"Food, baby! PETA is wrong, I'm right. I'm adhering to the natural order, tooth fang and claw is it! To try and tell me that I can't eat flesh is just weird. I dunno even how to respond to such stupidity. This meat is food, case closed."
That cow? Food. That dog? Food
. That grizzly bear?
Food. That roadkill? Eh... food
If you're a man, eat meat. If you don't eat meat, you're not manly
. And eat red meat. Who only eats the white stuff? That's not meat; it's gotta bleed before it's meat. What are ya? Some skinny punk? A girl?
In case you haven't guessed, real men eat meat. They are obsessed about meat, and the bigger, redder, bloodier the better. They will often brag about how rare they like it; "it should moo at me!" Chicken and (most
) fish barely qualify as manly meat, but if the guy is eating poultry, you can bet it's a big greasy drumstick. If it's fish, he probably got it with dynamite or it's some kind of shark
. Bonus points are awarded if those items were deep fried
or smothered in hot sauce
). The other end of the spectrum goes up to deer, bears, dinosaurs
and anything bigger, depending on the setting. Bonus points if the meat is something he himself killed
It never occurs to them that meat is simply part of a complete meal involving salad, meat, vegetables, dairy products, fruit, and this bowl of Chocolate Frosted Sugar Bombs
Also prevalent is a conviction that however much non-meat food a man eats, he'll still be hungry, for some reason.
If a girl
is a carnivore, unless she's a holdout for low-carb, it's to show that she's tomboyish
A subtrope of Testosterone Poisoning
. Related to Manly Men Can Hunt
and unrelated to Large Ham
(although overlap is possible). Bacon Addiction
is a Sister Trope
See also Real Men Hate Sugar
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- The Burger King "I Am Man" ad for the Texas Double Whopper: I am man, hear me roar, in numbers too big to ignore/And I'm way too hungry to settle for chick food...
- The Burger Chef Rancher, basically a very large hamburger with no bun or condiments, with a side of "Texas toast" (regular toast sliced twice as thick as usual). The ads showed a big James Garner-looking guy coming in and going "I'LL HAVE A RANCHER."
- Speaking of James Garner, he used to voice-over those all-American "BEEF: IT'S WHAT'S FOR DINNER" ads brought to you by the National Livestock and Meat Board.
- Sam Elliot and Robert Mitchum were part of that campaign too. Just smell the testosterone!
- When Wendy's introduced a new line of salads, their commercials addressed this stigma: a guy is taunted by his buddies for ordering a salad, until they see how delicious it looks.
Anime and Manga
- Luffy, the Hot-Blooded pirate captain of One Piece, has an obsession with meat and hates vegetables. In the Toriko Manga Crossover, it's revealed that his full course menu is meat. All of it. Including the Salad, Soup and Drink categories.
- Vegeta from Dragon Ball has this attitude, and when he's originally introduced he's casually munching on a bug-man's arm on a a planet he and Nappa had just conquered. While he and Goku explore the innards of Super Buu, he is disgusted upon seeing that the monster's stomach is full of sweets, with nary a bit of meat in sight.
- Saiyans in general tend to prefer meat over other kinds of food. In Vegeta's first appearance he's even eating an alien on a distant planet that he just conquered.
- Hunny of Ouran Host Club tries to follow this in as a part of building himself as a suitable heir for his family. It doesn't take and he goes back to eating sweets.
- Hajime No Ippo: Ryuuhei Sawamura likes meat. Really, really likes meat. In a twist of the trope, it's used to emphasize on his insane tendencies. Oh, if I say he likes meat, I mean he also likes the meat of his enemies, strongly resembling cannibalism.
- The stage adaptation of Bleach has an extra song with Ikkaku teaching Hanataro how to be manly. Eating RAW meat is one of the things a real man must do.
- In Eyeshield 21, Gaou will only eat meat. Considering he's modeled after a T-Rex, it's not at all surprising. Other characters love meat too, but they only consider it as a tasty treat or source of protein, in case of Shin.
- Takes up a large amount of stories in Toriko, as mentioned above.
- Inverted in Living Dead! as Toriko, a female zombie, loves to eat meat and has great knowledge on different types of meat. In fact, if she doesn't eat enough meat, she'll revert to a mindless zombie until she eats some.
- Isana's father in Yumekui Merry uses this to justify snatching up all the meat during dinner, even while arguing that Yumeji doesn't eat enough vegetables. Yumeji counters by claiming tomatoes are a good enough (and manly enough) vegetable, and he eats plenty of those.
- Lance Blastoff (a politically incorrect parody character from Frank Miller) who converts a beautiful vegetarian to meat eating by the extremely manly act of killing and roasting a dinosaur.
- Astérix and Obelix both really like their roast boar.
- Averted in Superman: Birthright, which established Superman as a vegetarian in keeping with his cherishing and protection of lives in general. Other stories tend to go back and forth on whether he's a vegetarian or not, ones that don't will make his favorite food beef bourguignon with ketchup.
- Ultimate Bruce Banner is a vegetarian. Ultimate Hulk eats meat, including bad guys. His girlfriend seemed a little turned on.
- In the mainstream Marvel universe, Banner and Hulk both love meat.
- This might be the Aesop of Troll 2. Eating veggies is bad for you!
- The fishing scene in Waterworld.
- Zardoz. The Exterminators are outraged when their god tells them to grow grain.
- The two Retired Badass uncles of Secondhand Lions have a diet that consists of mostly meat. Walter insists they change this later on.
- The Croods averts this. Eep, her mother, and her grandmother are happily carnivorous. Watch just how fast the giant bird's leg disappears in Eep's care. Granted, they're all likely opportunistic omnivores, but jeez...!
- It's slightly more complicated than real men (due to a society of animals), but in Kevin & Kell, carnivores are expected to be carnivores and herbivores are expected to be herbivores. If one becomes 'trans-diet', as Bruno had, he can expect prejudice and accusations of betraying his kind.
- One of the things Seymour does on Sin Fest to get more manly is eat a steak, which is drawn to look pretty rare.
- James Lileks' skewering of a meat cookbook.
- Epic Meal Time has this but it was subverted for Fanservice in Massive Meat Log and it was played straight when they bring the girls in to eat dessert in The Black Legend.
- And in one episode of the parody series Regular Ordinary Swedish Meal Time, the chef "accidentally" makes a salad. When he realizes this, he gets pissed off. Even more than he usually is.
- LoadingReadyRun`s "Man Cooking" sections. In a nice case of deliberately Completely Missing the Point, they once did a vegetarian episode, which involved making and cooking a giant mushroom shape. Out of meat.
- A recurring theme on The Best Page In The Universe.
- One recurring joke of the Overly Manly Manmeme is that he thinks salad is what food eats to become food.
- SCP Foundation: Testing with SCP-458 (a magic pizza box that generates the favourite pizza of whoever opens it) has shown that SCP-076-2's favourite pizza is a large thick-crusted pizza topped with meatballs, pepperoni, bacon, Canadian bacon, sausage and hamburger meat. To wit, SCP-076-2 "Able" is basically Guts with the psychosis and badassery ramped Up to Eleven. Manly man, manly pizza.
- Avatar: The Last Airbender:
- Sokka is obsessed with meat (in contrast to vegetarian Aang). In fact, while trapped in the ground, he even admits that it's half of his personality: he's "Sokka, the meat and sarcasm guy" (but he's willing to give all that up and become "Sokka, the veggies and straight talk fellow" if he can just get out of that hole in the ground).
- In the Fire Nation, even the meat eats meat.
- Lampshaded in Powerpuff Girls when a boy claims eating the flesh of lesser animals is manly. His father agrees, but then is made to eat his vegetables by his wife.
- In the South Park episode "Fun with Veal", Stan refuses to eat meat after saving some baby calves from a meat plant, which causes him to break out in sores that turn out to be miniature vaginas.
- Hank Hill, who is appalled when his son Bobby temporarily becomes vegetarian to impress a girl. In another episode, when sarcastically asked "How many cows does your family eat in a year" he replies "Wait, we figured this out once..."
- My Gym Partner's A Monkey: Made fun of when Adam invites Amazon Kevin to Darwin Middle School, a hyper-masculine rugged adventurer who advertises cereal made made of miniature pieces of meat that turn red when dipped in milk.
- Yam Roll of Yam Roll becomes quite offended at a restaurant when the waitress tells him that they don't serve short ribs and offers him strawberry shortcake instead.
- Ren and Stimpy - Ren volunteers to be 'fake dad' to problem-child Kowalski, who looks like the scariest guy in prison. At a picnic, Kowalski requests a meat-on-meat sandwich washed down with a glass of meat.
- In "Lair of the Lummox", Stimpy angers the Lummox by rejecting its offer of meat by saying he's a vegetarian.
- In the Bounty Hamster episode "Fashion Victim", though she's not a man, Cassie claims "Vegetarianism's for wimps!" which her partner Marion, himself a vegetarian, takes offense to.
- Vilhjalmur Stefansson experimented with the no-carbohydrate diet after observing that the Inuit diet consisted of mostly meat and fish, since there is very little vegetation in the Arctic circle. Here is the article in question.
- The book The Sexual Politics Of Meat is about this from a female perspective, making the case for vegetarianism from a feminist perspective.
- Simply called TurBaconEpic, it's a bird, in a bird, in a bird, in a bird, in a bird, in a pig with endless bacon strips and bacon stuffing, garnished with Baconators.
- Real Life inversion: Vegan bodybuilders
- Alternate inversion: Vegan firefighters.
- Steppe Nomads were very carnivorous. And while many have said nasty things about them, no one has called them unmanly. For reasons you can guess.
- Friedrich Nietzsche believed that vegetarianism was bad for the human spirit (not just men, but his philosophy definitely emphasized manliness (although Nietzsche's definition of "manly" is much more cerebral/Apollonian than most people's); he specifically calls it a cause of "physiological inhibition" in On the Genealogy of Morals.
- This is possibly a reasonable stance for the time given that a poorly-managed meat-free diet can result in a lack of energy and other health problems. Of course, these days it is much easier to engage in vegetarianism or veganism and still receive one's required nutrients.
- A lot of evidence shows that the early Neanderthals had a mostly meat-based diet. Researchers also believed this carnivorous diet may have been partially responsible for their demise, as the end of the ice age meant there was no big game for them to catch and little knowledge on how to grow crops, unlike their rivals and human ancestors, the Cro-Magnon.
- Recent finds suggest that the end on the Ice Age did little harm to the biosphere, and actually increased the biomass and biodiversity of the early European lands, which became a home to what is now known as a European megafauna. The lack of big game that brought the demise of the Neanderthals is entirely their own fault: they simply hunted and ate it all. Similar situations repeated many times when the early humans arrived at the pristine ecosystems, like the Clovis culture in early North America and ancestors of the Aborigines in Australia and New Guinea.
- Inverted: Alec Baldwin is a vegetarian animal rights activist... that pretty much settles it.
- Another inversion: vegetarianism and veganism are very popular in the hyper-masculine Heavy Metal and Hardcore Punk scenes. Attila Csihar of Mayhem, Gaahl of Gorgoroth, Mark "Barney" Greenway of Napalm Death, Geezer Butler of Black Sabbath and Ian MacKaye of Minor Threat are examples.
- Subverted by the tenth-century warrior-saint Gerald of Aurillac. Although he would eat meat, especially venison, he preferred fish and vegetables. This did not make him any less Badass.
- Subversion: Former Hockey enforcer Georges Laraque is a vegan and an active member of the Canadian Green Party.
- See also vegetarian slugger Prince Fielder, of the Milwaukee Brewers (at least for the next month or so. After free agency, who knows where he'll be?)
- Several cultures, such as the Massai of Africa and the Mongols of Central Asia, subsist on diets that are almost entirely meat due to living in grasslands where there is little vegetation that humans are capable of digesting. Cattle, on the other hand, thrive on grasses.
- Another straight example: Ted Nugent, who provides the page quote, basically subsists on a meat diet and yet remains healthy as a horse. Say what you will about the Motor City Madman, just don't say it to his face; when an animal-rights protestor threatened The Nuge's family, Nugent put the guy in an armlock and bodily dragged him down to the police station single-handedly.
- The Lewis and Clark expedition was so put off by the idea of subsisting on fish, of all things, that they resorted to buying dogs from the Native tribes as they journeyed west. They ended up consuming about two hundred and fifty dogs in all, though by all accounts they'd resigned themselves to eating fish like the natives by the time they reached the coast.
- The reason the beefsteak banquet was once popular as a political fundraiser (and began to disappear due to women getting the vote). It's also the reason they haven't disappeared altogether.
- Lemmy Kilmister of Motorhead loathes vegetables and lives on a diet of mostly meat, cheese, and Jack Daniel's. Amazingly, he's quite healthy for being in his late-60s and is well-known for his Rated M for Manly music and for allegedly bedding over 2,000 women in his life.
- The "paleo" diet trend, which emphasizes eating only foods that would have been available to our caveman ancestors and is very popular among male-heavy circles that usually eschew diet trends, tends to be very meat-heavy.
- Truth in Television: building muscle mass requires a large amount of protein, usually gained from a combination of whey supplements and meat. While it is possible to get all the protein one needs to build muscle mass without eating meat, you have to really know what you're doing, especially since large amounts of soy (a popular non-meat source of protein) can cause an excess of estrogen. Turkish oil wrestlers ideally eat four kilos of meat a day along with half a kilo of honey for this reason.
- With common chimps (Pan troglodytes), the males go off on hunting raids and enjoy the meat themselves. They might share the meat with females, but usually only as a bargaining chip for sex. At least one population of chimps, however, has seen females learning to hunt for themselves instead of waiting for a male to notice them and share.