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Advertising: The Simpsons

The Simpsons is a very profitable series that has very many advertising campaigns based on it (the majority of which are archived as special features on the season DVD releases).

  • 1-800-Collect
  • Burger King Ads for both Simpsons themed kid meals as well as The Simpsons Movie
  • Coca-Cola
  • Many, many Butterfinger advertisments. This campaign is by far the most well-known Simpsons advertising campaign.
  • MasterCard
  • Intel
  • Multiple CC-Lemon commercials. These are very well-known in Japan.
  • Multiple CC's crisps (no relation) commercials
  • Two Church's chicken commercials
  • Domino's Pizza
  • Universal Studios

Tropes used in The Simpsons' advertising campaigns

  • All Just a Dream: Bart has a nightmare that the Kwik-E-Mart is fresh out of Butterfinger bars and that Nelson gives him a "four-fingers".
  • Butt Monkey: Homer in pretty much all of these commercials
  • Exact Words: This gem:
    Homer: "I'm gonna open my mouth and close my eyes and you're gonna give me a big surprise." (Bart sticks Maggie's pacifier in Homer's mouth)
    • In another commercial, Bart's playing a Baseball game, and Homer seizes the opportunity to take his Butterfinger bar. Otto yells "Hit a homer, dude!" Bart hits the ball, and it goes into the bleachers...which hits HOMER (complete with "D'oh!"), who drops the Butterfinger bar back into Bart's hands.
  • Failure Is the Only Option: Homer getting Bart's Butterfinger bars.
    • Hell, anyone trying to get Bart's Butterfingers. Akira, a skilled karate fighter, gets absolutely destroyed when he attempts to take Bart's butterfinger.
  • Follow the Leader: Burger King featured the first Simpsons related ads during the first season, one for plush versions of the family and one for kids meal toys based on the Camping episode.
  • Naked People Are Funny:
    • Homer walks out of the house without his pants in a CC-Lemon commercial.
    • "CC's Dare 2": Homer runs through the power plant completely nude. He then trips on a power cord, causing a city-wide blackout.
    • Homer loses his swim shorts in "CC's Dare 23".
  • Slippery Swimsuit: Homer cannonballs in the ocean off a cliff in "CC's Dare 23". He loses his swim trunks.
  • Split-Screen Reaction: Bart and Homer get one when they hear the supermarket they're shopping at only has one Butterfinger left.
  • Tempting Fate: Bart exclaims "How much luckier could a kid get?" when a Church's bag falls in his hand. Then a piggy bank (not knowing it's actually his, being oblivious to Homer's attempts to get Church's chicken) also falls into his hand, to which Bart comments, "That'll work."
Segata SanshiroNotable CampaignsTrix Rabbit
The SimpsonsWesternAnimation/The SimpsonsThe Simpsons

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