For this episode = 1 human and 1 demon. This includes the death of one of the Special Children.For Season 2 = 58 humans, 4 ghosts, 2 vampires, 1 demon, 1 djinn, 1 rakshasa, 1 shapeshifter, 2 werewolves, and 1 zombie.For the series so far = At least 200 humans, 15 ghosts, 5 vampires, 2 demons, 2 shapeshifters, 2 werewolves, 1 djinn, 1 god, 1 rakshasa, 1 rawhead, 1 shtriga, 1 wendigo, and 1 zombie.
Dean calls Sam "Sammy" three times in this episode, and both the crossroads demon and the Yellow-Eyed Demon also refer to Sam as "Sammy".
Anachronism Stew: Sam's body is laid out on a bare mattress in Cold Oak. Given the hitching posts, wagon wheels, and Old West appearance of Cold Oak, it appears to be mining town that was abandoned in the 1890s or earlier. Yet instead of Sam lying on a cotton mattress covered in linen as would have been common in the time, he is lying on an upholstered quilted foam mattress, which did not come into common use until the 1930s.
Autocannibalism: The Yellow-Eyed Demon tells Jake that if he does not obey him, Jake's mother and sister will be forced to eat their own intestines.
Yellow-Eyed Demon: If you're a bad little soldier, well, that dear old mom of yours, that adorable little sister ... I'll make certain that they both live long enough to know the chewy taste of their own intestines. [beat] No, Jake. I'm not bluffing.
Bad Powers, Bad People: Jake's sudden Face-Heel Turn (or at least transformation from a sympathetic and well-meaning individual to someone who clearly enjoys showing off his new power and making others obey him) happens in tandem with him gaining new, more potent powers.
Bearer of Bad News: Sam tells Dean about Andy's death and presumably Ava's betrayal. Dean tells Sam about the fire at the Roadhouse and Ash's death.
Bear Hug: Dean is so relieved to see Sam alive, he squeezes him in an embrace resulting in a pained "owww" from Sam.
Beauty Contest: The Yellow-Eyed Demon says that being abducted to a ghost town and made to murder people is "all part of the beauty pageant".
Berserker Tears: Dean sits by Sam's body and tearfully discusses his failure to protect his brother. This ends with him yelling "What am I supposed to do?", standing up, and kicking furniture, while tears still fall from his eyes.
Beware the Nice Ones: Sam guns down a pleading Jake in cold blood. It's the first time we've seen him kill somebody like that without remorse, and it's also the first time we've seen him kill a human. Dean realizes this, too, and is...unsettled. The YED implies that this is a sign that Sam isn't really Sam anymore.
Sam: We got to find him, Dean. And I swear I'm gonna tear that son of a bitch apart.
Dean: I always tried to protect you...keep you safe...Dad didn't even have to tell me. It was just always my responsibility, you know? It's like I had one job...I had one job...and I screwed it up. [beat] I blew it. And for that, I'm sorry.
Book Ends: Dean's "We got work to do" at the end of the episode mirrors Sam's "We got work to do" from the pilot.
Break Them by Talking: The crossroads demon reminds Dean of his guilt over Sam's death and his father's suffering in Hell. She acts as if his soul is of little value saying, "Keep your gutter soul. It's too tarnished, anyway."
Brand X: Bobby brings Dean a bucket of Sandy's Chicken in a yellow bucket with a red logo. He also brought 2 two-liter bottles of Cola.
The part of Dean's soliloquy describing a curious young Sam recalls Sam asking Dean when their father would be home while Dean makes "scabetti-ohs" in "Something Wicked" (S01, E18).
Came Back Wrong: The Yellow-Eyed Demon suggests this may have happened to Sam. Future episodes leave whether he was telling the truth or not a bit ambiguous. Sam says no, but Sam also does a lot of things that Sam wouldn't have done before.
Yellow-Eyed Demon: How certain are you that what you brought back is 100% pure Sam?
Dean: You know, when we were little—and you couldn't been more than 5—you just started asking questions. How come we didn't have a mom? Why do we always have to move around? Where'd Dad go when he'd take off for days at a time? I remember I begged you, "Quit asking, Sammy. Man, you don't want to know." I just wanted you to be a kid...just for a little while longer.
Chirping Crickets: Played Straight. After Dean's determined drive to the crossroads accompanied by guitar riffs, Dean stands and waits for the crossroads demon with only the sound of chirping crickets.
Crazy-Prepared: Of course Dean has graveyard dirt and the skull of a black cat in the trunk of the Impala.
Cynicism Catalyst: Dean cannot live with the idea of losing Sam, leading him to the crossroads.
Dean:[crying] I guess that's what I do. I let down the people I love. I let Dad down. And now I guess I'm just supposed to let you down, too. How can I? How am I supposed to live with that? What am I supposed to do? Sammy. God.
Deal with the Devil: Dean makes one with the crossroads demon. Sam gets to live, but Dean only has one year left on Earth.
Evil Gloating: Apparently, all demons share a love of rubbing it in.
The crossroads demon enjoys making Dean wait and reminding him that his whole family is dead.
Dean: Oh, come on, already. Show your face, you bitch!
Crossroad Demon: Easy, sugar, you'll wake the neighbors. [eyes flash red] Dean. It is so, so good to see you. [inhales sharply] I mean it. Look at you. Gone and got your family killed. All alone in the world. It's too sweet. Excuse me, you're gonna have to give me a moment. [walks to Dean, face to face, close] Sometimes you gotta stop and smell the roses.
Eye of Newt: When Dean gets to the crossroad, we see him place 6 silver coins, a small dark bottle (presumably containing graveyard dirt), and a small skull (presumably once belonging to a black cat), in a tin tobacco box. He then adds a fake ID with his photo on it in the box, and buries the box at the crossroads. In "Crossroad Blues" (S02, E08), the items placed in the container to summon the demon were a photograph of the summoner, silver coins, graveyard dirt, a black cat bone, and yarrow.
Forced Into Evil: Jake is coerced into serving the Yellow-Eyed Demon, who threatens to horrifically murder his family if he doesn't. At least at first. He ends up choosing to keep helping the Yellow-Eyed Demon because Yellow Eyes promises that he and his loved ones will reap the reward in the new world he'll create.
A Good Way to Die: Dean tries to convince himself and others that giving his life up for Sam's and going to Hell in a year is the best way he could have hoped to go out. Of course, those with any semblance of sanity (i.e. Bobby and Sam) would strongly disagree.
Guilt Complex: Dean feels as though he let Sam and John down because he couldn't save them from dying. It gets to the point where he can't bear to live with his failure anymore and makes a Deal with the Devil, trading his life for Sam's just as John did for him.
Crossroad Demon: So...it's a better deal than your dad ever got. What do you say?
In Cold Oak, Bobby Singer is wearing a trucker's hat with "Eagle" written on the front and a brown bill. This hat was previously seen in "Born Under a Bad Sign" (S02, E14) and "Tall Tales" (S02, E15). Later, at his home, Bobby is wearing a hat with a dark blue front and bill and white sides. This is the first appearance of a cap Bobby will wear a lot in later seasons.
Idiot Ball: It takes Sam a lot longer than it should to work out what happened.
I Have Your Wife: Jake doesn't want to help the Yellow-Eyed Demon, so Yellow Eyes threatens to have his mother and his sister force-fed their own intestines if he isn't a good little soldier. Jake caves pretty quickly after that.
I Need You Stronger: The Yellow-Eyed Demon tells Jake that he needed the strongest of the Special Children for his purposes, and that the events in Cold Oak were intended to cause them to grow stronger and determine who was the strongest.
Kiss Diss: The crossroads demon moves forward as if she is going to kiss Dean and seal the deal, bringing back Sam for Dean's soul in five years, which Dean said was his final offer. At the last moment, she stops and says, "Then no deal."
Leonine Contract: The crossroads demon knows that Dean is willing to do anything to have Sam back, and she can set the terms. Instead of the typical 10-year contract, she only gives Dean one year before the hellhounds collect.
Dean: I should send you straight back to Hell.
Crossroad Demon: Oh, you should. But you won't. And I know why.
Locked Out of the Loop: Dean lets Sam believe he recovered from a bad injury and does not tell him he died, as he does not want Sam to know about his deal. When they arrive at Bobby's, Bobby realizes immediately what Dean did, but plays along in front of Sam until he can get Dean alone and confront him.
Manly Tears: We see Dean with blood-shot eyes, quivering bottom lip, and sniffing.
Mood Motif: During Dean's soliloquy beside Sam's body we hear the strings rise as he stands, and then the classic music is replaced by driving guitar riffs as Dean speeds the Impala to the crossroads.
Manipulative Bastard: The Yellow-Eyed Demon persuading Jake into doing his dirty work for him by playing on Jake's love for his family. Likewise, the crossroads demon manipulates Dean into selling his soul for only one more year of life before the bill comes due, rather than the customary ten.
Mind Control: Jake is revealed to have gained powers similar—if not identical—to Andy's.
Never Found the Body: Ellen was assumed to be among the dead in the Roadhouse rubble. She turns up in this episode, having narrowed avoided death simply because they ran out of pretzels and she went out to get more while demons came to her bar and burned it to the ground.
No Communities Were Harmed: Cold Oak, South Dakota is a fictional town, but Sam says that Bobby's place is only a few hours away. Since Bobby lives in Sioux Falls, South Dakota, it seems likely that Cold Oak is in the western part of South Dakota, perhaps in the Badlands or Black Hills.
No Dead Body Poops: Sam's dead body appears as if he is simply lying there with his eyes closed. Despite the fact he likely dies of massive blood loss or respiratory failure, he does not appear pale or cyanotic. There are also no signs of rigor or lividity, despite the fact that Sam has been dead for hours.
Puppy-Dog Eyes: When Dean tells Sam about the fire at the Roadhouse, Sam's eyes become large and shine with unshed tears. Sam wants to drive to Bobby's to find out what Ash was working on. Dean tries to convince Sam that he needs to heal, but ends up giving into Sam's big-eyed insistence.
Red Eyes, Take Warning: The crossroads demon's eyes burn red after she arrives. Unlike the Yellow-Eyed Demon, not only her irises, but also her sclerae change colors.
Revealing Hug: When Dean hugs Sam, Sam's face contorts in pain due to his injury, while, unseen to Sam, Dean's eyes shine with unshed tears.
Revenge Before Reason: Sam wants to hunt down Jake and take on the Yellow-Eyed Demon as soon as he is resurrected. Dean convinces him to eat something and give himself some time to recover.
Scars Are Forever: When Sam comes back from the dead, his internal life-threatening injuries are gone and he seems well, but he has a healed, rough, red scar from his mid-thoracic region to upper lumbar region and a little soreness over the scar. This is the only reminder of a fatal stab wound inflected with Super Strength only one day prior.
Series Fauxnale: The show had yet to be renewed by the time this episode originally aired, so, despite a few lingering threads, it would have served as an overall serviceable finale had the CW chosen not to continue it.
Shoot the Hostage: Defied: When Ellen is forced to point her gun at her own head, she tries to convince the others to just kill Jake anyway and risk her losing her life in the process. The others, however, don't go for it; they stand down like Jake tells them to.
Stealth Cigarette Commercial: Dean buries the items in an antique box for American Tobacco Company's Oriental Mix. We can read off the tin that this is a "high grade tobacco" and "a fine tobacco for the pipe". Dean pulled the cat's skull out of a Senator Virginia Cut Plug Smoking Tobacco tin, which is "specially adapted for pipe use".
Dean still feels guilty over his dad's Heroic Sacrifice for him, which is a factor in following in Daddy's footsteps and selling his soul.
Ellen is shell-shocked by the sudden deaths of all her hunter friends and customers, including goofy, lovable Ash. Lucky for her that Jo had already moved out or Ellen might have just curled up and died of grief.
Crossroad demon: Look...look, I shouldn't be doing this. I could get in a lot of trouble. But what can I say? I got a blind spot for you, Dean. You're like a...puppy. You're just too fun to play with.
Talk About That Thing: Bobby asks Sam to looks at his map of demonic omens and then asks Dean to help him lug in some books from his truck. He wants to speak to Dean alone about Sam's resurrection.
Talking to the Dead: After Bobby leaves him alone, Dean talks to Sam's corpse while tearing up, and gives the most soul-crushing speech imaginable.
Talking in Your Dreams: Happens when Jake dozes off in front of a campfire and has a dream where the Yellow-Eyed Demon is sitting with him and talking to him. Since Jake is the unexpected winner of the Special Children's "competition", the demon congratulates him and then starts giving him orders, threatening him if he doesn't obey.
Take That Kiss: The crossroads demon continues to taunt Dean about losing his brother and his father. When she says "What do you say?", Dean answers her with a kiss, sealing the deal.
Unexplained Recovery: Sam should have known that even if Bobby could "patch up" his wound, his wound should not have completely healed leaving only a scar in one day. Sam's shoulder which was fractured when he was fighting Jake also seems completely healed, ans his clothes also seemed to heal unexpectedly with no blood stains or tears.
The Un Favourite: The Yellow-Eyed Demon lets Jake know that he was not his favorite among his Special Children.
Yellow-Eyed Demon: Well, congratulations, Jake. You're it—last man standing. The American Idol. I have to admit, you weren't the horse I was bettin' on, but still, I gotta give it to you.
Crossroad Demon: And because I'm such a saint, I'll give you one year, and one year only. But here's the thing. If you try and welch or weasel your way out, then the deal is off. Sam drops dead. He's back to rotten meat in no time