Sonic Team is a Japanese video game development team and a subsidiary of Sega, founded in 1990 by Yuji Naka and Naoto Ohshima and headed by Eigo Kasahara since 2008. The team was formed with the express purpose of creating a mascot for Sega to compete directly with Nintendo's Mario. The studio was initially composed of 15 staff members, called Sega AM8, and these 15, with the leadership of Oshima and Naka, produced the original Sonic The Hedgehog for the Sega Genesis. The game was an instant success and instantly propelled Sega to being one of the top video game companies in the industry. Sega AM8 later renamed itself after their Breakthrough Hit, calling itself Sonic Team.
As suggested by their name, they are best known for creating and developing the Sonic the Hedgehog series. Sonic Team works directly on the main series console games and supervises development on spinoffs and handheld titles in the series developed by other companies.
Games and game series produced by Sonic Team:
- Billy Hatcher and the Giant Egg
- Burning Rangers
- ChuChu Rocket
- Feel the Magic
- NiGHTS into Dreams
- Phantasy Star (Online onward)
- Puyo Puyo series (Puyo Puyo Fever onward)
- Samba de Amigo
- Sonic the Hedgehog series