Characters / Lakeview Valley

Main Characters

The Protagonist/The Constant

The character you play as, who arrives at the town of Lakeview Valley and moves into the abandoned house north of the lake. As the protagonist, you then have numerous choices about how to spend the week, whether its befriending villagers and boosting your popularity; or murdering them in cruel and creative ways.

• Ambiguous Gender Identity: As the protagonist's genitals and appearance can be customized, there is no canonical gender for the protagonist, nor does anyone refer to them by any gendered pronouns.
• Character Customization: At the beginning of a new game, the protagonist's hair, facial features, skin color and clothing can be customized (or randomized) from a variety of options.
• Cosplay: Kind of. Two of the options for the protagonist's outfit choices are the costumes that Mickey Mouse and Donald Duck wear, though they are not officially labelled as such due to the characters being copyrighted.
• Daddy's Little Villain: Your father Red wants you to kill everyone just as much as your mother does. His freedom depends on it.
• Even Bad Men Love Their Mamas: Oh, boy. If you kill all of the villagers in Lakeview Valley and then go to Hell and visit your mom, the Witch, she rewards you by letting you have intercourse with her.
• Full-Frontal Assault: As is tradition in the Lakeview Valley games, the protagonist can get naked and remain that way while fighting people.
• Heart Beat-Down: If blessed by the Preacher, the protagonist can shoot hearts at the fiends and the Lake God to destroy them and free the dead villagers from their torment.
• Hero Protagonist: You can choose to be this by doing good deeds and doing a pacifist run, killing no one throughout the week and, at the end of the week, ruining Morgo's plan by choosing to save the townsfolk.
  • Taken a step further when you are blessed by the Preacher, allowing you to kill all of the fiends in Hell, along with the lakegod. You then confront the Witch with the Traveler, who defeats her.
• Literal Genie: If you refuse to banish the Sheriff at Lake Day and then side with him, his poor word choice of "stop the tyranny" leads your Constant powers to kick in and banish him — Morgo isn't really in charge of anyone anymore, and the Witch is almost exaggeratedly benevolent by the standards of those she rules.
• Patricide: While facing off against Red, you have the option to shoot and kill him.
• The Protagonist: They are the main character of Lakeview Valley, and the only playable character in the game.
• The Speechless: The protagonist has no dialogue throughout the game and is implied to be mute. One of the fiends mentions that the protagonist does not have a tongue.
• Sibling Murder: The protagonist can murder their sister Amy Cooper, if they want.
• Strong Family Resemblance: This is optional, as you can customize the protagonist's appearance so that they strongly resemble their father, Red.
• Villain Protagonist: As with the option of being a Hero Protagonist, you can also choose to become this by killing villagers and performing misdeeds, succumbing to the darkness within. This is what the Witch wants, and is why you were sent to Lakeview Valley in the first place; to kill everyone and fulfill the Witch's plans.

Amy Cooper

Amy is a cheerful young lady who owns and runs the diner in Lakeview Valley and lives with her compliant boyfriend Dixon. She gets hit by a bus in her first appearance and dies, only to show up in town later, alive and well.

• Back from the Dead: So it seems. Amy dies at the start of the week but, to the protagonist and Reginald's surprise, she appears in town alive. It seems more likely that the Amy who died at the beginning is actually her future self who has escaped from Hell.
• Compelling Voice: If Amy tells someone to do something, they do it without question. This even works on herself, as Ruth tricks Amy into forgetting what she saw by making her promise out loud to forget about it.
• Disappeared Dad: It is unclear who Amy's father is. The Preacher, who was married to Amy's mom, claims to be her father and disappeared when she was young. However, it seems more likely that Red is her father, and he never had a hand in Amy's upbringing anyway, so either of them can count as this.
• Happily Adopted: After her parents disappeared, Amy lived with the Sheriff and grew up with him as a father figure. The two appear to have gotten along, even though Amy sometimes unwittingly mind-controlled him.
• Look Both Ways: Though, to be fair, Reginald the bus driver could have paid more attention to the road.
• Like Mother, Unlike Daughter: Amy's mother is a sadistic psychopath who only revels in torture, blood and death, while Amy is just a normal girl who wants to live a happy life.
• Mama's Baby, Papa's Maybe: The identity of Amy's mother is beyond dispute, but the identity of her father is a little more ambiguous.
• Mind Manipulation: It is implied that Amy has the ability to control people's actions by telling them what to do, possibly due to being a Constant, which could be the reason why her brother, the protagonist, has no tongue.
• Plagued by Nightmares: As a child, Amy dreams about her mother, who threatens her, and the fiends waiting in Hell.
• Rape Is a Special Kind of Evil: This is how Amy is punished by her mother in Hell. Amy only follows orders because she wanted to be a good girl, which is exactly the opposite of what the Witch wanted, so she has Amy gang-raped by fiends.
• Rewarded as a Traitor Deserves: Amy works for Morgo just as the protagonist has the option to. If the protagonist does not help Morgo regenerate, Amy does this instead, instigating Morgo's massacre of the villagers. Amy is also killed by Morgo during this rampage, despite helping him.
  • Taken further in Hell, where she is imprisoned far away from the other villagers and gang-raped by fiends... though, technically, this is the Amy that got hit by a bus at the start of the game, as she will appear even if the Amy from the game's timeline is alive and well.
• You Have Outlived Your Usefulness: After Morgo comes back to power he slaughters all the villagers, including Amy. If she is the one who helped him, he will say that this is because he no longer has any use for her.

The Sheriff/Old Man/The Traveler

As his name suggests, he is the sheriff of Lakeview Valley who keeps law and order in the small town. He investigates the apparent death of Amy Cooper, as well as any other deaths that occur throughout the week.

• Alternate Self: The Sheriff has two of these. The old man who lives in the middle of the lake and the Traveler who appears during Morgo's rampage are both his future selves.
• Big Good: The Sheriff is the closest thing to this in the entire game. His only goal is to maintain peace in Lakeview Valley and make sure that nobody gets murdered. Upon becoming the Traveler, he can also kill the Witch.
• Cool Shades: The Sheriff wears these, even when it's night time.
• Cool Sword: He has one and is not afraid to use it. While the Sheriff's sword cannot be used, its future self can be picked up from the cabin in the middle of the lake.
  • It is the only weapon that can be used against the Dweller.
• Grave-Marking Scene: The Sheriff goes to the cemetery at some point during the week. If the protagonist has his trust, the Sheriff brings up the death of Mary and the horrific circumstances around her death.
• Heroes Prefer Swords: Well, this hero does, anyway.
• In the Hood: As the Traveler, he wears a hooded cloak.
• Nigh-Invulnerability: Good luck trying to kill the Sheriff. You can't. He is the only villager in Lakeview Valley that cannot be killed by the protagonist. Fortunately, you do not need to kill him to fulfill the Witch's plan.
  • You can kill his future self, the Old Man, though.
• Off with His Head!: As the Traveler, after confronting the protagonist and the Witch in the underworld, he slices the Witch's head off.
  • This can be done to him as the Old Man, who sits alone in his cabin, frail and blind. His sword lays on the floor beside him and, if it is picked up the protagonist, can be used to decapitate the Old Man. Strangely, the protagonist gains the Sheriff's trust by doing this.
• Stalker without a Crush: If the Sheriff suspects that the protagonist is responsible for murder(s), he will follow them around town to make sure they do not commit any more. This can be a pain in the ass if you, indeed, are trying to murder villagers.
• The Sheriff: The only law enforcement in the whole town. If any of the villagers find a dead body, they immediately go and inform the Sheriff.
• Sleeps in the Nude: If you don't wear any clothes when you talk to the Sheriff on a Monday morning, he will reveal that he sleeps naked.
• Time Master: He is implied to be this upon becoming the Traveler. Despite being banished by Morgo, the Sheriff's future self appears in town shortly afterwards of his own volition to reverse the damage that has been done. His older self also exists at the same time as his normal self, though how much this has to do with him or the time loop that Lakeview Valley is locked in is unclear.

Villagers

Reginald

The bus driver who takes the protagonist to Lakeview Valley on his bus, though the trip takes a dangerous turn.

• Demoted to Extra: Reginald is the first villager to appear in the whole game and is responsible for hitting Amy with his bus. However, after that, he spends the rest of the week hanging out at the diner and does nothing for the rest of the game apart from possibly getting murdered if the protagonist or Morgo kills him.
• Driver Faces Passenger: While busily talking to the protagonist (who sits at the back of the bus), Reginald becomes distracted and ends up hitting Amy Cooper, who is on the road.
• It's Probably Nothing: When he later finds Amy alive and well, he is dismissive of the fact that he just ran her over moments ago and decides that it didn't happen. He later tells the Sheriff that he did not see anything.
• My God, What Have I Done?: Reginald is distraught to find that he has killed Amy Cooper and runs away.
• Tongue Trauma: After dying and going to Hell, one of the fiends rips Reginald's tongue out.

Old Ruth

Ruth is a friendly old lady, as well as the oldest living resident in Lakeview Valley.

• Affably Evil: Old Ruth treats everyone like a friend, welcoming the protagonist to walk with her and gossiping with some of the other townsfolk. This is despite being a murderous sociopath.
  • Though, she is more Faux Affably Evil when, in a flashback, she threatens a child and calls her a cunt.
• Afterlife Welcome: As she was so evil in life, Ruth is one of the only villagers who isn't tortured in Hell (the other being Lil' Bobby). Instead, she chats with a fiend about her murderous past.
• Bitch in Sheep's Clothing: She comes across a kind old woman but was a serial killer when she was younger who works for the Witch.
• Cool Old Lady: She certainly isn't afraid to speak her mind and is friendly towards the protagonist and the other villagers. However, she is actually a former serial killer in league with the Witch.
• Death Seeker: She welcomes death when Morgo kills her, and even kills herself after having sex with the protagonist.
• I Shall Return: Upon finding out that her husband has left Hell and joined the Upper League, Ruth declares that she will return to the land of the living one day.
• Out with a Bang: Should the protagonist kill every villager except Old Ruth, she shows up at his house the next day and requests that the protagonist fucks her like an animal. Immediately after they have intercourse, Ruth happily slits her own throat.
• Supernatural Gold Eyes: Hard to tell because most of the time she has her eyes closed, but she has yellow eyes, supposedly from being gifted "the sight".
• Retired Monster: Being incredibly old, Ruth is far too frail to do any more killing.
• Unholy Matrimony: Ruth and her late husband used to lure people away and then slaughter them.

Dr. Don

Don is the town's resident physician who can heal the protagonist and is an ally of the Sheriff's.

• Alliterative Name: Not so much his full name, but his title and first names are Dr. Don.
• Fate Worse than Death: After he dies and ends up in hell, Don is filled with blood to the point where he is clearly in agony and looks as though he is about to burst.
• Heal Thyself: The first aid kit in Dr. Don's office heals the protagonist immediately, no matter the cause of their wounds, and serves the same purpose as the good doctor's own healing abilities.
• The Medic: He is this to the rest of Lakeview Valley, being a doctor who can heal your wounds, and who goes around town to check up on some of the villagers.
• Number Two: Dr. Don is a confidant to the Sheriff and helps him maintain the town's peace by injecting a parasite into the protagonist should the Sheriff catch them murdering someone.
• Parasitic Horror: When the protagonist is attacked and taken to Dr. Don's office, the latter injects them with a parasite that can be activated at the end of the week.

Luanne

She owns the furniture store in town, from where the protagonist can furnish their house.

• Abusive Parents: She tends to stay away from home throughout the day, only going home to sleep. Martha, her mom, treats her like garbage and clearly favors her other child.
• Cheery Pink: Luanne's hair, earrings, lipstick, and shirt are all pink, and she has a cheery personality.
• Don't Tell Mama: After the protagonist and Luanne have intercourse, she decides that Martha cannot know or she will kill Luanne.
• Rose-Haired Sweetie: Her pink hair matches her friendly and helpful personality.
• Tarot Troubles: Should the protagonist fully furnish his house, Luanne eventually visits them that evening. If invited inside, Luanne brings out tarot cards and offers to tell the protagonist's future.

Stuart

Stuart works at Lakemart, where the protagonist can buy food and some other items.

• Grave-Marking Scene: In fact, he goes to the cemetery every day to mourn at the grave of his late wife Mary.
• The Lost Lenore: Stuart lost his wife Mary, who was horrifically murdered, and has never gotten over it.
• The Quiet One: Stuart isn't much for conversation unless you have his wife's necklace.
• Together in Death: In the worst way possible. In hell, Stuart reunites with Mary, but she has been tortured and mutilated to the point where she is almost unrecognizable.

Lil' Bobby

Bobby is a little boy who hangs around the protagonist's house during the week.

• Alternate Self: Big Bobby is implied to be his future self, having joined the Upper League.
• Asshole Victim: Bobby is such a brat that it's hard to feel sorry for him when he's murdered.
• Delinquents: He causes trouble (e.g. stealing Dixon's soccer ball) and enjoys it.
• Dirty Kid: Seems to take pleasure in getting punished for stealing by being spanked.
• Enfant Terrible: Despite seeming like a friendly kid at first, it eventually becomes evident that there is definitely something wrong with him.
  • The Witch senses "potential" in him. It is implied that he eventually proves evil enough to join the ranks of the Upper League.
• Pædo Hunt: Bobby invokes this in order to blackmail the protagonist. He shows up at their house alone wanting them to spank him, and threatens to tell everyone that you molested him if you don't do as he says.
• Spoiled Brat: Implied. Lil' Bobby is clearly his mother's favorite child, and is not afraid to use coercion to get his way.
• Troubling Unchildlike Behavior: Should the protagonist befriend Lil' Bobby by getting an apple from the tree, he will show up outside their house later in the week wanting to be spanked, and threatens to ruin the protagonist's reputation if they refuse.
• Villainous Incest: If both Lil' Bobby and Luanne are killed, he rapes her in Hell. However, if Luanne is absent and Martha is present in Hell instead, Bobby has intercourse with her instead... and she encourages it.

Jimmy

Jimmy is a moody teenager whose only hobbies are playing video games and selling joints.

• Creepy Shadowed Undereyes: Jimmy has these and, though he is not necessarily a creep, he is still unpleasant.
• Missing Mom: His mother, Mary, was murdered when he was still a child.
• Precocious Crush: He seems to have one on Luanne, though she seems none the wiser.
• Sibling Murder: As Morgo is technically Jimmy's half-brother, it counts as this if Morgo kills him.
• Sore Loser: If the protagonist beats him in the arcade game, Jimmy accuses them of cheating and refuses to play with them anymore.
• Troubled Teen: Despite being a rude teenager whose dialogue consists mostly of insults, his troubled upbringing is likely the result of losing his mom and having a dad who is still in mourning.

Martha

Martha is the mother of Luanne and Lil' Bobby.

• Dirty Old Woman: She offers to have intercourse... for a price.
• Fat Bitch: Martha is an old, overweight slob whose personality matches her looks.
• Mama Bear: Unpleasant as she is, at least Martha loves her son and is very protective and encouraging towards him, no matter what. On the flipside, she hates her daughter Luanne.
• Parental Incest: If Martha and Lil' Bobby are in Hell but Luanne isn't there, Lil' Bobby is ordered to have intercourse with his mother. Disgustingly, she encourages him to do so if it means he joins the Upper League and avoids being tortured.

Ivan

Ivan works for the Sheriff and constructs the Lake Day stage.

• Eye Scream: In Hell, one of Ivan's eyes gets ripped out of its socket.
• Gratuitous Russian: He lets slip some Russian phrases every now and then.
• Love Triangle: It seems that he was once part of one with Carol and Morgo.
• Murder the Hypotenuse: Morgo accuses Ivan of taking Carol away, before killing him.
• Rugged Scar: Has a scar over his left eye.

Timonthy

He is a carpenter whose shop can be used to decorate the exterior of the protagonist's house.

• Chained to a Rock: In Hell, Timonthy is chained to a boulder.
• Flat Character: Aside from being a carpenter, not much is known about Timonthy.
• Hidden Depths: He once made a promise to the Sheriff, but the nature of it is not common knowledge.

Frank

Frank is a recluse who does not take kindly to trespassers.

• Driven to Suicide: If Big Bobby dies during the sauna competition with the protagonist, Frank almost immediately kills himself.
• Knight Templar Parent: Keeps his son locked away in a shed and protects him from any trespassers. That being said, he later takes Big Bobby to face off against the protagonist.
• Major Injury Underreaction: In Hell, when one of the fiends rips his hands and face off, Frank does not scream. He has no reaction at all during his torture, which frustrates the fiend.
• Misunderstood Loner with a Heart of Gold: He discourages visitors and will shoot at trespassers, but it is all to protect Big Bobby.
• Shotguns Are Just Better: Frank wields one at all times, and is not afraid to use it.

Rebecca

Rebecca is a homeless woman whose only friend is her missing cat.

• Abusive Parents: Her mother was implied to have been overbearing and abusive... so Rebecca killed her.
• Bad People Abuse Animals: Subverted, Morgo implies that Rebecca will hurt her cat if you return it to her, but really he's trying to manipulate you into not trusting her.
• Crazy Cat Lady: Subverted. The only remnant of her past is a cat that goes missing. Rebecca spends nearly all of her time alone, with the cat being her only companion. She is not really a "people person" and appears to be somewhat damaged and guilt-ridden.
• Guilt Complex: She clearly has a lot of guilt towards herself. When Morgo starts slaughtering the townsfolk, Rebecca says "We deserve this." and has the same attitude in Hell when one of the fiends burns her.
• Woman on Fire: After she dies, Rebecca burns in Hell but does not have a problem with it, as she hates herself.

George

He runs and lives in a shop that sells fishing equipment.

• Eye Scream: In Hell, one of George's eyes dangles from its socket.
• Rugged Scar: Has one over his right eye, which is cloudy, though how he got it is unknown.
• Suck Out the Poison: He did this to the Sheriff's wound when the latter was bitten by a snake once.

Dixon

Dixon is Amy Cooper's boyfriend.

• Eye Scream: He loses both of his eyes in Hell, and screams that he is afraid of the dark.
• Flat Character: Aside from being Amy's mind-controlled boyfriend who misses his soccer ball, there is not much substance to his character.
• Henpecked Husband: Judging by the interior of his house and some of his comments, Dixon doesn't get much of a say in his relationship with Amy, probably because she can control people's actions.

Matthew & Donna

Matthew and Donna are a married couple who only value popularity and potential sex partners.

• The Beautiful Elite: They seem to consider themselves as being this, being undoubtedly the wealthiest people in town and only letting popular people onto their property. Though, while Donna is quite attractive, Matthew is more or less past his prime.
• Big Fancy House: They own one of these, complete with erotic artwork and a personal bar.
• Extreme Libido: Matthew definitely has this, and it is implied that he has slept with most of the town's inhabitants. For Donna, it seems more about making Matthew happy than fulfilling her own needs.
• Everyone Loves Blondes: And they enjoy loving other people, including each other.
• Polyamory: Matthew and Donna have an open marriage which the protagonist can become a part of.
• Really Gets Around: Matthew will have intercourse with the protagonist in the woods during their first meeting, regardless of the latter's gender and/or appearance.

Alex

She owns and lives at the town junkyard where she takes trash in exchange for cash.

• By the Hair: In Hell, a fiend pulls her hair so hard that Alex is nearly scalped.
• Flat Character: You can drop off trash at her junkyard for money and (sometimes) she hits on you. That's pretty much it.
• Sex Starts, Story Stops: If the protagonist visits her at a certain time of night and is popular, she offers sex. Nothing changes afterwards.

Circus Morgo

Morgo

He is the mysterious "friend" who hides in the shadows and attempts to guide the protagonist into darkness.

• Affably Evil: Morgo is very friendly and helpful towards the protagonist, providing information and backgrounds on the villagers.
• Alas, Poor Villain: When Morgo is killed by the protagonist, it is hard not to feel a little bit sorry for him.
• Always a Bigger Fish: If the protagonist kills Wolf Lady, Scarecrow, and Ra-Ra, they later discover that Morgo has been disemboweled by "Uncle", who takes Morgo's place as the Big Bad.
• Ambition Is Evil: He and his circus of freaks came to Lakeview Valley looking for forbidden power.
• And This Is for...: When murdering the townsfolk he gives a separate reason for why each of them deserves to die, with some being more petty than others.
• Asshole Victim: Morgo was murdered by the townsfolk, but the guy really had it coming.
• Back from the Dead: Having been killed by the villagers, Morgo joins the Witch's "Upper League" and returns as a monstrous fly-like creature. He is further regenerated when the protagonist kills several villagers, summoning more blood flies which strengthens Morgo's form.
• The Bad Guy Wins: If the protagonist does nothing to impede Morgo's massacre and allows him to slaughter all of the villagers, thus satisfying his vengeance.
• Big Bad: Subverted, Morgo appears to be this during the standard storyline, however digging a little deeper reveals that his involvement is due to the Witch, the true Big Bad of the game. That being said, "Uncle" has the potential to replace Morgo as the Big Bad if the protagonist goes after the Upper League members.
• Big Creepy-Crawlies: Is a human-sized fly monster. His blood flies also count, as they seem to be about the size of a human head.
• Broken Record: When entering Morgo's tent after time-travelling, he says something about having a dream about the protagonist. Early after the game's release he would say this every single time you went into the tent, which got annoying fast. Thankfully this was patched out in a later update.
• Bullying the Disabled: One of his circus' acts involved him beating up the intellectually disabled Bum Bum.
• By the Lights of Their Eyes: While he lingers in dark, shadowy places, only Morgo's eyes are visible in the darkness.
• Circus of Fear: He used to be the ringleader of one of these when he arrived at Lakeview Valley years ago.
• A Deadly Affair: He had one with Mary and both of them ended up dead.
• Enemy Mine: Appears to be in one with the Witch, he claims that the only reason he's following her orders is because they both want the Lakeview residents dead.
• Escaped from Hell: Morgo did this by being reincarnated as a monster.
• Even Evil Has Loved Ones: As much of a monster as he is, Morgo seemed to truly love Stuart's wife Mary, and it seems that Mary (who is considered one of the kindest people who ever lived in Lakeview Valley) loved him back.
  • Morgo also had a romance with Carol the Wolf Lady but it apparently ended badly.
• Evil Smells Bad: If the protagonist has been corrupted, the Sheriff says that he can smell the stench of Morgo on them.
• Face Framed in Shadow: Usually only his eyes and sometimes mouth are visible under his hat. The only time you can properly see his face is when he reveals himself on Lake Day.
• Faux Affably Evil: Acts this way towards Amy at least, pretending to be her friend while ultimately having no problem with killing her when he no longer needs her. With the protagonist it's more complicated, as some of his dialogue suggests that he genuinely does see the protagonist as a friend, and he does not try to kill them even if they oppose him. It's possible that this difference is due to Amy being present when the townsfolk killed Morgo, and therefore being a target for his revenge.
• Fashionable Evil: After he is regenerated, Morgo wears a purple top hat with a purple cloak.
• Flies Equals Evil: When Morgo joins the Upper League, he comes back from the dead as a fly-like creature. Then there are the blood flies that buzz around town and increase as the protagonist kills more villagers. Only by killing the flies can Morgo himself be killed.
• Friendly Enemy: Morgo acts like your friend in order to manipulate you into killing villagers, but he does not consider you a friend. He treats Amy the same way, and then kills her even after she helps him.
• The Lost Lenore: When you enter his circus tent while carrying Mary's necklace, he reflects on the memories of his dead lover. It is implied that she was murdered by Ruth and used to give birth to Morgo, thus resurrecting him.
• Mad Artist: According to him, death is the "final form of art". In the ending where Morgo and the protagonist murder everyone, the villagers' corpses are arranged into the shape of a giant eye.
• My Name Is ???: He is initially referred to as "???" until you befriend him and learn his real name.
• Nothing Is Scarier: It's never revealed what exactly his circus did, but people's reactions suggest that it was pretty horrific.
• Offscreen Teleportation: He is somehow able to instantly appear inside of a trees wherever the protagonist goes. It's particularly noticeable in the grotto, where he'll jump from tree to tree without ever seeming to move.
• Opposites Attract: How Morgo, described as evil incarnate, ended up with Mary, the kindest person to ever live in Lakeview, is something of a mystery.
• Politically Incorrect Villain: He refers to the mentally impaired Bum Bum as a "retard".
• Rape Is a Special Kind of Evil: Subverted. Talking to the Sheriff about Mary's death reveals that she was violated and her body was filled with fly eggs, leading many players to assume the obvious. However, it's revealed in an echo that Morgo died before Mary, so it's more likely that Mary had something to do with Morgo's rebirth and died in the process.
• Red Eyes, Take Warning: Morgo has big red eyes after he is regenerated. Prior to that, while serving as the protagonist's guide in the shadows, his eyes are white.
• Resurrection Revenge: His goal is to get revenge on the villagers of Lakeview Valley after they murdered him.
• Repulsive Ringmaster: He used to be one of these, as the ringmaster of Circus Morgo, where the circus acts became more and more gruesome. The villagers ended up killing him.
• Revenge is Sweet: He celebrates the massacre of the townspeople without a hint of remorse.
• Ripple-Effect-Proof Memory: He seems to be one of the few characters who remembers events from previous timelines. His upgrades carry over when time travelling, and he remembers meeting characters from past weeks.
• Soul Jar: The blood flies. The more of them there are, the stronger he becomes. Kill them, and you kill Morgo.
• Take Over the World: After killing all of the villagers, Morgo asks if the protagonist if they are happy. Should the protagonist reply "no", Morgo leaves Lakeview Valley and sets his sights on the world beyond.
• Voices Are Mental: The Sheriff is able to recognise Morgo by his voice, which is the same as when he was human.
• The Worf Effect: In the "Uncle" ending, Morgo is brutally gutted by Uncle to demonstrate the latter's power.
• You Wouldn't Like Me When I'm Angry!: If the player tries to cut down one of Morgo's trees with the chainsaw he'll warn them that he's not someone who they should make angry.

Herman/Hermit

A wild recluse who shows up on the protagonist's doorstep on the first night and comes off as a rambling lunatic.

• Druidic Sickle: He wields one of these, and he isn't afraid to use it if he has to.
• Fortune Teller: Herman was one of these while he was part of Morgo's circus, though Morgo considers him to be a fraud.
• Full-Frontal Assault: If the protagonist tries to kill him, the Hermit fights back.
• The Hermit: He lives alone in the wilderness behind Alex's junkyard.
• Hermit Guru: Herman is a hermit and, while initially he seems insane, he is among the few who are enlightened as to what is really happening in the town of Lakeview Valley.
• Higher Understanding Through Drugs: Years of taking magic mushrooms has sent his conscious mind to another plain where he understands the very fabric of the reality he exists in, as well as the time loop everyone is trapped in.
• Junkie Prophet: He knows a lot more than most people in town, though his mind is completely drug-addled.
• Mad Oracle: His apparently mad ramblings still make sense if you know enough about the game and its characters, even without the drugs.
• Mr. Exposition: When the protagonist takes magic mushrooms and speaks to the Hermit, the latter explains a lot of what is going on and the backgrounds of the more mysterious aspects of the game.
• Naked First Impression: He shows up naked at the protagonist's house, and is naked when the protagonist seeks him out behind Alex's junkyard. Herman also praises the protagonist for sleeping in the nude if they are also nude when he arrives.
• Pooping Food: Not at first. After showing up at the protagonist's house, Herman takes a dump outside. The poop eventually becomes a magic mushroom, which is key in communicating with Herman later on.
• Phony Psychic: At least, that is what Morgo would have you believe. Turns out Herman knows what he's talking about.
• Token Good Teammate: He is the only decent member of Circus Morgo. Both Carol and Bum-Bum try to kill the protagonist and Morgo is, well, Morgo.
• Wild Hair: Herman's hair is very messy, with leaves and twigs stuck in it.
• Wild Man: More or less resembles one of these, having lived in the woods for years.

Carol/Wolf Lady

A mysterious lady who confronts the protagonist on the third night.

• Absurdly Sharp Claws: They take away a lot of your health if she manages to scratch you.
• Beast Woman: She resembles some kind of werewolf-like creature. Morgo mentions that her "condition" has worsened.
• Cute Monster Girl: At least it seems that way at first. Then you get a good look at her face.
• Even Evil Has Loved Ones: She used to be in love with Morgo. It is also revealed that she had a thing with Ivan, as Morgo blames him for taking Carol away from him.

• My Instincts Are Showing: When the protagonist throws a bone at her, she is initially insulted that she would be treated like some kind of animal. If the protagonist persists, however, and keeps throwing the bone, she gives up on trying to kill the protagonist and takes the bone instead.
• Psycho Ex-Girlfriend: She had a relationship with Morgo at some point in their past. Now, they hate each other and Morgo orders the protagonist to kill her.
• Torture First, Ask Questions Later: One of the first indications that her humanity is forfeit. She will ask where Morgo is and then try to attack and kill the protagonist before they even have a chance to respond.
• Totally Not a Werewolf: While she is a wolf lady, Carol doesn't seem to be a true werewolf. She seems to be stuck in her lupine form and there is no indication that she can turn back into a human.

Bum Bum

Bum Bum is a clown who starts following the protagonist around town, judging them by their deeds.

• Born into Slavery: Bum Bum's mother was a part of Circus Morgo when he was born, so the poor guy never stood a chance.
• Disproportionate Retribution: Failing to perform any good deeds under BumBum's watch will make him attack you at the end of the day. It doesn't matter if you haven't done anything evil, or even if you've been a saint on every previous day, BumBum still wants you dead.
• Monster Clown: He becomes this if you do not perform enough good deeds, and then tries to kill you.
• No Good Deed Goes Unpunished: Averted. If the protagonist performs at least three good deeds, Bum Bum will leave them alone. It is only if the protagonist commits bad deeds (or no deeds at all) that he punishes them.
• Not Evil, Just Misunderstood: All Bum Bum wants is for you to be good. Otherwise he'll murder you.
• Simpleton Voice: "Good deed... Bum Bum like... Bad deed... Bum Bum hurt..."
• Slapstick: Morgo took this to a whole new level while Bum Bum was a part of his circus. Since Bum Bum could take a beating, Morgo would take advantage of this and have the clown beaten for the sake of entertainment. He even took it a step further by allowing paying guests to beat Bum Bum themselves.
• Stalker without a Crush: Bum Bum stalks the protagonist but only to see if they are good or evil.
• Tragic Villain: He is a mentally impaired clown who spent his life being beaten for the sake of others' amusement. When he follows the protagonist around, urging them to do good deeds, the protagonist has the option of just rejecting this sidequest and murdering Bum Bum before continuing with their business.

Upper League

Big Bobby

A giant pig-man who lives in Frank's shed, only coming out at midnight to wander around town.

• Alternate Self: It is implied that Big Bobby is a reincarnation of Lil' Bobby, having come back as a member of the Upper League. The reason why Lil' Bobby and Big Bobby can exist at the same time is due to Lakeview Valley being locked in a time loop.
• Gutted Like a Fish: If the protagonist manages to kill Big Bobby in a fight, the latter's guts fall out and he collapses.
• Harmless Villain: Despite having been evil enough to join the Upper League, Big Bobby doesn't actually do anything bad. He walks around town at night and spends the rest of his time in Frank's shed doing nothing. He even warns the protagonist to "move away". The only time Big Bobby is pitted against the protagonist is when Frank forces him to or if the protagonist attacks Bobby, in which case he will fight back. He isn't harmless then.
• Pig Man: He is a large piglike monster who walks on two feet.
• Sauna of Death: When Frank challenges the protagonist to a sauna competition to see who can stay in there the longest, Big Bobby struggles to handle the heat. If the protagonist's heat tolerance has been built up and they are able to stay in the sauna with the temperature way up, Big Bobby gets overheated and dies.

Ra-Ra

A bat-like woman who dwells in dumpsters and asks the protagonist for a few favors.

• Abusive Parents: She was likely one of these to poor Rebecca.
• Affably Evil: Ra-Ra comes off as shy but harmless when she hides in the dumpsters and makes small requests. Then, she asks the protagonist to befriend her daughter Rebecca. If the protagonist does so and invites Rebecca to her house where they have intercourse, however, Ra-Ra shows up and takes her away.
• Asshole Victim: She is burned to death in her own home by her own daughter.
• Back from the Dead: Rebecca killed her, but she came back.
• Bat People: She is one of these. Ra-Ra was originally human, only becoming a batlike monster after being reincarnated as a member of the Witch's "Upper League".
• Bat Out of Hell: Quite literally. Ra-Ra died and went to Hell, but she managed to get on the Witch's good side and returned to the land of the living.
• Family-Unfriendly Death: Ra-Ra has one of the most brutal deaths out of everyone. After stressing out to the point where she collapses onto the ground, the protagonist can then chop off her wings before hacking her face and body until she is just a gruesome, unrecognizable mess.
• Garbage Hideout: She moves around town from dumpster to dumpster, only leaving when she has her make-up.
• I Was Quite a Looker: Before she became a bat woman, Ra-Ra was a rather attractive human.
• Kill It with Fire: This is how Rebecca decided to rid herself of Ra-Ra in the past.
• Makeup Is Evil: Well, she is. And she wears make-up to supposedly make herself beautiful, though it does little to hide the fact that she is a hideous monster. All the make-up does is accentuate the creepy aspects of her face.
• My Beloved Smother: Ra-Ra was one of these to Rebecca, and was implied to have been abusive towards her, to the point where Rebecca burns the house down with Ra-Ra in it.
  • She later decides to become one of these to the protagonist, telling them off whenever they acquire negative stats (such as decreased popularity or being poisoned).
• Villainous Breakdown: If the protagonist accrues too many negative stats, Ra-Ra stresses out and has a breakdown, causing herself to collapse.

Scarecrow

He is the scarecrow who lives in the protagonist's front yard, but there is more to him than meets the eye.

• Alien Blood: The Scarecrow's death reveals that his blood is white.
• Bouncing Battler: In his final form, the Scarecrow bounces towards the protagonist.
• Creepy Centipedes: His final form resembles a centipede somewhat.
• Creepy Doll: At midnight, the Scarecrow leaves the yard and goes to where an old doll is buried. When the doll is acquired by the protagonist, he adopts a more monstrous form and attacks the protagonist. His connection to the old doll is unclear.
• Even Evil Has Loved Ones: He was married to Ruth and, when the protagonist kills her, the Scarecrow confronts them before leaving Ruth's head, stuffed with straw with buttons for eyes, on a stick where the Scarecrow once stood.
• Scary Scarecrows: While apparently just a normal scarecrow at first, he is revealed to have a far more monstrous form beneath the burlap and the straw.
• Multi-Armed and Dangerous: The Scarecrow's monster form has several arms.
• Serial Killer: He was one of these in the past before he joined the Upper League.
• Unholy Matrimony: He and his wife Ruth murdered numerous people together, luring them to their deaths.

Uncle/Supreme Uncle/Red

A strange frog-like creature who claims to be the protagonist's "uncle".

• Alternate Self: He's Red, but in toad form.
• Evil Uncle: Calling himself your uncle, he coerces the protagonist into doing what he wants in exchange for the black key while being completely ungrateful and calling the protagonist a bastard.
• Evil Redhead: Uncle has red hair and a moustache of the same color.
• Frog Men: He is one of these, though he is more frog than man at this point.
• I Banged Your Mom: Uncle all but says this to the protagonist while enlisting their help, and calls their mother a "whore". He's telling the truth, because he is the protagonist's father.
• One-Winged Angel: When he becomes "Supreme Uncle".
• Unknown Rival: He is this to both Morgo and the Dweller. While he expresses hatred towards Morgo, he really wants the protagonist to kill the Dweller, but it is unknown why, and the Dweller never mentions Uncle.
• Walking Spoiler: His very existence confirms that Red is still around, making trouble.
• When the Clock Strikes Twelve: Leaving behind a note, Uncle tells the protagonist to meet him at the stone pillar at midnight and, as soon as midnight arrives, so does he.

The Underworld

The Witch/The Queen

She is the driving force of evil in Lakeview Valley, as well as the protagonist's mother.

• Abusive Parents: If the protagonist fails her, the Witch considers her offspring to be a failure, referring to them as an "it" and revealing that she sees her child as being no more than a pawn.
  • She takes this a step further when she has her daughter Amy gang-raped by fiends.
• Ambition Is Evil: She came to Lakeview Valley, having heard the old legends of arcane power that linger in the small town, seeking power. Manipulating her husband, the Preacher, into performing a gruesome ritual where he slices her down the middle, they end up being transported to the underworld, where she becomes Queen.
• Big Bad: The Witch is the one who sent the protagonist to Lakeview Valley in the first place so he could murder all of the townsfolk. She does not seem to have any real motive behind this other than wanting them to experience death and pain.
• Bitch in Sheep's Clothing: In life. She moves to Lakeview Valley and makes lots of friends, but she is secretly a psychopathic sadist who forms a Cult of Personality around herself so that people do her bidding.
• Blood Is the New Black: She is covered in blood. It's probably not hers.
• Creepy Blue Eyes: Her eyes are pale blue before she goes to the underworld.
• Evil Matriarch: She is the protagonist's (and Amy's) mom, and she is pure evil.
• Evil Redhead: She definitely qualifies as this.
• Good Scars, Evil Scars: The Witch has one that goes down her entire body from where her husband cut her.
• Hell Has New Management: She was so evil in life that, when she arrived at the underworld, she became the Queen.
• Hot Witch: Despite looking more monstrous as the Queen of Hell, she still maintains her good looks somewhat.
• I Was Quite a Looker: When she was alive, the Witch was a conventionally attractive woman. As mentioned above, even though she is more of a monster in the underworld, she is hardly ugly.
• Nightmare Fetishist: She revels in pain, blood, and death; including her own. Because of this, the Lake Gods give her power.
• Off with His Head!: In one ending, where the protagonist is blessed and fights their way to the Witch after the Sheriff has been banished, the Traveler shows up. After a brief battle with the protagonist, the Traveler slices the Witch's head off.
• Orcus on His Throne: The Witch never directly fights anyone or does any of her own dirty work, instead sitting upon her throne in the underworld and letting others fulfill her plan.
• Red Eyes, Take Warning: She has red eyes with yellow pupils, which seems to be the mark of those who have been imbued with power from the Lake Gods.
• Vagina Dentata: Her nether regions almost look like they have teeth. Her vagina glows when she offers intercourse.
• Villainous Incest: She offers the protagonist (her offspring) intercourse after they fulfill her plans.