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Ghetto Name

I worked in child support enforcement and the names I encountered were ridiculous and Exhibit 1 in legislation to not allow crackheads to name their children without help. We had Beautifull (yes 2 lls) with a half sister SoFine. There was Dwaynesha; Na’ausha (father Nathaniel); interestingly Na’ausha was a twin with a brother Nathaniel, Jr, which blood tests revealed to not be in fact Nathaniel Jr, so the twins had different fathers — CLASSY.
Anonymous commenter, Stuff Black People Hate

The polar opposite of Preppy Name — but somehow, they're not that different...

Over the last 30 years of the USA's history, a trend has cropped up among the country's poor — many of whom are ethnically (west-)African. Many of the USA's poor now have weird and wonderful, nigh-Sue-ish names. Many of said names are oddly and perhaps intentionally misspelled, not to mention unusually pronounced, and grandiose. The media finds this endlessly amusing, and names like this are now firmly tied to the USA's stereotypes about its poor.

The USA has several rather exclusive subcultures separated by 'racial' distinctions so expect poor people of pan-European and generically-African descent to have rather different names (the USA's pan-Euro poor tend to have more plain, but no less strange and silly-sounding, names like "Cletus" and "Billy Bob"). If you see anyone with a name like "Sha'quayla Joniqua LeBrontayyy" in a comedy, she's almost automatically an Acceptable Target — quite probably an obese Sassy Black Woman with multiple kids who serves as an attempt at Plucky Comic Reliefand sometimes not even that.

This style of naming is a Truth in Television, as a lot of Americans can attest — but it's not usually as exaggerated as seen in fiction. Different people have different standards — and to some people, a name may seem "ghetto" when really, it's just an unfamiliar name. Names that are explicitly drawn from, say, Arabic (e.g. Jamal, Kareem, Ayesha) or an African tongue (e.g. Kwame, Kwesi) would not count, for instance. But if it's something the parents clearly made up or saddled with an "inventive" spelling, it would. Much the same applies to actually European names (e.g. Schmidt, Ricci, Kerensky) versus customised European names (e.g. Shmitt, Ritchie, Krenzki) or names that merely sound European (e.g. Apple, Bookre, Faramir).

For the USA's darker-skinned citizens, this trend has its origins in the civil rights movement of the '60s, which saw an attempt by some of the country's 'blacks' to 'reclaim' their African names and reject 'white' (European) names and surnames given to and adopted by their ancestors. It must be understood that virtually all of these names were from the (pre-'civil rights') days when 'black' citizens were second-class citizens compared to Anglo-Germanic and even Mediterranean-Slavic Europeans. Furthermore, many of their surnames came from an earlier time, when the vast majority of the country's ethnic-African people were legally-sanctioned slaves. Though the result of many African-Americans consciously choosing non-European given names for their children is clear to see (as per this trope), the incidence of 'name reclamation' is harder to judge. It's worth noting that most of the USA's ethnic-Africans did not assume new family names - the admixture of the country's African, as with its European and Latin-American, people means that very few of the country's (African) folk can be said to come from any one place or be of any one people other than that of the USA.

A possible subtrope of Who Names Their Kid "Dude"? and Unfortunate Names and Unfortunate Implications, if the name is outlandish enough.


Examples

Live-Action TV
  • Angry Boys' awesomely named Lasquweesha, Shwayne and D'Anthony send this up brilliantly, whilst all still sounding (scarily) believable.
  • Selfie has Charmonique (although averted with her son, Kevin), the receptionist. In the pilot, Henry asks Eliza if she knows Charmonique's name (Charmonique knows hers, and the two see each other every day in the morning). Eliza does not remember, and when Henry tells her, she says "In my defense, that's not a real name." Cue an offended noise from Charmonique.
  • Mad TV's Bon Qui Qui skits.
  • Reality Television is notorious for these; the more ridiculous name the black contestant has, the grosser the stereotype she will be. Examples are Omarosa Manigault-Stallworth from The Apprentice and NaOnka Mixon from Survivor — and it turned out in the last episode that NaOnka's mother is named Zena.
  • Saturday Night Live: Finesse Mitchell's character Starkisha. He has a whole bit about Ghetto Names here.
  • Martin's crass neighbor Shanaenae.
  • Parodied on Mind of Mencia where the concept of Immigrant/Minority baby names are mostly based on Line of Sight Names such as "TopRamenisha," "USNavy"note , and "Shi-thead"note .
  • On 30 Rock in the episodes "Queen of Jordan" and "Queen of Jordan 2: The Mystery of the Phantom Pooper", Angie has a Gay Best Friend named D'Fwan. This proves that the 30 Rock writers are geniuses, because this name manages to sound both ghetto and incredibly Camp (which D'Fwan is).
    • This is used for puns when he makes his own wine, D'Fwine that you should d'fwink responsibly.
  • Jocelyn Jee Esien's sketch show Little Miss Jocelyn featured "Sharonisha", a lower-class "chav" London schoolgirl.
  • Key & Peele's East/West College Bowl skit. And its sequel. The names start out as the normal version of this trope, becoming more and more exaggerated as they go on until they're the most ridiculous names imaginable. Also note D'Jasper Probincrux III, who manages to blend this with Preppy Name.
    • Let's not forget the pelvic-thrusting celebration fouler that is Hingle Mc Cringleberry out of Penn State!
    • The sketches are an exaggeration of a somewhat recent trend in the names of black football players — many NFL pros, such as Knowshon Moreno, Marshawn Lynch, and D'Brickashaw Ferguson, wouldn't be out of place in those lineups.
    • Inverted in the duo's "Substitute Teacher" sketch where the title character, a Stern Teachernote  straight from 20 years at inner-city schools is so used to this trope that, with a classroom full of bored suburban white kids, he pronounces names like "Jacqueline" and "Blake"(with three syllables) as if they were examples of it, then gets confrontational with the kids when they gently correct him.
  • Verquonica, the second machine in the SNL sketch parodying Starbucks' ads for its Verismo machines.
  • Orange Is The New Black uses this for characterising several Rounded Characters rather than the expected Acceptable Targets:
    • Subverted by Taystee, a poor black woman with this kind of name - but it's actually a nickname for the more normal "Tasha". This doesn't stop someone comparing her name to a snack cake, though.
    • Subverted in the case of Crazy-Eyes, who acts like a stereotypical, googly-eyed ghetto criminal and is only known by her nickname. Eventually her real name is revealed as Suzanne as she's actually from a middle-class background rather than poor.
    • Poussey. She is given the obvious Malicious Misnaming "Pussy", once standing up to someone by reminding them "[Poussey]'s a real place in France where my Dad was stationed and where kings were born and shit".note 
  • Used in passing in Community, when Dean Pelton tries a money-saving scheme that involves texting only black students. He accidentally texts a French student named le Bron.

Film
  • LaFawnduh from Napoleon Dynamite.
  • Groans and eye-rolls were to be had when Loretta Divine's character in Crash, whose only trait was being a Sassy Black Woman, said her name is Shaniqua Johnson. Not only was the character annoying, but "Shaniqua" is usually the default stereotypical name when someone invokes this trope.
    • Probably deliberate, as she's introduced talking on the phone to an angry customer who feels her name justifies his negative opinion of her.
  • Dissected and analysed in Freakonomics. A surprising inversion was of two brothers, Winner and Loser Lane. Loser, who now answers to 'Lou', grew up to become a successful police sergeant. His brother Winner, on the other hand, wound up behind bars.
  • Yonica Babyyeah, a Middle Eastern pop idol in War, Inc. Subverted in that she turned out to be not only Caucasian, but the long-lost daughter of John Cusack's character.
  • Bebe's Kids has Jamika, Kahlil, LaShawn, Pee Wee and Dorthea. Lampshaded in the scene where Leon, Kahlil and LaShawn are looking for novelty license plates with their names.
    Leon: Found mine!
    Kahill: How come we can't ever find our names?
    LaShawn: Yeah, I know four girls named LaShawn. How come we don't have a license plate?
  • Rare male examples: main characters Durell (pronounced Darrel) and LeeJohn in First Sunday. The latter was named because his mother was seeing two men, Lee and John, and since she didn't know who the biological father was, called him LeeJohn.
  • Evoked by Upgrayedd and names like Judge Hank BMW in Idiocracy.
  • In Ted, when John is trying to guess Ted's new girlfriend's name, he runs through a list of stereotypical white trash names with hilarious speed. When he exhausts the list, he asks if it was any of the previous names on the list with Lynn at the end.

New Media
  • The Onion once put together a chart (that was Actually Pretty Funny) of the most popular baby names by ethnicity. Among the "black" entries: "Propecia and Sinutab"

Literature

Stand Up Comedy
  • Finesse Mitchell has a bit about this, with hypothetical names such as Escalade (pronounced Es-ca-LA-day), Vaseline (VAZ-lin) and Gonorrhea (Go-NOR-ia). In another bit he actually discusses how Finesse is not his stage name, his mom was either going to name him that or Hairdresser.
  • After observing, regarding Our Gang, how he's never run into a black person named Buckwheat, Eddie Murphy riffed on what siblings and cousins might be in that branch of the family, all following the breakfast-cereal theme, down to Trix, who's a prostitute, and the gay brother Lucky Charms.

Video Games

Web Original
  • The video sharing website Vine has a video with ghetto names that are actually brand names, like Degree (pronounced De-gree-ay), Polynesian and Lifesavers (pronounced Lifaysaviars).

Western Animation
  • Dijonay from The Proud Family. She and her sister Tabasco are named after spices.
    • Penny's Latina friend La Cienega Boulevardez (named for La Cienega Boulevard), as well as her parents Felix and Sunset, are a road-based example.
  • Leshawna from Total Drama Island, although her cousin has the more over-the-top name "Leshaniqua."


Gender-Blender NameNaming ConventionsGiven Name Reveal
Getting Crap Past the RadarAdministrivia/No Real Life Examples, Please!Gonk

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