Elina
- Voiced by: Kelly Sheridan
The main protagonist of the Fairytopia series. Elina is kind and friendly young fairy born without wings, but destiny has other things in store for her.
- All of the Other Reindeer: She is often bullied by some of the other fairies and pixies in the Magic Meadow for being born without wings.
- All Your Powers Combined: How she and the others defeat Laverna in the third film.
- The Apprentice: To Azura in Magic of Rainbow, though she already had shades of this in Fairytopia.
- Blue Is Heroic: Her magic color in Magic of the Rainbow is blue, and she represents the color blue in the Flight of Spring.
- Brainwashed and Crazy: Laverna hypnotizes her in the climax of the first film, offering her wings in exchange for dooming Fairytopia. Azura manages to snap her out of it right in the nick time.
- The Chosen One: Implied. It’s noted in the first film that she “has the rainbow in [her] eye”, meaning she is “destined for greatness” and she’s saved Fairytopia numerous times.
- Chronic Hero Syndrome: If someone's in trouble, she always tries to help in any way she can. Laverna exploits this in the third film to trick her into turning her back into a fairy (she'd been struck as a toad at the time).
- Disability Superpower: Being wingless turns out to her advantage as Laverna's poison affects flight. Since she can't fly she is unaffected. And since she's had to walk everywhere anyway she can still travel long distances, unlike the other fairies who have relied on their wings and aren't used to walking.
- Fire-Forged Friends: With Nori in Mermaidia and with the apprentices in Magic of the Rainbow.
- Fish out of Water: A wingless fairy (at first). In the second film, she spends much of it underwater, which is an even more alien environment for her.
- Hair of Gold, Heart of Gold: Played straight.
- He Is Not My Boyfriend: About Nalu when she realizes that Nori's mistaken them for a couple.
- Heroic Sacrifice:
- Downplayed in that it doesn’t involve dying, but in the second film, she leaps into the water to catch the poison vial Max drops to save Mermaidia, even though this results in her becoming a mermaid permanently (she had to be out of the water before the last pearl on her magic necklace turned white to regain her wings), meaning she will never be able to fly or even go home again. Luckily, they are able to rectify this by having her eat a True Self Berry, which restores her wings.
- Also in Magic of the Rainbow, where she throws herself in front of Laverna's blush-destroying magic beam.
- Heterosexual Life-Partners: With Dandelion, combined with Those Two Girls, in the first film; they’re often seen hanging out together and Dandelion initially comes with her on her quest to find Azura. Also with Glee in Magic of the Rainbow, with the two becoming friends very quickly.
- I Just Want to Be Normal: In the first film, she wants wings like every other fairy more than anything, to the point where she nearly lets Laverna hypnotize her into helping her take over Fairytopia in exchange for wings. Fortunately, with some encouragement from Azura, she snaps out of it and defeats Laverna, after which she is rewarded with wings from the Enchantress.
- Interspecies Romance: Subverted. Initial Ship Tease aside, Elina and Nalu are just friends.
- My God, What Have I Done?: In Mermaidia: she outright states "What have I done?" when she exchanges her wings for a mermaid tail to save Nori, though she gets over it pretty quickly, seeing as Nori's life and the fate of Mermaidia are at stake. She also has this reaction when she realizes she accidentally released Laverna from her toadification curse.
- Pink Means Feminine: Her outfits all have pink as a prominent color. It’s a Barbie film, after all.
- Platonic Life-Partners: Ultimately revealed to be this with Nalu, despite earlier Ship Tease.
- Shipper on Deck: For Nori and Nalu in Mermaidia. And for Bibble and Dizzle in Magic of the Rainbow.
- Ship Tease: A bit between her and Nalu in the first film, but they’re ultimately confirmed to be Just Friends in the second. She has more Ship Tease with Linden in the third film.
- Unskilled, but Strong: When she first tries magic in the third film, her raw power surpasses anyone else in the class, but she initially has trouble controlling her abilities, nearly getting Sunburst covered in water and accidentally turning her blue using magical luminescence.
- Un-Sorcerer: She was wingless a fairy, before Enchantress gave her a pair.
- What the Hell, Hero?: In Magic Of The Rainbow, after she inadvertently helps Laverna.
Bibble
- Voiced by: Lee Tockar
Elina's pet puffball. True to his name, he mainly speaks in gibberish and strange sounds.
- The Load: You'd be surprised how much Elina would get done without him.
- Love at First Sight: With Dizzle in Magic of the Rainbow.
- Shipper on Deck: Of Elina and Linden at the end of the third movie.
- Sidekick Creature Nuisance: Often regarded as such out out-of-universe (and occasionally in-universe too).
- Non-Human Sidekick: To Elina.
- The Unintelligible: He largely speaks in cutesy-sounding gibberish, though he can say other characters' names intelligibly (and has a habit of calling Elina "Elinapoof").
Azura
- Voiced by: Venus Terzo
One of the seven Guardians of Fairytopia and guardian of the Fairy Town reigon.
- Blue Is Heroic: She is a fairy Guardian and has blue as her main colour motif, including her clothes, eyes and hair.
- Character Narrator: Narrates the Previously on… montages of both the second and third movies.
- Damsel in Distress: She is kidnapped by Laverna part way through Fairytopia along with all the other Guardians.
- Damsel out of Distress: Yet, she stays calm and tries to lie and trick Laverna instead of screaming, and really didn't need "saving". Laverna just needed to be defeated so she could escape herself.
- Demoted to Extra: In Mermaidia, she only narrates the Previously on… montage at the beginning and shows up at the end of the movie. She returns to being a major character in the third film.
- "I Know You're in There Somewhere" Fight: Though she doesn't fight her, she says basically this to Elina in the climax of Fairytopia, urging her to resist Laverna's attempts to brainwash her by offering her wings (the thing she wants more than anything). It works, snapping Elina out of the brainwashing and allowing her to defeat Laverna.
- The Mentor: Has this role to Elina in Fairytopia, encouraging and supporting her, and sending her on her quest. It becomes official in the third film where she takes Elina in as her apprentice.
- Reasonable Authority Figure: To Elina.
Laverna
- Voiced by: Kathleen Barr
A cruel and wicked sorceress, Laverna is the main antagonist of the franchise and the twin sister of the Enchantress.
- Archenemy: To the Enchantress and Elina after the first film.
- Bad Boss: She regularly threatens and insults her underlings.
- Big Bad: Of all three main movies.
- Cain and Abel: The Cain to the Enchantress's Abel.
- Did You Actually Believe...?: Pulls one on the Enchantress after going back on her word."Did you really think I'd save your people?"
- Excessive Evil Eyeshadow: Wears this constantly (even when she’s turned into a toad).
- Forced Transformation: At the end of Mermaidia, she is turned into a toad after unknowingly eating a True Self Berry. In Magic of the Rainbow, she’s a toad for the first half before tricking Elina into breaking the curse.
- Freudian Excuse: She indicates that she’s felt ostracized and unwanted all her life for being seen as “different” and hates living in her sister’s shadow. In the third film, she also mentions how she “always wanted to be a sparkle fairy” and that it’s “too bad I wasn’t born that way”, possibly indicating self-esteem issues.
- God Save Us from the Queen!: She very briefly becomes ruler of Fairytopia in Magic of the Rainbow, when she forces the Enchantress into handing over her crown to save the First Blush of Spring. She immediately locks away the Enchantress in a chamber that prevents her from using magic and tries to destroy the Blush anyway For the Evulz, dooming Fairytopia to ten years of winter. Fortunately, she’s swiftly defeated by Elina and the other apprentices.
- Green-Eyed Monster: She’s extremely jealous of her twin sister and seeks to take her throne from her, believing it to be her “birthright”.
- Imposter Forgot One Detail: Laverna almost outs herself while disguised as Sunburst by comforting Elina after the rest of the apprentices ostracize her for releasing Laverna. Laverna failed to account that Sunburst was an Alpha Bitch who was absolutely not on friendly terms with Elina.
- Killed Off for Real: Her ultimate fate in Magic of the Rainbow.
Hue
- Voiced by: Mark Oliver
A friendly butterfly who aids Elina on her quest to find Laverna.
- Chuck Cunningham Syndrome: Never appeared again after the first movie. Understandable, as with Elina now having wings, his point in the story ultimately became redundant.
Dandelion
- Voiced by: Tabitha St. Germain
Elina's best friend.
- Blow You Away: She often uses her powerful wing gusts to blow away the bullying pixies who bother Elina.
- Celebrity Resemblance: She looks like Akiko Wakabayashi, though that wasn't the intention.
- Demoted to Extra: While never a main character, Dandelion appears less frequently in the sequels.
- Heterosexual Life-Partners / Those Two Girls: With Elina. Besides Bibble, she seems to be her Only Friend, she defends her from bullies and tries to insist on coming with her to Fairy Town even after she gets sick.
- The Pollyanna: She's often cheerful and positive.
Dahlia
- Voiced by: Chiara Zanni
A hermit dryad who lives alone in the woods. In the past, she worked for Laverna, but left her service after realizing her true intentions.
- The Apprentice: Was apparently this to Laverna before leaving her service.
- Chuck Cunningham Syndrome: Never appeared again after the first movie. No explanation is ever given.
- Defector from Decadence: Worked for Laverna sometime in the past, but has since reformed.
- Heel Realization: States that when she realised Laverna was evil, she stopped working for her.
- Jerk with a Heart of Gold: She is generally rude and cynical, and initially refuses to help Elina due to her ongoing grudge against the Guardians. However, when Elina points out that Azura would help in her place, she soon changes her mind and does all she can to help her.
- Living MacGuffin: Much of the second half of the film revolves around Elina and her friends trying to find her, as she has information that could help stop Laverna.
- Nature Spirit: Possibly. She is described multiple times as being a dryad and lives inside a tree in the Wildering Wood, but she doesn't seem all that different from the other fairies.
- Reformed, but Rejected: After turning against Laverna due to realising her plans were immoral, she was rejected by the Guardians and most other Fairytopians, who dismissed her as a spy. Only Azura truly believed she'd changed.
Nalu
- Voiced by: Alessandro Juliani
Nalu is the Prince of Mermaidia, a undersea society of merpeople.
- Ascended Extra: In Fairytopia he had a few minutes of screen time at most, but in Mermaidia the plot revolves around rescuing him.
- Chick Magnet: He tends to have women fawning over him.
- Distressed Dude: The entire plot of Mermaidia is kicked off by Nalu's kidnapping.
- Interspecies Romance: Subverted. While there is a bit of Ship Tease between him and Elina, it turns out they're just friends.
- Mr. Fanservice: He has female admirers in-universe and real life, and he only wears seaweed covering his stomach.
- The Not-Love Interest: He and Elina held hands for a long while and shared a Held Gaze in Fairytopia (which Bibble subsequently teased Elina about) and Elina spends the entirety of Mermaidia trying to rescue him...but in the end, they're just friends and he really likes Nori.
- Platonic Life-Partners: Ultimately turns out to be this with Elina.
- Royals Who Actually Do Something: In the first film, he helps Elina, Hue and Bibble escape from the firebirds. Downplayed in Mermaidia, where he spends much of the film as a captive, but he does try to divert or stall the fungi from finding the Immunity Berry.
- She Is Not My Girlfriend: When he and Elina assure Nori they are just friends.
- Sudden Name Change: He is credited as Prince Kai in the first movie.
- Walking Shirtless Scene: Well, he is a merman.
Enchantress
- Voiced by: Nancy Sorel
The wise and noble ruler of Fairytopia.
- Big Good: In the first film and especially the third film.
- Cain and Abel: The Abel to Laverna’s Cain.
- The High Queen: She’s the powerful and benevolent ruler of Fairytopia, who is near-universally loved and respected by her subjects.
- Horrible Judge of Character: Shortly prior to the events of the first film, she agreed to meet with Laverna, who claimed she wanted to make peace with her sister. Laverna then secretly poisoned Enchantress to knock her into a coma and prevent her from intervening in her plot to takeover Fairytopia. Enchantress seems to have learned her lesson after this though, as she banishes Laverna to the Bogs of the Hinterlands.
- No Name Given: She's simply referred to as the Enchantress.
- Royals Who Actually Do Something: After the Guardians are rendered comatose in Magic of the Rainbow, she takes it upon herself to complete the apprentices’ training to perform the Flight of Spring.
Nori
- Voiced by: Chiara Zanni
A moody mermaid who often hangs out with Prince Nalu. While initially dismissive of Elina, she eventually joins forces with her to save Nalu when he's kidnapped.
- Cannot Spit It Out: Towards Nalu for a while, because she thinks Nalu and Elina like each other. They assure her they're just friends.
- Clingy Jealous Girl: A downplayed example towards Nalu, when she thinks Elina has a crush on him (and that he might like her back).
- Fire-Forged Friends: With Elina over the course of the film.
- Insecure Love Interest: Both times when confronted about her feelings for Nalu, Nori insists that it couldn't work between them because he's a prince, and she's a commoner. Luckily for her, Nalu's just as in love with Nori as she is with him.
- I Want My Beloved to Be Happy: She didn't reveal her feelings to Nalu for a long time because she thought he liked Elina.
- I Work Alone: Initially insists on this to Elina, but Elina is quite persistent and Nori eventually realises she needs Elina's help whether she likes it or not. They eventually become friends, though.
- Meaningful Name: Her name is Japanese for seaweed.
- Took a Level in Kindness: She becomes much politer and friendlier, especially to Elina, as the film progresses.
- Tsundere: Towards Nalu.
Max (Fungus Maximus)
- Voiced by: Christopher Gaze
The leader of the Fungus army, and Laverna's loyal second in command.
- The Dragon: To Laverna.
- Evil Brit
- The Heavy: Max serves as the main antagonistic force of the second film, as Laverna is still trapped.
- Sadistic Choice: What he gives Elina at the climax of the film. Either she hands over the Immunity Berry or he drops the vial of Laverna's poison into the water, killing all of Mermaidia by sundown. Elina chooses to protect the merpeople, but Max shows he had no intention of letting them live to thank her for it in the end as he drops the poison anyway, forcing Elina to catch and cork it before it hits the water, costing her the chance to become a fairy again.
- Ship Tease: It is heavily implied that he has a crush on Laverna.
Sunburst
- Voiced by: Sharon Alexander
An extremely haughty sparkle fairy enrolled at Fairy School. Sunburst is Tourmaline's apprentice.
- Alpha Bitch: Easily the nastiest of the other apprentices. It's to the point that Elina notices something is wrong when Sunburst is nice to her.
- The Apprentice: To Tourmaline.
- Break the Haughty: After being kidnapped, trapped underwater for weeks and impersonated by Laverna, she mellows out a lot. She is grateful to Elina for rescuing her and is the first to defend her against Laverna.
- Damsel in Distress: She is trapped and held hostage underwater by Laverna, who poses as her to destroy the magic blush.
- Fiery Redhead: She has orange-red hair and a short temper.
- Green-Eyed Monster: It's strongly implied she's jealous of Elina's fame and accomplishments, and she becomes even more resentful when Elina proves to be a talented apprentice. She gets over it eventually.
- Jerk with a Heart of Gold: She's not a truly bad person, just really nasty. Thankfully, becomes much nicer by the end of the film.
- Our Fairies Are Different: She is a sparkle fairy, who are weakened and unable to use their powers if they touch water.
- Talk to the Hand: When they first meet, she conjures up a sparkle in her hand and forces Elina out of her room, telling her to "talk to the sparkle."
- Vibrant Orange: Her main color scheme is orange, and she represents the color orange in the Flight of Spring.
Glee
- Voiced by: Lalainia Lindbjerg
A flower fairy like Elina. She's Emerald's apprentice and has a pet puffball named Dizzle.
- The Apprentice: To Emerald.
- Emerald Power: Her magic color is a vibrant emerald green, and she represents the color green when the apprentices perform the Flight of Spring.
- Heterosexual Life-Partners: Quickly becomes this with Elina.
- Meaningful Name: She's usually The Pollyanna.
- Nice Girl: Her Establishing Character Moment involves her kindly telling the newly-arrived Elina to take no notice of Sunburst after overhearing Sunburst ranting at her. The worst thing she has to say about Sunburst herself is that "I don't think she's a very nice fairy".
- The Pollyanna: She's almost always in a cheerful mood and very friendly.
- Shipper on Deck: She ships Bibble with her own puffball Dizzle big time, to the point of physically dragging Bibble into her room to introduce them.
Linden
- Voiced by: Andrew Francis
A fellow student at Fairy School, Linden is Topaz's apprentice and a lover of nature.
- The Apprentice: To Topaz.
- Brainy Brunette: He's very analytical and is quick to pick up on small details.
- Friend to All Living Things: He has the ability to talk to animals and in his first appearance he's seen befriending a creature called a Tumby.
- Nice Guy: He's polite and friendly, loves animals and is one of the few apprentices who doesn't resent or blame Elina after she accidentally helps Laverna escape.
- Ship Tease: With Elina.
- Speaks Fluent Animal: He's an oread, which allows him to communicate with animals.
Lumina
- Voiced by: Saffron Henderson
A flighty moon fairy with the ability to see into the future. She's Sapphire's apprentice.
- Advertised Extra: Promotional materials as well as the toyline itself indicated she would be a major character, as well as being a friend to Elina alongside Glee. In the film itself, she's one of the more minor apprentices. She also doesn't befriend Elina until the ending of the movie, being of of the many who turn their backs on her after she inadvertently releases Laverna.
- The Apprentice: To Sapphire.
- Cloud Cuckoolander: When she is first introduced, she ominously starts telling Elina of a vision she had of Elina making a mistake that could put everyone in danger, before cheerfully introducing herself. Later she also ominously talks about being careful what one wishes for when one of the other apprentices comments that they'd like Sunburst to disappear, before cheerfully admitting to Elina that her mumbling about her visions "happens sometimes".
- True Blue Femininity: Her main color motif is blue, and she represents the color indigo (a dark shade of blue) in the Flight of Spring.
Shimmer
- Voiced by: Andrea Libman
A prickly pixie who flies around with her hair rather than her wings. She is Ruby's apprentice.
- The Apprentice: To Ruby.
- Beta Bitch: To Sunburst's Alpha Bitch.
- Our Fairies Are Different: Unlike the rest of the fairies we've seen, she doesn't have wings. Instead, she flies with her hair.
- Red Is Heroic: As Ruby's apprentice, she represents the color red in the Flight of Spring.
Faban
- Voiced by: Allister Abel
A vain fairy who loves to look at himself in the mirror. He's Amethyst's apprentice.
- The Apprentice: To Amethyst.
- Hunk: He's certainly quite handsome, and he damn knows it.
- It's All About Me: Downplayed.
- Narcissist: He's constantly looking at himself in the mirror.
- Purple Is Powerful: His magic color is purple, and he represents the color purple in the Flight of Spring.
Mariposa
- Voiced by: Chiara Zanni (first film), Kelly Sheridan (second film)
The main protagonist of the Mariposa sequels. Mariposa is a shy yet kind-hearted butterfly fairy with a longing for adventure outside of her home of Flutterfield.
- Chronic Hero Syndrome: Oh yes.
- Everyone Can See It: With Carlos.
- Extreme Doormat: She's frequently pushed around by her employers Rayna and Rayla in the first movie. She grows out of it fairly quickly.
- Our Fairies Are Different: She's a Butterfly fairy.
- Fish out of Water: Her hair color and general look when compared to the other Butterfly fairies.
- Meaningful Name: Mariposa means Butterfly.
- Pink Means Feminine: Her outfits and wings are all shades of vibrant pink.
Willa
- Voiced by: Tabitha St. Germain
Mariposa's best friend.
- Best Friend: To Mariposa.
- Graceful Ladies Like Purple: Everything about Willa is purple.
Prince Carlos
- Voiced by: Alessandro Juliani
The book-loving prince of Flutterfield and son of Queen Marabella.
- Birds of a Feather: With Mariposa. They both prefer reading rather than attending loud parties, and both share an adventurous spirit.
- Chick Magnet: Rayna and Rayla both have crushes on him and daydream about meeting him. Mariposa also heavily implied to have feelings for him as well.
- Royals Who Actually Do Something: He spends a fair amount of time working with Mariposa and Willa to try and find a cure for his mother.
- Ship Tease: With Mariposa.
Rayna
- Voiced by: Kathleen Barr
A prissy butterfly fairy who Mariposa and Willa work for. She is Rayla's twin sister.
- Alpha Bitch: Formerly one.
- Pink Means Feminine: She has pink hair, wings and a pink outfit.
Rayla
- Voiced by: Erin Matthews
Rayna's twin sister and Mariposa's secondary employer. She's not as mean as her sister, but still enjoys bossing Mariposa around.
- True Blue Femininity: Blue is her whole schtick and she is quite girly.
Queen Marabella
- Voiced by: Jane Barr
The Queen of Flutterfield and mother of Prince Carlos.
- Fisher Queen: The lights outside Flutterfield are tied to her, and they will continue to glow as long as she lives. When she's poisoned, the lights begin to flicker and are in danger of going out forever, therefore allowing the Skeezites to overrun Flutterfield.
- The High Queen: She's the ruler of Flutterfield.
- Prim and Proper Bun: Her hair is tied up in an elegant topknot bun.
- True Blue Femininity: Her wings and gown are blue.
Zinzie
- Non-Human Sidekick: She is a "meewah", a bunny with wings.
Henna
- Voiced by: Nicole Oliver
A villainous butterfly fairy who works as Queen Marabella's assistant. Power-hungry and vindictive, Henna makes an alliance with the monstrous Skeezites, promising that they can eat as many Butterfly Fairies as they'd like once she poisons Marabella and becomes queen.
- Ambition Is Evil: Henna is described as being incredibly ambitious, and her desire to become queen by any means necessary is her main defining feature.
- Big Bad: Of the first film.
- Chuck Cunningham Syndrome: Despite promising at the end of the movie that she'll return for revenge, Henna never appears in the sequel.
- Graceful Ladies Like Purple: She wears all purple.
- Take Over the World: Her aim is to stage a coup and take over Flutterfield by poisoning Queen Marabella.
- Villain with Good Publicity: She's Queen Marabella's trusted assistant and is on friendly terms with most of Flutterfield, including Mariposa. Only Prince Carlos doesn't trust her, and for good reason.
- We Can Rule Together: Much like Laverna, she attempts to convince Mariposa to join her side and let Queen Marabella die by playing on her insecurities and desire to belong in Flutterfield.
Princess Catania
- Voiced by: Marÿke Hendrikse
The shy Princess of Shimmervale who Mariposa befriends during her visit to the Crystal Fairies' kingdom. After a traumatizing childhood incident where she broke her wings while flying, she vowed to never fly again.
- Graceful Ladies Like Purple: All of her outfits have purple in them.
- Face Your Fears: Catania faces her fear of flying after an incident with Gwyllion.
- Meaningful Name: Her name means "purity".
- The Kids Are American: Technically Canadian as these films are Canadian with Canadian voice actors, but her dad has a British accent (though her kingdom is based on Malta).
Talayla
An optimistic tour guide who has a tendency to stereotype.- The Ditz: Talayla can often come off as unintelligent, stereotypical and unintentionally racist, as she first assumes Mariposa will kidnap her, and she decorates Mariposa's room with scary monsters, thorns and dead plants that supposedly consume fairies.
- The Pollyanna: She is always joyful and happy.
King Regellius
Catania's father.- Fantastic Racism: He hated Butterfly Fairies, thinking they were thieves who steal Crystallites until Mariposa taught him they were nothing like the stereotypes.
Gwyllion
- Big Bad: Of the second film.
- Evil Makeover: She was presumably corrupted by her greed and she was turned old and haggard, as she redeemed herself and became much younger looking.
- Meaningful Name: Her name is Welsh for "Black".