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- Referenced in a commercial for Esurance insurance with an out of touch senior telling the camera that she posted all her vacation photos to her "wall" — Description Cut to the senior showing off the photos she pasted to her living room wall.
Woman 2: That's not how it works. That's not how any of this works.
Anime & Manga
- Valvrave the Liberator has WIRED, an interstellar website created by the Hikikomori Akira Renbokoji. It works like a futuristic version of Facebook and the main communication hub for the Sakamori Academy. Once the war begins with Dorssia and our heroes, it becomes the world's link to everything that's going on. Exploited since Akira has control, specifically when New JIOR loses its PR to the Magius, where the students used the same method and flipped the tables back at them.
- The eponymous CROWDS in Gatchaman Crowds is a social network with built-in GPS tracking which allows its members to do things from rapid exchange of information to crowdsourcing various tasks that are typically done by the governmental services, such as disaster relief and emergency medical help.
- Peter and Valentine Wiggin of Ender's Game participate in debates over a blogging platform which are apparently prominent enough to influence world politics as a whole.
- The Blacklist has On Screen, a social media platform that's an Expy of Facebook by Miles McGrath during his time in Princeton before he went underground and became a criminal.
- MI High:
- An episode has a student at St Hope's mention that they'd like to add one of the athletes visiting the school as a friend on "Stutter" (a Bland-Name Product of Twitter), only to learn from another student that Social Networking Sites are banned in that country.
- Another episode has the spies take a look at a "Twitcher" (a parody of Twitter) account of a scientist and see what his last message was before he got kidnapped.
- Mad TV: One of their many Sesame Street parody skits has Bobby meet a new friend on MyPlace, "An internet website where you can make new friends." Bobby's new friend goes by the handle DrFuzzyBalls1969 — he's into fashion (always asking Bobby what he's wearing), and knows a lot about computers (he can type with one hand) — of whom Gordon is suspicious about. It turns out DrFuzzyBalls1969 is Bert who has become an internet predator.
- The Middleman had Myfaceinatube.com, a mashup of Myspace, Facebook, and Youtube.
- Victorious had The Slap, which was equal parts twitter and Facebook in universe, and out of universe was a De Fictionalized Character Blog.
- Lampshaded in one episode of Castle when the title character wakes up to find out Alexis has been helping his mom/her grandmother set up a "MyFace" page. Castle starts to say something to the effect of "That's not the name of the site," and Alexis says she's been trying to explain that all morning.
- In Eclipse Phase, the entire economy of the Anarchist and Titanian factions is based on social networks and the "reputation" scores they assign to members. Over half a dozen networks are listed and it's stated that there are many more, @-net for Anarchists, G-net for criminals...
- Grand Theft Auto V has LifeInvader, a parody of Facebook, which invites subscribers to 'stalk' each other's posts in the same manner as Facebook's 'Likes' system.
- Mortal Kombat: As part of Cassie Cage's Selfie Fatality, she will dislodge the opponent's jaw and throat, take a picture, and then upload it to social network called "Friendships" in which several characters and some real-life individuals (Ed Boon as "noobde" and Dan Forden as D4n 4den) will comment on her selfie pic.
- Deep Space 69 has "Spacebook" play a major role in one episode.
- In Planes, a replica of YouTube named FlewTube appears as a Freeze-Frame Bonus when Dusty becomes popular after his first victory during the race.
- The Simpsons episode "The D'oh-cial Network" has Lisa creating a friending network called Springface.
- We Bare Bears has several, most of them introduced by Internet addict Panda. The most prominent are "Yo Date!", a Tinder expy on which Panda struggles to find any match, and "Everyone's Tube", where the bears want to become famous like Nom Nom the cute Koala.
- On the revived series of Danger Mouse, the stand-in for Youtube and Facebook is a social networking site called SpamChops.