These are what we call the 'YMMV items.' Things that some people find in this work. We call them 'your mileage might vary' because not everyone sees these things in the same way. This starts discussions in the trope lists, a thing we don't want. Please use the discussion page if you'd like to discuss any of these items.
Complete Monster: Auric Goldfinger is such a memorable and witty villain that you almost forget that he's a criminally insane maniac. His plan involves poisoning an army barracks and the surrounding town - 60,000 people (he shrugs this off by saying that motorists kill as much in two years) - and then detonating a nuclear device in Fort Knox to trigger a major economic crisis for his own profit. He considers such a scheme potentially one of the greatest achievements in human endeavor, up there with scaling Everest and splitting the Atom. He punishes his assistant, who becomes a Bond girl and costs him a rigged card game, by having her murdered with golden paint. He tries to have James Bond ''sawn in half with a laser'', and he gloats to his mob partners even though he always planned to kill them (and does) - he just wanted to let them know how brilliant a criminal mastermind he was. Bond panders to his ego because he sees just how dangerously mad the psychopath is.
Oddjob. Probably the most copied and parodied Bond villain of all time, and even got his own Vicks 44 commercial. Not just copies and parodies, but homages too. Kung Lao, we're looking at you!
Goldfinger himself is a good example. He's easily the most famous Big Bad from the film series, even over Blofeld. Quite an achievement when you consider that this is the only Bond film starring Sean Connery that doesn't involve Blofeld or SPECTRE.
Even Better Sequel: Goldfinger is considered by many to be the greatest of the Bond series.
Fridge Logic: So why did Oddjob crush the Lincoln Continental? The gangster was already dead. He could have just driven it back.
More Fridge Brilliance: the car had Bond's homing device in it. So, whoever was tracking it would make a tragic discovery.
In his review, Roger Ebert famously pointed out that the scene where Goldfinger explains his plot to the Mafia heads and then kills them has no purpose, since he's just going to kill them all anyway, he has no idea Bond's listening in and it's not even his real plan. He concludes that Goldfinger simply spent a huge amount of money on making the models and films for it and just wanted to show it off to someone.
Genius Bonus: Goldfinger's first name Auric. "Aurum" means "gold" in Latin.
Growing the Beard: While Dr. No and From Russia with Love are still well thought of, it was Goldfinger that was the first Bond to be a huge hit at the box office (to the point that some theaters were holding showings 24 hours a day to meet demand), establish most of the tropes common to the series and show how flat out awesome Bond could be.
Funny enough, the Goldfinger soundtrack album outsold the Beatles.
And in more ways than just one. At the time Goldfinger was being written and shot, the Beatles were a boy band who did mostly covers. It was only two months before the release that A Hard Day's Night - the first album of all-original material - was released, and good as it was, it still didn't predict Rubber Soul or Revolver, much less Sgt. Pepper's Lonely Hearts Club Band, Abbey Road or Let It Be. At the time of Goldfinger, making fun of The Beatles was the 1964 equivalent of making fun of Justin Bieber would be today - which perhaps itself has an ironic lesson in it.
And of course, one has to figure that even in the swingin' 60sThe Beatles represented philosophies and ideologies that were or would be very much at odds with the ideology of Bond.
Bond's gadget filled Aston Martin used in this film was the inspiration for the Mach Five from Speed Racer. It comes full circle when the Mach Five's submarine mode is mimicked with the submarine car from The Spy Who Loved Me.
The climax of the film revolves around Bond not being able to disable a nuclear bomb - turning the thing off and saving Fort Knox is actually done by someone else. Almost 20 years later the first climax of Octopussy had Bond successfully deactivate a nuclear bomb all by himself.
It Was His Sled: Oddjob gets electrocuted through his metal-rimmed hat. It's one of the most iconic moments in the franchise. Also, The Reveal about what Goldfinger's Evil Plan really is has lost much of its original Wham Line impact. Still a bloody good plan, though.
Magnificent Bastard: While the Goldfinger of the book has a plan that could not possibly work (for reasons Bond points out in the film,) the film's Evil Plan is so good even Bond apologises for his scepticism and calls it "inspired". Goldfinger is also Crazy-Prepared (wearing a US Army uniform under his coat just in case he needed to bluff his way out), comes really close to succeeding and nearly gets away even when he fails, manages to alternate between being genuinely Affably Evil and Faux Affably Evil depending on his mood, and renders Bond largely useless throughout most of the film. There's a reason many consider him the greatest Bond villain of them all.
Memetic Mutation: The crotch laser scene along with the line "No, Mr. Bond, I expect you to DIE!"
Narm: The fight between Bond and Oddjob in Fort Knox. We all know it's supposed to be really scary that Bond, big rugged manly Bond (played by big, rugged manlySean Connery), is being tossed around like a rag doll, but it's too obviously staged and comes across being hopelessly phony.
James forcing a kiss on Pussy Galore and her falling into his arms is often misconstrued as 'Rape as Love' rather the aggressive courting it was meant to be. It's worse in the book, where he literally bangs the gay out of her.
Auric's opinion on Koreans: "The cruelest people in the world." Actually downplayed from the novel, where it is made clear Bond agrees with him and thinks Goldfinger is absolutely right, making a point of calling Oddjob an "ape" repeatedly. The film at least allows you to rationalize it as Auric's racism alone.
What an Idiot: Bond actually spends much of the film screwing up, but some fans actually like this since it makes him more flawed, human and realistic and ultimately more sympathetic.
Hilarious in Hindsight: Goldfinger claims he had to temporarily ditch Bond at his mansion to bail out one of his Korean employees who was violently insulted at being mistaken for Japanese. Then in the film, his top Korean employee is played by Harold Sakata.
Even better: Bond mistakes Oddjob himself for a Japanese wrestler, an exact description of Sakata.
Memetic Mutation: The extremely outdated views on gays and lesbians have been known to provide dark laughs for Bond fans, particularly the bit character described as, in complete seriousness, a "pansified Italian."
Uncanny Valley: Goldfinger in the book. However, the effect comes across from the odd combination of his appearance and his dress sense: in the golf scene, Bond notes that Goldfinger looks like he went to a costume designer and asked, "what do people wear when they go to play golf?" The result was unsettling to look at because it didn't look natural at all.
Homosexuals are referred to as "sexually failed people". And it is all the womens fault because they refuse to Stay in the Kitchen. Also lesbianism is totally just a form of Playing Hard to Get.
Though neither is as reviled as Koreans, who Fleming describes - through Bond - as "lower than apes in the mammalian hierarchy." This is the most bigoted Fleming's work ever got - previous "ethnic" villains like Dr. No and Mr. Big were somewhat stereotypical, but were at least competent and intelligent - and a common guess among readers is that Fleming's views were influenced by the then-current war.
There's also a rather mean dig at the American South, when Galore tells Bond that down there, a woman is considered a virgin if "she can outrun her brother."