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There are quite a lot of Servants that have made their debut in this game, and have been greatly loved by the fans.

  • Sasaki Kojiro was overshadowed by his fellow Servants during the original Fate/stay night, but his appearance here caused his popularity to skyrocket, thanks to his extreme usefulness in Orleans. His set of skills means he's also highly effective elsewhere when played right, making him a mainstay on many gimmick teams.
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  • Scathach was a huge hit instantly after her reveal and in-game debut. Statistics showed that she made more money than any other Servant ever had before her debut. The director even admitted they made her Assassin version the welfare Servant of the 2016 summer event so players could have at least one version of her. She later received another variant, Scathach-Skadi, who created an entirely new metagame (or if you prefer, she revived a metagame that desperately needed help) and is generally seen as one of the most powerful servants in the game.
  • Marie Antoinette was also widely popular in the early days of the game because of her AoE Noble Phantasm, her upbeat demeanor, her interactions with Mozart, Sanson, and d'Eon, her innocent attempts to go Totally Radical with "Whassup, my homies?" and her superb design. She continues to be popular today.
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  • Saint Martha only made an appearance in Orleans as an easily disposed-of brainwashed antagonist along with bit roles in events. But her quirky personality shown through these events and player interactions (basically, anything but the actual story), the Crazy Awesome implication that she defeated Tarasque with her fists, and her voice actor made her an instant favorite, leading to her getting a Ruler form and being on the arcade game's roster.
  • In general, Summer event servants tend to be widely popular despite being essentially seasonal gimmicks due to obvious reasons as well as gameplay for some. For instance, among the first such batch in 2016, the most popular and sought-after were probably Assassin Scathach who is both the free welfare unit and uncommon for her class due to her area of effect NP; Ruler Martha who is a rarity both in terms of being a Ruler Servant in general, and being a Buster-oriented single-target NP Ruler, thus more of a damage-dealer than others; and Archer Altria who has a uncommonly powerful gameplay niche as an Arts-oriented single-target Archer who serves as both support and offense with easily spammed NPs and party buffs.
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  • Jeanne Alter was an interesting concept, but in her first appearance in Orleans, her design was simply a Palette Swap and she was merely an Arc Villain. Her popularity skyrocketed after the Da Vinci event, which fleshed out her characterHow , gave her a new design and animations and made her Promoted to Playable, with players finding her to be the offensive Game-Breaker and her becoming a big money maker as a limited Servant.
  • The Japanese fandom really loves Shuten-douji, introduced in the Rashomon event, for her seductive, drunk, and teasing voice, provided by a very popular voice actress. Her pairing with Kintoki from the same event is one of the more popular pairings among the fanbase, and notably one of the few pairings to actually appear in official merchandise. Her popularity goes to the extent of the Halloween 2018 event, where she is given out as a welfare event servant.
  • Several Type-Moon staff members have Kintoki pinned as their favorite Servant for the same reason as the fans: he's versatile against bosses and easily cleans up mobs for farming. The Onigashima event had a Rider version of him as the free Servant because he was so popular. And his Rider form is a Game-Breaker as well, so he's become even more popular.
  • Asterios and Euryale, after their interactions in the Okeanos chapter. Euryale's popularity was further boosted with her third skill, when players realized that effectively curb-stomp male enemies with her NP, which could be further damage-boosted with the aforementioned skill.
  • Hektor enjoys some rather impressive popularity among female artists (which was acknowledged in the Da Vinci event) especially when you consider he's only a three-star Servant and he only had a minor antagonist role in Okeanos.
  • In a similar case, Tesla has quickly become one of the Japanese fandom's biggest husbandos, which is especially impressive given he wasn't promoted heavily and isn't a standard Bishōnen. Blame his over-the-top yet polite personality. He does have a bit more of a sizable role in the London singularity, and is a frequent guest character in later stories and events.
  • Edmond Dantes exploded in popularity in Japan, thanks to his design, personality and voice actor, capped off by being drawn by Danganronpa artist Rui Komatsuzaki, with him basically being the closest thing to a Fate version of Komaeda (the edginess is his main selling point). Then players who weren't aware of his origin read his book, The Count of Monte Cristo, and fell in love with him even harder. In fact, he became one of the most popular Servants original to the game with a large amount of fanart, which may have contributed to his event being rerun in late January 2017.
  • Arjuna became very popular because of his chuunibyou mannerisms, voice actor, in-story lore, and his rivalry to fellow fan favorite Karna. It helps that he's drawn by pako.
  • Robin Hood and David are very much adored by the fandom, both due to their usefulness and designs. Robin in particular has become one of the main husbandos of the fandom if Pixiv is anything to go by. Billy the Kid joined the club as well. A lot of people liked his Simple, yet Awesome design. It helps that he has one of the best ascension artworks in the game and he's a very effective unit for a 3*.
  • Due to her cute design and artwork (by the character designer of popular dating sims Kimikiss and Amagami and the latter's Anime First sequel Seiren), kinky outfit and NP, unapologetic teen Alpha Bitch personality and voice actress, Medb exploded in popularity when America was released.
  • Despite her tiny actual role, Gareth has sparked quite a bit of fan interest because of how she was described in the "Camelot Zero" prologue that Nasu put on his blog. When combined with a few snatches from Garden of Avalon and the Camelot singularity itself, it paints a picture of an earnest, gorgeous young woman who was something of The Heart to the Round Table and an utter fangirl for Lancelot. Many fans have already clamored for her to make her proper debut as a Servant in the game so she can get development, and her surprise appearance in the Summer 2018 event further increased fan demand for a playable version of her. Needless to say, when she appeared as one of seven new bronze servants for the 4th Anniversary, people were beyond ecstatic.
  • Ereshkigal exploded in popularity upon her debut in Babylonia, even though she wasn't even a playable Servant at the time of the chapter's release and not even having her own unique character sprites (she turns into a Massive Ghost before her boss battle). This is most likely due to a combination of her own possession of Rin like Ishtar (and taking the form of a good-looking Palette Swap of Rin), her endearing interactions with the Protagonist while pretending to be her sister, and her Heroic Sacrifice that greatly buffs the player's Servants to the point where defeating Tiamat is much easier. Her popularity with the players eventually lead to her becoming the featured SSR of the Christmas 2017 event.
  • Oddly enough, Proto Merlin is also popular among the fanbase, despite not having a canon design, for having Altria's voice actress, which created a lot of fanart of her being a cute Caster Saber-face, and many fans want her to be summonable.
  • Merlin himself is fairly popular due to him being one of the best Servants (if not the best) in the game, being a well designed Bishounen and having a charming character.
  • King Hassan, though already a well-received NPC from Camelot, quickly exploded in popularity after his big One-Scene Wonder moment in Babylonia. He used his abilities to force the concept of death onto the immortal Tiamat - using an ability oddly similar to the Mystic Eyes of Death Perception, no less - and his one playable stage solidified him as a very powerful Servant that can One-Hit Kill even with his normal attacks. Then he was released as a limited-time Servant, with his awesome artwork and voice (provided by Type-Moon veteran, Joji Nakata) clinching the deal for those who were thinking of rolling him.
  • Leonidas is merely a 2* Servant, but he stands amongst the most popular of those people despite his only canon appearance was as a side-character in the Babylonia chapter (albeit a really memorable one). People really liked his extreme tanking utility even for a low rated Servant, being Rated M for Manly and having tons of Shout-Out to a more widespread version of Leonidas, including the yell "THIS IS SPARTA!". His Hidden Depths of being actually intelligent for Spartan standards and being scared shitless of ghosts and Mash fangirling about him also adds up to his charm.
  • A proportional fanbase loves Ushiwakamaru thanks to her personality, her voice actress and generally being a very useful Rider overall, especially for the rarity. Despite this, her only canon appearance was in the Babylonia chapter similar to Leonidas, where she plays a similar role.
  • Jaguar Warrior is very popular thanks to being Taiga with her wackiness turned Up to Eleven, being a Tier 2 Buster 3* Lancer, and being a walking Meme generator, even echoing the famed "Die when you're killed" line. Her role in the Babylonia chapter helped endear her to people.
  • During the Solomon chapter, the Fourth Demon Pillar, Barbatos, became the primary target of pretty much every player due to his highly sought after material drops. This had the side-effect of making him surprisingly popular with many players in the community, to the point he trended on Twitter, and many even mourned him when he was finally brought down hours later.
  • Sengo Muramasa, despite his brief appearance as an NPC story Servant in Epic of Remnant's third chapter. Being a pseudo-Servant with Emiya Shirou and having a new EMIYA remix playing during his climatic appearance against Amakusa Shirou only heightened his popularity.
  • Tomoe Gozen also exploded in popularity after her debut in Shimosa, based on her beautiful design and being a Gamer Chick for some reason. This is despite the fact that her first mention in Babylonia was an off-screen cameo (whereas she was quickly killed off), and her debut in Shimosa was just as one of the enemy Servants that didn't play that big of a role. Eventually, this resulted in her being the main Servant companion of the Setsubun event.
  • Lavinia became incredibly popular despite being only a NPC in Salem because of her Creepy Cute design which wouldn't be out of place in a Tim Burton movie and her adorable friendship with Abigail. Likewise Carter also enjoys a fair amount of popularity despite him being a generic NPC because of the implications he brings to the Nasuverse at the end of the story chapter.
  • Mata Hari is just a 1-Star Servant, and a very weak one at that (although it makes sense with her background), and doesn't play any important roles in the game's story (except during Salem, but even there she's still a minor supporting character; Abigail is the focus after all). Despite this, she's still a well liked character thanks to her absolutely tragic backstory and her acceptance that her simple wish would never come true, making her one of the biggest Woobies amongst the Grand Order Servants yet still put up a cheerful personality, and for once, people actually don't mind her gigantic boobs and consider it her charm despite being a fairly glaring deviation from history.
  • The Avenger of the First Lostbelt, Antonio Salieri has generally gotten nothing but praise from much of the fandom, owing to a combination of his awesome design, his uniqueness as a 3* Avenger, his excellent animation in-battle and his outright tragic nature as a character.
  • Likewise Patxi, the NPC who accompanies the Protagonist and Mash throughout the First Lostbelt and becomes the Sacrificial Lion of that story arc, has become a fan favorite, due to his amiable personality, his devotion for his old, sick mother, his character design and the fact that, despite the Despair Event Horizon he goes through, he still sticks with the protagonist and Mash until the very end, wanting for them to fight to save their world. A good boy through and through. It also helps that his name can be spelled like 'Patsy', both an endearing name and a character from a classic humor film.
  • Okada Izou from "GUDAGUDA Strange Tales of the Imperial Holy Grail" turned out to be massively popular with fans in large part to his interesting character and cool design, despite being just 3* (and a limited one at that) with little advertising. He was announced in December 2018 to be the most grailed Servant of that year, beating out both Okita Alter (the SSR Servant headlining her and Izou's debut event) and Jeanne Alter's swimsuit version (already an insanely popular character in her own right and this version was a welfare Servant, free to everyone who played through her event).
  • Storywise, Olga Marie Animusphere is pretty much the Forgotten Fallen Friend, she died in the Prologue, and then was quickly forgotten in favor of everything else. Thanks to her quintessential Tsundere attitude during the time she was alive and then being Spared By Adaptation in Learning with Manga! FGO, she actually garnered a substantial following even in main story. It was not that seldom to hear the fandom using her as a rallying Battlecry to beat the crap out of Lev/Flauros during both Septem and Solomon singularities solely to avenge her. She also appeared in Lord El-Melloi II Case Files as a Guest-Star Party Member because of that.
  • Mini Cu-chan, a living plushie of Cu Chulainn Alter that was first seen as Medb's sidekick in "Prisma Causeway", and later became the actual Cu Chulainn Alter's return gift for Valentine's Day. He became pretty popular thanks to his Ugly Cute design, and having the same personality and level of badassery as the original despite being a plush toy. To drive the point home, most people don't remember Mini Jason or Mini Edison, despite them debuting in the same event as Mini Cu.
  • Napoleon Bonaparte became an instant hit among female and gay male fans (especially the latter) as soon as he was officially released in the second Lostbelt, thanks to his very attractive design, being a cool and manly male Servant similar to Iskandar, and his hilarious antics during the Lostbelt, not to mention his Heroic Sacrifice near the end, where he manages to take a hit from Surtr and still remain standing to taunt him and overclock his Noble Phantasm to damage Surtr significantly.
  • Out of the seven released bronze Servants for the game's fourth anniversary, Chen Gong received far more attention for his Noble Phantasm essentially being a reverse version of Arash's, it must kill another party member in order to be used. Fans immediately attempted to exploit it as much as they could to see how far they could go with this one gimmick. The others notably Jason (who changed from a Hate Sink to a Butt-Monkey in just one day), Gareth (being a Knight of the Round Table) and Charlotte Corday had taken lots of attention as well thanks to their earlier apperances as NPCs like Chen Gong, although an Early-Bird Cameo in Lostbelt opening in Corday's case.
  • Siduri, Gilgamesh's assistant, both in the Babylonia singularity as well as the original myth, was decently-liked for being a much more kind and polite Foil to her liege and doing her best to be helpful, but her tragic fate of being kidnapped by the Lahmu, turned into one, and despite that, maintaining her sense of self and performing a Heroic Sacrifice to save Kingu (whom she mistook for Enkidu) earned her an instant spot in many fans' (now-broken) hearts as one of the biggest woobies in the game. When Battle in New York 2019 took place, not only did she get her own Craft Essence, but she even got to replace Queen of Sheba as the shopkeeper, and she's fully voiced! Fans got so excited over this that her name (in Japanese) trended worldwide on Twitter!

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