A kid named Billy has a profound weight problem from eating too much. However, while things seem hopeless, his Uncle Rico decides to help him by making him exercise on the Super Treadmill a few minutes for each day of Novtober. As the workout program progresses, there seems to be more to him than meets the eye.
The game features Billy running on the titular treadmill. The goal is to run a few minutes each in-game day until he becomes thin. However, furniture and other objects are quickly dropped on him, plus the treadmill's speed or direction changes frequently. While nothing dropping on Billy straight up kill him, falling off the treadmill results in having to restart the level.
This game provides examples of:
- Acrofatic: Even at his highest fat levels, Billy can run fast and jump high.
- Alternative Calendar: Events take place during the 28-day month of Novtober.
- Antepiece: Each level starts by showing a new gimmick which is later used in more complex situations.
- Be Yourself: By Day 17, Billy no longer cares about his weight or the competition, and if he decides to lose it, he'd rather eat healthily and exercise than use the Super Treadmill. Of course, his Uncle Rico is hell-bent on making Billy lose weight on the treadmill...
- Boss Battle: On Day 28, Uncle Rico decides to attack Billy with his charging ability as a last-ditch effort to get him to lose weight on the Super Treadmill.
- Cartoon Bomb: Such bombs explode with a typical "BOOM" which stuns Billy if touched.
- Cool Uncle: Uncle Rico has several sport accomplishments under his belt and is supportive of Billy's attempts at getting thinner. It turns out later on that his motives for helping Billy are not entirely selfless, though.
- Fictional Holiday: Novtober 10th is St. Burger Day, while Novtober 19th is Jelly Day.
- Goomba Stomp: Stomping on dogs kills them. This is also how to defeat Uncle Rico on Day 28.
- Here We Go Again!: Each day effectively repeats a cycle - Billy starts fat, exercises and loses weight, becomes fit and thin, then the next day he's fat again.
- Hourglass Plot: The ending shows Billy having finally lost weight, while Uncle Rico becomes obese.
- Infinite Supplies: Uncle Rico seems to have an unlimited amount of furniture and vehicles to drop.
- Interface Screw: Occasionally TV static and glitches obstruct the screen.
- Made of Iron: No matter what Billy gets hit by, he just gets stunned for a few moments. The only way to lose is dropping off the treadmill.
- Pain-Powered Leap: Billy leaps high into the air after landing on cacti or getting squished by furniture.
- Personal Space Invader: Brown dogs bite Billy and stick to him, making him have to shake them off by hitting left and right repeatedly.
- Retraux: Turned Up to Eleven. Not only does the game have a simple palette and artstyle, but it also slows down and fuzzes up when too many objects are on the screen, and occasionally even "disconnects from the video port"!
- Scoring Points: 10 points are earned each second and you get a few hundred points when you get a Powershake, but they don't do anything.
- Serial Escalation: The training become more ridiculous each day. From days 1 to 10, we are gradually introduced to the following: furniture, cacti, dogs, bombs, cars, trucks and tanks.
- Shout-Out: The Uncle is named Uncle Rico.
- Slippy-Slidey Ice World: Day 9 fits the role of your typical snow level, as the obstacles dropped are mainly fridges, snowmen, and ice cubes.
- Thinking Out Loud: Uncle Rico does in Day 24, summing up his true motive:Rico: That stupid boy is going to make me lose the bet! I can't afford to lose, the price is too high! I'll make that boy super thin, even if I have to get on that treadmill myself! HAHAHAHAHA!
- Training from Hell: The Super Treadmill. It involves jumping over literal tons of furniture on a fast treadmill. Though it's only a few minutes each day.