Sly Cooper: We're friends! Equals!
Dr. M: Then why is it called "the Cooper Gang", you self-centered ego-maniac?!This is when someone names his team/group after himself. Sometimes justified in that the group namer is the most famous member, but sometimes it's just a point of self aggrandizement. And sometimes it won't even be noticed by the namer. Note this doesn't include "X and the Ys" names unless Y is very strongly related to X which would be Face of the Band, or instances like The Mighty Ducks where they named the team after someone else, in that case, to get that someone to sponsor them. Sub-Trope of Meaningful Rename. Compare Egopolis, Conspicuous Consumption and Airstrip One.
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Anime & Manga
- In BECK, when the main characters are trying to come up with a name for their band, lead guitarist Ryuusuke spends a moment on the floor writing ideas. When he's finished, he holds it up proudly, and every suggestion contains his name, like "The Ryuusuke Experience" and so on. Of course, no-one was impressed, though the fangirls that hang around them were amused.
- Dragon Ball Z has the Ginyu Force, named after Captain Ginyu. Then it turns out as of Dragon Ball Z: Resurrection ‘F’ that the overall space pirate military organization they serve as mercenaries for is actually called the Freeza Force, named directly after its young emperor.
- In One Piece, the group of pirates the series follows is called the Straw Hat Pirates, even though Luffy, the captain, is the only one who wears a straw hat. This goes for most other pirates, who are either named after the captain (Whitebeard Pirates, Kidd Pirates, Buggy Pirates) or an attribute of the captain that no other crewmember has (Spade Pirates, Red-Haired Pirates, Firetank Pirates). Less often, a pirate crew has a name that actually covers the whole crew rather than just the captain.
- Haruhi Suzumiya: Haruhi's SOS Brigade doesn't look like this... until you expand the acronym and find that the second S stands for Suzumiya.
- In Azumanga Daioh, Yukari has the class separate into two teams for a game of dodge-ball. Naturally, she's the leader of one of the teams, named "Team Yukari".
- Shaman King has Ren's team — which he named Team "The Ren".
- Shinta Fukuda from Bakuman。 likes to refer to the group of mangaka protagonists trying to get published as "Team Fukuda". He first tried to go for "Team Niizuma" after the fact that, albeit quickly, he, Mashiro and Nakai worked under Niizuma, but quickly changes it to the current form when talking to Mashiro on the phone.
Fukuda: You're already part of Team Niizuma- I mean, Team Fukuda.
- Mr. Fantastic named the Fantastic Four and himself simultaneously. Their Evil Counterpart, the U-Foes, are named after the member whose idea it was to get bombarded with cosmic rays in the first place: Simon Utrecht, alias Vector. It's important to note, though, that this was Ironclad's idea.
- Among the New X-Men groups, one member was codenamed Hellion, and the team advisor chose the name... the Hellions. A different member lampshades this: "Hey, did we just become Hellion and the Hellions?"
- The X-Men themselves, with Charles Xavier, aka Professor X. He swears he didn't name them after himself, but after the X-gene.
- Mr. T and the T-Force
- Archie Comics
- Archie named his rock 'n' roll group "The Archies". Reggie suggested re-naming the group "the Reggies". And Veronica, whose ego can sometimes match Reggie's, also nominated her own name once.
- That Wilkin Boy features Bingo's band the Bingoes, who were just Expies of the Archies.
- Blue Devil Annual #1 had several supernatural-themed characters team up. At the end, the Creeper suggests they be a regular team called "The Creeper's Spirit Squad". Which everyone thinks "the stupidest idea I've ever heard!"
- Would you believe that the Incorruptibly Purely Pure and Humble Superman has one? Ladies and gentlemen, introducing Team Superman. The Supermen of America don't actually count for this trope despite the name since they were Lex Luthor's idea. Nice job creating your own enemies, Lex.
- Batman as well, before Batman Inc. "franchised" the idea, there was the Batmen of All Nations in Pre Crisis times. Though only one of them was called Batman.
- The Sinestro Corps in the Green Lantern, which could have been called the Yellow Lantern Corps, but was instead named after its founder. Oddly enough he didn't come up with the name on his own but rather was given to him by Booster Gold, who was distracting Sinestro by claiming to be his biggest fan in the future and a member of the "Sinestro Corps"...
Films — Live-Action
- Casino Royale (1967): Once James Bond becomes head of MI6 after the previous M gets offed, the very first thing he does is rename all his agents, male and female, James Bond 007 as a ploy to confuse the enemy.
- In Ocean's Twelve, the main cast is upset that they are being called "Ocean's Eleven" because the name is centered on Danny Ocean. This example is unusual in that it wasn't Danny who came up with the name.
- At the end of Hot Tub Time Machine, it's revealed that Lou has used knowledge from the future to get rich. He also founded the band Motley Lou.
- Invoked in Harry Potter and the Order of the Phoenix: When Harry's secret group of students was caught and brought before the headmaster, Dumbledore claimed responsibility for the whole thing, noting how their charter specifically read "Dumbledore's Army, not Potter's Army".
- Starship Troopers states that this is a typical naming theme for Mobile Infantry companies, using the commander's name with some Added Alliterative Appeal to produce examples such as Rasczak's Roughnecks. Though when Rasczak buys a farm and Sergeant Jelal takes charge he vetoes an attempt to rename the company "Jelal's Jaguars" out of respect for the old man. It ends up "Rico's Roughnecks" when Rico make lieutenant.
- Hammer's Slammers are a mercenary company under the command of Colonel Alois Hammer.
- Collegium Chronicles: When the Kirball teams first formed, the students tried to name the teams according to this trope. The instructors promptly stomped on that, saying that the teams were meant to continue after the team captains went into Whites.
- The CoDominium has Falkenberg's Legion, which consists of troops who followed Colonel John Christian Falkenberg when he was drummed out of the Line Marines.
- I Love Lucy: When Lucy and Ethel try to name their new dress shop, they decide to combine their names but can't settle on which one sounds better; Lucy Eth or Ethel Lu (a clever reference to Desi Arnaz and Lucille Ball's production company Desilu). Another episode has the Ricardos and the Mertzes buying a diner and then each person wanting to name the diner after themselves.
- In Angel, there's Angel Investigations, and when he leaves, the group all try to name the group after themselves, but decide to keep the original name.
- Happy Days
- A somewhat similar bit occurs after Arnold's burns down, and Al & Fonzie are preparing to reopen. (Fonzie has invested his life savings.) Al wants to call the new establishment Big Al's, and Fonzie wants to call it Fonzie's. The finally compromise and call it... Arnold's.
- Also from Happy Days, fictional bands "Johnny Fish and the Fins" and "Leather Tuscadaro and the Suedes".
- In Monk, Randy Disher's garage rock band was called "The Randy Disher Project". Later, after temporarily quitting his day job, Randy tries to get the band back together, but they voice their dislike for the name. When they try to suggest a more neutral name, he keeps insisting on "The Randy Disher Experience".
- The Big Bang Theory
- Sheldon tries to get Leonard's app development team to name the app after himself, twice. The first time Sheldon uses an acronym and the second time he spells his name backward.
- In another episode the guys team up to help Sheldon get over his fear of public speaking, comparing themselves to the X-Men. Sheldon thinks that "Since I am Sheldon Cooper, you shall be my C-Men."
Monica: Go, Team Monica!
Monica: Okay, we'll think of a name later.
- The Colbert Report: Stephen Colbert mocked this, claiming to have had a band in the eighties called "Stephen and the Colberts".
- An episode of Hercules: The Legendary Journeys had the characters founding the Olympic Games. When they're trying to come up with a name, Salmoneus suggests "The Salmoneus Games." No one is amused.
- This trend is the source of humor in The Kids in the Hall sketch about the three-man garage band "Rod Torkelson's Armada Featuring Herman Menderchuk".
- The Wallace and Ladmo Show created a Fake Band called Hubb Kapp and the Wheels, who actually landed a record contract before deciding they'd prefer to stay in Phoenix and do local TV.
- Bon Jovi, named after lead singer Jon Bon Jovi (or Bongiovi, to give his actual family name, which is pronounced exactly the same way). SNL did a sketch about this.
- Van Halen, named after brothers Eddie (lead guitar) and Alex (drums), inspired by Santana, below.
- Daughtry, formed and fronted by American Idol season 5 finalist Chris Daughtry.
- Alice Cooper. Actually a subversion, as "Alice Cooper" was simply a name the band members happened upon while playing with a ouija board. Vincent Furnier didn't adopt it as his actual name until he left the band.
- Also subverted by Blondie. Although Debbie Harry had often been called "Blondie" prior to the band being formed, the name technically referred to the entire band and not just to her.
- Dio (Ronnie James Dio et al.)
- Meat Loaf Soul aka just Meat Loaf.
- Maybe Marilyn Manson.
- Similar to the Alice Cooper example in that the name refers to both the group and the stage name of the lead vocalist. The band was originally called Marilyn Manson & The Spooky Kids.
- Santana, named after lead guitarist Carlos Santana.
- Bill Haley And His Comets (cf. Halley's Comet).
- The Beatles used in their early years both "Johnny and the Moondogs" and "Long John and the Silvermen" (referencing Long John Silver).
- Ben Folds Five (a trio).
- Selena Gomez and The Scene. Note that "The Scene" part comes from the fact that Selena has been called a "wannabe scene" and thus ONLY refers to Selena. Selena actually wanted to form a band with a band identity, a la Paramore; it was her label that wanted her name in the group's name.
- In a similar fashion to the above, Marina & the Diamonds is often mistaken for this. The "Diamonds" part refers to her fans.
- Rainbow was originally referred to (it's even on the first album's cover) as Ritchie Blackmore's Rainbow.
- Dave Matthews Band
- Florence + the Machine - Florence Welch and Isabella "Machine" Summers (they started as a duo, but eventually got more bandmembers, though the songs are usually written just by them - or just Florence and another person)
- Michael Monroe's band is called... Michael Monroe.
- Von Hertzen Brothers. They were originally just the three brothers, but they have since added a drummer and keyboardist who are not related.
- Sade is named after the lead singer, Folasade "Sade" Adu.
- Dave Clark Five, who were unusually named after their drummer rather than their front man.
- Rather common among classic jazz groups: Duke Ellington and his Orchestra, Count Basie and his Corchestra, the Dave Brubeck Quartet, the Cannonball Adderly Quintet, the Miles Davis Quintet, etc.
- Breaking Benjamin named after the singer Benjamin Burnley.
- Semi-example: The Cleveland Browns were named after their first coach, Paul Brown, after a "name the team" contest. Brown himself preferred the name "Panthers", but someone else already had the rights to the name "Cleveland Panthers".
- The Charlotte Bobcats were named after their founding owner Robert "Bob" Jackson.
- The New York Rangers are so named because its founder was "Tex" Rickard, leading to the punny nickname "Tex's Rangers".
- Very common among mercenary groups in BattleTech. Famous examples include The Gray Death Legion (founded and led by Grayson Death Carlyle), the Kell Hounds (led by several generations of the Kell family), Hansen's Roughriders (led by Gerhard Hansen), Avanti's Angels (led by Marcus Gio Avanti, Snord's Irregulars (led by several generations of the Snord family), Wolf's Dragoons (led by Jaime Wolf, and advance scouts from Clan Wolf), etc.
- The Emperor of Mankind from Warhammer 40,000, wanting to honor his favored son Horus' accomplishments, once suggested that Horus change the name of his legion the Luna Wolves to the Sons of Horus. Horus initially refused since he was worried that might cause factionalism and strife among the Astartes. Ironically, Horus would follow the Emperor's suggestion after betraying him for the Ruinous Powers. After Horus' death, the legion name was changed again to the Black Legion, since its new leader Abaddon had lost all faith in Horus following the latter's failure and wanted to make a clean break from him.
- Super Mario Bros., unless you go with the "Mario Mario and Luigi Mario" explanation (which isn't canon according to Word of God). Lampshaded in Super Mario 64 DS in that if you were to talk to one of the Toads as Luigi, said Toad praises him and wonders if he should call him and Mario "Luigi Brothers" from now on words.
- This is the basic premise of Mario Party 2. The Mario characters create a new world that is initially named Mario Land, but each one wants to name the world after himself or herself, so they have a contest to determine who gets to name it.
- Sonic Heroes gives us Team Sonic and Team Rose. Averted by Team Dark and Team Chaotix. At the end of the game, for the sake of a Title Drop Sonic refers to them collectively as "Sonic Heroes!" You'd think he might've asked first if the others were okay with that...
- It should be noted that Sonic Adventure 2 called Team Sonic "Team Hero" instead. It's likely that the change was due to the game being called Sonic Heroes, so calling one team "Team Hero" would leave people wondering. Later, Free Riders would change the name back to Team Hero.
- Sonic Boom series goes full blown with "Team Sonic", with Knuckles tries to convert it to "Team Knuckles".
- To a lesser degree, in Sonic the Hedgehog (2006), the trio of Silver, Amy and Blaze was called "Team Silver". Though, this wasn't really official or anything.
- In Star Control II, there's a part where you can pick the name of your new coalition. Options include "The New Alliance of Free Stars", "The Concordance of Alien Nations", "The United Federation of Worlds" and "The Empire of (Insert your name here)". Hayes is a bit put off if you choose the Empire of Me option, but goes along with it.
- Attempted but failed by Deadpool in Marvel Ultimate Alliance, who attempts to name the team "Deadpool and His Lackeys!".
- During the end credits, he actually argues with the developer over the game itself not being called "Deadpool and his Inferior Friends".
- Various team names in the Fire Emblem series invoke this. For example Lyndis' Legion and The Greil Mercenaries. Interestingly the Greil Mercenaries kept that name even after they changed leadership, and the name Lyndis' Legion was the idea of one of the new recruit which produced good natured laughter... And behind everyone laughing, The Comically Serious Kent is doing a Face Palm.
- Actually called out in the Sly Cooper games. In the third game, the main villain Dr. M accuses Sly of thinking himself better than his teammates. Sly denies this, saying that he and his team are equals. M retorts that if that's true, then why are they called the Cooper Gang?
- Starcraft II has Raynor's Raiders, formerly known as Raynor's Rangers when they were upholding the law.
- Mutant League Football: as part of the deal that got superstar player K.T. Slayer, his new team and their home town changed their name for him. He now plays for the Slaycity Slayers.
- From Space Tree episode "Allon's Crib", where Allon is replaced in his trio:
pinkfrosting88: You see, Reginald is too valuable to our trio. Plus, he finally named us.
Reginald: That's right. Say hello to The Reginalds.
Allon: What the hell? How come you're named after him?
- Schlock Mercenary:
- The comic revolves around a band of mercenaries, "Tagon's Toughs", led by Kaff Tagon. At the beginning of the story, when the actual company has just been bought by new corporate owners, there's a three-way argument between Tagon, Breya, and (titular character) Schlock, who all want to name the group for themselves. Tagon wins out because he's already gotten the business cards printed.
- There's also "Pranger's Bangers", named for its commanding officer Drake Pranger, which figures prominently in one story arc.
- It seems to be the standard for a Mercenary group to be named after their captain and a rhyming and/or alliterative word, given that the next mercenary group we see, are Jude Shafter and Shafter's Shifters. All three of the leaders that have been shown doing this were pretty cocky though, so maybe it's just their egos.
- In the Avatar: The Last Airbender episode "The Drill", Sokka sees the Earth Kingdom's "Terra Team" gains a minor obsession with giving his own group a cool name. While he knows to name it after Aang instead of himself, one idea he tries to justify like this - "The Boomer-Aang Gang" — is named after his own weapon.
- Kim Possible: Team Go, a team of superheroes made up of five siblings (Hego, Shego, Mego, and a pair of twins named Wego). It's assumed that Hego named the group as he's the leader and seems to be the eldest, but Mego is the self-centered one of the group. That is not to say, however, that Hego (who is not without his personality flaws) wouldn't do such an act.
- Jackie Chan Adventures
- Jade names their group of allies "the J-Team" (which sticks). It's ostensibly after Jackie, but...
- When Finn, Ratso, and Chow finally get fed up with just being treated as mooks all the time, Finn decides to form his own gang with them, but he can NEVER settle on any suitable name, most of them all involving or inspired by his name somewhere in it.
- The Adventures of Jimmy Neutron: Boy Genius
- When Jimmy and his friends gain superpowers due to cosmic radiation, he immediately calls them the "N-Men" (as in Neutron Men), despite a couple of protests.
- In the episode where they form a band, Sheen proposes the name "Sheen and the Sheenettes".
- G.I. Joe's original founding member was Lt. (later General) Joseph Colton — code name GIJOE.
- Frisky Dingo featured Awesome X and the X-ticles, a team of well-funded badass normals. They Fight Crime.
- In Phineas and Ferb: Summer Belongs to You!, Dr. Doofenshmirtz tries this after hitching a ride from his enemies:
Justice Knight: We're gonna form a close and powerful group aiming to capture Anathar. And we will call it... THE JUSTICE CLIQUE!
- When trying to come up with a name for their Five-Man Band, Sadlygrove and Rubilax suggest "The Brotherhood of Grovy" and "Rubi and Fools", respectively. They eventually settle for "The Brotherhood of the Tofu", after the Team Pet.
- Appears again in the second season.
- In Beetlejuice, spoiled Alpha Bitch Claire names her band "Claire and the Claire-inettes."
- The Batman - Penguin sets up a team of himself, Killer Croc, Firefly, Ragdoll and...Killer Moth.
Penguin: Folks, tonight we show Gotham - and the Bat-jerks - the power of Team Penguin!Firefly: What if we call ourselves "The Gotham Gangsters"?Penguin: Team Penguin is not up for debate!
- The titular band from Jem And The Holograms stands out compared to The Stingers and The Misfits. Jem is the lead singer and undeniable Face of the Band who is a celebrity in her own right. No one thinks it's cocky or awkward in-series, though the IDW comics have Rio disapprove of the name (and Jem).
- This has become popular in Australian Politics lately, partly because of problems with registering more mundane names. Thus with seats in parliament are Katter's Australia Party, and Palmer's United Australia party. The extremist and much older (now dead) Pauline's United Australia Party is another example. All of these originate in the state of Queensland, famous for its conservative political mavericks.
- The head of the Nick Xenophon Team justified his use of this trope, saying that while he didn't like using his own name, name recognition was important in politics and his candidates would be elected on his reputation.
- Polish political stage once had a party named Ruch Palikota (Palikot's Movement), which evolved from an association called Ruch Poparcia Palikota (Movement of Support for Palikot). In 2013 they changed that name to more neutral Twój Ruch (Your Movement).
- Janusz Korwin-Mikke's new party Coalition for the Renewal of the Republic - Freedom and Hope combines this trope with Fun with Acronyms. The abbreviation of party's name in Polish (Koalicja Odnowy Rzeczypospolitej Wolność i Nadzieja) is the same as last name of its founder... KORWiN.