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Actor Allusion: The censored-out bit of Bryan Cranston's credit refers to a "WalterMalcolm", and for a split second, while the credit is being whited out, the only things visible are Cranston's name and the words "Walter" and "White".
Approval of God: After the early screening for Toho, they loved the film. At the premiere, they showed their appreciation by crying with joy and smiling with happiness, as well as marketing it as a legit Godzilla movie and asking Bandai to get Monster Arts to make toys for it. Both Haruo Nakajima and Kenpachiro Satsuma also greatly enjoyed this film, compared to Satsuma's furious walk-out during the 1998 film.
A PS3 game has been recently confirmed with the 2014 Godzilla facing off the Heisei Godzilla, and a ton of merchandise to go along with it that toys aren't immune. There even a statue that plays the film's soundtrack with glowing spines and "atomic breath" effect. Approval of God indeed.
Awesome, Dear Boy: Gareth Edwards stated in an interview that when he went looking for special effects artists, casts and crew, reception was cool... until he revealed that he was doing Godzilla, at which point the formerly cautious recruits jumped in eagerly.
Backed by the Pentagon: The Department of Defense served as advisers for the portrayal of the Navy while also providing ships and aircraft for use in filming. The DoD wanted the Navy in particular to be used for the film because they had relatively little presence in films of the previous decade compared to the Army and Air Force. It was reportedly a tricky balancing act between portraying the military in a heroic manner and showing them as largely useless against the Nigh Invulnerable monsters they face. This article also describes some of the behind the scenes things that took place for this film.
Notably, military vehicles have no positive effect on the monsters and sometimes a detrimental one to humans (Godzilla taking out the Golden Gate Bridge can be directly attributed to the Navy ships firing on it, the helicopter attack in Hawaii only succeeds in destroying several passenger jets in a crash), but military personnel on foot do make successful strikes or delaying actions.
Colbert Bump: The vast amounts of publicity and attention that this movie is garnering has had the positive side effect of getting older Godzilla films rereleased, along with other related properties such as Gamera...
Media Blasters, having finally managed to work out their issues with Toho, will be reissuing the DVD releases of Destroy All Monsters and Godzilla vs. Megalon, as well as releasing the latter film on Blu-Ray for the first time (though granted, these releases will be without any special features whatsoever).
Classic Media will be rereleasing the original Gojira on a 2-disc DVD set, despite having released it before themselves and Criterion Collection putting out a superior release on DVD and Blu-Ray.
Speaking of Gojira, the rereleases aren't limited to simply DVD and Blu-Ray. Rialto Pictures will be rereleasing the original movie theatrically.
Universal, who have previously released King Kong vs. Godzilla and King Kong Escapes on DVD, will now be rereleasing both films on Blu-Ray. Unfortunately, it's still the English versions, as Universal still doesn't have the rights to release the original Japanese versions. On a related note, Universal will also rerelease Peter Jackson's King Kong remake in a limited edition steelbook.
Mill Creek Entertainment will also be rereleasing the Gamera movies, putting the Showa era movies on two Blu-Ray releases, and then releasing a 4-disc DVD "Legacy" set that includes the Heisei movies as well. Unlike Shout! Factory's previous DVD releases, all three Mill Creek releases will have only the Japanese audio included with no English dubs.
Even more, on December 7, 2014, Toho Films revealed that, because of the popularity of the Legendary Godzilla film, they will revive their Godzilla with a new movie in 2016.
Cowboy Bebop at His Computer: While news outlets talking about the film can be forgiven for thinking the flying monster might have been Rodan or Mothra based on the brief glimpses of it in early previews, it became less forgivable when later previews and film crew interviews made it clear that it was a new monster called a Muto. This article in particular not only misidentifies the Muto as Mothra despite including much clearer shots from the final trailer that show it very much isn't, but also characterizes Mothra as Godzilla's Arch-Enemy. Not only is King Ghidorah Godzilla's real Arch-Enemy, but Mothra has been an ally of Godzilla more often than an enemy.
Development Hell: The IMAX special Godzilla: 3D to the Max resided in development hell mostly because the people behind the film couldn't garner any money to actually produce it. It has later been officially cancelled, and, with Legendary Pictures acquiring the license, reworked into this film.
"Vishnu" for the giant centipede in the teaser trailer, named after the part of the Oppenheimer quote that plays over its shot in the teaser trailer. A rumor on the internet was that Talaghan was its official name, but this was proven untrue.
While the Mutos aren't given names in the film, fans refer to the male one as "Hokmuto" (for being discovered in Hokkaido) and refer the female one as "Femuto" (for obvious reasons) based on script rumors.
Fake Nationality: Averted. Alongside Serizawa, the power plant workers, Ford Brody's teacher, the teenage Yanki boy, his parents, and the boy (who Ford Brody bonds with in the train scenes) and his parents are all actually Japanese. Played straight with Aaron Taylor-Johnson himself, who is from England.
Friendly Fandoms: With Pacific Rim, also a Legendary Pictures production revolving around giant monsters. Many fans even tried to put the Big G on the Kaiju categories used by the Pan Pacific Defense Corps - for comparison, Gipsy Danger was a staggering 260 feet tall, while Godzilla is 350! The Category 4's seen in the film were roughly 260-280. Slattern, the first and only Category 5 Kaiju, is a 596 foot behemoth, but measured from head to tail, while on all fours he's the same height as Gipsy and on his hind legs is a third taller. Godzilla, given his size and destructive capabilities, would fit snugly between a Cat. 4-5 Kaiju (though some fans, Gareth Edwards included, maintain that Godzilla would be considered a Category 6 in terms of sheer power and invincibility).
Joe Brody shares his name with one of the gangsters from The Big Sleep.
Newbie Boom: The very effective trailers managed to bring many more people into the Godzilla fandom before the movie itself even came out. Gareth Edwards has frequently noted that it has also brought people back into the fandom from having previously been "closet fans" before; he has been pleasantly surprised by all the unexpected people hearing about what project he is doing and telling him something along the lines of "I like Godzilla. Don't fuck it up."
Sleeper Hit: Despite the massive success on opening weekend, this film legitimately shocked movie analysts and ticket number trackers, expecting the movie, based on social media hype and overall production budget, to only do around 70 million dollars domestically on opening weekend. Instead it did 93 million dollars on opening weekend, beating out The Amazing Spiderman 2, and just second behind Captain America: The Winter Soldier as one of the highest openings of the year so far. Made all the more impressive due to the character's dormant status for 10 years after Godzilla Final Wars) and the critical thrashing of the 1998 film.
The movie also did much better in China than expected. Analysts initially worried that the movie would bomb there due to Godzilla's well-known Japanese heritage combined with both the historical tensions between China and Japan along with their ongoing maritime territory disputes around the time the movie came out. China ended up being the second-biggest box office market for the movie behind the United States.
Troper Critical Mass: Thanks to how excited people got after the first official teaser trailer, the movie ended up with over 100 wicksbefore the second trailer was released.
Viral Marketing: A website titled Godzilla Encounter was set up with pictures and updates referring to Godzilla. Some of the words in each article were highlighted in red to eventually spell SERIZAWA (the name of a character in the movie and the doctor who created the Oxygen Destroyer in the first film).
Another site titled M.U.T.O. has two hidden videos that can be "unlocked", as well let a fan input almost every word or term that has any ties to the franchise to get some interesting results.
The project started off in 2004, in the months before the release of Godzilla Final Wars, as an IMAX 3D short film remake of Godzilla vs. Hedorah tentatively called Godzilla 3D to the Max that even had Yoshimitsu Banno as director at the time. Over the course of 2007-2009, the project eventually morphed into a feature-length film under the aegis of Legendary Pictures.
The trailer with Oppenheimer speaking featured a few scenes of destruction cut and showed a huge, multi-armed roller kaiju, apparently dead. It's not seen in the movie.
The "Art of Destruction" book included concept art of a dogfight between the Male MUTO and some fighter jets.
It also included an idea of the original script which was that the Male MUTO was presumably killed during the Hawaii fight but was actually cocooning and growing wings.
The cinematographers originally planned for the scene with Joe Brody's interrogation and outburst at the MONARCH facility to be shot using several elaborate camera angles and cuts. Bryan Cranston did such a good job with the first rehearsal take that they decided to just use that one and scrap their previous plans.
There were apparently several attempts to keep Joe Brody alive in the script.