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Who do you think will win?

Molly Brown: Hey, uh, who thought of the name Titanic? Was it you, Bruce?
J. Bruce Ismay: Yes, actually. I want to convey sheer size; and size means stability, luxury and, above all, strength.
Titanic

Frank the Pug: You humans! When will you learn size doesn't matter?

As part of a Willing Suspension Of Disbelief, audiences tend to have a list of expectations. One of the most prevalent stereotypes is that characters with big muscles must be strong. In most media, this almost forces creators to make large characters seem strong (or at least stronger than smaller characters) and small characters seem less strong, or risk forcing the audience out of the story.

The Trope Codifier is probably Superman, who, as part of his Secret Identity of Clark Kent, would slouch as part of the identity, assuming that if he was a little shorter, he wouldn't be associated with the taller and stronger Superman, but even cave paintings suggest a certain awe of larger creatures (like wooly mammoths and horses), making this trope Older Than Dirt.

Often, this carries the opposite meaning as well: small characters are usually elusive, quiet, agile, stealthy and quick, while large characters trying to do so will not be believable.

Subverted in anime, as the smallest character is often the strongest (Sailor Moon, Yugi/Atem from Yugioh, Pokemon, Conan Edogawa, etc.), but in live action, the trope is often supported as in super-sentai/giant robot shows, or Ultraman.

Lampshaded and subverted in Men In Black when Frank the Pug states that "you humans" are always concerned with size, but something very small can be very powerful.

In comedies, a smaller person, usually a midget, dwarf, or martial arts chick, beating up a bigger person is used for humor or comedy relief, as in Elf or Austin Powers 3.

In Professional Wrestling, this is taken to extremes, as few fans will accept a smaller wrestler beating a larger wrestler except through cheating or DQ, and small or average sized wrestlers usually take years of development before becoming believable vs larger opponents (Bret Hart, Shawn Michaels, Rey Misterio, Chris Benoit, Eddie Guerrero, etc.)

Related to Bishonen Line.


Examples:

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     Professional Wrestling