As soon as 16-year old country girl Emma arrives at the city of Hawk Eye, every man in the city falls madly in love with her. The king in particular tries to force her into marriage... and then a sorceror kidnaps her.The sorcerer introduces himself as Shion, one of the youngest and most talented in the nation. He explains to Emma that she is cursed with the Echidna, a mysterious magic that happens every 500 years where a girl is born with her heart packed with such powerful dark magic that it has the potential to destroy the world. With the Echidna, one could rule the world, and Shion explains that people are going to try and hunt her down to get her heart.However, just when Emma has given up on living a normal life, she is told that there exists a ritual that might rid her of the Echidna curse: Magico, which consists of many difficult trials... the first of which requires Emma and Shion to marry each other.Do note that the official spelling of this manga's name is with a lower-case M as "magico". That is not a typo.
A God Am I: Typhoeus Oz, the Magician of the Beginning. Though to be fair, his strength backs up that claim.
Abusive Parents: Shion. His mother couldn't accept her son wasn't "perfect" and forced him to go through a forbidden ritual designed to improve his abilities at the cost of the lives of ten children. And when that ritual failed and ended up doing the exact opposite, his mother abandoned him. She apparently made Faust go through it, and it turned him into a monster.
The Ace: Raven, headmaster of a magical school, brilliant scholar, powerful mage, kind hearted, and in love with Emma just from reading about her and what she had to endure.
Ax-Crazy: The Magi. They're after the Echidna so they can kill everyone in the world, and one of them kills a guy by twisting the guy's head all the way around.
The chapter after that the first of the Magi to fight Shion have no qualms about using a Human Shield... or several.
The eldest of the Magi, Gaspar, takes the cake though. He kills both of his brothers to "nourish" himself, and it's revealed that the reason they wanted to slaughter everyone was so Gaspar could, in his own words, "to cheer myself up".
Badass: Gaspar, the oldest of the Magi. Yes he's an Axe CrazyJerkass, but what else do you call a guy that's covered in scars and can sprout blades from those very scars, even newly formed ones.
Big Good: Sephirot. To articulate, they kidnapped a baby Emma after Oz infused her with Enchidna and put her into the house as a 15 year long ritual so that one day when she works on completing Magico with someone she would have a power to help make a better tomorrow and fight against Oz.
Big "NO!": Emmas reaction to another girl kissing Shion.
Big Screwed-Up Family: The people Shion comes from. First we have his mother who sacrificed ten children to turn Shion into an archmage but only made her son a degraded human whose every attribute was dropped a few levels. And now we have his brother Faust who wants to achieve a great power through a risky ritual and is willing to use anyone as a test subject, including Shion. He plans on getting Shion's help by threatening to tell Emma about Shion's past. Oh, and he got freedom from his and Shion's overbearing mother by destroying her and the home they came from.
Birthmark of Destiny: Emma has a heart-shaped birthmark on her chest that signifies she has the Echidna.
Book Dumb: Shion can't get the multiplication table right, but he's one of the most powerful mages alive.
Born Lucky: Emma has fantastic luck when gambling. Even when the people are cheating via magic, she WILL NOT lose.
Captain Ersatz: Luu bears an incredibly strong resemblance to Niche. Strikingly similar appearance, seen as cursed from birth, thrown off a cliff by superstitious villagers, grew up in the wild, obsessed with meat, ridiculously strong for her size, lack of human interaction... if not for her borderline Genki Girl personality, she'd be a complete clone.
Casanova Wannabe: Faust tries to approach girls with lines asking to touch their boobies, not realizing this is why every girl generally hits him.
Combined Energy Attack: While fighting against Oz, Shion and Emma refuse to give up and as their fight can be glimpsed at from the Earth, many of their friends and allies pray and wish for a "dream" or "tommorrow" which empowers the pair and allows them to defeat Oz, who wishes to destroy the whole world so he will be alone with the woman he loved.
Equivalent Exchange: Magic can only be used by people who've accomplished the accompanying Rituals, which could include kissing a person, reciting specific verses, hunting down monsters and procuring certain artifacts. And even after all that, magic still can't be used indefinitely - it will eventually "run out" and the Ritual for that magic will need to be accomplished again. And unusually, it seems that it's possible to set the conditions of the exchange, such that one can create a unique type of magic as long as he or she can invent the proper Ritual, wich is what Faust is trying to do with Ain's help.
Even Evil Has Loved Ones: Oz, who wants to destroy the whole world, wants this so he can be alone with his wife and no longer have to worry about people coming after them.
In chapter 18, Luu's sight, hearing, smell, and sense of pain are sealed by an evil Magi. She still wins by relying on her survival instinct and leads to great upset.
Shion too. The failed ritual he endured as a child turned him into a "degraded" human, leaving him with reduced intelligence and a far weaker body. He still managed to become an Archmage through sheer willpower.
Mad Love: This is the shape of Ain's feelings for Faust.
Magitek: There is a telecommunications branch of magic, so TV and phones run on magic.
Mood Whiplash: At the end of chapter 40. After the heartwarming conclusion to the fight with Juubee and Ayame, where it looks like everything is going to work out...One of the remaining couples in the competition shows up carrying the bodies of another couple, attacks Juubee, and says, "One dead."
The Mole: Anise, who serves the Creator of all Magic and creator of Enchida, Oz.
Heel Face Mole: After falling in love with Shion and his family, she returned to Oz with the intent to kill him.
My Dad Can Beat Up Your Dad: During the Love Festival, Luu meets up with the son of Juubee and Ayame. Musashi, their son, promptly starts saying how his mother and father are better than Emma and Shion. Luu replies by beating him up.
Not So Different: Zodia seemed to think he and Shion were this when they were children. Subverted in that Shion shoots him down as they have different motives for their actions.
Played straight with Rogue and Shion.
Not So Stoic: When Ain meets Caph when watching the last event in the couple tournament, they have a little chat and Ain begins to drool when she remembers how much she was paid for developing Faust's forbidden ritual. Working with such forbidden magic seems to excite her as well.
Many of the plans for the power of Echidna within Emma seem to imply this.
Then there's Shion's family sacrificing ten innocent children in hopes of turning Shion into an Archmage.
And there's Faust's plan to use Shion to fulfill his dark magic ritual.
The Power of Love: Emma's main power because the power of Sephirot's fifteen year long ritual that imbued this magic in her heart. She can use it to revive Shion from the brink of death. And later from being erased from existence.
Raised by Wolves: Luu has lived alone in the wilderness for the vast majority of her life. A wilderness on the edge of a cursed spring with all sorts of man-eating plants and animals. No wonder she's so tough.
Really 700 Years Old: The water spirits in the Lover's Tournament are around that age, but do not show it in the slightest.
The Sages Behind the Thrones: There exists Sephirot, a group of Sages whose power runs above the rulers of any country, and monitor all mages in the world. They are strong enough to have the memories of three thousand spectators at the Lover's tournament erased to preserve the secret Echidna has returned, bribe the man running the tournament to continue like nothing had happened, and worked against Oz, the maker of magic, to prepare Emma for the day someone tries to do Magico with her.
Spot the Imposter: The Lover's Tournament has one of these as the challenges. The contestants are asked to identify the one difference the mimics had in the categories of Appearance, Thoughts, and Experience.
Played straight with Juubee and Ayame, who can materialize words they link with the word game shiritori.
The basis of Joshua's magic, which transforms his insults into weapons. Specifically, he can turn people into whatever insult he says, mostly pigs, and can summon enormously powerful monsters based on the pure malice of his insults.
Worf Had the Flu: Zodia was in the middle of a ritual and couldn't use half of his full strength when he fought Shion.
Worthy Opponent: Juubee sees Shion as this and honors him by going all out to finish his 1000-word chant.
You Are Already Dead: Downplayed Balthazar had successfully frozen Luu's time and about to take her out, he realizes that Luu had already managed to punch him with more than enough force to take him out.