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Signing Off Catchphrase
Closing out an episode or segment by way of something repeated by the host of a show or a character.

This is very common in news broadcasts, to help set the reporters and anchors apart from the crowd.

It can often overlap with That's All, Folks! (if it's the outright end of the show) or The Stinger.

A Sub-Trope of Catch Phrase.

A Sister Trope to "On the Next Episode of..." Catch Phrase, Ending Theme.

Compare Every Episode Ending, So Once Again, the Day Is Saved.

Examples

    open/close all folders 

    General 

  • "Thank you for watching" is one of the most common ways to end a production, especially a live action TV series.

    Advertising 

  • Tony Cavolo usually ended commercials for his pizza restaurant chain Peter Piper Pizza by encouraging viewers to "Come on over, to Peter Piper Pizza!"
  • Local El Paso, Texas business Popular Mattress: "Thank you very much, y muchas gracias."
  • "Silly rabbit! Trix are for kids!"note 
  • Local Connecticut business Bob's Discount Furniture once used "Come on down!" as one. This hasn't been done in the last few years, though.
  • It hasn't been done for quite some time, but toy commercials once concluded by saying that their product was "(new) from [company]", overlapping with Mad Libs Catchphrase.
    • John Moschitta Jr. for Micro Machines: "Remember, if it doesn't say Micro Machines, it's not the real thing!" note 
  • In some cases, a company's slogan can also be used as one. Unfortunately, if we tried to list each and every one, we'd be here all day...
  • When he was doing his promos for MTV, Denis Leary often (but not always) ended them by saying some variation of "I think you hear me knockin', and I think I'm comin' in!", followed by some final word related to what he was talking about.
  • In Japan, a commercial for a "new product" will usually end with "shin hatsubai".

    Film 
  • Anchorman: "Stay Classy, San Diego".
    "Go fuck yourself, San Diego."
  • Bruce Almighty: "And that's the way the cookie crumbles."
  • The Truman Show offers a variation in that after finding out that his whole life is a lie and reaching the edge of his world (as far as the set goes) and confronting the director about how his life has been a lie he uses his usual catchphrase to sign off
    Beat "...In case I don't see ya, good morning, good afternoon, good evening and good night"

    Live Action TV 
  • American Idol: "Seacrest out!", borrowed from his radio show, and eventually dropped due to widespread ridicule.
  • America's Funniest Home Videos: Bob Saget would always say, "Keep those cameras safely rolling," and follow it up with, "Honey...*insert comment to wife here*"note . Tom Bergeron's was "If you get it on tape, you could get it in cash." Eventually, it became "Upload to us! Get rich! Get famous!"
  • The Daily Show: "Here it is, your moment of zen." Stewart joked that he wanted "Keep fucking that chicken" to be his Signing Off Catch Phrase, but Ernie Anastos stole it.
  • On Frasier, Frasier had a signature signoff at the end of his radio show: "Goodnight Seattle, and good mental health." When his brother hosted the show, he would open with the phrase "Let's get better!"
  • The Groove Tube (1974). The news desk satire sketch ended with the line "Good night, and have a pleasant tomorrow." This sign-off was borrowed directly from Tom Snyder's on NBC's "Tomorrow Show."
  • Hee Haw: "So long everybody! We'll see you next week on... 'Hee Haw'!"
  • Laugh In:
    Dan Rowan: Say goodnight, Dick.
    Dick Martin: Goodnight, Dick.
  • Password: Allen Ludden always ended his versions of the show with a password of the day.
  • Starting in the late 80s, at the end of every episode of The Price Is Right, Bob Barker encouraged viewers to have their pets spayed or neutered. Drew Carey's still going with that.
  • The Red Green Show: "Keep your stick on the ice."
    • Individual segments featured this as well. His fireside chat-style speeches to middle-aged men always ended with "Remember, I'm pullin' for ya... we're all in this together." And the Handyman Corner concluded with the reminder that "if the women don't find you handsome, they should at least find you handy." Though as time went on he frequently followed up with "Now if you'll excuse me..." and a quip about what he intends to do with his latest creation, just before it usually goes horribly wrong or horribly right.
  • Saturday Night Live would have various ways to end the "Weekend Update'' segment.
    • Chevy Chase and Jane Curtin borrowed the sign off from The Groove Tube, "Good night, and have a pleasant tomorrow." Later borrowed again by Tina Fey.
    • Chevy would also sometimes end with "I'm Chevy Chase... and you're not," although mostly he used this as an opener.
    • Dennis Miller: "That's the news and I am outta here!" (and then he'd usually either scrawl his signature with a huge flourish or throw the papers off his desk)
    • Kevin Nealon: "I'm Kevin Nealon, and that's news to me."
    • Colin Quinn: "I'm Colin Quinn, that's my story, and I'm sticking to it!"
    • "For Weekend Update, I'm Seth Meyers! Good Night!"
  • Supermarket Sweep: "The next time you're at the checkout counter and you hear the beep, think of all the fun you can have on Supermarket Sweep."
  • The Today Show sports blooper segment, Spanning the World, always ends with the narrator saying something about "see you next time...if there is a next time".
    • Al Roker ends his segment with "...and here's what's happening in your neck of the woods" — and it's always followed by weather from the local channel affiliate.
      • Most segments end with "but first this is Today on NBC."
      • Unless it's the hour or half hour, then it's usually "...But first, your local news."
  • Sam Champion has "...here's what you can expect this morning", which serves the same purpose on Good Morning America.
  • Bob Barker on Truth or Consequences: "...good-bye, hoping all your consequences are happy ones."
  • The Two Ronnies:
    Ronnie Barker: So, it's goodnight from me...
    Ronnie Corbert: ...and it's goodnight from him.
    Both: Goodnight!
  • The British version of Whose Line Is It Anyway? ended with the host saying the names of the cast and crew, and finishing with, "And this is me, Clive Anderson, saying 'good night'. Good night!"
  • Wheel of Fortune:
    Pat: We'll see you next time!
    Vanna: Bye bye!
  • Sesame Street:
    Murray: See you next time on the street! Peace!
  • Les Nessman of WKRP in Cincinnati eventually ended his news broadcasts with, "This is Les Nessman, saying, 'May the good news be yours.'"
  • LeVar Burton ended every episode of Reading Rainbow with, "I'll see you next time!"
  • On the original Family Feud, Richard Dawson would sign off with "Love ya, see ya here on the Feud." The 1998 revival with Louie Anderson had "Be good to your families, come back and see ours."
  • Jack Horkheimer Star Gazer: "Keep looking up!"
  • Hugh Downs and Bob Clayton signed off with "So long, and thanks for playing Concentration!
  • Tom Kennedy: "It's not what you say that counts, it's what You Dont Say!"
  • Peter Tomarken: "Thanks for pressing your luck!"
  • Any single member of the cast of Roundhouse: "Reprise the theme song and roll the credits!"
    • And on the final episode of the series, EVERYBODY.
  • Red Skelton: "Good night, and may God bless."
  • Maury Povich signs off (on both A Current Affair and his own talk show with, "Until next time, America!"
  • Jerry Springer: "'Til next time, take care of yourself...and each other."
  • The John Daly-hosted episodes of Real TV ended with "And remember, don't forget to take your camera with you. You never know when Real TV might happen.", later replaced with "...and until next time, we'll give you something to talk about.".
  • "For now, Dick Clark," *salute* "so long!"
  • Jeremy Clarkson normally signs off Top Gear with "And on that bombshell, it's time to end."'
  • Marvin "Mouth" Mc Fadden in One Tree Hill used to sign off his Omaha news segments with '..And you've just heard a Mouthful!"
  • On The Pet Psychic Sonya Fitzpatrick always reminded us that "Animals are forever."
  • Dixon of Dock Green, "Goodnight all".
  • Champaign-Urbana's WCIA Channel 3 had kiddie show host Sheriff Sid (sometimes called Uncle Sid), who closed each show with advice for young viewers, including "remember those prayers", and then said "Adios, muchachos." (Here's his Facebook page.)
  • X-Play had "Game Over" for a while.
  • The George Michael Sports Machine has the titular host (no, not him) conclude each episode with "Thank you for making us a part of your weekend.".
  • ''The Wil Wheaton Project'': "Until next time-play more games!"
  • Soul Train:
    Don Cornelius: "That oughta do it for a while. I hope we can do it again next week on these same stations, and you can bet your last money it's gonna be a stone gas honey. I'm Don Cornelius, and as always in parting, we wish you love...peace...and...
    Dancers: SOUL!
  • The Bob Saget era of America's Funniest Home Videos:
    "Keep those cameras (safely) rolling, and honey, (various; was always a joke involving him and or his wife; he stopped doing this when his marriage began to fall apart). Good night.

    News 
  • On September 1, 1986, Dan Rather started using the sign-off "Courage" on the CBS Evening News. After negative public reaction and the pleas of his staff, he stopped using it on September 8. In defiance at having been basically forced to resign from the show in the aftermath of Rathergate, he reused it for his final broadcast.
    • To be specific: On September 8, 2004, CBS' 60 Minutes began airing a series of reports on George W. Bush's National Guard service record. They were based on some memos supposedly in the files of Lt. Col. Jerry B. Killian, and provided by Texas Army National Guard Lieutenant Colonel Bill Burkett to 60 Minutes producer Mary Mapes. The memos, purporting to date from 1973, portrayed Bush as insubordinate and cowardly while in the Guard. Insufficient research and confirmation had been done ahead of time, and the memos were soon proved to be forgeries. Rather defended the memos on the air, believing the content was accurate even if the memos were faked. Four people lost their jobs at CBS, and Rather resigned. Rather had had little to do with the acceptance of the memos and the 60 Minutes broadcast, which is more like Mapesgate.
  • Bill Beutel: "Good night, good luck, and be well." When he signed off for the last time before retiring, the news ticker in Times Square read "Good Luck, be well, Bill Beutel".
    • When he co-anchored with Roger Grimsby, it was Grimsby who used a sign-off: "Hoping your news is good news, I'm Roger Grimsby."
  • Edward R. Murrow ended broadcasts with "Good night, and good luck" (hence the title of the 2005 biopic starring David Strathairn and George Clooney).
  • The Huntley-Brinkley Report always closed with Brinkley's "Good night, Chet." Followed by Huntley's "Good night, David. And good night, for NBC News."
  • Linda Ellerbee's sign-off catch phrase: "And so it goes."
  • Walter Cronkite would close news broadcasts with, "And that's the way it is," followed by the date.
  • Lloyd Robertson of CTV ended broadcasts with "And that's the kind of day it's been," also followed by the date.
  • Sandra Bookman, WABC-TV weekend evening anchorwoman, has "We're coming back at 11. You should, too." and "Thanks for staying up with us." Her weeknight colleague, Diana Williams, has "We thank you for watching."
  • For many years on 20/20, one of the anchors, usually Hugh Downs, ended each broadcast by saying, "We're in touch, so you'll be in touch."
  • ABC's Nightline ends with something to the effect of, "Watch Good Morning America tomorrow. They're working while you're sleeping."
  • In Toledo, Ohio, radio station 1370 WSPD had a newscast every weekday at 8:00 a.m. sponsored by Columbia Gas. Each one ended with "This is Don Edwards filing gas company newscast number (insert number here)." The count made it to 16,000 in 1979.

    Radio 
  • The Burns And Allen Show:
    Gracie: [tells some bizaare non-sequitur story]
    George: Say good night, Gracie.
    Gracie: Good night.
  • Inner Sanctum Mysteries had a chilling one. After a well-acted story loaded with Nightmare Fuel, the pleasant voice of your host, Raymond, would intone:
    "Good night. Pleasant dreams, hmm?"
  • Quiet Please: "And so, until next week at this same time, I am quietly yours, Ernest Chappell."
  • Dr Demento radio show (a long-running, syndicated radio show featuring comedy and novelty songs): "Don't forget to stay demented!"
  • Years ago, on WWDC in the Washington Metro area, morning shock jock Doug "The Greaseman" Tracht used to sign off with the phrase, "As they say back in old Mexico City... AMF!" (an acronym meaning "Adios, motherfucker").
  • Jimmy Durante: "Good night, Mrs. Calabash, wherever you are."
  • Fibber McGee and Molly always ended with Molly's cheerful "Goodnight, all."
  • Car Talk:
    Tom: Remember, don't drive like my brother.
    Ray: And don't drive like my brother.
  • This American Life always ends with a quote from some part of that week's show, taken out of context and humorously attributed to creator Torey Malatia. The only time they didn't do this was when they reported on Mike Daisey's faked anecdotes in his story about Chinese Foxconn workers.
    Ira. WBEZ management oversight for our program by our boss, Mr. Torey Malatia. And I think this is a week I am just not in the mood for an extra quote here from Torey.
  • I'm Sorry I Haven't A Clue has a Signing Off Mad Libs Catch Phrase which goes something like "And so as the <noun> of <meaniningless meaningful word> <adjectives> the <noun> of <meaningless meaningful word> and <either the same pattern again or some sort of pun on the first clause>, I notice it's the end of the show. So from the teams, myself, and the good people of <town>, goodbye." For example:
    Humph: And so as the loose-bowelled pigeon of Time swoops low over the unsuspecting tourist of Destiny, and the flatulent skunk of Fate wanders into the air-conditioning system of Eternity...
  • Paul Harvey had his "Paul Harvey… Good day!" for Paul Harvey's News and Comment, and "And now you know… the rest of the story!" for The Rest of the Story.
  • Lowell Thomas always said, "And so long, until tomorrow!"
  • Walter Winchell always began, "Good evening, Mr. and Mrs. North and South America and all the ships at sea! Let's go to press!" and ended with "And so, with lotions of love note  this is your New York correspondent, Walter Winchell, who knows that all the lights on Broadway are never as bright as the candle in the window when you come home!" When he was in Florida, he would say "Miami Beach" instead of New York.
  • Gabriel Heatter didn't seem to have a standard closing remark, but always started with "There's good news tonight!"
  • Garrison Keillor ends his Writers' Almanac segments with, "Be well... do good work... and keep in touch."
    • And his "news from Lake Wobegon" monologue on A Prairie Home Companion always ends with, "That's the news from Lake Wobegon, where all the women are strong, all the men are good-looking, and all the children are above average."
  • Rev. J. Vernon McGee, whose Through The Bible program still runs through a five-year cycle to explore the entire Bible, verse by verse, closed off with "May God richly bless you, my beloved," a paraphrase of Psalm 115:14.
    • The far less tolerant Pastor J.C. Dove used to thunder "It DOES make a difference what you believe!!!" at signoff. Rev. Dove, whose show originated at WHOW in Clinton, Illinois, was still active in 1980.
    • Many radio and television evangelists will usually close their broadcasts with "(May) God bless you".
  • The Blimey Cow Podcast always ends with Jordyn telling the audience "Don't be messy". Occasionally, however, they will roll outtakes after the fact.
  • Stephen Hill and Anna Turner's landmark Music from the Hearts of Space, founded in 1973, has ended since February 1990 with Stephen's gentle "Safe journey, space fans... wherever you are." This reassuring signoff may have come from the fact that many early listeners were (and some probably still are) mind trippers, using the broadcast to accompany contemplative LSD sessions.
  • The Dr. Laura radio show ended with "Now, go take on the day." Later on it became "Now, go do the right thing."
  • The late St. Louis Cardinals radio announcer Jack Buck always ended his broadcasts with, "Thanks for your time, this time; until next time, so long for just a while."
  • Jean Shepherd (of A Christmas Story fame) would sign off his '70s show on New York's WOR with, "Remember, kiddies: keep your knees loose and your glove well oiled."
  • Bob & Ray:
    "This is Ray Goulding, reminding you to write if you get work..."
    "...Bob Elliott, reminding you to hang by your thumbs."

    Stand-Up Comedy 
  • Irish 'sit-down' comic Dave Allen:
    "Good night, and may your God go with you."
  • The Two Ronnies:
    Ronnie Corbett: It's good night from me...
    Ronnie Barker: ...and it's good night from him. Good night.
  • Uncle Yo has "Live, laugh, glomp!"

    Web Original 
  • 90's Kid of Atop the Fourth Wall ends his scenes with:
    "I'm '90's Kid, and what you see is what you get!"
  • The Angry Joe Show:
    "I'll see you guys on the next Angry Joe Show."
  • Film Brain has one for Bad Movie Beatdown:
    "I'm Mathew Buck, beating down bad movies everywhere."
    • And Projector:
      "I'm Mathew Buck fading out."
  • In-universe, Homestar Runner says at the end of every episode of his show "The Show", "CHANT! WORDS! TOGETHER!"
  • Doug Walker does this for a lot of his characters.
    "I'm The Nostalgia Critic. I remember it so you don't have to."
    • For Bum Reviews:
      "This is Chester A Bum saying, Change! You got change? Aw come on, help a guy out, will ya?! C'mon, change!"
    • For Ask That Guy with the Glasses
      "This is That Guy With The Glasses saying there is no such thing as a stupid question until you ask it."
  • Moviebob ends his Big Picture segments with "I'm Bob, and that's The Big Picture."
  • Feed Dump always ends with "There may be better sources for news, but they don't have this hat."
  • Stuart Ashen himself doesn't have one, but when he encounters the phrase "Stay Fresh Cheese Bags", he notes that sounds like something an Eighties children's TV mascot would use as one.
  • "I'm Scott Manley — Fly safe!"
  • Jesse Cox ends his videos with "And, as always, To Be Continued."
  • "My name's been TotalBiscuit, and I'll see you next time!"
  • Brian Phelps, host of The Brian And Jill Show signs off episodes with "Be good humans." He did the same thing on the radio in the Mark & Brian Radio Program.
  • Mark Crilley ends his YouTube videos with "I'll be back with another one... real soon!"
  • "I'm Diamanda Hagan and I have to live with that every day."
  • That SciFi Guy and
    ''Here's your sci-fi clip of the week.'
  • For THAC 0's Hammer (the AD&D 2nd Edition podcast) the co-hosts say their good-byes and ends with "...and I'm DM Glen and we'll see you next time when the hammer comes down on THAC 0's Hammer! (hits desk). Bye bye!"
  • Vsauce's Michael says "And as always, thanks for watching."
  • Talkin' Toons with Rob Paulsen
    Rob: "Laughter is the best medicine and the cool thing is, you can't OD and the refills are free."
  • "John/Hank, I'll see you Tuesday/Friday". John's episodes of Crash Course always end with "Thanks for watching, and as we say in my home town, Don't Forget To Be Awesome."
  • Screen Junkies: Hal Rudnick says bye bye and gives an unmanly, undignified wave.
  • The Rap Critic ends with "You don't have to like my opinion, but I don't have to like your song."
  • Two Best Friends Play: The "Matt and Woolie's Old School Playthroughs" always end with some variation on "We had childhoods, and Pat did not."
  • Welcome to Night Vale "Good night, Night Vale, good night."
  • Chuggaaconroy: "Next time on (game X), we'll be(action Y)! See you guys then!"
  • "WHO WON? WHO'S NEXT? YOU DECIDE! EPIC RAP BATTLES OF HISTORY!!"
  • You've just had the almost imponderable joy of watching Charlieissocoollike, which makes you, like, cool!

    Western Animation 

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Signature LineDialogueSilence Is Golden
Shut Up, Hannibal!Ending TropesSnicket Warning Label

alternative title(s): Sign Off Catch Phrase
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