YMMV / Bear Stearns Bravo

• Audience-Alienating Premise: The game is a comedic satire of the 2007-08 financial crisis, created not long after the crisis happened, complete with using the real Bear Stearns bank as the villains. Combine this with the fact that the game was the big reveal of the Pronunciation Book 71-day dramatic countdown as well as the climax of the related @horse_ebooks Twitter account, and the result was a game that introduces a jarring Genre Shift from drama and intrigue to comedy, is about a subject that many people wanted to forget about or have no interest in, and marked the end of both a long-anticipated countdown and a fan-favorite Twitter account. Also, you originally had to pay $7 to access Second Impact. As a result, most followers of Pronunciation Book and @horse_ebooks reacted negatively to the announcement, not many people played, and the third chapter was never completed. It ended up being a Creator Killer for Syndyne.
• Ensemble Dark Horse: Quite literally. The Horse_ebooks Twitter account that was meant to promote the game and its ARG is more popular than Bear Stearns Bravo by a landslide. In fact, there's more people who know about @horse_ebooks than there are Bear Stearns Bravo.