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Awesome / Advertising

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Sometimes, even advertisements can contain moments of awesome!


  • In response to Stephen Colbert endorsing Mayonnaise on his show and criticizing their Totally Radical commercials, Miracle Whip issued a press release promising to air new attacks during commercials of The Colbert Report. And they actually went through with it.
    • Of course to do so they had to purchase ad time on his show. During a recession. Which he used to buy more delicious mayonnaise.
      Stephen: "You... win?"
  • Have some well-known film villains team up and spread Christmas cheer in this DirecTV ad.
  • Nestle had some ads for their Crunch chocolate bar where a Jerkass host would trick people into eating one, only for them to be maimed/killed by a giant boxing glove. (And the host makes an inappropriate racist comment to a sumo wrestler) The last ad, however... the host decides to trick a sweet little old lady into eating a Crunch bar. The old lady takes a bite, and then drops her purse. She bends over to pick it up, and the host gets flattened by the boxing glove. Undeterred, the old lady delivers the commercial tagline, and begins singing a ragtime song.
  • Every single Sony Bravia Commercial ever done, starting with the one with the Play-Doh Bunnies (unless your're afraid of clamation).
    • Toryglen, a public housing tower block in Glasgow where Jim Kerr and Charlie Burchill of Simple Minds grew up, was about to be demolished. But before it was, a Sony Bravia commercial/advert was filmed. A very special Sony Bravia commercial/advert.
    • The Walkman Project also counts. They got together a metric tonne of musicians of various disciplines and got them all to play a single note each in a chain of awesome.
    • Their bouncy ball ad is enough to warrant a mention here, because not only is it just EPIC, but every single one of those balls are real, NO CGI, they're real!
  • A YouTuber makes a video about a glitch in the Tiger Woods '08 golf game. Electronic Arts responds: it's not a glitch. He's just that good.
  • Even if the PlayStation 3 isn't your favorite console, or you don't even play console games, the commercial "Michael" will make you proud of all the things you've done as a gamer. Michael was a cancer patient who lost his battle, and the ad is also a memorial to him. Then you think of all the developers who agreed to have their characters show up in one commercial and it becomes somewhat of a Tear Jerker.
    • "Perfect Day", an advertisement for the PlayStation 4 follows two friends competing against each other in three of the games slated for the console (as in, they're characters within the game) while they both sing the song "Perfect Day" by Lou Reed. The ad itself is just so fun and cheery despite them killing each other, ramming cars into each other, and marching armies against each other, but all with smiles on their faces. Even people who like or simply bought Xbox Ones liked it.
    • "#4ThePlayers", made by Sony Europe to celebrate the Playstation's then-impending 20th anniversary in the region as well as the then-upcoming Playstation 4 is a nostalgic trip through the years celebrating the history of the line, with nostalgic posters and shots of London's skyline through the years. What a way to signal the arrival of the 8th gen.
    • "Who are you to deny greatness?"
  • Similarly, the PlayStation advert "Double Life" shows gamers of various ages, genders and cultural backgrounds giving an empowering speech about how video games are essentially their second life, "full of exhileration, of missed heartbeats and adrenalin". The music really drives the point home.
    "For though I've led a double life, at least I can say - I have lived."
  • You think that makeup that can fully cover tattoos will never exist, right? This ad, featuring Mulger golden boy Rick Genest, will prove you dead wrong.
  • This Kia Optima commercial has everything from exploding kickboxers and submarine-sized sandwiches to Mötley Crüe and bikini-clad models... and a happy ending.
  • This Hovis bread ad of the boy running through the century (122 second ad for the 122 years the company's been around). Absolutely amazing.
  • Just how do you adequately market the Sega Saturn to eager Japanese consumers? In the most awesomest way imaginable. This particular series of ads actually has its own subpage, just in case the campaign as a whole isn't awesome enough for you.
  • The ad for the television broadcast of the 2012 Paralympics made by Channel 4's in-house advertising firm. An awesome punch to the face does not cover it. Using Public Enemy as the soundtrack does not hurt.
  • Anyone familiar with the Go Compare adverts will know how annoying the opera singing guy is. Well, in a new string of adverts released, celebrities get their own back on him. Including Stephen Hawking.
  • The Robert Carlyle-starring "The Man Who Walked Around the World" advert outlining the history of Johnnie Walker whiskey (explaining such things as why the bottles are square and have the label at an angle) is five minutes of awesome in one continuous shot.
  • The commercial for Nintendo Power.
  • This TV ad from Rexona, in which Everybody Was Kung-Fu Fighting against the main character, trying to stop him from getting to his date with his girlfriend and his in-laws. A World of Badass with one of the most Hot-Blooded love songs in Spanish.
  • This MetroPCS commercial.
  • Nespresso colors Brussels, a fantastic painting experience that you just want to check out.
  • Coca Cola's "America, the Beautiful" campaign, where they showed Americans of different nationalities, races, ethnicities, and sexual orientations enjoying life, all while "America, the Beautiful" was sung in different languages. After a slew of severely bigoted backlash, Coca Cola put out a recut version of the commercial...that's thirty seconds longer, and shows an additional gay couple with their kids.
  • The 2003 Honda Accord "Cog" advert. At first it's cool, about a minute in you start to think it's cool the end you realise that, no, they actually disassembled an Accord to use its component parts in a fantastic take on a domino run. It took about a million pounds and over 600 takes to get it right.
  • This commercial Stan Freberg wrote for Jeno's Pizza Rolls literally takes some jabs at other commercials airing at the same time. A party hostess' attempts to serve and shill the pizza rolls get interrupted by salespeople (most of whom are personified as disembodied male voices) promoting products that promise to make her coffee tastier, her breath fresher, her blouses cleaner. The hostess responds by shoving the first salesperson out of the party, slapping the second one while saying he suffers from bad breath, and karate chopping the third one before ordering him to leave. When a guest witnessing all this exclaims, "This is a wild party!", she dryly responds, "In this neighborhood, we get all the nuts."
  • Nike is currently not an official sponsor of the Olympic Games nor The World Cup, the two biggest sporting events and the two biggest audiences in the world. So what do they do? They engage in a tactic known as ambush marketing. Their Write the Future campaign for the 2010 Fifa World Cup was so good that not only did it win the prestigious Cannes Lion Film Grand Prix note  but it overshadowed official sponsor's Adidas' efforts.
  • Swansea City's 2015/2016 home kit launch advert. Men in mining outfits walk through fire and enter the Liberty Stadium's pitch. There, they pay homage to the Welsh city's copper mining industry by carving out the kit and pouring molten copper onto the field. Once the kit unites, the miners unveil themselves as the club's players wearing the new white-and-copper kits. With an epic advert like that, it's hard to see Swansea fans not being awed into buying these replicas.
  • Hardee's All-American Thick Burger advert. Start with a close-up on a really tall hamburger with a burger patty, lettuce, tomato, pickles, cheese, a hot dog and potato chips. Pull back the camera repeatedly in jumps showing:
    • A blonde female model (the hamburger is about as big as her entire face),
    • Dressed in an American flag bikini,
    • Sitting in a hot tub,
    • Which is sitting in the back of a pickup truck,
    • Which is being driven by (voice-over states that the male model wearing a cowboy shirt and hat is) an American bull rider,
    • Which is sitting on an aircraft carrier,
    • Which is in New York City harbor, being watched by the Statue of Liberty,
    • With jet aircraft taking off from the carrier, and fireworks going off,
    • With the final voice over saying "So why eat the Hardee's All American Thick Burger? Because, America!"
  • Chrysler's Super Bowl commercials in the early 2010s: