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Alex Cannon
- Chick Magnet: Most of the female houseguest were smitten by his good looks especially Evelyn.
- The Generic Guy: Which why he got voted most forgettable houseguest.
Andrew Tate
- Ascended Extra: Despite being ejected early in 2016, he had resurfaced outside of Big Brother along with his brother Tristan, and become one of the faces of 2022 and 2023 up until today.
- We Hardly Knew Ye: Was ejected within a week.
Andy West
- Smug Snake: He was always labelled a 'snake' for going around house talking to other houseguest about people's secrets and gossips.
- The Woobie: It was hard to not feel sorry for Andy when most of the houseguest were calling him a 'snake'.
Charlie Doherty
Emma Jensen
- Nice Girl: She always tries to keep the house positive.
Georgina Cantwell
- Sugar-and-Ice Personality: She was very blunt and cold but was always sincere and loyal to her friends.
Jackson Blyton
- Break the Cutie: He was in tears and broken when Georgina got evicted.
- Really Gets Around: He has slept with 300 women. Allegedly.
Jason Burrill
- Ensemble Dark Horse: Many people thought he was going to be someone who was going to lose against someone like Hughie, but he gained so much support from fans in the series that he ended up winning.
- Took a Level in Jerkass: He started to show his dark side towards the end of the series. You would be if the producers of the show threw everything they had at you and tried to make you lose. It failed.
Jayne Connery
- Hysterical Woman: Her diary room rants and outburst were seen as funny to many viewers.
Lateysha Grace
- Wardrobe Malfunction: Her dress splitting on Big Brother's Bit On The Side, which became a Memetic Mutation, and arguably the most memorable moment from all of series 17!
- You Might Remember Me from...: Was known instantly due to her being in The Valleys.
Marco Pierre-White Jnr
- Attention Whore: He was often the centre of attention until he got evicted.
Natalie Rowe
- Hair-Trigger Temper: She was extremely hot-headed in house which is the reason why she got evicted.
Victoria Jensen
- We Hardly Knew Ye: She left the house within 5 days.
