Jewelpet has quite the cast
, and they try their best to be fleshed out
Because the Jewelpets are the main attraction of the series, and there are over 40
of them, we decided to create a seperate page for them
Beware of the odd uncovered spoiler.
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Voiced by: Eri Kamei
Rinko Kougyoku is the main heroine
of the first series and Ruby's human partner. A 14-year-old junior high school student from Takaragaseki city, Rinko is a normal girl who dreams of a Prince Charming
on a horse who will come and take her away. Rinko is a bit timid, has acrophobia, and isn't very good at school, but has a strong sense of justice. She along with Ruby and her friends are chosen by the Four Great Magicians of Jewel Land to gather the lost Jewelpets and return them to Jewel Land before disaster strikes both worlds.
Rinko is the only human who can use magical items: the Jewel Pocketbook, used with Ruby to awaken Jewelpets from their Jewel Charm state, and the Jewel Stick, which she uses to cast magic.
- Beauty, Brains and Brawn: The Beauty of the three.
- Be Careful What You Wish For: She wanted a Prince Charming to come and take her away. She gets one, and guess what? The Prince Charming is a fake who kidnaps her and brainwashes her into giving him her powers, almost dooming the world in the process.
- Belligerent Sexual Tension: With Akira.
- Book Dumb: Generally terrible at school work.
- Break the Cutie
- Broken Tears: Episode 50. She broke down in tears after seeing Akira petrified and blamed Dian for everything. Dian didn't take this well.
- Brown Eyes
- Childhood Friends: With Minami.
- Classical Anti-Hero
- Class Representative: Because she's shy, she's reluctant to do this at first, but Ruby helps her gain the courage to do it.
- Cool Big Sis: To Ruby. Even if she sometimes drives Rinko nuts.
- Cute Witch: She has the ability to awaken Jewelpets. Then she gets the Jewel Stick and becomes a true magician.
- Empathic Weapon / Lost Superweapon: The Jewel Stick.
- Empty Eyes / Mind-Control Eyes: When under Dian's control.
- Expy: Of Uta Yumeno. Unlike Uta however, Rinko does something in the later episodes of the series instead of being a useless protagonist.
- Fiery Red Head: Subverted. She comes close to an Extreme Doormat.
- First Kiss: Episode 48. From none other than Akira. And you thought these two were Just Friends.
- How Do You Like Them Apples?: She's strongly associated with apples. If one looked at her back and from afar, her head would look like a big red apple.
- Hair Decorations: An hairpin shaped like a stylized yellow apple.
- Meaningful Name: The Japanese word for 'apple' is 'ringo'. The 'go' hiragana is 'ko' with a dakuten.
- Kougyoku also means 'ruby'.
- The Heroine / Idiot Hero
- Hes Not My Boyfriend: With Akira.
- The Klutz
- Late for School: Frequently.
- Lost Her In A Card Game: She bets herself for every Jewel Game, as per Dian's demands. He wins her in episode 45, but she manages to escape in the next episode.
- Mid-Season Upgrade: She obtains the Jewel Stick in episode 26.
- Placebo Effect: She can make her speech in front of the whole school because she believes that Ruby's spell works. When she discovers the truth about 5 episodes later, she is hilariously horrified.
- Red-Headed Heroine
- This Loser Is You: She gets better more or less as soon as she meets Ruby.
- Volleying Insults: With Akira.
- Why Did It Have to Be Snakes?: Rinko's shown to have acrophobianote in episode 2.
- Heroic BSOD: Episode 2, after being convinced by Garnet to climb a tree to get her down.
- "World of Cardboard" Speech: Delivered one to Misaki during episode 6.
Rinko: Coward! You're just running away from reality. I was like that a while ago too. If you forget, go over it again. Learn the tables again. What's wrong with that? You just don't have the courage to do that. Come on, Misaki, show me your courage. Do your best again!
Voiced by: AKINA
Minami Asaoka is Rinko's childhood friend and Garnet's human partner. 14 years old and Rinko's classmate, Minami is a member of the school's kendo club, whose captain Hisashi Miyamoto she has a crush on. Her family owns an okonomiyaki shop in the city suburbs. She's a tomboy, though she likes typically feminine things as well, which she finds embarrassing and tries to keep a secret. She's the second person tasked with finding the Jewelpets.
Aoi Arisugawa is the daughter of the principal of the school Rinko attends and Sapphie's human partner. 14 years old and Rinko's classmate, Aoi is a member of the very rich and influential Arisugawa family. She has a calm and gentle personality, but doesn't have any true friends because of her status. Rinko sees how lonely she is and wants to be friends with her, and succeeds in it after a few misunderstandings and awakening Sapphie; and so Aoi becomes the last chosen human to retrieve Jewelpets. She's taken care of by her trusted butler Genshirou in her mansion when her parents are away. She has a crush on Naoto.
Keigo Tatewaki is secretary to the prime minister of Japan. When the migrating Jewelpets get lost on Earth, he is dispatched by Raku Majo to find Ruby, who's in Rinko's hands. He gives Rinko the Jewel Pocketbook and asks her to collect the lost Jewelpets. Given that the Jewelpets are supposed to be a national secret, he feels frustrated that Rinko, Ruby and their friends are so relaxed about their task. His feelings allow him to awaken Flora in episode 11.
Akira Nanase is Nephrite's human partner and Rinko's neighbor. First appearing in episode 16, Akira is Rinko's best friend from America, who suddenly migrated back to Japan to live as her neighbor. He's part of a basketball team in New York City, USA. He also knows English, which he sometimes shows off in front of Rinko. His father is a photographer and is often away on work, leaving him in charge of the housework. Even though he brags sometimes, he has a secret crush on Rinko and hates Dian due to his influence on her.
- Badass Normal
- Belligerent Sexual Tension: With Rinko.
- Berserk Button: Being called short.
- Big Damn Heroes: Saving Rinko from falling in episode 48.
- Chronic Hero Syndrome: Episode 51. He bravely evaded Dian's petrification magic and reclaimed the Jewel Stick from him. But after he tosses it back to Rinko, Dian petrifies him.
- Boy Next Door
- Brown Eyes
- Declaration of Protection: To Rinko, at the end of episode 42.
- Drill Sergeant Nasty: In Episode 16, to the elementary school basketball team when cursed by Diana.
- Expy: Of Kakeru Kogure.
- First Kiss: He heroically saved Rinko from a long fall and they had their first kiss in episode 48.
- Gratuitous English: He speaks English fluently.
- House Husband: He lives with his father, who's frequently away, so he does the chores around the house, and is good at cooking.
- Jerk with a Heart of Gold
- Lovable Jock: Plays basketball.
- Love Hurts: When he confesses his love to Rinko in episode 41, she impulsively yells that she hates him because of his treatment of Andy at the time.
- Missing Mom: Never even mentioned.
- The Napoleon: He's short for his age, and hates being reminded of it.
- The Rival: To Dian/Andy.
- She's Not My Girlfriend: With Rinko.
- Unwanted Harem: In episode 28, through a combined spell by Ruby, Garnet and Sapphie. It included his guy friend Hinata.
- Volleying Insults: With Rinko.
- When You Coming Home, Dad?: His dad is a photographer, so he travels a lot.
Voiced by: Takuya Desaki
The leader of the kendo club Minami attends and her love interest. He is very dedicated to the sport. His Jewelpet partner is Chite.
Voiced by: Masataka Asuma
Naoto is a high-school student working part-time in a sushi restaurant. When he was younger, he had an anger problem and beat up a lot of kids to cope with it. When some kids killed a goldfish that he was protecting, his grandmother conforted him and advised him to use his strength to protect people. Diana's curse in episode 21 made him revert to his violent ways, but he kept his kind heart, which allowed him to protect Aoi from thugs and to awaken Aqua.
The Kougyoku Family
Rinko's family consists of her and her parents. This section concerns her parents in specific. Mom's name is Sayuri and dad's is Mitsuo. After nearly going through a divorce, they awaken the Jewelpet Rald, which they consider part of the family, like Ruby.
- Open-Minded Parent: They don't seem to mind that their daughter's involved with government secrets and an explosive little animal.
- Sickeningly Sweethearts: They're still quite passionate about each other, and enjoy reenacting romantic scenes of the movies they watch.
- Skewed Priorities: When mom turns into a kamaboko, her immediate concern is whether she's past the expiration date.
Voiced by: Takaoka Binbin
Genshirou Hattori is the head butler of the Arisugawa mansion and King's human partner. An expert in martial arts, he has been serving the Arisugawa family for 70 years and protects Aoi with his life. He has seven scars on his back which originated from an accident in which he protected little Aoi from steaming takoyaki balls. Because of that, he gained super-human strength and abilities.
Kuranosuke is a classmate of Rinko's introduced in episode 27. He's in the basketball team and is good friends with Akira. In episode 28, he competes against Ririka for the position of student council president. He wasn't confident about his abilities, which made him a prime target for Diana's curse, turning him into a rude delinquent type of guy. His feelings awaken Titana, who casts his magic on him, and he wins the election.
Ririka attends the same school as Rinko and co.. She's a rich, popular girl who's always surrounded by hordes of people. In episode 31, she's cursed by Diana during the school festival, causing her to develop a streak of bad luck. When Aoi offers her her solidarity, she manages to awaken Sango.
Voiced by: Izumi Kitta
Ryouko is part of Aoi's Girl Posse
. She is highly respectful of Aoi but disdainful of Rinko and Minami, though she warms up to them slightly after they help her solve the problem of her younger sister, Misaki. Her Jewelpet partner is Prase.
Voiced by: Nanako Inoue
Megumi is the other part of Aoi's Girl Posse
. She is overall similar to Ryouko in personality. In episode 9, she feels excluded because she's the only one among her circle without a Jewelpet. She eats a lot to cope with this, and Diana curses her into seeing herself as a pig whenever she looked in the mirror. Her sadness awakened Ryl. Megumi initially rejected her because she didn't think Ryl was cute, but came around when Ryl was kidnapped.
Voiced by: Erina Nakayama
Ryouko's younger sister. She's cursed by Diana in episode 6, making her incapable of understanding anything she studies, which drives her into child delinquency. She's healed when Prase is unlocked.
Tetsuya and Hiroshi Asaoka
Voiced by: Momoko Ohara
Minami's little twin brothers. They're similar in personality, but tend to have disagreements. They're the ones to awaken Tour, who behaves like their older brother figure.
Voiced by: Miki Takahara
Raako is a classmate of Rinko and co.. Her father owns a ramen restaurant and she helps him out with it. In episode 4, the restaurant is cursed by Diana. Raako's father's desperation at their ramen suddenly going bad and her resolve to solve the problem cause her to awaken the Jewelpet Rin, who helps them out with her knowledge of economy.
- Boke and Tsukkomi Routine: Apparently a hobby of hers. She's really bad at it, but Rin finds it hilarious.
- Determinator: Keeps following the recipe despite the fact that it never comes out right. This perseverance is what allows her to awaken Rin.
- Family Honor: Raako is reluctant to reveal the ramen recipe to Rinko and co. so they can help her, because it's a recipe her father worked on for years without rest, and believes outsiders shouldn't know it.
- Meaningful Name: Raako Menma - combine the syllables in bold and you get 'ramen'.
- Missing Mom: She's dead. Every night, before closing shop, she and her father pray to a family portrait featuring her for good luck.
- So Unfunny It's Funny
Voiced by: Takumi Yasuaki
Michiru Okegawa, more known as Micchi, is a popular actor. He is enthusiastic about his job and believes in the power of dreams. In episode 12, Diana cursed him and he lost all of his passion and drive. An impassioned speech by Rinko snaps him out of it, awakening Peridot.
Voiced by: Mari Yamada
Taki's childhood friend. Chie was a unfeminine and messy child. When Taki's grandmother told him he was arranged to marry her in episode 13, he was horrified until he actually saw her; she had become a beautiful, proper woman. Diana's curse caused her feelings that people didn't care for what she wanted come to light. She awakens Milky. She ends up not marrying Taki and instead goes for another childhood friend of Taki's, Shishido.
Voiced by: Satomi Hanamura
Hanako is a homely girl who exchanges letters with a famous model named Harato. She is nervous about seeing him in person as she thinks her appearance will disgust him. She awakens the Jewelpet Luna, who changes her appearance into that of a beautiful, fashionable girl. However, the spell only lasts until midnight, allowing Harato to see what she's actually like. He tells her that he's always liked her because of her personality and doesn't think she's ugly at all.
The Phantom Herb Thieves
The Phantom Herb Thieves are a group of not-so-lucky people that Diana hired to find all the Jewelpets on Earth. They are Mint (the leader and Kaiya's human partner), Sage (a masochistic guy wearing a fedora, responsible for awakening Diana) and Aojisho (the glutton of the group, and the one who awakens Kohaku). During the events of episode 26, they betrayed Diana after the Jewel Stick was unveiled and went with Kaiya, changing their lives for the better. The trio were seen again in episode 51, where they helped Rinko and the others stop Dian.
- Acrofatic: Aojisho.
- All Women Are Doms All Men Are Subs: Sage loves it when Mint abuses him, though Mint doesn't seem to realize it.
- Big Eater: Aojisho.
- Big Fun: Aojisho.
- Blondes Are Evil: Mint.
- Calling Your Attacks: Each member has one really lame attack with a name.
- Catchphrase Spouting Trio: Their motto.
- Christmas Cake: Mint is 30-something years old and takes offense at being reminded of it.
- Comic Trio: Mint's the leader, Sage's the complainer and Aojisho's the idiot.
- Cool Shades: Mint.
- Creepy Cute: In-Universe - Sage refers to himself as such in their motto.
- Dark and Troubled Past: The trio had been together for a long time, and they had a hard time getting money. Suddenly, Diana came...
- Sage shed more light on this in episode 19: one rainy day, he encountered a black kitten who looked just like Diana and took pity on her, using his broken umbrella to shield her from the rain. But when he was about to leave, he again took pity on the kitten and took her back to Mint's place. She forbade taking in cats, but he insisted, and she reluctantly agreed. He took care of the kitten as his little sister until she disappeared. In his desperation, he encountered a Jewel Charm which told him that it was her. It told the thieves that the only way of releasing her was to get exposed to Rinko's awakening magic and they did so, coinciding with the events from the first two episodes of the anime. But it turned out the kitten they awakened wasn't the one they were looking for, but instead, an evil Jewelpet named Diana. Sage was heartbroken that he would never find the kitten, until Mint told him the kitten had gone back to her original owners.
- Excessive Evil Eyeshadow: Mint.
- Fashionable Asymmetry: Mint.
- Freudian Trio: Mint's the superego, Sage's the ego and Aojisho's the id.
- Goldfish Poop Gang
- Harmless Villain
- Heel-Face Turn: They betray Diana in episode 26.
- Hell-Bent for Leather: Mint.
- Honor Among Thieves: They stick together through thick and thin.
- Jerk with a Heart of Gold: Mint.
- Nice Hat: Sage and Aojisho.
- Non-Action Guy: Sage, who's stated to be physically weak.
- Peek-a-Bangs: Mint and Sage.
- The Pirates Who Don't Do Anything: They only started stealing when they met Diana and they fail every time.
- Put on a Bus: They disappear after episode 26 and aren't heard from until episode 51.
- Shonen Hair: Mint.
- Stocking Filler: Mint has fishnet stockings.
- Tall, Dark and Snarky: Sage.
- Terrible Trio
- Theme Naming: Their names are based on spices.
- Thigh-High Boots: Mint. She certainly has aggressiveness down.
- Took a Level in Badass: Between their disappearance and reappearance, they joined the army and became extremely battle-capable.
- Trademark Favorite Food: Lemon-flavored milk.
- Verbal Tic: Aojisho's "Gya-ha!"
- You Gotta Have Blue Hair: Sage has green and Aojisho has dark pink.
Voiced by: Nakano Inoue (Raku), Mariko Nagahama (Ki), Yuki Kaida (Ai), Junko Minagawa (Do)
The Majos are the Four Great Magicians and leaders of Jewel Land. They are Raku Majo (the leader), Ki Majo (the plump, jolly one), Ai Majo (the one who cries easily) and Do Majo (the angry one). They are the ones who send Ruby in her quest to the human world.
- Adipose Rex: Ki.
- Big Fun: Ki.
- Big Good
- Bunny-Ears Lawyer: Raku has that devil-may-care attitude, but she'll get serious in a pinch.
- Color-Coded Characters: Pink for Raku, green for Ki, blue for Ai and red for Do.
- Curtains Match the Window: Ai and Do.
- Facial Markings: Ki has triangles on her cheeks and Do has an arrow pointing down on her forehead.
- Fiery Red Head: Do.
- Four-Temperament Ensemble: Raku is leukine, Ki is sanguine, Ai is melancholic and Do is choleric.
- Fragile Flower: Ai.
- Genki Girl: Ki.
- The Gods Must Be Lazy: Raku prefers to leave the Jewelpet problem to the Japanese government and doesn't do much herself.
- Gods Need Prayer Badly: Everytime a lunar eclipse approaches, the Majos lose their power and need to descend to Earth to collect graces from humans before the eclipse becomes total. They lose their power permanently if they can't.
- Hair-Trigger Temper: Do.
- Jerkass Gods: They do things like betting on the race of episode 18 and manipulating it so they can win.
- The Leader: Raku, of the Mastermind and Charismatic varieties.
- Lean and Mean: Do is the tallest, thinnest and has the temper of a devil.
- Meganekko: Ai.
- Ms. Exposition: They're the ones to tell Rinko and friends about Diana and her purposes. Later, they also tell them about Dian.
- Multicolored Hair: Do has a yellow lock of hair, possibly to simulate fire.
- Nice Hat: Ki and Ai.
- Odd Job Gods: Ki, Ai and Do specialize in a single field, whereas Raku is versatile, so she's their leader.
- Oh, Crap: Raku's reaction when she was shown Ruby's grades in the first episode. She also Face Palmed.
- Ojou Ringlets
- Only Sane Girl: Raku, who has the most balanced personality of the four. Unless Dark Magic is involved.
- Perpetual Frowner: Do.
- Perpetual Smiler: Ki.
- Physical God
- The Slacker: Raku.
- Technicolor Fire: Do can shoot purple fire around her.
- Top God: Raku.
- You Gotta Have Blue Hair: Ki has green hair and Ai has blue.
Pink Oomiya / Shiny Pink
Pink Oomiya is a member of the group Kira Deco 5 and the series' main protagonist. She and the other members come from the human world to search for the fragments of the Mirror Ball, called Deco Stones, in order to save their world. She was born in Saitama prefecture and attends middle school. She is cheerful and outgoing, but underneath that she is pretty insecure of herself and has trouble making friends. She loves decoration and bonds with Ruby over this shared interest.
She stays in Ruby's Kira Kira Shop while in Jewel Land. She goes by the codename Shiny Pink, though she doesn't have good fighting skills like the rest of the group. She is an expert when it comes to decorating things with shiny jewels and decors.
- Aerith and Bob: Unlike Blue Knight, it's not lampshaded.
- Big Damn Heroes: In episode 50, after recovering from her shock, she saves her teammates who were under attack by Kaiser.
- Classical Anti-Hero: Although she has a happier demeanour than past protagonists, she still has severe self-esteem issues and often questions her worth as a member of the Kira Deco 5.
- Colourful Theme Naming
- Costume Porn: She gets to wear various lovingly detailed outfits throughout the season.
- Curtains Match the Window: Pink hair and eyes.
- Eleventh Hour Superpower: Synchs with Ruby to create her Jewel of Fate in episode 51.
- Embarrassing Old Photo: She carries one of these around to remind herself of what she used to be (short, unfashionable, glum). Ruby thinks it's because she likes the photo and this leads to a misunderstanding.
- Everything's Better with Sparkles: Her preferred style of decoration.
- Divine Parentage: Her aunt is the goddess of Jewel Land. Since they're blood related (note their appearance), Pink more than likely has God blood in her.
- Friendless Background: Had no friends before joining the Kira Deco 5.
- Genki Girl: She's one of the anime's more outwardly cheerful characters.
- Hair Decorations: She wears different ones with every outfit.
- The Heart: Decorisky chose her specifically because of this trait. More specifically, "She makes the hearts of those around her shine".
- Heart Broken Badass: Her crush rejected her before the start of the series because of her appearance. This made her outspoken against love, but is willing to grab a chance when she gets it.
- Heart Is an Awesome Power: While she bemoans what she perceives as her lack of utility in the group, Decorisky vehemently disagrees.
- Height Angst: She was very short when she was younger. In Coal's illusion, she becomes very lean and tall, as per her inner desires.
- Heroic BSOD: Episode 50. The shock of Ruby dying combined with an attack from Kaiser causes her to allucinate about her dream high school life. She forgets all about Jewel Land and her team, but still retains some vague memories of Ruby which make her come around.
- The Heroine / The Chick: She's the latter within the Kira Deco 5, but is also the former because the plot revolves around her more than the other members.
- Humble Goal: Her many-times-stated biggest dream is going to college.
- I Just Want to Have Friends: She wants to be popular because she has no friends outside the Kira Deco 5.
- Love Hurts: It really hurts when you fall time and again for bishies who are only worried about how they look to third parties.
- Memento MacGuffin: Ruby's Jewel Pod, after Ruby obtained Jewelina's Jewel Pod.
- Nepotism: Believes that she was chosen because she's Decorisky's niece. It's not the case. Decorisky took into account what she had to offer and knew she was the most important member.
- Rail Enthusiast: Has a fixation on the Shonan-Shinjuku line.
- Rookie Red Ranger: Last recruited member of the team and ultimately, the most powerful.
- Sacred First Kiss: She's embarrassed with the prospect of kissing her crush in episode 16, and Garnet's speech about the trope keeps running through her head.
- Shattering the Illusion: Coal's Lotus-Eater Machine in episode 16. Granted, she's helped by Coal failing to keep his illusions in check when he has to kiss her...
- The Smurfette Principle: Only female member of the Kira Deco 5.
- That Man Is Dead: Feels this way about her younger self.
- Theme Naming: She and her teammates' last names are that of Japanese railway stations. Hers is from one in Saitama.
- Thigh-High Boots: Her initial outfit has these boots.
- This Loser Is You: She wanted to have friends as a child, but failed until she joined the Kira Deco 5.
- Unlimited Wardrobe: She gets lots of outfits, while her teammates only have two outfits - one for Summer and one for Winter.
- Unwanted Harem: Her teammates for the duration of episode 34. A twist occurs when Ruby uses her powers to gradually combine the boys into one.
- Zettai Ryouiki: Grade A.
Retsu Akagi / Burning Red
Retsu is the leader of the Kira Deco 5. Born in the Gunma prefecture, Retsu is a hot blooded junior high school student who is full of courage and confidence. He trains himself hard and stays optimistic for the sake of the group. However, he is also dimwitted and one-track-minded to the point of annoying his teammates (especially his brother) and the Jewelpets.
He lives in a tree house during his stay in Jewel Land. He goes by the codename Burning Red and has exceptional fighting skills with his fists.
- The Ace: Despite his obnoxiousness, he's very good at everything he endeavours to do. This is a thorn on Midori's side.
- Animal Motifs: The crane, which is the symbol of his homeland, Gunma.
- Annoying Younger Sibling: Inverted. He's the older sibling to Midori, who finds him idiotic and overbearing. His teammates share Midori's opinion.
- Badass Normal: Has no magical ability, but is incredibly powerful.
- Bare-Fisted Monk: Is exclusively a physical fighter.
- Big Brother Instinct: Towards Midori.
- Knight Templar Big Brother: His overprotectiveness of Midori can get to the point where he blames others for Midori doing something stupid and getting hurt for it.
- Big Damn Heroes: He frequently pops out of nowhere and saves the day when his teammates (especially Midori) or the main Jewelpets are in a pinch.
- Brainwashed and Crazy: Kaiser mind-breaks him into evil in episode 48 by convincing him that his brother hates him.
- Calling Your Attacks: All of his attacks have "BURNING" attached to them. This also doubles as a Shout-Out to his role as Kouta Azuma (AKA Fighter Roar).
- Captain Oblivious: He completely ignores Midori's feelings of rivalry and inferiority, even though Midori all but slaps him in the face with them.
- Colourful Theme Naming
- Curtains Match the Window: Red eyes and hair.
- Declaration of Protection: During the incident where Midori was left alone in the forest, he yelled at the mountain to give him back to him and that he'd never leave him alone again.
- Decoy Protagonist: Because he's The Leader, and the first to introduce himself.
- Deus Exit Machina: Because he's the strongest member and immune to Coal's clouds, he's frequently away from the group and their adventures and only shows up when things are really desperate for them. The in-story reason is that he is training somewhere.
- Eleventh Hour Superpower: Synchs with Angela to create his Jewel of Fate in episode 51.
- Evil Costume Switch: Episode 48.
- Exposition Diagram: He takes the time to detailedly explain the situation on Earth to the Jewelpets (and the audience) through some type 2 pictures.
- Fearless Fool: No matter how impossible the foe is, he'll just charge head-on WITH BURNING PASSION AND LOVE FOR JUSTICE!
- Fiery Redhead: Red hair and a personality to go with it.
- Fireball Eyeballs: Occasionally sports these, in case it wasn't obvious already.
- The Fool: He's so optimistic and self-assured that he's too unaware of his failings for Coal's magic to affect him.
- Foreshadowing: The Deco Stones have no clue what his Jewel of Fate might be, but the audience gets hints as early as episode 15 by watching his interactions with Angela which are parallel to the other, more certain relationships.
- Red Herring: Since he interacts more frequently with Ruby than the other Jewelpets, some might think she is bonded to him.
- For Great Justice: He loves to rant on and on about justice.
- The Friend Nobody Likes: His teammates and the Jewelpets are annoyed by his personality, and start resenting him when they hear about his story with Midori.
- Genre Refugee: He's a purposefully over-the-top Shōnen hero stereotype in a show for little girls (although said show can easily be accused of Genre-Busting).
- Hot-Blooded: All the time.
- Hot Paint Job: The outfit he gets after creating his Jewel of Fate.
- Idiot Hero: He's not terribly intelectual and runs entirely on passion.
- Japanese Delinquents: His evil self in episode 48.
- Large Ham: BURNING!!!
- The Leader: A definite type III given his personality.
- Leitmotif: An action-y theme which wouldn't be out of place in an old-school Super Robot Genre anime.
- Meaningful Name: 'Retsu' means 'violent' and the 'aka' in 'Akagi' means 'red'.
- Never My Fault: Since he believes himself to be the personification of justice, he can't even fathom when things are his fault. This affects most significantly his relationship with Midori.
"I am righteous!"
- Pride: Can't apologize to Midori for leaving him in the forest, since he doesn't believe it's his fault. Refusing to admit it leads to him becoming corrupted by Kaiser.
- Red Is Heroic: His color is red and he's your (parodied) archetypal dumbass hero.
- Red Oni: To Blue Knight.
- Scarf of Asskicking: Comes with his Jewel of Fate outfit.
- Sibling Rivalry: Midori has this with him, but he has no clue.
- Theme Naming: Akagi station in Midori, Gunma.
- Training from Hell: Constantly subjects himself to this.
- Unknown Rival: He believes he has a rivalry with Blue Knight, but the latter couldn't care less.
- What the Hell, Hero?: His friends' reaction to his incident with Midori.
Blue Knight Ozaki / Blue Knight Blue
Blue Knight is the second member of the Kira Deco 5. He is very beautiful and gallant, always striving to please women. He was an idol singer before joining the team and sometimes still indulges in singing, mostly for the pleasure of Garnet. Garnet hires him as her personal butler and he serves her with all his heart. She has a crush on him although she sometimes treats him like he's below her.
He goes by the codename Blue Knight Blue and has good fighting skills with his legs.
- The Ace: Does everything he's ordered to impeccably and with a suave flair.
- Aerith and Bob: What Japanese person is legally named Blue Knight? Garnet lampshades it by asking if he's making fun of her when he tells her his name.
- Aloof Ally: He's not particularly close to anyone in the team and tends to ignore the greater good in order to help girls.
- Alternate Character Reading: Though his name is written in kanji, you're supposed to pronounce it in Engrish "Blue Knight". The regular reading would be Aokishi, which means the same thing.
- Always Save the Girl: He's never more serious than when a girl is in distress.
- Badass Longcoat: His Jewel of Fate outfit.
- Bare-Fisted Monk: Favors fighting with his legs.
- Battle Butler: He serves as Garnet's personal "sheep" in his stay in Jewel Land.
- Bishōnen: Oh so much.
- Blue Oni: To Retsu.
- Bodyguarding a Badass: Theoretically, Garnet is entirely capable of protecting herself with magic.
- Bodyguard Crush: With Garnet.
- Brainwashed and Crazy: Opal (herself brainwashed by Kaiser) turns him into Dark Knight Blue in episode 46.
- The Casanova: Pink says that he's always thinking about and chasing girls.
- Chick Magnet: Has managed to attract girls since birth, literally.
- Colourful Theme Naming
- Curtains Match the Window: Blue eyes and hair.
- Eleventh Hour Superpower: Synchs with Garnet to create his Jewel of Fate in episode 51.
- Evil Costume Switch: As Dark Knight Blue in episode 46.
- Expy: Of Hayate the Combat Butler.
- Idol Singer: His job before joining the group.
- Icy Blue Eyes
- Knight in Shining Armor / Prince Charming: He's not actually nobility, but these tropes are part of his image.
- Lady and Knight: With Garnet.
- The Lancer: Within the dynamic of the Kira Deco 5.
- Meaningful Name: His associated color is blue, and he acts like a dreamy gentleman.
- Mr. Fanservice: He's a pretty boy in servant clothes and the ED sequence has him in a Shirtless Scene with only his vest on, his jeans unbuttoned, and a finger on his lips.
- Old-School Chivalry: Subverted. While he plays up his princely image for all it's worth, he takes a pretty sexual approach in wooing girls.
- Pillars of Moral Character: The reason he stays with Garnet is Gimu; she released him from prison, so he owes it to her to stay by her side and serve her.
- Giri is present as well. He always follows through with Garnet's orders, no matter how humiliating (winning an ugliness contest) or against his nature (saving boys) they are.
- Pink Girl, Blue Boy: With Garnet.
- Theme Naming: Ozaki station in Hannan, Osaka.
- Too Many Belts: Wears belts on his legs.
- Undying Loyalty: See Pillars of Moral Character.
- Workaholic: He loves doing favours for girls and doesn't feel comfortable when they don't ask him for anything. This is the reason he turns evil; he felt that Garnet was going easy on him at the time.
- Wouldn't Hit a Girl: The prospect appalles him.
- You Gotta Have Blue Hair
Midori Akagi / Smart Green
Midori is the youngest member of Kira Deco 5. He's Retsu's younger brother, with whom he has many issues stemming from a traumatic incident where Retsu left him alone in a forest for many hours. He decided that he'd never depend on his brother again and that he'd beat him someday, but he has come to feel frustrated with his brother's never-ending achievements. He finally finds solace in his relationship with Angela and Labra, with whom he moves in.
He goes by the codename Smart Green and his best characteristic are his reflexes, though he has problems focusing.
- Always Someone Better: Feels this way about Retsu.
- Animal Motifs: Penguins; somewhat appropriate considering the Jewelpet he bonds with is the polar bear.
- Animal-Themed Superbeing: His Jewel of Fate outfit gives him Labra's ears and claws, plus Titana's tail.
- Attractive Bent-Gender: Some characters think he'd look good in a dress. Two Imagine Spots are dedicated to that notion. He's not thrilled.
- Badass Adorable
- Bare-Fisted Monk
- Boisterous Weakling
- Colourful Theme Naming
- Curtains Match the Window: The only member of Kira Deco 5 who averts this. His eyes are colored red instead of green to show his blood ties to Retsu.
- Dude Looks Like a Lady: When Pink joined the Kira Deco 5, she thought Midori was a girl because of his hairdo at the time and the fact that Midori is a commonly feminine name. Pink notes that he changed his hairdo since the incident.
- Eleventh Hour Superpower: Synchs with Labra to create his Jewel of Fate in episode 51.
- Foreshadowing: Since he hangs out with both Angela and Labra, his Jewel of Fate can be either the labradorite or the angelite. See Retsu's entry. It's the labradorite.
- Gender-Blender Name: Poor guy has to put up with a feminine name in order to fit with the Colourful Theme Naming.
- Harem Seeker: In episode 23, he feeds Charotte's honey to several Jewelpets, causing them to fall in love with him. His purpose is to defeat Retsu in love.
- House Husband: He does all the house work while staying with Angela and Labra.
- Hypocritical Heartwarming: He sees Retsu knocked out and tied up in episode 29 and acts completely outraged, surprising Pink with how passionate he is for his big bro's safety. Then he says that that's what he wanted to do to him someday, and is upset that someone beat him to it.
- Interspecies Romance: His brief fling with Charotte.
- Jerk with a Heart of Gold: He developed a jerk streak because of his superiority complex towards Retsu, but is kind towards those he cares about. He also feels troubled when he does something that gets him hurt and Retsu goes around blaming others for it.
- Kid-anova: For the duration of episode 23.
- Kung-Fu Kid: Considered a master of the art despite being 9.
- Large Ham
- Lethal Chef: Everything he cooks burns until it turns into charcoal, including milk.
- Meaningful Name: 'Midori' means 'green'.
- Never Live It Down: In-Universe. Sometimes gets mocked for the events of episode 23, specifically, him kissing a bee.
- Sibling Rivalry: One-sidedly with Retsu.
- The Smart Guy: This is his given position within the team, but his penchant for making plans based solely on his raw hatred for Retsu and which always have a terrible outcome contradict it. However, he IS capable of being the most rational member of the team at important times, as he doesn't have their limiting personality quirks.
- Spin Attack: Uses these after training with Titana.
- Tag Along Kid: Substantially younger and smaller than everybody else in the Kira Deco 5.
- Theme Naming: See Retsu's entry.
- This Loser Is You: He always gets the bad end of the stick, ALWAYS.
- Too Clever by Half: His plans to one-up Retsu usually fail in spectacular ways.
- Tsundere: In the harem episode, it's implied that this is what he'd be like in a relationship. He's also flustered when Retsu finally apologizes to him.
- What Would X Do?: He emulates Blue Knight in order to pick up girls in episode 23.
- Yank the Dog's Chain: Whenever an opportunity for him to rise above his brother presents itself, expect him to go right back to square zero by virtue of Retsu unintentionally interfering.
- You Gotta Have Green Hair
Kiichi Furano / Slow Life Yellow
Voiced by: Yasutaka Sonoda
Kiichi is the last member of the Kira Deco 5. A heavyweight, he lives a slow, peaceful life in Hokkaido until he joins the group. Kiichi is very gluttonous, with a powerful stomach that can digest anything he eats, even Sapphie's bad cooking. He is a caring and gentle guy. He is also reliable for cleaning dishes, good at sumo and an expert on Haiku. He goes by the codename Slow Life Yellow.
Professor Decorisky is Pink's aunt and the scientist who formed the Kira Deco 5 with the purpose of protecting the world from the Dark Magic's influence. She sends them to Jewel Land to search for the Deco Stones and supports them from the human world through comm links. She is also Pink's aunt.
The leader of the Decoranian, the Dark General is a mysterious man who gives Coal orders to get the Deco Stones. He appears as a man wearing a mask, and has 4 subordinates called the Four Heavenly Kings who serve him. He lives somewhere in Saitama and operates a base deep underground.
Voiced by: Kohei Murakami
Kaiser is the only human in the Four Heavenly Kings. First appearing in episode 33, he is given orders to monitor the Kira Deco 5 and plan tactics against them. Although he's a ladies' man, he's an expert spy and can determine people's weaknesses. Kaiser has impressive agility and magic skills and is well versed in disguises.
Miyuki is an old man who came to Jewel Land when he was younger and feeling in a slump. He bonded with Rald and created a Jewel of Fate with him.
Voiced by: Satomi Akesaka
Miyuki's granddaughter. She comes to Jewel Land with his Jewel of Fate to find a cure for his sore back and is taken care of by the main cast.
Talking fishes who live in their own village in Jewel Land. They have a whole culture of their own based around getting eaten by others. They're so shiny that Ruby sometimes uses them as decoration.
Voiced by: Yasutaka Sonoda
A giant chicken born from one of Sapphie's experiments. He is initially similar to Kiichi in looks, but Kijiro is much faster. He is a great cook.
- Acrofatic: Like Kiichi, he's quite corpulent. Unlike Kiichi, he is agile.
- Artistic License - Ornithology: He's a chicken that flies.
- Big Fun: Is a fat, kind, funny character.
- But Now I Must Go: He leaves after growing up, saying he needs to go find his place in the world.
- Clucking Funny: He's a chicken and mostly a comedic character (though that can be said of almost everyone in this season).
- Eyes Always Shut: His appearance.
- Feather Fingers: Well, what else would he use for cooking?
- Giant Flyer: Once he grows up. Though "giant" here is more in the sense of human-sized chicken.
- Meaningful Name: 'Ki' is for 'Kiichi', and 'ji' is written with the kanji for the number two, making him "Kiichi number two".
- One-Shot Character: Only appears in episode 9.
- Plot-Relevant Age-Up: When he collapses seemingly from illness, the main characters are prompted to go look for a cure for him. Most of them go but don't return, and some days later, Kijiro turns into a fully grown rooster, recovering from his disease that wasn't, and uses his newly acquired flying ability to go look for them.
- Super Speed: He's extremely fast while cooking.
- Supreme Chef: Makes amazing food.
- Uncatty Resemblance: As a chick, he resembles Kiichi greatly. Once he grows up, the similarity is reduced to merely having his eyes always closed.
A character from the online multi-player game "Yami Quest". She's a kind girl who gives a pep talk to Coal (as Kurotenshi) when he's in a depression.
- Bitch in Sheep's Clothing: The second episode we see her, she's seen attacking two players because they remind her too much of real life. That said, she's genuinely nice to Kurotenshi.
- G.I.R.L.: She is the Dark General in real life.
- Meganekko: A glasses-wearing cutie and is never seen without them. Bonus points for being in-universe designed by an otaku.
- Nice Hat
- Red Is Heroic: Has red eyes and is a nice girl. Since she's actually an avatar of the Dark General, it's a subversion.
- You Gotta Have Blue Hair: Dark green.
Chiari is a third year junior high school student who attends the prestigious Jewel Academy. She's straightforward, bright and always a positive thinker despite having a serious case of bad luck. She first meets Ruby at the Jewel Academy when she is opening the Jewelpet Cafe Happiness. She then decides to help her with the Cafe, serving as a waitress. Ruruka and Nene are her best friends and she has a crush on Kosuke.
- Badass Normal
- Birds of a Feather: With Ruby.
- Blush Sticker
- Born Unlucky: She has infamous levels of bad luck, seemingly cursed to trip on everything in sight. She has unwavering faith in the luck rater for telling her what level of luck she can expect for the day, despite the fact that even on a good day, she remains dangerously unlucky.
- Broke the Rating Scale: In episode 6, her luck for the day is so bad that her luck rating device gives an error instead of a number.
- The Chosen One: According to Megumina.
- Chromatic Arrangement: Pink.
- Cosmic Plaything: Holes for her to fall in spontaneously open and strange objects for her to trip on pop out constantly. Towards the end of the series it's revealed that Jewelina's little sister Megumina is responsible at least for the pits, with the purpose of making Chiari gather more happiness.
- Crush Blush: She blushes whenever she sees Kosuke.
- Curtains Match the Window: Brown hair and eyes.
- Cute Clumsy Girl
- Doom Magnet: There's one occasion where her bad luck extends to Nene and Ruruka, forcing them to fall through a hole with her. She has also exploited this in order to be alone with Kosuke on more than one occasion.
- Empowered Badass Normal: In episode 51, the Jewelpets give her their power so she can go rescue Ruby.
- Genki Girl
- Good Wings, Evil Wings: The Jewelpets's give her white feathered wings in the last episode, contrasting Sanada's.
- The Heroine / The Heart
- Idiot Hero
- The Klutz: Her tripping on random stuff is a Running Gag.
- Made of Iron: Whatever the depth of the pits she falls in, she's always okey-dokey when she reaches the bottom. She also never even sprains an ankle from the amount of times she trips on things.
- Meaningful Name: 'Tsukikage' technically means 'moonlight', though the isolated kanji are 'moon' and 'shadow'. It certainly has something to do with the Red Moon, but the full extent of the meaning remains to be seen.
- She says her parents gave her the name Chiari because they wanted her to bring happiness to people.
- Meido: Wears such an outfit while serving in the Cafe.
- No Sense of Direction: Gets lost on her way to the school building despite it being her third year in the school.
- The Pollyanna: She's relentlessly optimistic despite having a terrible amount of bad luck since she can remember.
- Plucky Girl: For all her bad luck, she's not one to get herself down easily.
- Power Gives You Wings: In the last episode, thanks to the Jewelpets' spell.
- Shrinking Violet: When she's around Kosuke. She learns to face him straight hand in the later episodes.
- Supporting Protagonist: In one episode, she says that the "real" protagonist is Ruby.
- Supreme Chef: Becomes this from working in the Cafe.
Voiced by: Ikumi Hayama
Nene is Chiari's roommate and classmate in the Jewel Academy. She is the daughter of the Department Store King and has a posh but stern personality. She takes over a leadership role when things get out of hand for Chiari and her friends and also tries to manage some of her father's businesses despite being a student. Nene is a good cook. She has a crush on Mouri.
- Chromatic Arrangement: Green.
- Cultured Badass: Oh yes. She is from a rich family, but it never stopped her for being so cool on job managing.
- Feminine Women Can Cook
- Growling Gut: Happens to her in episode 1. Ruruka thinks it's actually Chiari, but Nene confesses it's her while blushing from embarrassment.
- Hair Decorations: A green headband tied into a ribbon.
- Innocently Insensitive: Casually refers to Chiari, Ruruka and others as commoners without meaning to offend them.
- Large Ham: Sometimes, but she is a quite a softie.
- The Leader: She's usually the one to make decisions regarding the Cafe, making her a Levelheaded type.
- Lonely Rich Kid: Implied in her flashback to when she started rooming with Chiari and Ruruka. That changed quickly.
- Non-Idle Rich: She uses her knowledge gained from her parents' business to help the Cafe.
- OOC Is Serious Business: When she whips out her fan and adopts a more assertive tone of voice, something decisive is about to happen.
- Proper Lady: She's polite and keeps to herself.
- Purple Eyes: Indicating her high social status.
- The Smart Girl: Thanks to her knowledge of commerce. It allows her to bond with Sapphie.
- Spoiled Sweet: She's rich and is implied to have had a sheltered childhood, but is a pretty sweet girl, not to mention hard-working.
- Team Mom: To the entire group.
A close friend, roommate and classmate of Chiari and Nene. Always fashionable and yet full of life, she is very bright and active and loves food. She enjoys helping out Chiari and the others in managing the cafe. She serves as Labra's babysitter and friend.
Marie is in the second year of junior high school of the Jewel Academy and considers herself Chiari's rival. She is headstrong but always keeps an eye on the person she likes, specifically Kosuke. She is seen alongside Nobara.
- Aloof Ally: To Chiari and co. late in the show.
- Alpha Bitch: With a Girl Posse.
- Lovable Alpha Bitch: She becomes much friendlier to Chiari and co. in the second half of the show.
- Anti-Hero: She starts out only thinking of her goal of obtaining a Magic Gem. As the show goes on, we get more evidence of her honourable spirit, and she starts to care about others, in a very tsundere fashion.
- Bitch in Sheep's Clothing: She acts nice to Jewelpets, but inside is demanding them to hurry up and give her a Magic Gem already.
- Brainwashed and Crazy: Episode 10 when possessed by the Red Moon.
- Determinator: No matter how many times she fails or is humiliated, she never gives up searching for her Magic Gem. The Red Moon also has trouble turning her to unhappiness in episode 51.
- Everyone Has Standards: She knows stealing someone else's Magic Gem is meaningless and is horrified when the Red Moon makes her do it in episode 10. She also tries to have an actual relationship with Jewelpets instead of trying to force them to make a Magic Gem.
- Expository Hairstyle Change: In the end, with the new school year, she is shown to have parted her bangs.
- Failure Is the Only Option: She never obtains a Magic Gem (not even at the end).
- Fighting from the Inside: She's the only character who actually tries to fight the Red Moon's unhappiness when it takes her over.
- Friendly Rival: Even after becoming closer to Chiari's gang, she still says that Chiari is not really someone she respects.
- Hair Decorations: Her two ribbons.
- Heroic Sacrifice: When the Red Moon fires a beam of unhappiness in Chiari's direction in episode 51, she pushes her and her posse out of the way to take the attack. She then orders Chiari to go solve the crisis and not to worry about her.
- Hime Cut
- I Just Want to Be Special: Why she wants a Magic Gem.
- It's All About Me
- I Will Only Slow You Down: See Heroic Sacrifice.
- Jerk with a Heart of Gold: While she has a decidedly egocentric and elitist personality, she also has a certain sense of justice and is very distressed when Nobara is possessed by the Red Moon in episode 44.
- Large Ham
- Red Eyes, Take Warning: Although she's not evil, just kind of a self-centered pest.
- Reverse Psychology: She attempts to use it on herself in episode 29 by declaring to the public that she's not interested in Magic Gems anymore and becoming an ascetic. It doesn't work.
- Spoiled Brat: Subversion, as she actually puts some effort into obtaining things she wants despite her haughty personality.
- Taking the Bullet: See Heroic Sacrifice.
- Tsundere: She's a classical one in the sense that she becomes less tsun and more dere as the show goes on.
- Unknown Rival: To Chiari.
- What the Hell, Hero?: She, of all people, calls out the Cafe gang for fighting amongst themselves and making the Magic Gems lose their shine in episode 10.
- You Gotta Have Purple Hair.
Marie's loyal follower and classmate. She's constantly talking down to others for not treating Marie like royalty, though she also throws some veiled insults of her own in Marie's direction. She creates Magic Gems with Luna, Io and Alex.
Voiced by: Nozomi Sasaki
Another follower of Marie. Unlike Nobara, she doesn't fall all over herself to please Marie and is much more laid-back. She creates Magic Gems with Charotte and Aqua.
Kosuke is a first year high school student in the Jewel Academy and the most popular of the four main boys. He's a nice guy with a cool demeanor. Is good with the guitar. Chiari has a crush on him, and he roots for her to succeed.
- Badass Normal
- Blue Oni: To Takumi.
- Book Ends: The myth of his smile bringing girls happiness is talked about exactly twice - on the first and last episodes.
- Chick Magnet: He and the rest of the boys are immensely popular with girls.
- Cloudcuckoolander: His non-sequiturs involving food and useless trivia make him give off this vibe.
- The Comically Serious: You'd never expect such a serious-faced guy to give you non-sensical life advice based on food.
- Evil Laugh: Lets out one in episode 52, made memorable by the exchange immediately preceding it.
Chiari: I came to bring back laughter into your heart!
Kosuke: Fair enough. In that case, I will laugh for you, Chiari.
- Four-Temperament Ensemble: Phlegmatic.
- Good Wings, Evil Wings: He sprouts demonic wings in the second stage of his possession. In the last episode, they contrast with Chiari's feathered white wings.
- Ice-Cream Koan: Good luck trying to apply his advice to real life. But the characters apparently get something out of it.
- The Leader: Of the four boys.
- Love Interest: To Chiari.
- Nice Guy
- Obsessed with Food: He seems to always be thinking about food, and frequently uses food as metaphors for his outlook on life.
- One-Winged Angel: The Red Moon makes him fuse with a plant-thing in order to fight Chiari in the last episode.
- Red and Black and Evil All Over: The second stage of his possession by the Red Moon.
- Red Eyes, Take Warning: Averted.
- When She Smiles: There's a legend on campus that if he graces a girl with a smile, she will experience happiness forever. As you may guess, he doesn't do this frequently.
- Word Salad Philosophy: He advises Takumi on his relationship with Angela by talking about nutrients. And with Kohaku it was "the corn that sticks to the bottom of the corn soup can". The meaning of his philosophizing is never explained.
- Your Princess Is in Another Castle: When everyone is apparently rid of Unhappiness in episode 51, it turns out he isn't yet. Sorry 'bout that, Chiari. Cue one more episode!
One of the four first year boys, Mouri excels in sports and athletics, and is a member of the school's archery club. He is rather goofy sometimes, though also very supportive of Kosuke.
Another of the four first year boys, Taira is the hearthrob of the Jewel Academy. A first year high school student who has cute looks, he is well known as the "Eternal Pretty Boy".
Another of the four first year boys. He entered the Academy as an honor student. He is very bright and gentle. He is also a master at chess, being a national top player and champion.
Voiced by: Chinatsu Akasaki
Ryouko is the head of the school newspaper. She's driven by wanting to make people feel happy when they read her articles. She forms a Magic Gem with Rossa, who she encourages to work more for her own sake instead of that of others.
- School Newspaper News Hound: She helps the gang in the elections episode so she can have something interesting to write about. That said, she's much more honourable than Junko of Sunshine.
Chiari and co.'s homeroom teacher. She's a lively, emotional woman who is easily moved by the friendship among her students. She's well-loved by her students. She has a penchant for flowers and bonds with Sapphie over them.
Apel is the vice-principal of the Jewel Academy. He fancies himself a guardian angel of his students who watches over the collection of the Magic Gems, but he's considered irrelevant by everyone, even Jewelina. Creates a Magic Gem with Rald.
This guy is the owner of the Rock Cafe, popular with the boys of Jewel Academy. He's quiet and contemplative, and looks like he was plucked straight out of the Woodstock festival. Do not confuse him with the Master from Sunshine
Voiced by: Ao Takahashi (Twinkle), Yuko Minaguchi (Sunshine), Nozomi Sasaki (Kira Deco), Aki Toyosaki (Happiness)
Jewelina is the queen and God of Jewel Land in Twinkle
. She is the most powerful magician in Jewel Land and created the Jewelpets a long time ago from the positive traits of humans. She also created the Jewel Star crown and the Jewel Star Grand Prix. She was the one who sent Fealina to Earth, where she met the man who'd become the father of her children. Alma thinks Jewelina is responsible for Fealina's death and wants to take revenge against her.
, she remains the supreme ruler of Jewel Land, with much more emphasis put on her maternal status towards the Jewelpets. She's fairly immature and can be over-dramatic, but takes any threat to Jewel Land quite seriously.
In Kira Deco
, Jewelina created the Jewelpets through the Mirror Ball. She likes to dance, doing the Go Go dance together with the Jewelpets. However after the Mirror Ball was destroyed and the Deco Stones were scattered all over the planet, she turned to stone due to sadness.
, Jewelina is the young ruler of Jewel Land and also the Headmaster of the Jewel Academy, who gave Ruby and her friends the Magical Jewel Box. She assigned Ruby to make friends and to open a Jewelpet Cafe right beside the cafeteria. She is also concern about the Red Moon incident and investigates on how to stop it.
- An Ice Person: Sunshine as the Dark Queen.
- Attack of the 50-Foot Whatever: Turns huge in the final episode of Sunshine to finish Ruby and co. once and for all.
- Beauty Mark: Sunshine!Jewelina has one under the corner of her left eye and she indeed fancies herself a tragic person. The school maid has one in the same spot; it's a clue that they are the same person.
- Big Bad: Sunshine, albeit only for the last four episodes.
- Big Good: In general.
- Brainwashed and Crazy: Sunshine, by Dark Magic.
- Bring Him to Me: Sunshine. The Dark Queen calls Mikage to the throne room to sing her a song, allowing him to figure out her weakness.
- A Child Shall Lead Them: Happiness.
- Christmas Cake: Being called old is partly what sets her off as the Dark Queen. It may sound petty, but this is Sunshine we're talking about.
- Crystal Dragon Jesus: Given the Confessional scene in Sunshine, Jewelina probably takes a great deal of inspiration from Christianity.
- Did You Just Punch Out Cthulhu?: On the receiving end in Sunshine.
- Drama Queen: Sunshine.
- Dumb Blonde: Sunshine. Changes to Blondes Are Evil as the Dark Queen.
- Era-Specific Personality: Serene and fair in Twinkle, mildly ditzy Drama Queen in Sunshine, a go-go dance-loving Barrier Maiden in Kira Deco and a young blonde happy-go-lucky queen in Happiness.
- Everything's Better with Princesses
- Evil Costume Switch: Sunshine.
- Evil Is Petty: Sunshine.
- Forgetful Jones: Happiness.
- God in Human Form: In Sunshine, the plump school maid is actually an avatar of her.
- God Is Flawed: Since Sunshine, her different incarnations have had some not very magnanimous personality quirks. Twinkle's Jewelina is also slightly impotent.
- God Save Us from the Queen!: Sunshine as the Dark Queen.
- Go Out with a Smile: Sunshine. She doesn't actually die (though she seems to for a moment), but she smiles fondly when the Jewelpets engulf her in light that snaps her out of the influence of Dark Magic.
- Green Eyes: Twinkle.
- Purple Eyes: Sunshine and Happiness.
- Innocent Blue Eyes: Kira Deco.
- Green and purple are rare colors, therefore fitting for a god. Additionally, green is known as a soothing color, which suits the very pondered Jewelina of Twinkle. In Kira Deco, her blue eyes stand for Heavenly Blue.
- Hair of Gold, Heart of Gold: Everywhere but Kira Deco.
- The High Queen: Twinkle and Happiness.
- Hime Cut: Kira Deco.
- Holy Halo: Sunshine.
- Improbable Age: Happiness.
- Jerkass Gods: Sunshine. She has a streak of irresponsible behaviour and can be downright childish and self-serving.
- King of All Cosmos: Queen... Anyway, Sunshine and Kira Deco, her more fun-loving incarnations.
- Legacy Character: Keeps name and functions, but her design, personality and voice actress change every season.
- Life of the Party: Kira Deco. She's known to love dance parties. Whenever she speaks to the main cast, she begins with "WHAT'S UP PEOPLE, IS THERE A PARTYYYYYY?!", and creates Mood Whiplash in the process.
- Loud of War: The Dark Queen's weakness is acute sounds. The extremely annoying sound of the fish paste flutes is what does her in.
- Mother of a Thousand Young: Created the Jewelpets, after all. Rare good version of this trope.
- Older Than They Look: Definitely in Happiness, where she has a little sister who looks much older than her.
- Our Founder: Has a statue of herself in the grounds of Sunshine Academy.
- Pals with Jesus: Except for Twinkle!Jewelina, her relationship with her worshippers tends to be very informal.
- Physical God: She is the creator of Jewel Land and the Jewelpets.
- Pieces of God: The Deco Stones in Kira Deco contain parts of Jewelina's will or spirit or something.
- Really 700 Years Old: All of her incarnations are thousands of years old.
- Reasonable Authority Figure
- Royals Who Actually Do Something: Happiness, concerning the mysterious Red Moon brainwashing people.
- Taken for Granite: Kira Deco.
- Truly Single Parent
- Walking the Earth: Twinkle OVA, in search of the Flower of Happiness.
- Wave Motion Gun: The Dark Queen uses this in the final battle in Sunshine.
- You Gotta Have Purple Hair: Kira Deco.
Moldavite is the headmaster of the Magic Academy. In the first series, he's pretty much your average old man, and appears infrequently throughout the series.
, he's very jolly, likes karaoke and to make orders through the magical catalogue. He's often scolded or punished by Halite. Despite his antics, his magical level is about the same level as Jewelina's. He's Rin's partner. During the Jewel Star Grand Prix, he's revealed to have several siblings, all of which strongly resemble him. The difference is in the color of the clothes and some mannerisms.
- Art Shift: In Twinkle, he shifts from his usual chibi style to a hyper-realistic and rugged one on rare occasions, done for laughs.
- Ascended Extra: Has a more important role in Twinkle than in the first series.
- Camp Straight: Pink Moldavite. How do we know he's straight? He chases a girl around in a dream.
- Color-Coded Characters: The Moldavite we know is a more rounded character, while his siblings have only one facet to their personalities, hence the colorful robes.
- Dirty Old Man: Twinkle. Most obviously, his obsession with Jolly and Merry, who, by the way, are dogs. Sexy dogs, but still dogs.
- Era-Specific Personality: Tired old man in the first series and a perverted Iron Butt Monkey in Twinkle.
- Green Bead Eyes
- Flight: Always sitting on a floating ball.
- Hair-Trigger Temper: Red Moldavite.
- Hollywood Tone-Deaf: Twinkle. Because of it, being made to sing with him is a form of punishment every student dreads.
- Keet: Orange Moldavite.
- Lovable Coward: Blue Moldavite.
- Meaningful Name: His name is based on a mineral crystal found in meteorite craters.
- Miniature Senior Citizens
- Our Founder: He has several statues of himself in Twinkle, with at least one on display in the school building. Apparently they're commissioned for every birthday.
- Overranked Magician: In Twinkle, given his pervy antics.
- Prehensile Hair: First series.
- Real Men Wear Pink: Ties his beard in a pink ribbon.
- Reasonable Authority Figure
- Robe and Wizard Hat
- Senior Sleep Cycle: Falls asleep in episode 1 of Twinkle when he's welcoming the students to the academy.
- Shrinking Violet: Violet Moldavite.
- Team Mom: Blue Moldavite is always worrying that the students will get hurt.
- Wizard Beard
- You Don't Look Like You: Has a nose and longer hair in the first series. In Twinkle, he's basically a chibi.
Voiced by: Mika Ishibashi
Halite is the homeroom teacher of Ruby's class in Jewel Land in the first series. She is an expert magician who teaches the Jewelpets how to use their magic. She's also reported to from the human world through a computer.
, she's Akari and co.'s homeroom teacher. She sometimes scolds Moldavite due to his antics. Her Jewelpet assistants are Luna and Milky.
Voiced by: Atsushi Kousaka
Sulfur is one of the male teachers of the Magic Academy. In the first series he is portrayed as determined and brave. He is a supportive teacher to all the Jewelpets.
, he's the scaredy cat of the Magic Academy and has a streak of bad luck. His other self, who's a charming and confident adult version of him, appears in some episodes, though the ways through which he appears vary from episode to episode. He's Tour's partner.
Ametrine and Trystine
Ametrine and Trystine are minor charaters and the owners of Jewel Land's Magic Shop. They are identical twin cats with golden colored fur and wear purple Arabian-style clothing, cream colored capes and crowns. Their heterochromic eyes are arranged differently (Ametrine's left eye is purple while her right eye is red and Trystine's are reversed). They give the Jewel Pod and the Rare Rare Drops (a candy that allows Jewelpets to speak human language) to Ruby, in Twinkle
. The twins have good knowledge of magic, but not to the extent of the teachers of the Magic Academy. Tametorin possesses a Jewel Pod, which is used to browse spells. The twins appear in episode 14 of Kira Deco
Voiced by: Nozomi Sasaki
Avenue is the waitress of the Strawberry Cafe. She is a pink rabbit wearing a pink waiter's outfit with strawberries. She is rarely seen in the series, and is not an important character. Avenue has one appearance in Twinkle
and two appearances in Kira Deco
Voiced by: Mana Ashida
The daughter of the rulers of the Sweetsland Kingdom, Mana is celebrating her seventh birthday. Despite her high class upbringing, Mana wants to be a manga artist. She loves cake and dancing. She wields a crown that allows her to collect magic from the Sweetspets and use it.
Duke Creme de Brûlée
Voiced by: Hiroki Shimowada
The young duke of the Sweetsland Kingdom, who wants the whole kingdom for himself. He wants to marry Mana in order to attain his goal, but she turns him down, spurring him into trying more violent measures.
A nobleman of Sweetsland with a cartoony design. He's a loyal servant to Mana and her family. He also suspects Park, albeit without being antagonistic towards him.
The King and Queen of Sweetsland
are magical pets named after sweets. They are usually present in Jewel Land during the holidays, performing their role to spread love and joy each Christmas. They live in a kingdom named Sweetsland, which is themed after sweets and desserts.
All the Sweetspets have these tropes in common:
The Sweetspet of sakuramochi. She's a pink brown bear with leaf decorations on her head and a body made of sakuramochi (she also smells of it). In her debut in Sunshine
, she is substituting Santa Claus in delivering gifts to the denizens of Jewel Land. She's a bit of an airhead, not knowing how to do her job until Ruby and her friends help her.
In episode 18 of Kira Deco
, Sakuran is visiting Jewel Town when her body suddenly turns into hard candy, destroying the teeth of anyone who tries to eat her. Ruby and co. try to help her regain her fluffy texture.
She's a major character in Sweets Dance Princess
and has an appearance in Happiness
Gumimin / Park
The Sweetspet of gummy candy, he's a fennec fox with gummies for ears and tail. He debuts in Sweets Dance Princess
. The duke attempts to throw a cannonball at Sweetsland's castle in order to thwart Mana's party, and from it pops this young Sweetspet. Not knowing who he is, Ruby dubs him Park and becomes close to him. However, the duke is not through with his plans for Park.
The Sweetspet of eclair, she is a yellow Rex rabbit with eclair ears.
Voiced by: Miyu Matsuki
The Sweetspet of macaron, she is a pink, long-earred Holland lop with a macaron-like tail.
Voiced by: Asuka Ogame
The Sweetspet of melon bread, she is a yellow poodle with melon bread ears.
The Sweetspet of donuts, he is a brown hamster with donut-like ears and tail.
Voiced by: Megumi Mukai
The Sweetspet of waffles, she is a yellow flying squirrel with waffle-like flaps on her arms and a waffle hat.
Voiced by: Mana Matsufuji
The Sweetspet of pudding, she is a yellow and green common squirrel monkey with a pudding-like head.
Maco, Kaco, Roco and Coron
Voiced by: MAKO (Maco), Asuka Ogame (Kaco), Marie Miyake (Roco), Saki Fujita (Coron)
The Sweetspets of macarons, they're a group of quadruplet Roborovski hamsters with macaron ears. They work for the Duke in Sweets Dance Princess
Voiced by: Marie Miyake
The Sweetspet of ice cream, he is a brown colored Asian black bear with chocolate ice cream ears. He works for the Duke in Sweets Dance Princess