10 Days with My Devil has "Prata" shoes, "Horshey's" chocolate, and "Crackle Jacks". Amusingly, in the prologue sequence, Prada is mentioned by name — Haruhito claims to own the company — but it's referred to as "Prata" in all subsequent dialogue.
The 11th Hour has a "Victim" mouse trap in the laboratory.
The freeware game 1bit Heart has "BitPhone" for "iPhone" and "Mutter" for "Twitter" (though "tweets" are still the term used for sending messages).
77p egg: Eggwife has you receiving your Pisstol (not a typo) from Abanana shipping. Its logo even has the same yellow smiley curve and the capital "A" using the same font.
American Truck Simulator: While Kenworth and Peterbilt are real, the rest of the companies in the game are this. You will encounter Chemron (Chevron) gas stations, UDS (UPS) trucks, and CarZone (AutoZone) billboards. Also, some jobs consist of transporting cars to or from Voltison dealerships, whose logo, color scheme, and vehicles look strikingly similar to Tesla's.
Animal Restaurant: Programmer's Dog wears a sweatshirt with the word "Goodle" in the approximate colors of the Google logo.note The second 'o' is red instead of yellow.
BeamNG.drive is built around crashing incredibly familiar-looking vehicles with minor design differences from their real counterparts. As an example, the German brand "ETK" produces cars with a very distinctive grill.
Black Mesa has "Fony" instead of "Sony", "Swanson" instead of "Samsung", "Tittles" instead of "Skittles", "Coca-Bola" instead of "Coca-Cola", "Del Phoney" instead of "Del Monte", etc. On the more creative end, they have "Ramblers" instead of "Lays" (called "Walkers" in the UK), and "Alpine Hue" instead of "Mountain Dew".
In the Sega Saturn game Bug Too!), whenever Bug loses a life, a shoe crushes him. The shoe was apparently made by "Bug Crusha", with a logo that parodies the shoe company British Knights.
In the mobile tycoon game Burger Please!, each of the fast food restaurants the player unlocks and runs is an expy to that of a real-life restaurant chain, such as McDonald's or Wendy's.
The series, specifically Modern Warfare and Call of Duty: Black Ops II, averts this with the EOTech Sight; earlier games used sights from the same company under the generic "Holographic Sight" label. At the same time, though, the HAMR scope returning from Modern Warfare 3 is now simply the "Hybrid Optic".
Later games used fictional brands such as Corvus PBX Holo and Forge TAC instead.
When Freya talks about the non-linearity of her novel and how she plans to make it mainstream, she compares it to a Choose Your Own Adventure show on NetStream that strategically used its marketing to reach the mainstream audience. Strangely, she namedrops the original streaming service in her article "Loving in Silence", implying that they both exist in the setting.
In the bonus comic "Wanna Be My Mate?", Neil learns the name of the dating app with a fire logo that Earthlings use: Kindlr.
Episode 2:
Lucas wears a yellow Guxxi hoodie while Riona works as a Grüver driver making intercity deliveries. Strangely for the former, the real clothing brand is mentioned in the Evening Whispers poem "Sing Your Body Electric", implying that they both exist in the setting.
One of Lua's status updates has her finding Baileys on Rumblr.
In Content Warning, your goal is to record a scary video in the old world that will go viral on SpookTube.
The vending machines around the Oldest House sell literal Bland-Name Products - all in plain white packaging, with such wild names like "pistachios" or "chips". This one at least has an In-universe explanation, in that giving them any kind of recognizable feature or imagery could result in objects developing a connection to the Astral Plane and becoming Altered Items or Objects of Power.
Cookie Clicker has the "Box of brand biscuits" containing, among other things, "Win Mints", "Dim Dams", and "Loreols" (that last one, as the Flavor Text indicates, riffing off both "Oreos" and "L'Oréal").
One level of The Corridor involves playing a quick game of The Legally Distinct Spatial Intruders. The sound effects and player graphic are still completely obvious.
In Cruelty Squad, the Chunkopop G-Tech Exec collects Chunkopops, which are obviously a riff on Funko Pops.
Dare to Dream: In the first episode, Bouf's bar sells "Spud Lite" beer, and there's a random window advertisement for "Krac Cola".
The Day After has two brands of fizzy drink: red-and-white Lola-Cola, and blue-and-white Bebsi.
At the end of Dicey Dungeons Reunion, Lady Luck tells the dice to follow her on Pentagram (Instagram), and Witch adds that she makes curse reviews there every week.
The Arcade GameDrift Out minced the names of its car models: Masda Familio (Mazda Familia), Lancha Deleta (Lancia Delta), Toyata Celca (Toyota Celica), Fard Siara (Ford Sierra), Mitsuboshi Galent (Mitsubishi Galant), BWM AW3 (BMW AWD) and Subaro Legagy (Subaru Legacy). These and other ill-disguised brand names such as Michlin (Michelin) and Shall (Shell) can also be glimpsed on in-game billboards. The sequels avert this.
In Driver 2, there is some locomotives located in Las Vegas that read Sharratt Pacific. The color scheme and font are clearly supposed to be that of Southern Pacific, which was already defunct (being merged into Union Pacific in 1995, although several patched and unpatched units would be present for many years after the merger).
Dyscourse: A bunker at an abandoned military base contains an uneaten can of SLAM.
Suspiciously similar-sounding brands like "Zibbo" (Zippo) lighters, "Paid" (Raid) pesticide, "GPhones", "Roler" (Rolex) gold watches, and even cigarette brands like "Malboro" (Marlboro), "Wilston" (Winston), "Strike" (Lucky Strike), and "Apollon Soyuz" (Apollo Soyuz). The Graphics Card is also modelled after an ASUS GeForce GTX 750 Ti.
Averted for certain items like Ibuprofen painkillers, Grizzly First Aid Kit, and the Powerbank, which is clearly modelled after a Xiaomi Mi 10400mah Power Bank with the Xiaomi logo visibly unaltered.
The game has AI traffic cars that look exactly like IRL cars except for the brand emblem. German police cars, for example, look most very definitely like a 2012 Volkswagen Passat... but their logo is two V's in a circle.
Amongst real life Volvo and Renault trucks, there was also the Majestic truck company, along with its sole truck model, the Across. A few patches later, it was changed to the actual Mercedes-Benz Actros.
Nuka-Cola! Two hundred years after a nuclear war they're still good! They also come in Nuka-Cola Quantum, which is enhanced with a mild radioactive strontium isotope, which gives it a kick and a pleasing blue glow.
Red Racer (Radio Flyer) tricycles.
Chryslus (after Chrysler) Corvega (portmanteau of Corvair and Vega, two of Chevrolet's worst cars).
Cram is obviously a parody of Spam, right down to the packaging.
Cloud is forced to hijack a motorcycle in order to escape from Shinra HQ. It's a Hardy Daytona (Harley Davidson).
During Zack and Cloud's escape from Nibelheim, the truck tires read "Goodstone" (Goodyear + Bridgestone).
All over the place in First Encounter Assault Recon, if you bother looking — up to and including Cheezee Pooz, a parody of the already bland-name Cheesy Poofs from South Park. Parodied with some vending machines in the second game for a drink called "Professor Doctor", calling it "the original" and asking that you "don't settle for imitators".
Flight: One of the billboards in Japan advertises Hitachu, based on the real-life Japanese telecommunications and other electronics company Hitachi.
Gal*Gun has Packy candy, Zepsi soda, Pony electronics and many others.
Game Dev Story (and many of Kairosoft's simulation games, in fact) contain too many Bland Name Products to count.
Throughout the series, due to lack of an FIA license, the F1 cars are generic replicas.
Averted in Gran Turismo 5, which has two actual licensed Ferrari F1 cars in it (the F2007 which also appeared in GT5: Prologue, and the F2010). Also notable is the use of a number of RUF-branded cars in GT5 as stand-ins for Porsches (which Sony does not have a license for) although since RUF builds their actual cars on top of unmarked Porsche bodies this doesn't necessarily apply. Instead, the cars are described as being based on "vehicles from a German automaker."
Used in Grand Prix Legends when the developers could not gain the rights to use the "Honda" name from the car company, despite the fact that the Honda in question would have been a Formula One car from 1967, or the rights to the long-defunct Cooper team. The Honda became a "Murasama" and Cooper a "Coventry".
Just about every car model in the series is a Bland Name Product version of an existing car. Examples include the Mundano (Ford Mondeo), Counthash (Lamborghini Countach in GTA 1), Beast/Banshee (Dodge Viper; the Banshee is a Corvette in Vice City), Impaler (Chevrolet Impala), Bug (VW Beetle), GTA V's BF Injection (VW Baja Bug), Penetrator (Jensen-Healey Interceptor), Benson (Mercedes-Benz 300 SL), Aniston BD4 (Aston Martin DB4), Phoenix (Pontiac Firebird), Fortune (1990s Ford Thunderbird), Cheetah (Ferrari Testarossa in III and later), Infernus (Lamborghini Diablo in GTA III, Honda NSX in San Andreas, Pagani Zonda in GTA V), Coil Voltic (Tesla Roadster), Buffalo (80's Camaro in San Andreas, Dodge Charger 2012 in GTA V), and U-Jerk truck.
Grand Theft Auto London 1969: Fat = Fiat, Squealey = Austin Healey, James Bomb = Aston Martin DB5, Crapi = Ford Capri, Myni = Mini Cooper, Locust = Lotus, Reno = Renault, Harold = Triumph Herald, Raver = Rover, Jug Swinger = Austin Powers Jaguar E-Type, MC Hamper = MG Midget, S-Cart = Ford Escort.
GTA V added car manufacturers that are basically an IRL manufacturer by another name. "Bravado", for example, is the in-game equivalent of Dodge: they make the Gauntlet (2008 Challenger), the Buffalo (2006 Charger), the Banshee (2013 Viper), the Bison (2013 Dodge Ram), and the Gresley (2013 Durango).
It's also important to point out that very few vehicles (at least in the later 3D sequels) are actually exact replications of the car. Although you can usually tell what it's supposed to be mimicking (especially iconic vehicles), it will never be completely accurate (not including the new name).
San Andreas and IV have Sprunk soda, an obvious reference to Sprite.
"Eris" shoes for "Nike" in San Andreas, both being Greek goddesses.
Geta Life, eCola, Burger Shot, Well Stacked Pizza...
The clothing stores Suburban and Ponsonbys are references to Urban Outfitters and Givenchy respectively. Fashion brands available to puchase include Perseus (based on Versace and Hermes), Sessanta Nove (based on Dolce & Gaddana and Luis Vuitton), Blagueurs (based off various street wear brands including Vetements, Crooks and Castles and Golf le Fleur) MANOR (based on skate brand PALACE) Güffy (based on Stüssy and Gucci) and Flying Bravo (based on Ralph Lauren).
Headhunter sports several boxes bearing the amusing logo "Nosy" done in Sony's font.
In the much-loved "A New Life" stage of Hitman: Blood Money, one of the best ways to get started is to slip a pair of drugged donuts to some FBI agents, so you can steal their uniforms. The fauxnuts are, of course, from "Delicious Donuts", using the characteristic color scheme and font of Dunkin' Donuts.
In Homescapes, Austin's father has a collectable "Forche" in the garage, while Austin and his best friend Robbie relive their boyhood by having an all-night session with a "Gametendo".
theHunter: Call of the Wild features what looks almost exactly like cans of Sprite on the South American map. Look closely, though, and you'll see the label reads "Spirit". Other maps feature Panadunic VCRs, Abby's canned vegetables,note There actually is an Abby's Foods, but these cans are clearly meant to look like Libby's, Dumbell's Soup, and yet more cans of "Spirit". Basically all the weapons are AKA47s, as well.
The intro to Interstate '82 reveals that retired auto-vigilante Groove Champion drinks Dan Jackal's Bourbon (rather than Jack Daniels' Tennessee Whiskey). And then there are all the cars - the Courcheval Manta, the Phaedra Clydesdale, and the Reliable J to name just a few.
In JumpJet Rex, one of the vending machines in the Dinonaut Base sells triangular chips named "Ditos".
In The Last of Us Part II, most of the storefronts are made-up companies to keep things lawyer friendly but there are a couple that are clearly based on real ones.
Ellie has to go through a cosmetics store called “Merci” to progress. The store’s layout and black and white color palette makes it a clear stand-in for Sephora. The name’s also a giveaway because Sephora is a subsidiary of French luxury conglomerate LVMH.
There’s an optional supermarket with tropical theming and liberal use of chalkboards that isnreminiscent of Trader Joe’s.
Kerbal Space Program features the rocket engine manufacturer "Kerbodyne". The real company was Rocketdyne, designer of numerous engines, including the F-1 and J-2 that powered the Apollo missions.
Subverted in Kid Icarus: Uprising. Palutena starts talking about "Super Bash Sisters", only to be corrected by Pit that it's actually Super Smash Bros..
Kindergarten has the McGlob's Silly Meal instead of the McDonalds Happy Meal.
Kingdom of Loathing has more of these than you can poke a stick at, although it's more because the dev team love puns than for legal reasons. Cloaca Cola and Dyspepsi Cola, Tom's of the Spanish Main toothpaste, Hatorade sports drink, Red Minotaur energy drink, Domesticated Turkey bourbon, Eye-Pod mp3 players, Elmley sunglasses... The list of crimes against the English language is almost endless.
The pain PEELZ bottle in Left 4 Dead is very clearly based on that of Target-brand ibuprofen tablets.
In The Legend of Heroes: Trails in the Sky FC, Dorothy comments that Nial told her that their coverage of the coup attempt will likely win them the Fuelitzer Prize. In the English translation, Estelle comments "Don't you mean the Pu—" and Joshua shushes her.
Mafia III has Perfect Waffle restaurants, which are ones for Waffle House, a breakfast restaurant chain usually found in the southern United States.
The Japanese version of Mario Kart 64 features sponsors such as Marioro (cleverest use of a cigarette brand ever), Luigip (after Italian motor oil company Agip — the logo is Luigi's nose-and-'stache instead of the six-legged lion), and Yoshi 1 (after German motor oil Mobil 1). The only one that carried over to the American version was Koopa Air (while the name does not denounce any brand, its boards have the same color scheme as those of Goodyear tires in the Japanese version, unlike the American version). Luigi Raceway also has a "64 ball", a reference to the Union 76note Also known as simply "76". ball.
In the Japanese version of Metal Gear Solid, Snake mentions that his favorite brand is now "Moslems". This brand actually appeared before in Policenauts, where they were sold packaged in a Marlboro-style red box.
Most of the guns in the recent games are real, save the obvious fantasy weapons, but in the original Metal Gear, Snake's submachine gun was a Mac II Ingram. Squint at it. Yes. Not a Mac 11 Ingram, that would be a real gun.
Mushroom Men runneth over with various, amusingly labeled products. If it exists in the game, chances are good it either has a humorous made-up name (like matchbooks from "Ned's Banjos & Feline Taxidermy") or a Bland Name. Some of them are quite subtle, too — very few people outside of artists would recognize what "Prissy Color" pencils are related to (Prismacolor art products, for the curious), for example.
Nanashi no Game's plot centers around a dual-screened handheld game system called the TS.
Throughout the series, a brand of chocolate bar called "Koko Kringle" is enjoyed by various suspects and background characters. When Nancy finally gets to eat one in game #17, the unwrapped bar has its name embossed on its surface, closely mimicking the brand names on Hershey bars. Koko Kringles could also be considered a Shout-Out or Easter Egg to previous games, considering they were made in Wickford Castle from game number four, which was apparently turned into a candy factory after you solved the mystery.
Danger by Design has a tin of "Pricsy Colors", whose tin closely resembles that of some Prisma color boxes.
NEEDY STREAMER OVERLOAD has several of these. Twitter is Tweeter, LINE is JINE, Steam is Esteem, and the list goes on.
In New York City Bus Simulator, the streets are filled with these (as well as, inexplicably, what appears to be Engrish). Chevy becomes Cheyyv, Cold Stone becomes Old Son... Witness it here.
The arcade version of Ninja Gaiden has signs for "Caca" Cola and "Fefs" (Pepsi), and "Esso Gus" barrels.
D.Va's "Game On" emote in Overwatch is directly inspired by the Mountain Dew and Doritos-obsessed "Gremlin D.Va" that the fandom created. She munches from a bag of "D.Vatos" while playing her game.
Several of the Papa Louie Arcade time management games use "Creameo" bits as a dessert topping, whereas in real life Oreo bits are a popular dessert topping.
All Glock-inspired firearms in PAYDAY: The Heist are manufactured by Chimano.
The vending machines all have Captain Ersatz brands of beverages, such as Cielo Mist, SoBay, Mad Bull, Dr. Salt, One-Up, and Fountain Dew. Lampshaded or at least poked fun at by the punny item descriptions. SoBay, for example, is described as a drink that has uncanny popularity in Internet auctions. The BauerBar is said to have enough energy packed to "keep you going for 24 hours straight."
There's also Cylon Tea, which comes in twelve flavors.
One of Elizabeth/Theodore's requests requires you to ask for Junpei's COMPstation Portable, and its description states that there's a disc for Odin Cube inside of it.
The spinoff game Persona Q: Shadow of the Labyrinth mentions both Mad Bull and Dr. Salt again, with the former even getting its own tagline ("Mad Bull gives you wins!"), and when you encounter a fake wedding photo in the second labyrinth (based on Group Date Cafes and wedding imagery), several characters will comment that the picture looks "Photochopped".
In addition to many of the above examples, Persona 5 adds a few of its own, including:
One of the retro games the player can obtain for their gaming console is Star Forneus.
During the fateful moment where Kunikazu Okumura is about to reveal to the public the nature of The Conspiracy controlling Japanese society from the shadows, only to suffer a mental shutdown and gruesomely die on live TV, the broadcast is immediately cut, with the words PicoPico in the lower right corner.
Poke646: The vending machines of the titular company are full of different sodas. Would you like a bottle of Poke?
The original version of Pikmin 2 actually averts this by having Product Placement from real life brands. Treasures include things such as Duracell batteries, a jar of Skippy peanut butter, and a Dr Pepper soda cap. However, the 2023 HD re-release ditches real life brands in exchange for fictional ones that evoke what the originals were.
The Pokémon series generally avoids using this trope, with most named in-universe products being wholly original. However, in Pokémon Omega Ruby and Alpha Sapphire, a brand of dolls named "Hi Skitty" is brought up a few times.
The actual cars in Police Simulator: Patrol Officers are fully fictitious brands. Even the police car which is clearly modeled after the Ford Crown Victoria, the most popular American model for police cars, does not show a Ford logo. In addition, everyone has insurance from the fictitious Newton Valley Insurance company.
Postal 2 features a game called SymHomeless. The trope is lampshaded by a local newspaper telling that "lawsuit narrowly averted by changing i to y."
The early instalments of Pro Evolution Soccer were praised for its superior gameplay over its competitors but the series has been notorious for its lack of licenses, resulting in fake player and team names due to not having the budget then and/or being exclusively acquired by FIFA. They run the gamut from Bilingual Bonus (Bayern Munich in PES 4 was called "Rekordmeister", i.e. "record champion" — which they are in the Bundesliga) to As Long as It Sounds Foreign (as was the case between the 2012 and 2015 editions, except for English teams which almost always are indicated by their region, such as "Merseyside Red" for Liverpool though Crystal Palace have appeared in the series as "Crisisbless").
Progressbar 95 is full of Bland-Name Products. The versions of Progressbar OS parody that of Microsoft Windows, and include 95, 98, Meme, 2000, XB, Wista, 7 and 10. The available hardware also counts, such as Vooodoo graphics cards and Seleron processors.
RE: Alistair has its MMORPG "Rivenwell Online". Stores in the mall include "Boundary's Books", "The Divide", and "Gamego". Boundary's sells a book called "Planetost" (the others are generic, like notebooks and encyclopedias), and Gamego sells "Movie Maniac", "Diamond Moon: Final Phase", "Other Saga", "Monochrome Diet", "Demon of Edo", "Walk This Way", and "Rock Festival".
All of the games use real-life weapon models for the guns, but only in the first game do they actually go by their brand names (Beretta, Remington shotgun, the Colt Python magnum, and a MAC-10 automatic gun in the PC version). Later games either address guns with a generic title ("handgun", "magnum") or give them a different name altogether (In the remake, for example, the Colt Python became the Silver Serpent). Resident Evil 6 has a mixture of both (a 909 and the "Wing Shooter", for one).
Resident Evil 2 has plenty of these, such as vending machines selling "Cho Cho Cola" in a red can and "Cool Soda" in a blue can with a white recurved stripe; because the stripe is also a trademark of Coca-Cola, the former was replaced in later releases by a plain black can, the latter by a coffee machine. There's also a cigarette billboard that resembles the Marlboro chevron, only green — Capcom was evidently unaware Marlboro uses that particular color scheme for their menthol line. Finally, there are the Exevia batteries, parody of Exide.
Devil = Lamborghini Diablo, Age Erisso = Fiat 500, Age Abeille = Renault 5 Turbo, Age Pegase = Lotus 7, Lizard Bayonet = Corvette, Assoluto Istante = Vector W8, Assoluto Gephardo = Porsche 952 LM, etc. The cars in R4 and later are mostly completely made up, although some have bits and pieces from real cars. The car on the RR7 cover resembles a Saleen S7.
The Gamespot reviewer for Ridge Racer 6 once confused the "Klonoa" signs found in the game with the real-life "Nokia."
A rather badly done example in the Robot Wars game Arenas of Destruction (no, not that Robot Wars). In the Robot Builder, some of the motors and batteries you can equip your machine with include "Dosch" and "Yuarta"... except in the preview images for these items, the names and logos of the real-world companies (Bosch and Yuasa) are shown on them instead. Oops.
The Saints Row series has the Freckle Bitch's fast food chain, an obvious stand-in for Wendy's and its freckled female mascot.
Sam & Max Hit the Road: The Freelance Police can stop at one of three locations for Snuckey's, a rest stop and convenience store based on the real-life roadside chain Stuckey's.
San Francisco Rush series: Most of the cars are knockoffs of real ones, although a few are completely made up. Compact = Acura Integra R, Muscle Car = Corvette Sting Ray, Bruiser = Plymouth Hemi Cuda, Exotic & Super GT = Vector M12, Mobster = Chevy Fleetline, Sportster = Dodge Viper (RT-10 roof, but with GTS competition stripes), 4x4 = Ford Explorer, Protoype = Ford GT90 concept car, Euro LX = BMW Z9, Venom = Lamborghini Diablo, Concept = possibly the BMW Nazca C2, Panther = McLaren F1. The gas stations are also generic imitations of Shell, with the word "Fuel" and a smiley face in place of the shell logo.
Season Of The Sakura: The Yamagami Electronics Shop has Sany and Shapr TV sets, and the video game consoles Neo Ger CD, Sage Seturn, Playson, and an obscured PC-FX.
Shadow Warrior: Pickup trucks and occasional other equipment have a prominent "Titsubishi" sign.
Shenmue has "Bellwood's Cola", which has a graphical design very close to Coca-Cola. This is because in Japan it actually is Coca-Cola, complete with the actual license, but the license didn't carry over to the international market.
Most of the airlines featured in Sky Haven Tycoon are either defunct or fictional, but two currently active ones have different names and just-different-enough logos: one is Royal Aviation Company (a.k.a. KLM), the other is Royal Postmaster Office (a.k.a. Royal Mail).
Upon completion, an early-game Request ("A Necklace, A Movie, and Me") sees one NPC make mention of Pinstagram. Funnily enough, there is an actual third-party app by the same name that combines Instagram photos with a Pinterest-style interface and it's existed since 2012 — a whole decade before SH2 hit shelves.
A lategame Hangout Event initiated by Ringo finding a retro game console while out exploring has Saizo bring up one Bokumon while reminiscing about the past. Arrow, not being much of a gamer, has no clue what he's talking about, dumbfounding his teammate and prompting Saizo to drop the series' tagline: "Gotta snatch 'em all!" When Saizo explains the gameplay basics (catching, raising, and training Mons), Ringo replies that it sounds a lot like being aDevil Summoner (with Saizo having an Eye Take as he realizes she's right), a sly nod to how Shin Megami Tensei predates Pokémonby nearly ten years yet is the less recognizable Mons Series overall (particularly outside of Japan).
One consumable item the party can use at their safehouse is a sports drink by the name of "Demon Dew", most likely another Mountain Dew ersatz in addition to the aforementioned Fountain Dew from Persona.
Spike Out has an area in a mall selling "Kevin Clime" fashion.
An Energizer Bunny stand-in known as the Eveready Bunny wanders the streets of Xenon in the Bad Future of Space Quest XII. Ironically, Eveready is also the real-life parent company of Energizer.
Monolith Burger, also featured in the previous game, is a blatant McDonald's clone, down to the golden arches and "Fun Meals."
The Dandy computer brand is named after Tandy, and Radio Shock after Radio Shack, prior to being renamed Hz. So Good for copyright reasons.
The car manufacturers in Split/Second (2010) are pastiches of real companies. Ryback cars look like modern versions of classic American muscle cars such as the Camaro, Mustang, and Dodge Challenger. Cobretti look like Italian speedsters and the name sounds like Ferrari or Lamborghini. Hanzo has cars that resemble the Impreza and Lancer, and the name sounds like Mazda or Honda.
Superliminal: Some boxes are labelled "Idea" (over the IKEA logo).
Super Hang-On featured real-world brand names on billboards in the game in its original arcade iteration. However, when released on the Sega Genesis, the names were changed. "Bridgestone" became "Dridalstone", "Marlboro" became "Morobare", and "NGK Spark Plugs" became "NOK Spark Plugs", to name a few.
Super James Pond (also known as [Super] James Pond II) has "Bony" stereo systems.
Tattletail has the eponymous Talking Tattletail doll, an extra-creepy version of the infamous Furby dolls.
A number of organizations in Terra Invicta are obvious pastiches of real ones, such as the "Free Federation of Industrial Workers" — a pastiche of the Industrial Workers of the World. Averted, however, for government and military entities, which appear with their real names.
In Temtem, the Crema staff in Neoedo mention an engine called Duality (a play on Unity) and a console called the GamingStation 5.
Thrash Rally, a top-down Neo Geo rally racing game, has — among others — Toyot GT-Four/Land Crusher (Toyota Celica GT-Four), Parsche911/OD 6000X (Porsche 911), and Mitsuboshi/Thunderjet (Mitsubishi Pajero).
In To the Rescue!, you can advertise your dog shelter by making Barkbook and LeashedIn accounts starting on Week 2 in Story Mode.
Tokyo Xanadu takes place in contemporary Tokyo, and one of the stores is an electronics shop with shelves of video games, sorted by console manufacturer. One third is for "Sany" games, one third is for "Antendo" games, and one third is for "Mystsoft" games.
Tokyo Xtreme Racer Zero lacks licensed cars, instead using replicas of them, each named "TYPE-_____." If you get up close to a car and look at its emblem, you'll notice that it looks almost like a real brand name, but altered slightly; for example, Isuzu-like trucks have the emblem spelling out "USUZU."
Several instances are shown in Tony Hawk's American Wasteland. Most notable are "The Foxy Theatre", "69 Gas", and "Kuchi", a clever take on the Gucci clothing brand.
The original Transport Tycoon used real names for trains/trucks/planes. In Transport Tycoon Deluxe, however, they changed these names to something that sounds similar (for example, "EuroStar -> AsiaStar).
The remake of the first Trauma Center has Pochy. No points for getting the reference right.
The Universim: The sidequest associated with the courier building is about a company called Mammozon, owned by Neff Nuggszos.
Unpacking: There is an Operation-like board game seen in the 1997 level called Procedure. There are also Fictional Video Games seen when a game system is turned on, called Cactus Carts, Lash 'n Dash, Android Cold War III and Witch Sports.
A Vampyre Story has an energy drink called "Scarlet Bovine". This is a double bland-name, referring both to the Red Bull energy drink and Crimson Cow, the game's publisher.
The Walking Dead repeatedly takes advantage of the stylized graphics to disguise nonsense names as proper brand names. For example, one part of Season 2 has you distracting walkers by honking the horn of a "CHOVET" truck, which, thanks to the smudges and dirt, looks almost indistinguishable from "Chevrolet".
Wall Street Kid ran on this. It's about buying stock in very familiar-sounding companies (Carnivore Cruise Lines, Rattel Toys, Pan Nam flights, etc.).
Wanted: Dead: The names of the soft drinks in the universe are parodies of real-life ones, such as Depsi for Pepsi and Vitarade for Gatorade.
Warframe has Pom 2 computers in Albrecht Entrati's labs on Deimos, based on the Apple ][ computer.
One of the items you can buy in While True: learn() is a Sumsunq X456 (Samsung).
Nintendo 64 racing game World Driver Championship has, among others: Ellipse Stallion = Ford Mustang Cobra R, Rage 512 EVO = Porsche 911 GT1 EVO, Reeds R12 Manta = Chevy Corvette C5R, Elan Swift TT = Lotus Esprit GT1, Ram Venom GTR = Dodge Viper GTSR, and EXR Mystic = TVR Speed 12.
, even though they are identical.