Black Sheep: Extremely out-of-place in his Big Screwed-Up Family, he hardly gets along with any of his relatives. His Aunt Agatha disapproves of his lifestyle and spends a lot of time trying to turn him into a credit to the name of Wooster, to no avail.
"Now is the time for all good men to come to the aid of the party."
(in the narration) "… And I meant it to sting."
"… if that's the word I want." / "What's the word I want?" / "That's the word I want."
"The Code of the Woosters". (In the same vein, beginning sentences with "We Woosters..." or "We Woosters know when...")
Child Hater: Justified due to the series' constant use of the Bratty Half-Pint trope. He does have a fondness for little girls, although even that tendency seems to have vanished as of "Bertie Changes His Mind".
Chick Magnet: Although he claims to have bad luck with women in general, even he's noticed that he has a remarkable tendency to attract exactly the kind of girl he most fears.
"I mean to say, I know perfectly well that I've got, roughly speaking, half the amount of brain a normal bloke ought to possess. And when a girl comes along who has about twice the regular allowance, she too often makes a bee line for me with the love light in her eyes. I don't know how to account for it, but it is so."
The Ditherer: Due to letting Jeeves run his life. Aunt Dahlia actually calls him "poor ditherer" in one story.
Drama Queen: Everything he does is Serious Business, to the point where retaliation in a prank war is a heroic defense of the Wooster name likened to participation in the Crusades. After being forced to sing at a "clean, bright entertainment", he goes into Shell-Shocked Veteran mode, insisting that the pain he went through was "unparalleled since the days of the early Martyrs."
Dreadful Musician: Not as a general rule—even if you don't count his excellent piano playing in the TV series, he's said to be a good singer with a "light, pleasant baritone". Though his playing of the banjolele in Thank You, Jeeves isn't terrible, his sheer devotion to it causes his neighbors in the flat collectively give him the ultimatum to give it up or clear out, and even Jeeves deserts him rather than put up with it in isolated quarters. (When the TV series adapted the plot, the banjolele was replaced with a trombone.)
Et Tu, Brute?: His reaction upon being betrayed or let down by Jeeves.
Expy: Of Wodehouse's earlier character Reggie Pepper. A few of Reggie's stories were even rewritten to star Bertie (with Jeeves in tow) instead.
Extreme Doormat: He can be talked into pretty much anything. He suffers the worst of one Zany Scheme after another because he's simply unable to say "no" to a friend. Besides that, he's afraid to stand up to his aunt, and he lets Jeeves dictate every facet of his existence, even down to the details of his wardrobe. Attempts to assert his rights by keeping an article of clothing Jeeves disapproves of invariably give out by the end of the story.
Genius Ditz: He thinks of himself as such, since when it comes to figuring out if people are in love, he is "Hawkshaw the Detective himself in person". In a slight meta-example, as many critics have pointed out, he has a gift for language and humorous phrasing, due to being written by P. G. Wodehouse. The TV series made him an accomplished piano player, as well.
Gratuitous French: He often uses French phrases, sometimes wondering if they're correct.
Most fellows, no doubt, are all for having their valets confine their activities to creasing trousers and what not without trying to run the home; but it's different with Jeeves. Right from the first day he came to me, I have looked on him as a sort of guide, philosopher, and friend.
...my ideal wife was something quite different, something a lot more clinging and drooping and prattling, and what not.
However, these ideal traits do need to be moderated; Madeline Basset fits this description to a tee, and he is equally terrified by the prospect of marrying her.
Obfuscating Insanity: More than one scheme has been pulled off only because Jeeves told everyone involved that Bertie was insane. This doesn't make him happy in The Inimitable Jeeves, but by Very Good, Jeeves! he's gotten used to it and even goes along with it if necessary.
Shout Out To Shakespeare: Frequently indulges in these, though he doesn't always get the quote right. Fortunately, Jeeves always knows the real one.
The So-Called Coward: He cheerfully acknowledges his cowardice in the television series, along with his quite rational fear of the latest spurned fiance out for his blood, but nonetheless always ends up facing them.
Temporary Love Interest: Subverted: Bertie generally falls out of love with the girl by the end of the book (if he's in love with her at all). In later books where it looks like he's safe, previous fiancées display an alarming tendency to get engaged with Bertie again, inevitably breaking it off by the end of story,
Third-Person Person: In the narration, he references himself as "Bertram" on a semi-frequent basis.
The White Prince: Bertie is a type one "innocent and childlike". He's especially prone to this when he and Jeeves are separated
Reginald Jeeves
The Ace: Not only is he the perfect "gentlemen's personal gentlemen", he seems to be utterly infallible at anything he tries.
Ascended Extra: Literally. In the first short story featuring Bertie, "Extricating Young Gussie", he simply appeared in the background as the necessary valet, and, according to Word Of God, was never intended as anything more than that. It wasn't until the second story that he became the conniving genius of a gentleman's gentleman we know today.
Battle Butler: Generally handles things with his wits alone, but is equally able to descend to violence if the situation calls for it.
Blue and Orange Morality: Assisting his master in theft, blackmail and gambling is perfectly fine. Errors in dinner dress are not.
The Chessmaster: Has an uncanny knowledge of people and situations and a knack for The Plan.
Cloudcuckoolander's Minder: Almost to the point of being The Caretaker. Aunt Agatha has referred to him as Bertie's "keeper", and he doesn't even go on vacation without making sure that Bertie is staying with friends, relatives or a substitute valet.
The Comically Serious: Unfazed by even the most ridiculous situations Bertie gets into.
Hidden Depths: Bertie constantly discovers startling things about him; for instance, the fact that he's quite the man-about-town when he's not valeting.
Jerk with a Heart of Gold: Particularly evident in the Jeeves-narrated "Bertie Changes His Mind", where his resolve almost falters upon seeing how distraught Bertie is due to his scheming.
Living MacGuffin: Most of Bertie's friends want him to work for them, and at least one offered him twice the amount Bertie was paying him. When he gives notice in Thank You, Jeeves, he goes into what Bertie refers to as "circulation". Bertie's friend Chuffy snatches him up almost instantly, and he proceeds to quit Chuffy's service when American millionaire J. Washburn Stoker offers him a position. Then he goes back to Chuffy and finally returns to Bertie, who is less than eager to let him go again.
Undying Loyalty: Jeeves will do anything to stay with his master, generally to Bertie's inconvenience. Bertie calls it Jeeves' "feudal spirit".
Verbal Judo: The undeniable master. Can soften the most furious person or the angriest of Powder Keg Crowds with a few smooth words.
Verbal Tic: Perhaps not so much a verbal tic as a respectful habit, but still, he says "sir" in almost every sentence he speaks to Bertie. This made for a bit of comedy in the TV series when he and Bertie tried to sing a Call-and-Response Song.
Vitriolic Best Buds: He snarks at Bertie, manipulates him, gives him the cold shoulder when he most wants sympathy, gets him into trouble, and destroys his stuff. Why? Because he cares.
Get Rich Quick Scheme: Plumbo Jumbo, his idea about importing American cars and trying to sell his cockaleeky soup just to name a few.
Hidden Depths: In one story, he ends up on a football field full of local toughs who resent his participation and beat him black and blue—until he decides enough is enough and proceeds to pummel them. Bertie is naturally shocked.
Jerkass: He spends a lot of his time coaxing Bertie into bad situations and then blaming him for everything, not to mention the way he treats his uncle.
You know, with the most charitable feelings towards him, there are moments when you can't help thinking that young Bingo ought to be in some sort of a home.
"I would always hesitate to recommend as a life's companion a young lady with quite such a vivid shade of red hair. Red hair, sir, in my opinion, is dangerous."
The Prankster: Bertie admires her "espiglerie"—French for "impish or playful behavior". He's a bit less amused when she gives him an idea for a prank against Tuppy and then turns out to have fed Tuppy the same idea.
Progressively Prettier: In her first appearence, she's decribed as "pretty enough" but not "the sort of breath-taker that takes the breath". In later novels, she's invariably described as a bombshell.
Thinks Like a Romance Novel: In Jeeves and the Mating Season she does this quite literally when she compares Bertie to the main character of Rosie M. Banks Merven Keen Clubman
Minor Flaw, Major Breakup: Inverted. Despite the fact that she's mean, manipulative and utterly unsuited to Bertie in every way, besides being the kind of girl he typically avoids, he stays with her because she has a nice profile.
Noblewoman's Laugh: Bertie's descriptions of her laughter are extremely...creative. He has likened it to, among other things, a charge of cavalry and "the Scotch express going under a bridge".
Not so Different: Though at first he and Bertie couldn't appear more different it turns out that they both stole biscuts from their headmasters when they were kids and that Sir Roderick used to help his buddies with their hairbrained schemes.
Psycho Psychologist: Though a mild example of this trope a lot of his ideas are extremely misguided not the mention the fact that he seems more neurotic than some of the people he believes to be mentally ill (i.e. Bertie)
Alcohol Induced Idiocy: In their very first appearance, they're arrested for trying to pinch a motor-lorry while drunk.
Put on a Bus: In "The Delayed Exit of Claude and Eustace", they're sent to South Africa after being expelled from Oxford, and, although they resist at first, they end up going willingly thanks to Jeeves.
Wacky Fratboy Hijinx: The reason that Bertie wound up with Sir Roderick Glossop's hat and cats and fish in his bedroom, also why they got kicked out of Oxford.
Sickeningly Sweethearts: With Bingo Little, whom she regularly refers to by such endearing epithets as "sweetie-lambkin". He's fine with this, but sometimes she goes too far even for him.
Uptown Girl: The premise of all her novels. In fact, part of the reason she falls for Bingo is that he goes after her while she's pretending to be a waitress, thereby proving that class differences don't matter to him.
Like Brother and Sister: With Bertie, although considerable awkwardness is added by the fact that they used to be engaged and everybody assumes they still like each other.