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Compare TropesHiddenFromAudience, many of which these tropes are.
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Compare TropesHiddenFromAudience, many of which these tropes are. Sometimes used by someone proposing TheComplianceGame.
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[[quoteright:275:[[Wiki/{{Wikipedia}} https://static.tvtropes.org/pmwiki/pub/images/weasel_words.png]]]]
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[[caption-width-right:275:A ''not'' so NecessaryWeasel!]]
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[[caption-width-right:275:A ''not'' so NecessaryWeasel!]]
necessary weasel!]]
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For an extensive and detailed examination of Weasel Words, see [[http://en.wikipedia.org/wiki/Weasel_word this entry at Wikipedia.]] Or, better yet, [[http://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_words see this entry!]] Some people say that weasel words are a [[NecessaryWeasel necessary]] generalisation. Website/TVTropes editor {{Tropers/Sockatume}} believes that if you know who's saying something, you should mention it.
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For an extensive and detailed examination of Weasel Words, see [[http://en.wikipedia.org/wiki/Weasel_word this entry at Wikipedia.]] Or, better yet, [[http://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_words see this entry!]] Some people say that weasel words are a [[NecessaryWeasel necessary]] necessary generalisation. Website/TVTropes editor {{Tropers/Sockatume}} believes that if you know who's saying something, you should mention it.
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Wiki/ namespace cleaning.
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For an extensive and detailed examination of Weasel Words, see [[http://en.wikipedia.org/wiki/Weasel_word this entry at Wikipedia.]] Or, better yet, [[http://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_words see this entry!]] Some people say that weasel words are a [[NecessaryWeasel necessary]] generalisation. Wiki/TVTropes editor {{Tropers/Sockatume}} believes that if you know who's saying something, you should mention it.
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For an extensive and detailed examination of Weasel Words, see [[http://en.wikipedia.org/wiki/Weasel_word this entry at Wikipedia.]] Or, better yet, [[http://en.wikipedia.org/wiki/Wikipedia:Avoid_weasel_words see this entry!]] Some people say that weasel words are a [[NecessaryWeasel necessary]] generalisation. Wiki/TVTropes Website/TVTropes editor {{Tropers/Sockatume}} believes that if you know who's saying something, you should mention it.
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* JustPenniesADay: Making something expensive seem cheap by splitting the full price into "X dollars/pounds/whatever per [relatively short period of time]".
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* PaymentPlanPitch: Making something expensive seem cheap by splitting the full price into "X dollars/pounds/whatever per [relatively short period of time]".
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Compare TropesHiddenFromAudience, many of which these tropes are.
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* BestIsAverageBetterIsBest: Everyone's claiming their product is "the best", but that means that "best" is now "normal", so they need permission to claim it's better.
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* ParityProductParadox: Everyone's claiming their product is "the best", but that means that "best" is now "normal", so they need permission to claim it's better.
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passive voice as weasel wording
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The passive voice is often used as weasel wording. The passive voice is often used in journalism when something is stated to be done but it is not desired that the question "By whom was it done?" should be answered.
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For one form of weasel words we don't want around here, see Administrivia/ExamplesAreNotArguable. As an interesting note the term is called that [[GoodAnimalsEvilAnimals not to imply weasels are inherently evil somehow.]] but rather in reference to how they eat eggs by sucking the insides out and only make a small hole, meaning an egg they have sucked may appear to be intact until someone looks at it more closely, in the same way weasel words suck the meaning out of a statement without being immediately obvious.
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For one form of weasel words we don't want around here, see Administrivia/ExamplesAreNotArguable. As an interesting note the term is called that [[GoodAnimalsEvilAnimals not to imply weasels are inherently evil somehow.]] somehow]], but rather in reference to how they eat eggs by sucking the insides out and only make a small hole, meaning an egg they have sucked may appear to be intact until someone looks at it more closely, in the same way weasel words suck the meaning out of a statement without being immediately obvious.
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* AllNaturalSnakeoil: Using the word 'natural' or similar to describe a product in advertising. This is weasel wording because sometimes NatureIsNotNice, and sometimes only part of the product is natural.
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* AllNaturalSnakeoil: AllNaturalSnakeOil: Using the word 'natural' or similar to describe a product in advertising. This is weasel wording because sometimes NatureIsNotNice, and sometimes only part of the product is natural.
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Explaining why each trope qualifies as a weasel phrase.
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* AdjacentToThisCompleteBreakfast
* AllNaturalSnakeoil
* AsbestosFreeCereal
* AbsoluteComparative
* BestIsAverageBetterIsBest
* {{Crunchtastic}}
* DamnedByFaintPraise
* JustPenniesADay
* LiteCreme
* NeverNeedsSharpening
* NewAndImproved
* PeoplesRepublicOfTyranny
* QuoteMine
* UpToOrMore
* AllNaturalSnakeoil
* AsbestosFreeCereal
* AbsoluteComparative
* BestIsAverageBetterIsBest
* {{Crunchtastic}}
* DamnedByFaintPraise
* JustPenniesADay
* LiteCreme
* NeverNeedsSharpening
* NewAndImproved
* PeoplesRepublicOfTyranny
* QuoteMine
* UpToOrMore
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* AdjacentToThisCompleteBreakfast
AdjacentToThisCompleteBreakfast: Like the description says, this is trying to imply that the product is what completes the breakfast, but in actuality, it's only adjacent to it.
*AllNaturalSnakeoil
AllNaturalSnakeoil: Using the word 'natural' or similar to describe a product in advertising. This is weasel wording because sometimes NatureIsNotNice, and sometimes only part of the product is natural.
*AsbestosFreeCereal
AsbestosFreeCereal: Implying that a food product is good for you because it lacks something that's obviously bad, while saying nothing about what it ''does'' contain, which may be more important information.
*AbsoluteComparative
AbsoluteComparative: Advertising a product by using a comparison that sounds positive but doesn't really mean anything (for example, a pillow being described as "30% softer" than most pillows is an example of this because softness isn't really something you can measure).
*BestIsAverageBetterIsBest
BestIsAverageBetterIsBest: Everyone's claiming their product is "the best", but that means that "best" is now "normal", so they need permission to claim it's better.
*{{Crunchtastic}}
{{Crunchtastic}}: Describing a product with made-up words that sound positive because they end in the endings of positive words, such as "(l)icious", "(r)ific", or "tastic", but because these words are made-up, they don't mean anything.
*DamnedByFaintPraise
DamnedByFaintPraise: Praising something you don't actually like by pointing out something that may be true but is so mundane/weak/beside the point that pointing it out isn't really a compliment.
*JustPenniesADay
JustPenniesADay: Making something expensive seem cheap by splitting the full price into "X dollars/pounds/whatever per [relatively short period of time]".
*LiteCreme
LiteCreme: Misspelling a word when the ingredient it suggests isn't there or is hardly there. It's weasel wording because, for example, "creme" implies there is cream, when there actually isn't.
*NeverNeedsSharpening
NeverNeedsSharpening: Making the product seem positive by saying that it "doesn't need X", when in reality, it breaks when you do X with it.
*NewAndImproved
NewAndImproved: A product is changed slightly and so advertisers hype up the fact that it's "new". The implication is that new = good, but it's not necessarily the case.
*PeoplesRepublicOfTyranny
PeoplesRepublicOfTyranny: Naming an oppressive republic something that points out the fact that it's democratic to try and make it sound not-oppressive.
*QuoteMine
QuoteMine: Taking a quote from something to prove a point, but the context gives the quote a different meaning.
*UpToOrMoreUpToOrMore: Using the phrase "up to X or more" to advertise something, which is meaningless because "up to X or more" could be anything.
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For one form of weasel words we don't want around here, see Administrivia/ExamplesAreNotArguable. As an interesting note the term is called that [[IAmNotAWeasel not to imply weasels are inherently evil somehow.]] but rather in reference to how they eat eggs by sucking the insides out and only make a small hole, meaning an egg they have sucked may appear to be intact until someone looks at it more closely, in the same way weasel words suck the meaning out of a statement without being immediately obvious.
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For one form of weasel words we don't want around here, see Administrivia/ExamplesAreNotArguable. As an interesting note the term is called that [[IAmNotAWeasel [[GoodAnimalsEvilAnimals not to imply weasels are inherently evil somehow.]] but rather in reference to how they eat eggs by sucking the insides out and only make a small hole, meaning an egg they have sucked may appear to be intact until someone looks at it more closely, in the same way weasel words suck the meaning out of a statement without being immediately obvious.
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For one form of weasel words we don't want around here, see Administrivia/ExamplesAreNotArguable.
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For one form of weasel words we don't want around here, see Administrivia/ExamplesAreNotArguable. As an interesting note the term is called that [[IAmNotAWeasel not to imply weasels are inherently evil somehow.]] but rather in reference to how they eat eggs by sucking the insides out and only make a small hole, meaning an egg they have sucked may appear to be intact until someone looks at it more closely, in the same way weasel words suck the meaning out of a statement without being immediately obvious.
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[[quoteright:300:[[Wiki/{{Wikipedia}} https://static.tvtropes.org/pmwiki/pub/images/Weasel_Words_4835.jpg]]]]
[[caption-width-right:300:A ''not'' so NecessaryWeasel!]]
[[caption-width-right:300:A ''not'' so NecessaryWeasel!]]
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[[caption-width-right:300:A
[[caption-width-right:275:A ''not'' so NecessaryWeasel!]]
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[[quoteright:300:http://static.tvtropes.org/pmwiki/pub/images/Weasel_Words_4835.jpg]]
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One quote per page.
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[[caption-width-right:300:A ''not'' so [[NecessaryWeasel Necessary Weasel]]!]]
->''"It's all marketing mumbo jumbo! Don't believe a word of it!"''
-->-- '''Strong Bad''', ''WebAnimation/HomestarRunner''
->''"It's all marketing mumbo jumbo! Don't believe a word of it!"''
-->-- '''Strong Bad''', ''WebAnimation/HomestarRunner''
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[[caption-width-right:300:A ''not'' so [[NecessaryWeasel Necessary Weasel]]!]]
->''"It's all marketing mumbo jumbo! Don't believe a word of it!"''
-->-- '''Strong Bad''', ''WebAnimation/HomestarRunner''
NecessaryWeasel!]]
->''"It's all marketing mumbo jumbo! Don't believe a word of it!"''
-->-- '''Strong Bad''', ''WebAnimation/HomestarRunner''
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For one form of WeaselWords we don't want around here, see Administrivia/ExamplesAreNotArguable.
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For one form of WeaselWords weasel words we don't want around here, see Administrivia/ExamplesAreNotArguable.
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It has been said that browsing TV Tropes will help you win the lottery.
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----
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It has been said that browsing TV Tropes will help you win the lottery.
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[[caption-width-right:300:A ''not'' so [[NecessaryWeasel NecessaryWeasel]]!]]
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[[caption-width-right:300:A ''not'' so [[NecessaryWeasel NecessaryWeasel]]!]]Necessary Weasel]]!]]
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[[caption-width-right:300:The famous "Weasel Words" image from TheOtherWiki]]
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A common feature of advertising, both on television and elsewhere: words or phrases that seem to have a specific meaning but which in fact have a meaning which is either completely ambiguous or intentionally different from what is perceived by the potential buyer.
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This is one reason they're a common feature of advertising, both on television and elsewhere:
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* AdjacentToThisCompleteBreakfast
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S Houldn\'t be adding things to an Index that don\'t exist, unless you are about to create them... and more than a week is plenty of time to have made it.
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* IngredientsStraightFromTheEarth
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-->--'''Strong Bad''', ''WebAnimation/HomestarRunner''
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-->--'''Siobhan''', ''Fanfic/{{Luminosity}}''
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