Some of the "Happier Than...." commercials are outright funny. For instance, "Happier than an Antelope with Nightvision Goggles," which has two antelope wearing nightvision goggles jokingly criticizing a lion's poor attempt at stealth.
"Hello, good citizen. I am Batman. You can be my assistant. Would you like that? Would you like to ride with Batman?"
The funniest Got Milk? commercial was hands-down the one with the Trix Rabbit. The poor guy just can not catch a break!
See also this, Time magazine's favorite from the campaign's first year in 1995.
The magazine counterparts with the celebrity milk mustaches generally aren't as funny, but a mid-'90s one featuring supermodel Iman proclaiming that the benefits of milk are "everything a woman could want. Well, that and a chance to meet my husband...I guess" is a gem.
A surely unintentional example, which could be interpreted as either Hypocritical Humor or Irony, comes from a print advertisement seen in a San Francisco bus shelter. The ad depicted a helpless woman trapped in the strangling coils of a gas station hose while the dastardly attendant takes all her money (in reference to the extremely high gas prices.) The ad suggested that instead of driving a car and thus being gouged and exploited, people should use the Muni transit system to get around. But what was at the bottom of the sign, as it is on every single bus shelter? The typical disclaimer: "The views expressed in this ad are not necessarily those of Muni." So they don't even believe their own pitches? Perhaps there's truth in advertising after all...
"Hello, ladies. Look at your man. Now back to me. Now back at your man. Now back to me. Sadly, he isn't me. But if he stopped using lady-scented body wash and switched to Old Spice, he could smell like he's me. Look down. Back up. Where are you? You're on a boat, with the man your man could smell like. What's in your hand? Back at me. I have it. It's an oyster with two tickets to that thing you love. Look again. The tickets are now diamonds! Anything is possible when your man smells like Old Spice and not a lady. I'm on a horse.
"Hello, Anonymous. I'm glad at least some of most of you are enjoying my new commercial. Random crown. That means a lot. Large book. Because that's important to me. Jewel-encrusted scepter. And I want to make you proud. Freshwater fish. So I always try my best. Delicious cake. Because you deserve the best. The fish again. So that's what I give you. Thank you, friends. You're my everything. Expensive magnifying glass."
The Dutch "Even Apeldoorn bellen" commercials. Going strong for over 20 years, each of them funny in their own way. Advertisement for insurance done right. More often than not there are no spoken words, so go and raid YouTube for the vids.
Cause when you try it once you'll want to try it some more.
Size doesn't matter and that's a fact,
It might be small but it has a big impact!
Bust a nut! Bust a nut! Grab a bag of corn nuts and bust a nut!
They're lightly toasted and hard as well!
Enjoy yourself, we won't tell.
This GameStop commercial for Transformers: War for Cybertron promoting the unlockable Shockwave character offered with a preorder. Shockwave flies in, at which point Megatron gives him temporary command and flies off. Shockwave orders Soundwave to transform into a tape player and begins playing "The Touch", by Stan Bush. Shockwave begins to dance and shoot in time with the music. Starscream protests, naturally, leading to:
Shockwave: When your hit percentage exceeds mine you may choose the soundtrack!
These ads also hit a bit an Awesome- and Heartwarming-Moment material when they changed the ad theme to this. Originally, the ads were titled "Real American Heroes"...then 9/11 came along, after which the ads were renamed...after all, now we knew what a Real American Hero truly was.
On one of the early Simpsons box sets (Season 2?), one of the extras is a set of Simpsons commercials. One was of a fast-food chain lovingly describing a sharing platter, with Homer drooling and reckoning that he's going to have one all to himself, and then the punchline — "Offer not available to cartoon characters". Cue a big "D'oh!".
From the Butterfinger campaign, the ad for the bite-sized BBs candies, as Homer gets distracted from reading an ABC book to Maggie by Bart and Lisa tossing them about. Big bonus points for Kent Brockman handling the "By Nestle!" voiceover at the end.
Jimmie: Man, we're door to door, I've got the better car, fresher tires, I drove it in deep... and you missed it. I know you wanted to watch it, but you got throttled by your data plan and it slowed you down. [clip of Jimmie racing alongside Brad Keselowski slows to a stop] You hit your data limit streaming all that techno music, didn't ya? ["I like the pum pum pum" by Marsianik starts playing for a few seconds] I mean really? [music stops] Man, you've got some questionable tastes in music.
Toys R Us ran some impressively creative ads featuring a realistic CGI Geoffrey the Giraffe during 2004, including this ad for an easter sale they ran that year. These ads were at once memorable and easily funnier than you'd expect.
This ad for energy efficient boilers featuring a rather mouthy boiler. You know your boiler has gone bad in more ways than one when it derives amusement out of making hilarious jibes towards its owners.
Narrator: This season, Jimmie Johnson knows there's nothing more painful than losing: not running out of fuel on the last lap, not getting hit in the ear with a frisbee while jogging through the infield, not getting a papercut then making fresh-squeezed lemonade. Losing is even more painful than rescuing a baby porcupine from a thornbush [Jimmie pulls a prickly porcupine from the roadside], raising it as your own, then releasing it back into the wild.
Jimmie Johnson:[sniffling] Goodbye, Pricklebear.
Narrator: Jimmie Johnson knows that if losing didn't hurt, winning wouldn't feel so good.
In a TV ad for IBM, Avery Brooks says, "It's the year 2000, but where are the flying cars? I was promised flying cars!" What sells it is that he's practically channeling Sisko at the time, given his stentorian delivery. Of course, he points out that we don't need flying cars; we have something better: The Internet!
The full commercial is just as funny. It tells us why Principal Wilson is angry: a car parked in his reserved parking space. The rants become even funnier.note "IT'S MY SPOT!!! THAT'S MY SPOT!!! IT HAS A SIGN THAT CLEARLY READS "Principal Wilson"!!!!! I'M PRINCIPAL WILSON!!! I'M PRINCIPAL WILSON!!!! AND IF YOU ARE NOT PRINCIPAL WILSON, YOU HAVE NOT EARNED IT!!!! IT'S NOT YOUR SPOT, NOT YOUR SPOT!!! PULL THAT CAR OR IT WILL BE TOWED!!! IT! WILL! BE! TOOOOOOOOOOOOWED!!!!"
A Sprite advert featuring kids running away from a scary mascot for a Brand X citrus juice.
There is also another Top Ten Appliance Brand commercial that is a parody of a stale holiday rom-com movie trailer and all the typical Glurge that accompanies it. You might even get fooled into thinking it was the real thing if you aren't paying attention until the hunky lead slams face-first into a refrigerator, followed swiftly by an epic pratfall from his "love interest". "You won't run into these deals just anywhere", indeed.
Ragu's "Hard Day of Childhood" commercials are hysterical. The "participation trophy" one has flawless delivery. The kids really do deserve some delicious spaghetti!
The M&Ms ad for the 2012 Super Bowl, introducing Ms. Brown.
Brown: It just looks like I'm naked because my shell is brown. Only a fool would think I'd actually show up naked.
Red: [in the distance] Oh, so it's that kind of party! Hit it!
[LMFAO's "Sexy and I Know It" plays as Red takes his shell off like a shirt and dances]
The Sega Dreamcast's "It's Thinking" ad campaign. Each commercial focuses around the video game characters living inside the console and what they do when you're not playing a game (or, in some cases, when you are). Some of the funniest are the Crazy Taxi ad, the NBA 2K ad, and the SegaNet ad.
Another funny one is the launch trailer. Sonic exclaims "We got 'er!" after a female thief gets captured and he ends up falling off his perch. A football player tries to catch him, only to get Distracted by the Sexy and Sonic hits the ground with a splat, losing rings in the process.
There's a series of Japanese commercials known as "Ueno Juri" about a woman getting her own type of house insurance by getting various types of help. One of them has her recruiting the Seven LegendaryKamen Riders: Ichigo, Nigo, V3, Riderman, X, Amazon and Stronger. After finding out what she's doing, Ichigo implores "But, we have to protect world peace!". The woman's reply? "Ichigo, you get to protect the bathroom." Ichigo and Amazon's reaction sells it.
"More than two-hundred animators and programmers! A multi-million dollar production! Over two years in the making! and a cast of thousands! They said it couldn't be done in a major motion picture! They... were right.
This one, which references the lights going out at the Super Bowl and ties it into Motel 6's "We'll leave the light on for you" slogan.
Though the Drug-Free America PSAs are best know for terrifying young children, one '80s ad was rather amusing. A 30-something man and his friend are seen smoking pot and laughing at another PDFA ad in the background talking about the negative side affects of marijuana. "We've been getting high for what, fifteen years? Nothing's ever happened," he says. "I'm exactly the same as when I smoked my first joint." Cue the voice of his mother from another room asking if he bothered looking for a job today.
The same organization later made a similar anti-marijuana ad in the 2000s. In this ad, a teenager uses weed to construct a cocoon in his bedroom, eventually closing himself in it. He emerges as a middle-aged man with a receding hairline still living with his parents.
Zachary Quinto challenges Leonard Nimoyto a race and the loser buys lunch. Awesome, and then crosses into downright hysterical when Leonard starts singing "The Ballad of Bilbo Baggins." He also wins the challenge by nerve pinching Zachary.
The AT&T "It's Not Complicated" ads featuring a focus group of kindergarteners are perfect to anyone who's ever had a conversation with a child that age... though thanks to the only adult's deadpan responses, they're pretty hilarious even if you haven't. They also managed a Crowning Momentof Heartwarming with their Mother's Day ad. It may not surprise you to learn that they're directed by Jorma Taccone, although they are, in fact, unscripted.
This one for example:
Suit Man: What's the highest number you can think of?
When Postman Pat accidentally sits on his only pair of glasses but decides that it can't stop him from making his rounds, chaos comes to Greendale as he drives straight through various gardens and fields and picks up a sack of vegetables instead of the mail (and still doesn't notice when he "posts" an assortment of carrots, leeks, and marrows through Reverend Timms' letterbox). Bonus points for using the same stop motion style as the original Postman Pat series from 1981.