Established in 1983 — a time when the Walt Disney Company seemed to be on its last legs, just before the arrival of Michael Eisner and company — it initially served as an outlet for the company's old theatrical shorts, movies, and television shows, a source of documentary shows about
Disney Theme Parks and films, and a dumping ground for productions Disney had little faith in. Similar to Nickelodeon's early years, it
didn't air around the clock
until the "Disney After Dark" block, with PG programming for adults (including
Going Home, a series of concert specials featuring mostly baby boomer-era acts, and
A Prairie Home Companion), was added. The channel also featured a colorful variety of family-oriented movies and series from other companies and countries, especially Canada. (The
Anne of Green Gables films were popular enough that they led to the successful spinoff series
Avonlea in
The Nineties.) Many
Eighties kids feel very nostalgic for these early days, which included
Dot And The Kangaroo and its sequels, the
Unico anime adaptations, the
Tales For All films, and the later seasons of
Kids Incorporated, all accompanied by colorful, often stop-motion
Ad Bumpers (but without the ads). It also is remembered in that time for being a premium service, and for the ugly brown box on top of the cable box (and $7-a-month fee) which was was required to unscramble its signal.
In the early '90's, when the company and the channel started getting treated with more respect, shows such as
The New Mickey Mouse Club, the aforementioned
Avonlea,
Flash Forward (a launching pad for
Ben Foster and
Jewel Staite),
In A Heartbeat and
The Famous Jett Jackson helped the channel improve. However, it eternally lagged behind the wildly popular
Nickelodeon, in part because it was a pay cable service like HBO. It subsequently moved to basic cable and developed a unique format — instead of commecial breaks, pauses in programming are filled with promotions for other shows, Disney films and other Disney products like CDs and their sister radio network, Radio Disney, which are often their own promotional mini-shows. In addition, the adult-oriented lineup was replaced with "Vault Disney", a programming block that featured the vintage Disney shows that had been the channel's lifeblood for so long.
Then someone in the company had the idea for
Lizzie McGuire. Its success led Disney
to create more and more preteen sitcoms where the
idealism is cranked Up to Eleven and the
Laugh Track never stops. The channel has become more popular than it's ever been thanks to
Hannah Montana, the
High School Musical franchise, and other, similar live-action series.
The channel is especially infamous for giving most of its show's stars a singing career. Whether it be singing
Auto Tune heavy covers of Disney classics, or pop hits penned by several writers, essentially every member of
Hannah Montana or
That's So Raven was singing some random song. Today, most Disney Channel stars (especially main cast) are picked specifically because they at least show a lot of singing promise, and the show ends up being built around promoting that talent (see
Austin & Ally, Ant Farm, Shake It Up). Consequently, expect a lot of
Do It Yourself Theme Tunes.
Toon Disney was a spinoff channel that focused on Disney animation, but as a result of
Network Decay became
Disney XD (Disney
eXtreme Disney).
The Playhouse Disney preschool-oriented morning block was a staple of the network for many years and underwent a number of shifts. On Valentine's Day, 2011 it was rebranded as Disney Junior (a website and a
Youtube channel have been created) and in March 2012 it became a full 24-hour-network in the U.S., replacing SOAPNet — a very controversial move among
Soap Opera fans. Some carriers are continued to provide an automated version of SOAPNet alongside Disney Junior until carriage agreements have been worked out. Playhouse Disney already existed as an independent network in many non-U.S. markets and have been rebranded as Disney Junior as well.
See also
DCLAU.
Shows Originating on The Disney Channel:
Animated:Animated shows in both the "Playhouse Disney" and "Disney Junior" blocksAnimated shows in the Disney Junior block and 24/7 Disney Junior channel onlyAnimated shows airing only on the 24/7 Disney Junior channelAnimated shows in the "Playhouse Disney" block onlynote Some are now seen in repeats on the 24/7 Disney Junior networkLive-action / puppetry shows in the "Playhouse Disney" blockLive-action / puppetry shows in both the "Playhouse Disney" and "Disney Junior" blocksAlso, at least seven The Disney Afternoon series which were made for syndication were "previewed" on The Disney Channel:Live-Action / See also: DCLAU)Other Disney (or not) shows that originated elsewhere have aired on Disney Channel:Well known Disney Channel Original Movies:Other Disney Channel Original MoviesAmong the popular celebrities who gained fame through this channel: