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Kids Meal Toy / McDonald's

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"What you're searching for isn't out there, Hiccup. It's in your Happy Meal."

Examples of Kids' Meal Toys from McDonald's.

    open/close all folders 

    Anime 
  • Bakugan got promoted a few times in 2009-2011. The Happy Meal Bakugans are much bigger than regular ones and can't be used in tournaments.
  • Crush Gear Nitro got a McDonald's kids toy line in Southeast Asia in 2004. The Crush Gears included in the line were Mach Justice, Iron Wolf, Zero Delta, King Schwarz, Wingraptor, and Thunder Breaker.
  • Demon Slayer: Kimetsu no Yaiba got tie-ins twice. One run ran opposite PreCure and featured stickers of the cast dressed as McDonald's employees.
  • Doraemon got Happy Meal toys multiple times in Japan and Asia, usually to promote a new movie.
  • Duel Masters got a set of trading cards, including five exclusive ones.
  • Naruto (Japan, China, Taiwan, Indonesia, Philippines and Latin America): The series got promoted a few times from 2006-2013, most notably one Japanese/Taiwanese Happy Meal toy of Sasuke Uchiha became a meme on the internet, due to his ability to balance objects on his head. Other Naruto toys released were plushies, action figures, stationery, trading cards and role-play items.
  • Ojarumaru had a run of eight toys in Japanese Happy Meals in 2005, primarily (though not entirely) consisting of wind-up toys of Ojarumaru and other characters.
  • One Piece (Japan) ran opposite Futari Wa Pretty Cure as the 'boy toy'. All the toys were of the male characters like Luffy and Zoro with no Nami to be found.
  • Pretty Cure, which McDonald's of Japan sponsors:
    • Futari wa Pretty Cure (Japan) got toys and stickers.
    • Smile PreCure! (Japan): It got trading cards.
    • During the final stretch of Doki Doki! PreCure, it received transparent plastic cards…this time being the primary gimmick for the season that followed after as Cure Lovely and Cure Princess were featured with the entire DokiDoki! team during the promotion. This was used instead of the normal paper trading cards of the previous cures with the then-newly revealed cures.
  • In Japan, Shinkansen Henkei Robo Shinkalion Z had a run in 2022, featuring the cast in plastic figure form (which can be stored in little plastic cases based on the show which also comes with the meal).
  • Sonic X received a set of six toys in France in 2006, and a set of four spinning toys in Europe in 2007.
  • For a limited time in September 2023, Spy X Family coloring books and sticker pages were issued in Japanese McDonald's Happy Meals (or as they call them in Japan, "Happy Sets.")
  • Transformers: Armada: In 2002, it got eight toys of select characters. The Japanese release of this set featured a unique mold for Hot Shot. The toys, divided in four Autobots and four Decepticons, could combine to form the (not very convincing) "Mighty Robot" and "Mighty Vehicle" combiners.
  • Yu-Gi-Oh! got trading cards as well as soundtrack CDs.
    • Interestingly enough, Yu-Gi-Oh also had a collaboration with Sanrio in March and April 2024 in Belgium and Spain (and also most European countries). It was made up of toys of Sanrio characters such as Hello Kitty, Keroppi, Chococat and Kuromi dressed up as iconic Yu-Gi-Oh characters.

    Asian Animation 

    Comic Strips 

    Film — Animated 
  • 101 Dalmatians had figures of Pongo, Lucky, Cruella, and the Colonel and Sgt. Tibbs together in 1991 as a tie-in with the film's theatrical re-release.
  • A Bug's Life got wind-up toys, watches, and trading cards.
  • A Goofy Movie had figures of Goofy, Max, Roxanne, and Bigfoot in Europe in 1996.
    • An Extremely Goofy Movie had a set of eight launching toys that could either be used separately or connect to each other and run simultaneously. These consisted of Goofy, Max, Sylvia, PJ, Bobby, Bradley, Tank, and Slouch.
  • Aladdin had special edition character toys situated on flying carpets in 2004 as a tie-in with the film's Special Edition DVD release.
    • Aladdin and the King of Thieves had a set of eight figures and backdrops in the US; Aladdin, Jasmine, Abu, Iago, Cassim, Sa'luk, and two different figures of Genie. Europe featured half of the figures from the American promotion; Aladdin, Abu, Iago, and Maitre'D Genie. Australia had a set of four race cars featuring Aladdin, Cassim, Genie, and Jasmine.
  • The An American Tail promotion. Infamously, among the items offered were Fievel... Christmas stockings and tree ornaments, despite Fievel being obviously Jewish. The Anti-Defamation League was not pleased.
  • The Angry Birds Movie had a run in 2016, with its toys varying from region to region.
  • Bambi got toys in 1988 to promote the movie's theatrical re-release.
  • Bee Movie got wind-up toys of Barry (in both his sweater and Pollen Jock uniform), Adam, Mooseblood, Pollen Jock Jackson, and Wally the Waterbug. Europe featured plush toys instead.
  • Beauty and the Beast got toys of Belle, the Beast, Gaston, and the various castle characters in 2002 to promote the Special Edition DVD release. Some non-USA countries also featured Maurice and the wardrobe.
    • There was also a European promotion for the film's original release in 1992, with toys of Belle, Beast, Cogsworth, and Mrs. Potts.
    • A 2002 promotion in Australia featured plush keychains of Cogsworth, Mrs. Potts, and the Beast.
    • Beauty and the Beast: The Enchanted Christmas got figures of Belle, Beast, Lumiere, and Cogsworth in Europe. In Asia, it got a set of five spinning toys that were on stands that could connect to each other to make one big stand. These consisted of Belle and Beast together, Mrs. Potts and Chip together, Cogsworth, Angelique, and Forte.
  • The Book of Life got Halloween pails.
  • Brother Bear got action figures, such as toys of the three brothers (Kenai, Denahi, and Sitka) that could transform from spirit animal to human. However, plushies were sold instead of figures in non-US markets. In Australia, the aforementioned transforming toys from the USA set were included alongside the European plushies of Koda and the moose brothers.
  • Cars: Interesting fact, this promotion actually caused the name of Fillmore (the hippie Volkswagen) to be changed. He was originally going to be named Waldmire, after Route 66 resident Robert "Bob" Waldmire. But Waldmire, a vegan, didn't want his name to be used because Fillmore toys would be featured in Happy Meals.
    • Interestingly, there are also three different paint-job variations of Ramone (purple, yellow, and green), as well as two different versions of Lightning McQueen (clean and dirty) and different eye variations of all the characters.
  • Chicken Little got minifigures.
  • Cinderella: In 1987, there were Christmas ornament plushies of Jacques and Gus. In 2002, there were figures sold to promote the Walt Disney 100 Years of Magic celebration.
  • DC League of Super-Pets received clip-on plushies featuring the film's characters.
  • Dinosaur had hand puppets of Aladar, Neera, Kron, and Carnotaur, as well as talking toys of Baylene, Eema, Bruton, and the Lemurs.
  • Despicable Me:
    • Despicable Me 2 got talking toys of the Breakout Characters, the minions.
    • Minions had twelve talking toys to collect. The caveman toy in particular was infamous for being recalled after parents complained that his phrases sounded like profanities. Later that year, the Halloween pails were decorated with minions to promote the home video release.
    • Despicable Me 3 followed suit with toys of both the Minions, and some of the human protagonists like Gru and Agnes.
    • Minions: The Rise of Gru got toys, but only in Singapore. Two years earlier, there was a Delayed Release Tie-In worldwide and a paper toy set in Europe.
  • Doogal: Eight toys of the movie.
  • Doug's First Movie got clip-on toys in 1999 to promote the film's VHS release.
  • Elemental (2023) had a set of eight racing toys; Clod, Bernie, Lutz, Gale, and two different toys each of Ember and Wade.
  • Elio received a number of 8 toys featuring Elio and the aliens.
  • The Emoji Movie: Small plushies of the emojis.
  • The Emperor's New Groove got catapult toys, but Europe just got figures.
  • Encanto: Toys of Mirabel, Luisa, Isabela, Pepa, Camilo, Antonio, Bruno, and a capybara
  • Epic (2013) got various leaf-based contraptions like the ones seen in the movie.
  • Finding Nemo got toys that could speak or light up when you turned them on.
    • A few countries, specifically Sweden, Russia, and India, offered a different set of keychain plushies featuring Nemo, Marlin, Dory, Bloat, Bubbles, and Peach. Spain also received a small plush set of Nemo, Dory, and Squirt.
  • Flushed Away got six figures. It was the first time Aardman teamed up with McDonald's.
  • Frozen II got nine different toys, each situated on a rock or ice base that could glide.
  • Hercules got figures of Hercules, Megara, Hades, Zeus, etc. each paired with a Titan.
  • Home (2015) had 10 different toys of Oh in different colors.
  • Hotel Transylvania had toys ranging from chattering teeth to a detached hand.
  • How to Train Your Dragon (2010) got toys of the dragons.
  • The Hunchback of Notre Dame had a set of four figures in Asia; Quasimodo, Esmeralda, Phoebus, and Frollo. Europe had the same toys from this set plus a spinning figure of the Gargoyles. In the US, it had a set of eight accessories to promote the film's VHS release, including juggling balls of the Gargoyles and a Quasimodo bird catcher.
  • Ice Age: Dawn of the Dinosaurs got figurines.
  • The Incredibles got action figures of the family, Frozone, Syndrome, and the car.
    • Incredibles 2 followed suit with even more toys, including an Edna Mode toy. This was notable for being Disney's first Happy Meal since they previously cut ties with McDonald's.
  • The Jungle Book (1967) was promoted for its theatrical re-release in 1990, with four wind-up toys of Baloo, King Louie, Kaa, and Shere Khan. This set also included under-3 toys of Mowgli and Hathi Jr. the baby elephant. The 1993 European set included Kaa, Shere Khan, Mowgli, and a slightly different King Louie holding a banana.
    • The film was given another Happy Meal tie-in in 1997 to promote the 30th Anniversary VHS release. This set included six Nerds candy dispenser toys. There was also an additional promotion exclusively for Walmart, with four Halloween masks.
    • There was also a German promotion in 2000 with a set of eight plush toys. This same set was used in Sweden to promote Jungle Cubs (despite the show concluding in 1998) in 2001.
    • The Jungle Book 2 offered six different characters with detachable jungle-themed play-sets that you could either make separately or together. In most of Europe, a tree set of 9 different characters was offered, while Germany offered six plush keychain character heads that made animal sounds, and Asia offered 4 wind-up toys. The Australian promotion is interesting, because it offered mostly the Asian set (except for one) with 3 additional toys from the European set.
  • Kung Fu Panda got toys of the Furious Five, including a talking Po toy.
  • Lady and the Tramp featured a set of 4 toys for Europe in 1997.
  • All four LEGO movies created by Warner Bros. received Happy Meal tie-ins. The LEGO Movie had collectible cups, The LEGO Batman Movie had collectible containers as well as masks, a puzzle, and stickers, The LEGO Ninjago Movie had toys, and The LEGO Movie 2: The Second Part had plastic cases modeled after the characters' heads with activities inside.
  • The American branch did three different runs of Lilo & Stitch toys:
    • The first run occurred in 2002 to promote the first film, featuring plastic bobblehead toys of the main cast on surfboard keychains.
      • Europe and Australia featured a different set of toys, while Asia featured an elaborate playset.
    • In either 2003 or 2004, its second run saw plastic toys of Lilo, Stitch (twice), Pleakley, and a spaceship. They came with Lilo & Stitch: The Series-labeled cups of Play-Doh that were squeezed through the toys for small "practical effects", such as Stitch sticking out his long tongue.
    • In February 2022, small Stitch plushies with little loops were released to promote the first movie's 20th anniversary, although this promotion was under the Disney Stitch branding that began the previous year instead of Lilo & Stitch.
  • The Lion King
    • The Lion King (1994), at least in Europe, got four posable figurines; Simba, Scar, Zazu, and Timon and Pumbaa together. It also received four different puzzles of scenes from the movie, one of which was of Mufasa's death◊.
    • The Lion King II: Simba's Pride got a series of stuffed animals. The plush toys were slightly different in Europe.
    • The Lion King 1 ½ got plastic talking finger puppets of Timon, Pumbaa, Simba, Mufasa, Rafiki, and Ed. In Europe and Australia, the same set was used to promote the Special Edition release of the first movie, with the addition of Scar and Zazu.
    • The Lion King (2019) got 10 toys that break down into three detachable sets.
  • The Little Mermaid got bath toys in 1989, as well as plush ornaments of Flounder and Sebastian during the holiday season (But only if one bought the McDonald's holiday gift certificates offered that year). There were also two more collections in 1997 to promote the film's theatrical re-release and 2006 to promote the Platinum Edition. The 1997 collection also featured golden toys.
    • The 1998 re-release promotion in Europe has different toys than the 1997 USA collection.
    • The Little Mermaid II: Return to the Sea had different toys depending on the region. The US had toys of Melody, Flounder, and Tip in the 2000 holiday season as part of the "Disney Stars" Happy Meal. Europe had eight toys; Ariel, Tip, Dash, Melody, King Triron, Sebastian, Undertow, and Morgana. Asia had four toys; Melody, Sebastian, Morgana, and Tip and Dash together. Australia had a set of four beach toys; a Sebastian sand moulder, a Morgana bucket, an Ariel spade, and a Melody sand rake.
    • The Little Mermaid (2023) had a set of eight roll-along figures; Sebastian, Ariel, King Triton, Flounder, Prince Eric, Max, Scuttle, and Ursula.
  • Luca got toys that could change color in water.
  • Madagascar:
  • Megamind got toys of the titular character, Minion, Metro Man, Tighten, and various robots.
  • Monsters, Inc. featured three different toy collections worldwide: one in the US, the second in Europe, and the third in Asia.
    • Similar to The Jungle Book 2, the Australian promotion uses various toys from both the Europe and Asia collections.
  • Monsters vs. Aliens got interactive toys. The B.O.B toy could spin around, Dr. Cockroach was in a pullback spaceship, and Ginormica could bend and roller skate.
  • Mr. Peabody & Sherman got puzzles and mazes.
  • The Mulan promotion is famous for coming with Szechuan sauce, which received a Colbert Bump after Rick and Morty referenced it.
  • Oliver & Company had two promotions in 1988. The first featured finger puppets of Oliver, Dodger, Francis, and Georgette. The second featured musical plush ornaments of Oliver and Dodger for the holiday season. There was also a plastic toy set for Europe in 1997.
  • Onward got toys such as Guinevere and the staff.
  • Peter Pan got toys to promote the 1998 VHS release in the USA. Before this, a slightly different set of five toys was offered in Europe in 1996.
    • Return To Neverland had a set of six pieces of the Jolly Roger in the US, each one featuring one of the film's characters; Mr. Smee, the Octopus, Cubby, Jane, Peter Pan, and Captain Hook. Europe featured a different set of eight toys; Peter Pan, Captain Hook, Jane, Mr. Smee, Tinker Bell, the Lost Boys, the Octopus, and the Jolly Roger.
  • 2005's Pixar Pals promotion featured Woody and Buzz from Toy Story, Mike and Sully from Monsters, Inc., Marlin and Dory from Finding Nemo and Mr. Incredible and Dash from The Incredibles.
    • A different set was offered in Europe and Australia with action toys, with Woody, Buzz and Jessie from Toy Story, Mike in a car and Sully with Boo from Monsters, Inc., Flik from A Bug's Life, and Nemo in a tiki hut and Bruce from Finding Nemo. China also used this set, but without Bruce and Jessie. At least a few countries that used this set (namely, Germany) didn't include Nemo or Flik.
    • Another promotion was offered in Japan, featuring Nemo, Sully, Boo, Woody, Buzz, and Lightning McQueen from Cars.
    • Brazil offered quite a large set of different toys of the same characters from the USA promotion, but with the addition of Elastigirl from Incredibles, Bruce from Nemo, and Flik from Bug's Life.
  • Pocahontas got action figures in Europe.
  • Ralph Breaks the Internet got race cars.
  • Raya and the Last Dragon got action figures.
  • The Rescuers Down Under featured two promotions: camera viewers and Christmas ornaments of Bernard and Bianca. A European set featured 4 bendable character figures.
  • Rio got toys such as a skateboarding Blu. The toys varied by region, so Eva and Kipo were included in Australia.
  • Rise of the Guardians got toys of the Guardians (except North, who was replaced with a snow globe).
  • Ron's Gone Wrong got six different Ron variants.
  • The Secret Life of Pets got small plushies.
  • Shrek
    • Shrek the Third had two promotions. One was talking figures, and the other was super-deformed figurines containing playing cards released during Christmas 2007.
    • Shrek Forever After got talking action figures. Most countries outside of the USA have different toys, but some countries have an additional promotion for the home video release with the USA toys.
    • Puss in Boots: received six toys featuring Puss, Kitty, Humpty Dumpty, The Great Terror and the Golden Goose.
  • Sing got toys of the characters that sang when you switched them on. The promotion also got a memetic commercial.
    • Sing 2 got paper stages in the US, the UK and Europe. Other markets got actual figures.
  • Sleeping Beauty had a set of six art supplies in 1997 to promote the film's VHS release. There was a pencil topper of Aurora with a spindle eraser, a figure of Maleficent with a ruler and stencil, a figure of Prince Phillip with a marker and palette, a paper stamp cutter of Flora, a pen of the Dragon, and a book clip of the Raven.
  • Smurfs: The Lost Village got small cottages.
  • Snow White and the Seven Dwarfs got two posters in 1987, and figurines in 1993. In 2001, it got plush clip-ons. The European promotion in 2001 featured action toys instead.
  • Soul got plush clip-ons.
  • The Super Mario Bros. Movie received figures and vehicles and in other markets cardboard toys.
  • Surf's Up had toys of the characters on surfboards. The European promotion featured plush versions of the toys.
  • Star Wars: The Clone Wars received bobblehead versions of the characters and their ships.
  • Tarzan featured eight action toys and three character sound straws in 1999. There was also a 2000 promotion for the home video release, featuring an entire jungle playset.
    • The European promotion for the theatrical release featured slightly different versions of the toys from the USA set, with Sabor being replaced by Kerchak, and only the Tantor toy being the same. Australian featured a completely different set of 10 toys, with Flynt, Mungo, and a group of baby baboons also replacing Tantor.
    • Like the USA, there was also another European promotion in 2000 for the film's home video release, but with plush toys.
    • There was another European promotion in 2005 to promote the Special Edition DVD release. In total, there were six toys altogether: three character bottles of Terk, Tantor, and Kerchak and three catapult-ball toys of Sabor, Tarzan, and Kala. Not all countries offered all six toys, and some only offered the character bottles.
  • TMNT was promoted with action figures of the turtles from the 2007 CGI Movie.
  • Toy Story had a collection of figures (at least in Europe and Asia).
    • Toy Story 2 got another set of figures, as well as a set of candy dispensers. Europe offered a different set of 8 toys, while Asia offered a small set of toys from the USA promotion.
    • Toy Story 4 got chibi style figures that connected together to create Bonnie's family's RV.
    • Lightyear received small vehicles and stickers to decorate them.
  • Treasure Planet had a set of eight figures; Jim Hawkins, B.E.N., Mr. Arrow, John Silver, Morph, Scroop, Dr. Dopler, and Captain Amelia. Each figure came with a piece of the titular planet, and collecting all eight figures would allow one to build said planet. The Mighty Kids Meal, which was aimed at slightly older children, featured a set of three CD-Rom games; Treasure Racer, Etherium Rescue, and Broadside Blast.
  • Trolls got a set of pencil toppers.
    • Trolls World Tour had a series of figures. This one varied by region with some countries receiving toys of Legsly and Cloud Guy.
  • The Wild had a set of eight character figures; Samson, Benny, Bridget, Nigel, Larry, Ryan, Stan, and Cloak.

    Film — Live-Action 

    Literature 

    Live-Action TV 

    Music 
  • In 2009, they sold Kidz Bop CDs. Each CD had an original song called "Kidz Bop World". It also gained some notoriety when some parents believed one of the covers featured swear words.

    Puppet Shows 
  • Bear in the Big Blue House got plushies in Europe.
  • Dinosaurs got plastic hinged moveable toys with finger-pumps of the Sinclair family, Ethyl, and two different toys of Baby Sinclair.
  • Fraggle Rock got race cars of Gobo in a carrot, Red in a radish, Mokey in an eggplant, and Wembley and Boober together in a pickle. These toys are so rare that they are ostensibly worth $300. This set was also offered in Canada and Asia.
  • The Muppets:
    • In Canada, plushes of Kermit, Miss Piggy, Fozzie, and Animal in NHL hockey uniforms were released around the 1995 holiday season.
    • The Muppet Show got plushies in Europe and Australia to celebrate the show's 25th anniversary from 2002 to 2003. The characters included Kermit, Miss Piggy, Fozzie, Gonzo, Animal, Rowlf, Beaker, Swedish Chef, Rizzo, and Sam the Eagle. The number of toys varied by region, but the UK offered an entirely different set of eight plush toys, leaving out Rizzo and Sam.
  • Sesame Street was featured in the "under 3" line during the 2000s. This may have been due to McDonald's being a funding partner at the time.
    • Australia got three sets of toys in 1997, 1999, and 2003.
    • In 1999, Singapore offered a set of 24 mini bean bag toys to promote the show's 30th anniversary. Some of the toys were later offered in Australia during 2002. In the US, these toys were released in specially marked boxes of Kellogg's cereals.

    Tabletop Games 
  • In December 2022, small versions of Hasbro board games were issued. These included Operation, Monopoly, Battleship, Jenga, Guess Who, and Connect Four. Previous promotions featuring the Hasbro Gaming lineup were done in 2018 and 2021.

    Toys 
  • Barbie is by far the most common girl toy for Happy Meals. Some specific promotions were:
  • Beanie Babies:
    • The Teenie Beanies were offered from 1997 to 2000 and naturally became very popular with collectors, with fights even breaking out over the toys. In one case, a McDonald's employee from Miami was fired for stealing hundreds of the toys from her restaurant to resell. Patti the Platypus was reissued in 2019 as part of a Happy Meal 40th anniversary promotion.
    • In the mid-late 2010s, Teenie Beanie Boos and Teenie Tys were occasionally seen in Happy Meals. These cylindrical, stackable plushies were based off of Beanie Boos, the successor line to Beanie Babies.
  • BIONICLE: The 2001 toys are notable in that they were a full part of the series canon, and were almost the only way to get the "Tohunga" villager characters.note 
  • Bratz had a run in 2003 featuring the girls with stylish hats.
  • Furby: Cashing in on the Furby craze, McDonald's has featured Furby toys multiple times, dubbed McFurbys. In 2019, they reissued the original 1998 McFurby as part of the retro line.
  • Hello Kitty (for lack of a better category) is a very popular girl toy, sometimes featured with her fellow Sanrio characters.
    • In early 2024, they released a line of plushies of Hello Kitty and other Sanrio characters dressed up as iconic Yu-Gi-Oh! monsters (such as Hello Kitty as Dark Magician or Cinnamoroll as Blue Eyes White Dragon).
  • Hot Wheels has been featured multiple times for the boy toys.
  • Littlest Pet Shop had multiple runs throughout the 2000s.
  • Micro Machines had a set of four vehicles in their Happy Meals in 1997. There was the Ocean Flyer, the Evac Copter, the Deep Sea Hunter, and the Polar Explorer. They were paired opposite Sky Dancers.
  • Monster High had a run consisting of things like a wallet, a journal, and a Draculaura styling head.
  • Mr. Potato Head had many mini-figures over the years.
  • NERF Brand had a run in the UK in 2017, promoting a range of squirter toys. It also had a run in the US in August 2023.
  • Playmobil had a set of five toys in 1982. This promotion was infamous for being recalled due to the figures' accessories being choking hazards.
  • Polly Pocket had runs in 1994, 2003, 2006, and 2008.
  • Shopkins: McDonalds Shopkins are much bigger than regular Shopkins. They too have their own checklist pamphlet.
  • Squishmallows had a run in the UK in October 2023 for Halloween. The run had to be extended to November because of the high demand. The line jumped the pond to the United States in the following months, where it also proved instantly popular.
  • Tamagotchi: In 1998, the original toys got a McDonalds line of keychains featuring one Tamagotchi character coupled with a miniature, non-functional version of the normal virtual pet toys. A number of toys based on it and the 2009 anime were also made available in Japan, with one set in the later 2000's having DVDs of anime OVAs packed with them — one starring the characters working at a McDonald's restaurant.
  • Yoo Hoo And Friends had several runs in Europe and the United Kingdom, usually in the form of plush toys.

    Video Games 
  • Angry Birds Star Wars was featured on the Halloween pails alongside Monster High in 2013.
  • Crash Bandicoot and Spyro the Dragon were promoted together as handheld games, mainly in Europe (where both franchises were popular back then).
  • LEGO Batman, the video game, had a run in 2008.
  • MultiVersus received a run of activity booklets in 2023. At the time however, these were only sold in Belgium. A US run of toys occurred in 2024. Europe got aluminium toys.
  • Roblox has even gotten in on the fun. They introduced a line based on their most popular game Adopt Me! in January 2024.
  • Pokémon has gotten a lot of Happy Meal tie-ins from the fast-food restaurant over the years, usually involving a TCG card and a toy. In fact, with the exception of 2020, there's been a promotion every year since 2011.
  • Raving Rabbids: In 2010, Rabbids Happy Meal toys were sold in France for a limited time. In 2015, the USA got a Rabbids Happy Meal promotion.
  • Rayman had a run circa 2000 in the United Kingdom and France.
  • Sonic the Hedgehog :
    • The 1994 McDonalds Happy Meal promotion was half the reason why the third 16-bit game in the series was released in two parts.note  The scope of the game grew during development, but because of the McDonalds tie-in, the release date couldn't budge at all, so Sonic Team split off the first six levels and released those as Sonic the Hedgehog 3 in order to make the deadline. Then they took a few months more to finish the remaining eight levels, which they released as Sonic and Knuckles. The four figures in the Happy Meal line consisted of Sonic, Tails, Knuckles, and Dr. Robotnik. The Japanese release of the line features a retooled version of the Robotnik figure, replacing the Adventures of Sonic the Hedgehog design from the original figure with a more game-based one.
    • In Summer 2003, around the time of the release of Sonic Adventure DX: Director's Cut, a set of six LCD handheld games were released. The first five were based on the Sonic franchise, as there were two featuring Sonic, one featuring Tails, one featuring Knuckles, and one featuring Shadow. The sixth one was based on Super Monkey Ball.
    • Sonic Heroes received a set of eight LCD games in the US in late 2004. The first seven featured one or two characters from the game (Sonic, Tails, Knuckles, Amy and Rouge, Shadow and Omega, Cream, and Big), but the eighth one was based on Billy Hatcher and the Giant Egg. Pakistan received a slightly different promotion, this one featuring six LCD games (Sonic, Tails, Knuckles, Amy and Rouge, Shadow, and Cream).
    • There was a set of toys featuring Sonic, Tails, Knuckles, Amy and Shadow on cardboard skates (designed after the Extreme Gear from Sonic Riders) with rubber wheels, which began rolling out in certain European territories between late 2023 and early 2024. Despite the toys using modern Sonic designs, commercials denote the promotion as being a tie-in to Sonic Superstars.
  • Skylanders got a toy promotion every year from 2013 to 2016.
  • Super Mario Bros.:
  • Tak: The Great Juju Challenge got eight action figures.
  • Yo Kai Watch had a run in 2018 in the United States. The year prior, it ran in other countries.

    Western Animation 
  • 101 Dalmatians: The Series had a set of eight flip cars, each one featuring two characters. One side had one of the Dalmatian characters, while the other side had a non-Dalmatian character. The eight toys consisted of Lucky and Cruella, Cadpig and Spot, Rolly and Mayor Ed Pig, Pongo and Swamp Rat, Perdita and Scorch, Tripod and Dumpling, Two-Tone and Lt. Pug, and Dipstick and Cynde.
  • Adventure Time had several runs in the United Kingdom (and also Europe), with one run in 2016 promoting bobblehead-like figures and a 2017 run promoting small games in the likeness of the cast.
  • Alpha Teens on Machines got four cars with keys.
  • Alvin and the Chipmunks received a set of four figures with accessories in 1991. Alvin had a rock guitar, Simon had a movie camera, Theodore had a turntable, and Brittany had a jukebox.
  • Animaniacs: In 1994, it got race cars featuring not just the Warners, but the supporting cast such as Pinky, the Brain, the Goodfeathers, Slappy, Skippy, Buttons, and Mindy. In 1995, a set of eight "stretch-able" toys were released.
    • Four of the toys from the 1994 set were also released in Europe.
  • Back to the Future: The animated series got race cars.
  • Batman: The Animated Series got four action figures and four race cars in 1993.
  • Batman: The Brave and the Bold managed to get two promotions in less than a year.
  • Beware the Batman got 3 figures, two vehicles, and a mask.
  • Ben 10 the Original Series got 4 translucent action figures, Alien Force got toy alien rings and bendable figures,, Ultimate Alien got 6 translucent action figures and Omniverse got several sets including action figures, disc shooters and flashlights. the Reboot didn't get any.
  • Bobby's World: Its toys had snap-on parts that turned four toys into eight.
  • The Busy World of Richard Scarry had a set of four cars and buildings in 1995. These consisted of Huckle Cat and a school, Lowly Worm and a post office, Mr. Frumble and a fire station, and Bananas Gorilla and a grocery store.
  • Buzz Lightyear of Star Command received a set of six spaceship pieces with the show's characters in spinning escape pods in 2001. These consisted of Buzz, Mira Nova, Booster, Emperor Zurg, Commander Nebula, and XR.
  • Cars on the Road would receive a set of 8 pull-back vehicles. This would be the first Happy Meal set to feature the Cars franchise since the set based on the first movie, all the way back in 2006.
  • Catscratch got plushies and figures.
  • Chip 'n Dale: Rescue Rangers got race cars.
  • Dave the Barbarian: Various barbarian accessories such as a catapult. It ran alongside Lizzie McGuire.
  • DC Super Hero Girls (the original web series) got mini-dolls.
  • Dragon Booster got pullback motor toys.
  • DuckTales (1987) got a set of four detective toys and a set of four vehicles with interchangeable figures of Scrooge, Launchpad, Webby, and Huey, Dewey, and Louie in 1988.
  • El Tigre had a run in January 2008. Available were toys of El Tigre, White Pantera, Puma Loco, and Señor Sinestro. Prototypes of Frida and Chipotle Jr were made but never sold.
  • The Flintstone Kids got race cars. McDonald's must have been obsessed with racer toys in the '80s and '90s.
  • Gravedale High got four toys of Sid the Invisible Kid, Vinnie Stoker, Cleofatra, and Frankentyke. These specific toys were a regional test, only releasing in specific areas.
  • Green Lantern: The Animated Series had a run in 2012. Light up figures of Hal and Razer, push-button activated action Hal and Kilowog, a disk launching Interceptor, and a light-up ring and mask. There were also Green Lantern related items in the online game McWorld.
  • Jurassic World: Camp Cretaceous got toys of baby dinos hatching from eggs.
  • Justice League aka Justice League Unlimited had a run around 2009.
  • Karma's World got activity pages, pencils, and stickers.
  • Kim Possible got toys and action figures featuring Kim, Ron, Rufus, Dr. Drakken, Shego, Monkey Fist, and Wade. These toys made a cameo in Super Size Me.
  • Kissyfur had a set of eight character figures in 1987. These consisted of Kissyfur, Gus, Beehonie, Duane, Toot, Lennie, Floyd, and Jolene.
  • Littlest Pet Shop (2012) got bobbleheads.
  • Looney Tunes:
    • The US got figures of Bugs, Daffy, Petunia, and Taz with snap-on superhero costumes in 1991, and crazy cars of Bugs, Daffy, Taz, and Porky in 1992.
    • In 1989, Canada offered a set of four vehicle toys featuring Bugs on a scooter, Daffy in a car, Sylvester & Tweety in a plane, and Road Runner & Coyote riding a handcar.
    • Another Canadian promotion was offered in 1992 for the holiday season with four plush toys of Tweety, Sylvester, Taz, and Bugs Bunny.
    • A 1996 promotion in Europe included a set of four train cars that could connect to each other and perform actions when moved. This promotion included a re-issue of the Bugs and Daffy toy featured in the 1994 Happy Birthday Happy Meal, Tweety having locked Sylvester in a washing machine, Taz spinning through a crate, and Wile E. Coyote chasing Road Runner.
  • The Loud House had a cardboard model of the titular house (complete with standees of the Loud siblings) released only in France in 2023.
  • The Magic School Bus got educational toys such as a trivia card kit.
  • Mighty Ducks: The Animated Series got hockey pucks.
  • Muppet Babies (1984) : There were die-cast racing toys. Another promotion around Christmas time was plushies of Kermit, Piggy, and Fozzie.
  • My Little Pony (G3) got featured multiple times, but one notable instance was when they gave away toys of the Core 7 for the franchise's 30th anniversary.
  • My Little Pony: Friendship Is Magic was a popular girl toy during its run, usually featuring plastic ponies with brushable tails.
  • PAW Patrol received a set of flash cards in Japan, becoming one of the very few preschool series to receive a Happy Meal promotion. Later on, PAW Patrol: The Mighty Movie would get a Japan-exclusive set of keychains, running opposite Hello Kitty.
  • The Real Ghostbusters got school supplies in 1987, and bike accessories in 1991.
  • Recess got toys of the main six (and Miss Finster), each paired with a ball. Along with the toys, McDonald's and Disney were promoting a sweepstakes called "Be on Recess". The winner of the contest would appear on the show as a Contest Winner Cameo. The winner was selected via a random drawing and also won a trip with their family to Disneyland. The winner of the contest, Morgan, appeared in Season 4's "The Rules".
  • Sky Dancers had a set of four toys in 1997. They were figures of Swan Shimmer, Rosemerry, Flutterfly, and Princess Pegasus. Each one came with their own base, and pressing the levers made the figures spin. They were paired opposite Micro Machines.
  • The Spectacular Spider-Man had a run in 2009. Strangely, Burger King also did a promotion of the same show in the same year.
  • SpongeBob SquarePants had a run in the USA with SpongeBob, Patrick, Mr. Krabs, Squidward and Gary doing sports. In 2015, various straw holder figurines were released for the Sponge Out of Water film. There were also several promotions in Europe and Japan.
  • Star Wars: The Clone Wars: 18 bobbleheads in vehicles were offered for the movie release in 2008. Various other sets based on the show were released from 2010-2012.
  • Strawberry Shortcake (G2 and G3): The dolls retained their signature scent and had many gimmicks. For example, 2007 had a line with the characters in dancing outfits.
  • TaleSpin got die cast planes featuring Baloo, Kit, Wildcat, and Molly in the US in 1990. Europe received a different set of toys; wind-up figures of Baloo and Louie which were modeled from the The Jungle Book (1967) Happy Meal promotion in 1990, as well as pull-back versions of Kit and Molly in their planes.
  • Teen Titans Go! got promoted in 2017, 2019, and 2022.
  • Thomas & Friends:
    • In 2015, McDonalds sold toys of Gordon, Hiro, James, Percy, and two different variants of Thomas in Japan. A similar promotion occured in 2017, with Harold in place of Gordon.
    • In 2018, McDonald's sold toys of Thomas, Percy, James, Gordon, Toby, and Harold in the Philippines. Each toy included some track or scenery, and collecting them all allowed one to make a full set.
    • In late 2020, McDonald's sold toys of Thomas, Nia, Shane, Hiro, Ashima, and Yong Bao in Japan.
    • In January 2023, Thomas & Friends: All Engines Go had a set of six connectable toys in Japan. These consisted of Thomas, Percy, James, Diesel, Nia, and Kana.
  • Timon & Pumbaa received a set of four activities in Europe in 1997. There was a puzzle, a sticker sheet, a whiteboard, and a mix-and-match game.
  • Tiny Toon Adventures got flip cars of Buster and Elmyra, Babs and Plucky, Hamton and Dizzy, and Gogo and Montana in 1991, and Wacky Rollers of Buster, Babs, Plucky and Hamton, Sweetie and Furrball, Dizzy, Elmyra, Montana, and Gogo in 1992.
  • Tom & Jerry Kids had a set of four figures with instruments in 1990. There was Spike with a bass guitar, Droopy with a microphone, Jerry with a drum set, and Tom with a keyboard.
  • Totally Spies! had a CD-ROM game and makeup gadgets.
  • Transformers
    • Transformers: Animated had a run in 2008. Some foreign releases lack two figures (Ratchet and Lugnut), while a Blitzwing figure was released only in France. South America got a completely different run of figures with only four characters (Optimus Prime, Bumblebee, Megatron and Starscream) who just fold down and transform via their pull-back engines.
    • Transformers: Cyberverse got a line of chibi figures (which were sold as Bumblebee toys in the US) and one featuring a simplified version of the Spark Armor gimmick from the second year of the toyline.
    • Transformers: Prime had runs in 2012 and 2013.
    • Transformers: Robots in Disguise (2015) had runs from 2015-2017.
  • Trollz had a set of 8 troll dolls to collect in 2005.
  • The Wacky Adventures of Ronald McDonald had a set of eight LEGO building kits that could be used either separately or together. Each one had a slope brick featuring an image of one of the series' characters; Ronald, Sundae, Birdie, McNugget Buddy, Grimace, Fry Guy, Hamburglar, and Fry Girl.
    • Halloween pails featuring the characters were also released in 1999.
  • We Bare Bears got toys in 2020, but only in Singapore and the Philippines.
  • The Winnie the Pooh franchise has had several promotions:
    • Europe released several collections of plushies.
    • In 1999, Sing a Song with Pooh Bear got plush clip-ons. In Australia, this set was used to promote The Many Adventures of Winnie the Pooh instead.
    • The same year also saw a rare promotion in Latin America for the theme park ride at Walt Disney World.
    • The Many Adventures of Winnie the Pooh also got plushies in the USA to promote the film's 25th anniversary home video release in 2002.
    • Pooh's Grand Adventure got a set of 4 action toys in Asia. For France, one of the aforementioned plush sets was offered instead, while Australia got a treehouse set.
    • The Tigger Movie got plush clip-ons of the characters in Tigger outfits. A slightly different plush-only set was offered in Europe, with only Pooh and Piglet wearing Tigger apparel and Eeyore wearing a Santa hat. The Europe set also featured Rabbit, Kanga, and Gopher instead of Owl.
    • The Book of Pooh got a set of 8 toys. 4 of the toys were also offered in Asia.
    • The Australian promotion of Piglet's Big Movie featured a springy toy and hat for each the characters.
    • Pooh's Heffalump Movie got a plastic toy set in Asia, and two different plush sets in Europe and Australia.
  • Winx Club got toys of the characters' Believix forms.
  • W.I.T.C.H. got mini figures in 2005.
  • Young Justice had run in 2011 and 2012. One particular run had skateboards.
  • Yo Yogi! had racers featuring Yogi, Cindy, Huckleberry Hound, and Snagglepuss.

    Misc 
  • In 1994, McDonald's released their Happy Birthday Happy Meal to celebrate the Happy Meal's 15th anniversary. This promotion had fifteen different train cars based on franchises from previous Happy Meal promotions that could connect to each other, and perform actions when moved. The fifteen franchises featured in this promotion were Ronald and Friends, Barbie, Hot Wheels, E.T. the Extra-Terrestrial, Sonic the Hedgehog, The Little Mermaid (1989), 101 Dalmatians, Cabbage Patch Kids, Tonka, The Berenstain Bears, Muppet Babies (1984), Peanuts, Tiny Toon Adventures, Looney Tunes, and the Happy Meal Guys.
  • Between the 1990s and early 2000s, the Disney Theme Parks would receive several toys based on the newest parks and attractions, as well as a few for major anniversaries and promotional campaigns. This was part of a larger partnership where in addition to the toys, McDonald's food would be sold inside the parks.
    • In November 2020, McDonald's gave out Mickey & Minnie's Runaway Railway toys that could form a 10-car train when fully connected. In addition to two toys directly representing the ride itself (Goofy's train engine and Mickey and Minnie's car), there were toys representing Jungle Cruise, Dinosaur, Expedition Everest, Soarin', The Twilight Zone Tower of Terror Pirates of the Caribbean, Mission SPACE, and Mad Tea Party. Just a week after the toys began their release, they were pulled from McDonald's locations nationwide due to an error in the QR code game pieces found inside the toy packaging and on the Happy Meal boxes. In May 2022, they were brought back to promote the 50th anniversary of Walt Disney World. The line was also reduced to eight toys, removing the Tower of Terror and Pirates representation.
    • In 2023, another WDW-related campaign began which featured three activity posters of Mickey and Friends in WDW theme parks and three card games.
  • Every Halloween since 1986, McDonald's gave out Halloween pails, sometimes themed after an already-existing franchise like the above-mentioned The Book of Life. In 2016, they were discontinued. They made a triumphant return in October 2022.
  • Adult meal toys: In October 2022, McDonald's gave out adult meals in a 'Cactus Plant Flea Market Box' (based on the Cactus Plant Flea Market fashion brand) containing three toys of the old mascots: Grimace, Birdie and Hamburglar, as well as a toy of the Cactus Plant Flea Market mascot: Cactus Buddy.
  • Warner Bros. toys were sold internationally in January 2023 to celebrate 100 years of Warner Bros. The lineup included characters from DC Comics, Tom and Jerry, and Scooby-Doo.
  • Cartoon Network also had several campaigns in the US and internationally featuring the channel's vast lineup of franchises.
  • The Disney Princess franchise was given 10 stackable mini castles, each containing a matching princess figure, for the 2021 Ultimate Princess Celebration campaign.
  • Olympic Games/Paralympic Games
    • For Nagano 1998, there were four toys of Ronald, Birdie, Grimace and the Hambuglar doing winter Olympic sports that could connect together.
    • For Sydney 2000, there were multiple toys and keychains of Olly, Syd, Millie and Lizzie. Outside Australia, there were four toys of Ronald and his friends doing Olympic sports.
    • For Athens 2004, there were plush toys of Athena and Phevos. For regions outside of Greece, there was another set of Ronald and his friends doing Olympic sports.
    • For Beijing 2008, there were multiple toys of the Fuwa.
    • For Vancouver 2010, there were 8 toys of Miga, Quatchi, Sumi and Mukmuk that could link up together.
    • For London 2012, there were 10 toys of Wenlock and Mandeville doing several Olympic and Paralympic sports.
  • In 2023, Disney celebrated their 100th anniversary with a whopping 60 collectable figures from across all their tentpole properties.note  This also serves as a promotion for Wish (2023), as it releases in theaters the same month as these toys.

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