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Anime & Manga
- Minor Batman opponent Matatoa has Maori facial tattoos.
- In Shaman's Tears, Joshua Brand acquires tribal face paint when he transforms into his superpowered form.
- The Swoofs in The Smurfs comic book story "The Astro Smurf" (and its Animated Adaptation) either wear white painted rings around their mouths (including Smurfette in the cartoon), or it's actually Flintstones-style Perma-Stubble.
Film — Animated
- The Atlanteans in Atlantis: The Lost Empire have varied designs on their faces. This is especially most noticable with Kida and her father King Kashekhim Nedakh, who both wear this as royalty. Also, at the end of the film, Kida ends up gaining more tattoos on her face (one on her right cheek and another on her forehead), as with her new husband Milo Thatch, who gains one on his shoulder.
- However, Kida for some reason actually lost all but her first tattoo in the sequel.
- Pocahontas: The Native Americans do this. Also, a doll based on John Smith apparently has an eagle tattoo under his shirt.
- In Disney's Peter Pan, the Indian chief and a couple of his warriors wear it, as does the boy Michael while he's their guest.
- Lord Macintosh from Brave. Also Truth in Television and something of a Genius Bonus, since blue tribal paint was a tradition of the Picts, who were some of the first settlers in Scotland.
Film — Live-Action
- In Pirates of the Caribbean: Dead Man's Chest, when the group finds Jack he has a pattern on that makes his eyes look like they're open when they aren't. Perhaps he used it to sleep in meetings?
- In Avatar, when Jake is inducted into the Na'vi they paint his entire body with a white paint of some sort. Also, some of the Na'vi (e.g. Neytiri) wear a different kind when going into battle.
- At the beginning of Raiders of the Lost Ark the Hovitos Indians have Tribal Face Paint.
- In Major League, when the Indians are close to winning the division we see a sportscaster dressed in full (sterotypical) Indian gear including a Chief-sized feather headdress and warpaint.
- The characters in Krippendorf's Tribe use it.
- In King Arthur, the Celts wear blue face and body paint in battle.
- Lord of the Flies features this with Jack and the hunters. One of the chapters is, after all, named "Painted Faces and Long Hair".
- The Cetagandans in the Vorkosigan Saga wear elaborate facepaint, with different variations for caste and rank.
- The Nac Mac Feegle in Discworld have elaborate clan tattoos. To the extent that the books sometimes seem contradictory as to whether they actually have blue skin or not.
- Sten: As part of her pre-mission preparation ritual, ace tacship pilot La Ciotat "painted her face in the ancestral battle pattern of her house."
- In Taggerung, all the Juska clans have tattoos to signify which clan they are from. Tagg has an extra one on his cheek to signify that he is an unusual creature. Can be seen on most versions of the covers, probably best on the British◊ one.
- At the end of Tunnel in the Sky, the kids are rescued but Rod is unwilling to leave. A reporter interviews Rod but is uninterested in the truth of their civilized town and wants to sensationalize it into a "kids gone savage" story. While he's distracted, one of her aids starts spraying "war paint" on his face.
- In the Warhammer 40,000 universe Gaunt's Ghosts series, the people of Tanith (who make up a substantial number of the main characters) all have blue facial tattoos of some pattern or another. This is one of the cultural identifiers of their world of origin, and also unfortunately one of the reason some other regiments assume them to be crass savages.
- The tribe that Cole is an adoptive member of at the beginning of Power Rangers Wild Force has this.
- In Survivor, at least once a season the tribes are given paint to wear to the challenge.
- The kids in The Tribe sure do love their face paint.
- The Munchkin members of La Résistance seen near the start of Tin Man have faces fully painted in bright red and blue.
- Hed PE
- To an extent, one could say KISS has this, in that they all have the same visual motif and the band could be considered a "tribe". Maybe.
- In general metallers who paint their faces desire to invoke some variety of this trope, provided they don't want to invoke another one.
- Tech N9ne
- Iron Maiden's Eddie has this in the Maya-inspired artwork of The Book of Souls.
- Dungeons & Dragons:
- WG6 Isle of the Ape: The Kawibusas.
- Gazetteer 14 The Atruaghin Clans: The title tribesmen, who are based on Native Americans.
- Played with in BattleTech, where during the Clan Invasion of 3050 many of the strange tribe-like Clan warriors had geometric tattoos on their face. However, the tattoos are part of the Clan's advanced Humongous Mecha Brain–Computer Interface. Prolonged usage causes irreversible neural degradation and sanity slippage and as such it was only common with the more bloodthirsty Clans that led the invasion.
- Mortimer in The Fantasticks is a white guy (usually lower-class British) dressed up as some stereotypical presentation of a Native American, often including tribal warpaint.
- This is used in Mass Effect, where the turians have facial markings defining the wearer as a member from one of the colonies where they were born, all stem from some sort of civil war. For example the Turian Councilor is from Tridend and Garrus Vakarian hails from Palaven. It is mentioned in the Codex that turian culture considers turians who forgo facial markings untrustworthy, owing no allegiance to anyone else. As it happens, more than one turian villain in the games is barefaced, such as Warden Kuril who tries to capture Shepard and their squad. Tries. The term "barefaced" is also a slang term used by Turians to denote a politician.
- BioWare also used it in Dragon Age: Origins, where the Dalish elves, the Chasind, and the Avvar all traditionally have facial tattoos.
- The Zaulia tribe in Brütal Legend have facial paints based on KISS's masks.
- Unique facial markings are worn by the Tribesmen in Tribes: Vengeance and, ironically, by the anti-Tribal extremist Julia, who is unknowingly a half-Tribal by blood herself.
- Trolls in World of Warcraft have an option for different face paints, ranging from a few lines on their cheeks and note to covering the entire face.
- Fallout: New Vegas: In the Honest Hearts DLC, one of the two tribes of Zion Canyon, known as the Dead Horses has a custom where members earn a facial or body tattoo for every major achievement they accomplish. The vicious White Legs tribe, who came to Zion to wipe out the Dead Horses and Sorrows tribes, wear red and white face and body paint with a yellow highlight beneath the chin.
- Weaponlord weaves this into Korr's story as his tribe's Rite of Passage into adulthood, allowing him to take the lives of his opponents. When his brother Kӓng was about to get his, marauders came and abducted the boy who was unable to fight back since his face paint was unfinished. When Korr investigated these marauders later, he found all of them dead and thus subject to another law of the face paint: Those who break the rule and kill before their markings were made were subject to death.
- The tribesfolk in Vattu wear symbols on their foreheads. Every single tribe member has a unique symbol; if the priest removes that symbol, that signifies exile from the tribe.
- Avatar: The Last Airbender - the Southern Water Tribe has face paint for when they go to battle. And for after the ceremony after ice dodging.
- An episode of The Simpsons has this at one point in a parody of Lord of the Flies. When the Model UN (basically Springfield Elementary's entire student body) gets stranded on a desert island and Milhouse is accused of stealing food, when he makes a break for it, Nelson takes ashes from the fire and stripes his face with them as he says "The hunt is on".
- The Stalker from Batman Beyond paints his entire body with tribal markings before going on the prowl.
- On Disney's Recess, the pre-schoolers were depicted as a native tribe, complete with fingerpaint facepaint; in the episode "The Legend of Big Kid" when T.J. is captured by the preschoolers, he atavistically adopts the facepaint fashion as well.
- Jonny Quest episode "Pursuit of the Po-Ho". The title opponents have a variety of white markings on their faces to indicate their tribal nature.
- In the Dexter's Laboratory "Dial M for Monkey" episode, "Huntor", Monkey is forced to fight without his powers, and "goes native", which includes putting on face paint.
- In the My Little Pony: Friendship Is Magic episode "Over a Barrel", the buffalo (who are depicted as a native tribe) put on face paint before going into battle.
- Queen La from The Legend of Tarzan, despite being an evil Atlantean Queen living in Africa and ruling over an entire race of Leopard Men, actually wears dark red tattoos on her face. Normally, tattoos worn by Atlanteans (especially if they're royal members), as mentioned above, are supposed to be blue.
- The native people of New Zealand, the Maori, traditionally decorate their face and body with ta moko, in order to indicate status and rank and attract partners. It should be said that it isn't "paint" but rather grooves put into the skin and marked with pigment made from fat and soot.
- Martin Van Crevald in The Culture of War said effectively that he almost thought camouflage cream was more for this purpose than for practical reasons. But then one of the themes of his book was that Humans Are Warriors and we are Not So Different.