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Characters / Shugo Chara!

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The characters of the anime and manga series Shugo Chara!. Please help with the blurbs!

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Guardians

    General Tropes 
The Guardians are the student council of Seiyo Elementary School, whose task, aside from protecting and representing the general student population, is to preserve the Heart's Eggs of said children, and personages within general. They are also tasked with hunting for the Embryo (Due to Tadase's ideas towards creating himself as the world's king.), the legendary wish-granting Egg, which of course pits them against the Easter Company. It is primarily composed of four positions: the King's Chair, the Queen's Chair, the Jack's Chair, the Ace's Chair, and the occasional Joker's Chair, only taken via one with three Chara. Each of the members has a Guardian Character that represents an aspect of the person they want to be, which grants them special powers when they need it.

The Guardians were founded by Tsukasa, making the current ones the second generation of Guardians.

  • Absurdly Powerful Student Council: Not only are they leaders of the student body, they're also magical Guardians whose responsibility is protecting/purifying the Heart's Eggs of the students they watch over. It's especially notable considering they're the student council of an elementary school.
  • Instant Fan Club: There are actually several of these, with overlapping memberships; they're formed prior to the start of the series. The Guardians as a whole (the boys individually, and even Amu and Rima before they join) each have fanclubs. Each fanclub is based on the target's outward character, not the inner one.
  • Iconic Item: All the Guardians suddenly manifest an accessory related to their Chara when doing a Character Change, voluntarily or not, which serves as a visual indicator that hilarity is imminent.
  • Magical Girl: Amu and the female members; the male ones are magical boys.
  • Pink Girl, Blue Boy: Well, "Red Girl, Blue Boy". The boys were blue outfits, while the girls, including Amu, wear red.
  • Playing Card Motifs: The positions are titled "King" (occupied by Tadase), "Queen" (occupied by Nadeshiko/Nagihiko, and later Rima and Rikka), "Jack" (occupied by Kukai and later Kairi and Nagihiko), and "Ace" (occupied by Yaya). There is an occasional "Joker" position, which is currently occupied by Amu.
  • School Idol: All of them are very popular with the other students and have their own dedicated sets of fans, but Tadase is especially popular.

    Amu Hinamori 
Voiced by: Kanae Itō (anime), Yuuka Maeda (musical)
https://static.tvtropes.org/pmwiki/pub/images/hinamori_amu.png

"We are all the main characters of our own stories!"

The main protagonist. Everybody sees Amu Hinamori as a "Cool and Spicy" girl. In reality, however, she's really just a clumsy girl who really has no clue, like the majority of the student population. This changes, however, when she wakes up to find three eggs, each containing a different Character Change, aka an aspect of the personality she wants to be: Ran (Amulet Heart) makes her outgoing and athletic, Miki (Amulet Spade) makes her cool and artistic, and Suu (Amulet Clover) makes her sweet and domestic. When the Guardians, the school's student council, finds out about this, they invite her into their circle — because she, with three Guardian Characters, has the perfect qualifications for the Joker's Chair.

  • All Girls Want Bad Boys: There's a reason why she couldn't stop thinking of the mischievous, catlike Ikuto. If that wasn't enough, one of her Guardian Charas, Miki, fangirls over both Yoru and Kiseki (the latter mainly because he has the same goal as many villains out there).
  • All Your Powers Combined: Amulet Fortune appears to be this for Amu's four Charas.
  • Belligerent Sexual Tension: With Ikuto.
  • Doting Parents: Her parents crank this up... concerning Ami, of course.
  • Dude Magnet: Many guys like her, and she even has an Unwanted Harem.
  • Even the Girls Want Her: Several of the female characters squeal over Amu, noting that she's "cool and spicy".
  • Harmless Electrocution: She gets electrocuted on an electric line.
  • Exposed to the Elements: Amulet Heart's costume is a skimpy cheerleader's outfit... definitely not suited for cold climates, as she found out when she used her Character Transformation on a ski slope.
  • Freaky Fashion, Mild Mind: Amu tends to dress in a punk-inspired fashion since her mother chooses her clothes for her, and this leads to her having a reputation as a "cool and spicy" girl at school. However, she's really more of an insecure Nice Girl underneath.
  • Frilly Upgrade: Amulet Diamond and Amulet Fortune, Amu's later forms, have a lot of frills.
  • Full-Name Basis: Most every villain, as well as minor character Misaki, refers to her by her full name.
  • Girlish Pigtails: She wears her hair in pigtails as Amulet Clover and Amulet Diamond.
  • Girly Girl with a Tomboy Streak: While she's pretty girly for the most part, she also wants to be more confident and athletic, which is represented by her girly-but-sporty Guardian Character Ran.
  • How Do I Shot Web?: Whenever she Character Transforms with El, she'd use powers, that she herself had no idea how they worked.
  • I Just Want to Be Normal: Amu's hesitations about her duties as the Joker contribute to the whole mess in the Dia arc.
  • Image Song: Hanbun Ko No Heart. Since she is the main character, she gets a lot of them, but this is one of her few solo songs.
  • Impossibly Cool Clothes: Amu's customized school 'look' and daily gear usually follow a cute punk chick aesthetic, which is unusual for a prepubescent Magical Girl. It does rightly earn her the nickname of "Cool and Spicy".
  • Instant Fan Club: She had one prior to her joining the Guardians.
  • Involuntary Dance: Ran did this to her via telekinesis in one scene in episode 6. She was not amused.
  • Jerk with a Heart of Gold: She starts the series as one, with her inner self being very sweet and well-meaning but her outer self being very cold and stand-offish and doing things like calling Tadase a "shrimp."
  • Magic Skirt: Season 1 gave her a perfect example - covering even though it appears to be at right angles to her body. Then season 2 goes the opposite direction and chucks a Panty Shot into the opening theme. Then again this may be the animators trying to point out that Amu is wearing some kind of cheerleader shorts under there.
  • Meaningful Name:
    • Her name is derived from the English phrase "I am..." and the various phrases that can follow it.
    • Also as a shortening of "amulet", since the names of all of her Character Changes begin with "Amulet".
  • Mercury's Wings: Wings appear next to Amu's feet during character changes with Ran.
  • Modesty Shorts: Wears a pair as Amulet Heart, but given how short they are, it's easy to mistake them for her underwear.
  • Ms. Fixit: She has this as a superpower. As Amulet Clover, she can use "Remake Honey", which creates a splash of golden honey that returns broken or worn-out objects to their original states, including (but not limited to) people's Heart's Eggs. Thanks to this, Amulet Clover doesn't need to use Open Heart to purify X Eggs, and can handle multiple X Eggs at once.
  • No Social Skills: She's initially poor at socializing, and assumes a blunt and impolite exterior when faced with a scenario she doesn't know how to deal with. Once she befriends the Guardians, she has an easier time communicating with people that she is more comfortable with.
  • Nice Girl: Is this through and through, despite her occasional Tsundere tendencies and her difficulties with socializing with others at first.
  • Playing Card Motifs: Occupies the occasional Joker's Chair, where the requirements are three Guardian Chara or more. Her three main Chara are also named after suits of cards: Spade, Clover, and Heart and later on, Diamond.
  • Precocious Crush: Given their age difference, her feelings for Ikuto can be interpreted as this.
  • Power Gives You Wings: Subverted with Amulet Angel, Amu's transformation with El. She does have wings, but isn't all that powerful. Played straight Amulet Diamond, with her wing-like extensions
  • Red Armband of Leadership: Amu has one of these (unlabeled), symbolic of her outward character's fame rather than any position. Perhaps this serves more of a purpose when she's recruited as the Guardians' Joker.
  • Rock Me, Asmodeus!: As Amulet Devil, she uses an electric guitar to release powerful soundwaves that represses weaker abilities.
  • Rookie Red Ranger: She's the most recent addition to the Guardians, but she has the most eggs and is the first to achieve a Character Transformation.
  • Rose-Haired Sweetie: Perhaps moreso as Amulet Clover, but she's still a nice if easily flustered girl.
  • Ship Tease: Has this often with Tadase and Ikuto. Ikuto moreso.
  • Stocking Filler: As Amulet Spade.
  • Stock Shoujo Heroine: Unlike most examples, she's actually quite popular for her "cool and spicy" public persona, but she otherwise fits many of the trope's requirements as she's much more of an ordinary girl than how most of the student body sees her. Under her public image, she's really a nice Genki Girl with pink hair who wants to be normal, but soon proves to have a lot of willpower. She also has two love interests, one of whom is older and taller than her.
  • Stripperific: As Amulet Devil, she wears a short skirt and a devil wing-shaped tube top that just barely covers her chest.
  • Sugar-and-Ice Personality: Her public persona (and Impossibly Cool Clothes) gives her the "cool and spicy" title, but she just wants to be like any other girl and is actually somewhat shy. She opens up more as the series goes on, and the public reaction to this kicks off a story arc.
  • Supernatural Gold Eyes: A yellow-eyed Magical Girl.
  • Transformation Trinket: The Humpty Lock.
  • Tsundere: Funnily enough, Amu is this way towards Tadase, often acting coldly towards him while inwardly squeeing over how cute he is. For example, when she sees him wearing a dashing white uniform:
    Tadase: This outfit is a bit big for me though. Does it look funny?
    Amu: *blush* Not really! And it's not like I think it's cuter because it's a bit big!!
    • She tends to get like this around Ikuto at times too...but, Ikuto's...well...understandable.
  • Unlimited Wardrobe: Not only does she have the most transformation costumes, Amu also has a big supply of fashionable outfits for her casual wear.
  • Unwanted Harem: She even lampshades it at one point while contemplating her various crushes: "How many guys do I like?! Sheesh!"
  • Wise Beyond Their Years: She seems to have a knack for philosophical speeches despite only being in elementary school

    Tadase Hotori 

Voiced by: Reiko Takagi (anime), Hidemi Hikita (musical)

https://static.tvtropes.org/pmwiki/pub/images/hotori_tadase.png
"I'm sorry, but there's already someone I like."
"YOU DARE CALL ME A PRINCE!?"

The current King of the Guardians; polite, smiling Tadase couldn't be any more popular with the ladies (although he couldn’t care less). By the first day of school, even Amu has a crush on him, leading her to confess (however she was turned down, as he already liked someone - ...his dog.) His Guardian character, Kiseki, was born from his desire to grow stronger - but of course, in true Shugo Chara! fashion, this translates to having Kiseki's dream being to Take Over the World.

    Nagihiko / Nadeshiko Fujisaki 

Voiced by: Saeko Chiba (anime), Kanon Fukuda (musical)

https://static.tvtropes.org/pmwiki/pub/images/fujisaki_nagihiko.png
Click here to see him as Nadeshiko
"Could you please keep this secret from the others a while longer?"

Nadeshiko is introduced as the beautiful, charismatic Queen's Chair of the Guardians, who openly befriends Amu and was the one who constantly attempted to get her to join. Nadeshiko succeeded, of course, and soon became one of Amu's best friends and one of the few people she'd confide in. A bit later on, though, Nadeshiko abruptly leaves to study dancing in Europe: much to Amu's sadness and disappointment when she left without saying goodbye. Her place as the Queen's Chair was filled by Rima. Nadeshiko comes back later on, though, although with some curious reveals that he isn't quite the what "she" seemed at first.

  • The Ace: After the emergence of his male Chara, Rhythm, he began excelling in all types of sports that all of the sports teams wanted him.
  • Attractive Bent-Gender: Nagihiko and Nadeshiko are both very attractive.
  • Belligerent Sexual Tension: With Rima.
  • Berserk Button: Don't belittle the Fujisakis' strange family upbringing.
  • Best Friend: Amu considers Nadeshiko to be her best friend.
  • Bishie Sparkle: As Nagihiko, who is quite attractive.
  • The Bus Came Back: Returns to Japan after doubts about his ability to dance causes Temari to return back to her egg and a new Guardian Character to be born, forgoing his Nadeshiko persona in favor of simply being a normal boy in the hopes of determining his true self.
  • Cute and Psycho: Character Change with Temari. No one's entirely sure why you would want to be one of these, but you have to admit that it's better to be a psycho than to be a boy who's trapped in women's clothes because of some stupid traditions and has to keep up a "Yamato Nadeshiko" image EVERY DAY.
  • Fake Twin Gambit: Nadeshiko and her "twin brother" Nagihiko are one and the same.
  • Gender-Bender Friendship: Nagihiko became good friends with Amu as "Nadeshiko". He has a tough time deciding if and when to tell Amu that he's her girl friend. He finally tells her in the final chapter of Encore!.
  • Gratuitous English: When Character Changing with Rhythm. "HEI, GAIZ!"
  • He Cleans Up Nicely: In episode 85 of the anime, when going to a fashion event with the other Guardians, he ends up getting late, and when he does show up, his highly detailed outfit◊, which manages to be even more stylish than the girls' outfits, leaves everyone else in shock.
    Amu: It looks like we have a winner...
  • Hidden Depths: His real name is "Nagihiko". He used to love playing basketball when he was younger and was quite good at it, but his family made him take up the male tradition of crossdressing so he can study dancing. This forced him to keep his true, sports-loving self a secret, and secretly made him feel depressed and miserable.
  • Hime Cut: Fitting for someone raised in a very traditional family. He's also a rare male example.
  • House Husband: Even though he's not in a relationship, he has the qualities of one, such as cooking.
  • Image Song: Hana Tegami
  • Long-Haired Pretty Boy: He has long hair that makes him look even more girly.
  • Meaningful Name: Nadeshiko's name may be related to Yamato Nadeshiko.
  • Mr. Fanservice: As Nagihiko.
  • Naginatas Are Feminine: To the extent that a Guardian born from a desire to be feminine and graceful wields one.
  • Parents for a Day: With Rima when babysitting Yaya's younger brother at the second chapter of Encore!.
  • Pink Girl, Blue Boy: Temari is very pink, Rhythm is very blue.
  • Power Gives You Wings: The bow in Yamato Maihime's back looks like a pair of butterfly wings.
  • Princely Young Man: As Nagihiko.
  • Put on a Bus: Heads off to Europe just prior to the end of the first year to better explore the world of dancing, leaving the Queen spot vacant for Rima to step in.
  • Raised as the Opposite Gender: The Fujisakis have a tradition of raising their sons as females so that they can easily become graceful while dancing.
  • Sobriquet Sex Switch: He goes by Nadeshiko when he crossdresses; his real name is Nagihiko.
  • Walking Spoiler: It's difficult to mention anything about Nadeshiko poat-return without giving away the reveal that "she" is a boy named Nagihiko.
  • Wholesome Crossdresser: Leaving aside the crossdressing thing, Nagihiko is a really nice boy.
  • Yamato Nadeshiko: A very rare male, crossdressing example. His female persona is named Nadeshiko and performs the female roles in the family's Japanese dance. Eventually, Nagihiko ends up getting Temari, his female Chara back, maintaining small bits of "her" Yamato Nadeshiko-ness. Coincidentally, his Character Tranformation with Temari is called "Yamato Maihime".

    Kukai Souma 

Voiced by: Atsushi Abe (anime), Yuuta Koseki (musical)

https://static.tvtropes.org/pmwiki/pub/images/souma_kukai.png
"It's been a while since we did it. Let's go, special training!"

One year senior to Amu, upbeat, energetic Kukai was the Jack's Chair during Amu's first year as a Guardian. He adores sports, as seen by his Guardian Character Daichi. He graduates by the end of the year, moving up to middle school, telling the Guardians that he's just at the other end of the school. He occasionally drops by to check in on them and to see how things are going. During her beginning years as a Guardian, Amu viewed Kukai as almost like an older brother.

    Yaya Yuiki 

Voiced by: Tomoko Nakamura (anime), Meimi Tamura (musical)

https://static.tvtropes.org/pmwiki/pub/images/yuiki_yaya.png

"Hey, why is everyone so sad? I'm the baby here and the only one allowed to cry!"

The current Ace's Chair, Yaya is one year Amu's junior. She is also a good, albeit rather clumsy, ballerina.

  • Alliterative Name: Yaya Yuiki.
  • The Baby of the Bunch: Compared to the other Guardians (most of whom are unusually mature for elementary school kids), Yaya is the one who more or less acts like a coddled 9 to 10-year-old.
  • Genre Savvy: She reads a lot of Magical Girl manga and just happens to be a character in a magical girl series.
  • Girlish Pigtails: She ties her hair into pigtails to emphasize her childishness.
  • Image Song: Ookiku Naare!
  • Improbable Weapon User: One of her attacks is firing rubber ducks at her opponents.
  • Infant Sibling Jealousy: She acts overly childish (and has a baby-themed Guardian Character and Character Change form) due to her jealousy of her baby brother.
  • Joke Character: Most times when she tries to fight, all she does is get herself hurt in a comical way or she ends up hysterically running away from the weakest enemy on the battlefield. The creation of her Character Transformation only slightly improves it. Completely subverted within the fifth-towards-last episode. See the entry above for greater specifications.
  • Kiddie Kid: She's seen as hyperactive, childish and immature even for a ten-year-old. This is because of her desire to remain a baby forever because she felt that her parents were ignoring her in favor of her baby brother (as seen by her Guardian Character, Pepe).
  • Ship Tease: In the third chapter on Encore!, with Kairi.
  • Summon Magic: Her powers as Dear Baby are summoning rubber ducks (who are apparently sentient) to attack/distract/run away from the enemy.
  • Sweet Tooth: Apropos for her childish nature; in the second op she stuffs an entire slice of cake whole into her mouth.
  • Token Mini-Moe: She's the most childlike of the Guardians (at least before Rima joins) even when the others are, at most, two years older than her, at least until Kairi came along. She still fits this in terms of appearance and personality, though.
  • Third-Person Person: She has a tendency to dip into this, because speaking in the third-person is common in Japan to denote a childish attitude.
  • The Un-Favourite: Feels like she is this to her parents compared to her baby brother, which is why she acts so childish all the time.

    Rima Mashiro 

Voiced by: Sayuri Yahagi (anime), Karen Yagishita (musical)

https://static.tvtropes.org/pmwiki/pub/images/mashiro_rima.png

"Teacher, there's nothing funny, so why would I smile?

A New Transfer Student who replaces Nadeshiko as the Queen's Chair. This earns her a warm reception from the boys in school (while the girls are annoyed by her arrogance), resulting in an Instant Fan Club because of her beauty. Beautiful as she is, however, Rima's got her own insecurities. However, it did, when combined with her liking for comedy, help create her Chara Kusukusu.

  • Belligerent Sexual Tension: With Nagihiko.
  • Berserk Button: Don't even think of telling a joke wrong or insulting comedy, or even refusing to go to an exhibition of it, in Rima's presence.
  • Calling the Old Man Out: Eventually, she tells her parents that she is a person rather than an object for them to keep locked up.
  • Catchphrase: "How foolish" and "Bala-Balansu."
  • Clingy Jealous Girl: Rima gets this way about Amu when she wants to hang out with Nagihiko. This even happen when she shows purple aura behind after Amu's hugs Nadeshiko for nearly a minute. Boy was she pissed.
  • Dark and Troubled Past: She was kidnapped a few years before the start of the story, but although the kidnapping failed, it made her parents suffocatingly overprotective.
  • Defrosting Ice Queen: When she first appears as an Emotionless Girl, but she's just emotionally repressed. She learns to express her feelings better once she opens up to Amu, Yaya and Nagihiko.
  • Hair of Gold, Heart of Gold: Has blonde hair for a beautiful and prestigious young girl.
  • Helicopter Parents: Due to her previous failed kidnapping, Rima's parents are very controlling and overprotective, which has a large toll on Rima. Eventually she throws them a Calling the Old Man Out speech for treating her like an object to hoard and lock up rather than their daughter.
  • Image Song: Itsuka wa Romansu
  • Instant Fan Club: Just like Amu, there was one dedicated to her shortly after she enrolled into Seiyo Academy.
  • Little Miss Snarker: So snarky for such a little girl.
  • Macross Missile Massacre: Clown Drop has it as her special move, except using juggling clubs, and only six at that. The way they move and the "trail" was very distinct, though.
    • The series is animated by Satelight.
  • Older Than She Looks: While she's the same age as the other characters, she's still awfully short.
  • Parents for a Day: With Nagihiko when babysitting Yaya's younger brother at the second chapter of Encore!.
  • Red Oni, Blue Oni: The calm, proper Blue to Yaya's childish red.
  • Serious Business: Comedy, so much it is her Berserk Button.
    Amu: Hey, Rima. Calm down. They're just playing.
    Rima: [Character Changes] Comedy is not for playing.
  • Shout-Out: The pose she does when imitating the "Bala-balance!" gag is clearly taken from Dragon Ball's famous◊ Fusion Dance pose.
  • So Beautiful, It's a Curse: She's so pretty that in her backstory she was kidnapped specifically because of her appearance, as her kidnappers thought that they would be able to charge a higher price for her because as such.
  • Sugar-and-Ice Personality: Just like Amu, she hides her true personality using a cold facade. She gets better little by little.
  • Token Mini-Moe: The youngest-looking member of the Guardians.
  • Troubled Fetal Position: She takes this whenever she's upset. Amu observes it as Rima "turning into a ball".
  • Tsundere: Harsh type towards Nagihiko.

    Kairi Sanjou 

Voiced by: Mitsuki Saiga (anime), Reo Sawada (musical)

https://static.tvtropes.org/pmwiki/pub/images/kairi_sanjou.png

Kairi becomes the new Jack's Chair after Kukai graduates. He is very serious, strict and organized, and he tends to ensure that the Guardians get their tasks done. His Chara is a samurai, Musashi.

    Rikka Hiiragi 

Voiced by: Erika (anime)

https://static.tvtropes.org/pmwiki/pub/images/chara_rikka.png

Rikka is a Guardian Apprentice who appears in Shugo Chara!! Dokki Doki.

  • Canon Foreigner: An anime-only character.
  • Expy: Pure Feeling is arguably one of these to Amulet Diamond. Heck, they even get to perform Open Heart together.
  • Girlish Pigtails: As Pure Feeling, who has even longer ones than her civilian guise.
  • New Transfer Student: She transferred to Seiyo Academy.

Easter

    Ikuto Tsukiyomi 

Voiced by: Yūichi Nakamura (anime), KENN (musical)

https://static.tvtropes.org/pmwiki/pub/images/tsukiyomi_ikuto.png
"Oh, geez... You're just so fun to mess with...

Although introduced as an Easter employee, it is pretty clear from the beginning that Ikuto doesn't care about their plans. If he does find the Embryo, he plans to use it for his own purposes — to free himself from the control of his current employers. When not trying to find the Embryo, he can generally be seen romantically teasing or just plain screwing with Amu. Has a lot of annoyances. Kazuomi never helped at all.

    Utau Hoshina/Tsukiyomi 

Voiced by: Nana Mizuki (anime), Misaki Yonemura (musical)

https://static.tvtropes.org/pmwiki/pub/images/hoshina_utau.png
"I won't lose... to Hinamori Amu."

A junior high student model turned singing idol. She is actually Ikuto's younger sister. Utau had tried to find the Embryo to release her brother from Easter, but she never succeeded. Utau is very attracted to Ikuto and becomes extremely jealous of Amu because Ikuto shows an interest in her.

    Yuu Nikaidou 

Voiced by: Junji Majima (anime)

https://static.tvtropes.org/pmwiki/pub/images/nikaidou_yuu.png

A former employee member of Easter. In order to find the Embryo, he joined Seiyo Elementary and became in charge of Amu's class in the disguise of a clumsy and kind-hearted teacher.

  • Belligerent Sexual Tension: With his ex, Yukari.
  • The Glasses Come Off: Whenever he starts plotting something against The Heart's Egg or is serious. Lampshaded on the second season when he does this to warn the Guardians about the dangers of invading Easter headquarters, and Yaya replies with "It's been a while since we have seen your bad guy face!".
  • Obfuscating Stupidity: While under the guise as Amu's teacher.
  • Official Couple: He later proposes to Yukari.

    Yukari Sanjou 

Voiced by: Rio Natsuki (anime), Kumiko Kougami (musical)

https://static.tvtropes.org/pmwiki/pub/images/sanjou_yukari.png

A former employee of Easter Company, Kairi Sanjo's older sister, and Utau's manager. She came up with a new project, Black Diamond, to find the Embryo and mass-produce X Eggs.

    Kazuomi Hoshina 

Voiced by: Mitsuru Ogata (anime)

The managing director of Easter company, a middle-aged man who is also the stepfather of Ikuto and Utau, and the former superior of Nikaidou and Yukari.

  • Abusive Parents: He treated his stepson and stepdaughter, Ikuto and Utau, respectively, like crap, because of his jealousy towards their biological Disappeared Dad, Aruto. He also forced his grandson, Hikaru, into becoming the head of Easter while still young; while well-intentioned, he didn't even once take his grandson's feelings into consideration. This led Hikaru to suppress his loneliness and become emotionally stunted, resulting in the absence of his Heart's Egg.
  • Big Bad: Of both the anime and manga, due to his actions.
  • Brainwashed and Crazy: He brainwashes Ikuto into becoming Death Rebel, to ensure his stepson's compliance.
  • Even Evil Has Loved Ones: His grandson Hikaru is all that Kazuomi has left of his deceased son. While he admittedly went about it entirely the wrong way, his sole motivation has only ever been Hikaru's happiness.
  • Well-Intentioned Extremist: He only wanted to realize the wish of his grandchild, but his extreme methods like crushing people's dreams and abusing his stepchildren are despicable. He also failed in properly raising his grandchild, who became cold and emotionless to suppress his deep feelings of loneliness.

    Lulu de Morcerf Yamamoto 

Voiced by: Akemi Kanda (anime)

https://static.tvtropes.org/pmwiki/pub/images/yamamoto_ruru_de_morcerf.png
"Just do everything ya wanna do!"

The new Easter Company worker who has the ability to turn Heart's Eggs into ? Eggs and has a hobby of making ruby necklace jewelries which she puts around the necks of her victims.

    Tsukumo, Manta and Chichimura 

Voiced by: Yoshimasa Kawata, Koichi Sakaguchi, Keiko Nemoto (anime)

"We won! But... is this really right?"

    Gozen/Hikaru Ichinomiya 

Voiced by: Shōzō Iizuka, Eri Nakao (as Hikaru Ichinomiya) (anime)

https://static.tvtropes.org/pmwiki/pub/images/chara_hikaru.png

The true head of Easter Company.

  • Creepy Child: Gives off this impression even when Amu anonymously encountered him in the street. He often says things like "Emotions are useless", for example.
  • Evil Is Petty: Everyone wonders what Evil Plan Gozen wants to accomplish with the Embryo, but he just wants it as part of his rock collection. One more time: Hikaru ordered Kazuomi to send hundreds of innocent kids over the Despair Event Horizon because the Embryo was a shiny rock. The Embryo itself is so saddened by this that it stops shining and becomes a normal rock as soon as Hikaru touches it.
  • Evil Sounds Deep: Except the deep voice is modulated by a device on his desk, which is part of the mysterious facade he puts up to the fact that he's definitely not old enough to be in charge of a MegaCorp. In person, Hikaru sounds like the little kid he is.
  • Greater-Scope Villain: His wish is the reason why his granddad is doing so many bad things to get the Embryo. And then it turns out that what everyone thought was the Embryo was Hikaru's Heart's Egg, which he threw away years ago. He DID need MacGuffin Delivery Service, just not for the reason he thought.
  • Improbable Age: He's a kid who runs his own company.
  • Spoiled Brat: Has shades of this in the sense that Wanting Is Better Than Having; once he actually acquires the elusive Embryo (which to him looks like a shiny rock), it turns into an ordinary rock and he indifferently tosses it aside, immediately demanding the next big thing. Ultimately deconstructed though since his heart is empty and he's always been chasing after material things to fill in that void.
  • The Stoic: Taken straight to Emotionless Boy levels, since he discarded his Heart's Egg to cope with being groomed to run Easter and having no time to just be a kid.
    • Not So Stoic: Once he regains his Heart's Egg and becomes the little boy that he truly is.
  • Villains Out Shopping: The first time Amu meets Hikaru, he's out on the street in a shopping district for some unspecified, non-Easter-related reason. Amu shares a taiyaki snack with him. Although Amu gets the impression that he's a weird kid, neither Amu nor the audience are given any clue that he's in charge of the whole Easter corporation.
  • Walking Spoiler: He's not seen until very late in the anime, and even then his true identity is only revealed in the last episode of Shugo Chara Doki!!. Just look at all these spoiler tags!
  • Woobie, Destroyer of Worlds: He wants the Embryo for his rock collection, but he wants the rock collection itself to fill the void in his heart left behind when he discarded his Heart's Egg to withstand the stress of being groomed as the heir to Easter.

Guardian Characters

    General Tropes 
Tiny fairies who hatch from a person's Heart's Egg. They are chibified personifications of their chosen person's personality traits, wishes, and dreams, and they have magical powers of their own. Fusing with them induces a transformation into a Magical Girl (or Boy) and gives the chosen person special abilities.
  • Anthropomorphic Personification: All Charas are living embodiments of their chosen person's traits, wishes, and dreams.
  • Dark Is Evil: If a person's Heart's Egg is corrupted by negative emotions and thoughts, their Chara will turn into a dark-skinned, imp-like character with an X on their heads.
  • Invisible to Adults: Only the owners of Charas and children can see the Charas. Everyone else can't.

    Ran 

Voiced by: Kana Asumi (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_ran.png

The first to hatch from Amu's eggs. Ran represents Amu's desire to be more honest, confident and athletic.

  • Genki Girl: She's very upbeat and energetic.
  • Girly Girl with a Tomboy Streak: Her hair and outfit are pink and she's girly for the most part, but she also loves sports since she represents Amu's desire to be more confident and athletic.
  • Pink Means Feminine: Downplayed; her primary color is pink and she's more feminine than Miki, but unlike Miki or Suu she's more interested in sports.
  • Town Girls: She's the Neither to Miki's Butch and Suu's Femme; she's girlier than the tomboyish Miki, but unlike the very feminine Suu she's into sports.

    Miki 

Voiced by: Nanae Katou (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_miki.png

The second to hatch from Amu's eggs. Miki represents Amu's desire to be more sharp, level headed, and artistic.

    Suu 

Voiced by: Aki Toyosaki (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_su.png

The third to hatch from Amu's eggs. Suu represents Amu's desire to be more caring, sensitive and improve her domestic skills.

    Kiseki 

Voiced by: Kaya Miyake (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_kiseki.png

Tadase's Guardian Character. Kiseki was born for a combination of Tadase's desire to be stronger and the dream of world domination.

    Temari 

Voiced by:' Ryōka Yuzuki (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_temari.png

Nadeshiko's first Guardian Character. Temari appears to be elegant and Nadeshiko's desire to be more mannered and become a Japanese dancer.

  • Beware the Nice Ones: Temari is mostly demure and ladylike, but when something goes wrong, like when someone messes up the stage she and Nadeshiko dance in or a rat appears in their house and makes her feel disrespectful, she Character Changes with Nadeshiko and becomes more aggressive and fierce-tempered, attacking with a naginata and speaking with a Hiroshima dialect.
  • Cherry Blossom Girl: She's a good example despite not being named Sakura. She has a pair of sakura flowers decorating her pinkish purple hair and wears a pale pink kimono with patterns of sakura flowers on her sleeves. Even her egg has a sakura flower pattern. To top it off, she's a Chara that represents the ideal Yamato Nadeshiko.
  • Hime Cut: Temari is the representation of Nadeshiko's goal of becoming a graceful Japanese dancer. To fit the look, she has even bangs, sidelocks and long hair worn in a straight ponytail.
  • Kimono Is Traditional: Temari is the representation of the Yamato Nadeshiko Nadeshiko aspires to be for the Fujisaki. Fittingly, she wears an elegant floral kimono.
  • Naginatas Are Feminine: She pulls out a naginata when she gets angry, which matches her Japanese lady character. This carries over to Nadeshiko/Nagihiko when using Character Change with Temari.
  • Pink Girl, Blue Boy: She represents Nadeshiko/Nagihiko's feminine side and aspirations to be a Yamato Nadeshiko. Naturally, Temari's color is pink, in contrast to Nadeshiko/Nagihiko's masculine Chara, Rhythm whose color is blue.
  • Yamato Nadeshiko: A Japanese lady in a kimono who is demure, gentle and graceful, but has an unwavering iron core that makes her downright scary when she's angry.

    Rhythm 

Voiced by: Kōki Miyata (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_rhythm.png

Nagihiko's second Guardian Character. Rhythm appears to be cool and outgoing, showing Nagihiko's boy self.

  • Anthropomorphic Personification: He represents Nadeshiko's male identity, Nagihiko, and his suppressed love of sports and basketball.
  • Long-Haired Pretty Boy: Is a long-haired, attractive Chara.
  • Pink Girl, Blue Boy: He represents Nadeshiko/Nagihiko's masculine side and repressed desire to play sports. Naturally, Rhythm's color is pink, in contrast to Nadeshiko/Nagihiko's feminine Chara, Temari whose color is pink.
  • Walking Spoiler: It's hard to bring him up without mentioning the true, male identity of Nadeshiko.

    Daichi 

Voiced by: Hiroyuki Yoshino (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_daichi.png

Kukai's Guardian Character. He was born when Kukai wanted to do many sports but had to choose.

  • Out of Focus: Due to Kukai leaving the cast early on, Daichi doesn't get as much screen time compared to the other Guardian Characters.

    Pepe 

Voiced by: Kimiko Koyama (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_pepe.png

Yaya's baby-like Guardian Character who was born from Yaya's desire to remain baby-like in nature.

  • The Baby of the Bunch: She's the only Guardian Character that looks and acts like a toddler. This is because she represents Yaya's wish to be a baby again.
  • Girlish Pigtails: Subtle, but the two strands of hair that stick out from under her cap resemble pigtails.
  • Third-Person Person: Dips into this often, befitting her childlike nature.

    Kusukusu 

Voiced by: Sayaka Narita (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_kusukusu.png

Rima's Guardian Character and represents Rima's desire to make others laugh.

  • Hime Cut: Subverted; she has the haircut, but none of the personality traits associated with it, being more of a prankster. It likely has to do with Rima's seemingly proper outward appearance.
  • Meaningful Name: "Kusukusu" is a Japanese sound effect that represents a mischievous laugh. Makes sense, since she's modeled after a clown.
  • The Prankster: Is one, which is appropriate with her chosen human's desire to become a comedian.

    Musashi 

Voiced by: Nobuhiko Okamoto (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_musashi.png

Kairi's Guardian Character created from his desire to become a samurai and protect the weak.

    Yoru 

Voiced by: Miyuki Sawashiro (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_yoru.png

Ikuto's cat-like Guardian Character and represents Ikuto's desire to be free.

  • Anthropomorphic Personification: Represents Ikuto's desire for freedom from Easter.
  • Cat Boy: He's essentially a tiny cat boy, having a cat's ears and tail. Using his power gives Ikuto cat features as well.
  • Verbal Tic: Since he's a Cat Boy, he predictably ends his sentences with "nya".

    Il 

Voiced by: Hiromi Konno (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_iru.png

The first of Utau's two Character Guardians introduced in the story. She has a devilish look and represents Utau's energetic and playful side.

    El 

Voiced by: Hyo-sei (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_eru.png

Utau's second Guardian Character and is the complete angelic opposite of Il.

  • Actual Pacifist: El seems to have no combat skills. When she transforms with Amu, her idea of "help" includes summoning White Flags. When she becomes Seraphic Charm, Utau's abilities seem to only consist of healing.
  • Eyes Always Shut: Her eyes are constantly closed.
  • Good Angel, Bad Angel: The Good Angel to Il's Bad Angel.
  • Meaningful Name: -el is a common suffix of angel names (Gabriel, Uriel, Misael, etc, meaning 'God'), and is also the last two letters of 'angel'.

    Dia 

Voiced by: Kanae Itō (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_dia.png

Amu's fourth Guardian Character. Diamond represents Amu's radiance. She is supposedly the most powerful Guardian Character.

  • The Ace: The most powerful of Amu's Guardian Characters.
  • Ascended Extra: To an extent in the anime adaptation. In the manga Dia held a vital but sparse role as Amu's most powerful Guardian Character who proved vital in the latter story arcs, while in the anime she eventually became a mainstay alongside the original trio by the time of Party!
  • Bunny-Ears Lawyer: Is a bit of an airhead, having a reputation for rarely leaving her egg and even forgetting the entire events that led to Easter's defeat despite playing a major role in the event. She is also simultaneously the strongest Guardian Character of the entire series with the ability to travel to the esoteric Road of Stars.
  • The Corruption: Due to becoming an X-Egg due to Amu's personal doubts, she hatched with a cynical outlook on life and joined forces with Utau after determining Amu had little potential.
  • Youngest Child Wins: She's the last of Amu's Guardian Characters to hatch, and is ridiculously overpowered even by Guardian standards.

    Hotaru 

Voiced by: Ryōka Yuzuki (anime)

https://static.tvtropes.org/pmwiki/pub/images/hotaru_shugo_chara.jpg

Rikka's Guardian Character. Rikka gave birth to her egg in Shugo Chara!!! Dokki Doki episode 15. Before she hatched, Rikka felt lost of herself which subsequently turned her egg into an X-Egg, but it was purified very soon. Hotaru is polite and elegant, balancing out Rikka's energy and spunk.

    Nana 

Voiced by: Ryōka Yuzuki (anime)

https://static.tvtropes.org/pmwiki/pub/images/sce_nana.png

Lulu's Guardian Character. She represents Lulu's desire to try many things and her specialty is making jewelry.

Other Characters

    Saaya Yamabuki 

Voiced by: Miyuki Kawasho (anime)

https://static.tvtropes.org/pmwiki/pub/images/yamabuki_saaya.png
"Ohohohoho! We meet again, Amu Hinamori!"
  • Affectionate Parody: Saaya seems to be one to the stuck-up rich girl archetype from 1980s shoujo anime.
  • Alpha Bitch: Played for Laughs. She'd like to be this, but she's Amu's Unknown Rival and hardly ever manages to eclipse her in popularity.
  • Designated Victim: By so far, the only character to have been X-Egged, X-Charaed and Mystery-Transformed.
  • Dreadful Musician: She can play the piano very well. Singing on the other hand...
  • Evil Counterpart: Her Mystery-Transformation, Hinamori Dream (And the subsequents Gorgeous Heart, Gorgeous Spade, and Gorgeous Clover), made her achieve this status, by having "evil" (Actually opposite rather than evil, but it still counts) versions of Amu's transformations and attacks... for one episode, and she doesn't even remember it.
  • I Just Want to Be You: Her motive when she underwent a Mystery-Transformation as Hinamori Dream.
  • Full-Name Basis: One-sided on her part with Amu.
  • Girl Posse: Is the leader of one.
  • Hopeless Suitor: Sorry, but neither Tadase nor Kukai are interested.
  • Ojou: She's rich, she's superficial, and she's vain.
  • Noblewoman's Laugh: She has a tendency to do this, complete with the "hand over mouth" pose.
  • Rich Bitch: She's not a bitch all the time, but she is rich.
  • Unknown Rival: To Amu.

    Ami Hinamori 

Voiced by: Kurumi Mamiya (anime)

https://static.tvtropes.org/pmwiki/pub/images/hinamori_ami.png
"Shugoi Chara!"
Amu's little sister.

    Midori and Tsumugu Hinamori 
Amu and Ami's parents.
  • Boyfriend-Blocking Dad: A notable aversion; Tsumugu reacts to the idea of his older daughter having a boyfriend with overenthusiastic excitement.
  • Camera Fiend: Tsumugu is a wildlife photographer, though he seems to use a majority of his film on countless pictures of his family.
  • Doting Parent: Most visibly towards Ami since she's a toddler.
  • Happily Married: To an almost Sickeningly Sweethearts degree.
  • Parental Obliviousness: Like most adults, they are course none of the wiser to the existence of the guardian characters, and it is a while before they notice Ikuto sneaking into their house.
  • Women Are Wiser: A mild example, since Midori is usually calmer and more rational than her husband. When she ultimately finds out about Amu harbouring Ikuto, she asks no further questions when Amu tells her that Ikuto is in trouble and offers to find him an alternative place to stay.

    Aruto and Souko Tsukiyomi 
Ikuto and Utau's parents.
  • Disappeared Dad: Aruto mysteriously disappeared one day and all they ever found was his abandoned violin. He discreetely reunites with his wife at Nikaidou and Yukari's wedding.
  • Elopement
  • High-School Sweethearts: Aruto, Souko and Tadase's father were all friends in high school, and Aruto and Souko eventually fell in love and married.
  • Strong Family Resemblance: Ikuto is the spit of Aruto.

     Yui and Mizue Hotori 
Tadase's parents.
  • Arranged Marriage: Yui and Mizue were arranged to be married, which would explain why Mizue was so insecure about where Yui's feelings lay. He does end up reassuring her that he loves her though.
  • Green-Eyed Monster: Mizue was convinced that her husband was in love with Souko, and took her jealousy out on Souko's children, Ikuto most especially.
  • My God, What Have I Done?: Mizue finally realizes how her jealousy has clouded her judgement, and she is deeply remorseful of how she treated Ikuto and Utau.
  • True Companions: After Aruto went missing, prompting Souko to go look for him, Yui took in his two best friends' children, no questions asked.

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