"Dauntless faction take their name WAY too seriously and extends its symbolism to the f*ucking bathroom."
— Narrator, Everything Wrong with Divergent in 16 Minutes or Less, sin #36
"For a super-secret agency, it's super-weird you guys put your logos everywhere..."
— Black Skull, Interns of F.I.E.L.D., Episode 1: "Villains"
Coulson: See, this is why I had the S.H.I.E.L.D. logos removed from the cars. It's like you're screaming for attention.
Bobbi: ...you know, there's a ginormous eagle symbol on top of our jet.
Coulson: Yeah, I know. Sometimes I just can't help myself with the cool.
Bobbi: ...you know, there's a ginormous eagle symbol on top of our jet.
Coulson: Yeah, I know. Sometimes I just can't help myself with the cool.
Gil: And this... this was made by... um... Count Harken Maganox.
Susa: Wow! Woger said you could recognize a Spark's style by his work! That's amazing!
Gil: Well... sometimes it is easier than others...
Bang: The fool signed it!
Susa: Wow! Woger said you could recognize a Spark's style by his work! That's amazing!
Gil: Well... sometimes it is easier than others...
Bang: The fool signed it!
"Another golden rose, how original. I eat from plates stamped with roses, I sleep in sheets embroidered with roses, I have a golden rose painted on my chamberpot as if that makes it smell any better."
— Lady Olenna, Game of Thrones
"Does announcing your identity on clothing help with the covert part of your job?"
— Carol "Vers" Danvers, to Nick Fury after being given a cap with a S.H.I.E.L.D. logo, Captain Marvel (2019)
Bradford: (Sees F.O.W.L. Logo on Helicopter and facepalms)
Heron: Oh, I suppose you'd rather fly around in an unmarked helicopter.
Bradford: YES!
Heron: Oh, I suppose you'd rather fly around in an unmarked helicopter.
Bradford: YES!
"[MAD] also had their logo stamped on everything. You might think it's a weird move for a criminal syndicate, but, you know, you can't underestimate the value of brand management."