A Sub-Trope of Parenthetical Swearing, this is a line of dialogue used for Getting Crap Past the Radar, or that at least always leads to many raised eyebrows and jokes amongst the online fandom. Basically, Bob calls Alice a "witch." The context and inflection, however, strongly imply that, in a world free of Media Watchdogs and censors, he would have used a different epithet — one that rhymes with "witch" but starts with a B. Extra-fun if the woman in question really does have magic powers, justifying the word.
Keep in mind simply using witch as a insult does not make an example. Calling someone the bride of hell is an insult all its own. To add, "bruja" and "strega" can be used as insults in their respective languages (Spanish and Italian) for a mean lady, and bear no resemblance to stronger words.
Most prevalent in Western Animation. See also This Is for Emphasis, Bitch!, which can be used to set up this trope.
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Anime And Manga
In the English versions (both anime and manga) of Sailor Moon, Lita often used "witch" as an insult. Considering it was a Magical Girl show, it could sometimes be taken literally, though.
In Bakugan New Vestroia English dubbed episode 4, Elfin (Marucho's new guardian) says to Mylene (who has just captured some innocent Bakugan) "Give me back those Bakugan you witch!"
Ubiquitous in Marvel Comics of the 1970s through the early 1990s.
One issue of the print comic Nodwick had a scene where the Stupid Good cleric Piffany calls an evil cleric a "word-that-rhymes-with-ditch-but-starts-with-B" before engaging her in battle. While the word "witch" was not itself used, this still seems to be the same principle, made Badbutt.
This is pretty par for the course with Piffany. She's literally so pure that she has trouble finding ways to concisely express her more extreme feelings without tarnishing her incorruptible goodness.
In Ultimate X4 (an Ultimate Marvel X-Men/Fantastic Four crossover), the two teams have just identified the villainess and the Thing says "Let's go put that rhymes-with-witch through some changes."
Inverted later on in the ultimate continuity, when Iceman calls the Scarlet Witch the 'scarlet B word'.
We can probably safely guess that Empowered means it when she calls her teammate Sistah Spooky "a literal witch. Boo, hiss."
The Batman Returns adaptation did this to the line "Life's a bitch. So am I.", rather diluting the impact of the phrase.
Catwoman: Guardians of Gotham #2 has Batman calling Catwoman this. Yes, despite all the blood and upskirt shots present in the rest of the comic, calling a woman a bitch is apparently drawing the line.
Issue #31 of The Powerpuff Girls, "Trick Or Beatings" has the girls in Halloween gear laying a smackdown on the Gangreen Gang. Blossom, dressed as a witch, originally had the line "Prepare to be witch-slapped!" before it was changed to a more kid-friendly line.
Winnie: Now the witch is back! And there's hell to pay.
In The Women, Joan Crawford as Crystal Allen: "There is a name for you, ladies, but it isn't used in high society... outside of a kennel."
In The Goonies, Andi calls Mama Fratelli "you gross old witch." Which is probably more an indicator of Andi's personality than it is censorship, since there's plenty of swearing elsewhere in the movie.
Inverted in The Craft where Chris refers to Nancy and her friends as "the Bitches of Eastwick", though they actually are witches.
In Under the Dome the Big Bad Jim Rennie doesn't swear, so when he's irritated with a woman he'll call her, "that rhymes-with-witch!"
Home Improvement: Tim and Jill are discussing Wilson's new friend in front of Brad, and Jill refers to her as a witch. Brad says "Mom, I'm old enough, you can use the B-word." In this case, Jill really did mean "witch" (and not as an insult); the woman was a practicing Wiccan.
In Will and Grace, during one of Karen and Jack's fights, Jack stage-whispers "Rhymes with witch."
In an episode of Ugly Betty, Betty and Hilda have a big blowout on Thanksgiving over a lawer. Later Justin tries to sneak some stuffing while Hilda's back is turned.
Hilda: [back still turned] Put it back! Justin: [to Santos] How does she do that? Santos: She's a bit of a witch. Betty: Give or take a letter...
Also this trope was mentioned by name (in reference to Wilhelmina) during the series recap at the beginning of season three.
Modern Family: Claire is planning a haunted house for Halloween, and Gloria is going as a bruja (Spanish for witch). Jay warns her to not be late or Claire will turn into a "rhymes with bruja".
Little House on the Prairie has Laura suspecting that her husband has been seeing another woman. In confronting the supposed other woman, Laura says "you witch" right before pouncing on her and engaging in a physical fight. To Laura's embarrassment it turns out that the woman is innocent. What Laura mistook for a love note was only lyrics to a song the woman had written.
USA High the kids overhear an argument between two teachers and Ashley is horrified that the husband calls his wife a witch.
The argument was them rehearsing for the wife's play so either they were censoring themselves since they were in a school or the play's author wasn't a fan of cursing.
Dexter's Vince Masuka pulls this one regarding lieutenant Pascal's approaching him over a "woman's smell" on a shirt, a forensic impossibility that she thinks would prove her fiancÚ was cheating on her.
The Capitol Steps song "Chung Girl" is based on an incident reported by Connie Chung of Newt Gingrich's mother whispering to her, in reference to Hillary Clinton: "She's a bitch." The song ends with Mrs. Gingrich telling Connie another thing:
People say you are a certain word It's that one you've overheard It rhymes with Maury Po-VICH!
Kelly Kelly called Vickie Guerrero a "greedy, power hungry witch". If only she'd been allowed to cut that promo a few months later when CM Punk blurred the lines of what could be said on PG television.
Dragon Age: Origins averts this, because the witches are scary enough that accusing someone of being a witch is worse than calling them a bitch.
Also its M rated so they can and do say "bitch" in it.
The cutscene that plays when Dawn of War II is opened contains a Space Marine growling "This planet is ours, witch!" after mortally wounding an Eldar Farseer (often referred to as "witches/wyches").
Of course, not only is the Farseer actually a witch. In 40k, being a "witch" is incomprehensibly much worse than being a bitch. It even goes above "HERETIC!".
Arguably justified in Final Fantasy VI when Locke is initially asked to go and rescue Terra. His response is "This better not have anything to do with that Magitek-riding, Imperial witch!!!" One could say that since Terra was a magic-user, he could actually mean a witch in the literal sense except for the fact that he expresses so much shock not long afterwards when Terra, Locke, and Edgar are in a battle and Edgar has to literally it spell out to Locke that Terra had just used magic.
The line refers to the comics, where Terra's Jerk AssDeadpan Snarker comicbook version would refer to her 'friends' with horrible nicknames. "Witch" being a favorite for Raven, given her powers and habits. note Terra actually got the nickname from Cyborg, who affectionally calls Raven "Witch." After the Terra fiasco, Raven doesn't allow anybody else than Cyborg to call her "Witch"... presumably because Terra made it too painful.