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Peace & Love, Incorporated
"B is for Buy-N-Large: your very best friend."

This corporation has a non-business record that sounds too good to be true - and is too good to be true.

They often are a Mega Corp., but they effectively hide it behind Weasel Words, Names to Trust Immediately, and concepts that sound appealing to the average joe. They frequently hide questionable and often malevolent and ignoble business practices behind general We Care advertising campaigns.

Kind of a subtrope of Villain with Good Publicity. See also Corrupt Corporate Executive, who is often at the helm of such a business.


Examples:

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     Anime and Manga  

  • Psycho-Pass has a very disturbing variant on this as its central premise, a Peace & Love, Incorporated Government, which has integrated itself so much into Japans's society; that the Dystopian future it shows may as well be called a Peace & Love, Incorporated Japan. Yeah, it's that bad. Crime is virtually non-existent, with the few incidents being hidden from the public until Episode 14. The price of that though is, almost everyone does whatever the Sibyl System, a powered by "well-intentioned" sociopathic brains supercomputer judges. Everyone's career paths, hobbies, and almost everything about their lives are pre-determined. Worse than that, most people in Japan don't know about the outside world (it is mentioned most people can't leave Japan) and everything is regulated and controlled, including the flow of information (it's a rarity for people to even know William Shakespeare and jobs like journalism or writers have disappeared). The list could go on about how controlled the Dystopia futuristic Japan is...but due to the Sibyl System, almost everyone doesn't care and is happy because they've been told to be happy and get what the Sibyl System tells them will make them happy. Oh, and if you're unhappy...your Psycho-Pass rating will get worse, and if you are too unhappy with society, you get sent to therapy to accept society. If they can't make you better, Enforcers from the Ministry of Welfare and Public Safety Bureau will simply kill you and try to make sure no one finds out. Despite how dystopian this all sounds, the Sibyl System controlled society is filled with happy-looking things ranging from cutesy online avatars online to police controlled robots have chibi moe holographic bodies telling you cheerfully to stay happy and ignore anything that could make your Psycho-Pass rating go higher. Is it any wonder that Shogo Makishima wants to destroy the Sibyl System at any cost, even potential societal breakdown?

     Comic Books  

  • Veidt industries from Watchmen.
  • Grant Morrison created Hexus, the Living Corporation, for his Marvel Boy mini-series. Hexus is described as a living corporate entity, a parasite that eliminates all corporate competition on its host world, "employs" the population and completely devours all of that planet's resources before sending its "logo-spores" to the next world it conquers.

     Film  

  • Initech, in Office Space
  • The megacorporation Omni Consumer Products (OCP) in Robocop. Which owns the Detroit police and secretly arms street gangs with military-grade weapons in an attempt to spread terror and drive away the remaining citizens of Old Detroit so that they can tear down the city and rebuild it as chrome-sparkling "Delta City" (where supposedly no-one below an Upper Class income is allowed to set foot in except to clean away the trash). Oh, and they use a clinically dead policeman (our titular protagonist) as a test person for their new cyborg program, after declaring him legally dead and wiping his mind. You wouldn't believe that if you'd seen their bright, upbeat TV ad campaigns, though.

     Literature  

  • The Hitchhiker's Guide to the Galaxy: "Share and enjoy!" is the motto of the Sirius Cybernetics Corporation, an enormous conglomerate whose complaints department takes up the better parts of several planets and in fact has been the company's only profitable division for several years.
  • The Goliath Corporation in the Thursday Next series renovates itself as a Peace And Love Incorporated midway through the series, going so far as to even develop a corporate religion.
    • They actually seem to mean it, too, before being bought out by the Toast Marketing Board thanks to a time-traveling saint with a gambling problem.
  • The National Institute for Coordinated Experimentation.
  • Pretty much any business run by a villain in Atlas Shrugged will be one of these, using political connections and loopholes in the regulations they themselves push for to gain profit and crush their competitors while also making a big public show of how they're in business "for the good of others". James Taggart, the CEO of Taggart Transcontinental, is probably the best at this game. In contrast, the heroic businessmen, while also being motivated by money, make no hypocritical attempts to hide the fact and believe in actually providing quality goods and services to earn it.
  • The Corporation of The Other Side of the Island by Allegra Goodman is like this. The leader is even called "Earth Mother".

     Live Action TV  

  • Midway through Cheers, Sam sold the bar to the Lillian Corporation, which is described as a leading manufacturer of munitions, rocket boosters and fine confections.
  • The short-lived Fred Savage sitcom Working centered around the employees of uber-conglomerate Upton/Webber. Each episode typically featured a fake U/W commercial proudly touting its corporate beneficence and commitment to ethics—usually with regard to things like cloning, toxic waste cleanup and weapons production.
  • The Smart Brain corporation from Kamen Rider 555.
  • Veridian Dynamics, Better Off Ted
  • In the Law & Order: Special Victims Unit episode "Perfect," the squad encounters a doctor who owns a clinic specializing in hormone treatments to prevent aging and uses the profits to establish a network of charities and self-help organizations dedicated to helping the disadvantaged and disenfranchised. If you've already realized that the whole thing is a Path of Inspiration, you get a cookie.
  • Barney Stinson of How I Met Your Mother starts the series working at Altrucell, the world's leading manufacturer of the felt covering for tennis balls. They also do some other things (logging, oil drilling, small arms, tobacco farming, missile construction...), but they mostly publicize the tennis ball thing.

     Music  

  • The Nightmare Fuel-filled video for Gorillaz' "Feel Good Inc" depicts the male band members apparently trapped in one of these. It's not clear what Feel Good Inc actually does, if anything, but the building is a tall tower set in a dystopian wasteland, with creepy red lighting in the tower and TV screens showing film of people laughing insanely.
    • The atmosphere inside, with most of the guests lying around in stupor, implies a brothel, nightclub or drug den, perhaps all at once.
    • 2D kind of brings up that Gorillaz are the ones who made the tower in the first place, so it's like they were wallowing in their success until it, for lack of a better word, fermented.
    2D: "The palace we built has become a prison... That's what the song's about."
  • The Trope Namer is a 1992 album by Synth Pop band Information Society, and its title track, with the video featuring captions such as "YOU are a PRODUCT" and fake products like Envy sneakers, Morality deodorant, and "good cause" bleach.
  • My Chemical Romance features Better Living Industries - B. L. Ind. for short.
  • The 1973 Genesis song The Battle of Epping Forest contains the following lines, sung by The Reverend, who's abandoned his ministry to work for East End Gangsters
    When poor, 'twas salvation from door to door,
    But now, with a pin-up guru every week,
    It was Love, Peace and Truth Incorporated for all who seek.

     Video Games  

  • Aperture Science: We Do What We Must Because We Can. There, a small cell with a stasis pod and a toilet is a "Relaxation Vault," lethal lasers are called "Thermal Discouragement Beams," and bullet spraying turrets are marketed towards over-protective parents.
    • GlaDOS herself is the logical conclusion to this trope: a sentient AI, pretending to be friendly, is way creepier than if she were unfeeling.
  • Mother 3: Tower of Peace and Love. STAY AWAY!
  • Tiny Tank has a corporation called Sentrax, whose slogan is "Bringing you peace one war at a time."
  • Altru Incorporated from Pokémon Ranger: Shadows of Almia is an oil company that claims to have found a new, sustainable source of energy. In reality, its president is using it as a front for his plans to mind-control every Pokémon in the Almia region. It's worth noting that in the Japanese version, it had the even more blatant name of "Angel Corporation".
  • Vault-Tec from the Fallout series. Examples include such fun things as building faulty survival equipment on purpose, building survival shelters in which the doors wouldn't close or attempts to brainwash vault citizens that end horribly, and stuffing one vault with twice as many people as there was capacity for and then handing out free guns and ammo. All in the name of social experiments.
    • Considering these Vaults wouldn't be populated until there was a nuclear war, you might wonder how they were planning to use, or even collect, the results of these experiments.
      • Their leadership was in cahoots with the Enclave who had the means to survive past the nuclear apocalypse. The original plan was to use the test data in order to build a fleet of spaceships and leave the planet for good. Somewhere along the line the plan was scrapped, since the world ended up even worse off than expected.
      • Which is remarkable when you consider that they built bunker doors weighing 13 tons and outfitted the overseers office with machineguns.
  • The TriOptimum Corporation from System Shock.
  • The World of Goo/Tomorrow Corporations.
    • MOM might also count.
  • The Versalife Corporation from Deus Ex is the sole manufacturer of a cure to a deadly plague that it had previously engineered and unleashed on the world.
  • Pretty much every corporation in Mass Effect, especially the ones on Illium. One of the most prominent is Indenture Tech: "You've been a slave to your employees for too long. Shouldn't it be the other way around?"
  • Ryu Ga Gotoku's tutorial takes place in the offices of a Loan Shark firm called "Peace Finance".
  • The third case of Phoenix Wright: Ace Attorney: Trial & Tribulations has another Loan Shark firm with a harmless, friendly name: "Tender Lender".

     Web Original  

     Western Animation  


Paying for the Action SceneMoney TropesPenny Among Diamonds
Fluffy the TerribleSubverted InnocencePeople's Republic of Tyranny
Path of InspirationAdministrivia/No Real Life Examples, Please!Phony Veteran

alternative title(s): Peace And Love Inc
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