Huey: You can't just lecture people on morals then get caught in a sex scandal. It's hypocritical.
Riley: I agree.
Huey: I can't stand hypocrisy.
I can't stand morals.
A pair of characters are compared and contrasted against each other
, where one character demonstrates the proper, moral, or effective way to do things, while the other… is a complete failure
As the Trope Maker
is Goofus and Gallant
, the characters, if they are named, set up in an Imagine Spot
or something similar, will have rhyming
or Theme Naming
When the characters are related, compare Foolish Sibling, Responsible Sibling
and Youngest Child Wins
. In humor, compare Boke and Tsukkomi Routine
. Also compare Good Angel, Bad Angel
. The "wrong" character may or may not be a Deliberately Bad Example
- A fairly Omnipresent Trope where Brand X contrasts itself against Brand Y.
- Apple uses this in the "I'm a Mac / I'm a PC" commercials.
- Various cell phone companies will use this and models of their clients to show why each is superior.
- An anti-drunk driving radio PSA has two girls telling stories of going home from a bar. They're basically the same girl, Sliding Doors style: one drives home and the other takes a cab.
Girl 1: A squirrel ran across the road.
Girl 2: A squirrel ran across the road.
Girl 1: I swerved.
Girl 2: The cab swerved.
Girl 1: I hit a guy.
Girl 2: The cabbie just missed a guy.
Girl 1: I wish I'd taken a cab home.
Girl 2: Thank God I took a cab home.
- A beer ad in Brazil had compared the lives of two men: one spent a night at the bar and the other spent it at home. It pointed five good reasons the bar would be better and none for home. Website charges dot com dot br made a parody of it where home won 3-0.
- A UK advert for HomeServe home insurance as a split screen with Bob and Doug. Both of them have the same DIY accident, but Bob has cover, and HomeServe send a very professional looking plumber round. Doug doesn't and has to get a slightly dodgy-looking plumber who does the job, but then Doug has to keep forking over money. The slogan is "Don't be a mug, like Doug".
- MAD's "Melvin and Jenkins". Jenkins, a nerdy-looking chap, is polite and intelligent and always tries to do his best; Melvin, on the other hand, is a gangsta wannabe hoodlum who delights in petty mischief.
- Deadpool and Captain America demonstrate in Baby's First Deadpool.
Though he doesn’t share their viewpoint, Captain America is considerate of the feelings of his vegetarian friends.
Deadpool bounds up vegetarians and force-feeds them meat loaf.
- The Captain N: The Game Master comics had "Villain Do's and Don'ts," in which a strongman named Uranos demonstrates the right way to be a villain, and the Eggplant Wizard demonstrates the wrong way. For instance, Uranos uses a forbidding fortress as his base of operations, while the Eggplant Wizard uses a baseball stadium.
- Played with in Richie Rich. Cadbury serves as a one-man example of this when he trains another butler by showing him first the wrong way, then the right way to act in a particular situation (e.g., making a pass at the maid as opposed to greeting her politely). However, the trainee's employer, checking up on his progress, always manages to catch Cadbury only when he's acting the wrong way, and in increasingly exaggerated fashion. She finally kicks him out, then is pleasantly surprised when her own butler performs his duties so well.
- The cover in one Archie Comics depicts Reggie and Archie as ski instructors. Reggie informs their students that he will teach the correct skiing technique, while Archie will show them how not to ski.
- One story had Betty and Veronica make a film showing the right way/wrong way for guys to behave, using Jughead as the wrong example. It backfires as all the guys want to be like Jughead.
- Goofus and Gallant: the Trope Maker.
- The Bible's book of Proverbs' first 29 chapters carry the thread of contrasting the wise man and a fool.
- Doofus and Darling: Manners for the Modern Man, a humor book demonstrating the right and wrong ways to navigate various social situations.
- Richard Scarry's Pig Will and Pig Won't.
- In The Smoking Gun Presents: World's Dumbest, there was a parody of Goofus and Gallant with two criminals one who did things the wrong way (Doofus) and one who did things the right way (Valiant).
- All That had sketches of “Life With Peter & Flem”, which took Flem's wrong way Up to Eleven.
After watching a fine program, Peter turns off his television with the remote control. Flem uses a brick
- A strange 50's-style fantasy sequence in That '70s Show had "Doofus and Diligent" (Kelso and Eric, respectively) working at a fast food restaurant. The segment was an Imagine Spot by Jackie’s dad, using minimal character exaggeration, to show why Eric got the job and Kelso didn’t. Jackie's dad intentionally (and rightly) framed her boyfriend Kelso as "Doofus". Eric, with the threat of his dad's foot up his ass, was of course "Diligent".
- The original Mickey Mouse Club had a series of shorts hosted by Jiminy Cricket about safety. Each episode ended with a contest between "You" and "a common, ordinary fool". "You" follows all safety precautions and wins, while the fool got nothing but Amusing Injuries.
- In Home Improvement, Tim Taylor, on his Tool Time show, is considered to do this deliberately. He has gotten a few rewards for what they consider deliberately doing the wrong thing in contrast to his assistant Al, and showing what happens. Subverted on the Show Within a Show as they're both talented, but Tim is really just accident prone.
- Malcolm in the Middle: When Malcolm, Reese and Dewey went to play bowling, their parents briefly wondered over which one of them took them to the bowling alley. The story then divided into two universes: one where Lois took them and one where Hal took them. Subverted in that neither outcome was the "right" outcome.
- An early episode of Good Eats had Alton and his Evil Twin B.A. making spaghetti. Alton did it the right way, and B.A. did it the wrong way, resulting in a boilover and a bad texture. Later episodes simply have B.A. demonstrate a way of preparing a savory (usually spicy) version of a sweet recipe Alton does.