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In real battles, I think people probably respond to trauma either by going catatonic or with black humour. But in movie-land, when a friend is wounded, the Deep Magic says you have to yell his name. (If his name is "No!", that means he's actually dead.) — Andrew Rilstone
The moment when a character realizes that something awful has happened, or notices that something awful is about to happen, and screams "NOOOOOOOOOOOOOOO!" If the character is rushing to prevent the something-awful from happening, a slow-motion effect can be employed to draw out the tension of the moment, sometimes to the point of drawing out the "No" into a comical bass growl. (Editors with more foresight will combine this trope with the one that indicates a character in shock by muting the soundtrack.) This trope is very susceptible to becoming Narm, but does raise the question of exactly how a character should handle a crisis without coming off like a weakling (by going catatonic), a monster (by cracking a grim joke), or too crude to allow on air (by swearing one's head off).
Used both seriously and for comic effect. Very common on sitcoms. Sometimes the Big No ends the episode with a Cliff Hanger.
Nearing the point of becoming a Discredited Trope. A little more commonly played straight in Japanese media, due to the equivalent iya's higher screamability. Not very common in Russian, due to the equivalent nets very low screamability.
Occasionally the character will shout something other than "No!" — usually shouting the name of the character that something bad is about to happen or has just happened to. This is slightly less discredited. A shorter but still intense "No" also seems less absurd than a drawn-out howl. If nothing less than a howl, expect a Skyward Scream.
When a villain screams the Big No, it's usually as his plans are crashing down around his ears and is usually the last thing he ever says.
Large Hams will pull one out a Giant No if given the opportunity.
A Sub Trope of Big Word Shout.
Compare/Contrast Little No and Big Yes.
See here for a side-by-side comparison of a LOT of Nos.
Examples
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Advertising
- An ad for a website done in a Halo 3 machinima does this, and can be seen here.
- A tongue-in-cheek instance was used in commercials for the "Geek Squad" technical support service broadcast in late 2004.
- A recent Snickers commercial had an interesting subversion: A Viking, after learning a store had no Snickers, initially does a Big No straight and while doing so, throws a garbage can at a car to get his point across. After learning that they had dark chocolate Snickers, however, he does the exact same thing as before... except with a "Big Yaaaaaaaay"!
- Parodied in a Commercial for Corn Pops, we see a box sitting on a ledge overlooking the San Francisco skyline, someone knocks it over, and tries to grab it before it falls, in slow motion along with the obligatory "Noooo!!!", only he fails, and the camera pulls back to show us that the ledge was only 3 feet off the ground of a hill overlooking the skyline. The man reaches down and retrieves the box.
- A Geico caveman commercial has one of the cavemen giving a silent Big No after seeing the motto "so easy a caveman can do it" on a wall of televisions, shouting up at the sky as he finds Redemption In The Rain and then running through a flock of Disturbed Doves, while 3 Doors Down's "Let Me Be Myself" plays. This was all re-edited from the song's actual music video, which used the Geico caveman to Narmtastic effect, but the commercial's condensed version Crosses The Line Twice into hilarity.
Anime & Manga
- Pedro from Excel Saga is infamous for doing the Big No at least Once An Episode. And when I say a Big No, I mean it.◊
- Used straight in Record of Lodoss War by two characters at the same time.
- Used in Trinity Blood at the climax of episode 22.
- Used in Sonic X at the climax of episode 3 by Amy Rose, Sonic's self-appointed "girlfriend".
- Shadow the Hedgehog does this in episode 61 while trying to defeat the Metarex ship.
- Used in Neon Genesis Evangelion by Asuka at the end of her Mind Rape. And by Shinji after realizing his Mecha has been used by his father to crush the Entry Plug loaded with his unconscious best friend - both are more of an inarticulate yell, actually.
- In Digimon Adventure, Hikari does one when Wizardmon dies, leading to the activation of her crest. It was strangely cut from the dub.
- Equally as strange, the clip was shown in a brief flashback in a later episode, except during a voiceover narration, so her voice was not heard.
- Mai-HiME is has more than a few instances of this happening. Of course, what with all that's going on in that series (especially later on), the characters can be forgiven for yelling Big Nos.
- Ill Girl Hayate has a huge, primal one near the end of the second season of Magical Girl Lyrical Nanoha. Considering how it punctuated a particularly nasty Break The Cutie moment, the overall effect was quite chilling.
- In the fourth Megami sound stage, Shamal gives one in a more light-hearted moment when Agito inadvertently shows Hayate a cake from Nanoha's parents' cafe that was supposed to be a surprise (as part of celebrating the tenth anniversary of Hayate recovering) due to being unable to read the kanji on the box.
- Gundam Wing has Duo give a massive one when Trowa destroys Deathscythe (of course, since this is a shounen series, he's actually allowed a prime time-friendly curse, i.e., "Ch'k'sho!").
- And earlier than that, Wufei also had a Ch'k'sho!" moment after his encounter with Noin.
- The rather well-known story is that Duo's English VA, Scott McNeil, created the very memorable yell by thinking about the time his wife ran over his motorcycle with the family minivan. "NOOOOOOO" indeed.
- McNeil is so well remembered for this that he takes requests for the Deathscythe scream at cons.
- In Robotech The Shadow Chronicles there are two moments - first when Commander Tailor dies and then when Alex Romero sacrifices himself. This one is especially strong.
- Simon from Tengen Toppa Gurren Lagann performs a variation on this trope, instead shouting " ANIKI!!!" when he believes Kamina has been killed by Thymilph. Kamina, however, stays alive just long enough to make a Heroic Sacrifice in the form of the Giga Drill Breaker.
- The second Greed gets one of these in the Fullmetal Alchemist manga after he unknowingly kills the last living member of the former Greed's Quirky Miniboss Squad. The old Greed resurfaces, asks What The Hell Anti-Villain and the new one shouts out a screen-filling Big No.
- However, also avoided in the manga when Scar wakes up to find his brother's arm attached in the place of his own. Delivered in the style of the big no, he instead screams "WHAT IS THIS" to a rather chilling effect.
- In Chapter 349 of Bleach, Orihime gets one that spans two pages after Ulquiorra uses his Cero to blow a hole in Ichigo's chest. Not only that, she even needs to take a breath before continuing with it. (oh...ooohhhh...).
- The 'oh...oohhhh' part was actually just her grunting and breathing, as it was 'ah' in other translations.
- Sailor Moon. A lot, but particularly in the last episodes of the first and last seasons when all her friends seemingly die.
- Lelouch has one when he is beaten in chess by Mao. He used his geass to wipe his memory of the plan which counted on him losing the game. No, not that game.
- Fushigi Yuugi makes use of this trope through Miaka, Tamahome, Miaka, Chichiri, Miaka, Yui, Miaka...
- In Dragon Ball Z, Super Buu's big no rips a hole in a dimension. And you had the nerve to call it lame.
- In an Onsen Episode, when the females have discovered the fact that they are being peeped on, they will do this in unison.
- Sayonara Zetsubou Sensei subverts this by having one of the girls peep on their (male) teacher, and when they knock over the privacy wall and each side gets a good eye-full of the other, only he screams, much to his consternation.
- Chitose utters these quite often when having to deal with his self-proclaimed mothers on Happy Lesson, but the entire Biology class gets one when the lesson of the day is: "Dissection - Live chicks".
- Batou shouting MOTOKO!!!!! in Ghost in the Shell: Stand Alone Complex.
- In the first Inuyasha movie (both the english and Japanese versions) Kagome lets out a rather chilling one after being forced to shoot Inuyasha by the Big Bad Complete with lack of BGM and echoes. It is used rather effectively though.
- In History's Strongest Disciple Kenichi, during a financial crisis, Miu has the masters of Ryouzanpaku give lessons to small children. Kenichi is amused to see the straight-faced(But cruel) Akisame being run ragged by the hyperactive kiddies, but enacts this trope when he later sees what kind of effect his teachings have.
- Every rape or blackmail themed hentai anime (which means 98% of them) ever made ever will include some helpless victim screeching out a Big No when she realizes that she's about to get "Rambunctiously Cuddled."
- Eh...it's closer to 30%. Unless we're counting the tentacles. Then it's about 98%.
- At the end of the first ep of Nyan Koi.
- In the manga version of Pretear, Himeno lets out a Big No when she realizes that her carelessness has led to Shin's leafe being drained away.
- In K-On, Mio lets out one of these after her on stage... accident. Involving a "bowl of rice."
- The sixth volume of the King Of Thorn manga devotes a full page to a Big No by Shizuku when Kasumi dies.
Comics
- In one Calvin and Hobbes strip, Calvin, upon learning that Rosalyn is coming to babysit again, lets out a large "AAAAAAUUUUUUGGGGGGHHHHHH!" that takes up the top half-inch of the entire strip.
- ... And continues to do it throughout the next strip, prompting his mother to say "For heaven's sake, Calvin, take a breath before you pass out on the floor!"
- In the series Star Wars Knights of the Old Republic, Big Bad Haazen has one of these right before getting annihalated by the combined firepower of an entire fleet of warships.
- Not sure if its an actual Nooooooooo but in a flashback in the Thunderbolts 1997 Annual, Melissa Gold (in her costumed persona of Screaming Mimi, possessing sonic powers) obliterates a portion of forest, liquifies the ground around herself, and destroys her vocal chords upon the death of her boyfriend Angar, by falling to her knees and screaming for hours. She got better.
Fan Works
- In Tales for the Leet's Romeo and Juliet, Juliet has an especially Big No after finding Romeo dead, taking three lines of dialogue to complete and ending with multiple !s and 1s.
- In Yu Gi Oh The Abridged Series, Tristan gets one that the credits cut off after Joey tells him that they have to go back to school now that the tournament is over.
- My Immortal uses it a lot.
- In Dragon Ball Z Abridged episode 10:
- Additionally, Vegeta's response to Ghost Nappa
- z3ll58 does a very good and long No in his Let's Play Final Fantasy 6" when Leo dies.
Films
- Virgil Brigman lets out a "NOOOOOOOO!" in The Abyss after Lindsey drowns herself so he can tow her back to the rig.
- Aliens, when Ripley is dreaming that she has been impregnated by a facehugger Alien.
- Delivered to great comical effect near the end of the Alvin and the Chipmunks movie.
- Two in Austin Powers: International Man of Mystery.
- A guard screams "No!" twice while Austin is driving toward him with a steamroller.
- Austin does it just before leaping to push the underground drill's abort button.
- In Back to the Future, Marty does this when seeing Doc get shot by the Libyan terrorists. However, he adds on by saying "NOOOOOOO! BASTARDS!!!!" It then turns out at the end that Doc was wearing a bulletproof vest.
- He does it again (without the "BASTARDS!!!!") in Part II, when he discovers that Biff Tannen has changed history and married his mother.
- Mos Def does it in Be Kind Rewind when all of the video cassettes in his store were erased.
- Ator from Cave Dwellers is mocked on MST3K for shouting "No!" while helplessly tied to a stick.
- Constantine. After Constantine makes an ash out of Balthazar, the mysterious Big Bad Gabriel appears. After Balthazar asks
her him to resurrect him, she he instead uses a wind to blow him away. He yells "Noooooo!" just before his remains crumble to dust.
- In Dead Poets Society, Neil's father gives an impressive Big No after finding the dead body of his son, and then goes on to say
Mr. Perry: Neil, you dumbass!
- The Devils Advocate: Al Pacino screams "NOOOOOOOOOO" when Kevin shoots himself. Great because it's delivered in the understated acting style Pacino uses for this type of movie.
- Done straight by the villain Zeebad in Doogal as he is pulled back into imprisonment.
- In the Dungeons & Dragons movie, Riddley Freeborn's "NOOOOOOOOOO!" when Snails dies.
- The anguished slow-mo scream of the protagonist in the Dungeons & Dragons movie, upon seeing his Sidekick friend Snails stabbed to death (after heroically attacking a villain all by himself), drew involuntary laughter from a movie-going audience at a cinema in Germany. It didn't help that Snails the thief was clearly supposed to be the Plucky Comic Relief but failed miserably, except at becoming the proof that even in Fantasy, the black guy dies first.
- Used in Evil Dead 2, when Ash finds that the only bridge to escape the haunted forest is totally destroyed. "No... Oh God no... no... NO! NNNNOOOOOOOOOOOO!" Of course, that's not the only example in the film.
- In many cases, it's the character's final line of the movie (there are even cases where it's the final line of the movie: here, Wesley Snipes' Jungle Fever, the telefilm Christmas Every Day...).
- Some of the Star Trek movies use the Big No at least once:
- Star Trek The Motion Picture: Decker gives a Big No as Captain Kirk gives the order to Chekov to fire phasers at the asteroid when the Enterprise is trapped in the wormhole.
- Star Trek First Contact: Captain Picard yells a Big No and smashes the glass cabinet with the models of the past Enterprises with a phaser rifle after Lily tells him to self-destruct the Enterprise after the ship is assimilated by the Borg.
- Star Trek Insurrection: Ru'afo shrieks it when the Starfleet Admiral tells him to have a private discussion with Picard. Ru'afo wails it again when Picard threatens to ignite the fumes on the collector.
- Star Trek Nemesis: Counsellor Troi screams a Big No when Shinzon invades her mind, the Reman Viceroy yells it when he falls to his death after being kicked by Commander Riker.
- Star Trek II The Wrath Of Khan has a famous variant: KHAAAANNN!!! KHAAAANNN!!!
- Star Trek V The Final Frontier: Captain Kirk yells a big "SHOOT HIM!!!" at Spock when he tries to kill his half brother Sybok.
- All the Star Wars movies uses the Big No at least once:
- A New Hope: Luke gives a Big No when Darth Vader kills Obi-Wan.
- The Empire Strikes Back: Luke responds to Luke I Am Your Father, in a fairly predictable way.
- Return of the Jedi: A robot screams as his feet are ripped by another machine.
- Phantom Menace: Echoing Luke in A New Hope, Obi-Wan does a Big No when Darth Maul kills Qui-Gon.
- Attack of the Clones: Obi-Wan again, when Anakin charges recklessly in to fight Dooku. Also, Yoda hears a Big No from Qui-Gon's ethereal voice as Anakin slaughters the Tusken Raiders.
- Revenge of the Sith: Anakin/Vader, upon discovering that Padme is dead.
- Darth Vader's usage of it at the end of Revenge of the Sith was criticized by many fans (and, subsequently, memed to death). Some voices just can't handle the Big No, and audiences found out the hard way that James Earl Jones' is one of them. Do Not Want.
- In fact, because so many people have been using the version with music in the background, they made their first Vader soundboard have a clean, no-BGM version of it here.
- Parodied in this I-Mockery feature.
- Parodied in this strip of Digi-Comic.
- Qualified as Narm even before the Memetic Mutation.
- The French Big No is even more ridiculous.
- The Lord Of The Rings films have a whole bunch of them, most of them reasonably done:
- Gimli has a Big No when he discovers the tomb of Balin, which dissolves into mournful blubbering.
- Frodo also has one upon Gandalf's "death".
- Aragorn's scream upon thinking Merry and Pippin are dead in the second film (when he kicks them helmet) isn't quite distinct, but seems to be a Big No. Interestingly, Viggo Mortensen's tremendous howl of anguish here was actually due in part to the fact that when he kicked the helmet, he broke his toe—they kept that take in because it was, as such, his best.
- Right at the climax of the third film, when Frodo succumbs to the lure of the One Ring while standing on the edge of the Crack of Doom. It's actually two smaller "no"s, then followed by what might be the biggest "NOOOOOOOOOOO!" this troper's ever heard as Frodo puts on the Ring, alerting the Big Bad to his presence.
- Another in the third film is screamed twice by Eomer upon the discovery of his uncle King Theoden dead and his sister Eowyn almost dead on the battlefield. Here it is one of the rare effective moments of Big No.
- Yet another in the third film is Legolas in the final battle When Aragorn's about to be killed by a troll. It's definitely in the extended cut and the trailers at least.
- According to this, yelling "NOOOOOOO!" is the distinguishing characteristic of the hero from Battlefield Earth. His first Big No occurs less than two minutes into the movie.
- The Lion King: Simba screams it as Mufasa falls to his death in a well-done and dramatic way.
- That Big No was overlapped with a second Big No with Simba's flashback in the same movie, right before adult Simba jumps back onto Pride Rock.
- And again in the sequel, in which he has a flashback/dream sequence- two "Big No"s in a span of 11 seconds!
- The Mummy Returns: Imhotep, the titular returning mummy, actually slides on his knees into the frame to deliver one (in ancient Egyptian, of course) when the other Big Bad for the film is defeated. To compound it all, he was kinda late. So blatant, it has to be some self-aware parody.
- Definitely a parody. Rick O'Connell delivered a much better and more believable one earlier in the film when Evy was stabbed.
- Spider-Man 2: Yelled by Otto Octavius when he wakes up and finds that his tentacles — which have a mind of their own — killed all of the doctors who were about to operate on him while he was unconscious.
- The third movie has it when Eddie Brock sees Spider-Man is throwing a bomb at the Venom symbiote.
- Terminator 2 had the best Big No ever, when Sarah Connor sees the good terminator walk out of the elevator. Not knowing he's good, Sarah falls down, but first has a look of disbelief on her face. Then as she runs the other way, her screams build up in volume until she finally lets out her Big No.
- Delivered straight in Harry Potter and the Order of the Phoenix when Sirius Black falls through The Veil in the Death Chamber. Harry screams it. In a twist (one in very good taste), the scream is given silently, with the score playing over it.
- Averted by Ben Kingsley in Sexy Beast: "Nonononono NO!"
- In Final Fantasy: The Spirits Within, we get to see not one but two characters deliver the "Big No", combined with firing their weapons wildly, in very short succession.
- Played for laughs in Mirror Mask: "NOOOOO! I DON'T WANT TO BE A WAITER!"
- Parodied in the endings of Scary Movie and Scary Movie 2. In the former, as the Final Girl screams, she is ran over by a car. In the latter, the Final Girl meets the psycho again. She does the Big No, he does a Big Yes... and gets run over by a car.
- Merlins Shop Of Mystical Wonders features a truly glorious NOOOOOOOOO!", complete with slow-motion running towards the camera.
- In Sweeney Todd there is a Big No issued by the titular character after he is informed of his wife's rape. Rather effective due to it blending in with his wife's screams at the end of the musical number/flashback, "Poor Thing."
- The infamous 1983 film The Lonely Lady seems to think this trope automatically equals brilliant writing. Roger Ebert probably said it best:
The movie's whole plot hinges on Pia's ability to rewrite a scene better than her jealous writer-husband. When the star of her husband's movie weeps that she can't play a certain graveyard scene, Pia whips out the portable typewriter and writes brilliant new dialogue for the star. What, you may ask, does Pia write? Here's what: She has the grieving widow kneel by the side of the open grave and cry out (are you ready for this?) "Why? Why!!!" That's it. That's the brilliant dialogue. And it can be used for more than death scene, let me tell you. In fact, I walked out of this movie saying to myself, "Why? Why!!!"
- The Kentucky Fried Movie has a random CIA mook shout this when the villain has him banished to... Detroit. '"NO! NO, NOT DETROIT! NO! NO, PLEASE! ANYTHING BUT THAT!! NO! NO!!"'
- Raiders of the Lost Ark. While the Nazis are sliding the stone block to seal off the Well of Souls (with Indy and Marion inside), Marion yells "Noooo!". The sound is abruptly cut off when the block slides into place.
- Played straight with the end of Heavenly Creatures.
- In WALL-E, Eve does this multiple times, once with her voice when WALL-E fires her laser arm by accident and a few times with a movie scream whenever something bad happens to WALL-E. May be Lampshade Hanging.
- Auto manages a couple as well, despite being "played" by a voice synthesizer. Seems Macintalk puts a lot of emotion into that one word for some reason.
- Shia LaBeouf inverts this trope in a number of his movies by instead letting out numerous Little Nos. See Here
- In Tropic Thunder Tugg Speedman lets out one of these after killing a panda in self defense, and it's hilarious.
- In Se7en David Mills build up to one of these after being informed that it was his wife's head in the box. "What was in the boooox? You're a liar! No! NO!"
- The Abbé de Coulmier (Quills) achieves a massive Big No, bordering perhaps on Huge status, upon the Marquis de Sade's suicide. The Abbé's No is so big that it in fact incites a chorus of Big Nos from the asylum's inmates, which echoes off the mildewed walls and bathes the watcher in the uncensored vocal epitaph of the Abbé's bitter moral defeat.
- In Superman, Superman lets out a Big No when he is shocked when Lois Lane died in the earthquake.
- It was actually a few quiet little nos, followed by a big scream of anguish. Toy Fare magazine's Geek 100 rated this #6, as "the most agonized scream ever recorded on film."
- In The Godfather, Part 3 Al Pacino gives a huge "NO", complete with faded soundtrack when his daughter is shot.
- When Art Lean is killed by Goro in the Mortal Kombat movie, the Big No is screamed by Sonya immediately upon his death, and then issued by Johnny Cage when Shang Tsung proceeds to consume the guy's soul.
- Said by Dr. Frank N Furter in Rocky Horror Picture Show as he flees from a laser-wielding Riff Raff.
- Parodied by William Shatner in Invasion Iowa, writing 13 O's on his cue card.
- In the Watchmen movie Nite Owl lets out a classic Big No complete with falling to his knees upon seeing the disintegration of Rorschach.
- Derek Zoolander has one of these when he sees his (even more Too Dumb To Live than he is) friends die in a tragic
using-gas-pumps-as-water-pistols gasoline fight accident, not very far into the movie. (The "no" starts a bit earlier, when he sees a cigarette arcing towards his friends in Slo Mo.)
- Halloween 4: The Return of Michael Myers has several, all said in a row when Loomis realizes Laurie's daughter (whom he's been trying to protect) has been corrupted by Michael and has murdered her foster mother with a pair of scissors at the end of the film.
- Legend (1985). Darkness yells "Nooooooo!" when he's blasted out into space by the sunlight.
- Mulan. Shan-Yu yells "Nooooooooooooo!" when Mushu fires a big rocket at Shan-Yu.
- Used twice in the X-Men Origins: Wolverine, both times by Logan; first time after he kills his father and the second time when he finds the dead body of his girlfriend.
- In the regular X-Men trilogy, Wolverine does it after killing Jean Grey, and when Iceman freezes the hallway between Logan and William Stryker.
- In the 2007 TMNT film, Raphael lets out a Big No after the bad guys have kidnapped Leonardo.
- In the original movie, Donatello, Michaelangelo and Raphael let one out as the Shredder is about to kill Leonardo.
- Played for laughs by Will Arnett in Hot Rod. Must be seen to be believed.
- Several characters in The Fall scream "NOOOOOOOOOO!" at one point — sometimes it's played for humor, sometimes it's played very, very straight.
- Chuckie bursts into the chapel with one in Rugrats in Paris. Which just happens to be his first word ever.
- Queen Penelope has one in the So Bad Its Good film The Oddyssey.
- Disney's Aladdin. Jafar, after he betrays Aladdin and realizes he doesn't have the lamp. Also, when he's sucked into a lamp in the ending.
- In Disney's Hercules, this is Zeus' reaction to learning
his infant son mah boi has been kidnapped.
- Hercules himself does one too when Meg is crushed by a pillar.
- Lust In The Dust, after Abel Wood kills Bernardo's henchmen.
Marguerita: Accident?
Abel: They moved.
Bernardo: NOOOOOOOOOOOOOOOOOOO!
Marguerita: Shut up, Bernardo.
- In Judge Dredd, the title character does this when former Chief Justice Fargo is mortally wounded by Junior.
- A rare example of this being done well:
"NO! I am NOT an ELEPHANT! I am NOT an ANIMAL! I am a human BEING! I am... a man."
- In The Wicker Man (1972), this, along with a Big OMG, is Sgt. Howie's first reaction to seeing the titular edifice. The camera-work, buildup, and above all, Edward Woodward's believable delivery of the line removed any potential narm.
- In The Matrix, Agent Smith gives a brief one after Neo dives into his body and before he explodes.
- A few of these come from the main female character from Team America World Police when her fiance is shot by a terrorist about five minutes in.
- In Bridge to Silence, Marlee Matlin's character both screams and signs her Big No when told that her husband is dead. How to do a Big No in AMSLAN: Using your right hand, make a "bird's bill" with your thumb and pointer and middle fingers. Clap them together rapidly for as long as you want your Big No to last.
Literature
- An unintentionally hilarious example is seen at the end of Marianne Curley's The Key, where Ethan screams it after his true love Rochelle takes a magic arrow to the chest for him. Rochelle, who is narrating the story and using present tense, is able to tell us that the last thing she hears before she dies is Ethan screaming "Nooooo!"
- In the first Wild Cards book (from 1986), Dr. Tachyon shrieks "Noooooooooooooooooo!" when he believes he has failed to prevent his friend Angelface from being shot.
- In George R. R. Martin's A Clash of Kings ship-captain Davos Seaworth unleashes one of these during the bloody naval assault on King's Landing, when he realizes that one of the other attacking ships is about to set off a particularly nasty trap.
- The Gaunts Ghosts novel The Guns of Tanith uses this at the climax when Mkoll kills Sagittar Slaith.
- This trope, among other things, robbed Oz's death in The Lake House of much of its impact.
- To expand on the Harry Potter examples in the Film section, Professor McGonagall gets a big "NOOOOOOOOOOOOOO!" towards the end of The Deathly Hallows, when she sees Hagrid carrying what she thinks is Harry's lifeless body. But don't worry, he got better.
- In Warrior Cats, Bluestar (then Bluepaw) bursts into one of these when her mother is killed in battle, complete with eight O's.
Live Action TV
- Oz: Happens a few times. The most notable one would be when Keller commits suicide and leaves Beecher thinking that he's the one who killed Keller.
- From Scrubs, Dr Cox: "nyet; negatory; mm-mm; nuh-uh; oh-oh; and of course my own personal favorite of all time, man falling off of a cliff... Nooooooooooooo.............Pffft".
- Played straight (and generally approved of) near the end of Angel's Season Three. Possibly helped by the hero sobbing so hard he can barely get the word out.
- Used non-ironically in Doctor Who, "Age of Steel." By a cyborg. Used non-ironically quite frequently in the new Doctor Who series actually — "The Fires of Pompeii" has at least two characters BigNoing simultaneously at its climax. And then there's Sutekh from The Pyramids of Mars, whose end is hilariously interspersed throughout this compilation.
- One of the more effective uses of this in the old series was when Omega has only just realized that he is little more than a walking ghost — partly because his denial is also followed up by a very tortured primal scream that sounds disturbing realistic.
- Used very effectively in the s2 finale "Doomsday", though it isn't so much heard as conveyed though Ten's expression.
- Used in the Sixth Doctor story, "The Ultimate Foe", the Sixth Doctor screams a Big No when he is slowly disappearing into sand when hands grabbing him.
- In the TV movie by FOX, the Eighth Doctor yells it when the Master kills Chang Lee and again when the Master kills Grace Halloway.
- MacGyver, episode "Flame's End": When MacGyver's New Old Flame's car blows up, the action slows down as MacGyver rushes toward the car, the soundtrack mutes, and MacGyver shouts her name.
- When, in de Very Special Episode "Blood Brothers", Jason Priestly's character accidentally shot himself, things went slow-mo and Mac Gyver yelled not that character's name, but the name of his childhood friend who died after accidentally getting shot.
- The X-Files ended a cliffhanger episode like this.
- In "Monday" Scully and Mulder are doomed to endlessly repeat the Big No, as they are trapped in a Groundhog Day Loop which always results in their deaths.
- Used often on Hercules The Legendary Journeys, particularly the episode "Not Fade Away".
- Played straight (and also approved of) in Supernatural — "All Hell Breaks Loose" where Dean has just finally found Sam and seen him get stabbed in the back. Helped by the fact that the viewers are probably feeling the same thing and his look of complete panic and devastation at the sight of his little brother getting knifed.
- Parodied in Spaced, in which Tim screams "NOOOO!!!" at the top of his lungs when cradling the body of his fallen best friend Mike, who has just been shot whilst saving Tim from an ambush by a hated rival and has just given a moving eulogy. It's worth noting, however, that this is merely a paintball game, and Mike, having merely been shot by a gob of paint, is far from dead; indeed, the scene immediately cuts to the two of them leaving the paintball centre casually chatting about how much fun they had.
- Later parodied again in the first episode of the second season, in which Tim, recounting events in voice-over, introduces Mike — who runs to the centre of the pavement, falls to his knees, and angstily screams "WHYYYYYYY?!?!?!" at the top of his lungs for absolutely no reason whatsoever.
- Well, according to the Spaced Season 2 DVD'S Homage-o-meter, this moment is a reference to Platoon.
- The Mad Scientist gave a Big No because The Middle Man and his Side Kick thwarted her plans in the series' first episode.
- Ned Bigby from ''Neds Declassified School Survival Guide" has used the Big No when things were going badly for him.
- Used to great effect on The Daily Show during, of all things, the 2000 election aftermath. At the end of a long montage involving the host and correspondents working through 37 days of hell, during which they turn to cannibalism and Jon and Stephen apparently fall in love, Al Gore concedes and it looks like it's all over — when suddenly Stephen is shot dead. "NOOOOOOOO!!!!!"
- Parodied to the max in Garth Marenghis Dark Place, in which practically every dramatic / tragic moment in the series will be punctuated by someone - usually Rick Daglass - screaming "Nooooooo!!!" at the top of his lungs, in slow motion, for at least a full minute. Usually more than once.
- Miami Vice episode "Calderone's Demise" features a string of no less than eight successive iterations of the slow-motion Big No.
- Parodied in Stephen Colbert's "audition tape" for the post of White House press secretary, where Colbert repeatedly uses this as he is pursued by Helen Thomas.
- Stephen regularly uses them. He is well known to be a huge fan of both Star Wars and LOTR, so it's obviously a homage.
- Played straight in Primeval. In episode 4 of Season 2, Plucky Comic Relief Connor attempts to get around a particularly nasty creature to rescue his friend/crush Abby. The creature smacks him across the room, where he hits a wall and then drops out of sight, resulting in Abby uttering the Big No. While it was probably Narm to some viewers, this troper believes that actress Hannah Spearritt deserves serious credit here. The anguish on her face and in her voice actually makes the line work.
- From the Star Trek Voyager holoprogram The Adventures of Captain Proton!
Chaotica: Your once proud country will fall to its knees. How ironic that I am using your rocket ship to lead my space force into battle! Kim: You're wrong, Chaotica. Before you came on board, someone pushed the self destruct button. In three minutes, we'll all be dead. Chaotica: (with appropriate Large Ham body language) NOOOOOOOOOOOOOOOOOOOOOO!
- In "One", Seven screams "no" after the Doc goes offline, leaving her to deal with the hallucinations she's having, plus the fact that every system is failing by herself.
- Used as the season one cliffhanger of Sliders (when Quinn is shot and then cradled in Wade's arms — Sabrina Lloyd can scream), and again in season two (when Wade dreams of her past-life self being shot and cradled in her lover's arms).
- Big Wolf on Campus makes fun of it. When an attempt to save Merton's life seems to fail and Merton just lies still, everyone goes quiet... and then Merton goes "That's it? No tears? No wailing? No protracted moan of nooooooooooooooooooooooooo?"
- Star Trek: In the season 1 episode "The Alternative Factor", Lazarus lets out a Big No when Kirk vanishes into a antimatter universe.
- Star Trek Deep Space Nine: In the season one finale Sisko does this while charging towards an assassin. The scene is in slow motion, making his already deep voice hilariously deep.
- Star Trek The Next Generation: In the Season 6 episode "Timescape", Picard succumbs to temporal narcosis after laughing, he repeatedly lets out a Big No.
- In the 3rd season episode "Sarek", Picard yells it after the mind meld with Sarek.
- In the 6th season episode "Frame of Mind", Riker screams a Big No before waking up from a nightmare.
- Counsellor Troi screams a Big No in her hallucination in the 5th season episode, "Violations" and again as an old woman when the alien ambassador heads for the transporter room in the 6th season episode "Man of the People" and once more, when Data stabs in her shoulder in the turbolift in the 7th season episode "Phantasms".
- In the 1st season episode "Hide and Q", Q does this when he is called back to his people.
- Pee-Wee Herman does it repeatedly in an episode of Pee Wees Playhouse, after Jambi tells him that there is only one wish per show.
- Babylon 5: In the Season 4 episode "The Face of the Enemy", an increasingly upsetting season long arc culminates in a brainwashed Mr. Garibaldi betraying his friends in a big public way, leading to the capture and torture of the captain. Guess what happens when Garibaldi snaps back and realizes that everything he loves is gone and all his friends believe he betrayed them? Actually, the memory of this scene has bothered this troper ever since, especially since she was nine at the time of the viewing in 1996.
- In Battlestar Galactica, Lee Adama gets a very effective one when Starbuck is apparently killed somewhat spoiled when they used it in recap clips for the rest of the season.
- In the Sci Fi miniseries Tin Man, Wyatt Cain does a Big No during a Flashback Nightmare.
- In The Office (USA), Michael has this reaction when he discovers Toby has returned from South America. The fact that it's interrupted by the opening credits makes in funnier.
- Ashes To Ashes, when Alex fails to prevent her parents' death, compounded by the knowledge it was her father who had done the deed.
- The cliffhanger ending of season 2 of Farscape has left Aeryn dead, John an unintelligble vegetable on an operating table, and Scorpius walking away having killed the doctor and recovered the neural chip from John's head. He tries to let out a big no, but as his speech center has been carved out along with the chip it's more of an unintelligble scream, but the effort was there.
- Fake Boss Sokar, of Stargate SG 1 fame, does an inarticulate roar when he realizes that Apophis has outmaneuvered him, while making use of the Goa'uld "deep voice" effect. This troper thought it came off as pretty Bad Ass.
- In the season 3 finale of Heroes, Angela gives the Big No upon seeing Nathan's corpse.
- Parodied in The IT Crowd as part of The Fun In Funeral frolics surrounding Denholm's funeral; when his long-lost son Douglas turns up out of nowhere he bursts in the door, takes off his sunglasses and make sure he's got everyone's full attention before screaming out "Fath-EEEEEEEEERRRRRRRRR!"
- Played absolutely hilariously in Supernatural when a wishing well turns a girl's teddy bear into a life-sized, sentient being. A very depressed, alcoholic, somewhat perverted, plushy sentient being. Eventually, he(it?) decides to end it all and sticks a shotgun in its mouth, graphically blowing a cloud of fluff across the room. Which doesn't kill it, as apparently cotton batting doesn't double for brains. Desparing, the teddy raises its paws to heaven and implores "WHHHYYYYYYY?!"
- Played for laughs in Frasier in Part Two of "Shut Out In Seattle" - and in slo mo! - when Faye asks Cassandra's name, whom Frasier kept calling Faye, claiming she was "just an aunt".
- Played for laughs in Coupling when Patrick encounters 'The Melty Man'.
- In Chuck Sarah lets a loud one out when Micheal Clark Duncan's character dropps Chuck head-first off the roof of a building.
- Sue White's reaction to Mac withdrawing from the slave auction.
- Jack Bauer does one in Season 4 of Twenty Four when Marwan kills himself.
Music
New Media
- When Wookieepedia, the official unofficial Star Wars Wiki, was going for their first Featured Wikia of the month on the Wikia main site, there was some consternation when they discovered they were losing to WikiFur, the Furry Fandom's Wikia. This sent them on a wild scramble for more votes. The furries, to their credit, played up their role of villain with the following message on the Wikia boards. "Join us, and together we can rule the Internet as Wookie Fur!" Wookieepedia made the only appropriate response.
- If only Chewie, rather than Vader, had delivered the last Big No of the saga...
Sports
- Among fans of the Minnesota Vikings, KFAN radio announcer Paul Allen's painful cry of "NOOOOOOO! NOOOOOOOOOO!" as Arizona Cardinals wide receiver Nate Poole caught a pass from Josh Mc Cown to knock the Vikings out of the playoffs will forever live in infamy. Along with many, many other disappointing moments in the history of the franchise.
Theater
Video Games
Web Animation
- Griff from Red Vs Blue has one of these upon the realisation that he and the team have found themselves back in Blood Gulch. It continues into the next episode, and it takes the rest of the red team shooting him with sniper rifles to get him to stop.
- Church also gets one when Caboose dies.
Web Comics
- 8-Bit Theater once replaced the big "NOOOO!" with the big "FUUUUCK!".
- Though the actual sound was cut, The Simpsons Did It.
- Red Mage used this as Black Mage was about to burn the Rat's Tail they needed for the class change. He put on a levitation spell so he could do the slo-mo jump (but applied too much and was left hanging for a while), and did the Big No just to be dramatic.
- Dominic Deegan also has a big "FUUUUCK!" moment, too. Made all the funnier because it's rare to see him lose his cool like that.
- Tedd's father uses this in El Goonish Shive, when he's realizes he's said he'll pay for eight teenagers to eat pizza, while at a meeting far away. The person he's talking to thinks her ideas are being criticized. The comic is helpfully titled 'I Graduated from the George Lucas Directing Academy'.
- Subverted in the third panel of this strip of Sluggy Freelance, where a "little no" gives the dramatic impact a Big No is supposed to have.
- Vaarsuvius uses it in The Order of the Stick strip #504, titled That's a Surprisingly Common Reaction.
- Lampshaded in the first panel of the next strip, by Genre Savvy Elan:
Elan: Hey, did someone in here just drop to their knees and scream, "Noooooo"? I got a feeling....
- Durkon gets one of these in On the Origine of PCs after tasting what is allegedly the "finest beer brewed in all the human lands."
- And the intermission comic, where... well just see for yourself.
- V does it again after an as-of-yet unnamed dragon swears to kill V's kids.
- Xykon, of all people, does it when his phylactery is nearly lost to the snarl.
Xykon: No no no no no no NO!
...
Xykon: YES!
- Captain SNES has had its fair share of them
- Dr. Wily does the traditional NOOOOOOOOOOOOOO! When he realises he's in a catch 22 as the VP of Nexus and doing anything to ruin Nexus would cause Blues to torture him, meaning he would have to go against his nature and save it from the stupidity that was President Haggar.
- Alex Willams, replaces the Big No with the Big FUCK, and purposely extends it to buy time to think.
- He did a simple Big No before. It lasted something like thirteen comics.
- Shortpacked! gives us Robin's reaction to finding out that Felix Gaeta is portrayed by the same man that voiced Nightscream from Transformers: Beast Machines.
- Plays... oddly in Girl Genius webcomic, when Gilgamesh Wulfenbach is led to believe that Agatha was killed by a rogue clank. He begins the wind-up to a Big No before cold logic takes over. However, in a flashback to the same scene, Gil is in the classic "Big No" pose. So it's unclear whether he did one or not.
- Many Girl Genius characters get a Big No, of course. Gil demonstrates correct form here.
- Candi presents the rare quixotically hopeful drunken ex-boyfriend version.
- Today Nothing Happened: This very wiki is responsible in this strip.
- Bob the Angry Flower has it at the end of this strip.
- Used pretty straight in Final Blasphemy here and later in the same issue.
- In Starslip Crisis, Zillion can't even do this right.
- In The Inexplicable Adventures of Bob when Bob learns his roof is about to be destroyed a third time. It will happen many more times.
- From installment #64 of That's My Sonic!:
Knuckles: Whoa! Cool! I'm back in the comic!
Rouge: You mean to tell me that you don't remember a thing before this moment?
Knuckles: ... Uhm... no.
Rouge: We went to Vegas and got married!
Knuckles: *slow motion* NOoOOoooOoooOOooOOooOOo!!
- From Multiplex, sarcastically, from Kurt.
- Candice didn't appreciate his creative marriage proposal.
- Happens in Corner Alley 13 when Noelle notices that her café doesn't have any customers.
- Right here in Elven Lacryment.
- Dragon Mango spoofs this when Pumpkin's father returns after a four-year journey into faraway lands and gives Mango a rare treat, called a "sweet swirl stick", which Cherry eats in one bite.
Web Original
Western Animation
- Sev Trek: Puss in Boots (the Australian CGI spoof of Star Trek The Next Generation). Captain Pinchhard utters one of these, upon hearing that Measly Cruncher is going to save the Enterforaprize for the 47th time.
- Parodied in the Simpsons episode "Mayored to the Mob", in which bodyguard-in-training Homer practices his slow-motion dive.
Instructor: You call that a "No?" Drop down and give me 20!
Homer: NNNNOOOOOOOOOOOO!
Instructor: Better.
- Better yet, the part of the instructor was played by Mark Hammill, who should know his NOOOOOOOOOOOOO...
- Used straight in episode "The City of New York vs. Homer Simpson", when Barney discovers he holds the black pickled egg that means he's today's designated driver.
Barney: (After noticing the others have normal eggs and slowly seeing he got the black one) No! NO! NOOOOOO! (Crushes the egg in his hand and holds his head). Homer: (Coming up to him) You got the the black one.
- Seymour Skinner does three in a row in the episode "Bart's Comet", each with increased intensity; firstly, when he discovers that Bart has managed to discover a comet, something Skinner has dreamed of for years, when he briefly left Bart in charge of his telescope whilst trying to capture a less-than-complementary hot-air-balloon depicting Skinner with a giant rear that Bart earlier released ("Noooo!"). Then, he realises that in his earlier grief he's released the hot-air-balloon, letting it float free to humiliate him further ("Noooo!"). Then, a paperboy drops the morning paper in front of him, with a headline reading "PREZ SEZ: SCHOOL IS FOR LOSERS": ("NOOOOOOOOOOOO!").
- Done yet again where Homer made Lisa so angry that she tells him that she's going to use Marge's maiden name (Bouvier) instead of Simpson. Homer drops to his knees and screams "NOOOOOOOOOOO!" Then another girl walks buy and asks if he wants to buy some Band Candy. Homer's reply: "YEEEEEEEEEEEES!"
- And then there's the episode where the Flanders's get Bart, Lisa, and Maggie as foster children.
Ned: Do you reject Satan, and all his works?
Homer: NOOOOOOOOOOOOOOO!!!!!!! (skin burns on contact with holy water)
- Futurama, "Bend Her": After Bender fakes the death of his feminine alter-ego Coilette at what would have been her wedding to Calculon, Calculon goes "No! NNNNOOOOOOOOOOOO! N! O! O! O!"
- Also from Calculon in Futurama: the robotic soap-opera star is being interviewed on a talk show. When asked to set the audience up for the clip they are about to show from a new episode, Calculon responds "No, I think it's self-explanatory." The clip shows Calculon screaming "NNNNOOOOOOOOOOOO!" (while a pirate inexplicably cooks burgers on a barbecue behind him). After the clip, Calculon nonchalantly replies, "Funny story: The script called for me to say 'yes' but I gave it a little twist."
- That, as well, is from "Bend Her". That's two Big No s in one episode.
- Done again by Calculon in "That's Lobstertainment!", when Harold Zoid (Zoidberg's over-the-hill celebrity uncle) is trying to make a movie that will guarantee him an Oscar.
- Being a parody of melodramatic acting, Calculon is prone to do this sort of thing a lot.
- In "Mars University", Gunther the genius monkey decides to get a degree in business with his now only decent intelligence. causing Professor Farnsworth to shout a big no.
- In "Love and Rocket", Bender dumps the crazy Planet Express ship while she, and the main cast inside her, are being chased by a large fleet from Omicron Persei 8. Cue big, shrieking no.
- "When Aliens Attack": Fry gets one off after a ship from Omicron Persei 8 blows up his sand castle.
- And Fry again in Into the Wild Green Yonder when Bender gives him back his game (he was playing Tetris) and Bender tell him he missed up the "L" formation he was making with the blocks.
- Shendu yells this at Jackie Chan Adventures after ending up possessing Valmont.
- Uncle is also fond of the Japanese version "Iyaaaa!" — usually just before smacking Jackie around the head for doing something stupid.
- Parodied throughout the Drawn Together episode "Terms of Endearment," in which Captain Hero screams "Nnnooooooo!!" at least 7 or 8 times. At one point (as the camera pulls back... and back... and then back some more, to reveal just how big a problem he's facing) Hero screams the Big No three times in a row, with dramatic pauses in between.
- Often used by Swat Kats villains such as Dark Kat and The Pastmaster when the heroes defeat them.
- Done straight on a fairly regular basis in ReBoot - Bob, being shot into the Web at the end of season two, Enzo, after learning about Bob's fate, Dot in "Game Over" when it appeared that Enzo had been nullified (that scene, coupled with Megabyte's calm laughter, still gives this editor chills), and said twice by Megabyte in two episodes toward the end.
- This YTMND does a rather good job of pointing out just how often this trope is played.
- In the SpongeBob SquarePants episode "Bubble Buddy", SpongeBob does the Big No when Squidward is about to pop the bubble with a needle. It goes into ridiculously slow motion, and he starts randomly messing with the vowel, making this a spoof as well.
- A wonderful Big No can be found in episode 4 of season 2 of the 90s' X-Men series, "One Man's Worth part 1". The first occurrence is when Bishop shouts it as Professor X is assassinated in the '50s before he can found the X-Men, followed quickly by an epic Big No from Prof. X when he vanishes from the present. The episode ends with a repeat of the opening scene — but this time, it's in slow motion for the last few lines of dialogue, including Bishop's Big No. Behold.
- Another Big No scene sadly fails in X-Men: Evolution animated series, when Nightcrawler reacts too slow to stop an angry Rogue from pushing Mystique's petrified body off a cliff and has to see it shatter into a thousand shards right in front of him, shortly after finding out that Mystique was his mother. Again, the scene would have been so much better without the slow-motion yell.
- Optimus Primal gets quite a few in Transformers: Beast Wars, most notably in the cliffhanger of the first season finale, and when the Axalon is destroyed in season 3.
- And in Armada, Optimus Prime gets one of these when Smokescreen dies.
- Parodied in the "Bee in the City" script reading of Transformers Animated, with David Kaye using his Beast Wars Megatron voice (to enthusiastic approval from the crowd). Upon his defeat, he vows to return, ending with a big "YEEESSS!"
- In Animated, the Autobots discuss having to leave, and Bulkhead wonders how Sari (human sidekick) will take it. Bumblebee says she's a big girl and can handle it. Cut to Sari screaming NOOOOOOOOOOOOOOOOOOOOOOOOOOOO!! at the top of her lungs.
- In The Spectacular Spider Man, the Sandman gets one of these after seeing the results of his traumatic transformation into a living sand being.
- Littlefoot gets one of these in The Land Before Time IX: Journey to Big Water, as he watches Mo lead the swimming sharptooth away.
- Used in American Dad by either Stan, Francine or Hayley when they believe Steve and Roger were killed by a lightning-struck treehouse. Rather effective due to how strangled and broken it sounded.
- Steve actually pulls out a very amusing Big No fairly often.
- Avatar The Last Airbender has a slow-motion one from Zuko in the Grand Finale when Taking The Bullet for Katara. Cue "must run in the family" jokes...
- It really does; Iroh has a (much less dramatic) one when he sees June get hit with her Shirshu's paralyzing tongue.
- There was also one in the desert episode, right before Aang creates a giant mushroom cloud.
- In Danny Phantom when Danny's family and friends (and teacher) were about to be blown up to their doom in an alternate timeline, Danny cries one out, complete with slow motion movement.
- Vlad later gets one in another episode when his perfect clone is destroyed by Danny and his Opposite Sex Clone. For just one word, it's brilliantly acted.
- In one episode of the 2003 Teenage Mutant Ninja Turtles series, Baxter Stockman lets out a big "WHY?" after Bishop brought him back from the brink of death, which robbed him of finally resting in peace after everything he lived through in the series. Considering the pedigree of his 4Kids voice actor, it comes across as being narm-y.
- Kim Possible, "Stop Team Go". After using hundreds of mooks to destroy the gurken jar, Dr. Drakken puts the jar under a big laser beam, and he fires it. The result was a big crater on the floor, and the jar was unharmed. Cue Big No.
- In another episode upon learning that her very annoying younger twins have been skipped ahead and are now in the same high-school as her, Kim lets out a big no powerful enough to knock letters of the school sign out front, while she's indoors.
- The Powerpuff Girls, "Daylight Savings": "PARENT-TEACHER CONFERENCE?! NOOOOOOOOOOOOOOOOOOOOOOOOOOO!"
- Parodied in the Space Ghost Coast To Coast episode "Boo Boo Kitty", when Space Ghost's pet cat, actually a large balloon, slowly drifts towards a large safety pin. He screams NOOOOOOOOOOOOOO!, runs out of breath, inhales, and starts again. After the balloon deflates, he promptly ignores the others when they suggest he could have easily saved Boo Boo Kitty from its untimely death.
- Played for laughs in Metalocalypse, when Nathan lets out a NOOOOOOOOOO! upon Nick Ibsen revealing Dethklok's parents.
Nick Ibsen: You are all going to be reunited with your families. (a panel opens up, revealing the families of each of the five band members) Nathan Explosion: NOOOOOOOOOOOOOOOOOOOOO!!! You're going to pay for this! Nick Ibsen: Pay for what? Journalistic integrity?''
- Big Nos are Nathan's catchphrase, and he lets them out quite regularly. They are usually accompanied by the camera flying down Nathan's throat as he screams it.
- The Buzz Lightyear of Star Command episode "Plasma Monster" has Booster react this way when Plasma Boy's girlfriend tells him they can still be Just Friends.
- Ace Lightning: The characters in this mixed media show are based on superhero stereotypes, so this was going to show up sooner or later — except that it's not one of the CGI characters that do it — it's a human, in the last episode, when he thinks Ace has been shot.
- In Street Fighter, Guile gave one when Cammy defected to Shadaloo and gives Bison a big kiss.
- In Freakazoid episode "House of Freakazoid", Freakazoid is pressured to pursue a villainess through a sewer, but repeatedly refuses because he hates the smell of poo gas.
Freakazoid: NO! A big N, followed by a little O: no!
- Parodied in The Fairly Oddparents "Wishology: The Exciting Middle Part", which ended with a big "Dagnabit!"
- Cow of Cow and Chicken did it in an episode while jumping to catch a coin. In slo-mo. With the entire world slowed down as well.
- In the last episode of the third season of The Venture Brothers, Henchman 21 indulges in a Big No when the Monarchmobile explodes with Henchman 24 trapped inside, but is interrupted when 24's severed head hits him in the chest.
- In Brother Bear, Kinai lets out the distant, bird-disturbing version of a Big No when he discovers he's been transformed into a bear.
- In Batman Beyond, Derek Powers accidentally inhales a big gulp of his own nerve gas, and in the same second it takes him to realize what has happened to him, makes an appropriately horrified scream to this effect.
- It's been done several times in ReBoot, but the most memorable, by far, was given by Dot in "Game Over" after Enzo gets sucked into the Game Cube.
- This was pretty much the only Big No ever to make this troper cry, ever.
- An episode of Family Guy has Peter be really upset over the loss of his pet parrot.
- The Donkey Kong Country episode "Buried Treasure" contains this exchange when Klump's video conference interrupts K. Rool's computer game:
Klump: General Klump reporting, King K. Rool sir! Y'read me, your high 'n mightyness?... Looking a little pale there, chief!
K. Rool: NOOOOOOOOOO!!!!!!!!!!!!!!!!!!! (smashes the computer)
Klump: (calling on the phone) Chief? You there, chief? Seems we had some sort of interference.
- In an episode of FlapJack, The Real Adventurer has the reaction to Bubbie telling him K'Nuckles is not a pregnant woman.
- Undergrads: Just before tea-tottler Nitz is about to take his first sip of alcohol, Rocko, his alcoholic best-friend (who has been having hallucinations about a giant whiskey bottle and decided to abstain), lunges at him with a long, drawn out "Nooooo!" in slow motion.
- Invader Zim just loves to scream. The Big No is his favourite.
Real Life
- A few years ago, an infamous online video began to spread, which showed a guy spoiling Harry Potter and the Half-Blood Prince to a bunch of Harry Potter fans waiting outside a bookstore for the novel. One fan's reaction: "NOOOOOOOOOO! You Bitch! YOU BITCH!!".
- In a video featured on many cop shows, a man being arrested for possession of marijuana screams "NOOOOOOOOO! Please! God Almighty!" etc., a.k.a. the Crybaby Criminal.
- This will happen quite a lot during hot blooded Left 4 Dead expert campaigns whenever the last player left alive after the second Tank dies gets tackled by a hunter feet away from the rescue vehicle.
- In 2004, a woman at a Dick Cheney rally was arrested and nearly charged for shouting five Big Nos in a row.
- Since the United States 2008 Presidental and Congressional Election, the "Party of No" has become an increasingly common slang term for the U.S. Republican Party, because of being seen as having very little political activity other than opposing U.S. President Barack Obama and the policies of the 2009 U.S. Congress.
- Which is pretty ridiculous since the opposition party always fills that role, no matter what party occupies the White House.
- Maybe if you have the Superman Doomsday DVD you can confirm this. But I could have sworn that there was a documentary about the original comic on it. When it was revealed that Superman would die, there was outcry from the fans and one letter simply said NO in huge letters.
- Many people (including this troper) would do this when they discover anything important saved (photos, game data saved, documents, etc.) were suddenly wipped from the memory/hard drive for no reason.
- Many people have been known to do this when they just lost the game.
- Youtube video: When a man finds out his cat's arms are missing - "Egon? What happened to your arms Egon? Egooooooooonnn! Noooooooooooooooo! http://www.youtube.com/watch?v=g5n6zWjJ-fE&feature=related
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