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Website: The Best Page In The Universe
This page is about Maddox and why the tropes he uses on his website are great. If you disagree with anything you find on this page, you are wrong.

The Best Page in the Universe is a personal satirical humor Web site created by George Ouzounian, better known by his pen name Maddox. Launched in 1997 without any high expectations, the Web site soon became one of the most popular websites on the Web, becoming known purely though word of mouth.

The Best Page in the Universe originated from a text document that Maddox wrote in 1996 aptly named "fifty things that piss me off!" He gave the list to several people on EFnet's #coders and a few coworkers, and the positive response led him to create the website. Maddox decided to name his site "The Best Page in the Universe" specifically due to his knowledge that Yahoo! blocked sites with the phrase "the best" in the title from inclusion in its search engine at the time.

The Website consists of satirical written articles by Maddox. Topics of the articles vary wildly, from humours observations of everyday life, reviews of film, video game and other media, political satire, parodies of other websites, to random NonSequiturs. Articles tend to written in a harsh, demeaning, and sometimes offensive tone, with consistent themes of Maddox's own perceived masculinity and intelligence, as well as mocking of others for behaviour he perceives as stupid or mindlessly conformist.

Many of Maddox's articles include MS Paint illustrations, with touchup done in Adobe Photoshop. Images include elderly people being fired to the sun, hippies being killed, and Maddox's testicles drawn larger than basketballs. Maddox maintains a section in which he criticizes hate mail his website has generated. When posting his replies, he breaks the e-mail down, ridicules points which use fallacious logic and corrects linguistic errors. He also runs an online store which sells merchandise such as stickers and apparel that bear phrases used in his articles. The site contains several "hidden pages", many of which are unfinished works or first drafts of articles that were moved around.

The page is headed with an image of Maddox's face superimposed over a bust of Che Guevara. In the image, Maddox is wearing a beret emblazoned with the Jolly Roger, and an eye patch. Maddox uses this image as a parody of the revolutionary icon. Maddox says that Che Guevara is remembered as "Che the revolutionary", not "Che the pinko", and claims to be neither socialist nor communist. Instead, he often proclaims himself to be a Pirate, and typically portrays himself as such in his articles and artwork.

They layout of The Best Page in the Universe is very minimalistic, mostly consisting of large font grey text on a black background. This is primarily to reduce bandwidth costs — useful, as the site contains no advertisements other than for itself and for Maddox's books. Maddox also states that the minimalism protests the many Web sites containing "fancy HTML" but lacking substantial content. Maddox has compared reading black text on a white background to "staring at a light bulb". The use of large, light-colored text against a black background is to, in his stated opinion, reduce strain on the eyes.

Despite Maddox never creating any advertisements for promotions for his website, the site gained incredible popularity purely though word of mouth alone. Individual articles on the website would gain millions of unique views, an extraordinary amount considering this was in the late 90's and early 2000's when the Internet itself was not as popular as it is today. As of July 15, 2009, Xmission.com, which hosts The Best Page in the Universe, had an Alexa rank of about 16,000, and TheBestPageInTheUniverse.net, which works as an alternative domain for Maddox's Web site, had an Alexa rank of about 33,000.

Now has a nifty show on Youtube.

Maddox appeared in an eighth season episode of Penn & Teller: Bullshit! about old people and the stereotypes about them. Maddox thought that old people sucked.

Related to the success of the website, Maddox has two books; The Alphabet of Manliness, and I Am Better Than Your Kids.


This website provides examples of:


56,448,946 tropers had their lives ruined.

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alternative title(s): The Best Page In The Universe
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