As the original Magical Girl archetype, Cute Witches are a staple of Anime and Manga series.
- The Gedou Otome Tai half of Akahori Gedou Hour Lovege revolves around five sisters who are daughters of masked villains. They are given magical powers and black witch outfits by an imp so that they can be great villains. Except that they're so damn nice, they just can't help but use their powers to do good.
- The eponymous Chacha from Akazukin Chacha - she's an adorable little girl in a red hood, who also happens to be an Inept Mage. Well, at least in the manga - in the anime, she's more of a Magical Girl Warrior.
- Schierke from Berserk. She's only about ten or twelve years old, but is already skilled enough at magic that she begins teaching Farnese, who is ten years her senior, the basics of witchcraft. She has little in common with Magical Girls, though, and more with traditional Western witches: while not ugly or evil, she prefers a reclusive lifestyle out in the country, and her powers largely revolve around channeling local nature spirits and Astral Projection. Her spells also take a long time to set up, so she's near-useless in close combat. But when she's ready to unleash a spell, she can rival Guts, the series resident badass, with how many enemies she takes out.
- Cardcaptor Sakura was originally envisioned as a witch, but CLAMP decided that they needed something more original, and looked to tarot cards for their inspiration. She still shares a lot in common with witch Magical Girls (one of the remaining traces of this inspiration being that she can apply the Fly card to ride her Sealing Staff through the sky like a magic broom).
- Floral Magician Mary Bell is a 500,000-year-old girl in the form of a cute little five-year-old, and possesses the ability to use both ordinary magic and "flower" magic.
- Flying Witch: Both 16-year-old main character Kowata Makoto, and her 8-year-old cousin, Chinatsu.
- Hell's Angels has Kiki, one of Rinne's classmates, that is Shout-Out to main character of Kiki's Delivery Service.
- Himeko "Hime-chan" Nonohara of Hime-chan's Ribbon is a cute little girl who gains the ability to transform into anybody in the human world (for one hour) after gaining a magic hair ribbon.
- Himitsu no Akko-chan - Atsuko "Akko-chan" Kagami, a cute elementary schoolgirl, is given a magic mirror which she uses to transform into anything and anyone she wants.
- Izetta from Izetta: The Last Witch is this both in her childhood and the present day storyline.
- Kiki of Kiki's Delivery Service is a young witch-in-training who, at 13, moves to a city for a year as part of her training. She supports herself via airborne delivery services (hence the title).
- Lime from Jewel BEM Hunter Lime is a hybrid of this and Magical Girl Warrior — she's tasked with saving the world from evil Monsters Of The Week and has transforming powers, but she's also a natural-born magic-user and a clueless newcomer to the human world.
- Jewelpet, at its most basic, is about the adorable (and mostly female) titular pets studying to become mages, and the humans that partner with them and study alongside them are more often than not just as cute.
- Chiyoko from Kuromajo-san ga Toru!! is an adorable high school student who becomes a black witch apprentice after accidentally summoning a more powerful witch.
- The Legend of Zelda (Akira Himekawa): In the adaptation of Oracle of Seasons, Maple is a cute, ditzy, and surprisingly determined witch.
- Almost all the characters in Little Witch Academia, especially the adorkable protagonist Atsuko "Akko" Kagari. It's about a Magic School for witches and also something of a Reconstruction/Revival of the genre.
- Maburaho: Yuna practices Western magic, and when dressed up in the proper attire, she looks like the standard stereotypical lovely witch.
- Magical Witch Punie-chan is a brutal parody of cute witch series. Punie, while definitely cute as a button, is more of the model of a Wicked Witch.
- Magic User's Club was the first to have a group of Cute Witches (and Wizards) working as a team. It's also special because it mixed magic with aliens and the Witches and Wizards are actually members of a School Club centered on the occult.
- Fabia Crozelg of Magical Girl Lyrical Nanoha ViVid, who's described not as a standard mage like most of the cast, but as a True Witch, complete with magic broom and adorable imp familiars.
- Yuuma from Magical Pokaan, a girl who describes herself as a "sorceress" and who tries to solve many of her problems with her (not very advanced) magic powers..
- Magical Princess Minky Momo - both Momos are magic-using princesses from a Magical Land, and both are ADORABLE.
- Taruruto of Magical Taruruto-kun is a Rare Male Example, having the appearance of a toddler, but utilizing many of the staples of a traditional cute witch character. This includes the ability to fly (though with bat-like wings), alter time, turn inanimate objects into sentient beings, change his friends' genders, and give them or himself a power boost. His Self-Proclaimed Love Interest, Mimora is a more traditional example, capable of using spells that last longer. In reality, because they're both young, they're pretty inept and their magic only lasts for 10 and 30 minutes respectively.
- With Maho Girls Pretty Cure!, the Pretty Cure series has officially combined this with their traditional Magical Girl Warrior.
- Mahou Shojo Lalabel: Lalabel is completed with a feline sidekick. In the first episode, she even lampshades the fact that she subverts the negative witch stereotype.
- Mahou Tsukai Chappy, a close emulator of Sally, has a Cute Witch accidentally falling to Earth with her brother and their mascot, and they establish themselves here on Earth.
- Majokko Meg-chan is what happens when this trope collides with Fanservice. Meg-chan herself is a young witch competing with another extra dimensional traveller called Non for the throne, and again this takes place on Earth.
- Majokko Tickle from Majokko Tickle is The Prankster and a mischievous cute witch.
- Letty from The Miko's Words and the Witch's Incantations is both very cute and very powerful (more so after becoming a demi-god).
- Shouta from Miss Kobayashi's Dragon Maid is a Rare Male Example. He's rarely seen performing magic, but his looks have earned him the affection of ex-goddess Lucoa (much to his misfortune). The anime even has an episode where he plays the role of a magical girl in a Christmas Play.
- Negima! Magister Negi Magi:
- Negi is a Rare Male Example. He is a Mage who works as a Homeroom/English Teacher (rather than a student studying in a normal or Wizarding School) for a normal (sort of note ) class as a continuation of his training as a mage after graduating in his Wizarding School. As the series progressed, he evolved into a Kung-Fu Wizard.
- Little Miss Snarker Yue becomes a witch as she learns magic in Ariadne Academy and still in her teenage years.
- Vampire Evangeline. One of most Powerful magicians in the world(s?), have appearance of cute 10-years-old kid.
- Yue's Ariadne classmates. They've been learning magic for far longer than Yue and are attractive looking.
- Quirky Miniboss Squad Fate's Ministrae Magi. Attractive teens with each of them can kickass with magic.
- Negi's Unlucky Childhood Friend Anya is a cute young girl with Girlish Pigtails who specializes in fire magic, and before the Magical World trip, her standard attire was a Robe and Wizard Hat.
- Those Two Girls Takane and Mei – both are good-looking young girls with the ability to use elemental magic (shadow magic for Takane, fire magic for Mei).
- Ojamajo Doremi: Doremi wished to have magic so as to have the courage to confess to a boy she liked. She typically uses her magic for Mundane Utility while training to return her mentor to her original form, sometimes with disastrous results. She is adorable yet clumsy but has a big heart and more True Companions than anyone could ask for, despite her faults that put her in Gray-and-Grey Morality.
- Since Oku-sama wa Mahou Shoujo draws a lot from the original Magical Girl series, the girls are generally of this flavour, riding on brooms and similar objects.
- Pokémon: The Series: In the Johto episode Hocus Pokemon, Ash and Co. befriend a girl named Lily and her Murkrow. She's a very cute practitioner of Pokemon magic who wears witch-like clothes and she's looking for the supplies she needs to cast as spell that allows people to understand Pokemon talk and read their minds; Ash is obviously thrilled, and the group decides to tag along. The spell actually transforms Ash into a talking Pikachu for a short while.
- Puella Magi Kazumi Magica features Kazumi and by extension, Michiru Kazusa, and Yuuri, who all favor Cute Witch imagery (though "witch" in that setting means something very different). In both cases, though, the implication is more toward Wicked Witch, since Kazumi is a transformed witch and Yuuri is evil.
- Alice Rose of Raspberry Field no Majo is a beautiful young girl who becomes a witch after making a contract with a demon who grants her magic powers in exchange for her collecting secrets for him to devour.
- Honami from Rental Magica is a cute bespectacled Celtic mage who uses Welsh stones to create shields or and sense spell power, carries an oak wand and uses a broom for flight. She normally wears her school uniform, but will put on a mantle and pointed hat when she needs to.
- Yukari Sendou from Rosario + Vampire is a schoolmate of Moka and Tsukune in their Extranormal Institute. She is from a Mage Species and wears a witch outfit, but otherwise uses Magical Girl style magic rather than the usual curses and Forced Transformation magic witches are known for. She's a bit unhappy with her cute witch status, since she's a member of Tskune's Unwanted Harem and he's not into younger girls. This leads to her trying to turn herself into a Hot Witch at one point and, well, bad things happen.
- ChibiUsa in Sailor Moon is more like one than the standard Magical Girl Warrior the show features. She's time-traveled from the future for unspecified training, and her powers are mostly trickery rather than being useful for fighting. In fact, her "Pink Sugar Heart Attack" is one joke of a Finishing Move. (In the Anime, at least. In the Manga it was a standard attack).
- Sally the Witch, inspired by Samantha from Bewitched is the Trope Maker and Trope Codifier. She's actually a girl from a Magical Land who is sent to Earth as training for the day she'll become the Queen...
- Unlike their Pretty Sammy counterparts, Sasami and Misao (along with their original castmates) of Sasami: Magical Girls Club play the Cute Witch card instead of the Magical Girl Warrior card.
- Tiara, the heroine of Shamanic Princess, is a cute witch at her core — she's royalty from a Magical Land and her power is inherited. But in practice she's a Magical Girl Warrior and a practitioner of Full-Contact Magic. She's talented enough and grown up enough that the government of her magical land employs her as a special agent, protecting mundane dimensions from rogue magical beings.
- Chikage in Sister Princess is a cute red-haired girl who dresses in Elegant Gothic Lolita fashion and performs Hermetic Magic.
- Soul Eater:
- Angela is an innocent child witch (unusual, considering the nature of witches).
- Blair (who is not technically a witch by the definition that series uses, but rather a shapeshifting cat) straddles the line between this and Hot Witch.
- Later, Kim is revealed to be a good witch, attending Shibusen because she doesn't want to join the other witches.
- Eruka too, even with her likening for bombing buildings and people. The youngest combined form of the Mizune (Baba Yaga arc) is also rather cute.
- Providing the image for the main page: Vanilla and Chocolat from Sugar Sugar Rune. They're both candidates to become the Queen of their Magical Land, and to do so they must venture into the Human World and collect "hearts" - extracted human emotions representing how a person feels towards you. Whoever captures the most shall become queen...
- Twin Princess of Wonder Planet starts of as this before becoming a Magical Girl Warrior series. To elaborate, Fine and Rein, the titular Twin Princesses, use the power of the Prominence given to them by the Big Good to help the people of the Wonder Planet with their problems and become proper princesses. It starts to become more or less Magical Girl Warrior in the middle of the first season, but the girls typically have to refer to unorthodox fighting methods since their powers weren't built for fighting. They ultimately save the world from being destroyed by the Black Crystal.
- Nina from Ultra Maniac is a cute Inept Mage who has come from the Magic Kingdom as a New Transfer Student (manga)/(to pass her Magical Girl Queenliness Test (anime)- though here she shares the lead role with her Muggle Best Friend, Ayu.
- In Umineko: When They Cry, even the cute-looking witches are mad, bad, and dangerous to know, subverting the trope of a benevolent cutesy witch girl.
- Witch Hat Atelier stars four young girls who are training to become high ranking witches under their master, Qifrey, though the trials and hardships they go through are harsher and more dangerous than most series partake in.
- Dark Magician Girl of Yu-Gi-Oh!, also the trope namer for Black Magician Girl. Borders on Hot Witch, depending on how blatant the Fanservice is.
