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Freeze-Frame Bonus: Scribblenauts was developed by 5th Cell. Go look at their logo. Now go look at the cover of the notepad Maxwell holds on the cover of the first game.
Hey, It's That Voice!: Jennifer Hale voices Lily, who narrates Unlimited's opening and ending cutscenes.
Killer App: Even before its release, millions of DS units were sold just for the game.
Recursive Adaptation: Unmasked contained a tie-in comic as a pre-order bonus.
Throw It In: When someone actually succeeded at "Stump The Dictionary" at E3 (like with "plumbob"), the devs made a note to add the word before release. They also threw in the references to Feep's famous post.
The Wiki Rule: Here.