Lesson learned: Don't sleep with your Literature professor.
"I contend that making a film that's only part satire is hedging your bet, in a sense saying 'if you like it and think it's good, then it's a good movie. If you think it stinks, then I meant it to be funny.' It's the coward's way to make a movie."
Deafula was said to be a parody, and was even renamed Young Deafula in some places. The reason for the conspicuous lack of jokes? Only deaf people will get it, said the director.
Independence Day. Roland Emmerich repeatedly claimed that it was supposed to be comical all along. It's a rare example of a film that was very successful when appreciated straight.
It also could be a bit of a borderline example, with humor and shout outs (Brent Spiner/AKA Data as a scientist, flying saucers, Area 51, etc.), and humor, but not a complete parody. Basically, it could be an action-comedy, where the comedy is part parody.
The Happening. M. Night Shyamalan attempted to downplay its critical curb-stomping by claiming he intended it as a parody of bad B movies. No one believed him.
The Concorde... Airport '79 also was re-marketed as a comedy after critics pointed out all of its unintentionally hilarious moments. Still didn't help it at the box office, though
Monster A-Go Go Completing the snarky puppet trifecta, Herschel Gordon Lewis claimed it was a parody of some sort, although what exactly it's a parody of is unknown.
Space Mutiny: The legendary (thanks to Mystery Science Theater 3000) sci-fi stinker's lead actress claimed that the whole thing was in fact a spoof of the genre, which might at least explain the cheesy sets and costumes, as well as the bizarre "ancient dentistry" scene. Although that doesn't explain why, of the three directors that worked on the film, one wanted his name removed, another has his buried deep in the credits, and the third isn't listed at all.
Claudio Fragasso tried pulling this off with Troll 2 after the documentary about it, Best Worst Movie, came out.
Theres Nothing Out There. On the DVD commentary track the filmmakers lampshade their own jocular use of this trope endlessly, chuckling that everything they didn't intend and which didn't work was part of the parody whereas everything else wasn't. (It should be noted that there is no doubt as to whether the film on the whole was a parody.)
When Uwe Boll publicly trashed Michael Bay and Eli Roth in a number of interviews, both responded rather loudly and publicly, giving Boll high-profile attention. Boll later claimed this was an engineered publicity stunt to promote Postal. If so, it was probably the only Crowning Moment of Awesome in his career. Except it didn't work, because much like the games it was based on, Postal tanked at the box office.
Wild Things is generally seen as a Guilty Pleasure if nothing else, but the sheer volume of unintentional hilarity has lead some to hypothesize that it may have been a Stealth Parody of erotic thrillers all along. It was directed by an indie filmmaker with a history of making clever movies, and it gives a juicy (and funny) supporting role to a well-known comedian (Bill Murray), so the hypothesis isn't unreasonable.
The Wicker Man remake by Neil Labute was widely panned. Nicolas Cage said, "You don’t karate chop Leelee Sobieski in the throat and not know how absurd that is, but it’s just not something I would like to talk about. I would rather let them discover it on their own, but I think I learned a lot of that kind of off the wall kind of stuff watching Stanley Kubrick, because his movies were incredibly funny, but you never really knew how much was planned or accident, you know?"
Valerie Solanas wrote The SCUM Manifesto, which among other things calls for "the eradication of men". Ten years later, she claimed it was satirical when she became famous for trying to kill Andy Warhol. No word on whether that assassination attempt was "satirical", however.
Live Action TV
After clips of Jamie Kennedy's disastrous (technical glitches, uncensored profanity, has-been musical guests, etc.) local Los Angeles New Year's Eve live countdown special First Night 2013 went viral, he quickly (and unsurprisingly) invoked this trope.
Before the main series of Derek aired, Ricky Gervais spoke repeatedly about how he had "dropped the veil of irony" and had made a sincere comedy/drama. After being tweeted with complaints about the frequent use of narmy montages accompanied by melancholy music, he responded that it was intentional and that they were there to give the verisimilitude of a cloying documentary. This was despite earlier retweeting comments earnestly praising the sequences for their emotional power.
Beastie Boys. These guys like to pretend that their first album, "Licensed to Ill", was a parody of Rap and frat boy attitudes... despite the fact that the album seems to be a straight example of these attitudes as opposed to a send-up or even a subtle parody.
Plus, if you have seen the video album they made it makes it even more painfully clear.
Alanis Morissette. Isn't it ironic, don't ya think, that when she wrote a song about irony, and everyone pointed out that all her examples of irony were not technically irony, she suddenly decided that that was, in fact, the irony all along.
Bob Dylan's 1970 album Self Portrait (mainly made up of sloppily-performed cover versions) received the first mostly (and often viciously) negative reviews of his career. In the first few years after its release he defended the album, but since then he's claimed that it was a deliberate attempt to alienate his more obsessed fans. Dylan also made the same claim about his previous album, Nashville Skyline, a country-flavored album where Dylan trades in his nasal sneer for a singing voice that borders on crooning. Ultimately, both albums were Top Ten LPs, and Nashville Skyline even kept The Who's Tommy out of the #1 spot in the UK. Nashville Skyline at least has since been Vindicated by History.
REM's "Shiny Happy People" was either a legitimately happy song that the band has tried to retcon into being a parody of Chinese Propaganda, or a parody of Chinese propaganda that came off as being a legitimately happy song. Either way, the band hates it and arenot willing to discuss it.
This is what seems to be evolving around Sergei Prokofiev, whose cantatas lavishing praises upon Stalin have, in recent years, suddenly been determined by some critics to have really been mocking Stalin all along. Somewhat ironic, as, in earlier decades, his political works presented problems for his popularity in the West, with Prokofiev being dismissed as a Soviet propagandist.
Averted by Selena Gomez, who said that the name of her band The Scene was a pisstake before they released a note of music.
Ryan Pann, the guy responsible for the infamous "Christian Side Hug", has claimed that the song was meant to be a satire.
Far Cry 3 lead writer Jeffrey Yohalem responded to criticism of the game's thoroughly straight use of Mighty Whitey by announcing the plot was a satire. No one believed him.
When the next-gen version of Call of Duty: Ghosts was revealed, one of the promoted features was "fish that moved out of the way you got near them". Gamers were quick to point out this was not a new thing, specifically pointing to Super Mario 64 (which came out 17 years earlier). They since then said it was a joke, despite not sounding like one.
Sonichu displays this trope for a different reason: The author wanted to avoid using copyrighted characters, so he made his own by combiningSonic the Hedgehog with a Pikachu. However when he was told later that this was still infringing copyright, he began to claim it was a parody so it could fall under Fair Use.
An in-universe example is found in The Order of the Stick. Zz'dtri the Drow Wizard was initially defeated after Vaarsuvius points out that he's a ripoff of Drizzt Do'urden and got dragged off by lawyers. However he returns much later in the story, stating that he got off by declaring himself a parody of Drizzt and returned to working for Nale long ago.
Internet trolls. Some claim that their antics were "just an experiment." This is so common, that the phrase "Social Experiment" has become both a meme and a trope of its own among the denizens of Fandom Wank.
Some people who end up receiving an Internet Backdraft claim they were trolling all along. Not only is nobody fooled, this is basically trying to avoid being called an asshole by admitting that they're a different (possibly worse) kind of asshole.
Succinctly described in the originator◊ of the "troll face" meme.
LPers that receive the Retsupurae treatment tend to end up evoking this trope. With a few exceptions aside, it's mostly to save face.
A YouTubevideo game reviewer under the title "G**e D**e" (censored due to his paranoia) made a bunch of poorly-made reviews that amounted to "whiny nit-picking". After he received heavy criticism he started claiming that his reviews were satirical rants not meant to be taken seriously. Nobody bought it.
In Fairly Oddparents when Timmy releases an action movie at a film festival, he wins an award because everyone thinks it's a comedy, and accepts it.
The Simpsons: When it was first realeased, "Homer's Enemy" was not a well-received episode with many fans feeling that it was too dark, lacked humor and that Homer was portrayed as overly bad-mannered. The creators later claimed that all of this was intentional and that the episode was intended to show how a real person could not survive in Springfield. While some fans accept this, many others feel this was an after-the-fact attempt to justify an episode that wasn't very good.
Jake Knotts, South Carolina State Senator wasn't being a racist when he called Nikki Haley, a Republican candidate for his state's governor and an ethnic Punjabi that converted to Methodist Christianity from Sikhism, a "raghead" (and Obama a secret Muslim in the same breath). He was being satirical. And just quoting a Saturday Night Live skit that exists only in his head.
Maybe he was counting on Refuge in Audacity: "See, of course no one would actually say that in public (especially about a woman who, for all intents and purposes, looks perfectly European-American), so it had to have been meant for humor. Right?"
Marmite. During the 2010 UK general election, the makers of the product threatened legal action after the British National Party included a jar of Marmite in one of their videos. The BNP originally claimed their video had been a parody, and only later admitted that it was a mistake. (In case you were wondering why they took such offense, the British National Party is more accurately described as the British Nazi Party.)
During the 2011 US national budget meetings, former Senate Minority Whip Jon Kyl spoke in favor of defunding Planned Parenthood by claiming that "over 90%" of the organization's money went to providing women with abortions. After it was revealed that only 3% of the organization's money went to abortions, Senator Kyl claimed that he was exaggerating and that his claim was "not intended to be a factual statement".
Martha Coakley claims to have been joking when, in a segue from Giuliani to Curt Schilling, she commented that they were both Yankees fans, and when the reporter reacted as you might expect, didn't seem to know who Schilling was. Here's the transcript. You be the judge.
Ray Comfort, "Banana-Man," now claims that his infamous "Banana: The Atheist's Worst Nightmare" argument was satire. For those who haven't seen it, in a video released to creationist groups, he makes an argument for intelligent design from how apparently perfect bananas are for human consumption. This ignores the fact that bananas as we know them are the product of centuries of selection and crossbreeding by growers and that wild bananas are much less human-friendly, with thicker skins, less sweet flesh, and large inedible seeds. No matter what your take on the subject, it seems more likely to have just been an unresearched argument than an attempt at satirizing... whatever the hell it was allegedly satirizing.
PETA created a videogame about a tanuki trying to reclaim its skinned fur from Mario and said that the Mario games were sending the message that it was okay to wear fur. After the expected backlash and a even provoking an official statement from Nintendo, PETA later claimed it was all "tongue-in-cheek".