I Have Many Names: It's a Long List: "Dizzy" Ed Boulder, "Dizzy" Ed Hogan, Brutus "The Barber" Beefcake, The Marinernote This was his short-lived masked gimmick after his parasailing accident where he would run out and attack a heel and then run to the back., Brother Bruti, the Butcher, the Man with No Face, the Man with No Name, the Zodiac, the Booty Man, the Clipmaster, the Disciple, Brute Forcenote At the iGW Superstars of Wrestling: Rodman Down Under PPV in 2000, which was pretty much Heroes of Wrestling in Australia.
Letters 2 Numbers: After leaving the NWO, and after Warrior left, he changed the "4 Life" on his tights to read "4 Me."
The Mole: After the Zodiac left the Dungeon of Doom in February 1996, he was repackaged as The Booty Man (sort of like Billy Gunn's "Mr. Ass" gimmick), now a Face and a Friend of Hogan. Hulk explained that he had sent him into the Dungeon as a "mole." However, it actually DOES make sense when you consider the finish of the War Games match between the Hulkamaniacs (Hogan/Savage/Sting/Luger) and the Dungeon of Doom (Kamala/Shark (John Tenta)/Zodiac/Meng) at WCW Fall Brawl 95, September 17, 1995. The Hulkamaniacs won when Hogan forced Zodiac to submit. Hulk had to have Zodiac be the one to submit, since he was the weakest guy on the team, (also because Kamala didn't speak, Meng was/is a legitimate BadassMonster and the Shark was too big) and because it would have looked suspicious if Hulk had fought with the other three guys but left Zodiac alone. The two might have planned for Hogan to not actually apply any pressure when he locked on the submission (so as not to hurt his friend any more than he had to), but for Zodiac to submit anyway (to give his friend Hogan the win against the DOD team). Kind of like a less stupid version of the Fingerpoke Of Doom.
Screw the Rules, I Have Connections!: Because he was Hulk Hogan's close friend, this is allegedly why he found work in the 1980's and why he had a talk show segment after his parasailing accident in the summer of 1990. This is also likely the reason why Beefcake kept getting brought back in WCW with different gimmicks. The connection has faded in the years since. Beefcake was part of Hogan's "Hulkamania" tour of Australia in 2009, but WWE did not bring him back for the NWO reunion in 2002, nor did TNA bring him in with Hogan.
Double Standard: It is far more acceptable, including on this very site, to bash Beefcake for his connection to Hogan than to bash Triple H for his connections to Shawn Michaels and Stephanie McMahon. This is mainly because Hunter came into his initial success mostly on his own, and because, no matter how disputed it is, he does have some talent.
The Three Faces of Fear (as the Butcher) with Kevin Sullivan and Avalanche (John Tenta)
Talk Show with Fists: "The Barber Shop", which debuted on the April 14 (taped March 27), 1991 WWF Wrestling Challenge and lasted until Sid Justice destroyed the set on the February 16 (taped January 27), 1992 episode. Virtually all of the segments were unremarkable, save for one ... and it is that solitary moment that would herald the WWF's direction during the 1990s. It was a simple superkick by Shawn Michaels, delivered to his unsuspecting tag team partner Marty Jannetty, that jumpstarted Michaels' stagnant career and sent it soaring.
Tuckerization: The name "The Disciple" and his finisher being named "the Apocalypse" was a reference to the Disciples of Apocalypse, Crush (Brian Adams)' biker gang that was part of the "Gang Wars" feud in 1997 WWE also involving Faarooq's Nation of Domination, Savio Vega's Los Boricuas and the Truth Commission (The Jackyl, Kurrgan, Recon and Sniper.) What made this illogical was that Leslie redebuted in this gimmick at the end of the March 2, 1998 WCW Monday Nitro, only two weeks after Adams had made his WCW debut and joined the NWO.