Factory Head Noland (Factory Head Datsura)

• Badass Labcoat
• Meaningful Name: Nol...add a "k" to the beginning, and replace the "l" with a "w". Makes sense, since he is the Brain that represents knowledge.
• Nice Hat
• Perma Stubble

Arena Tycoon Greta (Arena Captain Kogomi)

• Cute Bruiser
• Genki Girl
• Meaningful Name: Greta is the Brain that represents guts.
• Tomboy

Dome Ace Tucker (Dome Superstar Heath)

• Always Camp: His sexuality is debatable, but he does fit this trope.
• Curtains Match the Window
• Instant Awesome, Just Add Dragons: He uses Charizard and Salamance in the Silver Symbol challenge and Latias in the Gold Symbol challenge.
• Large Ham
  • Incoming Ham
• Meaningful Name: Tucker represents tactics.
• Signature Mon: In the Silver Symbol and Gold Symbol challenges, as well as in every adaptation, he has used Swampert.
• Tournament Arc: His facility is the first time in the main series games where actual tournaments (against NPCs) are depicted.
• You Gotta Have Purple Hair

Pike Queen Lucy (Tube Queen Azami)

• Animal Motifs: Serpentine Pokémon.
• Bare Your Midriff
• Hates Small Talk: She isn't one for idle chatter, preferring to go right into battle.
• Luck-Based Mission: The gimmick of the Battle Pike.
  • Rule of Three: ...wherein you have to choose one of three doors, with each door having random effects.
• Making a Splash: With her Milotic in the Silver Symbol challenge and a Gyarados in the Gold Symbol challenge.
• Meaningful Name: Lucy tests luck.
• Multicolored Hair: Black and Red.
• Nightmare Fetishist
• Poisonous Person: Using her signature Pokémon, Seviper.
• Rapunzel Hair
• Raven Hair, Ivory Skin
  • Eerie Pale-Skinned Brunette: Instills this feeling, being the Pike Queen and all.
• Red Eyes, Take Warning: Not evil, but quite narcissistic.
• Signature Mon: Her Seviper.
• Smug Snake: Snakes being her theme, and she's quite full of herself too:
  Lucy: "I am Lucy...I am the law here...For I am the Pike Queen..."
• Snakes Are Sexy: Evident from her looks and serpentine Pokémon theme.
• Stone Wall: Her Shuckle in the Silver Symbol challenge, which is replaced by a Steelix in the Gold Symbol challenge.
• Statuesque Stunner: She is noticeably taller than most other people in her anime and manga depictions, and is quite beautiful.
• Uncatty Resemblance: To her Seviper.

Palace Maven Spenser (Palace Guardian Ukon)

• Badass Beard
• Badass Grandpa
• Bald of Awesome
• Cool Old Guy
• Eyes Always Shut
• Fashionable Asymmetry: His robe.
• Meaningful Name: Spenser judges spirit.
• Name's the Same: Not to be confused with a green-haired ranger from Ringtown, Fiore.
• The Power of Friendship: The primary focus of his facility.
• Tron Lines: The patterns on his cane mimic those of Kyogre's Volcanic Veins.

Pyramid King Brandon (Pyramid King Jindai)

• Adventure Archaeologist
• Badass: He uses the legendary golems. And the next time you face him, he has the legendary birds.
• Big Badass Bird of Prey: His second battle with you has all 3 elemental birds.
• Big Ol' Eyebrows
• Blow You Away: The Legendary Bird Trio in the Gold Symbol challenge.
• Dishing Out Dirt: Regirock
• Drought Level of Doom: The gimmick of the Battle Pyramid, mixed with The Maze and Blackout Basement.
• Extra Ore Dinary: Registeel
• Hair Color Dissonance: It's hard to tell whether it's green or brown.
• An Ice Person: Regice
• Large Ham
• One Steve Limit: Almost done with Brendan, the male protagonist of the game.
• Theme Naming: Brandon is the Brain of bravery.

Salon Maiden Anabel (Tower Tycoon Lila)

• Badass: She uses Entei, Raikou, and Latios!
• Bifauxnen
• Bokukko
• Good Is Not Nice: While otherwise a decent person, she apparently tells losing trainers that they have no talent, and when she loses, she's fond of creepy laughter ("Fufufufufufu....")
• Little Miss Badass
• Meaningful Name: Anabel represents ability.
• Rich Bitch
• You Gotta Have Purple Hair

Tower Tycoon Palmer (Tower Tycoon Kurotsugu)

• Badass: Uses Heatran, Cresselia, and Regigigas.
  • Badass Longcoat
• Crash into Hello: Must be hereditary...
• Generation Xerox: His son takes a lot after him, and there's the fact that he and the player's father became trainers the exact same way the player and Barry did.
• Hot Blooded
• Olympus Mons: Uses a full team of legendaries the second time around. Heatran, Cresselia, and Regigigas.
• Shared Family Quirks: Is always in a hurry just like his son Barry.
• Spiky Hair
• Strong Family Resemblance

Castle Valet Darach (Castle Butler Kokuran)

• Battle Butler
• Bodyguard Crush: A minor character in the Battle Castle mentions that Darach has feelings for Caitlin, but doesn't show it.
  • Lolicon: Possibly, assuming the NPC is correct. According to a 2011 interview in Nintendo Dream, Caitlin was designed to look only fourteen in her initial appearance in the games.
• Chuck Cunningham Syndrome: Ever since Caitlin became part of the Unova Elite Four there has been no word of what has happened to him.
  • Subverted as of Pokemon Black 2 And White 2, where he's mentioned.
• Everything's Better with Penguins: His Empoleon.
• Global Currency Exception: Castle Points instead of the usual Pokémon Dollars or even Battle Points.
• Fighting Your Friend: Arguably fighting against Darach - he aids you in the Castle immensely until you reach the end of the third consecutive set of battles, in which you must fight him.
• Sharp Dressed Man
• Signature Mon: His Empoleon, again.
• Skunk Stripe: Or... something.

Hall Matron Argenta (Stage Madonna Kate)

• Cool Middle-Aged Lady
• Cool Shades
• You Gotta Have Purple Hair

Factory Head Thorton (Factory Head Neziki)

• Awesomeness by Analysis: Claims to have a device that calculates one's whole strategy.
• Gadgeteer Genius
• Nice Hat: Or maybe it's his hair...
• Shorter Means Smarter

Arcade Star Dahlia (Roulette Goddess Dahlia)

• Ambiguously Brown: Implied to be Latina as her name comes from a flower native to Mexico, Central America, and Colombia. Pokémon Special ups this up by having her speak Gratuitous Spanish.
• Bare Your Midriff
• Genki Girl
• Luck-Based Mission: The arcade boards are a mild version of this, especially if you have bad timing, as in the very least you can't control what will show up on it.

Emmet (Kudari) and Ingo (Nobori) (Subway Bosses)

• Badass Longcoat
• Creepy Twins
• Curtains Match the Window
• Dual Boss: On the Multi and Super Multi Lines.
• Giving Someone the Pointer Finger: In both their official artwork and sprites.
• Go Nagai Sideburns
• Gray Eyes: Both of them.
• Meaningful Name/Theme Naming: For the Japanese names, Nobori comes from "nobori-sen" (in-bound line) and Kudari comes from "kudari-sen" (out-bound line). In the English localization, Ingo comes from "in-going line" and Emmet comes from "emit" (again, out-bound). Both of these tie into their train motif.
  • Theme Twin Naming
• Name's the Same: The name of one brother should sound familiar to anyone who's played The Legend of Zelda: Ocarina of Time, in which there was a greedy ranch worker with the same name.*
  Hint: It isn't Emmet.
• Nice Hat
• Perpetual Frowner: Ingo
• Perpetual Smiler: Emmet
• Sibling Yin-Yang: Seems to be the intention — Ingo is frowning in his official art, whereas Emmet is smiling. Ingo dresses with a black theme, and Emmet wears lots of white.
• Stepford Smiler: At least Emmet. Though there's something odd about them that makes them both feel like Stepford Brothers.
• Strange Syntax Speaker: In the games, Emmet speaks almost entirely in passive voice, whereas Ingo's manner of speaking is too formal.
  Ingo: Thank you for riding the Battle Subway today. I am the Subway Boss Ingo. I will choose the next destination based on your talent. Do you understand Pokémon well? Can you hold on to your principle? Will you go on to victory or defeat? All aboard!
  Emmet: I am Emmet. I am a Subway Boss. I like Double Battles. I like combinations of two Pokémon. And I like winning more than anything else. So let's start a great battle in which every Pokémon uses various moves.
• Tag Team Twins
• Verbal Tic
  "I am Emmet."
• We Meet Again / We Will Meet Again: Their only real dialog to the player sounds like this.
• White Haired Pretty Boys

Benga (Banjirou)

• Badass Adorable: A wild looking boy with Cute Little Fangs. He's also the highest leveled trainer in the game.
• Bonus Boss: He can be fought in Black Skyscraper or White Tree Hollow, depending on whether you have Black City or White Forest.
• Fiery Redhead
• Identical Grandson: To Alder.
• Keet: Yep.
• Olympus Mons: Has a Latios (Black City) or Latias (White Forest).
• Signature Mon: His ace is a Volcarona, just like grandpa.