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Western Animation / Logorama

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When happy-looking mascots turn Darker and Edgier.
Imagine a Product Placement film. As in, it's a film made up entirely of product placement.
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Logorama is a short animated French film released in 2009, directed by Francois Alaux, Herve de Crecy, and Ludovic Houplain. Although the film was made in France, the dialogue is entirely in English.

Running 17 minutes long, the film takes place in a world where corporate logos make up the scenery, and mascots are the citizens. Two cops—all the cops are Michelin Men—go on a high-speed chase against an armed robber who turns out to be none other than Ronald McDonald. The chase ends up with Ronald crashing his truck and taking hostages inside a diner; the hostages include a Bob's Big Boy child and a sexy Esso's Oil Drop Girl waitress.

It won the Oscar for Best Animated Short at the 82nd Academy Awards.

Compare to the feature-length Foodfight!.


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