the eye lenses with glasses...
Hammer Space: The tiny circular base of his head has the mechanisms to drive six small legs, a computer interface jack, various tools, a neural interface and circuitry, and one would assume a complex life support system to keep him alive without a body(albeit such a system may be meant for short term use as he's almost always attached to his robotic body).
Nigh Invulnerable: In the cartoon. In the comics he could be taken down with enough of a beating.
President Evil: A comic (likely based on the cartoon) had him running for Mayor of Edge City.
Self Mutilation Demonstration: Just to be clear here- comic Walter can bleed, though it doesn't seem to really hurt him. Cartoon Walter is impervious to wounds. That said... in the comics he had a disgusting habit of cutting himself just to mess with people's heads.