Recap / The Simpsons S 18 E 22 You Kent Always Say What You Want

In the 400th episode, Homer wins the 1,000,000th ice cream cone and gets interviewed by Kent Brockman, who had to sacrifice his editorial on the War in Iraq to do it because Channel 6's sponsor is the ice cream shop from which Homer bought the ice cream, but Kent ends up demoted when he blurts a horrible curse word live on the air and fired when his boss accuses him of being a drug addict.


  • A Day in the Limelight: For Kent Brockman.
  • Bowdlerization: Discussed when Grampa talks about all the words that couldn't be said on TV back in the 1950s.
  • Call-Back: The Simpsons' "Wall of casual acquaintances who came to stay for a while".
    Homer: Apu sang a song, what are you (Kent) gonna do?
  • Comedic Sociopathy: Bart shoving his hand down Skinner's throat, jamming a prop tooth into his mouth, and turning on an X-ray machine and putting it on Skinner's groin shouldn't be funny, yet...
  • Corrupt Corporate Executive: "Goldarn it. I worked hard to ill-get those gains!''
  • Disproportionate Retribution:
    • The FCC fines Channel 6 $10 million for Brockman swearing once on a talk show hardly anyone was watching.
    • Ludacris threatens to shoot a dentist since the embarrassing commercial he was in aired outside Canada and multiple times. He is seen later coming back with a gun to make good on his threat
  • Downer Ending: Kent shamelessly abandons his crusade against the Republican Party with Lisa once he is offered more money.
  • Every Man Has His Price: Kent can't say no to the raise he is being offered, closest thing he can do is ask Lisa to turn around when he accepts the deal.
  • Everyone Has Standards: Even Rod and Todd feel that Ned's constant vigilance for their well-being by reporting Kent to the FCC is too much.
  • Funny Background Event: When Bart walks down the dentist's hallway and sees Skinner, Ludacris passes by him with a gun, apparently making good on his statement that he is gonna give the doctor a chat with his glock.
  • Japandering: The commercial Ludacris made was originally only meant to be shown once in Canada.
  • Jaw Drop: The kids (and pets) do this when they hear Kent's swear.
  • Logo Joke: In a way. When Homer tries to explain to Lisa at the end of the episode what Fox is up to, both his and Lisa's dialogue is overdubbed by a man promoting Fox. When Homer gets up to tell the viewers the truth, he's immediately cut off by the 20th Century Fox Television logo. He then appears again after that on a plain white background, trying to tell the viewers the truth, albeit more quietly, and he's immediately shushed by the Gracie Films logo.
  • Instantly Proven Wrong: While Homer is at the dentist, a kid can hear his screams from the waiting room.
    Mother: Don't worry, darling. I'm sure that man has a special tooth problem.
    Homer: I don't even have a special tooth problem. This is just a routine check-up.
  • Moral Guardian: Ned, who calls himself "God's little bellyacher".
    Ned: (typing) To online Christian soldiers. Subject: televised super-swear.
    Rod: Daddy, what are you doing.
    Ned: Imploring people I never met to pressure a government with better things to do than to punish a man who meant no harm for something nobody even saw. That's what I'm doing.
    Rod: (beat) Daddy, we think you need a new Mommy.
    Ned: First thing's first!
  • Rule of Three: Bart's kicks to Skinner's face
  • Sarcasm Mode: Kent stating the editorial on the War in Iraq being passed over in favor of interviewing Homer for the ice cream has nothing to do with the ice cream parlor being owned by Channel 6's sponsor.
  • Something Completely Different: Not only is this episode a Day in the Limelight for Kent Brockman and the 400th episode overall, but it's the first time since season seven's "The Simpsons 138th Episode Spectacular" to feature a Tracey Ullman Show Simpsons short.
  • Truth in Television: Sadly, there are Moral Guardians who are just as obsessed as Ned Flanders and the Comic Book Guy's line about people under 70 getting their news through the Internet is true as well.
  • The Unreveal: The swear note  and Fox's secret
  • Who Would Be Stupid Enough?: When Lisa tells him about Media Watchdogs who look through TV shows to complain about them, Bart asks "Who'd be lame enough to do that?". Gilligan Cut to Flanders in front of his set recording programs and sorting them out as "Naughty" and "Nice".