- Base-Breaking Character:
- Hifumi. A lot of fans love her for her shy tendencies and Les Yay moments, but many don't think highly of her due to the fact that she's Out of Focus often and doesn't get the character development that other characters do. Fans of the Aoba/Ko and Aoba/Nene pairings tend to go the hardest on her for obvious reasons, saying that she has hardly any romantic teases with Aoba.
- Nene seems to have as many fans as she does haters. With her fans loving her cute and fun personality as well as her endearing love and worry for her friend. Her haters though find her annoying with an obnoxious voice and someone who doesn't have even the most basic of common sense. There's also the large amount of focus she receives after being hired as a part-time game tester.
- Rin. Season 2 gets her pretty bad due to having slightly less screentime, and her jealousy to Ko is slightly more obvious (Its even lampshaded by Hifumi of all people), mainly resulting her almost always being annoyed at Ko being oblivious to her.
- Momiji, who's either a great addition to a main cast that was growing stale, or annoying and too similar to Hifumi.
- Naru gets a lot of hate from Nene fans for her animosity toward her fellow programmer, it also doesn't help that she indirectly insulted Umiko. Her feelings of Nene getting special treatment has even sparked arguments in the fandom about whether Nene was hired for her potential skill or if the fact that she was friends with many at Eagle Jump had a bigger part. This even leads to discussion on hiring practices in general and whether its more advantageous to be highly skilled with no connections or moderately skilled and have connections. Still there are quite a few fans who believe Naru is justified in thinking that Nene just lucked into the very job that Naru is working very hard to obtain, and even Umiko herself has said that Nene lacks the skill needed to actually work on games at Eagle Jump, which somewhat confirms that while she was seen to have great potential Nene was mostly hired because of her friendship with Umiko. In fact, Nene herself privately admits that Naru isn't exactly wrong.
- Broken Base:
- There are some who are disappointed that the series isn't a critical look into video game development a la Shirobako, while others are fine with it being a character-focused comedy.
- Chapter 49/ S2E06. Detractors criticize the arc of having borderline Break the Cutie elements that is unsuitable for the Iyashikei-heavy Manga Time Kirara Caret. Supporters instead say the discussed situation is common at least among Japanese developers, and Tokuno's playing it Lighter and Softer.
- Season 2 is either a refreshing, more dramatic take on the series with real conflict and interesting new characters, or a massive downgrade that focuses too much on the drama and brings new characters at the cost of older ones falling Out of Focus. Not helping is how Naru and Momoiji are pretty divisive to begin with.
- Dueling Shows: With Magic of Stella, being both Manga Time Kirara series about video game development, and have anime adaptations in adjacent seasons.
- Ear Worm: The opening theme, "Sakura Skip", is a cheery, upbeat tune that sets the mood nicely.
- Memetic Badass: In-Universe. Apparently, Connor of Fairies Story 3 is so badass he's actually the final boss of the game.
- Memetic Mutation:
- Moe: The style of the series. Aoba looks to be especially huggable. Taken Up to Eleven when Aoba's in her Hi-bear-nating Bag, which reaches Penguin Chiyo levels of adorable.
- Ship-to-Ship Combat: Aoba/Hifumi vs Aoba/Ko vs Aoba/Nene. Aoba/Ko vs Rin/Ko is also a pretty common ship war.
- Tear Jerker: When Umiko finds out that the minigames Naru made have a lot of bugs as a result of Naru cutting corners, Naru goes over the Despair Event Horizon, concluding that she'll never work for the gaming industry and regretting causing trouble for Momo and the others. Luckily, Nene comes to her rescue and helps fix the bugs.
- They could've just called Aoba's sleeping bag her Bear Sleeping Bag, but Funimation went the extra mile by referring it as her "Hi-bear-nating Bag". Sufficed to say, Teddie would be proud.
- In Chapter 25, after Kou runs into a pole, Rin says, "But it's good that you didn't get into a traffic accident like your name, XX-chan," (Kou's name is bleeped out of the surveillance camera footage). In the localization of the manga, Rin makes a pun about Kou suffering a "Kou-cussion."
YMMV / New Game!